Afleveringen
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This week’s episode is about the thing that has made all the difference in my business and for my wellbeing: consistency.
Why it's so important
Why it has been a game changer for me
Where I have seen big results
How I make sure I stay consistent (I'm talking processes and tools - you'll love this)
Why it shouldn't be another thing to beat yourself up about
This episode is sponsored by Ancient + Brave (www.ancientandbrave.earth/). If you'd like to try any of their products (I am a big fan of the True Collagen!) you can use our discount code BTB20 for 20% off your first order
Resources
ClickUp: https://clickup.com/
Takeaways
What is consistency and what is manageable
Processes help maintain consistency - diarise them
Review regularly, what lessons are you learning, do things need to change?
Flexibility is important; be kind to yourself when things don't go as planned
Finding a balance between work and wellbeing is crucial
Procrastination can sometimes be a sign of needing a break
Celebrate small wins to maintain motivation
Consistency doesn't mean perfection; it's about progress
Chapters
01:00 Embracing Solo Podcasting
02:24 The Importance of Consistency
04:12 Managing Expectations and Productivity
08:09 Creating Effective Processes
11:13 Flexibility and Self-Compassion in Consistency
12:05 Finding Balance in Business and Wellbeing
Links:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
Music by AudioCoffee: https://www.audiocoffee.net/ -
If anyone is ever in doubt about mum’s commitment to their careers post babies, please, use this conversation as proof that we are only ever more ambitious and focused.
This week I’m talking to Jelena Skene, co-founder of 2 businesses raised alongside 2 small boys. It’s been a busy few years for Jelena!
My main takeaway from our conversation, and there are many, is: just start. You can’t plan everything around having a family, if you have a business idea, just try it. I also loved her thoughts on what makes a good business idea, and what you actually need to create a successful business.
If you’re looking for advice on how to effectively PR pitch your business, listen to the end, Jelena has some incredible practical tips.
This episode is sponsored by Ancient + Brave (www.ancientandbrave.earth/). If you’d like to try any of their products (I am a big fan of True Collagen!) you can use our discount code BTB20 for 20% off your first order.
Takeaways:
Jelena’s path from law, to fashion to marketing agency and how planning for a family informed her choice to move into entrepreneurship
The highs and lows of Covid with a business and a baby
Jelena’s varied experiences of birth and mat leave in the UK and abroad
Equality both in earnings and in childcare with Jelena’s partner
The contrast between an anxious pregnancy and the positive realities of motherhood
The benefits of city connections for business opportunities
You don’t need an original idea to start a business, just a gap in the market
The development of Press Flow alongside their first business and their fundraising plans for 2025
Community support and especially amongst female founders is invaluable for early-stage business
How motherhood enhanced Jelena’s focus and ambitions and societal misconceptions about mums
Jelena’s tips on effective PR pitches
Chapters:
00:00 Introduction to Jelena's Journey
03:01 Career Shifts and Discovering Passion
06:14 Navigating Parenthood and Career Decisions
09:13 The Impact of COVID on Business
12:01 Building a Business During Lockdown
14:54 Balancing Work and Family Life
18:00 The Experience of Motherhood
21:03 Life in Barcelona and Business Growth
24:09 Returning to the UK and Future Plans
28:19 The Importance of Cities for Connections
30:07 The Journey to Pressflow
34:11 Building Pressflow: A Strategic Approach
39:01 Community and Networking for Founders
42:04 Motherhood and Ambition
46:31 Finding Purpose as a Mother and Entrepreneur
49:05 Tips for Effective PR Pitching
52:08 Finding Personal Joy Amidst Business and MotherhoodLinks:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
About Jelena Skene
Agency-turned tech founder of Press Flow and mother of two, Jelena has a background in digital marketing for major fashion and lifestyle brands. In March, 2024, Jelena co-founded Press Flow Limited with her husband, a free PR platform that connects experts, PR professionals, and journalists.
Press Flow provides unlimited free pitching, making it an accessible tool for small businesses, personal brands, PR professionals, and experts seeking media exposure. Not their first business, prior to Press Flow, Jelena and her husband ran an agency and together through COVID juggled the demands of new parenthood and founder life for the first time.
Jelena Skene Links:
Website: https://www.pressflow.io/
LinkedIn (Jelena): https://www.linkedin.com/in/jelena-skene-2a3a9b60/
LinkedIn (Press Flow): https://www.linkedin.com/company/pressflow/
Music by AudioCoffee: https://www.audiocoffee.net/ -
Zijn er afleveringen die ontbreken?
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I have been judging myself recently for some of the decisions I’ve been making. For 2025 my goal is business growth, and that means I’m making decisions that prioritise my work and my wellbeing at the cost of family time.
There are a lot of expectations on us as mums and female founders: some from ourselves, from the people around us, the patriarchy. I am unpacking my feelings of mum guilt, and why I refuse to feel it anymore.
This episode is sponsored by Ancient + Brave (www.ancientandbrave.earth/). If you'd like to try any of their products (I am a big fan of the True Collagen!) you can use our discount code BTB20 for 20% off your first order
Takeaways
Prioritising your business can throw up a lot of feelings of guilt for mum
It's OK to seek support with childcare, housework or in your business
Mums shouldn’t feel guilty for prioritising their careers
Networking and socialising can be draining, self-care is essential for maintaining energy and focus
It's important to challenge societal expectations of motherhood
Business retreats can provide valuable opportunities for growth
Finding a balance between work and family is a personal journey
Sharing experiences can help normalise the challenges of working mums
Chapters
00:00 Balancing Business Growth and Motherhood
03:05 Navigating Guilt in Business and Parenting
05:57 The Importance of Support Systems for Working Mothers
08:48 Embracing Business Retreats and Personal GrowthLinks:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
Music by AudioCoffee: https://www.audiocoffee.net/ -
In this inspiring episode, I’m joined by Lea Turner, LinkedIn expert, community builder, and founder of Holt, a thriving membership platform for small businesses.
Content warning: there is a mention of suicidal ideation as Lea reflects on her teenage years and missed ADHD diagnosis.
Lea’s journey into entrepreneurship wasn’t planned. Like so many of my guests on the pod, she didn’t initially see herself as a business owner. Her entrepreneurial path began with a transcription side hustle, which played to her strengths and funded her travels. As her income grew to match her day job, she took the leap into full-time self-employment.
We discuss how Lea managed her business while preparing for maternity leave, how her son has influenced her career decisions, and her remarkable pivot during the Covid-19 pandemic when her income streams dried up overnight.
I think we can all relate to Lea’s struggles with showing up authentically on social media, but she has really nailed it. By embracing her uniqueness, she transformed her LinkedIn presence, skyrocketing her followers and opening the door to incredible new opportunities.
We explore the positives and negatives of social media: It wasn’t easy for Lea to own her expertise, it took other industry leaders deferring to her as an expert in social media discussions before she could see herself in that light. She shares her experiences dealing with online trolls and how she’s developed a positive, resilient mindset in response to negativity.
This episode is packed with insights about business growth, balance, authenticity, and resilience. I hope you’re as inspired by the conversation as I was!
This episode is sponsored by Ancient + Brave. If you’d like to try any of their products (I am a big fan of True Collagen!) you can use our discount code BTB20 for 20% off your first order.
Takeaways:
How Lea navigated the pandemic as a single mum and business owner
Lea’s late diagnosis ADHD and the challenges it presented particularly in her teenage years. Content warning: suicidal ideation
Entrepreneurship was not initially on Lea's radar; it started as a side hustle to fund her travels and quickly matched her day job in earnings
Partly due to her ADHD, Lea is comfortable with risk and knows that we always survive failure, so why not try?
4 years into her business, Lea fell pregnant, and knowing that mat leave wasn’t an option worked overtime to save as much as possible
As her son went to school, Lea reassessed her work structure knowing it was incompatible with spending quality time with her son outside of school hours
Her pivot into LinkedIn training came as a result of Covid and all her client work drying up overnight
Lea initially struggled with authenticity on LinkedIn, but decided to embrace her uniqueness and got an incredible response
She faced a lot of self doubt over calling herself a LinkedIn expert, but eventually recognised her skills as other business owners referred and deferred to her as expert
Lea has suffered from some scary and unpleasant trolling online based on her appearance, but stood up for herself and has learnt to deal with it
Building her membership platform, Holt, was a response to the needs of her already existing community of business owners
As a scalable and more personally fulfilling business Holt is her focus for now, practising what she preaches, Lea has hired her team exclusively from the membership
Lea is looking forward to creating more of a work/life balance in the future
Chapters:
00:00 Introduction to Lea Turner's Journey
06:15 Navigating Life During COVID-19
12:46 Overcoming Personal Challenges and Discovering ADHD
18:45 The Transition to Entrepreneurship
26:30 Building a Business and Embracing Change
28:10 Rediscovering LinkedIn: A Personal Journey
31:03 From Typing to Training: A Career Shift
33:01 Embracing Expertise: Overcoming Self-Doubt
36:49 Navigating Online Harassment: Standing Up for Yourself
39:49 Building a Supportive Community: The Holt
50:50 Work-Life Balance: Achieving Freedom as a Business OwnerLinks:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
About Lea Turner
Lea Turner is an entrepreneur who transformed her life as a single mum through becoming a successful business owner. In 2019, she was working long hours typing medical reports while caring for her young son, barely making ends meet.
Seeking a change, she began posting on LinkedIn, leveraging her humour and authenticity to connect with others. This approach quickly gained traction, leading to a substantial following, which currently stands at almost 200,000 followers and a fast growth LinkedIn training business. Over five years, Lea has built a six-figure income through her LinkedIn training, digital courses, and in-person workshops. In December 2024, she decided to close the doors on her LinkedIn training services to focus on new ventures.
Lea is now running The Holt, an online membership community launched in June 2022. The Holt offers expert masterclasses in community and networking for solopreneurs, freelancers and small business owners, fostering a supportive and inclusive environment.
Lea Turner’s Links:
Website: https://www.leaturner.co.uk/
Website: https://www.the-holt.com/
LinkedIn: https://www.linkedin.com/in/lea-turner/
Instagram: https://www.instagram.com/leaturnerholt/
Music by AudioCoffee: https://www.audiocoffee.net/
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If January has been…Januarying, then you are not alone. I’ve found it difficult to come back to work this year, comparisonitis and anxiety have been getting the better of me.
So in this week’s episode I’m sharing:
My biggest business learning from 2024 My focus for 2025 Who we've got coming up on the podcast for Season 5 (make sure you’re subscribed!) The wellbeing tools I keep returning toThis episode is sponsored by Ancient + Brave (https://ancientandbrave.earth). If you'd like to try any of their products (I am a big fan of the True Collagen!) you can use our discount code BTB20 for 20% off your first order
Resources
Untamed by Glennon Doyle: https://uk.bookshop.org/p/books/untamed-stop-pleasing-start-living-the-no-1-sunday-times-bestseller-glennon-doyle/3463827?ean=9781785043352
Takeaways
January can feel overwhelming, but it's important to embrace the vibes, whatever they look/feel like for you
Work-life balance is crucial for mums who are also business owners, I share the tools I keep coming back to
It's okay to take your time with personal and business goals
My biggest business learning from 2024 and my focus for 2025
Community support is vital for female founders navigating challenges
Chapters
00:00 Embracing January Vibes
03:06 Navigating Work-Life Balance
06:10 Self-Care and Mental Health
08:57 Looking Ahead: Business Growth and Community Building
Links:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
Music by AudioCoffee: https://www.audiocoffee.net/ -
For our season finale I am joined by the wonderful Jo Woodhurst, Head of Nutrition at Ancient + Brave. And as a special gift to our listeners, Jo has kindly recorded a 10 minute to help us reconnect and recharge during the busiest and most festive time of year. We all need it!
This bonus podcast episode is sponsored by Ancient + Brave. If you’d like to try any of their products (I am a big fan of True Collagen!) you can use our discount code BTB20 for 20% off your first order.
Links:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
About Jo Woodhurst
Jo is a BANT registered nutritionist following a career pivot after teaching. She takes a holistic approach to wellness, giving people the tools to better control their health instead of restrictive diet programs. Her practice is about balance, long lasting changes and realistic lifestyle choices. Jo's work with Ancient and Brave includes advising on future formulations and writing health articles, as well as taking on the role of educating their audience in holistic wellbeing, interviewing health experts and writing copy for magazines and press articles.
Ancient + Brave is a mission-driven wellness brand with an award-winning range of collagen, MCT oil and nootropic blends. They are a community-built brand and from day one, they have embraced innovation and sustainability. Social environmental responsibility is at the heart of everything Ancient + Brave does.
They are B Corp certified, donate to 1 % for the planet, certified carbon neutral and a founding member of the ESG Mark.
Jo Woodhurst’s Links:
Website (Ancient + Brave): https://ancientandbrave.earth/
Website (Jo): https://www.jowoodhurst.com/
LinkedIn (Ancient + Brave): https://www.linkedin.com/company/ancientandbrave/
LinkedIn (Jo): https://www.linkedin.com/in/jo-woodhurst-nutrition/
Instagram (Ancient + Brave): https://www.instagram.com/ancientandbrave/
Instagram (Jo): https://www.instagram.com/jo_woodhurst_nutrition/
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For our season finale I am joined by the wonderful Jo Woodhurst, Head of Nutrition at Ancient + Brave. And as a special gift to our listeners, Jo has kindly recorded a 10 minute meditation which is available as a separate bonus episode, out now. We all need it!
Jo has been on her own journey in her approach to wellbeing. From burning the candle at both ends as a teacher, she moved into nutrition not only to reset how she nourished herself, but also inspired by her mum’s long illness and her approach to wellbeing.
Now as a mum, business owner and Head of Nutrition at Ancient + Brave, Jo knows that it’s when we are busy that creating space for our own wellbeing slips. Jo shares her own wellness pillars, and why we need to approach them with flexibility and compassion.
This podcast episode is sponsored by Ancient + Brave. If you’d like to try any of their products (I am a big fan of True Collagen!) you can use our discount code BTB20 for 20% off your first order.
Takeaways:
Finding moments of wellbeing in your day, even if it’s just 2 mins
Jo’s experience of family illness growing up and the foundation of alternative approaches to wellbeing it created
Jo’s own healing journey of how she nourishes herself
Sustainability is at the heart of everything A+B does; our personal wellness is linked to the wellbeing of the planet
The transition into motherhood and the changes in our identity
The contradiction of the loneliness we can feel as a new mum with the amazing mum community that we are suddenly a part of
Jo’s pillars of wellness, and why they are always the first thing to go when we’re busy
Wellness goals are great, but we need to be flexible and compassionate with them
How Jo has reconnected with her personal sense of joy outside of motherhood
Chapters:
00:00 Introduction to Holistic Wellness
02:53 Jo's Career Journey and Personal Transformation
06:12 The Impact of Personal Experiences on Health Perspectives
08:56 Navigating Motherhood and Community Support
11:56 Sustainability in Business and Personal Values
14:57 Pillars of Health and Wellness for Busy Mothers
29:43 Grounding and Connection to Nature
30:31 The Importance of Rest and Self-Care
32:36 Consistency vs. Flexibility in Wellness
35:20 Setting Realistic Goals for Wellness
39:29 Rediscovering Joy in Motherhood
43:41 The Mother Archetype and Self-IdentityResources:
B Corps https://bcorporation.uk/
ESG Mark https://www.esgmark.co.uk/
Love Mercy https://www.lovemercyfoundation.org/
More info on the Mother archetype: https://ancientandbrave.earth/blogs/news/embracing-the-cycles-of-life-honouring-every-season-of-womanhood
Links:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
About Jo Woodhurst
Jo is a BANT registered nutritionist following a career pivot after teaching. She takes a holistic approach to wellness, giving people the tools to better control their health instead of restrictive diet programs. Her practice is about balance, long lasting changes and realistic lifestyle choices. Jo's work with Ancient and Brave includes advising on future formulations and writing health articles, as well as taking on the role of educating their audience in holistic wellbeing, interviewing health experts and writing copy for magazines and press articles.
Ancient + Brave is a mission-driven wellness brand with an award-winning range of collagen, MCT oil and nootropic blends. They are a community-built brand and from day one, they have embraced innovation and sustainability. Social environmental responsibility is at the heart of everything Ancient + Brave does.
They are B Corp certified, donate to 1 % for the planet, certified carbon neutral and a founding member of the ESG Mark.
Jo Woodhurst’s Links:
Website (Ancient + Brave): https://ancientandbrave.earth/
Website (Jo): https://www.jowoodhurst.com/
LinkedIn (Ancient + Brave): https://www.linkedin.com/company/ancientandbrave/
LinkedIn (Jo): https://www.linkedin.com/in/jo-woodhurst-nutrition/
Instagram (Ancient + Brave): https://www.instagram.com/ancientandbrave/
Instagram (Jo): https://www.instagram.com/jo_woodhurst_nutrition/
Music by AudioCoffee: https://www.audiocoffee.net/ -
Pip Black started her business, Frame at 24. She and her co-founder Joan, have navigated huge changes across the fitness industry over the last 15 years. They launched in recession, tag teamed maternity leaves over 4 kids, raised funds, bought back their company and adapted almost overnight to Covid.
But through it all, they have lived the brand, its values, and created a business which puts customer experience at its core - the key to their success.
Coming back to exercise has been a huge source of joy for me this year, and Pip is clear: doing what you love, rather than pushing yourself as hard as possible, is what builds a healthy body.
Takeaways
Customer experience v marketing
The pros and cons of starting a business at 24yrs old
How Frame embodies their values as a BCorp
Managing maternity leave as 2 founders have babies back to back
How Frame responded to Covid and your gyms being closed for nearly a year
How Pip makes it work living in Somerset whilst being very present in a London based business
Why we should listen to our bodies and not trends when it comes to how we exercise
Chapters
00:00 The Evolution of Fitness Culture
07:38 Pip's Journey to Frame
16:15 Building Frame: Challenges and Innovations
23:55 Creating a Welcoming Fitness Environment
25:34 Accessibility in Fitness: Breaking Barriers
27:53 Core Values: Authenticity and Community
28:43 The Power of Partnership: Building a Business Together
32:51 Navigating Maternity Leave: Balancing Business and Family
35:46 The Challenges of Entrepreneurship: A Personal Journey
40:24 Lessons from COVID: Adapting to Change
46:56 Future Perspectives: Work-Life Balance and Parenting
49:56 The Joy of Dance and Fitness
51:10 Navigating Parenting During Lockdown
52:53 Balancing Work and Family Life
56:04 Finding Your Personal Exercise Style
01:01:06 The Importance of Community in Fitness
01:04:51 Listening to Your Body and Holistic Health
01:08:22 Innovations at Frame: Classes Tailored to FeelingsLinks:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
About Pip Black
Pip Black is CEO and co-founder of Frame, a London-based fitness brand which pioneered the boutique pay-as-you-go studio movement in 2009. The pair raised £6m in PE investment in 2019, but since Covid have bought the business back and navigated their way out of these very difficult times. The brand now includes 5 locations across the city alongside a fast-growing Online offering.
Pip studied Business at the University of Bath, including a year at the Australian Institute of Sport, before starting a career in Advertising before meeting business partner Joan Murphy in 2007.
Together with Joan Murphy the two set out to build a brand which would encourage fit, healthy living through high energy and fun-filled classes. Frame has been operating for almost 16 years and proven that the pay-as-you-go fitness model is both profitable and can diversify into many areas including apparel, equipment and education.
Pip and Joan launched Mumhood, their pre and post-natal sub-brand in 2016 and are hugely passionate about educating and motivating women to stay active throughout this stage of their lives for both their physical health and mental sanity!
Pip Black’s Links:
Website: https://moveyourframe.com/
LinkedIn: https://www.linkedin.com/in/pip-black-82652940/
Instagram (Pip): https://www.instagram.com/pipingablack/
Instagram (Frame): https://www.instagram.com/moveyourframe/
Music by AudioCoffee: https://www.audiocoffee.net/ -
What do you think is behind the global falling birthrate? Because social media thinks it’s mums’ fault (of course). We’re not sharing enough about how joyful motherhood is.
Of course this is rubbish. But I do think it’s so important for mums to connect with their own sense of joy, outside of motherhood, outside of work, just for themselves.
Reconnecting with my personal sense of joy has been…a journey. It honestly feels like this year is the first since I became a mum that I have truly connected with the things that spark it in me.
This week’s episode is me unpacking why it’s so important for us mums to find sources of personal joy. And why the internet is wrong to blame us for the falling birthrate.
Resources
Female Founders Rise - https://femalefoundersrise.com/
Othership app: https://www.othership.us/appTakeaways
Mums NEED to rediscover joy
Social media can create unrealistic expectations for motherhood
Mothers should not be blamed for declining birth rates
Finding personal joy can enhance the experience of motherhood
Self-care and relaxation are vital for mental health
Engaging in activities that bring joy is important
Gratitude can help in finding joy amidst challenges
It's okay to take time for oneself as a mother
Creating a joy list can be a helpful exercise
Sharing joy with others can enhance personal happiness
Chapters
00:00 Introduction to Joy in Motherhood
03:07 The Blame Game: Mothers and Joy
05:55 Rediscovering Personal Joy
09:08 Encouraging Joyful Moments
11:55 Finding Joy Through GratitudeLinks:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
Music by AudioCoffee: https://www.audiocoffee.net/
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TRIGGER WARNING: Baby loss, depression and suicidal ideation
Grace Carter didn’t tell any of her clients when she had her first baby, a year into her business. And no wonder. Working in a male dominated industry, when Grace announced her second pregnancy, she lost £15k in recurring monthly revenue almost overnight.
Motherhood and running a business took their toll on Grace’s mental health. But instead of becoming smaller in her struggles, Grace took up space. She started talking about her experiences on LinkedIn - not the usual place for personal, mental health sharing. Grace saw how little support there is for women and mothers who are business owners - the law is set to protect male entrepreneurs, go figure. So she set up Business & Babies, who are campaigning for structural change to protect our interests and businesses.
I’m an ambassador for B&B because I love what they are doing. We need more Grace’s in this world and on LinkedIn.
Resources mentioned
Hyer Culture100 Award: https://www.hyer.co/feature-c100-awards
Takeaways
Motherhood and business are intrinsically linked in Grace’s journey
Working in a male dominated industry made Grace feel unable to tell clients that she’d had a baby, and lost revenue overnight when she announced her second pregnancy
The toll of the balance of motherhood and business ownership on Grace’s mental health
Everything is a chapter in life
You never know how close to success you are
Running a business in a compassionate way, how it ‘could’ be rather than how it ‘should’ be
Advocating for women and mothers in business
The appearance of success v the feeling of it
Grace’s reality or workaholism and the cost to her overall wellbeing
Social media and the balance between anxiety and narcissism
Grace’s link between business success and her ADHD
Where Grace finds joy
Chapters
00:00 Introduction to Grace Carter and Her Ventures
03:02 Navigating Motherhood and Entrepreneurship
05:55 The Challenges of Childcare and Support
08:47 The Birth of Business and Babies
12:07 Mental Health Struggles and Business Pressures
15:03 The Impact of Motherhood on Business
17:47 Finding Purpose Amidst Challenges
20:50 Stubbornness and Determination in Business
24:07 Creating a Supportive Work Culture
27:12 Advocating for Women in Business
30:14 The Dark Side of Growth on Social Media
35:14 Resilience in the Face of Economic Challenges
46:39 Finding Joy Amidst the Chaos of Work and MotherhoodLinks:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
About Grace Carter
Grace Carter is the visionary founder and managing director of The Metamorphose Group, a business collective that embodies Grace’s dedication to creativity, craftsmanship, and empowering women. After owning her skills as a journalist, Grace founded Aphra in 2017, a brand and campaign agency named after Aphra Benn, the first British female playwright to make a living by her pen.
With a dedicated team of talented professionals, Aphra has flourished under Grace's leadership, forging impactful partnerships with leading organisations. Grace's entrepreneurial drive extends far beyond Aphra. She established The Metamorphose Group to serve as the umbrella for multiple entrepreneurial brands that resonate with her core values of mental health, social equity, and entrepreneurship. These include ventures such as Consistently AI and AI-driven software solutions, and Business and Babies, which supports entrepreneurial mothers and the female body, advocating for women's health and wellness. Grace is also the founder of the Fast Female Fund dedicated to accelerating female motorsport through funding and mentorship.
To highlight Business and Babies, which is how I first came across Grace and I'm proud to be an ambassador for, Grace wants to change the law. After discovering herself at the very start of her mothering journey and receiving four key business emails that needed her attention during her C-section, Grace wants to change the law, which has been written for male entrepreneurs. And while all the large corporations, banks and governments are talking about the need to create investment pots for women to create better gender equity and entrepreneurship. No one is talking about the infrastructure also needed for these women to thrive.
Business and Babies held their first summit on 21st November 2024. And Grace is a mother to two little girls.
Grace Carter’s Links:
Website(The Metamorphose Group): https://metamorphosegroup.co.uk/
Website (Aphra): https://www.weareaphra.co.uk/
Website (Business and Babies): https://www.businessandbabies.co.uk/
LinkedIn: https://www.linkedin.com/in/grace-carter-metamorphose-group/
Instagram: https://www.instagram.com/businessandbabies.hq/ -
Erika Brodnik is a serial entrepreneur, philanthropist, angel investor, author and mum of five.
She is also super relatable, inspirational and committed to bringing other women and minority founders along on the entrepreneurial journey with her by showing that motherhood and multiple successful businesses are not mutually exclusive.I loved how broad ranging our conversation was, from The Refund Years™, to representation and diversity, parenting hacks to decacorns. But Erika also shared a lot of nuance which is often missing in our soundbite focused world.
We talked a lot about what is keeping women, and minority groups, from becoming entrepreneurs: is it childcare, structural difficulties, the risk factor? We agreed that we’ve made a lot of progress, but still could only think of one British female unicorn (Erika is gunning for decacorn - I had never heard of it either, new ambition unlocked!)
We have a choice about how we go about our business, and the impact we’re making for those coming up behind us on the journey. Listen to the conversation, Erika is such a role model for founders. This is one of my favourite conversations so far.
Resources mentioned
HeartMath Breathing: https://www.heartmath.org/articles-of-the-heart/the-math-of-heartmath/heart-focused-breathing/
Takeaways
Erica started her first business, Charisma Kids, to engage her children in offline play.
The 'refund years' of parenting are particularly challenging as children become more independent.
Agile Parenting helped Erica manage her family's dynamics and responsibilities.
Empowering children through responsibility fosters teamwork and leadership skills.
Erica believes in creating a supportive environment for future generations of women in business.
It's important to represent diverse backgrounds in leadership roles.
Erica aims to disprove stereotypes about women and minorities in business.
Investing in others is a way to create change and opportunity.
The journey of entrepreneurship can be lonely, but community support is vital.
Erica's experience shows that progress is being made, but there's still work to do. Finding hope is essential for female founders.
Childcare and infrastructure significantly impact women's entrepreneurship.
Role models are crucial for inspiring future female founders.
Navigating privilege can influence funding opportunities.
Creating a supportive environment benefits everyone involved.
Understanding your purpose is key to entrepreneurial success.
Not all founders need to aim for unicorn status.
Women should not see themselves as minorities in business.
Building a network and strong team is essential for success.
Chapters
00:00 Introduction to Erica Brodnock
01:41 The Birth of Charisma Kids
06:37 Navigating Motherhood and Business
11:30 The Challenges of the Refund Years
16:11 Agile Parenting: A New Approach
17:22 Empowering Future Generations
22:31 Creating Change Through Investment
22:32 Finding Hope and Paying It Forward
23:29 Barriers for Female Founders
27:43 The Importance of Role Models
31:00 Navigating Privilege in Entrepreneurship
34:54 Creating a Win-Win Environment
39:44 Finding Joy in Motherhood and Entrepreneurship
41:20 Advice for Aspiring Female FoundersLinks:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
About Erika Brodnok
Erica Brodnock, MBE is a serial founder and mother of five children. Erika has experienced firsthand the struggles of balancing her career with motherhood.
Factor racism, sexism and maternity discrimination into the mix and Erica knows sometimes it can feel impossible. As a co-founder and CEO of KinHub, a people performance platform that upskills employees on subjects such as mental health, neurodiversity and the menopause to increase awareness and team cohesion, Erica believes in creating a fairer workplace for everyone: People who create technology are creating the future.
But right now that is leaving people who look like her out of the equation. By improving and supporting diversity in the workplace, we can change how this looks and create a more inclusive and equitable future. KineHub and its founders have been recognised across the media, including Sifted, Forbes and TechCrunch.
Erika Brodnok’s Links:
Website: https://www.kinhub.com/
LinkedIn: https://www.linkedin.com/in/erikabrodnock/
Instagram: https://www.instagram.com/er11bee/
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I’ve been spending too much time on Threads. Over there, I’m seeing more and more the narrative that mums can work from home full time AND be full time carers for their kids.
And I just don’t think it can work.
I’m sharing exactly what childcare and support I had while setting up and running my business, because I don’t want anyone to think that I was ‘doing it all’. I very much wasn’t.
I can totally see why this narrative is so tempting: childcare is laughably, tragically, expensive in the UK. That’s why I think it's so important that we're all honest about exactly what help we're getting (and how we’re financing it) so we're not perpetuating unhealthy, idealistic narratives that aren't helping anyone.
And definitely aren’t aimed at dads. Funny that.
Takeaways
Childcare challenges are a common struggle for business owners.
The narrative of 'doing it all' can be harmful to mothers.
Motherhood should be respected as a full-time job.
It's important to seek help and build a support system.
Not all mothers can work during nap times or evenings.
Childcare costs are a significant burden for families.
Real success stories in balancing work and motherhood are needed.
Building a business requires a clear focus on growth.
Mothers should not feel pressured to conform to unrealistic standards.
Better childcare options are essential for future generations.
Resources
David Lloyd Gyms: https://www.davidlloyd.co.uk/
Bubble App: https://joinbubble.com/
Links:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
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Where were Nugget Savings when I was preparing for mat leave?!
After launching a year ago, Nugget Savings has become a vital resource for would-be parents as they save and prepare for leave. If that’s you, or someone you know, listen in and share! Stay til the end to hear Harriet and Katie’s top 3 tips for self-employed maternity leave.
This was a really wide ranging conversation, from how Katie and Harriet have created such growth on their social platforms (100k on both IG and TikTok within a year!) to how they handle online trolling and misogyny. From Katie’s NICU experience and her changing identity as she became a mother to more wider changes attitudes of and towards women and mums.
Katie and Harriet offered their advice on how to negotiate your mat (or paternity) leave deal - I wish I had done this when I was employed, but honestly it never even crossed my mind! Perhaps most importantly, they shared their thoughts on how we can support each other more, as mums and not mums. And of course, we ended with what brings them each joy (and the correct response to a compliment).
Resources mentioned
bCreator Awards: https://www.bcreator.co.uk/
Turn 2 Us benefits calculator: https://benefits-calculator.turn2us.org.uk/
Nugget Savings, NugBase: https://www.nuggetsavings.com/submityourpolicy
Takeaways
How Harriet and Katie met and created Nugget Savings
How they grew their social media accounts, Instagram and TikTok to 100k on each platform within a year of launching
The lack of education and incorrect assumptions around maternity leave
Their advice for financial planning for future parenthood
Katie’s experience of NICU and motherhood while running 2 businesses
Structural inequality that women and mothers face at work and in the home
Changing identity as a mother; having a business is a way of holding on to one’s sense of self
Why more parents should be negotiating their parental leave deal and how
Dealing with negative feedback and misogyny online
How we can support each other more as mums and not mums (dads need to be talking about this too!)
Working for improved policies helps everyone, we shouldn’t infight, we should be fighting the system together
What brings Katie and Harriet joy (and the correct way to respond to a compliment!)
Nugget Savings top 3 tips for self employed maternity leave
Chapters
00:00 Introduction to Nugget Savings and Founders' Mission
05:02 The Journey of Building a Community Around Maternity Pay
10:07 The Importance of Transparency in Maternity Policies
14:52 Experiencing Misogyny and the Challenges of Motherhood
19:56 Navigating the Complexities of Maternity Leave
25:09 Negotiating Maternity Pay: Empowering Parents
29:57 Facing Criticism and Misogyny in the Business World
35:00 The Societal Shift Needed for Parental Support
40:10 Finding Joy Amidst the Challenges of Parenthood
45:07 Top Tips for Self-Employed Parents Preparing for Maternity LeaveLinks:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
About Nugget Savings
Harriet Morton Liddle and Kate Guild are the founders of Nugget Savings. They are two incredible founders on a mission to completely shake up rental leave pay. Katie, having just navigated maternity leave as a self-employed mum, which as many of you know, comes with its own set of challenges, is now in the thick of it of toddler life with her NICU baby.
Harriet, currently single and child free, hopes to start a family someday, but is deeply passionate about this cause. Together they're working to revolutionise maternity and paternity pay, not just in the UK, but globally, ensuring families are educated, financially prepared, and excited for the arrival of their little ones.
Nugget Savings’ Links:
Website: https://www.nuggetsavings.com/
LinkedIn: https://www.linkedin.com/company/nugget-savings/
Instagram: https://www.instagram.com/nuggetsavings/
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A solo episode this week talking about a question I think all service (and probably product?!) business owners can relate to: Do You Take The Sales Call When You Have Your Kids?
Obviously we all hope to have rock solid boundaries. But let’s face it, there is always a bit of pressure, whether that’s internal or external, that this could be our ‘only chance’ to make the sale.
Listen to the episode for my take on this, and what I now see as a client red flag.
There are so many factors at play with these decisions:
Parenting stage
Business stage
Boundaries
Mindset
Transparency
What ‘doing a good job’ looks and feels like for you
I've taken a few different approaches to this over the years, with varying degrees of success. And varying definitions of success.
Takeaways
It's important to set boundaries when managing client calls.
Personal experiences can shape how we handle business decisions.
Transparency with clients about personal situations can foster understanding.
Childcare challenges are common among business owners, especially mothers.
Learning from past experiences can help improve future decision-making.
Not every client will understand the challenges of parenting.
It's okay to prioritise family time over business calls.
Finding a balance between work and home life is an ongoing journey.
Support from clients can make a significant difference in stressful situations.
Self-kindness is crucial when navigating the complexities of business and parenting.
Links:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
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This week’s conversation is with the wonderful Petra Gatto, personal brand strategist, photographer and cancer survivor. If you know someone going through cancer treatment or in recovery, there’s some really helpful advice and insights on how we can better support them. Or if you’re in the cancer trenches, Petra has some wisdom on taking up space and communicating your needs.
From marketeer, to international wedding planner, to personal brand strategist and photographer; Petra pivoted her career post-cancer as she connected to her teenage passion for photography and her purpose - empowering women and business owners.
And of course, we spoke about Petra’s experience of cancer, from diagnosis, to treatment, to the expectation that everything ‘would go back to normal’ when she was cancer free. How we can support loved ones through their cancer journey, and how to communicate your needs if you’re going through it yourself. My main takeaway? Getting back to yourself post-trauma, takes time.
Petra shares her new definition of self care, how she makes time for it, and of course, what brings her joy.
Cancer support mentioned
Supporting the Supporters https://supportingthesupporters.org/
Against Breast Cancer https://www.againstbreastcancer.org.uk/
Takeaways
Petra’s career journey, from marketing to international wedding planner to photographer and brand strategist
What personal branding is and why it’s so important for founders
The challenges common to female founders in personal branding
Petra’s cancer diagnosis, treatment and the changes it made to her life and her perspectives
Going back to what Petra loved as a teenager and her sense of purpose
What self-care means post trauma, and why we should schedule it
How important it is to give yourself time after trauma
The vital role of support networks in Petra’s cancer journey, and how we can better support our loved ones as they go through cancer
How Petra’s work life is structured completely differently post cancer
Petra’s sources of joy and how she makes time for them
Chapters
00:00 Introduction to Petra Gatto's Journey
05:14 From Wedding Planner to Brand Strategist
07:09 Facing Cancer: A Life-Changing Diagnosis
09:13 The Role of Personal Branding
11:55 Building Confidence in Women Entrepreneurs
19:38 Navigating the Cancer Journey
23:29 The Importance of Support Networks
30:26 Communicating Needs During Recovery
35:51 Supporting the Supporters: An Event for Caregivers
38:19 The Impact of Cancer on Life and Career
41:36 Finding Joy and Purpose After Trauma
46:15 Conclusion and Resources for Support
Links:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
About Petra Gatto
Petra Gatto is a brand strategist, photographer and personal brand expert. As a photographer, Petra would see clients afraid to use their beautiful photos because they didn't know what to do with them. So thanks to her decades of experience as an entrepreneur and marketer, previously owning a global wedding agency for over 15 years.
She knew why and worked with women to build their brand foundation, as well as gain clarity and confidence to be more visible, share their message and create more impact. We are releasing this podcast in Breast Cancer Awareness Month and Petra is generously sharing her story and experiences as well as highlighting how we can support those in their journey so we can be better colleagues, employers, friends or family members to them.
Petra Gatto’s Links:
Website: https://petragatto.com/
LinkedIn: https://www.linkedin.com/in/petra-gatto/
Instagram: https://www.instagram.com/petra_gatto/
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A solo episode from me today, talking about something I think (know?!) that we’ve all experienced at some point in our lives: imposter syndrome.
Does it exist?
How to recognise it
How to manage it
My personal experience of it, and how I distinguish imposter syndrome from other feelings of doubt or nerves.
I am a firm believer in owning our successes as a way to bolster against imposter syndrome, but it’s not foolproof. We’ve human, we’re women, we’re mums; imposter syndrome is almost a rite of passage. It’s how we deal with it that counts.
Takeaways
Imposter syndrome is a common experience, especially among women.
Studies show a significant percentage of women experience self-doubt.
Personal experiences can shape our understanding of imposter syndrome.
Over-preparation can be a symptom of imposter syndrome.
It's important to differentiate between nerves and imposter syndrome.
Owning your success is crucial to overcoming self-doubt.
Your inner dialogue can be misleading; challenge negative thoughts.
Community support is vital for those experiencing imposter syndrome.
Professional help can provide valuable guidance and support.
Embracing discomfort is part of personal growth.
Chapters
00:00 Understanding Imposter Syndrome
03:02 Personal Reflections on Imposter Syndrome
06:09 Identifying Symptoms and Overcoming Challenges
09:01 The Role of Community and Support
11:49 Strategies for Managing Imposter Syndrome
14:48 Embracing Your Journey and Seeking Help
Links:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
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It’s World Mental Health Day, and so I’m honoured to be talking with the wonderful Dr. Jo Carlile, a clinical psychologist and trauma specialist.
Jo shares her experience of neurodivergency, being a new mum in Covid and her transition from a 15 year NHS career to private practice. As well as letting us in on her new role as Tech Founder with her upcoming mental health support platform, The Norm.
Of course, mental health and trauma particularly in relation to motherhood was a huge topic of conversation, and it was great to hear Jo’s perspective on the ‘well/not well’ false dichotomy that so often seems to be the attitude to mental health. As well as how she has ‘designed a life that suits the way she’s wired’. Which sounds like an absolute luxury, but is also sort of the point of being a business owner, right?
We also bonded over being ‘Boy Mums’, if that’s you, listen in for some sympathy, commiseration and tips. It’s been a real revelation to me dealing with all the masculine energy in our house, truck fatigue is a real thing. Very comforting to hear I’m not alone and some advice on how Jo manages it herself.
Right at the end of the conversation, Jo said the phrase ‘it’s self FULL not selfish’ which I think should be the mantra of all mums/women/everyone everywhere.
Takeaways
Changing attitudes to neurodivergence and Jo’s own journey with it
Mums with ND just don’t have the same capacity to mask their symptoms in the way they could pre kids
Trauma - how we react to it, how it shapes us, and Covid
Jo’s experience of young motherhood in Covid
The dangers of comparison: your story is your story
Jo’s transition from 15 years in the NHS to self employed after realising full time employment didn’t match her new mothering life
We’re being more proactive with our mental health now
Trauma and PTSD for mums
Getting to know your ‘mothering self’
Being a ‘Boy Mum’
How Jo looks after her brain and what brings her joy
Jo’s new tech platform to support mental health ‘The Norm’
Reframing selfish to self FULL
Resources
Noise cancelling earbuds: https://www.loopearplugs.com/
Chapters
00:00 Introduction to Dr. Jo Carlisle
02:23 Jo's Journey into Psychology
05:56 Understanding Neurodiversity and Motherhood
10:00 The Impact of COVID-19 on Mental Health
15:30 Transitioning from NHS to Private Practice
22:30 The Importance of Proactive Mental Health Care
24:01 Exploring EMDR Therapy
29:45 The Need for Comprehensive Support for New Mothers
34:05 Navigating the Challenges of Raising Boys
44:08 Finding Joy in Motherhood
49:01 Introducing the Tech Platform: The Norm
56:33 Final Thoughts on Mental Health SupportLinks:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
About Dr Jo Carlile
Dr. Jo Carlile, BPS Chartered Clinical Psychologist, Trauma and Neurodiversity Specialist and Mother of Two. Jo is the woman behind the scenes disrupting the culture of mental health. Previously an NHS Senior Clinical Consultant Specialist in Neurodiversity, Jo was supporting children, families and adults presenting with a variety of issues, or needing to support to improve their mental wellbeing.
Jo is now the founder of Carlile Psychology, a service that provides individuals and businesses with specialist psychology support, supporting employees, founders, and businesses championing the ND perspective and supporting companies to create inclusive environments. And on top of all of this, she is soon to be a tech founder.Dr Jo Carlile’s Links:
Website: https://www.carlilepsychology.co.uk/
LinkedIn: https://www.linkedin.com/in/drjocarlile/
Instagram: https://www.instagram.com/carlilepsychology/
Instagram (The Norm): https://www.instagram.com/welcome_to_the_norm/
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Vix Meldrew went from overworked and stressed out teacher to content creator, releasing an online membership and courses before that was even a thing.
As a big believer in business mirroring life, Vix took her business next level, while also undergoing IVF. We talk about her experience of IVF, how she planned her business to work around it, and her business planning and content scheduling for maternity leave (Vix gives lots of detail on this, so if this is you, definitely be prepared to make some notes!)
We talked about Mum Guilt, the judgement we can feel from the mum community and whether ‘work at home’ as a full time mum is ever a workable solution; the positives and negatives of the online service world, what makes someone a successful business owner, and whether passive income can ever really be ‘a thing’.
Listen in for:
Vix’s career trajectory from teaching to content creation to online courses
Her IVF experience and how she worked her business around it
Business planning for mat leave
Mum judgement,
‘Work at home’ motherhood
Content planning for mat leave
Pros and Cons of the online service world
What makes someone a good business owner
Can passive income ever work?
Resources
Human Design: https://www.myhumandesign.com/
Chapters
00:00 Introduction to Vix Meldrew and Her Journey
03:08 Transitioning from Teaching to Online Business
06:01 The Evolution of Vix's Business Model
08:57 Navigating Motherhood and Business Ownership
12:02 The Impact of IVF on Business and Life
14:57 Planning for Maternity Leave
17:56 Finding Joy in Small Moments
20:56 The Reality of Balancing Work and Parenting
23:59 The Challenges of Online Business
26:56 The Importance of Community and Support
30:00 The Myth of Passive Income
32:59 Closing Thoughts and Where to Find Vix
Links:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
About Vix Meldrew
Vix Meldrew is an online educator, coach, and founder of a thriving membership community with a background in influencer marketing and over eight years of teaching experience.
Vix has helped more than 7 ,000 students and 350 course creators refine their curriculum to drive real results. Known for her practical approach and expertise in scaling group programs, Vix is on a mission to empower coaches and course creators to build impactful, sustainable solutions. Then, this last year, Vix embarked on her new role of motherhood and finding out what business ownership would be like for her during this season.Vix Meldrew’s Links:
Website: https://vixmeldrew.com/
LinkedIn: https://www.linkedin.com/in/vix-meldrew-59b341123/
Instagram: https://www.instagram.com/vixmeldrew/
Threads: https://www.threads.net/@vixmeldrew
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Bump to Business Owner is BACK! Caroline opens Season 4 with a solo episode talking about burnout. We all experience it, especially as business owners and mums, and here Caroline unpacks her previous run in with extreme burnout, and how she was able to step back from the brink after a total stranger flagged that she might be in danger of burning out again.
Caroline reflects on the signs of burnout she recognised in herself and her team, the importance of taking breaks, and the need to prioritise joy in life to prevent burnout.
A theme for this season is joy. Finding our own joy as mums can sometimes be a challenge, we focus so much on our kids and the people around us, so Caroline will be asking guests every week to share their sources of joy. Your homework for this week/season is to explore what brings you joy as a means of self-care and balance.
Takeaways
Part of being a business owner and podcaster is testing and learning publicly
My toxic trait and how it can lead to burnout
Burnout is a common issue among business owners and is probably the base state for a lot of mums out there
Prioritising rest is essential for mental and physical health
How to recognise the signs of burnout to help prevent it
Community support is vital for founders
Finding joy in daily life is key to combat burnout - Caroline shares some of her joy sources
Balancing work and personal life is crucial for your well-being
Setting realistic goals can help manage expectations
Chapters
00:00 Understanding Burnout: Caroline’s Journey
08:39 Recognising the Signs of Burnout
12:41 The Importance of Joy in Preventing Burnout
Links:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
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Bump to Business Owner is the go-to podcast for mums who don’t want to compromise on their careers but know that traditional full time employment just isn’t compatible with family life. It’s a space for female entrepreneurs and future founders creating autonomy and a deeper sense of purpose for themselves, their business and their children.
Join your host, Caroline Marshall, founder of award winning Virtual Assistant agency Upsource and mum of two boys, in conversation with real women: mothers and entrepreneurs juggling the challenges of growing a successful business whilst raising a family.
Links:
Website: www.bumptobusinessowner.com
Instagram: https://www.instagram.com/bumptobusinessowner/
LinkedIn: https://www.linkedin.com/in/carolinepooley/
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