Afleveringen
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Many business owners struggle to get social media working for them. The focus is too often on just the content, but there might be something you're missing that will make things a lot easier and allow you to get a more consistent and predictable lead flow to sales.
In this week's podcast episode, I cover…
- the potential social media marketing has right now for business
- the difference between the marketing element and the social media element - and how to balance the two
- the 5 different content types you should be posting
- and how to pull it all together to make social media marketing work for you and your business
If you know there’s something that’s not quite working for you with what you’re doing on social, but can't quite figure out what it is, you can book a quick 15-minute call to see if I can help you find the weak point by clicking here - https://www.jennidonato.com/bullet/ -
So many women in business struggle to show up with confidence and authenticity online. So today on our Business Backstage Series, I've asked another of my Supporting Coaches on my Immersive Coaching Experience Altitude to join me to chat about why we suffer and what we can do about it.
Cat Googe is an Empowerment Coach and Joy Queen. She can often be found sharing Laughter Yoga on festival stages, online, in schools and in front of large audiences, so is perfect for today's topic of showing up authentically and with confidence.
In this episode, we chat about...
why female entrepreneurs often struggle to show up with confidence online how we find who we really are as business owners and build our brand in alignment with our vision and with excitement and passion and how we build consistency in our online marketing to start to showcase what we do with easeCat also shares her biggest tips on how to tap into your online confidence to grow your business in a way that you're going to enjoy, now and in the future.
To follow and find out more about Cat, click here
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Zijn er afleveringen die ontbreken?
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Today on the Business Backstage Series - where I chat 'behind the scenes' with our amazing Altitude Business Growth Experts - I welcome Dr. Jemma, an Empowerment Coach and Mentor and we chat about how you can create a business that feels good and works for you and your buyers.
On this week's episode, we cover...
✅ What is Empowerment and why do so many women in business struggle to feel empowered when running their own business.
✅ What difference it makes if you run your business from an empowered energy. Including a boost in confidence, how you present yourself and ultimately what results you get from your business.
✅ How to get to an empowered state and how to transition your business into one that you love and that works for you.
To connect with Jemma, you can find her on Instagram at www.instagram.com/_dr.jemma/
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One of the things in business that is the most crucial, but people often find the hardest, is designing in consistency and predictability - both in terms of workload and income.
In this episode, I cover why it seems so hard to build this into your business and the three things that will help you achieve it, including...
✅ Streamlining what you deliver to make sure you have an offer that sells - that also gives maximum value but is not linked to your time.
✅ Designing the right sales and marketing strategy for you so you can build consistency into your lead generation process and turn your warmest leads into sales every single month.
✅ Knowing your numbers so you can build predictability into your business. So you can take the holidays off with your kids and know where your next sale is coming from and how you're going to continue to deliver top quality, even when you don't want to be working.
And if you'd like to book a Business Bullet Call with me, you can find out more right here www.jennidonato.com/bullet/
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If your business isn't working for you - and you're not loving it the way you thought you would - chances are there's one thing you haven't considered that might make a whole load of difference...
...and that is whether you're actually selling the right thing?
Today on the Business Backstage series - where I chat 'behind the scenes' to our amazing Altitude Business Growth Experts - I welcome Hils Crisp, The Business Alchemiste to chat about that very topic.
First, we chat about why you might not be getting the results you want from your business and help uncover if it might be the way your offer is structured, priced or marketed.
We also cover what happens if you get your offer or marketing wrong and the cycle you can go down with self-sabotage and a crisis of confidence if your offer doesn't sell the way you were expecting. Often this results in crafting something cheaper or more affordable for your audience, which also means you're watering down your value and might actually result in it being HARDER to sell.
We then look at how to craft your offer, and Hils' own 'Offer Creation' process, including your ideal client's problems, how important it is to do your marketing research and how a great offer is tried and tested, and then constantly improved before it becomes a great offer for you AND your audience.
To apply for a free strategy call, where we will pair you with one of our Business Growth Experts for some free coaching, visit www.jennidonato.com/altitude-strategy-call/
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There are 3 core things you need to focus on when you're growing a business and today's episode takes you through the 3 pillars and a simple activity to do to help re-set your focus - ready for a New Year, or whenever you need a reboot.
The first core pillar is all about your mindset and your core self-belief - and how much you believe your goals will happen. The second is simplicity - and how so many people grow an overcomplicated business and what you can do about it. If you think of your business as a jigsaw puzzle - you get to choose how many pieces you create and how they fit together. The third is implementation - the bit in-between forming a plan and making it happen which is all about 2 things - to make sure you have the right support to get you unstuck when you need it and having the right mindset to stay motivated to stick to the plan.Listen to the episode for more and come and join me on Instagram at https://www.instagram.com/jennidonato/ to connect - and dm me 'reboot' if you need a bit of a re-think for your business.
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So many people over-complicate the sales process, so today we have our own Altitude Sales and Confidence Coach, Lisa Yelland to chat with me about making Sales Simple!
We chat about...
✅ Making sure you're selling the right thing - does what you sell help you reach your business goals? How do you make sure what you sell adds up to what you want to earn AND is your best offer that works for you. Then is your offer the BEST offer for your client / customer, or just the one you think they might buy?
✅ Sales Mindset & Techniques - Covering the sales mindset around you, your offer and your clients. Making sure you have the confidence in yourself and communicate effectively what you do. Making sure you love what you offer.
✅ Your Sales Process - Create a process where you know your numbers. When you know your numbers, you can take the emotion out of sale and build a strategy where you can see with confidence where and when the next sale will come.
To apply for some free coaching from our team of Altitude coaches, visit https://www.jennidonato.com/altitude-strategy-call/
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Figuring out the right price for whatever it is you offer can be a minefield.
Pricing is as much about your confidence and mindset as it is about what you're actually selling and this is why so many women in business struggle to find the right price.
In this episode, I explain my way to find the right price for you.
Many people try to figure out their price by estimating how long they will spend on an activity, or how much profit they might make from a sale, then times this number by an hourly rate. The problem with this is there is no high level vision of the business you want to grow and therefore there is no alignment of your price with your strategy.
For me, pricing makes much more sense when we do it the opposite way round.
✨ Work out what kind of a business you want to grow
✨ Work out how much you want to earn from that business
✨ Work out how many clients, customers or sales you could easily deliver
✨ Do the calculation to find out the price that actually builds you the business you want to grow
✨ Figure out how you fit the pieces together to make what you sell feel like an absolute steal for the price you have set.Have a listen to the episode to find out how to do all the above and if you're stuck with your price, you can book in a quick 15-minute Business Bullet Call with me to get my eyes on your business by click on https://www.jennidonato.com/bullet/...
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Welcome to the NEW Business Backstage series on the Mindset and Method podcast!
So many conversations happen behind the scenes my Immersive Coaching Experience, Altitude, as my team of business growth experts and I chat about all things mindset, business simplicity and sales, we knew we just had to record them so you could listen in.
No-where else can you take such a detailed peek behind the curtains of a business growth experience than right here on ‘Business Backstage’...
In this episode, we have a special guest, Emma Jenkings, who is a workplace mediator and assertiveness coach. Emma brings her expertise to the table as we dive into the importance of assertiveness in business growth.
Confident and clear communication is a crucial factor in any successful business, and assertiveness plays a key role in achieving this. We explore how being assertive allows individuals to express their thoughts and needs effectively, leading to better relationships and increased opportunities.
Perception has a significant impact on our thoughts and behaviors, and we delve into how women, in particular, need to understand their self-image when starting businesses. We discuss how societal judgment and childhood experiences can shape our beliefs about success and ambition. It is essential for women to challenge these limiting beliefs and empower themselves to reach their full potential.
But it doesn't stop at understanding. We emphasise the importance of taking action and experiencing situations to become more assertive. By stepping into desired roles and facing challenges head-on, individuals can grow and develop their assertiveness.
If you're ready to take your business to the next level, but don't quite have enough confidence - or know how to actually do it - you can now apply for a FREE strategy call at www.jennidonato.com/altitude-strategy-call/ with one of our fully trained and experienced Altitude coaches.
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Welcome to the NEW Business Backstage Series on the Mindset and Method podcast!
So many conversations happen behind the scenes in my Immersive Coaching Experience, Altitude, as my team of business growth experts and I chat about all things mindset, business simplicity and sales, we knew we just had to record them so you could listen in.
No-where else can you take such a detailed peek behind the curtains of a business growth experience than right here on ‘Business Backstage’...
In this episode, we start by discussing the frustration and sense of being stuck that can arise when passion-driven work fails to yield monetary success.
Kayleigh Provins, a renowned money mindset coach and one of our Business Growth Experts on Altitude explains how our mindset towards money plays a crucial role in determining our financial outcomes.
She emphasizes the mindset of wealthy individuals, who view money as a means to fulfil desires and create a positive impact in their lives and the world. Then we reflect on the detrimental effects of operating from a place of fear and scarcity when it comes to money. We stress the need to adopt a different mindset, one rooted in abundance and possibility, in order to achieve greater success.
We discuss the journey of starting a business and finding your own unique path - avoiding generic solutions and embracing authenticity to attract sales. Failure is an integral part of this journey, and throughout the episode we encourage listeners to learn from their mistakes and bounce back stronger.
A highlight of the episode is the distinction between the mindset of corporate employees and entrepreneurs when it comes to money. Listeners are encouraged to challenge fixed ideas about income and spending and embrace the entrepreneurial mindset, which embraces the potential for unlimited financial growth.
If you're ready to take your business to the next level, but don't quite have enough confidence - or know how to actually do it - you can now apply for a FREE strategy call at www.jennidonato.com/altitude-strategy-call/ with one of our fully trained and experienced Altitude coaches.
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Welcome to the NEW Business Backstage Series on the Mindset and Method podcast!
So many conversations happen behind the scenes in my Immersive Coaching Experience, Altitude, as my team of business growth experts and I chat about all things mindset, business simplicity and sales, we knew we just had to record them so you could listen in.
No-where else can you take such a detailed peek behind the curtains of a business growth experience than right here on ‘Business Backstage’...
In this episode, I chat with Marie Coombes, a renowned calm mind coach with a rich background in mediation and conflict resolution.
Our discussion centers around the profound impact of trauma and backstories on business progress. Marie emphasizes the crucial role of supporting individuals in conflict resolution and promoting a calm mind as the foundation for success in the business world.
Drawing from personal experiences, we share our own journey through trauma, shedding light on the four common responses to challenging situations. We explore the importance of identifying self-limiting beliefs and creating a safe environment to foster progress in business ventures.
Marie provides invaluable insights into various techniques that can aid in healing the brain and building new neural pathways. From cognitive behavioural therapy to somatic work, meditation, and breathing exercises, she offers a holistic approach to address the effects of trauma.
We get deeply personal as we share powerful stories of mindset shifts that helped us overcome obstacles to forge our own paths in business. The importance of reflecting on childhood behaviour and utilizing the five-second rule to respond effectively in times of struggle are highlighted as key tools for personal growth.
If you're ready to take your business to the next level, but don't quite have enough confidence - or know how to actually do it - you can now apply for a FREE strategy call at www.jennidonato.com/altitude-strategy-call/ with one of our fully trained and experienced Altitude coaches.
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Having a powerful vision of what you want to achieve is vital to making it happen and on today's episode, I'm joined by the amazing Lisa Williams, otherwise known as the Vision Board Queen.
In the episode, we hear about how her journey of self-development led her to vision boarding and then led her to help others create their own vision through her Vision Board Blueprint.
We chat about
how to start a vision board and Lisa's 5 steps how important vision boarding is to understand what you really want from your future, rather than what you think you want from your life - and your business what to do if you've done vision boards but they've not worked - where you may have gone wrong, how to connect it to a proper strategy so that vision boarding starts working for you.If you'd like to know more about Lisa, you can connect with her on Facebook at https://www.facebook.com/groups/visionboardqueen. You can also find out more about her book The Vision Board Blueprint at https://www.lisawilliams-lmg.co.uk/visionboardblueprintsbooklaunch
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Life - and business - isn't really about what happens to you, it's more about how you perceive it.
There are 3 type of people in this world - and therefore 3 types of business owners - and it's important to get the balance right so you can take the action you need to take to grow and scale your business as a female entrepreneur.
In this episode, I got through who these 3 types of business owners are, why it's important to know where you sit on the scale and discover how you can design your life and business so you can...
Learn valuable lessons from your past without dwelling on the negatives Appreciate the present and live - and enjoy - the moment with the inner workings of your business and your family Set goals and get motivated by your vision for the future.Listen to the episode for more, and when you're ready, why not come and join me inside my Facebook Group at 'More to Me' or on Instagram at @jennidonato
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Are you tired of feeling like you have to do it all in the digital business world? Create the perfect lead magnet, manage multiple social media platforms, run a podcast and YouTube channel, attend all the networking and events – it can be overwhelming. But what if we told you there's a simpler way to generate leads and take your business to new heights?
In this episode, I unveil my secrets to stress-free lead generation. I break it down into a straightforward process that flows seamlessly:
1️⃣ Discovering your ideal audience
2️⃣ Sparking their interest in your offerings
3️⃣ Identifying potential leads
4️⃣ Initiating meaningful conversations
5️⃣ Converting leads into loyal customers
While there may be a multitude of lead generation strategies out there, you only need one that resonates with you to generate a consistent string of sales, so don't be sucked in by what everyone else is doing - stay in your own lane, do what you love and stick to (your own) one simple strategy.
And when you're ready to take your business to the next level, be sure to book your Sponsored Altitude Breakthrough Call at www.jennidonato.com/altitude-breakthrough-call/. It's time to discover how we can help you achieve more! 🔥🚀
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My 3 success secrets - all in one episode - and how they led me to...
✨ Creating a team of 30 business growth experts to work with my [Altitude](https://www.jennidonato.com/altitude/) clients to bring them all the skills they need on their business growth journey
✨ Building a business that works for me where I work an average of 20 hours per week and make HUGE impact for my clients - getting them past the income ceiling and lack of confidence/vision and smashing their business goals every month
✨ Having the BEST month financially during August, trebling my previous corporate income - only working a handful of days - whilst going away with my family 3 times over the summer break
How did I do it?
I decided my 3 words - and I've stuck with them over the last 4 years to build the business I love. And in todays episode I go through them and why - to me - they are the most important things you need to get intentional with while building your business...
Believe - if you don’t believe in yourself, you’ll never take the right action to get the results you dream about.
Simplify - if you overcomplicate, get distracted, never follow through or struggle to make decisions, you’ll spend years going round in circles
Scale - only once you’ve mastered your mindset and uncovered the SIMPLE version of your business can you quickly - and easily - grow and scale (which are not the same thing btw)
If you're ready to take your business to the next level, but don't quite have enough confidence - or know how to actually do it - you can now apply for a FREE Call at www.jennidonato.com/altitude-breakthrough-call/
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This episode is for you if you are...
✅ a buyer considering a big investment and don't know if you're ready or struggling with the money commitment,
✅ a seller constantly getting the 'I don't have the money' objection.On this episode, I welcome the incredible Lisa Yelland, our Altitude Sales & Confidence Coach. With a 30-year background in sales and a love of all things sales, she was the perfect person to invite on to chat about what influences people to buy and what hinders people from getting the support they want (and know they need).
In the episode, we cover the 3 main considerations that either help or hinder you when making an investment decision, including...
✅ Your mindset, beliefs and clarity of vision. If you struggle to believe the results you want are possible, or you struggle to see - in detail - what you want to achieve, you're going to struggle to invest in something that gives you the best chance of getting it.
✅ Your confidence that the offer is the right one for you. If you don't trust the salesperson or don't love their offer - and understand the results you could achieve - you're going to struggle to invest.
✅ The money. Money is a massive consideration when it comes to a purchasing decision, however, this often doesn't tell us the whole story. It has been shown that up to 90%-95% of objections around money, aren't actually about the money. When you have the confidence to dive deeper - as a buyer or a seller - they often turn out to be about one of the first 2 points above.
As a buyer, you therefore need to be open to understanding what lies deeper than the price and as a seller, you need to understand you have a responsibility to help potential clients understand what's really going on in order to find a way to get them the support they need.
And as mentioned in the episode, if you would love to join the conversation, you will find us in our Facebook Group 'More to Me...' at https://www.facebook.com/groups/moretomethanmum/. You can also find out more about our 6-month Immersive Coaching Experience Altitude, by visiting https://www.jennidonato.com/altitude/.
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The biggest challenge we have running an online business in 2023 is standing out from the crowd. 2023 means few buyers, more saturated markets and people buying with more intention, so to succeed in 2023 we need to stand out, create a strong USP and level-up the value we give. Listen to the episode to find out how to avoid panic messaging and turning off your audience so you can stand out in your market and set yourself as the authority in your industry... - Think about how to bring your strengths and values to what you do. - Understand what problem you solve for people? What value can you add? - How do you solve the problem BEST, rather than in the cheapest way? - How will you design, deliver and price what you're offering in the best way for your buyers AND for you so you can make the best results happen in a time-efficient way for you? - How you level-up your mindset so you're going into every conversation ready for the yes. And if you'd like to hop on a quick Business Bullet Call with me to get my eyes on your business and figure out how you can stand out in your industry with a higher ticket, higher value offer, just visit www.jennidonato.com/bullet.
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In this episode, I chat with Mahnaz Sharif of Build with Boundaries - a Strategic Business Architect with mums firmly at the centre of who she helps with business strategy, productivity and time management.
As mums, and female entrepreneurs in general, we often struggle to juggle life, family and business, and the gap between what we want to do and what actually gets done is often bigger than we would like. So today we chat about why that might be and what we can do to fix it including
Distractions and how to avoid them How to create a clear strategy and structure on how to achieve your goals How to identify and avoid the time suck tasks that don't bring you any results Decision making and how to make decisions quickly to move forward instead of staying stuck making no resultsTo connect with Mahnaz, visit www.buildwithboundaries.com to get access to her free Masterclass 'Closing the GAP between what you want to do and what gets DONE'
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In today's episode, I'll be covering the common mistakes I see female entrepreneurs making all the time regarding how they price and sell their offers.
I cover the common mistakes including...
✅ Pricing based on time - e.g. day rate / hourly rates and figuring out your price based on time (service) or based on cost/profit (product)
✅ Focusing on selling the 'thing' rather than solving the problem or creating the result - and creating an offer which helps the most 'affordably' or 'quickly' rather than BEST!
✅ The belief that low ticket is easier to sell, when the stats tell us differently - people are purchasing with more INTENTION than ever before, so **value** will win over **price** every single time.
✅ Focusing on HOW to sell what you have, rather than WHAT it is you're actually selling.
So if you feel like you’re struggling to price your thing, or feeling icky about putting your prices up even though your aim is to design your time out of your business, then this is the episode for you.
And if you'd like more information on our new 'Simplify and Sell' Training Programme, visit https://www.jennidonato.com/simplify-sell/
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In today's episode, we’ll be covering the 3 things you NEED to do to make your business simple. And for each stage, I'll be giving you a simple exercise to do to get you moving one step forward.
✅ Lights - First we need to shine a light on your business and figure out what you're doing now - where things are too complicated and what you need to do to make things simple.
✅ Camera - Next we need to get you seeing your vision for the future - what do you want from your life and business and what's the BIG vision?
✅ Action - Finally, we need to get you taking action - what are the BIG things you need to do to make it actually happen and how do you get started?
So if you feel like you’re spinning all the plates of an over complicated business, overrun with decisions and opportunities and don’t know which way to go, or feel new to business and want to skip the first few years of confusion & chaos trying to figure it all out - this is the episode for you.
And if you'd like to book a quick 15-minute Business Bullet Call with me to get my eyes on your business and how you can simplify to scale, you can do that at www.jennidonato.com/bullet
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