Afleveringen
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Entity optimization, a crucial and evolving aspect of SEO, can help your brand dominate search visibility. From structured data to knowledge graphs, our guests will share insights and strategies to optimize your content for better results in 2024 and beyond.
Joining David Bain to share their key SEO tactics for Entity Optimisation is Jarno Van Driel, Andrea Volpini, Ulrika Viberg and Jason Barnard.
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By leveraging AI, businesses can achieve scalable, data-driven results that align with search engine updates and user behavior patterns, ultimately driving more organic growth.
Joining host David Bain to share strategies and tips on how to achieve this for your own website is Andreas Voniatis, Pam Aungst Cronin, and Victoria Olsina.
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Zijn er afleveringen die ontbreken?
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Social Search is becoming more prevalent, none so more than TikTok, so in this episode of the Majestic SEO Podcast we’ll discuss everything you need to know about TikTok SEO.
Joining host David Bain to talk us through the ins-and-outs of TikTok SEO is Alice Bull (founder of Gratified), Mathilde Høj (SEO Manager @ TRANSACT), and Isa Lavahun (Search Strategist and Trainer).
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Following on from our April episode on how web accessibility impacts SEO, we are once again joined by Billie Geena, Damien Robert, Heba Said and Heike Knip to have part 2 of this important conversation.
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Joining David Bain to discuss whether or not the Google API leak should change the way you do SEO is Aleyda Solis, Joy Hawkins, Liv Day and Dixon Jones.
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With Google rolling out its SGE (Search Generative Experience), Erik Wikander from Zupyak, Rana Abu Quba Chamsi, PhD from Expando, Veronika Höller from CompuGroup, and Laurence O’Toole from Authoritas join our host David Bain to discuss what impact it will have on SEO strategy.
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Joining David Bain to discuss the merits of PR link building vs ‘conventional’ link building are Alexandra Tachalova from Digital Olympus, Amit Raj from The Links Guy, Eva Cheng from Evolved Search and Nick Rubright from Ranko Media.
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What are the most important aspects of web accessibility in 2024 and how should this impact your SEO strategy?
In this edition of the Majestic SEO Panel, Billie Geena, Damien Robert, Heba Said and Heike Knip join David Bain to discuss how web accessibility impacts SEO.
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In this episode we cover the key aspects of analytics that SEOs should know about, but don’t necessarily know about. Also, how has analytics changed and what are the key metrics to be benchmarking performance against nowadays.
Joining host David Bain to talk all things analytics are Andy Crestodina, Dana DiTomaso, Gemma Fontané, and Sébastien Monnier.
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In “The State of AI in SEO,” we delve deep into the evolving landscape where cutting-edge technology meets digital strategy. From the latest AI-driven algorithms shaping search results to the game-changing impact on content creation, we’ll unravel the secrets of staying ahead in the ever-transforming world of SEO.
David Bain is joined by Annika Haataja, Tejaswi Naidu, Garrett Sussman and Pam Aungst Cronin to discuss the past, present and future of AI in SEO.
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How do you plan your SEO strategy for the coming year? Is it best to plan your SEO activities for a whole year or is it more effective to break down your overarching plan into smaller chunks?
David Bain is joined by Katherine Nwanorue, Gianluca Fiorelli, Kevin Indig and Gemma Fontané to discover how they pull together an SEO strategy and how they suggest you do too.
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Each year we ask the world’s leading SEOs to share their number one actionable tip for the upcoming year. This makes our SEOin2024 guide a great way to learn from the best in the business and to help you stay one-step ahead of your competitors as we head into a new year.
For this special episode of the Majestic SEO Panel Show our host David Bain is joined by Myriam Jessier, Petra Kis-Herczegh, Sarah McDowell and Marco Giordano to preview the SEOin2024 book.
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How should you use AI to generate content while at the same time retaining the principles in EEAT? With Adelina Bordea, Edward Ziubrzynski, Ian Helms and Kavi Kardos. Hosted by David Bain.
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David and Heike discuss how neurodivergent thinking can supercharge your SEO.
Talking points include:
- What is Neurodivergent thinking?
- Is this from the perspective of someone who is neurodivergent or who is managing someone who is Neurodivergent?
- How should someone who is Neurodivergent grow their SEO career?
- Does an SEO team leader who is managing someone who is neurodivergent need to be aware of anything in particular?
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What are the current tracking and attribution challenges that SEOs are facing and how should you deal with these challenges?
Joining host David Bain are Irina Serdyukovskaya, Navah Hopkins, and Brie Anderson.
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David and Tom discuss how every algorithm update is only ever optimising toward a better user experience - and if you constantly optimise for that, you can't go far wrong.
Talking points include:
- What sort of user experience should you optimise for?
- How does that increase your organic traffic?
- How do you measure improved user experience from an organic search perspective?
- Why constantly optimise for user experience? Is it not a set it and forget it opportunity?
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David and Leanne discuss why you need to educate Google about your brand and control your narrative through the entire customer journey.
Talking points include:
- How do you Educate Google about your brand?
- In which aspects of your customer journey can you control your narrative?
- How do you control your narrative?
- What measurable impact does this have?
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Victoria Olsina discussed the importance of using hybrid models for AI.
Topics covered include:
- What tasks do humans do best and what tasks does AI do best?
- How do you use AI for keyword research?
- What AI do you use to cluster topics?
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Whether you are an experienced SEO professional or just starting in digital marketing, a Link Graph can be a powerful and intuitive SEO tool for link building and Digital PR that helps you understand your website’s neighbourhood.
Joining David Bain for an episode of the Majestic SEO Podcast on using Link Graphs are Bill Hartzer, Julia Logan, and Silke Vanbeselaere.
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Casie Gillette discusses the importance of being able to adapt, covering:
- With all of the changes currently taking place in search, we have to adapt our strategies and tactics faster than ever.
- How often should you set a strategy?
- What do we adapt?
- How do we adapt?
- What skills will remain the same?
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