Afleveringen

  • How Yale and Harvard came together to create a podcast.

    Neil and Jen join guests Kristi Jobson and Miriam Ingber, Deans of Admissions at Harvard and Yale Law Schools and hosts of “Navigating Law School Admissions”. They share the origin of their podcast, a collaboration between prestigious schools, and how it has evolved and impacted prospective students. They also debunk competitive myths and outline the benefits of detailed podcast preparation. Additionally, Neil discusses how to incorporate Podcasting 2.0 features, with focus on the transcript tag.

    Episode Links:

    Yale Navigating Law School Admissions: Website Harvard Navigating Law School Admissions: Website Miriam Ingber: LinkedIn Miriam Yale Profile: Miriam F. Ingber Kristi Jobson: LinkedIn Kristi Harvard Profile: Kristi JobsonPodcast Index Transcripts on Apple Podcasts

    Connect with Us

    Share Feedback & Ask Questions: [email protected] More: Continuing Studies PodcastFollow: Continuing Studies LinkedIn PageJoin LinkedIn Group: https://www.linkedin.com/groups/14115712/Connect w/ Jen: LinkedIn or [email protected] Connect w/ Neil: LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutubeHigherEdPods

    Chapters:

    (00:00:00) Introduction
    Neil and Jen introduce guests Miriam Ingber and Kristi Jobson from the Navigating Law School Admissions podcast.
    (00:02:12) Law Admissions Background
    Kristi and Miriam share their backgrounds and roles in the admissions offices at Harvard and Yale Law Schools.
    (00:03:26) Collaboration Between Harvard and Yale
    How Miriam and Kristi met and started collaborating, emphasizing the non-competitive nature of their relationship.
    (00:06:04) Creating “Navigating Law School Admissions”
    The origins of the podcast "Navigating Law School Admissions" during the pandemic.
    (00:08:17) Audience of the Podcast
    The primary audience for the podcast, including prospective law students and pre-law advisors.
    (00:12:13) Convincing Administrators
    The process of getting approval from their respective universities to collaborate on the podcast.
    (00:13:22) Guest Admissions Officers
    The inclusion of guest law school admissions officers from different schools to provide a range of perspectives on the podcast.
    (00:15:06) Evolution of the Podcast
    The evolution of the podcast, highlighting the importance of scripting and the natural banter between the hosts.
    (00:19:27) Live Events and Audience Engagement
    Incorporating live events into podcast episodes, and the positive impact of audience engagement on the podcast.
    (00:24:55) Games and Interactive Elements
    The use of games and interactive elements in the podcast to make it more engaging.
    (00:26:39) Surprises and Listener Impact
    The unexpected listener engagement and impact of their podcast on the law school admissions community.
    (00:30:17) Utilizing “Navigating Podcast Admissions”
    Applying evergreen content from the podcast in ongoing communications and admissions processes.
    (00:32:35) Advice for Podcasters
    Tips for fellow higher education podcasters, emphasizing the importance of a good editor, planning, and committing to the podcast.
    (00:39:44) Podcasting 2.0: Transcript Tags

    Integrating Podcasting 2.0 features, focusing on the transcript tag, and the importance of file format for better platform compatibility.

    (00:45:23) Conclusion

    (00:00) - Introduction(02:12) - Law Admissions Background(03:26) - Collaboration Between Harvard and Yale(06:04) - Creating “Navigating Law School Admissions”(08:17) - Audience of the Podcast(12:13) - Convincing Administrators(13:22) - Guest Admissions Officers(15:06) - Evolution of the Podcast(19:27) - Live Events and Audience Engagement(24:55) - Games and Interactive Elements(26:39) - Surprises and Listener Impact(30:17) - Utilizing “Navigating Podcast Admissions”(32:35) - Advice for Podcasters(39:44) - Podcasting 2.0: Transcript Tags(45:23) - Conclusion
  • The benefits and features of Podcasting 2.0 for higher education podcasters.

    In this episode of the Continuing Studies podcast, hosts Neil McPhedran and Jennifer-Lee welcome James Cridland, an expert in the podcasting industry, to discuss the advancements and potential of Podcasting 2.0. They discuss the inception of Podcasting 2.0, moving to its potential to transform how educational content is created and consumed. Learn about the new features that enhance accessibility, improve content management, and ensure creators maintain control over their podcasts. Whether you're a podcast enthusiast or a higher education professional, this conversation sheds light on the future of podcasting, especially in an educational context.

    Episode Links:

    James Cridland: WebsiteLinkedIn: James CridlandJames Cridland’s newsletter: Website Podcasting 2.0 Podcast news site James is the editor of: Podnews Article by Michael Mignano about RSS: The Standards Innovation ParadoxApps that support Podcasting 2.0 features: Podcast Guru / Podcast Addict / AntennaPod / Pocket Casts / Podverse / Fountain Podcasts / TrueFans Hosting platforms that support Podcasting 2.0 features: Blubrry / Buzzsprout / Captivate.fm / Transistor.fm / RSS.com
    RSS validator: Livewire Podcast Validator

    Connect with Us

    Share Feedback & Ask Questions: [email protected] More: Continuing Studies PodcastFollow: Continuing Studies LinkedIn PageJoin LinkedIn Group: https://www.linkedin.com/groups/14115712/Connect w/ Jen: LinkedIn or [email protected] Connect w/ Neil: LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutubeHigherEdPods

    Chapters:


    (00:00:00) Introduction
    Hosts Neil and Jennifer join guest James Cridland to discuss Podcasting 2.0.
    (00:02:27) Basics of Podcasting 2.0
    The basics and origins of Podcasting 2.0, with the idea of improving podcasting for audiences through specific features.
    (00:04:10) The Podcast Index
    Explanation of the Podcast Index, its origin, and how it supports podcasting diversity.
    (00:07:59) Features of Podcasting 2.0
    Various features of Podcasting 2.0 and the importance of respecting creators' control over their content.
    (00:09:38) Relevance to Higher Education
    Benefits of Podcasting 2.0 to higher education podcasters, highlighting features like transcripts and person tags.
    (00:13:23) Discovery and Curation
    How features in Podcasting 2.0 can enhance the discovery and curation of podcasts.
    (00:16:50) Managing and Enhancing Content
    The issue of inactive or "dead" podcasts cluttering directories and how podcast indexes can help identify and manage them.
    (00:20:48) Adoption and Support
    Podcast apps and hosting platforms that are adopting Podcasting 2.0 features and how to leverage these platforms to improve podcasts.
    (00:27:11) Apple’s Role in Podcasting 2.0
    Insights into Apple's adoption of Podcasting 2.0 features and its significance for the industry.
    (00:31:23) Open Podcast Analytics
    Introduction to OP3, an open podcast analytics tool, and its importance for transparency and comparable statistics in podcasting.
    (00:33:58) Funding and Monetization
    Funding and monetization options within Podcasting 2.0, including the use of the funding tag for easy integration.
    (00:36:06) Conclusion

    (00:00) - Introduction(02:27) - Basics of Podcasting 2.0(04:10) - The Podcast Index.(07:59) - Features of Podcasting 2.0(09:38) - Relevance to Higher Education(13:23) - Discovery and Curation(16:50) - Managing and Enhancing Content(20:48) - Adoption and Support(27:11) - Apple’s Role in Podcasting 2.0(31:23) - Open Podcast Analytics(33:58) - Funding and Monetization(36:06) - Conclusion
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  • Building partnership & keeping alumni engaged through podcasting.

    Katie DeFiore shares her journey from a passionate podcast listener to becoming a key player in the educational podcasting scene at Penn State. She frames the creation and development of “Dare to Disrupt,” detailing the strategic planning, marketing, and alumni engagement that have shaped its success. The conversation also explores the significance of integrating podcasting with university programs and the impact of live podcast events. Katie also provides insight into the partnership between podcasting and alumni engagement.

    Episode Links:

    Katie DeFiore: LinkedIn Katie DeFiore’s Podcast: Dare to DisruptThe Democracy GroupInvent Penn StateLaunchBox & Innovation Network

    Connect with Us

    Share Feedback & Ask Questions: [email protected] More: Continuing Studies PodcastFollow: Continuing Studies LinkedIn PageJoin LinkedIn Group: https://www.linkedin.com/groups/14115712/Connect w/ Jen: LinkedIn or [email protected] Connect w/ Neil: LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutubeHigherEdPods

    Chapters:


    (00:00:00) Introduction
    Hosts Neil McPhedran and Jennifer-Lee introduce guest Katie DeFiore, producer of the "Dare to Disrupt" podcast from Penn State.

    (00:02:04) Katie DeFiore’s Journey

    Katie shares her journey from student to podcast producer, including her work with the Democracy Group Podcast Network.

    (00:03:34) About Dare to Disrupt

    How the Dare to Disrupt podcast started, highlighting stories of Penn State alumni who are innovators and entrepreneurs.

    (00:05:29) Engaging Alumni and Format Strategy

    Insight into how the podcast engages alumni and integrates into the broader marketing strategy of Invent Penn State.

    (00:09:24) Invent Penn State Overview

    The mission and programs of Invent Penn State, including the LaunchBox and Innovation Network.

    (00:11:29) Collaboration with Ryan Newman

    Working with outside collaborator Ryan Newman and the importance of feedback for continuous improvement.

    (00:13:35) Live Podcasting Experience

    The experience and logistics of recording a live podcast episode during Penn State Startup Week.

    (00:17:31) Impact of Live Episodes

    The impact and feedback from the live podcast episode, and the challenges of tracking audience growth.

    (00:20:00) Teaching Podcasting at Penn State

    The transition from taking the first podcasting class at Penn State to teaching it, highlighting the growing interest in podcasting among students.

    (00:22:37) Building a Podcasting Community

    Katie’s initiative to create a Penn State Podcasting Community of Practice, fostering collaboration and support among university podcasters.

    (00:25:24) Higher Ed Pods Global Community

    Connecting Penn State podcasters with the global Higher Ed Pods community.

    (00:26:24) Conclusion

    (00:00) - Introduction(02:04) - Katie DeFiore’s Journey(03:34) - About Dare to Disrupt(05:29) - Engaging Alumni and Format Strategy(09:24) - Invent Penn State Overview(11:29) - Collaboration with Ryan Newman(13:35) - Live Podcasting Experience(17:31) - Impact of Live Episodes(20:00) - Teaching Podcasting at Penn State(22:37) - Building a Podcasting Community(25:24) - Higher Ed Pods Global Community(26:24) - Conclusion
  • Step inside the Yale Admissions Office with Hannah Mendlowitz and Mark Dunn from "Inside Yale Admissions Office" podcast. As senior admissions officers, Hanna and Mark share an in-depth look the innovative ways they use podcasting to demystify the college admissions process.
    They discuss the motivations behind starting their podcast, its impact on various audiences including students, parents, and educational counselors; and address common misconceptions about Ivy League admissions.
    The conversation also covers how their podcast serves as a tool for transparency and aids in countering misinformation spread by external admissions consultants.

    Episode Links:

    Inside Yale Admissions Podcast: Website Hannah Mendlowitz: LinkedIn Mark Dunn: LinkedIn

    Connect with Us

    Share Feedback & Ask Questions: [email protected] More: Continuing Studies PodcastFollow: Continuing Studies LinkedIn PageJoin LinkedIn Group: https://www.linkedin.com/groups/14115712/Connect w/ Jen: LinkedIn or [email protected] Connect w/ Neil: LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutubeHigherEdPods

    Chapters:


    (00:00:00) Introduction

    Hosts Neil McPhedran and Jennifer-Lee introduce guests Hanna Mendlowitz and Mark Dunn from the Inside Yale Admissions Office podcast.

    (00:02:12) Role of Admissions Officers

    The day-to-day roles of each guest as admissions officers at Yale.

    (00:04:35) Motivation Behind Inside Yale Admissions

    The origin and purpose of Inside Yale Admissions, aimed at demystifying the admissions process and making it more transparent.

    (00:08:19) Audience and Impact

    A discussion on the general audience of the podcast, and its impact on students, parents, counselors, and media reporters.

    (00:09:48) Educational Mission and Transparency

    The educational mission of the podcast to provide transparent and accessible information about admissions, inspired by recent scandals.

    (00:14:41) Expanding Topics and Engaging More Audiences

    Potential new topics for the podcast, including athletic recruiting and tailored content for international students.

    (00:16:23) Seasonality and Episode Planning

    The scheduling of the podcast’s episodes and how they align with the admissions cycle at Yale.

    (00:17:46) Future Topics and Audience Feedback

    Plans for future podcast episodes and how they address specific audience needs and requests.

    (00:22:42) Operational Aspects of Their Podcast

    Behind-the-scenes look at how the podcast is produced, including team involvement and technical setup.

    (00:27:03) Conclusion

    (00:00) - Introduction(02:12) - Role of Admissions Officers(04:35) - Motivation Behind Inside Yale Admissions(08:19) - Audience and Impact(09:48) - Educational Mission and Transparency(14:41) - Expanding Topics and Engaging More Audiences(16:23) - Seasonality and Episode Planning(17:46) - Future Topics and Audience Feedback(22:42) - Operational Aspects of Their Podcast
  • Unveiling HigherEdPods: Filling the Community & Discovery Gap.
    Join us in a special episode where we (re)introduce HigherEdPods, a community and directory dedicated to elevating higher education podcasting. Host Jennifer and producer Gregg explore how HigherEdPods serves as a new resource for higher education podcasters. Discover how this innovative platform aims to connect higher education podcasters, enhance academic podcast discovery, and foster a community where ideas and resources are shared freely among university podcast creators.


    Plus, a call to Submit your favourite Higher Ed Podcast Episode

    Connect with Us

    Share Feedback & Ask Questions: [email protected] More: Continuing Studies PodcastFollow: Continuing Studies LinkedIn PageJoin LinkedIn Group: https://www.linkedin.com/groups/14115712/Connect w/ Jen: LinkedIn or [email protected] Connect w/ Neil: LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutubeHigherEdPods

    Chapters:
    00:00 Introduction: Producer Gregg Steps In
    01:33 Discussion on upcoming interviews & episodes
    03:37 Gregg's learnings producing the Continuing Studies Podcast
    04:43 (re)Introduction to HigherEdPods directory & community
    06:26 Benefits of joining HigherEdPods & future plans
    07:32 Exploring new platforms for podcast promotion
    08:21 Call for Submissions: Your Favorite Higher Ed Podcast episodes
    09:37 Closing Thoughts and Episode Wrap-Up

    (00:00) - Introduction: Producer Gregg Steps In(01:33) - Discussion on upcoming interviews & episodes(03:37) - Gregg's learnings producing the Continuing Studies Podcast(04:43) - (re)Introduction to HigherEdPods directory & community(06:26) - Benefits of joining HigherEdPods & future plans(07:32) - Exploring new platforms for podcast promotion(08:21) - Call for Submissions: Your Favorite Higher Ed Podcast episodes(09:37) - Closing Thoughts and Episode Wrap-Up
  • How storytelling through podcasts can enhance alumni engagement and community involvement.

    Neil & Jen welcome Sarah Hillel from Alumni Podcasts to explore the opportunities to engage alumni thru podcasting. Sarah shares her extensive background in alumni relations and discusses how storytelling through podcasts can significantly enhance alumni engagement and community involvement. They delve into the benefits of integrating historical archives into podcasts, bringing to life the stories of alumni across generations. Sarah also highlights the practical uses of podcasts as tools for recruitment and professional development, illustrating their versatility with examples from different educational institutions. The episode also covers the shifting trends in media consumption among younger audiences and discusses how educational institutions can leverage these changes to foster deeper connections through audio content.

    Connect with Us

    Share Feedback & Ask Questions: [email protected] More: Continuing Studies PodcastFollow: Continuing Studies LinkedIn PageJoin LinkedIn Group: https://www.linkedin.com/groups/14115712/Connect w/ Jen: LinkedIn or [email protected] Connect w/ Neil: LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutubeHigherEdPods

    Episode Reference Links:

    The Infinite Dial - Edison Research (Research project on podcasts Sarah discusses)Alumni Podcasts (Sarah’s podcast agency)Sarah Hillel - LinkedInKing Alfred - Alfredian VoicesManagement Meets Podcast (University of Bath)Equity In Every Drop Podcast (Waterkeeper Alliance)After Aston I... Podcast (Aston University)

    Chapters:

    (00:00:00) Introduction

    Hosts Neil McPhedran and Jennifer Lee introduce guest Sarah Hillel from Alumni Podcast.

    (00:02:01) Background and Evolution of Alumni Podcasting

    Sarah Hillel discusses her background in alumni relations and the transition to alumni podcasting.

    (00:05:10) The Power of Storytelling in Educational Institutions

    The importance of storytelling in education and how institutions can utilize podcasts to connect with alumni.

    (00:07:34) Learning from Alumni Experiences

    The value of sharing alumni experiences of failures and successes and how these stories can inspire and guide current students.

    (00:14:39) Pirate Radio and Personal Stories

    Sarah shares her unique experiences with pirate radio and other personal anecdotes.

    (00:17:48) The Expanding Reach of Podcasts in Higher Education

    Research findings on podcast demographics and the strategic incorporation of podcasting in media planning for higher education.

    (00:19:57) The Multifunctionality of Podcasts

    How podcasts can be repurposed into multiple content formats enhancing outreach and engagement

    (00:23:32) The Future of Podcasting and Audio Content

    The enduring relevance of audio content and its integration with modern technology and the potential evolution of podcasting in educational contexts.

    (00:27:53) Conclusion

    (00:00) - Introduction(02:01) - Background and Evolution of Alumni Podcasting(05:10) - The Power of Storytelling in Educational Institutions(07:34) - Learning from Alumni Experiences(14:39) - Pirate Radio and Personal Stories(17:48) - The Expanding Reach of Podcasts in Higher Education(19:57) - The Multifunctionality of Podcasts(23:32) - The Future of Podcasting and Audio Content(27:53) - Conclusion
  • Evolving Academic Content: Insights into private podcasting's applications and benefits for higher education podcasts.

    In part two of their conversation with Transistor.fm co-founder Justin Jackson, hosts Neil McPhedran and Jennifer-Lee explore the dynamic world of private podcasts and their transformative potential in higher education. Justin shares compelling uses of private podcasts for internal communications and educational content, alongside personal reflections on his podcasting journey.
    Additionally, we introduce a new initiative: Higher Ed Pods, a community and discovery engine for higher education podcasts, encouraging knowledge sharing and collaboration.


    Connect with Us

    Share Feedback & Ask Questions: [email protected] More: Continuing Studies PodcastFollow: Continuing Studies LinkedIn PageJoin LinkedIn Group: https://www.linkedin.com/groups/14115712/Connect w/ Jen: LinkedIn or [email protected] Connect w/ Neil: LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutubeHigherEdPods

    Episode Reference Links:

    Justin Jackson (Justin Jackson’s Website)HigherEdPodsEmail Gregg Higher Ed Pod questions: [email protected] Marketing Trends Explained (Justin and Jeremy’s Podcast)Transistor.fm Jeremy Enns (Jeremy Enn’s Website)

    Chapters:

    (00:00:00) Introduction

    Hosts Neil McPhedran and Jennifer-Lee introduce the episode, part two of their discussion with Transistor.fm’s Justin Jackson, focused on private podcasts.

    (00:02:17) Understanding Private Podcasts

    What private podcasts are and how Transistor.fm facilitates their use, including unique features like QR code access and personalised RSS feeds for subscribers.

    (00:04:27) Private Podcasts in Education

    Innovative uses of private podcasts, including as a format for distributing audiobooks and supplementary material for textbooks.

    (00:06:45) Personal Connection to Podcasting

    Justin’s personal journey with podcasting, from childhood inspirations to creating a podcast hosting platform.

    (00:09:41) Podcast Marketing Trends and Quality Improvement

    Justin discusses his new podcast Podcast Marketing Trends Explained, and the importance of production quality and content to stand out within the podcasting community.

    (00:13:14) Bonus: Introduction to Higher Ed Pods

    Gregg Oldring joins to introduce a new project, Higher Ed Pods: a community and discovery engine for higher education podcasters.

    (00:16:20) Conclusion

    (00:00) - Episode Intro(02:17) - Understanding Private Podcasts(04:27) - Private Podcasts in Education(06:45) - Personal Connection to Podcasting(09:41) - Podcast Marketing Trends and Quality Improvement(13:14) - Bonus: Introduction to Higher Ed Pods(16:20) - Conclude & Connect
  • A deep dive into the foundational aspects of podcasting.

    A comprehensive discussion with Justin Jackson, the co-founder of Transistor.fm as they deep dive into the foundational aspects of podcasting, including the magic behind RSS feeds, the variety and purpose of podcast hosting platforms, and the art of engaging your listeners with quality content. Justin shares invaluable insights from the front lines of podcast hosting, touching on the philosophies that drive successful podcasting and the strategies that can make or break your show. Whether you're in higher education looking to expand your digital footprint or a podcasting enthusiast eager to refine your craft, this discussion offers practical advice, creative strategies, and a behind-the-scenes look at the mechanics of podcasting that could change how you approach your next episode.

    Connect with Us

    Learn More: Continuing Studies PodcastFollow: Continuing Studies LinkedIn PageConnect w/ Jen: LinkedIn or [email protected] Connect w/ Neil: LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutube

    Episode Reference Links:

    Justin Jackson (Justin Jackson’s Website)Podcast Marketing Trends Explained (Justin's podcast)Transistor.fm WTF with Marc Maron Podcast (Podcast Justin Jackson enjoys)

    Chapters:

    (00:00:00) Introduction

    Hosts Neil McPhedran and Jennifer-Lee introduce episode and guest Justin Jackson, co-founder of Transistor.fm.

    (00:01:46) The Role of RSS Feeds in Podcasting

    An explanation of RSS feeds, their function in podcast distribution, and decentralized nature.

    (00:04:13) The Power of Podcast Hosting Platforms

    Exploring podcast hosting platforms, their variety, and significance in the podcasting ecosystem.

    (00:12:05) Making a Good Podcast

    What makes a podcast compelling and successful, focusing on content and audience engagement.

    (00:15:52) YouTube and Podcasting: A Comparative Analysis

    The role of YouTube in the podcasting world and the unique value of audio-only formats.

    (00:20:00) Setting Up for Success on Hosting Platforms

    Considerations when setting up your podcast on hosting platforms, include title selection, show art, and early promotion strategies.

    (00:25:59) Recap and Key Learnings

    Summary of key points covered in the episode, emphasizing the importance of RSS feeds, hosting platforms, and strategic show setup.

    (00:28:08) Conclusion

    (00:00) - Introduction(01:46) - The Role of RSS Feeds in Podcasting(04:13) - The Power of Podcast Hosting Platforms(12:05) - Making a Good Podcast(15:52) - YouTube and Podcasting: A Comparative Analysis(20:00) - Setting Up for Success on Hosting Platforms(25:55) - Recap and Key Learnings(28:08) - Conclusion
  • The challenging decision to possibly conclude your show. Delve into the journey of Julie Bartucca and Tom Breen from the UConn 360 Podcast, discussing its inception, audience engagement, and the bittersweet decision to step back from hosting the show. Our guests share operational insights, the importance of storytelling, and advice for fellow podcasters considering similar transitions. Reflecting on favorite episodes and the emotional impact of their work, Julie and Tom's experiences offer a comprehensive look into the world of alumni podcasting and its potential to connect and inspire.

    Connect with Us

    Learn More: Continuing Studies PodcastJoin: University Podcasters Network LinkedIn GroupConnect w/ Jen: LinkedIn or [email protected] Connect w/ Neil: LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutube

    Episode Reference Links:

    UConn 360 PodcastUConn's Fictional Student Body President (Excerpt and original newspaper article of UConn’s fictional student president from Tom’s favorite episode)Ep. 3 - Play Us a Song, You're the Piano Brain (Tom’s full favorite episode)Ep. 113 - How Hip-Hop Conquered the World (Julie’s favorite episode)

    Chapters:
    (00:00:00) Introduction

    Hosts Neil McPhedran and Jennifer-Lee introduce guests Julie and Tom from the UConn 360 podcast.

    (00:02:23) UConn 360 Podcast Overview

    A brief history of how the podcast started including its inspiration and original objectives.

    (00:06:04) Audience and Purpose of the Podcast

    The evolution of the target audience for the UConn 360 podcast and purpose of the podcast in storytelling and engaging with a wide audience.

    (00:09:03) Challenges of Podcasting and Decision to Step Back

    Challenges of maintaining the podcast amidst changing responsibilities and the process leading to the decision to end the podcast.

    (00:11:02) Operational Insights and Listener Engagement

    Operational aspects of running the podcast, including content creation, editing, and the impact of listener engagement and feedback.

    (00:14:17) Future of the Podcast and Succession Planning

    The future of the UConn 360 podcast, including potential new hosts and the importance of maintaining the original spirit..

    (00:18:13) Advice for Podcasters and Reflections on Podcasting Journey

    Advice for podcasters considering ending or handing over their podcast.

    (00:20:53) Favorite Episodes and Personal Highlights

    Julie and Tom’s favorite episodes and personal highlights from their time running the UConn 360 podcast.

    (00:24:20) Conclusion

    (00:00) - Introduction (02:23) - UConn 360 Podcast Overview (06:04) - Audience and Purpose of the Podcast (09:03) - Challenges of Podcasting and Decision to Step Back (11:02) - Operational Insights and Listener Engagement (14:17) - Future of the Podcast and Succession Planning (18:13) - Advice for Podcasters and Reflections on Podcasting Journey (20:53) - Favorite Episodes and Personal Highlights (24:20) - Conclusion
  • How does a surgical podcast reach over 10 million downloads? With humour, concise learning objectives, and short engaging episodes that sometimes even feature muppets. Join Surgery 101’s Co-Creator Dr. Jonathan White with hosts Neil McPhedran & Jennifer-Lee Gunson as he shares the innovative approaches that have made Surgery 101 a global phenomenon making complex surgical concepts accessible and engaging for an audience that extends beyond medical students to professionals and patients. Through the story of Surgery 101, we uncover the transformative power of podcasting in education and the potential for creative approaches to revolutionize learning experiences.

    Connect with Us

    Learn More: Continuing Studies PodcastJoin: University Podcasters Network LinkedIn GroupConnect w/ Jen: LinkedIn or [email protected] Connect w/ Neil: LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutube

    Links

    Get in Touch with Dr. White: Email / LinkedInMuppet SurgerySurgery 101Continuing Studies Episode 6 with Dr. Craig Van Slyke


    Chapter Time Stamps:

    (00:00:00) Introduction
    Hosts Jennifer-Lee & Neil introduce the weekly guest, Dr. Jonathan White of Surgery 101.

    (00:02:18) Dr. White's Podcasting Journey
    Dr. White shares his journey into podcasting, from early experiments to the evolution of Surgery 101, emphasizing its global impact and reach.

    (00:05:53) Simplifying Surgical Education
    The success of Surgery 101, attributing its popularity to simplicity, accessibility, filling gaps in traditional medical education, and its strategic episode structure.

    (00:09:05) Surgery 101's Audience
    Discussion on the broader audience, including medical students, residents, nurses, and patients

    (00:10:51) Integration into Curriculum
    How the podcast has adapted to curriculum changes and expanded its content, and where it is going next in terms of content.

    (00:14:52) Impact on Students and Learning Styles
    The use of the podcast as one more educational tool to be used in conjunction with other learning tools, and the difficulty of scientifically assessing it's impact.

    (00:16:35) Infusing Humour into Medical Education
    Discussion on the importance of humour in education and how Muppets came to be a part of Surgery 101

    (00:20:49) Creative Commons and Open Access
    The decision to release Surgery 101 content under Creative Commons for free global access, emphasizing the philosophy of sharing knowledge without barriers.

    (00:23:55) Advice for Aspiring Educational Podcasters
    Dr. White offers insights and encouragement for educators considering starting their podcasts, encouraging others to take the risk, and share their knowledge.

    (00:26:11) Conclusion
    Neil & Jen share their key takeaways from the interview with Dr. White

    (00:00) - Introduction (02:18) - Dr. White's Podcasting Journey(05:53) - Simplifying Surgical Education(09:05) - Surgery 101's Audience(10:51) - Integration into Curriculum(14:52) - Impact on Students and Learning Styles(16:35) - Infusing Humour into Medical Education(20:49) - Creative Commons and Open Access(23:55) - Advice for Aspiring Educational Podcasters(26:11) - Conclusion
  • How does a podcast successfully navigate a host change and still keep their voice? From Here Forward, an alumni focused podcast based in Vancouver, Canada did that, by strategically choosing a voice and a tone for their audience, and then letting the show find its own authentic voice. Join Jennifer Lee Gunson and Neil McPhedran, alongside guests Carol Eugene Park and Steve Kennedy from Alumni UBC, to hear how clear vision earlier in the podcasting process allows for greater freedom and stability in the ever- changing higher education landscape.

    Connect with Us

    Learn More: Continuing Studies PodcastJoin: University Podcasters Network LinkedIn GroupConnect w/ Jen: LinkedIn or [email protected] Connect w/ Neil: LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutube

    Links

    From Here ForwardConnect with Carol on Twitter: @caroleugeneparkConnect with Steve on LinkedInSanta Ono EpisodeWild Fires EpisodeThe Wine Tasting Episode bbno$ EpisodePieter Cullis Episode


    Chapter Time Stamps:

    (00:00:00) Introduction
    Hosts Jennifer Lee and Neil McPhedran introduce the guest’s from UBC, Steve Kennedy & Carol Eugene Park from From Here Forward.


    (00:02:40) Guest Introductions
    How Carol & Steve came into their podcast roles.

    (00:05:28) Reflecting Urgent Optimism
    Steve discusses the origin and significance of the name "From Here Forward," and it’s connection to the themes of the show.

    (00:08:23) Transitioning Hosts
    The challenges and strategies of choosing and changing podcast hosts while maintaining the show's voice and audience connection. Steve and Carol explore their experiences.


    (00:13:00) Origin of Carol’s Podcasting Journey
    Carol discusses her previous podcasting experience, which caught Steve's attention.

    (00:14:42) Reflections Two Years On
    Insights on the evolution of "From Here Forward," including expanding content topics, going with immediacy for topics, and having a great producer to work with.

    (00:16:13) Advice for New Podcasters
    Advice to aspiring podcasters on having a clear vision and embracing the learning process, and allowing space for a show and it’s hosts to find their voice.

    (00:19:05) Choosing Podcast Guests
    How guests are chosen for the show, based on strategic themes and immediacy.

    (00:20:27) Favourite Episodes Discussion
    Carol and Steve share their favourite episodes, highlighting the diversity of topics and the impact of storytelling in humanizing academic research and celebrating significant achievements.


    (00:22:21) Neil's Personal Connection
    Neil reflects on how participating in the podcast has reconnected him to the University of British Columbia, emphasizing the role of podcasting in bridging alumni and their alma mater.

    (00:24:10) Conclusion
    Neil & Jen share their key takeaways from the conversation.

    (00:00) - Introduction (02:40) - Guest Introductions(05:28) - Reflecting Urgent Optimism(08:23) - Transitioning Hosts(13:00) - Origin of Carol’s Podcasting Journey(14:42) - Reflections Two Years On(16:13) - Advice for New Podcasters(19:05) - Choosing Podcast Guests(20:27) - Favorite Episodes Discussion (22:21) - Neil's Personal Connection (24:10) - Conclusion
  • Discover why YouTube should be an indispensable part of your podcast strategy, even without video. Join Neil McPhedran and Jennifer-Lee Gunson in a thought-provoking conversation with guest expert Steve Goldstein as he walks us through his research and what it tells us about how podcast listeners are using YouTube, shedding light on the role of YouTube Shorts, and the power of the platform for amplifying discoverability. Delve deep into the art of podcast promotion, emphasizing the importance of flexibility in content delivery. Whether you're a seasoned podcaster, a content creator, or navigating the higher education space, this episode equips you with actionable strategies to leverage YouTube effectively, unlocking new dimensions for audience engagement and growth.

    Connect with Us

    Learn More: Continuing Studies PodcastJoin: University Podcasters Network LinkedIn GroupConnect w/ Jen: LinkedIn or [email protected] Connect w/ Neil: LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutube

    Links

    Amplifi MediaConnect with Steve on Twitter: @sjgoldsteinThe New Rules of Podcasting on YouTube Research StudyPlanet Money YouTube Short Explainer VideosThe Grid of PainEdison Research: Americans Spend Over Four Hours Daily with Audio


    Chapter Time Stamps:

    (00:00:00) Introduction
    Hosts Jennifer Lee and Neil McPhedran introduce the episode on YouTube and podcasting with expert Steven Goldstein

    (00:03:04) Steve’s Journey
    Steve introduces his journey from broadcasting, to his company Amplifi Media, and adjunct professor at NYU in the Business of Podcasting.

    (00:04:40) Podcasting in Higher Education
    The power of finding your niche in podcasting


    (00:06:16) The Changing Definition of Podcasting
    Steve unpacks the evolution of podcasting, dividing it into three eras: the “MeUndies era”, the “Throw the spaghetti against the wall era', and the “What is a podcast era”.

    (00:10:39) Research Insights on Podcast Consumption
    Amplifi & Coleman Insight’s research on podcast consumption habits, including the role of YouTube as one of the three major podcast apps, and the surprising flexibility of users.

    (00:12:40) Why YouTube?
    YouTube as the second-largest search engine globally and it’s power for discovery.

    (00:15:16) Is Video Necessary?
    Steve & Neil discuss how video is not always necessary for podcasts to still obtain the benefits of being on YouTube.

    (00:18:14) YouTube Shorts
    What are YouTube shorts how they can be used for podcast discovery including an example from Planet Money.

    (00:20:24) Introduction and YouTube Approach :
    Steve gives Neil advice from Steve Goldstein on approaching YouTube for the first time and explains the “Grid of Pain”.


    (00:22:53) Strategies for Podcast Growth
    The importance of maximizing owned media assets for podcast promotion and utilizing YouTube to grow your listener base


    (00:26:02) The Future of Radio & Podcasting
    Steve & Jen discuss how radio can best use podcasting and incorporate On-Demand strategies

    (00:29:09) Conclusion
    Neil & Jen share their key takeaways from their conversation with Steve.

    (00:00) - Introduction(03:04) - Steve’s Journey(04:40) - Podcasting in Higher Education(06:16) - The Changing Definition of Podcasting(10:39) - Research Insights on Podcast Consumption(12:40) - Why YouTube?(15:16) - Is Video Necessary?(18:14) - YouTube Shorts (20:24) - Introduction and YouTube Approach (22:53) - Strategies for Podcast Growth(26:02) - The Future of Radio & Podcasting(29:09) - Conclusion
  • Use your podcast to take your mandate beyond the campus, and become an invaluable resource for students, faculty, and the wider public audience. Explore the strategies and tactics behind successful university podcasts as Jenna Spinelle unpacks her experiences producing over 250 episodes of "Democracy Works" and "When the People Decide”, and shares insights on how universities can leverage this dynamic medium to give people political hope, foster community engagement, and amplify their educational impact both in and outside of classrooms.

    Connect with Us

    Learn More: Continuing Studies PodcastJoin: University Podcasters Network LinkedIn GroupConnect w/ Jen: LinkedIn or [email protected] Connect w/ Neil: LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutube

    Connect with Jenna Spinelle

    Listen to Democracy WorksListener SurveySyllabusListen to When the People DecideLinkedIn / X

    Chapter Time Stamps:

    (00:00:00) Introduction

    Jennifer Lee Gunson and Neil McPhedran introduce the episode, welcoming Jenna Spinelle back.

    (00:02:08) Jenna's Background & Podcasting Journey

    Jenna introduces herself, her role at the McCourtney Institute for Democracy, and the inception of Democracy Works and When the People Decide.

    (00:05:37) NPR Collaboration & Local Impact

    Explains the collaboration with the local NPR station, WPSU, and its impact on local visibility and engagement.

    (00:07:40) Finding Guests & Prepping for Episodes

    Jenna discusses finding guests, differences in target audiences for both podcasts, including use in classrooms, as well as her preparation process for Democracy Works based on the show format.

    (00:13:00) Podcast Content in Classrooms

    Neil & Jenna discuss the strategies that Democracy Works has used to integrate podcast content into classrooms.

    (00:14:58) Institutional Review and Self-Policing

    Discuss the content vetting process, institutional trust, and responsible self-policing to maintain institutional values.

    (00:17:06) Podcasts' Role in Institute Outreach

    Examines the effective role of the podcasts in the Institute's outreach efforts, connecting with alumni chapters, and promoting democracy beyond the university.

    (00:18:30) Preparation and Interview Styles

    Jenna shares her approach to pre-interviews for different podcast formats, highlighting differences in narrative storytelling versus academic discussion.

    (00:19:31) Engaging Audience Feedback through Surveys

    Neil & Jenna discuss the Democracy works listener survey - the format, significance, tweaking content length based on feedback, and incentives for participants.

    (00:23:17) Changes in Podcasting Landscape

    The evolving podcasting landscape, increased competition, audience expansion, and the role of universities in expanding audiences and providing educational content

    (00:27:23) Insights for New Podcasts

    Jenna advises newcomers to manage expectations, appreciating the impact of having a dedicated audience and encouraging university engagement with various constituencies.

    (00:30:08) Conclusion

    Neil& Jen share their key takeaways

    (00:00) - Introduction (02:08) - Jenna's Background & Podcasting Journey (05:37) - NPR Collaboration & Local Impact(07:40) - Finding Guests & Prepping for Episodes(13:00) - Podcast Content in Classrooms (14:58) - Institutional Review and Self-Policing (17:06) - Podcasts' Role in Institute Outreach(18:30) - Preparation and Interview Styles (19:31) - Engaging Audience Feedback through Surveys (23:17) - Changes in Podcasting Landscape (27:23) - Insights for New Podcasts(30:08) - Conclusion
  • Explore the diverse themes of academic podcasts and the best of 2023’s episodes, and Jen & Neil take us on a reflective journey through a year of insightful discussions with university podcasters. From innovative recruitment strategies to transforming textbooks into engaging podcast content, the conversation delves into the multifaceted uses of podcasts as educational tools, exploring topics such as accessibility, audience targeting, and leveraging networks. As the hosts celebrate the achievements and transformative potential of podcasts in academia, they set their sights on future dialogues with renowned institutions, envisioning a dynamic and engaging future for educational podcasts.

    Connect with Us

    Learn More: Continuing Studies PodcastJoin: University Podcasters Network LinkedIn GroupConnect w/ Jen: LinkedIn or [email protected] Connect w/ Neil: LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutube


    Chapter Time Stamps:

    (00:00:00) Introduction

    Jen and Neil introduce the podcast and discuss the year in review.

    (00:02:55) Titling Strategies with Jenny Luna
    Exploring the importance of titling episodes strategically, understanding listener behavior, and the "how-to" model in titling.

    (00:04:49) Finding Your Voice with Laura Joyce Davis
    Laura from the Stanford Storytelling Project shares the journey of finding one's voice in podcasting, emphasizing authenticity and the art of storytelling.

    (00:06:27) Alumni Engagement and Network Growth
    Kate from This Is Purdue highlights leveraging existing networks, particularly alumni connections, for audience growth and engagement. John, ‘Cuse Conversations, shares strategies to resonate with various audience segments without splintering the community.

    (00:09:27) Using Podcasting as an Educational Tool
    Dave and Gelareh discuss their innovative use of podcasts for case studies in business education. Craig's exploration of transforming textbooks into podcast content for enhanced student learning.

    (00:12:39) Accessibility and Expanding Educational Reach
    Craig's thoughts on making academia accessible to practitioners. Brandon's advocacy for removing barriers to education using podcasts as a versatile medium.

    (00:15:24) Podcast Networks and Strengthening Strategies
    Jenna's perspective on leveraging podcast networks for audience expansion. Matt's insights on creating networks that encourage serious consideration and engagement in podcast production within educational institutions.

    (00:18:00) Targeting Varied Episode Audiences
    Jessica's discussion on rethinking audience strategies, exploring diverse audience segments, and their engagement with specific podcast episodes.


    (00:19:58) Utilizing Podcasts as Recruiting Tools
    Laura discusses the strategic use of podcasts at CDI College for prospective students emphasizing insights into career paths and educational experiences

    (00:22:08) Reflections and Conclusion
    Jen and Neil reflect on the diverse learning opportunities from various higher education podcast guests.

    (00:00) - Introduction (02:55) - Titling Strategies with Jenny Luna (04:49) - Finding Your Voice with Laura Joyce Davis(06:27) - Alumni Engagement and Network Growth (09:27) - Using Podcasting as an Educational Tool(12:39) - Accessibility and Expanding Educational Reach (15:24) - Podcast Networks and Strengthening Strategies (18:00) - Targeting Varied Episode Audiences(19:58) - Utilizing Podcasts as Recruiting Tools (22:08) - Reflections and Conclusion
  • Explore the specifics of establishing and running a university podcast network, the purpose behind it, and the benefits to the shows who are a part of it with Matt Hodapp, Assistant Director of the University of Chicago Podcast Network. Hosts Neil McPhedran and Jennifer-Lee Gunson discuss the unique challenges and opportunities of academic podcasts with Matt, the importance of creating a distinct identity for university podcasts and the potential of collaborative efforts between academic institutions. Tune in to explore how networking, advocacy, and fostering a sense of community can benefit and increase the reach of university podcasts, reshaping their place in the broader podcasting universe.

    Connect with Us

    Learn More: Continuing Studies PodcastJoin: University Podcasters Network LinkedIn GroupConnect w/ Jen: LinkedIn or [email protected] Connect w/ Neil: LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutube

    Connect with the University of Chicago

    Learn More: University of Chicago Podcast NetworkConnect w/ Matt: [email protected], Twitter, LinkedIn,


    Chapters:

    (00:00:00) Introduction and Welcome
    Jennifer and Neil introduce the podcast and guest Matt Hodapp at Podcast Movement and highlight the unique nature of his role as the assistant director of the University of Chicago Podcast Network.

    (00:02:30) University of Chicago and Podcast Selection
    Matt introduces himself, details his role, and discusses the criteria for podcast selection within the network, emphasizing mission, goals, and production quality.

    (00:05:40) The Evolution of the Role
    The origins & financing of Matt’s role within the university and the collaborative effort that led to the creation of full-time podcast production roles.

    (00:07:44) The Workings of the Network
    The significance of having dedicated personnel and a structured network, and the requirements and branding of the network, the mission and quality, and audience niche.

    (00:13:15) Mutual Support within the Network
    Neil & Matt explore how shows within the network support each other and work together.

    (00:16:25) The University of Chicago Podcast Network Festival
    Jennifer and Matt discuss the creation of the podcast festival, how it was put on, what it entailed, & the opportunity for connections with guests.

    (00:21:21) Expanding University Podcast Networks
    Neil & Matt discuss the possibility of growing the higher education podcast community across institutions to meet their unique set of challenges together.

    (00:26:30) Podcast Benefits to Institutions
    Matt elaborates on the mission-driven aspects of university podcasting, emphasizing the potential impact on brand recognition, audience influence,

    (00:30:24) Conclusion
    Jennifer & Neil reflect on the episode and share their key takeaways

    (00:00) - Time Stamps:(00:00) - Introduction and Welcome(02:30) - University of Chicago and Podcast Selection(05:40) - The Evolution of the Role(07:44) - The Workings of the Network(13:15) - Mutual Support within the Network(16:25) - The University of Chicago Podcast Network Festival(21:21) - Expanding University Podcast Networks(26:30) - Podcast Benefits to Institutions(30:24) - Conclusion
  • Discover how one podcast is deftly weaving together marketing tools, scholarly resources and engaging author conversation all while bringing their beautiful art and architecture books to the audio world. Join host’s Neil McPhedran and Jennifer-Lee Gunson with Jessica Holahan, one of the hosts of the Yale University Press Podcast as they discuss her journey as a host, how the press uses the podcast to further Yale’s mission, it’s unique episode specific audiences, and the ways they assess episode value and make decisions about which books to feature beyond metrics. Throughout the conversation, Jessica shares valuable insights into audience focus, preparing for interviews effectively to balance engaging dialogue while rendering complex subjects accessible and some her most memorable interviews. Explore the Yale University Press’s engaging storytelling of visual books through their long-running podcast series and learn tips to enrich any higher education podcast along the way.

    Learn More: Continuing Studies PodcastJoin: University Podcasters Network LinkedIn GroupConnect w/ Jen: Jen LinkedIn or [email protected] w/ Neil: Neil LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutube

    Connect with Yale University Press

    Learn More: Yale University Press PodcastTwitter: @yalepress / @yaleartbooksInstagram : @yalebooks

    Episodes Referred to

    Mughal Architecture Including—and Beyond—the Taj Mahal with Chanchal DadlaniDorothy Liebes, the "Mother of Modern Weaving"The Beautiful, Atmospheric Art of Eileen Hogan, in Conversation with Elisabeth Fairman & Cathy Courtney

    Chapter Timestamps:
    (00:00:00) Introduction
    Hosts Jennifer Lee and Neil McPhedran introduce the episode the Yale University Press, and today’s guest, Jessica Holahan, a host of their podcast

    (00:03:22) Jessica’s Podcasting Journey
    Jessica explains how she came into her role as the director of marketing for art and architecture books at the Press.

    (00:04:36) The Yale University Press Podcast
    The history and evolution of the podcast, as well as the purpose and partnerships of Yale University Press.

    (00:09:28) Targeting Diverse Audiences
    Jessica explains the diversity of the podcast's audience due to the diversity of books they publish, as well as the ways that the podcast is used as a marketing tool and beyond in the scholarly and art worlds.

    (00:12:33) Next Steps and Challenges
    Plans and challenges for Youtube and the podcast incorporating visual aspects into art and architecture book episodes as well as some of the freedom they have experienced by not including visuals to date.

    (00:14:42) Sustaining Podcast Content Creation
    Insights into the unique advantages that being a press brings in terms of constantly changing content, and how they select which books to feature, as well as the new realization of being a higher education podcast and it’s opportunities.

    (00:18:08) Episode and Guest Preparation
    Jessica explains her approach to preparing for and getting the best out of author interviews to tell a great story.

    (00:21:04) Podcast Analytics and Decision Making
    Some of the basic listener metrics, and thoughts on who that audience is


    (00:23:06) Episode Specific Audience-Centric Approach
    Neil and Jessica discuss the podcast's unique episode specific audiences and subsequent uses

    (00:24:26) A Recommended Episode
    Jessica recommends a standout episode for listeners

    (00:27:46) Lessons in Podcasting Strategy
    Neil and Jennifer reflect on the episode and share their takeaways, highlighting the wide usage for the podcast and varied audience.

    (00:00) - Introduction(03:22) - Jessica’s Podcasting Journey(04:36) - The Yale University Press Podcast (09:28) - Targeting Diverse Audiences(12:33) - Next Steps and Challenges(14:42) - Sustaining Podcast Content Creation(18:08) - Episode and Guest Preparation(21:04) - Podcast Analytics and Decision Making(23:06) - Audience-Centric Approach(24:26) - A Recommended Episode(27:46) - Lessons in Podcasting Strategy

  • Explore the potential for podcasting to be the classroom of the future and how Brandon Stover is making that a reality for the 630,000 downloads from Plato University. Brandon shares his passion for making education accessible for all, and why podcasting is the most effective medium for this. The discussion sheds light on the persistent issue of audience connection, the importance of owning podcast assets. Delving into his podcasting strategy, Brandon reveals the power of research based titles and how he utilizes websites like Answer the Public, to align episode content and titles with audience search patterns. Explore the future trends of podcasting, from the revolutionary potential of Bitcoin and Web3 integration to the expanding role of podcasts in higher education. Whether you're fascinated by the evolving podcasting landscape or interest in changing education delivery, there are valuable takeaways for everyone.

    Connect with us:

    Learn More: Continuing Studies PodcastJoin: University Podcasters Network LinkedIn GroupConnect w/ Jen: Jen LinkedIn or [email protected] w/ Neil: Neil LinkedIn or [email protected]: @namcphedran / @podiumpodcastcoYoutube

    Connect with Brandon & Plato University

    Learn More: https://www.plato.university/TwitterYouTubeLinkedIn


    Chapter Timestamps:

    (00:00:00) Introduction
    Host’s Neil McPhedran and Jennifer-Lee Gunson introduce the show and discuss Brandon's podcasting journey and Plato University's mission.


    (00:02:53) Making Education Accessible
    Brandon shares his background and journey with podcasting, the genesis of Plato University, and the goal of making education accessible to everyone.

    (00:05:40) Designing Courses and Finding Purpose
    Jennifer & Brandon discuss the purpose and career courses at Plato University, focusing on helping individuals find their purpose.

    (00:06:59) Podcasting as a Medium for Learning
    Discussion on how & why podcasting is utilized as the learning medium at Plato University.

    (00:09:53) Student Feedback and Impact
    Brandon shares insights from student feedback and his courses' profound impact on individuals. Neil discusses the Calendly idea for generating audience feedback, questioning Brandon about its implementation in podcast lessons.

    (00:13:08) Marketing and Episode Titles
    Brandon shares his marketing strategy, and the organic growth of Plato University and how he utilizes SEO research for titling purposes.

    (00:16:46) Entrepreneurial Background and Learning
    Neil & Brandon discuss how to use a website effectively in podcasting to own your audience with the vulnerability of apps.

    (00:20:21) The Future for Podcasting & Higher Education
    The future of podcasting in higher education and its potential to reach a global audience and disrupt traditional educational models.


    (00:22:53) Advice for New Podcasters
    Brandon provides the pieces of advice for new podcasters: choose a topic you are passionate about and get a good microphone. Consistency and passion are key.

    (00:24:22) Podcasting’s Evolution
    Brandon discusses the opportunity for creating feedback channels in podcasting as well as the intersection of podcasting with Bitcoin, Web3, and Podcasting 2.0.


    (00:26:45) Conclusion
    Neil & Jen share their key takeaways and learnings from their conversion with Brandon.

    (00:00) - Introduction(02:53) - Making Education Accessible(05:40) - Designing Courses and Finding Purpose(06:59) - Podcasting as a Medium for Learning(09:53) - Student Feedback and Impact(13:08) - Marketing and Episode Titles(16:46) - Entrepreneurial Background and Learning (20:21) - The Future for Podcasting & Higher Education(22:53) - Advice for New Podcasters(24:22) - Podcasting’s Evolution(26:45) - Conclusion
  • Uncover how 'Cuse Conversations is reaching students, faculty, and alumni, fostering a vibrant community as the voice of Syracuse University. Join hosts Neil McPhedran and Jennifer Lee Gunson in an insightful conversation with John Boccacino, one of the co-hosts and the driving force of Syracuse University's 'Cuse Conversations podcast. John shares his strategies for integrating the podcast seamlessly into Syracuse University's communications calendar, making it a vital tool in the institution's communication toolkit and engaging listeners with a remarkable 70% listen through rate. Explore the impact of crafting compelling narratives, from highlighting students and alumni, vital cultural discussions to commemorating significant events in the university's history. This episode serves as a rich tapestry, weaving together the threads of innovation, storytelling, and passionate community engagement, offering a profound glimpse into the future of higher education podcasting.

    Connect with us:

    Learn More: Continuing Studies PodcastJoin: University Podcasters Network LinkedIn GroupConnect w/ Jen: Jen LinkedIn or [email protected] w/ Neil: Neil LinkedIn or [email protected]: @namcphedran / @podiumpodcastco

    Connect with John & 'Cuse Conversations

    Learn More: 'Cuse ConversationsSubscribe: Apple/SpotifyTwitter: @johnboccacino/@SyracuseUNewsLinkedInInstagramFacebook

    Chapter Timestamps:

    (00:00:00) Introduction
    Neil & Jen introduce John Boccacino, senior internal communication specialist at Syracuse University, co-host of ‘Cuse Conversations, and passionate alum.

    (00:03:51) Origin and Evolution of Cuse Conversations

    John walks the audience through his personal podcasting journey from broadcasting to the alumni office of Syracuse where he started the podcast and it’s journey from an alumni focused start.

    (00:07:39) Podcast's Role in Communications Strategy
    ‘Cuse Conversations as a tool to showcase university achievements and values, as well as student community, has led to success reflected in the audience duration rate.

    (00:10:03) Integrating Podcast into Communications Calendar
    An in-depth discussion on how Cuse Conversations fits into the larger content calendar of the communications department, and utilizes video content, newsletters and brand identity.

    (00:13:12) Guest Selection & Storytelling
    John explains the different kind of stories that they like to tell, highlighting events on campus and making sure that all different audience facets understand what's happening, to topical messaging that students need to hear.

    (00:16:16) Understanding Metrics for Success
    Discussion on the 70 percent listener retention rate and if identifying impactful stories and social media engagement metrics for podcast clips and the overall use and impact.

    (00:20:21) Expanding Audience Horizons
    John explains how the podcast intentionally caters to both alumni and students' interests to widen the audience and break down silos.

    (00:22:56) The Strategic Hosting Approach
    Insights into focusing on the podcast's brand, and guests rather than individual identity of the hosts.

    (00:25:08) Stories that Need to be Told
    John talks about the different stories that he shares, and highlights the story of a scholarship program that grew out of a tragedy.

    (00:27:13) Future Vision and Final Thoughts
    Exciting plans for launching a YouTube channel and incorporating live recorded podcasts, as well as thoughts on the future of higher education podcasts

    (00:31:07) Conclusion

    (00:00) - Introduction(03:51) - Origin and Evolution of 'Cuse Conversations(07:39) - Podcast's Role in Communications Strategy(10:03) - Integrating Podcast into Communications Calendar(13:12) - Guest Selection & Storytelling(16:16) - Understanding Metrics for Success(20:21) - Expanding Audience Horizons(22:56) - The Strategic Hosting Approach(25:08) - Stories that Need to be Told(27:13) - Future Vision and Final Thoughts(31:07) - Conclusion
  • Discover the power of a podcast network; the tremendous value that it brings to it’s member shows, and how it’s fostering democracy and civil discourse from all sides of the political landscape. Join hosts Neil McPhedran and Jennifer Lee Gunson in conversation with Jenna Spinelle and Brandon Stover, the driving forces behind The Democracy Group, as they share the intricacies of their pioneering podcast network. From exploring the website's role as a central hub for diverse voices and initiatives, to dissecting the innovative use of thematic shows and curated playlists, we uncover the transformative impact of podcasts on civic education and political discourse. The episode provides a behind-the-scenes look at their fellowship program, highlighting their dedication to nurturing the next generation of leaders and fostering inclusive dialogue. Join us as we navigate the nuances of political conversations, the challenges of bridging divides, and the inspiring potential of podcast networks in pushing forward a common goal and educating the general public.

    Connect with us:

    Learn More: Continuing Studies PodcastJoin: University Podcasters Network LinkedIn GroupConnect w/ Jen: Jen LinkedIn or [email protected] w/ Neil: Neil LinkedIn or [email protected]: @namcphedran / @podiumpodcastco


    Chapter Timestamps:

    (00:00:59) Introduction to The Democracy Group

    Introduction to Jenna Spinelle and Brandon Stover from The Democracy Group, a non-partisan network of podcasts focused on democracy education.

    (00:02:47) The Democracy Group's Origin
    Jenna & Brandon introduce themselves, and walk the audience through the origins of The Democracy Group and their initiatives

    (00:06:38) Building the Network
    Insight into the early days of building The Democracy Group network.

    (00:08:35) Nonpartisan Approach
    The challenge of maintaining a nonpartisan environment and the structure the network uses to create this, and select shows to be a part of the network.

    (00:11:21) Benefits of Joining a Network
    Discussion on the key benefits of joining a podcast network, focusing on promotional and marketing opportunities.

    (00:13:00) Application and Rules for Joining the Network
    Brandon explains the application process for potential network members. Jenna explains the voluntary nature of network participation but the main requirement of a consistent publishing schedule.

    (00:15:52) Media Training for Podcast Guests
    Jen asks for some more information on their podcast specific media training programs, the how and why behind it.

    (00:18:02) Collaboration Across the Network

    Overview of the avenues for collaboration amongst shows across the network through meetings, training, and virtual events.

    (00:19:44) Fellowship for Young Voices
    Description of the fellowship programs for the next generation that the network is offering.

    (00:22:44) The Central Hub: The Democracy Group Website
    Brandon & Jenna describe the Democracy Group’s website, newsletters and overall strategy behind them.

    (00:24:57) Network-wide Playlists and Thematic Shows
    Introduction to network-wide playlists and their effectiveness in offering a taste of diverse shows.

    (00:27:25) Building a Network: Key Considerations
    Jenna shares her key learnings on how to launch a network.

    (00:29:00) How the Network has Shaped Jenna & Brandon
    Jenna and Brandon share the way working on the network has really exposed them to political viewpoints that are different from their own and the importance of that.

    (00:30:33) Closing
    Hosts Neil & Jen share their key takeaways from their conversation and wrap up the episode.

    (00:59) - Introduction to The Democracy Group(02:47) - The Democracy Group's Origin (06:38) - Building the Network(08:35) - Nonpartisan Approach(11:21) - Benefits of Joining a Network(13:00) - Application and Rules for Joining the Network(15:52) - Media Training for Podcast Guests(18:02) - Collaboration Across the Network(19:44) - Fellowship for Young Voices(22:44) - The Central Hub: The Democracy Group Website(24:57) - Network-wide Playlists and Thematic Shows(27:25) - Building a Network: Key Considerations(29:00) - How the Network has Shaped Jenna & Brandon(30:33) - Closing
  • Crafting engaging stories: understanding the importance of conflict, characters, setting, and resolution, and the art of the 30-second hook in podcasting with Laura Joyce Davis of the Stanford Storytelling Project & cofounder of Narrative Podcasts. Join hosts Neil McPhedran and Jennifer Lee Gunson to unravel the secrets behind creating compelling educational podcasts. Discover the pivotal role of podcasting in higher education as Laura shares inspiring stories of students finding their voices, overcoming challenges, and embracing creativity through audio narratives. Beyond the fundamentals, this episode ventures into the intricacies of podcasting, shedding light on the evolving landscape of episode titles, podcast artwork, and audience engagement strategies.

    Connect with us:

    Learn More: Continuing Studies PodcastJoin: University Podcasters Network LinkedIn GroupConnect w/ Jen: Jen LinkedIn or [email protected] w/ Neil: Neil LinkedIn or [email protected]: @namcphedran / @podiumpodcastco


    Chapter Timestamps:

    (00:00:00) Introduction

    Hosts Jennifer Lee and Neil McPhedran introduce the Continuing Studies podcast and introduce Laura Davis, and their conversation about storytelling in podcasting, teaching, and the intersection of the two.

    (00:03:05) Laura's Background and Entry into Podcasting
    Laura shares her background in fiction writing and how she transitioned into podcasting. The story behind Shelter in Place, her daily podcast created during the pandemic, is explored.

    (00:06:40) Challenges of Daily Podcasting with Young Children
    Laura discusses the challenges of balancing parenting and daily podcasting during the pandemic.

    (00:08:18) How Podcasting Shaped Laura's Teaching
    Laura reflects on how podcasting helped her find her voice as a writer, and learn to work quickly and not overthink things.

    (00:10:46) Stanford Storytelling Project
    Laura shares the origin story of the Stanford Storytelling Project and the way that all of her work experiences led her to her current position.

    (00:15:16) The Student Experience
    Laura highlights the transformative experiences students undergo in the SSP, the focus on the students' personal growth and the significance of embracing the messy, creative process as well as the actual career building opportunities that can come out of it.

    (00:18:34) Podcasting as a Career Advantage
    Jen & Laura discuss using podcasting projects as a tool to enhance resumes and showcase personality. Insights into how audio storytelling offers a unique, intimate connection with listeners, setting applicants apart in job applications.

    (00:21:30) Craft of Interview-Style Podcasting
    Laura takes the audience through the key components of a story and how those are applied in an interview podcast context.

    (00:26:03) Crafting a 30-Second Hook
    Laura shares the importance of crafting an engaging 30-second hook and how she teaches this.

    (00:28:51) Episode and Show Titles
    Discussion on the significance of episode post details, including show titles, descriptions, and episode artwork

    (00:34:00) The Future of Podcasting in Higher Education
    Laura Davis reflects on the opportunities and potential of podcasting in higher education, specifically the inclusive and accessible nature of podcasting for diverse learners.

    (00:37:34) Closing
    Neil and Jen reflect on their takeaways from their conversation with Laura.

    (00:00) - Introduction(03:05) - Laura's Background and Entry into Podcasting(06:40) - Challenges of Daily Podcasting with Young Children(08:18) - How Podcasting Shaped Laura's Teaching (10:46) - Stanford Storytelling Project(15:16) - The Student Experience (18:34) - Podcasting as a Career Advantage(21:30) - Craft of Interview-Style Podcasting(26:03) - Crafting a 30-Second Hook(28:51) - Episode and Show Titles(34:00) - The Future of Podcasting in Higher Education(37:34) - Closing