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  • On this episode of the Business of Betting podcast, Jason is joined by Alex Kane, CEO and founder of Sportrade.


    Hear them discuss:

    03:13 - Alex’s balanced take on Trump’s policies, including the Department of Government Efficiency

    07:43 - The evolving world of betting exchanges

    08:33 - Alex on the potential of a CFTC-regulated betting exchange ecosystem

    10:53 - Comparing the U.S. stock market’s competitive venues to betting exchanges

    12:15 - Whether Sportrade is pursuing a DCM/DCO application

    14:33 - How sports betting could mirror the stock market’s infrastructure (ECNs, ATSs, etc.)

    17:54 - Alex envisions two forms of sports betting: exchange-listed and state-regulated

    20:37 - Jason’s skepticism about the CFTC sanctioning sports contracts

    22:41 - Alex argues states have failed to regulate prediction markets fairly

    25:11 - The philosophical difference between gaming and prediction markets

    27:38 - Jason on the political realities blocking fair regulation

    29:19 - Could sports betting fit under the SEC instead of the CFTC?

    31:01 - Alex on the Trump administration’s potential influence on federal regulation

    32:15 - Wrapping up with optimism for the future of prediction markets


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    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason is joined by Travis Geiger, the CXO and Co-founder of WagerWire.


    Hear them discuss:

    04:01 - How WagerWire was founded from a real-life betting moment

    05:33 - What WagerWire does and how it creates a secondary market for sports bets

    06:32 - The process of selling a bet through WagerWire

    07:51 - How WagerWire ensures bet validation and handles settlement

    09:10 - How operators react to WagerWire and their incentive to collaborate

    10:06 - The psychology behind cashing out vs. selling a bet

    11:40 - The marketing and viral potential of big betting moments

    12:03 - The legal framework WagerWire operates under

    12:24 - WagerWire’s licensing requirements and regulatory approach

    17:06 - The Starties: a new awards initiative for startup recognition

    18:26 - Challenges for startups in the sports betting industry

    19:08 - Why the industry struggles to foster startup growth

    21:03 - The role of regulation in creating high barriers to entry

    22:33 - Jason’s take on the lack of startup innovation in sports betting


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    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

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  • On this episode of the Business of Betting podcast, Jason is joined by Greg Wolfe, CEO and co-founder of The Wolfline. Greg, an options trader turned sports betting analytics expert and advocate for consumer protection, shares his unique perspective on the industry.


    Hear them discuss:

    01:32 - How Greg got started in sports betting at just five years old

    02:42 - His journey from betting and bookmaking to options trading

    04:43 - Why he left the financial markets for sports betting analytics

    07:50 - The high-hold, low-volume model in horse racing and its flaws

    10:20 - Why sports betting hasn't modernized like financial markets

    12:18 - Greg’s argument that sports betting contracts should be regulated as securities

    15:40 - Applying the Howey Test to sports betting

    19:50 - Whether sports betting meets the SEC's definition of a security

    26:28 - The regulatory debate: Should the SEC or CFTC oversee sports betting?

    30:20 - The SEC's reluctance to regulate and its impact on sports betting

    32:10 - Consumer protection issues in sports betting and financial markets

    33:50 - Data latency, front-running, and how sportsbooks exploit bettors

    34:50 - Why Greg believes the leagues act as issuers of sports betting contracts

    35:40 - Where to find Greg and his parting thoughts on industry ethics


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    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting podcast, Jason is joined by Manuel Stan, CEO of Catena Media.


    Hear them discuss:

    01:01 - Manuel’s journey to Las Vegas and what it’s like calling it home

    03:07 - An overview of what Catena Media does and its role in the sports betting ecosystem

    04:03 - How shifts in the U.S. market are impacting Catena Media’s business

    07:21 - How affiliates are evolving and why engagement is becoming more important

    08:00 - Why Catena Media doesn’t operate its own sportsbook

    09:31 - The challenges of being a publicly listed company

    12:28 - Catena Media’s turnaround strategy under Manuel’s leadership

    13:30 - Why Catena Media pulled back from a joint AI initiative

    15:20 - The long-term viability of CPA models in the U.S. market

    16:49 - Jason’s take on affiliates and their role in customer acquisition

    20:38 - The balance between product quality and marketing investment


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    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason is joined by Mark Phillip, CEO and founder of MetaBet and Are You Watching This?!


    Hear them discuss:

    01:03 - Mark’s take on life in Austin, Texas—Is it worth the hype?

    06:30 - The changing landscape of sports media and viewership habits

    08:20 - Will younger generations maintain the same level of passion for sports?

    09:56 - How sports leagues are adapting to shorter attention spans

    14:00 - Why finding where to watch your favorite sports is becoming increasingly difficult

    16:15 - The need for better curation in sports broadcasting

    19:09 - The challenge of making sports betting odds more user-friendly

    21:23 - How sportsbooks can become more engaging for casual fans

    24:30 - The opportunity for sportsbooks to differentiate with a fan-centric approach

    25:00 - How MetaBet is making sports betting more accessible and engaging



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    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason is joined by Captain Jack Andrews, Co-Founder of Unabated.


    Hear them discuss:


    02:20 - How Captain Jack's first trip to Las Vegas ignited his passion for gambling

    06:10 - His advocacy for fairness in sports betting inspired by personal experiences with limitations

    07:40 - Why he believes sports betting offers more edges than card counting

    11:20 - Reflections on missed opportunities to influence early sports betting legislation

    15:20 - How politics delayed New Jersey's sports betting legalization in 1994

    19:10 - The importance of transparency regarding the house edge in sports betting

    23:10 - Whether sports betting is a game of skill or chance

    27:40 - The role of greed in the sustainability of the sports betting industry

    29:10 - Captain Jack’s work with Unabated

    35:40 - His experience in being on Masterclass

    43:10 - Thoughts about exchanges becoming the future infrastructure of sports betting



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    ---

    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason is joined by Steven Salz, Co-Founder and CEO of Rivalry, a Canadian company focused on serving a new generation of bettors with a mix of eSports, traditional sports, and gaming products.


    Hear them discuss:


    01:53 - Steven’s view on Canada’s current state, including challenges in healthcare and housing

    02:10 - The cost of living in Canada and its impact on citizens

    10:49 - Why Rivalry avoided an RTO and opted for a direct listing

    20:05 - The struggles of managing a public company on quarterly reporting cycles

    26:40 - Rivalry’s transformation to prioritize profitability and player KPIs

    30:30 - The benefits of using crypto as a payment processor in the gambling industry

    33:40 - How blockchain analysis tools help Rivalry ensure compliance with crypto transactions

    34:40 - Why fiat regulations make payment processing more frustrating than crypto

    28:40 - Rivalry's innovative approach to catering to a younger, internet-native demographic

    30:47 - The challenges and lessons of building Rivalry's tech from scratch



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    ---

    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason hosts an office hours session to kick off 2025.


    Hear him discuss:


    03:40 - DraftKings’ latest attempt to monetize through subscription fees and his perspective on the move

    05:30 - Bet365’s impressive revenue growth and its controversial market practices

    08:50 - Reflections on the U.S. election results and expectations for Trump’s new administration

    14:30 - Jason's New Year’s resolutions, including healthier habits and reduced screen time

    16:30 - Predictions for the sports betting industry in 2025


    Tune in to hear Jason’s candid insights and plans for the year ahead!



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    ---

    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason is joined by Adam Krejcik, co-founder and partner at Eilers & Krejcik Gaming.


    Hear them discuss:


    00:50 - How Adam's company name creates lasting impressions

    03:20 - The services Eilers & Krejcik Gaming provides and their value to stakeholders

    07:16 - Adam’s background and his path into the gaming industry

    08:50 - The evolving culture of gaming and sports betting in California

    12:10 - Challenges and opportunities in regulating gaming in California

    15:00 - The proposition system in California and why sports betting legalization efforts have failed

    19:10 - A comparison of regulatory environments in California and Texas

    21:50 - The rise of sweepstakes gaming and its implications for the industry

    24:20 - Advice for entrepreneurs aiming to enter the U.S. sports betting market

    26:50 - The potential for disruption in the U.S. sports betting landscape

    29:00 - Adam’s reflections on the current market leaders and their growth trajectory



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    ---

    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason is joined by Nigel Eccles, founder of BetHog and co-founder of FanDuel.


    Hear them discuss:

    3:11 - Why the UK startup scene struggles to compete with the US.

    8:23 - Founding FanDuel and the challenges of building a billion-dollar company.

    14:27 - Why Nigel stayed in the US and the entrepreneurial energy it offers.

    21:00 - Raising massive funding rounds at FanDuel and what it taught him.

    38:50 - The FanDuel sale to Flutter and why it wasn’t a win for everyone involved.

    42:00 - Nigel’s journey after FanDuel, including launching various ventures before BetHog.

    47:20 - Reflections on working with a spouse and how it shaped FanDuel's growth.

    53:15 - Why BetHog is Nigel’s next big bet and how it’s making sports betting more social.



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    ---

    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason is joined by Jeff Ifrah, Founding & Managing Partner at Ifrah Law.


    Hear them discuss:

    01:30 - Jeff’s reaction to U.S. midterm results and their impact on sports betting.

    02:13 - Insights into New Jersey legislation and the issue of "skins."

    04:00 - Balancing political realities with free-market ideals in regulation.

    07:00 - Legal takes on sweepstakes models and their viability.

    09:20 - Why regulators are slow to act on sweepstakes issues.

    15:18 - Challenges for small operators in markets dominated by giants.

    18:40 - Comparing the U.K. gaming model to the U.S. system.

    21:00 - Polymarket and Kalshi: Contrasting legal paths for event markets.

    30:20 - The current state of using cryptocurrency in U.S. sports betting.


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    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason is joined by Rob Davies, COO of PowerPlay.


    Hear them discuss:


    01:00 - Rob’s unique background in philosophy and his PhD on religious toleration

    02:15 - Why Rob will always be a Bolton Wanderers fan, no matter what!

    03:00 - The importance of accepting fallibility in business and decision-making

    06:10 - How Rob transitioned from academia to the betting industry through William Hill

    08:40 - Rob and Jason laugh about always being surprised by the “butler” in mystery plots

    10:00 - How Rob’s perspective on the morality of gambling has changed over time

    13:47 - What is “palpable error,” and how PowerPlay handles it transparently

    15:22 - Jason tests Rob’s philosophy background with a counter-case on bet repricing ethics

    20:47 - Why not build PowerPlay on top of an exchange model? Rob shares his insights

    24:20 - Rob’s advice for startups: the importance of customer service and query resolution

    28:10 - The rise of offshore and crypto casinos and their impact on regulated operators

    32:18 - Rob’s reflections on his career and aspirations for the future


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    ---

    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason is joined by writer, David Hill to discuss his Rolling Stone feature - "Is the $11 Billion Online Sportsbook Bubble About to Burst?"


    Hear them discuss: 

    00:51 - David's transition from a union organizer to becoming a writer and how it shaped his immersive storytelling approach.

    07:30 - David's upbringing in Hot Springs, Arkansas, a historic gambling hub, and its influence on his interest in gambling.

    09:00 - The morality of gambling, societal parallels with alcohol, and reflections on how gambling's perception has evolved.

    12:15 - The intertwining history of gambling and sports, including how gambling shaped early sports in America.

    15:10 - The industry's current technological challenges, perceived stagnation, and its pricing inefficiencies.

    20:30 - The debate around sports betting’s sustainability, public perception, and parallels with other industries.

    30:20 - The societal costs of gambling addiction and the industry's responsibility in addressing problem gambling.

    37:40 - Broader societal issues, including the impact of social media, and Jason's reflections on the parallels with sports betting.

    41:10 - What’s next for David Hill after this in-depth exploration of the gambling industry.


    Read David's Rolling Stone feature here -  Is the $11 Billion Online Sportsbook Bubble About to Burst?


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    ---

    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason is joined by Jeff Benson, Director of Operations at Circa Sports.


    Hear them discuss:

    02:10 - How Jeff got started in the sports betting industry

    03:30 - What brought Jeff to Circa Sports and his early impressions of the company

    06:40 - The growth strategy for Circa Sports and its approach to expansion

    08:05 - The unique aspects of Circa’s sportsbook operation model

    10:50 - How Circa approaches customer service and client relations

    12:35 - Circa’s philosophy on offering high betting limits and customer-friendly policies

    15:10 - The challenges of balancing profitability with bettor-friendly practices

    17:50 - Circa’s stance on responsible gambling and its approach to player protections

    21:00 - The impact of sports betting legislation on Circa’s business

    24:15 - Jeff’s perspective on the future of the sports betting industry and exchanges


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    ---

    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason is joined by his coach, Liam Forde, Founder and CEO of The Zone.


    Hear them discuss:

    03:00 - How Jason first met Liam and began coaching with him

    05:20 - Liam’s views on when strict coaching models may or may not work

    06:30 - How to motivate employees without anger, and why clarity and responsibility matter

    09:20 - How Jason’s coaching helped him shift from an “angry coach” approach

    11:00 - The concept of “flow” and why rest is crucial to reach a flow state

    12:20 - Why balance between work intensity and mental relaxation improves productivity

    14:40 - Jason’s shift in perspective on health and wellness after working with Liam

    20:10 - How Liam encouraged Jason to prioritize health through gentle accountability

    24:00 - Balancing the demands of being a CEO with family life, and the impact on productivity

    30:10 - Jason’s reflections on how being a CEO impacts his employees and their families

    33:30 - The “superpowers” and challenges different types of CEOs typically face

    36:00 - The ripple effects of a CEO’s energy and attitude on company culture



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    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason is joined by Sue Schneider, Co-Founder at Defy the Odds.


    Hear them discuss:


    03:15 - How Sue got started in the betting industry


    07:42 - The early days of online gaming and betting


    12:33 - Challenges Sue faced in building an industry presence


    16:50 - The evolution of regulatory frameworks in online gambling


    21:17 - Key milestones in the global expansion of sports betting


    27:20 - Sue’s role and experiences working at SBC


    29:30 - The role of technology in transforming betting experiences


    30:45 - Co-Founding Defy the Odds and setting its goals


    34:12 - Differences in gambling regulations across regions


    39:45 - Advice for those entering the gaming and betting industry today



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    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason is joined by Adam Small, founder of Third Planet Affiliates.


    Hear them discuss:


    02:01 - Adam’s background and entry into the betting industry


    02:40 - Election mania and its impact on business sentiment


    03:24 - The role of affiliates in the betting industry


    04:23 - Industry insights and trends impacting affiliates


    13:44 - Reflecting on the affiliate sector's recent challenges


    14:31 - Examining examples of affiliate revenue "baskets"


    16:22 - Shifts in cost-per-click and SEO strategies


    17:40 - Adam's journey into the affiliate industry


    28:00 - Why Adam chose not to become a betting operator


    29:30 - The appeal and challenges of being an affiliate


    34:08 - The future of growth and potential reckoning in affiliates


    37:00 - What’s next for affiliate marketing in betting



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    ---

    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason answers listener-submitted questions and shares his insights on the latest developments in the industry, including the proposed UK gambling tax, sweepstakes models, and NCAA player prop markets.


    Hear him discuss:


    01:26 - His recent trip to Vegas and G2E conference highlights


    03:30 - Impact of proposed UK gambling tax increase


    08:00 - Sweepstake models and their rise in the United States


    10:45 - Industry optimism from recent G2E and SBC conferences


    16:53 - NCAA’s consideration of banning player prop markets due to social

    media abuse


    22:41 - Why PolyMarket and Kalshi predict Trump as the 2024 election favorite, despite traditional polls showing a close race




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    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason is joined by Stuart Simms, the CEO of FairPlay Sports Media, recorded live at G2E in Las Vegas.


    Hear them discuss:


    01:10 - The strategic shift from OddsChecker to Fairplay Sports Media

    04:10 - Stuart’s personal health journey and diagnosis with cancer

    08:20 - The impact of diet on health and cancer treatment

    12:00 - Key takeaways from G2E and networking insights

    13:30 - The changes in OddsChecker’s business model

    16:40 - Acquisition of Quarter4 and integrating AI for predictive models in sports betting

    19:30 - How AI and real-time data impact tools like Bet Builder

    22:00 - The challenges of balancing transparency for consumers and relationships with bookmakers

    25:40 - The pricing margins in sports betting

    30:10 - Consumer price sensitivity in sports betting

    32:00 - The future of betting exchanges and the role of user experience in adoption

    33:50 - U.S. market opportunities for data-driven tools in sports betting


    ⚡️ Follow BoB on Twitter/X: https://x.com/bettingpod


    ⚡️ Follow Jason on Twitter/X: https://x.com/jasontrost


    ⚡️ Apply to be a guest here: https://www.businessofbetting.com/guest


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    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.

  • On this episode of the Business of Betting Podcast, Jason is joined by Dean Sisun from ProphetX.


    Hear them discuss:


    02:04 - The overview of ProphetX and the sweepstakes model

    04:12 - Postmortem on why ProphetX moved away from the betting exchange model

    08:40 - Challenges with regulatory models in the betting industry

    10:00 - Exploring the novelty factor and customer acquisition

    11:25 - Predictions for the future viability of betting exchanges in the U.S.

    13:32 - Understanding how sweepstakes stacks up to traditional sports betting

    14:00 - Legality of the sweepstakes model

    16:00 - The mechanics of turning sweepstakes into a cash prize

    18:40 - Companies operating in the sweepstakes sports betting market

    25:53 - The challenges of implementing the peer-to-peer model

    26:51 - Managing a remote team, while moving to Miami



    ⚡️ Follow BoB on Twitter/X


    ⚡️ Watch BoB on Youtube


    ⚡️ Follow Jason on Twitter/X


    ⚡️ Apply to be a guest here



    ---

    This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.


    Hosted on Acast. See acast.com/privacy for more information.