Afleveringen

  • In this transformative episode, we pull back the curtain on the future of kitchen remodeling, a future where artificial intelligence is not just a tool but a game-changer. Recorded during an insightful webinar hosted by Mike Goldstein and Jonathan Mast, two leading figures in the intersection of technology and kitchen design, this episode is a treasure trove for entrepreneurs, designers, and technophiles alike.

    Mike Goldstein, with his decades of experience in digital marketing and a deep understanding of the kitchen, bath, and cabinetry niche, joins forces with Jonathan Mast, a visionary in leveraging technology for business growth. Together, they embark on a journey through the myriad ways AI is revolutionizing the kitchen remodeling industry. From the inception of a design idea to the execution of complex projects, AI technology is making its mark, proving to be an invaluable ally in enhancing efficiency, creativity, and client satisfaction.

    The episode kicks off with a discussion on how AI-driven design tools are transforming the way we approach kitchen remodeling. Imagine software that can generate personalized design solutions based on user preferences and spatial constraints, or algorithms that can predict and incorporate future trends into today's designs. Mike and Jonathan delve into specific AI tools that are making these scenarios a reality, offering a glimpse into a future where every kitchen design is as unique as its owner.

    Beyond design, the webinar explores the role of AI in project management and execution. Listeners will learn about platforms that automate scheduling, material ordering, and contractor coordination, reducing the margin for error and freeing up valuable time for creativity and client engagement. The speakers share case studies of successful projects that leveraged AI for seamless project management, highlighting the increased efficiency and reduced stress for both designers and homeowners.

    The conversation then turns to the challenges and opportunities presented by the integration of AI into the kitchen remodeling industry. Mike and Jonathan discuss the importance of staying ahead of the technological curve, the potential for AI to democratize design, and the ethical considerations of data usage and privacy. They offer advice on how businesses can adapt to and thrive in this AI-driven landscape, emphasizing the need for continuous learning and innovation.

    As the episode wraps up, the speakers reflect on the broader impact of AI technology on the kitchen remodeling industry. They envision a future where AI not only enhances the design and execution of projects but also fosters a more collaborative and client-centered approach. By leveraging AI, businesses can not only streamline their operations but also create more meaningful connections with their clients, ultimately leading to more beautiful, functional, and personalized kitchen spaces.

    Join Mike Goldstein and Jonathan Mast in this engaging episode as they unveil the AI edge that is revolutionizing kitchen design. Whether you're a seasoned professional or just curious about the future of home improvement, this webinar recording will inspire you to embrace the possibilities of AI in your kitchen remodeling business.

  • In this transformative episode, we pull back the curtain on the future of kitchen remodeling, a future where artificial intelligence is not just a tool but a game-changer. Recorded during an insightful webinar hosted by Mike Goldstein and Jonathan Mast, two leading figures in the intersection of technology and kitchen design, this episode is a treasure trove for entrepreneurs, designers, and technophiles alike.

    Mike Goldstein, with his decades of experience in digital marketing and a deep understanding of the kitchen, bath, and cabinetry niche, joins forces with Jonathan Mast, a visionary in leveraging technology for business growth. Together, they embark on a journey through the myriad ways AI is revolutionizing the kitchen remodeling industry. From the inception of a design idea to the execution of complex projects, AI technology is making its mark, proving to be an invaluable ally in enhancing efficiency, creativity, and client satisfaction.

    The episode kicks off with a discussion on how AI-driven design tools are transforming the way we approach kitchen remodeling. Imagine software that can generate personalized design solutions based on user preferences and spatial constraints, or algorithms that can predict and incorporate future trends into today's designs. Mike and Jonathan delve into specific AI tools that are making these scenarios a reality, offering a glimpse into a future where every kitchen design is as unique as its owner.

    Beyond design, the webinar explores the role of AI in project management and execution. Listeners will learn about platforms that automate scheduling, material ordering, and contractor coordination, reducing the margin for error and freeing up valuable time for creativity and client engagement. The speakers share case studies of successful projects that leveraged AI for seamless project management, highlighting the increased efficiency and reduced stress for both designers and homeowners.

    The conversation then turns to the challenges and opportunities presented by the integration of AI into the kitchen remodeling industry. Mike and Jonathan discuss the importance of staying ahead of the technological curve, the potential for AI to democratize design, and the ethical considerations of data usage and privacy. They offer advice on how businesses can adapt to and thrive in this AI-driven landscape, emphasizing the need for continuous learning and innovation.

    As the episode wraps up, the speakers reflect on the broader impact of AI technology on the kitchen remodeling industry. They envision a future where AI not only enhances the design and execution of projects but also fosters a more collaborative and client-centered approach. By leveraging AI, businesses can not only streamline their operations but also create more meaningful connections with their clients, ultimately leading to more beautiful, functional, and personalized kitchen spaces.

    Join Mike Goldstein and Jonathan Mast in this engaging episode as they unveil the AI edge that is revolutionizing kitchen design. Whether you're a seasoned professional or just curious about the future of home improvement, this webinar recording will inspire you to embrace the possibilities of AI in your kitchen remodeling business.

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  • Hey folks, welcome back to another game-changing episode of Crushing it with Kitchen Remodeling! I'm your host, Mike Goldstein, and today we've got a killer topic that you don't want to miss: Leveraging Podcasts for Local SEO Mastery with Matt Hepburn from EMJ Academy.

    First up, we're diving into why being a podcast guest is not just cool, it's essential for your Local SEO. Trust me, your Google rankings will thank you.

    Next, we'll chat about how backlinks from podcast shows can skyrocket your visibility in Google Local Search Results. Yup, it's like SEO magic but real.

    Curious about how many backlinks you actually need to dominate that first page on Google? We'll dig into link gap analysis so you know exactly what you're up against.

    But how do you even get on these podcasts? Don't sweat it; we're covering podcast outreach and the platforms you can use for that all-important email outreach.

    We're also unpacking podcast one sheets that leverage Person and SameAs Schema, so you can really stand out and get those guest spots.

    Got your list of questions ready? Good, because we're revealing how to infuse keyword research into those questions you'll be asking or answering on air.

    You've probably heard of E-A-T (Expertise, Authority, Trustworthiness). We're taking it a step further and showing you how to leverage E-E-A-T for your podcast's success.

    Don't underestimate the power of show notes. We'll show you how they can be a goldmine for link-building.

    Want to bring in even more Local SEO power? We'll go over how to harness Google reviews through your podcast episodes. Double the impact, people!

    Last but not the least, we're talking metrics. Specifically, how to measure the success of your backlinks in podcast show notes.

    Don't miss this one; it's going to be jam-packed with insights that could change your Local SEO game forever. Catch you there!

  • emodeling industry feels like they're drowning in administrative tasks, this episode is a must-listen.

    Joining Mike is Jonathan Bannister, the mastermind behind "We Build Your Team," a company specializing in VA recruitment. He's here to share insider tips on how a VA can revolutionize a remodeling business. Imagine freeing up hours spent on paperwork to focus on closing deals or overseeing projects—that's what a good VA can do.

    Jonathan will break down the essentials: the skills a VA should have, how to budget for one, and tips for maintaining a strong working relationship. For those concerned about the legal aspects, don't worry; Jonathan will cover the basics of contracts and NDAs.

    So, for any kitchen remodelers ready to elevate their business, this episode is a golden opportunity. Mike Goldstein encourages listeners to hit that like and subscribe button and dive into an episode filled with transformative advice. It's not just about remodeling kitchens; it's about remodeling the way one does business. 🎉🛠️🎙️

  • Struggling with leads that only care about the price? Ready to transform those price shoppers into paying clients? Buckle up, because today's episode of "Crushing it With Kitchen Remodeling Contractors" is all about unlocking the potential in every lead.

    "5 Keys to Hot Leads: Transform Price Shoppers into Paying Clients!" - that's what we're diving into with the one and only Dominic Rubino. He's the cabinet store business coach who's been there, done that, and is ready to share his wisdom with you.

    Here's what you can expect:

    Dominic's unique take on why price-focused leads aren't a dead endThe 5 essential factors that turn a lead from cold to HOTHow to handle the dreaded "How much is it?" without losing the leadReal strategies to show the value behind your price tagTips and tricks to connect with leads on a deeper level

    This isn't just another episode; it's a masterclass in understanding leads and turning them into opportunities. Whether you're a seasoned pro or just starting, Dominic's insights will give you the tools to see leads in a whole new light.

    So hit play, grab a notepad, and get ready to transform your approach to price shoppers. And hey, if you love what you hear, give us a like, drop a comment, and hit that subscribe button.

    Let's transform those leads together, Remodeling Mavericks! 💪🎙️

  • As we navigate through the digital age, the power of online reviews is increasingly dictating our buying decisions. Your online reputation can act as a pivot, transforming a mere visitor on your Yelp or Google My Business page into a paying client. But how do you ensure that pivot leans in your favor?

    🌟 Today, we bring you Casey Richardson, a seasoned veteran in the world of reputation management. Casey is here to enlighten us about the finer nuances of building and maintaining a stellar online presence and leveraging it for greater conversion rates.

    Expect an insightful discussion as we tackle some burning questions: How can we nurture more positive reviews? What's the best course of action when dealing with unfavorable feedback? How can we utilize a solid reputation as a catalyst for future triumphs?

    1️⃣ What is reputation management and how does it impact kitchen and bath remodeling businesses?

    2️⃣ The secret link between a solid online reputation and higher conversion rates.

    3️⃣ The common pitfalls businesses encounter in their online reputation management strategy.

    4️⃣ Techniques to foster positive reviews and transform finished projects into rave online testimonials.

    5️⃣ Handling negative reviews: Turning potential crisis into reputation-boosting opportunities.

    6️⃣ How to integrate your glowing reputation into your marketing strategy.

    7️⃣ The relationship between reputation management and local SEO: A conversion-booster.

    8️⃣ Crafting the perfect response to reviews: The golden rules.

    9️⃣ The role of reputation management in fostering trust with potential clients.

    🔟 The magic of effective reputation management: Real-life success stories.

    So, whether you're a business owner or a marketing whizz, stay tuned as we delve into the heart of reputation management with Casey's expert guidance. You won't want to miss this. Get ready to discover how the hidden power of Yelp reviews can skyrocket your business to new heights! 🚀

  • Join us for an eye-opening chat with AI trailblazer Jonathan Mast! We'll explore how AI goes way beyond content creation and boosts the efficiency of sales teams, especially in the kitchen remodeling industry.

    Meet Jonathan Mast, a visionary leader who's cracked the AI code, taking sales to new heights. He spills the beans on how AI supercharges sales teams, making their lives easier and their results better than ever before.

    Forget the old ways of sales! With AI, Jonathan reveals how automation and predictive analytics streamline lead management. Sales reps can now focus on the most promising opportunities and provide personalized care to potential clients throughout their journey.

    AI isn't just about sending a generic email. It's about personalization at scale! Learn how AI algorithms analyze data to understand what makes customers tick. Sales teams can now tailor their approach to each prospect, winning hearts and deals with precision.

    And get ready for the future of sales forecasting, now powered by AI! Jonathan shares how historical data and trend analysis give sales teams a crystal ball to anticipate market shifts and stay ahead of the curve.

    But it doesn't stop there! AI also enhances customer engagement. With AI-driven chatbots and virtual assistants, clients receive top-notch support at every touchpoint, leading to satisfied customers and repeat business.

    And hold onto your hats – Jonathan insists we've barely scratched the surface of AI's potential! Advanced machine learning is just the tip of the iceberg. The future will blow our minds with innovations we can't even imagine.

  • As the driving force behind Finecraft custom cabinetry's successful foray into Tampa, Shawn Graser presents a candid exploration of this venture, shedding light on strategic planning, prevailing over hurdles, and achieving gratifying results. His advice is a gold mine for anyone in the custom cabinet and closet design business planning to scale up their operations.

    Drawing upon his in-depth industry experience, Shawn discloses the distinct traits of the Sarasota and Tampa markets and how these observations influenced Finecraft's strategy. His reflections on the journey so far, and thoughts on future expansions, offer listeners a rare peek into the dynamics of business growth.

    Join us as we delve into the complex, yet rewarding world of custom cabinetry with Shawn Graser. Don't miss the opportunity to absorb valuable insights that could propel your business to new heights.

  • Discover the Power of Podcast Guesting for SEO Success on "Crushing it with Kitchen Remodeling"!

    Attention all kitchen remodeling business owners! Get ready to boost your online visibility and dominate the SEO game with our latest episode of "Crushing it with Kitchen Remodeling." Join us as we delve into the fascinating world of podcast guesting and its profound impact on your off-page SEO efforts.

    In this episode, our special guest, Matt Heprun, an esteemed expert in digital marketing and SEO, unveils the secrets to strategically leveraging podcast appearances for building powerful backlinks. Learn how these backlinks can propel your website's E-A-T score (Expertise, Authoritativeness, Trustworthiness) and enhance your online authority within the kitchen remodeling industry.

    Discover why backlinks from reputable podcasts hold exceptional value and how they can significantly influence your search engine rankings. Matt provides insider tips on selecting the right podcasts in your niche, maximizing the SEO benefits of being a podcast guest, and establishing yourself as an industry authority.

    But the benefits don't end there! Tune in to uncover additional SEO advantages of podcast guesting and gain invaluable insights on leveraging your appearances to amplify your overall digital marketing efforts.

    If you're a kitchen remodeling business owner looking to skyrocket your online presence and dominate the SEO game, this episode is a game-changer! Don't miss out on the opportunity to level up your business with the power of podcast guesting.

    Download now and immerse yourself in the world of "Crushing it with Kitchen Remodeling" as we explore the profound impact of podcast guesting on your off-page SEO success. Let's take your kitchen remodeling business to new heights.

  • Join Mike and Josh as they uncover the untapped potential of Facebook ad targeting and how it can revolutionize your home remodeling business.

    In an ever-changing digital landscape, Facebook has recently introduced groundbreaking changes to its ad targeting options. Now, it's not just about targeting individuals based on their location but also reaching those who have recently visited your area. This presents both challenges and immense opportunities for businesses in the home services industry, like kitchen remodeling.

    Throughout this captivating conversation, Mike and Josh explore the art of harnessing Facebook ad targeting to its fullest potential. Discover the techniques and strategies to adapt your ad campaigns for maximum impact, ensuring you reach the right audience at the right time.

    Josh, with his extensive expertise in Facebook ad targeting, shares invaluable tips and real-world examples to help you refine your audience targeting strategies. Learn how to measure the success of your campaigns in this new targeting landscape and uncover the hidden opportunities that lie within Facebook's ad platform.

    Whether you're a seasoned pro or just starting out, this episode will provide you with actionable insights to optimize your Facebook ad targeting. Don't miss this chance to stay ahead of the curve and unlock the immense potential that Facebook ad targeting holds for your kitchen remodeling business.

  • Join host Mike Goldstein in a new episode of Crushing It with Kitchen Remodeling, where he talks to Dominic Rubino, a seasoned business coach who works with cabinet builders and millwork companies to help them estimate their remodeling projects with a focus on profitability and competitiveness.

    In this episode, Mike and Dominic dive deep into the world of cost estimation, discussing common mistakes made by builders, key factors to consider when estimating costs, and how to account for unexpected expenses that may arise during the project. They also share best practices for accurately estimating the cost of materials and labor, and how to keep costs down without sacrificing quality or profit margins.

    Dominic also provides expert insights into pricing strategies for businesses to remain competitive in a crowded market, how to differentiate from competitors, and the importance of adjusting pricing strategies to reflect market trends over time.

    If you're a kitchen remodeling or cabinetry business owner looking for expert advice on strategic pricing to maximize your profitability, this is an episode you can't miss. Tune in now to learn valuable tips and insights from Dominic Rubino and Mike Goldstein on Crushing It with Kitchen Remodeling.

  • Ready to elevate your kitchen remodeling business to unprecedented heights? Join our host, Mike Goldstein, on the "Crushing It With Kitchen Remodeling" podcast as he engages in a captivating conversation with Lyn Askin, a renowned EOS implementer and advisor, to uncover the game-changing approaches for enhancing your business efficiency and boosting profits using the Entrepreneurial Operating System (EOS).

    Lyn shares her wealth of knowledge on applying EOS methodologies to refine your business operations, cultivate a top-notch team, and foster an environment of responsibility and constant progress. You'll gain valuable insights into harnessing data and analytics for making well-informed decisions that fuel growth and achievement.

    Whether you're just embarking on your EOS journey or aiming to advance your existing implementation, this episode is brimming with practical advice and tactics that you can apply immediately to develop a more streamlined and thriving kitchen remodeling business.

    Seize this unique chance to learn from one of the industry's foremost Certified EOS experts. Listen now to unlock the secrets to entrepreneurial triumph with Lyn Askin and Mike Goldstein on the "Revolutionizing Kitchen Remodeling" podcast!

  • Welcome to the latest episode of "The SEO Podcast" with your host, Mike Goldstein. In this episode, we have a very special guest - the Legend in Press release and local SEO, Lane Houk.

    If you're looking to improve your Google ranking and local SEO positions, then this episode is a must-listen. Mike and Lane dive deep into the topic of leveraging press releases and the signals that can be generated with PR to improve your SEO game.

    During the conversation, Lane shares some valuable insights and practical tips on how you can use press releases to build your brand, generate buzz, and increase your website's visibility in Google search results.

    Whether you're a business owner, marketer, or SEO enthusiast, this episode is packed with actionable advice that you can use to take your SEO strategy to the next level. So, don't wait any longer and hit the play button to start listening to this fascinating discussion between Mike and Lane. Trust us, you won't regret it!

  • In this episode of the Kitchen Remodeling Mastery podcast, host Mike Goldstein interviews Chris Hunter, a successful kitchen remodeling business owner who has leveraged writing a book about his experience to become the authority in his local area and generate more qualified leads.

    Chris shares his insights on why writing a book about your experience as a kitchen remodeler is a great way to establish yourself as an expert and stand out from the competition. He discusses how having a published book instantly gives you credibility and builds trust with potential clients.

    Mike and Chris dive into the details on how to use a book to your advantage in your business and how it can help you generate more qualified leads. They provide tips and advice on how to make the most of your book to build authority and become the go-to kitchen remodeler in your area.

    If you're looking to take your kitchen remodeling business to the next level and establish yourself as the authority in your local market, this episode is a must-watch. Tune in to learn from the best and start building your authority today!

  • If you're looking to stay ahead of the curve in SEO, then this is the podcast for you. I talk about how local SEO has changed during 2022 and what you need to do to make sure your kitchen remodeling or custom cabinetry business must do to stay ahead of the competition and outpace them in the Google SERPS.

    Learn more about local SEO for kitchen contractors at https://kitchenremodelseo.com

  • In this episode of Crushing it with Kitchen Remodeling Podcast, Ben and Mike talk about how Custom Craftsman was able to scale a small local home improvement business into a region juggernaut and become the best-known home remodeler in and around the great state of Minnesota!

  • Stop basing your kitchen renovation prices on your expenses. Listen to Rocky Lalvani, The Profit First Professional about how to properly price your projects in order to generate the most profit so that you can take on the customers you want to work with and not the ones you have to work with.

  • Green kitchens are becoming more popular as homeowners learn about the health risks posed by traditional building materials. Formaldehyde, for example, is a common additive in cabinets, countertops, and flooring. It has been linked to cancer, respiratory problems, and other serious health concerns. Andy Pace and Mike Goldstein discuss healthy and non-toxic kitchens on their podcast, and they believe that kitchen remodeling contractors can capitalize on this emerging market to increase their profit margins. By offering green alternatives to traditional materials, contractors can distinguish themselves from the competition and tap into a growing market of health-conscious consumers. With the right marketing and pricing strategy, green kitchens can be a lucrative business opportunity for remodeling contractors.

  • As a kitchen remodeling contractor, one of the most important things you can do is close the sale. Without a successful close, you'll never get the job. But how do you close a deal on a kitchen remodel?

    In this episode of The Kitchen Remodeling Podcast, we talk to Chris Turner, a kitchen remodeling sales expert, about his top strategies for closing the sale. Chris has closed thousands of deals, and he knows what it takes to get the job done.

    Here are some of the highlights from our conversation with Scott:

    - The importance of building rapport with your prospective client.

    - How to handle objections and keep the conversation moving forward.

    - The power of questions in closing the sale.

    - And much more!

    If you're looking for ways to close more deals on your kitchen remodels, this is the episode for you. Tune in now and learn from the best!