Afleveringen

  • In this engaging episode of the AMPLIFIIℱ podcast, host RenĂ© Rodriguez welcomes guest Hal Elrod, acclaimed author and motivational speaker, to discuss the launch of his new book, The NEW Miracle Morning. The conversation delves deep into the origins of Hal's original Miracle Morning, a concept that has transformed countless lives around the world. Hal shares the pivotal moments and experiences that led to the creation of this revolutionary morning routine, providing listeners with a unique insight into his thought process and journey.

    They also discuss why Hal felt now was the perfect time to revise and update his classic book. With the world undergoing significant changes and people seeking to adapt and thrive, Hal believes that a refreshed version of The Miracle Morning can provide the tools necessary for personal growth and adaptation. René and Hal's conversation is not just about a book launch; it's a discussion on personal development, resilience, and the power of morning routines in shaping our lives.

    Episode Resources:

    TheNewMiracleMorning.com

    MiracleMorning.com

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    Episode Highlights:

    01:25 - TheNewMiracleMorning.com

    02:55 - Becoming a Confounding Variable

    10:10 - The Truth Behind Cliches

    12:20 - Level Ten Life with Level 3 Effort

    18:25 - Dinner with Robert Kiyosaki

    20:45 - The S.A.V.E.R.S.

    Silence, Affirmations, Visualization, Exercise, Reading, Scribing

    25:00 - Affirmations are the Most Misunderstood & the Most Effective Form of Personal Development

    28:00 - Three Steps to Create Practical, Actionable Affirmations

    Affirm What You’re committed toAffirm Why It’s a MustAffirm Which Specific Actions You Will Take and When

    32:15 - Who Would I Have to Become to Achieve That?

    37:45 - Visualization as Mental Rehearsal

    44:45 - Exercise Isn’t Rocket Science

    45:30 - Reading Priorities

    46:30 - What Are We Scribing (Journaling)?

    Anything You Need to Let Go OfWhat Are You Grateful For

    48:45 - The Miracle Evening & The Miracle Life

    50:30 - Bring the Miracle to Others

    53:20 - MiracleMorning.com

  • “There’s nobility in doing humble things well.”

    In this episode of the AMPLIFII podcast hosted by RenĂ© Rodriguez, renowned marketing expert and designer Chris Do joins us. We discuss Chris' impressive background and successful career in marketing, design, and personal branding, delving into Chris' experiences and insights, exploring the lessons he's learned along the way. To close the episode RenĂ© takes Chris on an engaging journey through the unique AMPLIFIIℱ process, uncovering Chris' own inspiring origin story. This episode offers valuable perspectives on personal branding and showcases the power of storytelling to connect with audiences.

    Chris Do’s Keys to True Personal Branding

    Know Who I am and What I REALLY Believe.

    Have the Courage to Share it with the World.

    Share it in a Way That Doesn’t Trigger Your Defense Mechanism

    Episode Highlights:

    03:15 - Winning an Emmy

    05:35 - The Biggest Mistake People Make on Personal Branding

    10:15 - Rather Be Hated for Being Myself than Loved For Being Somebody I’m Not

    11:25 - How Chris Learned Who He Was

    13:15 - “There’s nobility in doing humble things well”

    15:55 - Am I Truly Portraying Who I Am

    20:15 - Brand versus Recognition

    22:45 - The Courage to Share Yourself, the Wisdom to not Abuse Your Voice

    27:45 - Making Room for People in Your Passion

    31:30 - Perception versus Perspective

    35:25 - “Art is an invitation to look at the world through a different lens.”

    41:15 - Communicating on YOUR Wavelength

    45:15 - AMPLIFII(ing) Chris’ Story

    52:30 - Starting with the Story, Not the Answer

    55:45 - The Magnetic Effect of Self-Acceptance

    57:15 - Follow Chris online

    @thechrisdo

    The Brand Lab - Coming April 2024

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  • In this riveting episode of the Amplifii podcast hosted by RenĂ© Rodriguez, we dive into the extraordinary career of Ryan Lavarnway, a renowned professional baseball player and World Series champion. Ryan joins RenĂ© to reflect on his career on field, sharing insightful stories of both triumphs and setbacks. Tune in as they discuss the invaluable lessons Ryan learned along the way, and how Ryan plans to use them in his burgeoning career off the field. 

    One of the central themes of their conversation revolves around Ryan's profound philosophy, emphasizing the transient nature of losses and the everlasting impact of victories. Prepare to be inspired by Ryan's relentless pursuit of excellence and his unwavering belief that he (and you) can always be better tomorrow.

    Episode Resources:

    BrainCodeCenters.com

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    @rlavarnway on Instagram

    RyanLavarnway.com

    Baseball and Belonging 

    Episode Highlights:

    01:10 - “You GOTTA meet this guy!”

    02:45 - Wherever You Are, Just Be Good Enough

    04:00 - Hitting the Ball

    06:45 - Programming the Body with the Mind

    09:05 - “Breakout Rooms Lead to Ballrooms”

    10:15 - The Target is Always Excellence

    12:10 - Knowing How to Fail & Learn

    14:45 - “Stretched by a new idea”

    15:50 - Fired from My Dream Job

    18:00 - Owning Your Failures

    19:45 - Believing I Could Be Better

    21:55 - “No Plan B, It Distracts From Plan A”

    23:00 - Winning the World Series

    26:00 - The Power of Player Leadership

    28:00 - Growing Your Impact for Others

    30:05 - The Power of Why Not

    31:25 - Connect with Ryan

  • Join us on this special episode of the AMPLIFIIℱ Podcast as we sit down with Rachel Lambert, the founder and owner of BrainCode Centers. With locations in Denver and Dallas, BrainCode Centers is at the forefront of neurofeedback therapy, unlocking the brain's immense potential for transformation.

    In this conversation, we dive deep into the world of neurofeedback and its incredible impact on mental health and personal growth. Rachel Lambert, shares her remarkable journey of discovering neurofeedback and how it inspired her to create BrainCode Centers.

    Throughout the episode, Rachel provides valuable insights into the science behind neurofeedback and its applications for a wide range of conditions, including anxiety, depression, ADHD, PTSD, and more. Rachel sheds light on the way neurofeedback works by training and reprogramming neural pathways, leading to improved cognitive function and emotional well-being.

    Whether you're familiar with neurofeedback or new to the concept, this episode will leave you inspired and empowered to explore the incredible potential of your own brain.

    Tune in to this engaging conversation with Rachel Lambert, the passionate founder of BrainCode Centers, and unlock the power of your mind on the AMPLIFIIℱ podcast.

    Episode Resources:

    BrainCodeCenters.com

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    Episode Highlights:

    01:30 - How Rachel discovered brain mapping

    04:10 - The Importance of the Frontal Cortex for decision making

    06:30 - What is Brain Mapping?

    08:55 - The Difference in Brain Waves

    12:45 - Increasing Neuroplasticity

    15:30 - Shifting Your Brain Waves

    16:00 - “Tapping” Your Potential

    17:45 - Fast breathing techniques

    19:25 - Self-Misdiagnosed ADHD

    20:05 - Cold-Plunging to Shift Your State

    23:00 - Three Speeds of Beta Waves

    26:00 - How PTSD Affects Brainwaves

    27:45 - Brain training

    28:20 - Success from BrainCode Centers

    31:05 - The Many Ways We Manipulate Our Brains

    32:00 - How This All Applies to Business Leaders

    34:55 - AMPCON2023

    35:10 - BrainCodeCenters.com01:30 - How Rachel discovered brain mapping

    04:10 - The Importance of the Frontal Cortex for decision making

    06:30 - What is Brain Mapping?

    08:55 - The Difference in Brain Waves

    12:45 - Increasing Neuroplasticity

    15:30 - Shifting Your Brain Waves

    16:00 - “Tapping” Your Potential

    17:45 - Fast breathing techniques

    19:25 - Self-Misdiagnosed ADHD

    20:05 - Cold-Plunging to Shift Your State

    23:00 - Three Speeds of Beta Waves

    26:00 - How PTSD Affects Brainwaves

    27:45 - Brain training

    28:20 - Success from BrainCode Centers

    31:05 - The Many Ways We Manipulate Our Brains

    32:00 - How This All Applies to Business Leaders

    34:55 - AMPCON2023

    35:10 - BrainCodeCenters.com

  • In this captivating episode RenĂ© Rodriguez sits down with none other than Austin Ekeler, the #1 Running Back in the NFL. Get ready for an inspiring conversation that delves deep into Austin's extraordinary journey to the NFL, the moment he stood up and accepted a leadership position, and his mentality to seize every opportunity that comes his way.

    Austin Ekeler's story is not just about football; it's about determination, resilience, and the pursuit of excellence. René and Austin discuss the pivotal moments in Austin's life that led him to become one of the most electrifying players in the league. From his humble beginnings to his remarkable rise to the top, you'll gain incredible insights into the mindset of a true athlete and leader.

    But this episode goes beyond the gridiron. Austin Ekeler is not only a star on the field, but he's dedicated to growing as a person, leader and business man as well in a way that transcends the game and his place in it. Join us for an engaging and motivational conversation that goes deep into the heart and mind of Austin Ekeler. Discover what it takes to excel in the NFL, lead with purpose, and leave a lasting legacy that extends far beyond the field. Whether you're a football fan or simply looking for inspiration, this episode is a must-listen.

    Episode Resources:

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    Episode Highlights:

    02:30 - From cowboy to Charger, from the ranch to the NFL

    06:30- Overlooked & Underestimated

    09:00 - The Dark Side of Elite Performance

    12:00 - Attentional Narrowing

    16:00 - The Pressure Faced on Stage

    19:55 - Flow: When the Game Slows Down

    25:25 - “You can’t skip the reps”

    32:20 - Austin’s work ethic

    34:45 - “It was more than a game to me” Austin steps into leadership

    38:20 - “To get what we most want you have to face what we most fear”

    41:20 - Taking Leadership leads to Opportunities

    45:15 - What Does Football Mean to Austin?

    52:25 - What Does This Mean For the REST of Us?

    53:30 - Austin’s Simple (But NOT Easy) Principles

    56:00 - Austin’s entry to real estate

    57:00 - @austinekeler on Instagram

  • Join us in this riveting episode as we sit down with the multi-platinum, Grammy-nominated DJ, producer, entrepreneur, and author, Clinton Sparks. Sparks has made more than just a mark in the entertainment industry; he has become a symbol of perseverance and success.

    In this episode, he boldly states that "Fame doesn't make you great, but greatness can make you famous." This episode delves into the heart of what makes someone great and how adversity can be converted into the currency of influence. Clinton shares his insights on the importance of self-awareness, the powerful act of checking one's ego, and his unique parenting advice.

    But it doesn't stop there; he unravels the essential ingredients to success – vision, confidence, patience, and passion. Whether you're an aspiring leader or someone seeking to reignite their passion, this episode is packed with actionable wisdom and relatable anecdotes that speak to the dreamer in all of us.

    Learn from one of the masters of influence and discover how to build your empire of greatness. Tune in now!

    (Note: Clinton Sparks is an American DJ, producer, songwriter, radio, television personality, and entrepreneur. His multifaceted career is a testament to his talents, and his insights on building influence and achieving greatness are grounded in real-world experience and success.)

    Episode Resources:

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    How To Win Big in the Music Business

    @clintonsparks

    Episode Highlights:

    01:00 - How René met Clinton

    03:10- The voice of excitement

    07:30 - Clinton’s beginnings

    13:50 - Clinton recognizes the skills his adversity built

    18:00 - “When you compete with yourself you can only get better. When you compete with others, you’re only aiming to beat their best which may never be as good as your best.”

    25:00 - “Being famous doesn’t make you great, but GREAT can make you famous”

    31:45 - “Life comes down to just actually giving a s#*+. Most people don’t.”

     34:54 - “When you call people, doors open up”

    41:45 - Clinton’s Leadership Checklist

    46:00 - “You’ve still got to PROVE it”

    50:00 - Vision. Confidence. Patience. Passion.

    55:30 - Parenting (and Leading) with Options instead of Orders

    1:00:00 - @clintonsparks

    1:01:50 - How to Win Big in the Music Business

    1:03:45 - AMPCON 2023

  • “I turn chapters into paragraphs and paragraphs into sentences.”

    Dive deep into the world of social media growth with trial attorney Jefferson Fisher, who achieved remarkable success by embracing authenticity. In this episode, discover how Fisher's genuine approach, coupled with trust and generosity, propelled him to over 2.3 million views on Instagram.

    Episode Resources:

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    @jefferson_fisher on Instagram

    Episode highlights:

    01:30 - Who is Jefferson Fisher

    04:10 - How Jefferson got started with video

    08:15 - “I’m just gonna give”

    11:00 - How Jefferson found his style

    16:45 -  Jefferson’s non-formulaic formula

    21:00 - Jefferson’s family legacy

    25:15 - “if it’s not going to align with me and my values, it’s not going to happen.”

    28:00 - Defining “punchy” content

    35:00 - What drives Jefferson

    40:00 - Jefferson’s Book

    42:50 - “The first chance you have to show kindness, take it.”

    43:30 - See Jefferson onstage at AMPCON 2023

  • “You can win more in your life if you lock in, standards over feelings.”

    In this episode, we sit down with Ben Newman, THE NATION'S TOP CONTINUAL PEAK PERFORMANCE COACH, and author of The Standard, to explore the power of standards over feelings and how they act as a driving force in achieving greatness. We delve into the world of high achievement and discover the pivotal role that standards play in the success of legendary figures such as 7-time Super Bowl winner Tom Brady and Alabama head football Coach Nick Saban. Get ready to be inspired and gain invaluable insights on unleashing your true potential.

    Episode Resources:

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    @continuedfight on Instagram

    Buy Ben’s Book, Standard:

    www.amazon.com/Standard-WINNING-Every-Highest-Level/dp/196118950X

    Episode highlights:

    02:45 - Where does Ben’s drive to succeed come from

    04:15 - Connecting to YOUR standard

    07:45 - Aggressive Patience

    14:45 - A standard of commitment

    17:15 - Unrequired Workout

    19:30 - Standards over Feelings

    23:30 - Stacking days

    27:55 - The importance of environment

    31:05 - How do you show up after you win?

    33:30 Mental Toughness Forum

    36:30 - Moving from Focus to Intentional Focus

    42:05 - How to connect with Ben

    44:15 - Finding the beauty in “suffering”

  • “Storytelling is the art form through which we express to one another that we’re all in this together and we’re not alone.”

    In this riveting episode, we explore the fascinating intersection of branding and storytelling in the contemporary business landscape with storytelling maestro, Neal Foard.

    At one point, Neal was named one of the top 10 most decorated creative directors in the world and has worked with brands that we all know and love. We dive deep into the importance of narratives in fostering connection and promoting a sense of shared experience - the foundation of the human condition. Through the lens of 'convergent validity', a principle that validates the importance of diverse perspectives and experiences, we examine how effectively told stories can inspire, evoke emotion, and ultimately drive brand success.

    Additionally, using the intriguing analogy of 'why zebras have stripes', we offer insights into how branding, like nature, can leverage distinctiveness for survival and growth. Join us as we unpack these themes, challenging conventional wisdom and offering fresh, impactful perspectives. Don't miss out on this intellectual feast that merges business, storytelling, and the power of narratives.

    Episode Resources:

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    NealFoard.com

    My Suit Doesn’t Care

    Episode highlights:

    03:20 - My Suit Doesn’t Care video

    06:00 - Community is the Answer, What’s the Question?

    09:30 - The Ancient Power of Stories

    17:00 - René’s logo discussion

    26:00 - Telling Stories is the easiest, most efficient, most pleasant way to spread influence

    31:00 - The effect of social media on adolescents

    36:45 - As a Leader, can you show your fear?

    42:40 - Why Zebras have stripes

    47:00 - The key to creativity in an organization is creating a safe environment

    58:20 - What do people say about you when no one is looking?

    1:04:45 - The Brilliance of Comedians

    1:14:30 - NealFoard.com @nealfoard

    1:18:20 - AMPCON 2023 in Dallas

  • The COVID-19 pandemic has disrupted the way we work and forced leaders to adapt to new ways of managing their teams. In this podcast, we explore five valuable lessons that leaders can learn from the pandemic to improve their leadership skills. Each lesson provides actionable insights that will help you to build a stronger, more engaged team and foster a culture of innovation within your organization. Join us as we explore how the pandemic has exposed poor leadership, the importance of human connection, the need for innovation, and the dangers of complacency during times of economic prosperity. Listen in to learn how you can lead through lockdown and emerge as a stronger, more effective leader.

    Actionable Insights:

    Take stock of your leadership skills and be willing to adapt to new realities to avoid being exposed as a poor leader.Find a balance between virtual communication and in-person interactions to foster a sense of community and human connection.Foster a culture of collaboration and teamwork to improve productivity and employee retention rates.Embrace innovation to stay ahead of the competition and take advantage of the opportunities that arise from constraint.Be proactive in identifying and addressing weaknesses in your organization, even during times of economic prosperity, to avoid being caught off-guard during downturns.

    Episode Resources:

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    Episode Highlights:

    01:25 - Leadership is about influence

    02:25 - Who was I during this time?

    04:30- Lesson 1 - Evaluate YOUR Leadership skills & Adaptability

    05:20 - Lesson 2 - Virtual Connection IS possible but not replacement for in person interaction

    09:00 - More people working in an environment multiplies motivation

    11:00 - Lesson Three - Encourage Collaboration, Teamwork & Social Support

    11:45 - Lesson Four - Innovation Comes from Constraint

    16:00 - Accelerated Innovations from the Pandemic

    20:00 - Lesson Five - A Good Economy Can Hide Weaknesses in Strategy, Efficiency & Character

    23:22 - Be Proactive in Identifying & Addressing YOUR weaknesses

    24:45 - Are you the leader you need to be? WERE you the leader they needed?

    25:40 - Follow, Share & Review the show!

    26:00 - Coaching at MeetRene.com

  • Join us on this exciting journey as we delve into the latest research on selling, and uncover the key factors that drive sales success. From the impact of voice quality and body language, to the role of empathy and grit, we'll explore how sales professionals can harness these crucial elements to build stronger relationships with their customers and close more deals.

    You'll also learn about the latest research on each topic and their impact on sales performance. Whether you're a seasoned sales professional or just starting out, this podcast is a must-listen for anyone looking to take their sales game to the next level. Tune in now to discover how to mesh the latest sales practices with fundamental skills and become a sales powerhouse!

    Show Resources:

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    Show Highlights:

    01:15 - René’s Basketball Dreams

    05:00 - “RenĂ©, you learn how to sell.”

    08:55 - The more things change, the more things stay the same

    11:15 - What HASN’T changed

    15:40 - “I am sold myself”

    17:30 - Skills that never go away

    24:15 - The science that validates what we already know

    30:10 - The relationship between grit & sales performance

    32:30 - Recap

    34:30 - MeetRene.com

    The Fundamentals:

    While the selling profession has undergone significant changes in the last 20 years, some fundamental principles remain unchanged. These include:

    Building relationships: Establishing and maintaining positive relationships with customers remains a cornerstone of successful selling.Understanding customer needs: Sellers must have a deep understanding of the customer's needs, challenges, and goals in order to provide solutions that meet those needs.Active listening: Effective sellers are good listeners and pay close attention to the customer's concerns, questions, and feedback.Communication skills: The ability to communicate effectively, both verbally and in writing, is critical for successful selling.Product knowledge: Sellers must have a deep understanding of their products and services, including their features, benefits, and limitations.Problem-solving: Sellers must be able to identify and solve problems, both for the customer and in their own sales process.Time management: Effective time management is crucial for sellers, as they must balance multiple tasks, priorities, and deadlines.Adaptability: The ability to adapt to changing market conditions, customer needs, and new technologies is essential for success in selling.Confidence and resilience: Confidence and resilience are important qualities for sellers, as they often encounter rejection and challenges in their work.Ethical behavior: Ethical behavior and integrity are essential in selling, as customers must trust the seller to make the right decisions on their behalf.

    SOURCES:

    Influence:

    "The Influence of Salesperson Behavior on Customer Trust and Attitude: An Integrative Model" by Jagdish N. Sheth, Atul Parvatiyar, and Girish Shambu (Journal of the Academy of Marketing Science, 2000)

    Body Language:

    "The Role of Body Language in Sales Negotiations: An Empirical Study" by Richard P. Bagozzi, Luigi Guizzo, and Ya-Ru Chen (Journal of Business Research, 2007)

    Voice Inflection or Quality:

    "The Impact of Salesperson Voice Quality on Customer Perceptions and Evaluations" by Steven J. Skarlicki and David R. Kelly (Journal of Marketing Research,...

  • In this podcast, we will challenge the common belief that happiness is the ultimate goal in life. We will explore the idea that fulfillment and purpose go beyond the pursuit of happiness, and delve into the science of dopamine and how it plays a role in finding fulfillment. Rene shares personal stories and insights on how he has found fulfillment and purpose in life. Join us as we explore the true meaning and purpose of life.

    ”When the flood comes, I want to be the one that built the ark.”

    Show Resources:

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    Show Highlights:

    01:14 - Is it really the pursuit of “happiness”

    02:27 - We were wrong about dopamine

    04:30 - Examples of Dopamine Sources

    06:55 - The Downside of Pursuit of Dopamine

    11:00 - It’s more than the goal, it’s how we REACH the goal

    12:08 - The Power of Suffering

    14:14 - What IS suffering

    15:40 - “When the flood comes, I want to be the one that built the ark”

    18:55 - We experience joy in setting and making progress towards a goal, NOT in achievement

    20:10 - Why SHOULDN’T happiness be your goal?

    23:50 - Who I am + What I Do = Purpose

    25:05 - Happiness and Fulfillment are related, but happiness isn’t always fulfilling

    26:45 - People Aren’t Remembered for their “why”

    31:30 - Reframing suffering and service

    33:45 - http://Amplifiimylife.com

    33:50 - @learnwithrene on Instagram

  • “Frames create narratives, narratives help us give meaning to a sequence of events. We’re all just looking for a story to be a part of.”

    What limiting beliefs are framing your business in? What visual cues are keeping you and your business from reaching the next step?

    As we start this second season of the AMPLIFIIℱ podcast, we’re reframing the whole narrative, including the name of this podcast! We discuss that and then dive straight into science-backed studies that show the power of narrative in our personal lives, our business lives, the political sector and certainly in the marketing we digest as consumers and create for our own businesses.

    Don’t miss out on this enlightening discussion, and make sure all your colleagues and friends know the AMPLIFIIℱ podcast is BACK!

    Show Resources:

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    Clearer, Closer, Better

    Show Highlights:

    01:19 - Defining “narrative”

    04:30 - Our PERSONAL narrative

    06:30 - A BUSINESS’ narrative

    07:15 - POLITICAL narratives

    08:02 - ADVERTISING narrative

    09:25 - Journal of Cognition - “Role of Storytelling”

    11:04 - The Journal of Personality and Social Psychology Review - The Self Narrative

    12:06 - Organizational Dynamics - The Role of Storytelling in Organizational Sense-Making

    14:00 - The Academy of Management Review - The Narrative Study of Organizational Communication

    15:35 - The Science that Haunts René - Vision Science

    18:35 - Dr. Emily Balcetis - Clearer, Closer, Better

    20:11 - The way products are presented visually influences how the consumer judges it

    23:00 - Vision Science helps us influence others, by understanding the decision process

    24:15 - Attentional Narrowing

    27:50 - Thanks for checking out season two, stay tuned for more great content!

    28:05 - Amplify My Influence the book

    28:15 - Amplifiimylife.com

  • “If you don’t have a relationship it only goes so far, even if what you’re sharing is what they should do!”

    What separates a leader from an uncommon leader? What is it that causes one to excel above their peers and create a legacy of impact on their industry and the world at large?

    Ben Newman knows what’s behind that uncommon leadership. A highly regarded Performance Coach, International Speaker and Best-Selling Author, Ben’s clients include Fortune 500 companies around the world, business executives, sales organizations and professional athletes in the NFL, PGA, NBA, MLB, UFC and NCAA. His book, UNCOMMON Leadership , is a #1 Wall Street Journal and USA Today Best-Seller. In addition, Ben has served the last 5 years as a Mental Conditioning Coach for the 18-time National Champion Alabama Crimson Tide football team. He’s worked with players and coaches from the last six Super Bowl Champions. In this episode, RenĂ© and Ben discuss the origin of uncommon leadership and how to cultivate it in ourselves daily.

    “If WE’RE disorganized or lack accountability to ourselves, how can we expect that we’re going to be able to hold people to a certain level or standard of heightened accountability?”

    Don’t miss out on this enlightening discussion, and catch RenĂ© on Ben’s Podcast, The Burn soon at the link below.

    Show Resources:

    BenNewman.net

    The Burn Podcast

    Uncommon Leadership Book

    TheNeuroSide.com

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    01:10 - Welcome Ben Newman

    03:10 - What does Leadership mean?

    05:03 - Coaching Coach Saban

    06:31 - The Power of Leverage

    09:14 - What are Leaders MISSING?

    10:09 - Don’t miss René’s appearance on The Burn with Ben Newman

    13:09 - Connection multiplies impact

    16:14 - Learn to listen to what people value!

    18:14 - THIS is what Leadership is: Seeing people for who they are and REMINDING THEM who they are

    19:17 - You have to find YOUR voice

    23:48 - Connection allows honest critique and coaching

    24:43 - The biggest calling for Leadership right now?

    25:43 - The choice to be a certain person sets the trajectory for everything else

    26:10 - Get the book, Uncommon Leadership

    26:20 - Follow @continuedfight

  • “If I want to shift someone’s reality, I just have to shift their frame of reference.”

    RenĂ© Rodriguez’s opening keynote of AMPCON 2022 live at Caesar’s Palace in Las Vegas is presented here as a taste for podcast listeners. In this keynote speech, RenĂ© outlines the generational shift we’ve undergone that has hollowed out our connection with our supervisors/managers and leaders. Overcoming this “narrative gap” is an inherent effect of using the AMPLIFIIℱ formula, as RenĂ© makes plain.

    Whether you were in attendance or not, this speech is a call to action for each of us to center our values and beliefs in our actions and messages to better cross that divide for your employees, clients, customers or even your family.

    Don’t miss out on next year’s AMPCON experience! Stay up to date with the latest at www.amplifiiconference.com or experience the 2.5 day AMPLIFIIℱ event at any of the dates across the country. Find availability near you here: www.amplifiimylife.com

    Show Resources:

    TheNeuroSide.com

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    01:40 - 30 years ago most people died closed to where they worked

    02:40 - Influence without action ISN’T influence

    04:05 - Your challenge is “How do you capture attention?”

    04:50 - Without ATTENTION, your quality doesn’t matter

    07:00 - When you change the frame, you change reality

    07:20 - Be a student of your own experience

    08:55 - Pay attention to your body language

    09:55 - When we don’t feel safe, we’re not open to new information

    12:40 - René’s mother’s story

    14:40 - The WAY we do things, the WAY we pursue our dreams, MATTERS

    16:15 - Do you want “followers” or do you want to LEAD?

    17:40 - How we USED to know our boss

    18:35 - Moving apart physically changes that connection

    19:50 - The narrative gap

    21:15 - “knowing” someone online

    22:12 - Bridging the narrative gap

    22:50 - It’s not JUST about social media

    23:30 - The AMPLIFIIℱ formula

    27:42 - Reframing “used-car salesman”

  • “You’ve got great content, but you’re doing it wrong!”

    Have you found yourself lost trying to establish your brand on social media? Does creating short form video content like TikTok or Instagram Reels elude you? You’re in great company. RenĂ© had the same issue trying to bring his message and the AMPLIFIIℱ formula to a broader audience. Even experts can be bewildered when stepping outside their natural habitat, but that’s what it takes to build a whole new audience.

    Neel is a content marketing expert who exploded his mortgage business by creating innovative content on social media. He also helps Mortgage & Real Estate Pros learn how they can do the same, and RenĂ© has called him a friend and colleague for years. Joining the podcast for the first time today, Neel discusses his “start from scratch” overhaul of his own social presence and the formula that he has been using and teaching since then to rocket to and now past 100k followers.

    “The desire or willingness to take shortcuts is what screws you up in the end. If you take shortcuts, it might work short term, but you get exposed eventually.”

    The Age of Attention is here whether we like it or not, and to continue to have influence and impact in this new age, we’ve got to learn the game. Listen in today for strategies you can use to expand your own influence beyond your current circle!

    Show Resources:

    TheNeuroSide.com

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    @NeelHome

    The Forward Event - July 22nd in Vegas. 

    www.ForwardEvent.com 

    use code: ReneHookUp for $100 off.

    http://www.forwardacademy.com

    01:25 - Welcome @neelhome

    02:50 - the origins of the case study

    05:20 - why did Neel start over?

    07:45 - This conversation is for EVERYONE

    08:15 - don’t give the wrong message to the wrong audience

    09:20 - Am I Known? Or not known?

    10:45 - it’s not the ability that matters, it’s the awareness

    12:20 - Your audition for strangers 

    16::30 - the battle between substance & click bait

    20:00 - The reason I’m listening to this IS?

    25:00 - it’s about the fundamentals

    27:35 - The Forward Event info

    31:30 - are you continually looking to grow?

    33:30 - follow @neelhome

  • “It doesn’t matter the change, it matters how we respond to it and how we understand the human condition during it.”

    In the new hybrid - virtual/in person world, your desk isn’t your desk anymore, it’s your set, it’s your stage. When RenĂ© first had that realization it was with the help and guidance of Ryan Grams. Our first podcast live guest joins the show to discuss his own pivot during and after the pandemic to fill the void in the new hybrid world.

    “The way to overcome disassociation is by replicating as close to possible, the in person experience.”

    And that’s just what Ryan has helped RenĂ© and many others do, recreate the in person experience as closely as possible through the acronym, C.A.L.L. Camera. Audio. Lighting. Location. Listen as Ryan and RenĂ© break down how they adapted to this new normal, and more broadly how flexibility and focus can help you and your business adapt to any changing circumstances.

    Show Resources:

    TheNeuroSide.com

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    New studio build video

    CallUpgrade AMPLIFIIℱ Pack

    CallUpgrade.com

    @callupgrade

    @neelhome

    Neel Dhingra’s Forward Event 

    02:20 - How Ryan and René met

    03:10 - No one was ready at the beginning of the pandemic

    03:54 - Who is Ryan Grams?

    06:00 - The world wasn’t ready for the changes either, most of it STILL ISN’T

    06:30 - Change is the common denominator

    07:15 - The basics of video capture, C.A.L.L.

    09:00 - It’s not JUST the camera, it’s lighting that makes the difference

    10:20 - They Hybrid/Virtual world ISN’T GOING AWAY

    11:55 - My desk is my set or stage

    13:55 - This isn’t about vanity, it’s about overcoming disassociation

    17:00 - When is a teleprompter not JUST a teleprompter

    21:10 - Eye Contact is a dance

    22:45 - Audio

    24:45 - Test Audio setting!!!!

    26:10 - If you’re not making mistakes, you’re not in the game

    28:30 - Does all this really matter?

    30:15 - RenĂ© and Ryan have gone through the same changes you’re going through

    33:06 - If you have a big following
 (the first fork in the road)

    35:30 - How do I speak to people that don’t know me?

    41:45 - When you understand your brand, you have the materials to build hooks

    43:55 - Ryan’s advice for maximizing your equipment

    48:00 - AmplifiiBook.com

    48:05 - MeetRene.com

  • We all do it. Scrolling Instagram, listening to a news program, hearing a sales pitch, picking out a podcast to listen to. We’re asking ourselves one thing.

    “It’s a basic human question, it’s not designed to be arrogant or anything. But we want to know, what does any of this stuff mean to ME?”

    When you hear someone answer this question, their message feels complete. Without it, anyone is just a talking head. RenĂ© breaks down the science behind this powerful phrase and the concept of the “tie down” that it leads to so naturally. Until you’ve tied down your message, you haven’t provided value. Whether you’re a sales exec, CEO, coach, pastor or just a parent hoping to get your teen to hear something once in a while, this episode is for you!

    Show Resources:

    TheNeuroSide.com

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    01:25 - “What that means to you is
”

    01:51 - How René learned this power phrase

    05:40 - How does this phrase fit into the “tie down”?

    06:50 - You have to show the value to THEM, because THEY won’t find it themselves

    07:25 - What it means to one person is not the same as it means to the next person

    07:45 - Tyler and Alyssa Lorenzen’s list of 20 tie down phrases

    10:22 - You’re CUEING the brain that value is about to be delivered

    11:11 - “Conceptually Selling” by Heiman and Miller - People Buy for their own reasons, not yours.

    11:50 - Sometimes “what it means” is values alignment

    12:25 - We are only valuable to people if we are helping them create value

    13:40 - Features/Benefit conversations

    15:50 - The AMPLIFIIℱ Opening event is a dinner because incorporating multiple senses has power

    16:35 - René’s Blackberry Holster

    18:20 - Influence doesn’t happen until you tie it down

    20:15 - The Ramble Dance

    22:00 - What matters most? Client Value

    23:05 - AmplifyBook.com

    Twenty other tie down phrases:

    I share this story with you because

    Why this matters to you is

    I believe this matters to you because

    The point of all this is

    This is relevant to you because

    The reason I share this with you is

    Well, my point is

    I bring this to your attention because

    I invite you to consider the following

    This is applicable in your situation because

    Well, what’s in it for you is

    The reason you should care is

    This is pertinent information because

    The value to you is

    This relates to you because

    The reason this is cool is

    This is significant because

    This directly correlates to you because

    This is very fitting because

    This story is appropriate because

  • “You’re a PowerPoint slide. And anything you do is either contributing to your message or distracting from it.”

    When most of us think of hand gestures, we might have a few rude ones in mind, but studies tell us that hand gestures are crucial for both the presenter’s recall AND the audience’s accurate perception of the message being delivered. RenĂ© gives us concrete examples of how to use our body and especially our hands to take our influence to the next level.

    But what about the over-expressers? RenĂ© has you covered too as he outlines the concept of the Influence Zone and how staying inside of it can take you from overbearing to outstanding. Whether you’re born to hand jive or always keeping one hand in your pocket, this episode will help you break out of your shell and into the influence zone. Don’t miss it!

    Show Resources:

    TheNeuroSide.com

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    www.amanet.org/articles/when-leaders-talk-with-their-hands/

    www.scienceofpeople.com/hand-gestures/

    02:00 - What is AMPLIFIIℱ?

    02:40 - We begin with “the Influence Zone”

    03:40 - Holler and Beatie study

    05:15 - Anchoring messages in your fingers

    06:20 - Matching hand gestures can drive a message home

    07:45 - Hand gestures can alter perception of character

    10:25 - Personality Types

    12:30 - Information Packaging Hypothesis

    14:00 - If you’re the PowerPoint slide, are there any distractions?

    15:34 - The Influence Zone or The Box

    17:00 - Avoid international hand gesture confusion!

    17:35 - How do you START?

    18:20 - the Steeple

    19:15 - your fingers are a gun, you don’t want to point them at anyone

    20:00 - Take an acting class

    20:35 - look at their feet!

    22:08 - take it EVEN bigger!!

    22:44 - Takeaways

    24:20 - Wall Street Journal #2 Best Seller!!! Amplify Your Influence the Book

  • Every question asked and answered is an opportunity to understand each other better and fundamentally move your relationship, your organization, your project or family forward. How much thought do you put into the questions you ask the receptionist at your office each day, or the doorman of your building? Probably not very much. 

    “How’s it going?” “How are you doing?” Do you even seriously want to know the answer to those questions? When someone poses such a question to you, don’t you feel OBLIGATED to answer it?

    “You’ve got to be intentional with questions, they can guide you Into some really interesting places.”

    How do YOUR questions stand up? True leadership is about capitalizing on those opportunities presented with every question as opposed to being a victim of circumstance and habit who is just treading water verbally. In this episode, Rene breaks down the power of questions and how every leader should be using them to better themselves and their teams. Don’t miss it!

    Show Resources:

    TheNeuroSide.com

    MeetRene.com

    Amplifiimylife.com

    AmplifyBook.com

    01:38 - Questions are a critical component

    01:52 - Most people think ‘externally’

    02:20 - A question might make someone remember what they believe

    03:25 - If I want to understand a company’s culture, I walk in, close my eyes and listen

    04:20 - Most people don’t put much thought into the questions they ask

    05:50 - The Art of Conversation - Episode 07

    07:15 - Sometimes questions asked will tell you how you’re doing

    08:24 - We feel an overwhelming OBLIGATION to answer questions that are asked of us

    10:40 - Is the question self-serving? Or is it to YOUR benefit?

    11:00 - Book - QBQ - The Question behind the Question

    11:20 - What is it that they’re ACTUALLY trying to get at?

    12:05 - Questions without much thought are often EMOTIONALLY based

    13:30 - “If you’re going to attack me, attack me with more detail, please?”

    14:55 - The person asking the question is LEADING the conversation

    15:55 - Direction doesn’t mean CONTROL

    18:00 - Learn how to clarify

    19:00 - Learn to give rich answers to dumb questions

    22:45 - AmplifyBook.com