Afleveringen
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If you're scared to pick a niche because you think it means saying no to opportunities, this episode is your permission slip to STOP being a generalist.
I sat down with Mallika Malhotra, a brand strategist, AI innovator, and the powerhouse behind The Brand CEO. Malika shares how choosing a niche is actually your secret weapon for standing out and making more money.
We talked about the fear of narrowing your focus, how to identify your true expertise, and the real cost of trying to serve everyone. Plus, you'll hear how AI can actually help you articulate your brand message so you're not stuck staring at a blinking cursor.
Whether you're brand new or in a pivot, this conversation will give you clarity and direction to make your brand unforgettable.
>> We Unpack:Why choosing a niche actually opens more doorsFour pillars of Malika's Bull's Eye Branding FormulaRed flags that you're too broad in your messagingHow AI can help refine your niche and clarify your pitchReal-world examples of niche transformationHow to test, tweak, and commit to your messaging>>CONNECT WITH MALIKA<
https://thebrandceo.com Lumi AI Use code: LUMI30 for $30 offInstagram
>>Your Next Steps:Want to get visible on your own terms? Reach out about my latest program Visible AF Authority Amplifier đ§ Email me: [email protected] with the subject line "Visible AF"
đč Get Valerie the Visibility Auditor, your strategy sidekick!
đč Letâs work together! Book a call
đč Get visible without social media
đč Connect on Instagram
>>Thanks for Listening!If you enjoyed this episode, please help us share it by:
â Following the showâthis helps you stay updated and supports us!
â Leaving a positive reviewâthis boosts our ranking and helps more entrepreneurs find the podcast.
â Sharing it on Instagram and tagging @entrepreneurschoolpodcast
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Letâs talk Google Adsâspecifically for local businesses and storefronts that are wondering if paid traffic is worth the investment (or just a money pit). I'm joined by John Horn, CEO of Stub Group, whoâs the go-to guy when entrepreneurs are tired of guessing whether their ad dollars are doing anything.
Johnâs run more than 15,000 ad campaigns and helped generate over $400 million in client revenue, so when he says, â$10 isnât going to move the needle,â you know he means it.
In this episode, we unpack:
Why Google Ads are tricky to track for brick-and-mortar businessesWhat budget you actually need to make Google Ads work (spoiler: itâs not $200/month)
What to do before running any Google campaign
The one free tool you probably havenât optimized (but should!)
How to build trust and increase your walk-in traffic with your Google Business ProfileHow to connect online clicks to real-life foot traffic
How often you should post on your profile (and yes, you can just repurpose your Instagram)Whether youâre already dabbling in ads or wondering where the heck to start, this episode is your no-fluff primer for making Google work for you, not drain your bank account.
>>CONNECT WITH JOHN<<
Stub Groupâs free resources: https://stubgroup.com/free
>>Your Next Steps:đč Letâs chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call
đč Letâs work together: https://ksco.ca/
đč Get visible without social media
đč Connect on Instagram
>>Thanks for Listening!If you enjoyed this episode, please help us share it by:
â Following the showâthis helps you stay updated and supports us!
â Leaving a positive reviewâthis boosts our ranking and helps more entrepreneurs find the podcast.
â Sharing it on Instagram and tagging @entrepreneurschoolpodcast
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Zijn er afleveringen die ontbreken?
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Please vote for our show as Best Business Podcast in this yearâs Women in Podcasting Awards!
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This oneâs personal. I open up about losing my mum in 2017 and how it shaped my decision to start a business built on time freedom. I didnât want to trade my family for a career. And I know you donât either.
Thatâs why Iâm bringing you a conversation thatâs more than a strategy sessionâitâs a shift in mindset.
In this episode, Iâm diving into how AI can become your secret weapon for reclaiming your time while still showing up with authority, authenticity, and confidence.
Spoiler alert: This isnât a tech tutorial. Itâs a heart-first approach to using smart tools that actually sound like YOU (not like a robot who just discovered Canva).
Weâll unpack:
Why your visibility strategy should start with your valuesânot the algorithmHow to stop the burnout spiral of content creation (especially if youâre avoiding IG like the plague)My 5-part BrandCalibratorâą framework that custom-trains ChatGPT to sound like YOUWhat happens when AI + strategy collide in your business (spoiler: time, energy, and clarity)How the Visible AF accelerator helps you implement it all with supportIf you've been feeling overwhelmed by content demands and craving more freedom, this one's for you.
>>Your Next Steps:đč Get Valerie the Visibility Auditor, your strategy sidekick!
đč Letâs work together! Book a call
đč Get visible without social media
đč Connect on Instagram
>>Thanks for Listening!If you enjoyed this episode, please help us share it by:
âHit the âfollowâ button! This helps you stay updated and supports us!
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Please vote for our show as Best Business Podcast in this yearâs Women in Podcasting Awards!
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This episode is for the business owner who's been posting, investing, maybe even outsourcing... and still wondering, âWhy does no one know I exist?â
Letâs talk about whatâs really going on when your visibility efforts arenât working. Spoiler: itâs not because youâre not trying hard enough. Itâs because youâre stuck in the cycle of performative visibility.
Iâm pulling back the curtain on:
Why the âjust post moreâ approach leaves you spinning your wheelsThe emotional weight of feeling invisible in your businessWhat actually counts as meaningful visibilityHow to ditch the hamster wheel and start getting seenâon your termsThink of this episode like a visibility reality check (with some Peloton metaphors thrown in for good measure). Iâm walking you through what performative visibility looks like, how to recognize it in your own business, and what to do instead.
Plus, Iâll give you a sneak peek into my new program, Visible AF, and how it helps you build authority without being glued to your phone.
In This Episode, Weâll Unpack:
Why social media âconsistencyâ isnât translating into clientsThe lie weâve been sold about what visibility means8 signs your visibility efforts arenât alignedWhy real visibility isnât about quantityâitâs about credibilityHow to use AI to support a smarter, more sustainable visibility plan
>>Your Next Steps:Want to stop feeling invisible? Reach out about Visible AF đ§ Email me: [email protected] with the subject line "Visible AF"
đč Get Valerie the Visibility Auditor, your strategy sidekick!
đč Letâs work together! Book a call
đč Get visible without social media
đč Connect on Instagram
>>Thanks for Listening!If you enjoyed this episode, please help us share it by:
âHit the âfollowâ button! This helps you stay updated and supports us!
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Please vote for our show as Best Business Podcast in this yearâs Women in Podcasting Awards!
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This oneâs a bold one, friend. Iâm officially declaring it: Iâm taking the summer OFF social media. đ
This episode is for you if youâve ever felt chained to your phone, stressed about what to post next, or just plain over the content hamster wheel. If summer makes you want to chuck your laptop into the lake but you still want to be seen, known and paidâwithout ghosting your businessâthen youâre gonna love what Iâve got for you.
Weâre diving into why visibility is a summer job, and exactly how you can do it without showing up on social media every damn day. Plus, Iâm spilling the tea on my new beta offer, sharing my 10-minute-a-day visibility system, and inviting you to join me in the #SummerOffSocial challenge.
Weâre rewriting the rules, and yesâRosĂ© and revenue CAN coexist. đ·
Youâll discover:
Why your fall visibility is built in the summerHow I landed a potential client just by working from a coffee shopThe system that lets you stay visible in just 10 minutes a dayHow to use AI to make strategic outreach easier (and actually fun)What future-you in September will be so thankful you did nowMy new beta offer for solopreneurs who want to become Visible AFResources Mentioned:
Email Kelly: [email protected] (subject: visible AF)9 grids for IG: Ruthie (tell her Kelly send you!)
>>Your Next Steps:đč Get Valerie the Visibility Auditor, your strategy sidekick!
đč Letâs work together! Book a call
đč Get visible without social media
đč Connect on Instagram
>>Thanks for Listening!If you enjoyed this episode, please help us share it by:
âHit the âfollowâ button! This helps you stay updated and supports us!
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Please vote for our show as Best Business Podcast in this yearâs Quill Podcast Awards AND the Women in Podcasting Awards!
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If you're still thinking custom GPTs are just for coders, think again.
In this episode, Iâm joined by Wendy BreakstoneâAI strategist, educator, and the queen of turning tech into something actually useful for online business owners.
Wendyâs been on the front lines of AI since ChatGPT dropped in late 2022, and sheâs here to share how ANY coach, course creator, or service provider can use this tool to create better results, faster... without turning into a robot đ€.
We talk through:
What a custom GPT even is (in plain English)The three types of GPTs every offer should haveHow to build them (without needing to be âtechyâ)And how AI is reshaping online education right nowWendy also gets super real about what the future of course creation looks likeâand spoiler alert: itâs not what worked in 2019.
If youâve ever wished your program could coach your clients while youâre sleeping, THIS is the episode for you. đ„
Youâll learn:The AI moment that changed Wendyâs business (and how she monetized it FAST)Why early GPT tools were clunkyâand whatâs different nowHow to build a GPT that thinks like you (so your clients get better results with less hand-holding)The big mistake people make when building AI toolsWhy courses packed with âswipe files and templatesâ are officially outdatedHow AI can actually make your 1:1 sessions more human and impactfulđ MEET WENDY
Wendy Breakstone is an AI strategist and educator helping online entrepreneurs turn AI into income. She teaches coaches, service providers, and course creators how to build custom GPTs that help clients get faster resultsâand even create new revenue streams. Her background in launching digital programs and love of systems gives her a unique lens on how to simplify the âtech stuffâ and make AI accessible to everyone.
đ CONNECT WITH WENDYFree Masterclass: From Prompts to Profit 2.0 https://wendybreakstone.com/prompts-to-profitWebsite: https://wendybreakstone.comInstagram: https://www.instagram.com/wendybreakstone/
đ YOUR NEXT STEPSLetâs build your visibility plan together: https://tidycal.com/ksco/discovery-callExplore programs: https://ksco.ca/Grab the Ultimate Roadmap to Visibility Off Social: https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/Follow on IG: https://www.instagram.com/ksco_kelly/đ§ THANKS FOR LISTENING!
If you loved this episode, help us spread the word by:
Following the podcast so you get updates automaticallyLeaving a review on Apple Podcasts (it means the world!)Screenshotting and tagging us on Instagram: -
This is itâthe final episode in our Vanity Metrics Detox series. And, oof, we're ending with a big one: the myth that visibility should create instant results.
Been here for all four episodes?
Youâve learned how to let go of performative visibility, focus on what actually moves the needle, and track what works. Now weâre bringing it all together and detoxing the expectation that visibility should be instant, flashy, and fast.
Spoiler alert: Visibility isnât linear. Itâs not immediate. But it is a compound effect.
In this episode, Iâm taking you behind the scenes of my own 90-day visibility sprint. Iâm breaking down how I tracked my actions, built momentum, and got off the hamster wheel of random marketing. This is how you build confidence as a CEOânot by doing more, but by knowing what works.
And, I introduce you to my new AI-powered sidekick: Valerie, the Visibility Auditor. Sheâs like your return-on-effort calculatorâminus the spreadsheets and overwhelm.
So grab your coffee (or wineâI donât judge), and letâs get clear on why tracking your visibility is everything.
Youâll discover:Why visibility almost never produces instant results (and why thatâs OK!)How a 90-day visibility sprint gives you data-driven confidenceThe truth about the compound effect of visibility (hint: it all adds up)Why tracking your visibility is the missing link to real momentumHow Valerie, the Visibility Auditor, helps you reflect, score your efforts, and focus on what actually worksHow to stop spinning your wheels and finally see your marketing ROI
Mentioned in this episode:Get lifetime access to Valerie, the Visibility Auditor, for just $90 CAD (first 100 only!):https://kellysinclair.thrivecart.com/valerie-the-visibility-auditor/
>>Your Next Steps:Letâs chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call
Letâs work together: https://ksco.ca/
Get visible without social media
Connect on Instagram
>>Thanks for Listening!If you enjoyed this episode, please help us share it by:
Following the showâthis helps you stay updated and supports us!
Leaving a positive reviewâthis boosts our ranking and helps more entrepreneurs find the podcast.
Sharing it on Instagram and tagging
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Valerie the Visibility Auditor is now live! Get in on the launch special pricing here: https://kellysinclair.thrivecart.com/valerie-the-visibility-auditor/
Welcome to part three of our Vanity Metrics Detox series! If you havenât listened to the first two episodes yet, go queue those up before diving in here because this series builds on itselfâand this oneâs a biggie.
Today, weâre detoxing the belief that visibility is a one-and-done thing. Because here's the truth: one visibility win can lead to five moreâbut only if you're paying attention.
Iâm showing you how to stop letting your visibility efforts end the second you hit âpostâ or close Zoom. Whether youâve landed a podcast interview, a speaking gig, or a collaborationâyour next opportunity is hiding in the momentum of the one you just completed. And Iâm sharing my favourite stories to prove it.
Weâre connecting the dots, talking about how long-game relationships really work, and Iâm giving you a list of super practical ways to leverage your wins for way more impact (without creating more work for yourself). Plus, if youâve ever wished you had someone keeping track of all this for you (and telling you whatâs really working)... I built that. Her nameâs Valerie.
Weâll unpack:Why visibility isnât just about being seen onceHow to connect the dots from âone pitchâ to five new opportunitiesA real-time case study on getting selected to speak without even applying10+ ways to squeeze more juice from one visibility winWhy relationship-based marketing always winsAnd how my new AI-powered tool, Valerie the Visibility Auditor, makes all of this so much easier
>>Your Next Steps:Want help tacking and leveraging your own visibility? Valerie is here!
Letâs chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call
Letâs work together: https://ksco.ca/
Get visible without social media
Connect on Instagram
>>Thanks for Listening!If you enjoyed this episode, please help us share it by:
Following the showâthis helps you stay updated and supports us!
Leaving a positive reviewâthis boosts our ranking and helps more entrepreneurs find the podcast.
Sharing it on Instagram and tagging @entrepreneurschoolpodcast
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In part two of the Vanity Metrics Detox series, we're breaking up with one of the most misleading habits in entrepreneurship: measuring likes instead of leads.
Letâs be honest â those heart reactions on social might give you a little dopamine hit, but theyâre not paying your bills, friend.
Iâm walking you through the strategy I personally use to make sure that every bit of visibility I create is intentional, trackable, and moving my business forward â especially when time is tight (hello, all the days your kids donât actually go to school). Youâll hear exactly how I track my ROI, what I did during one 90-day sprint, and why this led to the creation of my new AI-powered tool, Valerie the Visibility Auditor.
You don't need to be everywhere. You just need to be effective.
In this episode, weâll unpack:
Why tracking is the antidote to performative visibilityHow I ran a 90-day experiment during a chaotic summer and turned it into a full-blown systemWhat actually counts as visibility that leads to clientsThe simplest tool I used (that only cost $1) and how it changed everythingWhat I discovered after two years of tracking every visibility moveThe real reason marketing burnout happens (and how to stop it)How my new AI tool Valerie will audit and score your visibility actions weeklyResources Mentioned:
DM âValerieâ on Instagram to get on the waitlist for Valerie the Visibility Auditor - my newest AI tool https://www.instagram.com/ksco_kelly
>>Your Next Steps:Letâs chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call
Letâs work together: https://ksco.ca/
Get visible without social media
Connect on Instagram
>>Thanks for Listening!If you enjoyed this episode, please help us share it by:
Following the showâthis helps you stay updated and supports us!
Leaving a positive reviewâthis boosts our ranking and helps more entrepreneurs find the podcast.
Sharing it on Instagram and tagging
@entrepreneurschoolpodcast
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Ever posted something just to look like you're marketing your business? Guilty.
This is the kickoff episode of the Vanity Metrics Detoxâa four-part series designed to help you stop wasting time on âlooking visibleâ and start focusing on what actually gets you clients.
Today weâre diving into performative visibilityâaka the stuff you do that feels productive (like tweaking your website for the 10th time or making another Instagram reel) but doesn't actually move the needle in your business.
Iâm sharing how to spot it, why itâs draining your energy, and what to do instead so your efforts actually translate to clients, income, and impact.
If youâve ever felt stuck in the social media hamster wheel or overwhelmed trying to keep up, this is your permission slip to opt outâand a roadmap for what to do instead.
Weâre talking:
The sneaky signs of performative visibility (and how to quit them)Why real visibility doesn't always look flashyStrategic visibility swaps that actually grow your businessA juicy behind-the-scenes story of how one networking event turned into a biz partnership (!)The mantra thatâll help you detox busy work from your marketing strategyâš Plus, a sneak peek at Valerieâmy brand new visibility audit tool thatâll help you track whatâs actually working and ditch whatâs not.
>>Mentioned in this episode:DM me "Valerie" on Instagram to get a sneak peek at my new AI-powered visibility tool đ https://www.instagram.com/ksco_kelly/
>>Your Next Steps:đč Letâs chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call
đč Letâs work together: https://ksco.ca/
đč Get visible without social media
đč Connect on Instagram
>>Thanks for Listening!If you enjoyed this episode, please help us share it by:
â Following the showâthis helps you stay updated and supports us!
â Leaving a positive reviewâthis boosts our ranking and helps more entrepreneurs find the podcast.
â Sharing it on Instagram and tagging @entrepreneurschoolpodcast
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Have you ever wondered what it really means to be a thought leader? Maybe youâve heard the term, but youâre not sure how it applies to your business or why it even matters. Well, buckle up because this episode is for you!
Weâre diving into:
What thought leadership actually is (spoiler: itâs NOT about being the most experienced person in the room)
How it helps you build trust and credibility with your audienceâfaster than any other marketing strategy
Ways to step into thought leadership at any stage of business (even if you donât feel like an âexpertâ yet)
Why your bigger mission matters more than just what you sell
Simple ways to start sharing your insights across different platforms
By the end of this episode, youâll know exactly how to position yourself as the go-to authority in your industry and create conversations that go beyond your offers.
Ready to start leading the conversation? Hit play now!
>>Your Next Steps:Letâs chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call
Letâs work together: https://ksco.ca/
Get visible without social media
Connect on Instagram
>>Thanks for Listening!If you enjoyed this episode, please help us share it by:
Following the showâthis helps you stay updated and supports us!
Leaving a positive reviewâthis boosts our ranking and helps more entrepreneurs find the podcast.
Sharing it on Instagram and tagging @entrepreneurschoolpodcast
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Raise your hand if youâve ever lost hours of your life searching for that one important file, email, or sticky note buried in the abyss of your workspace.
Youâre not alone.
In this episode, Iâm joined by Tracy Hoth, an organization coach who has landed in my life at exactly the right time. Weâre talking about how to declutter your business, create simple organization systems, and actually stick to them.
If youâve ever thought, âIâm just not an organized person,â Tracy is here to bust that myth. Because organization is a learnable skill, and sheâs breaking it down into simple, actionable steps you can implement today.
Weâre unpacking:The surprising amount of time you waste every day due to disorganization
How organization isnât about colour-coded perfectionâitâs about
finding what you need when you need it
The 5-folder system that will transform your Google Drive (and your sanity)
Why getting organized isnât just about aestheticsâitâs a profitability strategy
The first step to take today to get out of the overwhelm and into clarity
If youâre tired of feeling scattered, drowning in digital clutter, and missing opportunities because things are slipping through the cracks, this episode is for you.
Donât forget to grab Tracyâs free gift: Learn the only 5 folders you need to organize your business!
>>MEET TRACY<<
Tracy Hoth is an expert organization coach and the host of The Organized Coach Podcast. With over 17 years of experience helping business owners create systems that work, sheâs all about practical solutions that save time, reduce stress, and boost confidence.
>>CONNECT WITH TRACY<<
Tracyâs website
Tracy on Instagram
Podcast: The Organized Coach Podcast
>>Your Next Steps:Letâs chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call
Letâs work together: https://ksco.ca/
Get visible without social media
Connect on Instagram
>>Thanks for Listening!If you enjoyed this episode, please help us share it by:
Following the showâthis helps you stay updated and supports us!
Leaving a positive reviewâthis boosts our ranking and helps more entrepreneurs find the podcast.
Sharing it on Instagram and tagging
@entrepreneurschoolpodcast
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Ever feel like youâre juggling way too much and just barely keeping it together? Welcome to the club. In this episode, Iâm taking you behind the scenes of my life right nowâa jam-packed season of parenting, business, travel, and just trying to eat like a real human. If youâre in the thick of it too, this oneâs for you.
Weâre talking about:
The madness of kids' activities (hello, hockey playoffs, gymnastics, and singing recitals all at once!)How Iâm surviving meal prep with AI and salad subscriptionsMy resistance to calling myself a âhockey momâ and why I finally gave in (a little)The question I ask myself daily to avoid a total meltdownSmall wins, like actually eating vegetables and hitting 99 weeks of workoutsHow to show up for your business when your brain feels like itâs meltingThis is not a âhow to do it allâ episodeâbecause, letâs be real, I do not have all the answers. But I do have some hacks, a confession or two, and a whole lot of real talk. So grab your coffee, your wine, or whatever you need, and letâs dive in.
>>Your Next Steps:đč Letâs chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call
đč Letâs work together: https://ksco.ca/
đč Get visible without social media
đč Connect on Instagram
>>Thanks for Listening!If you enjoyed this episode, please help us share it by:
â Following the showâthis helps you stay updated and supports us!
â Leaving a positive reviewâthis boosts our ranking and helps more entrepreneurs find the podcast.
â Sharing it on Instagram and tagging @entrepreneurschoolpodcast
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What if the key to unlocking confidence in your voice wasnât about being âreadyâ but about being resolved?
Kimberly LaForte is a voice and speaking coach who helps entrepreneurs and leaders step into their power through embodied communication. She shares her personal journeyâfrom struggling with debilitating speaking anxiety to owning her voice on stageâand how you can do the same.
Whether youâre looking to land speaking gigs, grow your audience, or simply show up more powerfully, this conversation will transform the way you think about using your voice.
Weâre diving into:Why confidence isnât about readinessâitâs about resolveHow your voice is a reflection of your identity and self-worthThe difference between cerebral speaking vs. embodied speakingWhy nerves (shaking, sweating, feeling red) donât mean youâre failingâthey mean youâre humanThe âVocal Honeyâ method and how it helps you find your natural, most powerful voiceHow to own your voice and step into your next-level opportunitiesThis episode will change the way you think about public speaking and visibilityâwhether youâre stepping onto a stage, hitting "record" on a podcast, or just speaking up in everyday conversations.
>>Meet Kimberly<<
Kimberly LaForte is a vocal empowerment coach who helps entrepreneurs, leaders, and professionals master the art of speaking with confidence. With a background in psychology, fitness, yoga, and meditation, she combines science and soul to help people step into their power, own their voice, and communicate with impact.
>>Connect with Kimberly<<
Website: https://www.kimberlylaforte.comInstagram: https://www.instagram.com/thekimberlylaforte/ YouTube: https://www.youtube.com/@kimberlylaforte
>>Your Next Steps:Letâs chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call
Letâs work together: https://ksco.ca/
Get visible without social media
Connect on Instagram
>>Thanks for Listening!If you enjoyed this episode, please help us share it by:
Following the showâthis helps you stay updated and supports us!
Leaving a positive reviewâthis boosts our ranking and helps more entrepreneurs find the podcast.
Sharing it on Instagram and tagging
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Have you ever felt like making a big shift in your business means erasing everything youâve built? Iâve been there. Right now, Iâm navigating a huge evolution in my businessâone thatâs both exciting and terrifyingâand I wanted to share the messy middle with you.
If youâre at a crossroads, wondering if pivoting means starting from scratch, this episode is for you. Weâre talking about the mindset shifts that will help you embrace change and see it as a natural, necessary part of your journey.
Iâm also letting you in on a little secret: a major shift is coming in my business, and while Iâm not revealing everything just yet, youâll start seeing some changes soon.
Tune in as we cover:
The fear of âlosing everythingâ when making a big shiftHow to reframe change as a natural step forward, not a setbackReal-life examples of business evolutions (mine included)Three key mindset shifts to help you embrace changeJournal prompts to reflect on:
What parts of your journey are actually assets for where youâre going?How can you lean into your evolution instead of resisting it?
>>Your Next Steps:Letâs chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call
Letâs work together: https://ksco.ca/
Get visible without social media
Connect on Instagram
>>Thanks for Listening!If you enjoyed this episode, please help us share it by:
Following the showâthis helps you stay updated and supports us!
Leaving a positive reviewâthis boosts our ranking and helps more entrepreneurs find the podcast.
Sharing it on Instagram and tagging
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If youâre a coach, teacher, or expert offering transformation to your clients, you need to hear this. Stacey Brass-Russell is here to break down why selling transformation is completely different from selling informationâand why understanding this can make or break your business.
Weâre getting into the reality of selling coaching services, the myth of the âautomatedâ business, and why being in the room (virtually or in person) is your biggest sales asset.
Stacey, a transformational coach and business strategist, shares how she built a six-figure business by actually showing up for peopleânot just hiding behind funnels and email sequences. If youâve ever struggled with making sales through online marketing alone, youâre about to have some major lightbulb moments.
In this episode, we unpack:Why selling coaching is NOT the same as selling an online course
The #1 mistake most transformational entrepreneurs make when trying to scale
How to leverage live experiences (even virtually!) to build trust and sell
The surprising sales strategy that most business owners ignore
Why automated businesses are NOT the only path to success
How to reverse-engineer your business model for actual conversions
If youâre a coach or service provider struggling to sell your offers, this conversation will change how you think about marketing forever.
Stacey has a special resource for you! Grab her high converting event playbook here!
>> MEET STACEY BRASS-RUSSELL <<Stacy Brass-Russell is a transformational coach who helps coaches, teachers, and service providers build thriving businesses through live experiences, workshops, and speaking engagements. With a background in Broadway performance, yoga instruction, and coaching, she combines her unique skills to help clients sell by showing up in the room.
>> CONNECT WITH STACEY <<Website: https://www.staceybrassrussell.comPodcast: Passionate & Prosperous Listen HereInstagram: @staceybrassrussell>>YOUR NEXT STEPS<<
Letâs chat about your custom visibility plan!Letâs work together: https://ksco.ca/ Get visible without social media Connect on... -
AI is here, and it's changing everything. If you haven't started integrating AI into your business yet, you need toâbecause it's not just a trend; it's the future.
In this episode, Iâm diving into how AI has completely transformed the way I create content, run my podcast, and even strategize my visibility. Iâve built my own AI assistant (shoutout to Phoebe, the Podcast Princess!), and sheâs already saving me HOURS every week.
This is your permission slip to start exploring AI for yourself. Trust me, once you see whatâs possible, your mind will be blown.
Inside this episode, weâll cover:
How I use AI daily for content creation, podcasting, and strategyThe one thing you need to do before using AI (or risk wasting time)Why AI is NOT replacing creativityâbut amplifying itHow to actually train AI to sound like you (so it doesnât feel robotic)Why ignoring AI will put you way behind in business>>YOUR NEXT STEPS<<
Letâs chat about your custom visibility plan!Letâs work together: https://ksco.ca/ Get visible without social media Connect on IG>>THANKS FOR LISTENING!<<
If you enjoyed this episode, please help us share it with others by:
Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on Instagram--------------------------
Entrepreneur School is proud to be featured on the Feedspot list of 30 Best Canada CEO Podcasts!
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What if you could instantly build trust with your audienceâwithout a single coffee chat, sales call, or endless hours of content creation?
Thatâs exactly what Emmy Award-winning documentary filmmaker Mariana Henninger helps entrepreneurs do through the power of storytelling and brand videos. In this episode, we dive deep into the psychology of trust, the secret to curating the right story, and why your brand needs more than just an âimpressionââit needs a connection.
Weâre talking about:
The biggest mistake entrepreneurs make when trying to tell their brand story (and what to do instead)Why your audience needs to feel something to buy from youHow to figure out which part of your story will resonate most with your audienceThe âbrand videoâ concept that accelerates trust, sales, and credibilityReal examples of how video storytelling converts audiences into paying clientsHow Marianaâs own brand video led to over $30,000 in sales from a single podcast appearanceIf youâve ever struggled with how to tell your story in a way that builds trust and authority without feeling salesy, this episode is a must-listen.
>>MEET MARIANA<<
Mariana Henninger is an Emmy award-winner (two-time nominee) turned founder of Brandmagnetic.com, who helps small business owners create instant personal and emotional connection with a 2-4 minute Brand Video.
She was an international journalist for 15 years, documenting stories from war zones in Afghanistan, Bedouin tents in the Middle East, luxurious open prisons in Finland and fishing for sea cucumbers in Haiti. Her stories have been on the homepage of the New York Times, Wall Street Journal, TIME Magazine and she most recently worked as a Senior Video Producer at NBC/Peacock. She's also worked with brands like Microsoft, Hulu, Wells Fargo, and HP.
Now she works with entrepreneurs, coaches and experts to help them be seen as the undeniable GO-TO in their niche, build trust faster and turn their story into SALES on autopilot.
>>CONNECT WITH MARIANA<<
http://instagram.com/brandmagnetic
http://brandmagnetic.com
Grab her Ultimate Cheat Sheet For How To Create A Brand Story That Converts
>>Your Next Steps<<Letâs chat about your custom visibility plan! Book a free callWant to get visible without relying on social media? Yes!Follow me on Instagram>>THANKS FOR LISTENING!<<
If you enjoyed this episode, please help us share it with others by:
Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us... -
Welcome to part two of our series on integrating Human Design in business! Make sure to listen to part 1 before you dive into this episode.
This is an honest and deep conversation about identifying and integrating what is true for you and how that can make you feel more in alignment with your path, personally and in business.
I canât even summarize this one. Itâs so good and you should listen!
NOTE: This is not an âintro to Human Designâ conversation. If you are unfamiliar with Human Design, please check out more of Miaâs resources here.
>>MEET MIA<<
Mia Poulsen is a Human Design expert passionate about helping soul-led entrepreneurs unlock their authentic potential. With years of experience guiding clients to integrate their design into life and business, Mia empowers people to align their energy, make decisions with confidence, and create success on their own terms.
>>CONNECT WITH MIA<<
Follow her podcast, The Blue Sofa, for all things Human Design and business.
Mia on Instagram
>>LETâS CONNECT<<
Follow on Instagram
Facebook
YouTube
Website
>>RESOURCES YOUâLL LOVE<<
Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!
https://ksco.ca/bva/Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.
https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/Want to save time creating content? Snag The Simplified Content System for only $47!
https://www.entrepreneurschool.ca/contentTime to elevate your brand? Book a coffee chat to explore working with Kelly
https://tidycal.com/ksco/discovery-call>>THANKS FOR LISTENING!<<
If you enjoyed this episode, please help us share it with others by:
Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. Screenshotting and sharing it with us on... -
Welcome to a special two-part series all about integrating Human Design in business! In this first episode, youâre getting a behind the curtain look inside my Human Design journey as a bit of a case study while my friend (and Human Design expert) Mia Poulsen interviews me about my journey to self-alignment through Human Design.
This candid conversation reveals how finding alignment can transform not only your business but also your life.
Listen to discover:
How Human Design offers a personalized framework for authentic decision-making.The importance of balancing masculine and feminine energies in business.Why alignment is the key to achieving clarity and momentum in your business.Practical applications of Human Design to navigate entrepreneurial challenges.NOTE: This is not an âintro to Human Designâ conversation. If you are unfamiliar with Human Design, please check out more of Miaâs resources here.
>>MEET MIA<<
Mia Poulsen is a Human Design expert passionate about helping soul-led entrepreneurs unlock their authentic potential. With years of experience guiding clients to integrate their design into life and business, Mia empowers people to align their energy, make decisions with confidence, and create success on their own terms.
>>CONNECT WITH MIA<<
Follow her podcast, The Blue Sofa, for all things Human Design and business.
Mia on Instagram
>>LETâS CONNECT<<
Follow on Instagram
Facebook
YouTube
Website
>>RESOURCES YOUâLL LOVE<<
Ready to get visible without relying on social media? Get your custom plan and apply for the Brand Visibility Accelerator!
https://ksco.ca/bva/Kickstart your visibility plan without social media! Grab our Ultimate Roadmap to Visibility Off Social bingeable audio course.
https://kellysinclair.thrivecart.com/pod-ultimate-roadmap-to-visibility/Want to save time creating content? Snag The Simplified Content System for only $47!
https://www.entrepreneurschool.ca/contentTime to elevate your brand? Book a coffee chat to explore working with Kelly
https://tidycal.com/ksco/discovery-call>>THANKS FOR LISTENING!<<
If you enjoyed this episode, please help us share it with others by:
Following the show - If you would like to get automatic updates of new podcast episodes, hit the follow button! This is one of the best ways to support our show!Leaving us a positive review - Ratings and reviews from - Laat meer zien
