AI Edge for Enterprise Marketing

Afleveringen

• 

  Marketing is Now a Strategic Board-Level Conversation Because of AI

  17 sep· AI Edge for Enterprise Marketing

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  Liza Adams - Consultancy: https://www.growthpath.net/

  Reach out to us on LinkedIn

  Yadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/

  Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/

  Jessica Hreha: https://www.linkedin.com/in/jessicahreha/

  Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/

  Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/

  Contact the show 

  [email protected]

  Learn more about the VMware Marketing AI Council and the global marketing generative AI success. 

  https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/

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  Staying Focused When Adopting AI

  30 aug· AI Edge for Enterprise Marketing

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  Natalie Lambert’s Consultant Company: https://genedge.co/services

  Marketing AI Conference (MAICON) Event: https://www.marketingaiinstitute.com/events/marketing-artificial-intelligence-conference

  Reach out to us on LinkedIn

  Yadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/

  Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/

  Jessica Hreha: https://www.linkedin.com/in/jessicahreha/

  Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/

  Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/

  Contact the show 

  [email protected]

  Learn more about the VMware Marketing AI Council and the global marketing generative AI success. 

  https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/

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  AI Is Not a Strategy

  9 aug· AI Edge for Enterprise Marketing

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  Find out more about Robert Rose at Robertrose.net

  Reach out to us on LinkedIn

  Yadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/

  Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/

  Jessica Hreha: https://www.linkedin.com/in/jessicahreha/

  Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/

  Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/

  Contact the show 

  [email protected]

  Learn more about the VMware Marketing AI Council and the global marketing generative AI success. 

  https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/

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  The State of AI in Marketing

  26 jun· AI Edge for Enterprise Marketing

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  Paul Roetzer on LinkedIn: https://www.linkedin.com/in/paulroetzer/

  Marketing AI Institute: https://www.marketingaiinstitute.com/

  Marketing AI Conference (MAICON): https://www.marketingaiinstitute.com/events/marketing-artificial-intelligence-conference

  Reach out to us on LinkedIn

  Yadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/

  Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/

  Jessica Hreha: https://www.linkedin.com/in/jessicahreha/

  Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/

  Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/

  Contact the show 

  [email protected]

  Learn more about the VMware Marketing AI Council and the global marketing generative AI success. 

  https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/

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  The Communicator's Guide to Ethical AI Integration: Guest Jennifer Clemente

  4 jun· AI Edge for Enterprise Marketing

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  Jennifer Clemente's AI Certification Course: https://www.ragan.com/store/ai-certificate-course/

  Elevating strategy, creativity and content with AI

  Reach out to us on LinkedIn

  Yadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/

  Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/

  Jessica Hreha: https://www.linkedin.com/in/jessicahreha/

  Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/

  Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/

  Contact the show 

  [email protected]

  Learn more about the VMware Marketing AI Council and the global marketing generative AI success. 

  https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/

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• 

  The CMO Perspective on Generative AI: With Laura Heisman, CMO of Dynatrace

  15 mei· AI Edge for Enterprise Marketing

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  Marcom awards page detailing the VMware Marketing AI Council Story

  https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers]

  Reference for Michelle’s take on Dove’s current ad campaign

  https://www.fastcompany.com/91091467/dove-just-made-the-best-ai-related-ad-yet

  Reach out to us on LinkedIn

  Yadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/

  Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/

  Jessica Hreha: https://www.linkedin.com/in/jessicahreha/

  Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/

  Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/

  Contact the show 

  [email protected]

  Learn more about the VMware Marketing AI Council and the global marketing generative AI success. 

  https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/

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• 

  Pretty Pictures: How AI transforms Creative Professionals

  24 apr· AI Edge for Enterprise Marketing

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  Canva report findings: AI is transforming the roles of marketers and creatives

  https://www.canva.com/newsroom/news/ai-report-findings/

  Jasper AI policy template

  https://www.jasper.ai/ai-policy-template

  Midjourney: https://openart.ai/home

  Sora: https://openai.com/sora OpenAI’s text to video app

  DALL-E: https://openai.com/dall-e-2

  Stable Diffusion: https://github.com/Stability-AI/generative-models

  Adobe Firefly: https://www.adobe.com/products/firefly.html

  And next up: text to music from Adobe: https://blog.adobe.com/en/publish/2024/02/28/adobe-research-audio-creation-editing

  Generative AI has an Intellectual Property Problem (Harvard Business Review)

  https://hbr.org/2023/04/generative-ai-has-an-intellectual-property-problem

  Scientific American article on SORA: https://www.scientificamerican.com/article/sora-openai-text-video-generator/

  Marcom awards page detailing the VMware Marketing AI Council Story

  https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers

  Reach out to us on LinkedIn

  Yadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/

  Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/

  Jessica Hreha: https://www.linkedin.com/in/jessicahreha/

  Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/

  Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/

  Contact the show 

  [email protected]

  Learn more about the VMware Marketing AI Council and the global marketing generative AI success. 

  https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/

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• 

  Piloting AI - Making a creator out of every marketer

  2 apr· AI Edge for Enterprise Marketing

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  Jessica Hreha presented at an elementary school career day about AI and marketing.

  https://www.linkedin.com/pulse/sparking-curiosity-generative-ai-meets-career-day-jessica-hreha-uadzc/

  Reach out to us on LinkedIn

  Yadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/

  Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/

  Jessica Hreha: https://www.linkedin.com/in/jessicahreha/

  Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/

  Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/

  Contact the show 

  [email protected]

  Learn more about the VMware Marketing AI Council and the global marketing generative AI success. 

  https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/

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• 

  First Things First: Creating AI Policies and Usage Guidelines

  12 mrt· AI Edge for Enterprise Marketing

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  Links:

  Jasper AI policy template

  https://www.jasper.ai/ai-policy-template

  Marcom awards page detailing the VMware Marketing AI Council Story

  https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/

  Chief AI Officer story

  https://www.businessinsider.com/chief-ai-officer-tech-hot-role-skills-strategy-machine-learning-2024-2

  AlphaGo Documentary

  https://www.youtube.com/watch?v=WXuK6gekU1Y

  
  [Subscribe to the Podcast]

  The AI Edge Podcast for Enterprise Marketers - Apple Podcast

  The AI Edge Podcast for Enterprise Marketers - Spotify

  The AI Edge Podcast for Enterprise Marketing - Simplecast

  Reach out to us on LinkedIn

  Yadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/

  Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/

  Jessica Hreha: https://www.linkedin.com/in/jessicahreha/

  Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/

  Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/

  Contact the show 

  [email protected]

  Learn more about the VMware Marketing AI Council and the global marketing generative AI success. 

  https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/

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• 

  The Marketing AI Council Origin Story

  27 feb· AI Edge for Enterprise Marketing

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  Links:

  
  [Subscribe to the Podcast]

  The AI Edge Podcast for Enterprise Marketers - Apple Podcast

  The AI Edge Podcast for Enterprise Marketers - Spotify

  The AI Edge Podcast for Enterprise Marketing - Simplecast

  Reach out to us on LinkedIn

  Yadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/

  Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/

  Jessica Hreha: https://www.linkedin.com/in/jessicahreha/

  Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/

  Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/

  Contact the show 

  [email protected]

  Learn more about the VMware Marketing AI Council and the global marketing generative AI success. 

  https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/

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• 

  EP 0 - Introduction

  13 feb· AI Edge for Enterprise Marketing

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  Welcome to the first episode of The AI Edge Podcast for Enterprise Marketing. A show dedicated to sharing insights, strategies, and experiences from a group of experts who have successfully implemented AI solutions in a large Enterprise B2B software company, specifically within the context of global marketing and how that effort can connect to sales, IT, Product and the rest of the business. This podcast aims to help other marketers navigate the complexities of scaling AI tools within their organizations.

  Reach out to us on LinkedIn

  Yadin Porter de Leon: https://www.linkedin.com/in/porterdeleon/

  Suzanne Ambiel: https://www.linkedin.com/in/suzanne-ambiel-a77807/

  Jessica Hreha: https://www.linkedin.com/in/jessicahreha/

  Michelle Moore: https://www.linkedin.com/in/michelle-moore-sfbay/

  Maila Ruggiero: https://www.linkedin.com/in/m-ai-la-ruggiero-b5132817a/

  Contact the show 

  [email protected]

  Learn more about the VMware Marketing AI Council and the global marketing generative AI success. 

  https://enter.amcpros.com/marcom/entry/vmware-marketing-ai-council-innovates-and-empowers/

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