Afleveringen

  • This episode was recorded during a time of uncertainty — but the ideas shared here are still solid today.

    In this throwback conversation, Jacob Berry talks with Jared Burt (founder of TUFR Tech and former dealer/OEM leader) about 10 strategic changes dealerships should adopt — not just in a crisis, but to future-proof operations.

    🔑 What You’ll Learn:

    Why your virtual showroom still isn’t good enough
    How to use mobile tech service to retain customers
    Why scheduled shopping experiences beat open house chaos
    How to provide “pickup & delivery” that actually works
    Why personalized, digital-first selling is the way forward


    This episode is a playbook for powersports and motorcycle dealers who want to lead with innovation, not react in panic. 🎧 Hit play and share with someone who needs it.

    #DealershipFixit #MotorcycleMarketing #RetailInnovation #ServiceDept #DigitalDealerModel #JaredBurt

    We post weekly updates, so make sure to subscribe and follow us! If you have any suggestions or want to chat with us, don't hesitate to leave a comment.Listen to More Spotify: ⁠https://spoti.fi/3N9lzfg ⁠Further Episodes Apple Podcast: ⁠https://apple.co/43FoanX ⁠Interviews YouTube: ⁠https://youtube.com/@dealershipfixit ⁠Follow Our Host Jacob:LinkedIn: ⁠https://linkedin.com/in/jacob-b-berry ⁠Follow the Fixit Online: ⁠https://linktr.ee/dealershipfixit⁠Sponsor: ⁠https://dealers.motohunt.com⁠

  • This throwback episode features a powerhouse conversation with Bobby Whitney, owner of Progressive Powersports — one of the most respected dealership groups in the industry.

    Recorded in 2019 but still đŸ”„ today, Bobby talks about building culture, training teams, handling seven brands at once, and the secret to customer loyalty that doesn’t require a discount.

    💡 What You’ll Learn:

    Why passionate, brand-loyal staff give you an edge

    How to train smarter so you actually stand out from the dealer down the street

    Why it's okay if employees aren’t “lifers” — and how to get the best out of them anyway

    How to build a “say yes” mentality and never lose a customer again

    The two books every manager and salesperson should read

    Whether you run a single-line store or a multi-brand powerhouse, there’s something in this episode that’ll make your dealership sharper.

    🎧 Listen now, and don’t forget to follow for more timeless insights from the best in the business.

    #DealershipFixit #MotorcycleSales #PowersportsLeadership #CustomerExperience #EmployeeTraining #ProgressivePowersports

    Listen to More Spotify: ⁠https://spoti.fi/3N9lzfg ⁠Further Episodes Apple Podcast: ⁠https://apple.co/43FoanX ⁠Interviews YouTube: ⁠https://youtube.com/@dealershipfixit

    ⁠Follow Our Host Jacob:LinkedIn: ⁠https://linkedin.com/in/jacob-b-berry ⁠

    Follow the Fixit Online: ⁠https://linktr.ee/dealershipfixit⁠

    Sponsor: ⁠https://dealers.motohunt.com⁠

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  • Leadership in the Dealership — with Kurt Von Ahnen
    📍 Dealership fiXit Podcast — Episode Throwback

    Leadership isn’t a memo. It’s not just management. It’s showing up, walking the floor, communicating clearly — especially in times of chaos.

    In this re-released highlight episode, Kurt Von Ahnen shares practical wisdom on how powersports and motorcycle dealers can lead their teams with empathy, structure, and clarity.

    🚩 Whether you're a GM, department lead, or just trying to level up your shop culture — this is 15 minutes of real talk that still hits hard today.

    🔑 What You'll Learn:

    Why communication is more than just “messaging”

    The difference between managing and leading

    How to create culture during crisis (without losing your team)

    What great dealership leadership actually looks like

    💬 “People don’t need more policies—they need leadership.”

    🎧 Tap the link in bio or search Dealership fiXit Podcast on Spotify, Apple, or wherever you listen.

    #DealershipFixit #Powersports #MotorcycleDealer #LeadershipInCrisis #ServiceDept #ShopCulture #PodcastClip #MotorcycleIndustry

    We post weekly updates, so make sure to subscribe and follow us! If you have any suggestions or want to chat with us, don't hesitate to leave a comment.Listen to More Spotify: ⁠https://spoti.fi/3N9lzfg ⁠Further Episodes Apple Podcast: ⁠https://apple.co/43FoanX ⁠Interviews YouTube: ⁠https://youtube.com/@dealershipfixit ⁠Follow Our Host Jacob:LinkedIn: ⁠https://linkedin.com/in/jacob-b-berry ⁠Follow the Fixit Online: ⁠https://linktr.ee/dealershipfixit⁠Sponsor: ⁠https://dealers.motohunt.com⁠

  • In this solo episode, Jacob Berry breaks down how motorcycle and powersports dealerships can actually write ad copy that converts — based on the legendary Bill Glazer’s direct response marketing framework.

    Whether you're trying to move a used Street Glide, push a service special, or fill your showroom for an event, this episode gives you the real-world formula to stop the scroll, build urgency, and drive action from real riders.

    If your ads aren’t pulling the response you want — this is the episode you needed yesterday.Listen to More Spotify: https://spoti.fi/3N9lzfg Further Episodes Apple Podcast: https://apple.co/43FoanX Interviews YouTube: https://youtube.com/@dealershipfixit Follow Our Host Jacob:LinkedIn: https://linkedin.com/in/jacob-b-berry Follow the Fixit:LinkedIn: https://www.linkedin.com/company/dealershipfixit/posts Online: https://linktr.ee/dealershipfixitSponsor: https://dealers.motohunt.com

  • Are you tired of watching used bikes sit and collect dust? Want to transform your dealership's used inventory strategy from a money pit to a profit machine? Jacob Berry breaks down the EXACT steps top-performing power sports dealerships use to:

    ✅ Source killer used inventory
    ✅ Recondition bikes lightning-fast
    ✅ Market units that ACTUALLY sell
    ✅ Manage aging inventory like a pro

    Key Insights You'll Learn:
    - 5 Proven Inventory Sourcing Strategies
    - Wholesale Buying Secrets
    - Service Department Trade-In Tactics
    - Digital Merchandising Best Practices
    - Smart Inventory Age Management

    Whether you're a General Manager, Sales Manager, or a one-person powerhouse, this episode is your roadmap to used inventory success!

    ⏱ Timestamps in Comments
    🔔 Subscribe for More Dealership Insights
    💡 Brought to you by Moto Hunt Profit Accelerator

  • In this episode of the Dealership Fixit Podcast, Jacob Berry breaks down the art of sales scripts for motorcycle and powersports dealerships, focusing on how word tracks can shape stronger conversations, build trust, and close more deals.

    Jacob dives into the different types of scripts your sales team can use—from incoming phone calls and follow-ups to showroom greetings and objection handling. He shares the key components of a great script, how to adapt your tone and phrasing, and why being prepared with the right words can make all the difference.

    Want to help your team sound more confident, consistent, and effective? Tune in now!

  • In this episode of the Dealership Fixit Podcast, Jacob Berry breaks down digital marketing strategies for motorcycle and powersports dealerships, focusing on Google Ads and Meta Ads to drive leads and sales.

    Jacob dives into search ads, inventory ads, and Performance Max campaigns, sharing how to optimize targeting, exclude wasted spend, and create highly relevant ads that convert. He also unpacks Meta’s dynamic inventory ads, video marketing, and lead generation strategies, helping dealers reach buyers exactly when they’re searching.

    Want to maximize your marketing budget and generate more high-quality leads? Tune in now!

    Subscribe Spotify

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    Sponsor - MotoHunt

  • In this episode of the Dealership Fixit Podcast, Jacob Berry dives deep into the art and science of appointment setting for motorcycle and powersports dealerships.

    From the critical first phone call to leveraging SMS and email effectively, Jacob breaks down actionable strategies for creating a seamless appointment-setting process that drives results.

    Discover how to handle objections, qualify leads, and set hard appointments that show up and convert.

    Subscribe Spotify: ⁠⁠https://spoti.fi/3N9lzfg⁠⁠

    Subscribe Apple Podcast: ⁠⁠https://apple.co/43FoanX⁠⁠

    Subscribe YouTube: ⁠⁠https://youtube.com/@dealershipfixit⁠⁠

    Follow Our Host Jacob:

    LinkedIn: ⁠⁠https://linkedin.com/in/jacob-b-berry⁠⁠

    Website: ⁠⁠https://www.internetsalescoaching.com/⁠⁠

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    Sponsor: ⁠⁠https://dealers.motohunt.com/⁠

  • In this episode of the Dealership Fixit Podcast, Jacob delves into the essentials of online lead management for motorcycle and power sports dealerships.

    With leads being the lifeblood of a successful dealership, Jacob discusses how to categorize, qualify, and prioritize leads effectively.

    From leveraging CRM systems to responding with speed and precision, this episode is packed with actionable strategies to help dealerships optimize their lead funnel and drive more sales.

    Subscribe Spotify: ⁠https://spoti.fi/3N9lzfg⁠

    Subscribe Apple Podcast: ⁠https://apple.co/43FoanX⁠

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    LinkedIn: ⁠https://linkedin.com/in/jacob-b-berry⁠

    Website: ⁠https://www.internetsalescoaching.com/⁠

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    Sponsor: ⁠https://dealers.motohunt.com/⁠

  • In this episode of the Dealership Fixit Podcast, Jacob dives into the essentials of creating and running an effective internet department for motorcycle and powersports dealerships.

    From structuring the team to leveraging CRM systems, Jacob breaks down the strategies and processes that can transform online leads into showroom deals.

    Learn how to train your team, track performance metrics, and build a digital strategy that drives 50% of your sales from online interactions.

    Subscribe Spotify: https://spoti.fi/3N9lzfg

    Subscribe Apple Podcast: https://apple.co/43FoanX

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    Follow Our Host Jacob:

    LinkedIn: https://linkedin.com/in/jacob-b-berry

    Website: https://www.internetsalescoaching.com/

    Follow the Fixit:

    LinkedIn: https://www.linkedin.com/company/dealershipfixit/posts

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    Sponsor: https://dealers.motohunt.com/

  • brent wees is a visionary marketing strategist, entrepreneur, and keynote speaker with over two decades of experience. He has worked extensively in the automotive and powersports industries, specializing in content marketing, process alignment, and speaker training.

    Known for his unique blend of creativity, analytical thinking, and humor, brent has become an internationally sought-after speaker who simplifies complex concepts in a relatable and actionable manner.We post weekly updates, so make sure to subscribe and follow us! If you have any suggestions or want to chat with us, don't hesitate to leave a comment.Subscribe Spotify: https://spoti.fi/3N9lzfg Subscribe Apple Podcast: https://apple.co/43FoanX Subscribe YouTube: https://youtube.com/@dealershipfixit

    Follow our guest: brent weesLinkedIn: https://www.linkedin.com/in/brentwees/

    Sign Up Here: https://app.smartsheet.com/b/form/df2f0633ed7345528e3950e6034ca707 Follow Our Host Jacob:LinkedIn: https://linkedin.com/in/jacob-b-berry Website: https://www.internetsalescoaching.com/ Follow the Fixit:LinkedIn: https://www.linkedin.com/company/dealershipfixit/posts Twitter: https://twitter.com/DealershipFixit TikTok: https://tiktok.com/@dealershipfixit Facebook: https://facebook.com/dealershipfixit Instagram: https://instagram.com/dealership_fixit Online: https://linktr.ee/dealershipfixitSponsor: https://dealers.motohunt.com

  • Jory Anderson is the CEO of Revvable, is revolutionizing powersports dealerships' online finance process. Learn how he built technology to streamline sales, automate finance applications, and improve the customer experience financing.

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    LinkedIn: https://www.linkedin.com/in/joryanderson/ Website: https://www.revvable.com/

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    Sponsor: https://dealers.motohunt.com/

  • In this episode of Dealership Fixit, we are joined by Mike 'The Wolf' Grant from Wilkins Harley-Davidson, who recently won 2nd place at the 2024 Battle of the Bricks Walk Around Competition.

    Mike and Jacob dive into the key elements that make a successful motorcycle salesperson, from enthusiasm and dedication to innovative sales techniques like the 'wolf circle'.

    Learn how Mike leverages technology and personalizes customer interactions to close deals, and hear about his approach to designing motorcycles with a focus on comfort and safety. This episode is packed with actionable insights on sales strategies, customer engagement, and leadership, making it a must-listen for anyone in the powersports industry.

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    Follow our guest:Website: https://wilkinsharley.com/Email: [email protected]

    Link to post: https://www.facebook.com/share/p/2iMmQk3DMs6KQLs4/

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    Sponsor: https://dealers.motohunt.com/

  • Welcome back to this week's episode of Dealership Fixit! In this shortened version, we’re thrilled to have Robin Hartfiel, Editor at Dealernews, share insights into the pivotal role Dealernews has played in the powersports industry for over half a century. We explore key milestones and how Dealernews has adapted over the years to meet the industry's changing needs, discuss how it remains relevant and addresses current challenges in the dynamic powersports market, and provide insight into its collaboration with dealers to tackle industry issues and share best practices. Robin also delves into the shift to a digital flipbook and embracing social media to expand Dealernews' reach, recent trends in the powersports retail sector, and how Dealernews helps retailers navigate these changes. Additionally, he shares memorable success stories from dealers who overcame challenges with Dealernews' support and outlines Dealernews' future initiatives and how dealers can actively engage to benefit from its services. Don’t forget to subscribe and follow for weekly updates!

    Subscribe Spotify: https://spoti.fi/3N9lzfg

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    Follow Our Guest Robin:

    LinkedIn: https://www.linkedin.com/in/robin-hartfiel-b4013a8/

    Website: https://www.dealernews.com/

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    LinkedIn: https://linkedin.com/in/jacob-b-berry

    Website: https://www.internetsalescoaching.com/

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    Sponsor: dealers.motohunt.com

  • Angela Hieronimus, a Powersports F&I expert, will be sharing valuable insights on dealership operations and finance management. If you're a GM, finance manager, or sales manager, this episode is packed with powerful strategies to elevate your dealership's performance. Be prepared for expert advice on F&I products and training, and discover how to thrive in this dynamic industry!

    Subscribe Spotify: ⁠⁠https://spoti.fi/3N9lzfg⁠⁠

    Subscribe Apple Podcast: ⁠⁠https://apple.co/43FoanX⁠⁠

    Subscribe YouTube: ⁠⁠https://youtube.com/@dealershipfixit⁠⁠

    Follow our guest Angela:

    LinkedIn: ⁠⁠https://www.linkedin.com/in/angela-hieronimus-872034115/⁠⁠ Website: ⁠⁠https://www.liveoakdealerservice.com/⁠⁠ Email: ⁠⁠[email protected]⁠⁠

    Follow Our Host Jacob:

    LinkedIn: ⁠⁠https://linkedin.com/in/jacob-b-berry⁠⁠

    Website: ⁠⁠https://www.internetsalescoaching.com/⁠⁠

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    Online: ⁠⁠https://linktr.ee/dealershipfixit⁠⁠

    Sponsor: ⁠⁠dealers.motohunt.com/fixit ⁠⁠

    Apple Episode Link: ⁠⁠⁠https://podcasts.apple.com/us/podcast/e109-mastering-f-i-in-powersports-with-angela/id1449367603?i=1000642275882⁠⁠⁠

    Spotify episode link: ⁠⁠⁠https://open.spotify.com/episode/0Kl9C5ZP56RvNxhukRiCNn?si=IXuKrsBYSqKMrCmmsa_y1Q⁠⁠⁠

    Youtube Link: ⁠⁠⁠https://youtu.be/1J-mp5HDgo0⁠⁠⁠

  • Angela Hieronimus, a Powersports F&I expert, will be sharing valuable insights on dealership operations and finance management. If you're a GM, finance manager, or sales manager, this episode is packed with powerful strategies to elevate your dealership's performance. Be prepared for expert advice on F&I products and training, and discover how to thrive in this dynamic industry!

    Subscribe Spotify: ⁠https://spoti.fi/3N9lzfg⁠

    Subscribe Apple Podcast: ⁠https://apple.co/43FoanX⁠

    Subscribe YouTube: ⁠https://youtube.com/@dealershipfixit⁠

    Follow our guest Angela:

    LinkedIn: ⁠https://www.linkedin.com/in/angela-hieronimus-872034115/⁠ Website: ⁠https://www.liveoakdealerservice.com/⁠ Email: ⁠[email protected]⁠

    Follow Our Host Jacob:

    LinkedIn: ⁠https://linkedin.com/in/jacob-b-berry⁠

    Website: ⁠https://www.internetsalescoaching.com/⁠

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    Sponsor: ⁠dealers.motohunt.com/fixit ⁠

    Apple Episode Link: ⁠⁠https://podcasts.apple.com/us/podcast/e109-mastering-f-i-in-powersports-with-angela/id1449367603?i=1000642275882⁠⁠

    Spotify episode link: ⁠⁠https://open.spotify.com/episode/0Kl9C5ZP56RvNxhukRiCNn?si=IXuKrsBYSqKMrCmmsa_y1Q⁠⁠

    Youtube Link: ⁠⁠https://youtu.be/1J-mp5HDgo0⁠⁠

  • Apple Episode Link: https://podcasts.apple.com/us/podcast/e109-mastering-f-i-in-powersports-with-angela/id1449367603?i=1000642275882

    Spotify episode link: https://open.spotify.com/episode/0Kl9C5ZP56RvNxhukRiCNn?si=IXuKrsBYSqKMrCmmsa_y1Q

    Youtube Link: https://youtu.be/1J-mp5HDgo0

    Welcome to another episode of Dealership Fixit! Today, we have Angela Hieronimus, an expert in Powersports F&I, sharing insights on dealership operations and finance management. Whether you're a GM, finance or sales manager, this episode offers strategies to boost your dealership's performance. Stay tuned for expert advice on F&I products and training, and how to thrive in this dynamic industry!

    Subscribe Spotify: https://spoti.fi/3N9lzfg

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    Follow our guest Angela:

    LinkedIn: https://www.linkedin.com/in/angela-hieronimus-872034115/ Website: https://www.liveoakdealerservice.com/ Email: [email protected]

    Follow Our Host Jacob:

    LinkedIn: https://linkedin.com/in/jacob-b-berry

    Website: https://www.internetsalescoaching.com/

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    Sponsor: dealers.motohunt.com/fixit

  • Focus on improving the process within your DMS. Justin explains how the dealerships' DMS improves your capabilities, facilitates fast customer service, and ensures efficient management of inventory.

    P.S. Check out the podcast:

    Subscribe Spotify: https://spoti.fi/3N9lzfg

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    Blog: https://bit.ly/3LDpdy7

    LinkedIn: https://www.linkedin.com/in/justin-quinn-4b48191ba/

    Linkedin DX1: https://www.linkedin.com/company/dx1/

    Facebook DX1: https://www.facebook.com/DX1Powersports/

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    Sponsor: dealers.motohunt.com/fixit

  • Dive into the world of expert advertising strategies in this episode of Fixit Quick Takes, featuring Mike Shaug, the visionary Founder & Owner of Premier Online Marketing. Discover the secrets behind successful powersports dealership advertising as Mike unveils strategies that have transformed the landscape of online marketing in the industry. Learn about cutting-edge techniques and insights that can propel your dealership to the forefront of the digital realm. Whether you're looking to enhance your marketing efforts or seeking innovative ways to engage with customers, this session packs a punch with actionable tips and profound industry knowledge, all distilled into a brief yet impactful discussion.

    Listen and Subscribe:

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  • "The State of Service Technicians" with Tim Yarborough from the Motorcycle Mechanics Institute (MMI). Host Jacob Berry, a seasoned trade school graduate himself, delves into the evolving world of motorcycle mechanics with Tim, who shares insights from his extensive career in the powersports industry.

    In this episode, learn about the pathways to becoming a trained mechanic, the rigorous training at MMI, and how today's techs are prepared to face the dynamic challenges of the industry.

    Discover what makes MMI a breeding ground for top-tier technicians and how these professionals are seamlessly integrated into the workforce with advanced skills and minimal debt.

    This discussion not only illuminates the current state of service technicians but also offers valuable advice for aspiring mechanics on how to excel in this vital industry.

    Follow and connect with our guest, Tim Yarborough:

    LinkedIn Email: [email protected] Phone: 623-879-4381

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    Twitter LinkedIn Internet Sales Coaching Website

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    Twitter TikTok Facebook Instagram More Links

    Listen and Subscribe:

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    For Dealers:

    ⁠Motohunt Marketplaceâ