Afleveringen
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Company StatsFounded: 2016 Annual Revenue: ~$20 millionFunding Raised: $35 million+Employees: 70
Episode Highlights✅ Leveraging location data helps companies bridge the gap between online and offline consumer behavior.
✅ Enterprises are increasingly focused on utilizing their own data assets while valuing privacy and secure data handling.
✅ Sticking to long-term vision over quick wins can better position a company for sustainable growth.
Episode SummaryIn this episode, Francesco Guglielmino, CEO of Cuebiq, shares the journey of his company in building a robust location data analytics platform. Founded in 2016, Cuebiq initially focused on serving the advertising tech industry by providing insights into consumer movements to bridge online and offline behaviors. However, when the COVID-19 pandemic disrupted store traffic, Cuebiq adapted by expanding into new sectors such as real estate, finance, and logistics, offering a platform-as-a-service model to leverage data in innovative ways.
Despite initial success, the departure of a key data provider in 2020 presented significant challenges, prompting Cuebiq to refocus on its core strengths. Francesco discusses the importance of adhering to long-term goals, noting how Cuebiq’s renewed direction emphasizes empowering enterprises to better understand their customers’ behaviors, both in-store and beyond. This focus aligns with current market needs for secure, privacy-conscious data solutions in a competitive landscape.
Notable Questions We AskedQ: How does Cuebiq use location data to enhance consumer insights?
A: Cuebiq's platform collects device location data (with consent) to help companies understand consumer movements, bridging online and offline behaviors for deeper insights.
Q: How did losing a major data provider impact Cuebiq’s business model?
A: It forced us to refocus on our core strengths in ad tech, leading us to refine our platform to empower companies with insights using their own data.
Q: Why is location data valuable for enterprises aiming to understand customer behavior?
A: Location data offers a unique perspective on consumer actions outside stores, helping enterprises enhance customer knowledge and maintain a competitive edge.
Q: What role does data privacy play in Cuebiq’s approach?
A: Data privacy is essential; we ensure all data is collected with consent and that companies using our insights do so responsibly, preserving user trust.
Chapters00:00 Intro
00:23 Company Stats
01:33 The Birth and Evolution of Cuebiq
03:21 Navigating Challenges During COVID-19
06:15 Refocusing on Core Strengths
07:45 Looking Ahead: Future Growth and Opportunities
08:26 Connect with Cuebiq
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Company StatsFounded: May 2007Total Investments: 700+ investments across commercial real estateCapital Deployed: $10 Billion+Employees: 3,260
Episode Highlights✅ Higher interest rates are recalibrating commercial real estate values, creating new investment opportunities.
✅ Hotels face a unique position with reduced new supply and growing demand, offering potential resilience in economic downturns.
✅ Peachtree Group leverages both credit and equity investments, taking advantage of distressed loan opportunities to continue growing its portfolio.
Episode SummaryIn this episode, Greg Friedman, CEO of Peachtree Group, delves into the commercial real estate market, highlighting how rising interest rates and reduced supply are reshaping the landscape. With over $10 billion in capital deployed and 700 investments made, Peachtree Group is a significant player in both the equity and credit sides of real estate, particularly in the hospitality sector.
Greg discusses the challenges of navigating the current market, marked by sluggish transactions, but also reveals how Peachtree is capitalizing on distressed loans and creating opportunities in a higher interest rate environment. He emphasizes the unique position of the hotel industry, where limited new supply and growing demand could mitigate potential economic downturns. His insights offer valuable takeaways for investors and entrepreneurs in real estate.
Notable Questions We AskedQ: How has the current interest rate environment affected commercial real estate values?
A: Interest rates have risen, and we're seeing a recalibration of commercial real estate values, particularly as the 10-year treasury yields impact cap rates.
Q: What makes hotels a unique investment opportunity in today’s market?
A: Hotels are experiencing reduced new supply, making them well-positioned for recovery, even in the event of an economic downturn, due to growing demand and limited competition.
Q: How does Peachtree Group approach distressed loan opportunities?
A: We focus on purchasing loans from banks that are looking to offload them due to balance sheet stress, especially as interest rates have risen and refinancing becomes difficult.
Q: How has Peachtree been able to deploy $10 billion in capital since its inception?
A: By being opportunistic, we’ve been able to deploy capital across different asset types and capitalize on inefficiencies in both the equity and credit markets.
Q: What strategies does Peachtree use to manage its portfolio in a sluggish market?
A: We focus on finding opportunities in the credit space while also leveraging our vertically integrated model to develop and manage assets for long-term growth.
Chapters00:00 Intro
00:22 Company Stats
00:43 Peachtree Group's Investment Strategy
03:12 Navigating Market Challenges and Opportunities
05:21 The Impact of Interest Rates on Real Estate
11:32 The Unique Position of Hotels in the Market
13:45 Conneact with Peachtree Group
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Zijn er afleveringen die ontbreken?
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Company StatsFounded: 1999Employees: 160+Customer Base: 6 million+ students across the United States
Episode Highlights✅ Bootstrapping a business fosters creativity and innovation in the face of constraints.
✅ Growing an evergreen business prioritizes purpose and long-term impact over short-term profit.
✅ Compounding growth over time can often provide more wealth and fulfillment than selling for an early exit.
Episode SummaryIn this episode, Jeff Patterson, founder and CEO of Gaggle, shares his philosophy on building a purpose-driven, evergreen business. Gaggle provides digital safety tools for students by monitoring online activities and preventing bullying, self-harm, and other dangers. Jeff discusses how bootstrapping, despite the challenges, pushed him to be creative and resilient in the early stages of his business. He explains the decision to avoid selling the company, even with high offers, because he believes in long-term value and making a difference.
Jeff is a member of the Tugboat Institute, a group of evergreen CEOs who focus on building companies that prioritize purpose and growth over time, with no immediate exit plan. He speaks about the importance of maintaining freedom, the lessons learned from pivoting in tough times, and his vision for growing Gaggle over the next 20 years. His evergreen philosophy and dedication to protecting students create a strong foundation for the company’s mission.
Notable Questions We AskedQ: What motivated you to turn down offers to sell Gaggle?
A: I believe that purpose is more important than money, and I want to grow the business over time, making a bigger impact and ensuring long-term success.
Q: How does Gaggle protect students?
A: We monitor students' online accounts for signs of bullying, self-harm, and other dangers, alerting schools when a threat is detected. Last year, we made over 20,000 emergency calls.
Q: What is your experience with bootstrapping Gaggle?
A: Bootstrapping forces creativity. Without external funding, we had to work within constraints, which pushed us to innovate and build a sustainable business.
Q: What is the Tugboat Institute, and why are you a member?
A: It’s a group of evergreen CEOs focused on building businesses that aren’t for sale. We think long-term, making decisions that prioritize growth and sustainability over immediate exit strategies.
Q: What’s your long-term vision for Gaggle?
A: I have a 20-year plan. My goal is to continue growing the company, investing profits back into the business, and making a positive difference in the world.
Chapters00:00 Intro
00:17 Company Stats
01:16 Gaggle's Mission and Impact
03:45 The Evergreen Philosophy
05:38 Bootstrapping Success
07:17 Future Plans and Final Thoughts
08:44 Connect with Gaggle
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Company StatsTotal Revenue: $1 Billion+Employees: 100+Founded: 2010
Episode Highlights✅ Building a business on strong values and delivering exceptional customer experience sets companies apart.
✅ Strategic partnerships can enhance operational capacity while preserving company culture.
✅ Managing costs through in-house marketing and lean organizational structures ensures quality without sacrificing value.
Episode SummaryIn this episode, Evan Dash, CEO of StoreBound, discusses his journey from working in department stores to building a billion-dollar kitchen appliance company. StoreBound’s flagship brand, Dash Kitchen Appliances, is known for its fresh, fashionable designs geared toward younger consumers. Evan shares how his experience in retail and product development helped launch the business, with an emphasis on strong values, customer satisfaction, and delivering quality products.
Evan also highlights how in-house content creation, lean management, and a customer-first approach allowed StoreBound to maintain affordability without sacrificing quality. In 2020, StoreBound became part of Group SEB, a strategic partnership that allowed Evan to continue running the business while leveraging the resources of a larger corporation. Evan also discusses his recently published book, “A Dash of Good,” which focuses on building a values-driven business.
Notable Questions We AskedQ: How did you build a billion-dollar brand while maintaining product quality?
A: We focused on in-house content creation, a lean management structure, and a customer-first approach, which allowed us to maintain affordability and high standards.
Q: What role did values play in StoreBound’s growth?
A: Our values have always guided us, from ensuring great customer experiences to building an amazing work environment for employees. These values are the foundation of our success.
Q: How has partnering with Group SEB impacted your business?
A: The partnership gave us access to more resources, financial capital, and manufacturing capabilities while allowing us to maintain our culture and operational independence.
Q: What inspired you to write your book, "A Dash of Good"?
A: I wanted to share practical lessons from my entrepreneurial journey and connect with younger consumers. The book is a way to share how embracing failure can lead to success.
Q: How did your background in retail help in launching StoreBound?
A: My experience at Macy’s and my wife’s work at Bed Bath & Beyond gave us deep knowledge of product development, which we leveraged to build our own brand and create unique products.
Chapters00:00 Intro
01:59 Building a Business on Strong Values
03:34 Ensuring Quality and Customer Experience
04:52 Marketing Strategies and Cost Management
06:55 Partnership with Group SEB
09:53 Connect with StoreBound
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Company StatsRanked: The Success Story Podcast is a top 10 ranked business podcast.Downloads: Between 700,000 to 1 million monthly downloads across YouTube and audio platforms.Partnerships: Long-term advertiser partnerships with brands like HubSpot, LinkedIn, and Athletic Greens.
Episode Highlights✅ Building a personal brand creates long-term opportunities beyond a business exit.
✅ Focus on creating value and trust with an audience before monetizing content.
✅ A successful podcast requires long-term commitment and strategic growth.
Episode SummaryIn this episode, Scott Clary, founder of the Success Story Podcast, shares his journey from launching his podcast as a side project to becoming one of the top 10 business podcasts worldwide. Scott discusses the importance of focusing on building a personal brand that transcends the lifespan of a single business, ensuring long-term success and recognition.
He emphasizes the need to provide value to an audience before even considering monetization. Scott’s slow and steady approach to growth paid off, allowing him to partner with notable brands like HubSpot and LinkedIn. Additionally, Scott highlights the power of sustained effort, noting that success comes from consistently providing quality content over time, whether through a podcast or any other entrepreneurial endeavor.
Notable Questions We AskedQ: What is your long-term strategy for monetizing the Success Story Podcast?
A: My focus has always been on building a community and delivering value to my audience. Monetization came later, through trusted advertisers that align with my audience.
Q: How did you transition your podcast from a sales and marketing focus to covering broader topics?
A: The podcast evolved with my own interests. As I grew in my career and life, I started exploring more topics like personal development and entrepreneurship, which naturally expanded the show's scope.
Q: How long did it take before you started attracting larger advertisers?
A: It took about two and a half to three years before I started landing year-long partnerships with major brands like HubSpot and LinkedIn.
Q: What advice would you give someone starting a podcast today?
A: Commit to your podcast for at least 10 years. It's about sustainability, understanding your resources, and not burning out too early by trying to do too much too fast.
Q: How do you balance creating a podcast that stands alone versus one that serves your business?
A: You should aim to make your podcast great on its own merits, even if it serves a business function. Like the Michelin Guide, build something that can stand independently, and the business benefits will follow.
Chapters00:00 Intro
00:39 Monetizing the Podcast
01:57 Evolution of the Podcast
03:41 Sustaining Long-Term Success
07:35 Challenges and Lessons Learned
16:56 The Michelin Star Story
22:28 Connect with Success Story Podcast
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Company StatsCapital Raised: $25 million+Employees: 500+Customers: 2,000+, including 25 of the Fortune 100 companiesFounded: 2015
Episode Highlights✅ Embracing content marketing early on helped Responsive secure Fortune 100 clients.
✅ AI and machine learning have been integral to Responsive's product since day one, evolving alongside technological advancements.
✅ Validating product-market fit through beta testing was key to Responsive's success.
Episode SummaryIn this episode, Ganesh Shankar, CEO of Responsive, discusses how his company became the leading AI-enabled platform for strategic response management, specializing in RFPs and security questionnaires. Ganesh shares how Responsive leveraged content marketing to attract major clients, including 25 Fortune 100 companies, and how AI played a significant role in their technological advancements from the start.
Ganesh also explains how the company validated its product through extensive beta testing, ensuring their solution was tailored to meet market needs. He emphasizes the importance of customer-first strategies, stating that understanding the problem from the customer’s perspective helped shape the product into what it is today.
Notable Questions We AskedQ: How did you secure Fortune 100 clients early on?
A: We focused on content marketing to educate the market and generate inbound interest, which attracted many of our initial large clients.
Q: What role has AI played in Responsive's platform development?
A: From the beginning, AI and machine learning have been critical, starting with pattern matching and evolving into more advanced generative AI technologies.
Q: What challenges did you face in the early days of product development?
A: One of the biggest challenges was not assuming that our problems were universal. We validated the product with beta customers before launching commercially.
Q: How do you balance product development with market validation?
A: We always prioritize customers first. Product development is important, but it must be validated by real customer needs to ensure its effectiveness.
Q: What advice do you have for startups seeking product-market fit?
A: Never assume that your internal team's problems are universal. Validate with a larger sample set before fully committing to product development.
Chapters00:00 Intro
00:35 Company Stats
01:15 Customer Base and Market Strategy
02:55 AI Integration and Technological Evolution
04:19 Founding Story and Initial Challenges
06:30 Product Development and Market Validation
09:01 Connect with Responsive
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Company StatsRevenue: $6 billion annually.Technology Reach: 95% of cars and 75% of smartphones use Hexagon's technology.Employees: Over 24,000 employees globally.
Episode Highlights✅ Start with the customer to create a successful go-to-market strategy.
✅ Personalized marketing strategies deliver better results when tailored to specific customer pain points.
✅ Failing forward can lead to unexpected success, as long as you realign with market needs and your own strengths.
Episode SummaryIn this episode, Mariana Cogan, CMO of Hexagon, shares her insights into leading the marketing for a $6 billion global company that touches nearly every car and smartphone in the world. Mariana emphasizes the importance of starting with the customer when developing go-to-market strategies, highlighting how understanding the unique pain points of each buyer is key to creating impactful marketing campaigns.
She delves into how Hexagon’s complex portfolio requires a matrixed approach, where customer needs and product value are carefully aligned to solve specific problems. Mariana also shares her personal journey of overcoming a significant career setback, which ultimately led her to embrace the fast-evolving world of digital marketing. Her experience demonstrates the power of adapting to industry trends and aligning personal strengths with market demands.
Notable Questions We AskedQ: How do you approach building personalized marketing strategies for Hexagon's diverse portfolio?
A: It starts with understanding the customer’s pain points and tailoring the go-to-market approach based on their needs. We solve specific problems for each client and adjust our strategy accordingly.
Q: What role does customer insight play in developing your marketing strategy?
A: Customer insight is everything. If you don’t understand the customer’s needs and problems, you can’t develop a successful marketing strategy. We spend a lot of time with customers and sellers to build the right approach.
Q: What is your advice for overcoming career setbacks?
A: Take time to reassess your strengths and where the market is moving. My setback led me to focus on digital marketing, which was a growing trend at the time, and that decision was pivotal for my career growth.
Q: How do you balance marketing across such a large portfolio of products?
A: We take a matrixed approach, looking at the buyer, the problem, and the value proposition for each segment. This helps us create marketing strategies that resonate with different customer groups.
Q: How important is personalization in your marketing efforts?
A: Personalization is key, especially in B2B marketing. We aim to be as personalized as possible by aligning the marketing strategy with the specific challenges and needs of each customer.
Chapters00:00 Intro
00:23 Company Stats
01:42 Handling a Complex Portfolio
03:50 Understanding Customer Profiles
05:51 Personalized Marketing Strategies
06:48 Mariana's Journey and Insights
10:00 Connect with Hexagon
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Company StatsRevenue: ~$100 MillionEmployees: 35+Founded: 2015
Episode Highlights✅ Hiring ahead of the curve accelerates business growth and prepares teams for future challenges.
✅ Clean, simple ingredients are critical for maintaining consumer trust and brand integrity.
✅ Listening to customer feedback and quickly pivoting is key to sustaining long-term success in the market.
Episode SummaryIn this episode, Jason Bronstad, CEO of Malk Organics, shares his insights on the rapid growth of the company and the importance of maintaining a clean ingredient label for their plant-based milk products. Jason discusses Malk's journey to nearly reaching nine-figure revenue, the strategic decision to hire talent ahead of time, and how this approach has allowed them to scale efficiently. He explains that planning for hires 18-24 months ahead is critical for long-term success in the fast-paced consumer packaged goods (CPG) industry.
Jason also recounts a critical moment in Malk’s evolution when the company faced backlash for introducing natural flavors into their products. He shares how the team swiftly responded to consumer feedback, reformulated their products, and reinforced their commitment to transparency and clean ingredients. This experience led to the "Turn It Around" campaign, encouraging consumers to be mindful of ingredient labels and choose healthy, simple products. Jason emphasizes that Malk’s mission is to create organic, clean products without sacrificing flavor, ensuring customers return for more.
Notable Questions We AskedQ: How far ahead do you plan your hires to ensure growth?
A: We look 24 months ahead to identify the key roles we’ll need to support future growth. Often, we bring people in 18 months ahead of schedule to ensure they're fully integrated by the time we need them.
Q: How did you handle the backlash over natural flavors in your product?
A: We went into crisis mode and quickly reformulated the product within days, switching to organic vanilla extract. Our response reaffirmed our commitment to clean ingredients and reinforced our connection with loyal customers.
Q: What is the importance of clean ingredients to Malk's brand?
A: Clean ingredients are everything to us. Transparency and simplicity are central to our values, and we ensure that every ingredient in our products is something our consumers can understand and trust.
Q: How do you leverage external expertise when growing your team?
A: We work closely with trusted recruiting firms to streamline the hiring process, ensuring we get top-tier talent without disrupting our internal team’s workflow.
Q: What’s the message behind your “Turn It Around” campaign?
A: "Turn It Around" encourages consumers to read ingredient labels and make informed decisions about what they put in their bodies. It’s about transparency, knowing what you’re consuming, and making healthier choices.
Chapters00:00 Intro
00:16 Company Stats
00:57 Company Growth and Hiring Strategies
03:58 Leveraging Experts and Recruiting Firms
06:34 Challenges and Success Stories
08:56 The Importance of Clean Ingredients
12:27 Connect with Malk Products
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✅ Economic pessimism is rising, yet history shows steady growth and prosperity for nearly 300 years.
✅ Small businesses drive the U.S. economy, accounting for half of the country's employment and contributing to job volatility.
✅ The rise of individual empowerment through technology allows more people to contribute to economic growth, increasing human potential globally.
Episode SummaryIn this episode, Bob Dewey, founder of the Exploring Prosperity Podcast, shares insights into economic optimism, despite the prevalent pessimism in modern discourse. Bob discusses how the last 300 years have seen unprecedented economic growth and questions whether current pessimism about the future is justified. He highlights how small businesses remain a key driver of employment and economic stability.
Bob delves into government debt, structural deficits, and their impact on public sentiment, explaining how these factors contribute to economic concerns. Drawing from his background in the stock market, Bob also reflects on the complex dynamics between market trends and global economies. He explores the transformative potential of technology, which has empowered individuals and businesses alike, enabling broader participation in global economic growth.
Bob’s passion for economic exploration and his ability to secure high-profile guests on his podcast are testament to his depth of knowledge and commitment to expanding public understanding of prosperity.
Notable Questions We AskedQ: What inspired you to launch the Exploring Prosperity Podcast?
A: I saw growing pessimism around economic prospects, especially for future generations. My podcast aims to explore this pessimism and present a more optimistic view based on historical trends of prosperity.
Q: How do you secure high-profile guests for your podcast?
A: I do my homework, reach out with a specific agenda, and focus on their areas of expertise. This tailored approach tends to resonate well with potential guests.
Q: What role do small businesses play in the U.S. economy?
A: Small businesses are critical, accounting for half of the country’s employment and often driving job growth and volatility, making them essential to economic stability.
Q: How does government debt influence public sentiment about the future?
A: Accumulating government debt and structural deficits contribute to a pessimistic outlook, as many people worry about how the economy will manage these challenges in the long term.
Q: What’s your perspective on the current state of the stock market?
A: While we've experienced an unusually long bull market, I expect corrections ahead. However, the high levels of liquidity and business activity creation suggest a stable near-term outlook.
Chapters00:00 Intro
00:47 The Theme of Pessimism and Economic Reality
02:25 Securing High-Profile Guests for the Podcast
03:08 Insights on Government Debt and Economic Management
04:16 Bob's Background in the Stock Market
10:18 Connect with Bob Deway
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Company StatsTop 5 national lenderEmployees: 4,000+ across 270 branch locations.Founded: 2010
Episode Highlights✅ Sales is still about building relationships, even in a digital-first world.
✅ Companies win by serving customers the way they want to be served, whether in-person or online.
✅ Owning technology infrastructure creates differentiation and better customer experiences.
Episode SummaryIn this episode, Alec Hanson, Chief Marketing Officer of Loan Depot, shares his insights on the evolution of sales in a digital age. Alec discusses how the mortgage industry has shifted from traditional, relationship-based selling to a more tech-driven approach. Despite these changes, Alec emphasizes that the core of successful sales remains building and maintaining strong relationships. He explains how Loan Depot meets customers where they are, whether in-person at one of their 270 branches or through a seamless digital platform.
Alec also highlights Loan Depot’s significant investment in building its own technology platform, which has provided a competitive edge by enabling a superior customer experience. He stresses the importance of companies adapting their sales and marketing strategies to the changing expectations of customers, who now demand both personalized service and efficient digital solutions. Alec's unique background in both sales and marketing gives him a unique perspective on how to bridge the gap between these two critical functions to drive growth and customer satisfaction.
Notable Questions We AskedQ: How has sales evolved in the digital age?
A: Sales has transformed with the rise of digital channels, but the core of building relationships remains the same. It’s about understanding the customer and creating personalized connections, whether online or in-person.
Q: What makes Loan Depot's customer experience unique?
A: Loan Depot offers both in-person and digital experiences, meeting customers where they are. Whether clients prefer face-to-face meetings or a fully digital mortgage process, Loan Depot can accommodate their needs seamlessly.
Q: Why did Loan Depot invest in building its own technology platform?
A: Owning the technology platform allows Loan Depot to offer a superior, customized customer experience and operational flexibility, differentiating them from competitors who rely on third-party technology.
Q: How do you build and maintain strong relationships in sales?
A: Building relationships requires time, intention, and consistency. It’s about truly understanding the customer’s needs and maintaining ongoing engagement to build trust.
Q: What advice do you have for integrating sales and marketing?
A: Successful integration requires understanding that sales and marketing are two sides of the same coin. Marketing should generate opportunities that align with sales goals, and sales teams should leverage marketing insights to deepen customer relationships.
Chapters00:00 Intro
00:17 Company Stats
00:51 The Evolution of Sales in the Digital Age
01:30 Building and Maintaining Relationships in Sales
03:57 Loan Depot's Customer-Centric Approach
06:02 The Role of Technology in Mortgage Services
08:57 Connect with loanDepot
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✅ Resilience in cybersecurity is about preparing for incidents and ensuring business continuity despite challenges.
✅ Effective incident response requires defined roles, responsibilities, and constant practice through simulations and tabletop exercises.
✅ Cybersecurity is evolving to focus on data integrity and availability, with resilience becoming a top priority for businesses.
Episode SummaryIn this episode, David Green, CTO of Cybersecurity at Hitachi, discusses his unconventional journey from aspiring neurosurgeon to cybersecurity expert. Initially inspired by Dr. Benjamin Carson, David transitioned into computer science after developing a passion for programming. His career took him through various roles in banking and consulting before he fully immersed himself in the world of cybersecurity.
David emphasizes the importance of resilience in cybersecurity, likening it to how communities prepare for and recover from natural disasters. He explains that organizations must not only protect against cyber threats but also ensure they can continue operating if an attack occurs. This involves building a culture of resilience, documenting incident response plans, and conducting regular drills to improve readiness.
As he transitions to a new role at Hitachi Vantara, David is excited to integrate cybersecurity into data storage solutions. His goal is to help organizations protect their data from threats like ransomware while maintaining its integrity and availability. He believes that while the sky is often seen as the limit, it is merely the starting point for his aspirations in both cybersecurity and beyond.
Notable Questions We AskedQ: What led you to transition from medicine to a career in computer science and cybersecurity?
A: I initially pursued medicine but switched to computer science after discovering my passion for programming. This shift led me to a fulfilling career in cybersecurity.
Q: Why is resilience so crucial in cybersecurity, and how can businesses build it?
A: Resilience ensures businesses can continue operating even during a cyber attack. It involves defining critical operations, preparing incident response plans, and conducting regular practice drills.
Q: How do incident response plans help in managing cybersecurity threats effectively?
A: Incident response plans outline specific roles and actions during a cyber attack. Regular testing through simulations helps identify weaknesses and improve overall preparedness.
Q: What’s your perspective on integrating cybersecurity with data storage solutions?
A: With increasing ransomware threats, protecting data integrity and availability is vital. Integrating cybersecurity into data storage ensures that backups remain secure and recoverable.
Q: How do you see your career evolving in the cybersecurity space?
A: I view each role as a stepping stone. I’m excited to integrate cybersecurity into broader business strategies and aspire to take on higher leadership roles in the future.
Chapters00:00 Intro
00:48 From Medicine to Computer Science
02:56 The Importance of Resilience
05:33 Cybersecurity Strategies and Playbooks
06:45 Future Aspirations and Final Thoughts
09:52 Connect with David Green
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✅ Racing sponsorship is about more than just a logo; it’s about creating impactful partnerships that drive business value.
✅ Successful racing teams rely on diversity, creativity, and strategic business development to stand out and grow.
✅ Personal and professional setbacks are part of the journey; resilience and taking risks can turn failures into success.
Episode SummaryIn this episode, Lee Zohlman, CCO of Juncos Hollinger Racing, shares insights on the intricacies of securing sponsorships in the competitive world of motorsports. He explains that successful sponsorships go beyond placing a sticker on a car—they’re about forming strategic partnerships that leverage the team’s strengths, such as their diverse driver lineup and strong social media presence. Lee also discusses the importance of business development, especially in integrating B2B partnerships with their broader sponsorship goals.
Lee’s journey into racing stemmed from a lifelong love for cars, nurtured by his father. He shares how he transitioned from various sports sponsorship roles to leading commercial efforts in motorsports. Additionally, Lee opens up about his personal struggles during the summer of 2022 and how, despite hitting rock bottom, he turned his life around through resilience, goal-setting, and coaching. His story is a testament to the power of perseverance and believing in yourself, no matter the obstacles.
Notable Questions We AskedQ: What are the key factors in securing successful sponsorships for a racing team?
A: Successful sponsorships go beyond logos on cars; they involve creating strategic partnerships that align with the team’s strengths, such as driver diversity and social reach.
Q: How does team diversity impact the success of Juncos Hollinger Racing?
A: Diversity in the driver lineup allows the team to connect with a broader audience and create engaging campaigns, enhancing their value to sponsors.
Q: What motivated you to enter the motorsports industry?
A: A lifelong passion for cars and racing, fostered by my father, combined with a desire to apply my sports marketing expertise to motorsports.
Q: How did you overcome personal and professional setbacks in 2022?
A: I invested in executive coaching, leaned on my support network, and took calculated risks to rebuild my career and achieve my goals.
Q: What advice do you have on goal setting and finding the right coach?
A: Set clear short-term and long-term goals, and find an executive coach who aligns with your personal and professional growth needs.
Chapters00:00 Intro
00:41 Media Reach and Sponsorship in Racing
01:55 The Importance of Team Diversity and Social Media
03:05 Lee's Journey into Racing
05:40 Overcoming Personal and Professional Challenges
09:27 Connect with Lee Zohlman
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Company StatsRevenue: $220 millionEmployees: 1,400+Founded: 1996
Episode Highlights✅ Embracing a data-first approach is crucial for successful digital transformations and leveraging AI effectively.
✅ Cleaning and preparing data early prevents costly mistakes and ensures accurate outcomes in AI and digital projects.
✅ Building a data-driven culture involves continuous learning, curiosity, and teamwork to tackle complex challenges.
Episode SummaryIn this episode, Kevin Campbell, CEO of Syniti, delves into the importance of adopting a data-first strategy for successful digital transformations. He emphasizes that as companies evolve and leverage new technologies like generative AI, maintaining data quality and governance is more critical than ever. Kevin highlights the common pitfalls of data debt, where companies delay necessary data improvements, which can severely impact digital initiatives and AI outcomes.
Kevin discusses how Syniti fosters a data-centric culture through values like curiosity, teamwork, and a commitment to action. By prioritizing data integrity from the outset, Syniti helps clients avoid costly mistakes and achieve high success rates in complex data projects. Kevin also shares how the company’s strategic shift to a “data-first” approach has significantly boosted client satisfaction and business growth.
Notable Questions We AskedQ: Why is a data-first approach essential for digital transformations?
A: A data-first approach ensures that data quality and governance are in place before any digital transformation or AI project begins, preventing errors and maximizing impact.
Q: What challenges do companies face when dealing with AI and data?
A: Many companies struggle with poor data quality, which can lead to inaccurate AI outputs. Ensuring data accuracy from the start is crucial for effective AI applications.
Q: How do you promote a data-driven culture at Syniti?
A: We focus on values like curiosity and teamwork, encouraging continuous learning and collaboration to tackle the most complex data challenges for our clients.
Q: What is data debt and how does it impact businesses?
A: Data debt refers to postponed data management tasks that accumulate over time. It can severely hinder digital initiatives, making it essential to address early on.
Q: How has Syniti’s data-first strategy influenced client success?
A: By prioritizing data quality and governance, Syniti has helped clients achieve higher success rates in complex data projects, leading to improved business outcomes and growth.
Chapters00:00 Intro
00:19 Company Stats
00:57 The Importance of Data in Digital Transformation
02:46 Building a Data-First Culture
04:30 Challenges and Successes with AI and Data
07:10 The Data-First Approach: Real-World Examples
13:32 Connect with Syniti
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✅ AI is here to stay, and its use in enterprise applications will soon expand to consumer technologies, making daily life easier.
✅ The more AI is exposed to tasks, the smarter it becomes, leading to better performance in both consumer and enterprise settings.
✅ Surrounding yourself with people who think differently helps you grow as a professional, exposing you to new ideas and perspectives.
Episode SummaryIn this episode, Pablo Strika, VP of Sales at Microsoft Azure, discusses the growing impact of AI in both enterprise and consumer sectors. He highlights how AI is being used in ways we don’t always see, like video analytics in airports or hazard detection in industrial plants. AI is still in its early stages, but as it continues to learn and improve, the technology will revolutionize various industries and become more integrated into everyday life.
Pablo also shares his thoughts on the importance of surrounding yourself with diverse perspectives. He emphasizes that being open to different ideas and opinions not only makes you a better professional but also drives innovation. Lastly, Pablo reflects on a past business idea, “WhatDoWeEat.com,” a food delivery service ahead of its time. He stresses the importance of pursuing your ideas and not letting initial setbacks stop you from chasing your dreams.
Notable Questions We AskedQ: How is AI used in enterprise settings compared to consumer use?
A: AI in enterprises is used for tasks like video analytics, hazard detection, and automation, often beyond what consumers see in daily use.
Q: Why is AI expected to improve over time?
A: AI is based on learning, so the more it is used and exposed to tasks, the smarter and more efficient it becomes in completing those tasks.
Q: What advice would you give to professionals starting their careers?
A: Surround yourself with diverse perspectives. Working with people who think differently opens your mind to new ideas, helping you grow as a professional.
Q: Can AI replace human jobs, and what new opportunities will it create?
A: While AI may replace certain jobs, it will also create new opportunities by opening doors to roles that require human creativity and strategic thinking.
Q: What was your biggest lesson from the “WhatDoWeEat.com” startup experience?
A: Always pursue your ideas, even if others doubt you. Push forward if you believe in the concept—your hard work and persistence can lead to success.
Chapters00:00 Intro
00:43 AI in Enterprise vs. Consumer Use
02:17 The Evolution and Future of AI
04:18 The Importance of Surrounding Yourself with the Right People
06:45 A Failed Startup Story: What Do We Eat?
15:29 Connect with Pablo
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Company StatsRevenue: $125 millionEmployees: 50Founded: 1989Franchise Model: Started unit franchising in 1991 and master franchising in 1999Franchisees: 48 master franchises across the U.S. and Canada, over 1,800 unit franchises
Episode Highlights✅ Technology plays a vital role in delivering exceptional customer service and reducing cancellations in the cleaning industry.
✅ Anago’s franchise model separates business management from operational tasks, increasing franchisee success rates.
✅ Success in the franchise business requires ambition, a customer service focus, and the ability to follow proven systems.
Episode SummaryIn this episode, Adam Povlitz, CEO of Anago Cleaning Systems, discusses the company's innovative approach to commercial cleaning franchising and how technology has transformed the industry. With a proprietary software called CleanCom, Anago has reduced customer cancellations and improved communication between clients and cleaning staff, making the customer experience seamless. Adam emphasizes that the company is primarily a sales and customer service business that happens to provide cleaning services.
Anago operates with a unique three-tier franchising model, which includes corporate, master franchises, and unit franchises. The master franchise handles business tasks like sales, invoicing, and customer acquisition, while the unit franchise focuses on operations, allowing franchisees to concentrate on cleaning services. This model creates a collaborative system that reduces the burden on franchise owners and ensures long-term success.
Notable Questions We AskedQ: How has technology transformed the commercial cleaning industry?
A: Technology, like Anago’s CleanCom app, allows clients to report issues instantly, improving communication and reducing customer cancellations by over 50%.
Q: What makes Anago’s franchise model unique?
A: Anago’s three-tier model separates business tasks (sales, invoicing) handled by the master franchise from operational tasks (cleaning), handled by unit franchisees.
Q: Why is customer service critical in the cleaning business?
A: Customer service is key because cleaning is often unnoticed until something goes wrong. Resolving issues quickly is crucial to maintaining client satisfaction.
Q: Who is an ideal candidate for an Anago franchise?
A: A successful franchisee is driven, customer-focused, and follows systems well. Master franchisees need strong sales skills, while unit franchisees focus on operations.
Q: How does Anago’s CleanCom software improve customer experience?
A: CleanCom allows clients to report cleaning issues via an app, ensuring fast resolution and smooth communication, reducing service complaints significantly.
Chapters00:00 Intro
00:35 Company Stats
00:52 Franchise Model and Growth
01:17 Technology in Commercial Cleaning
03:59 Customer Experience and Service
04:54 Social Media and Franchisee Recruitment
10:01 Connect with Anago Cleaning Systems
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Company StatsYear Founded: 2017Revenue: $14 million in 2023Employees: 250+
Episode Highlights✅ Resilience in business is built by overcoming personal and professional challenges, helping entrepreneurs grow stronger.
✅ Board members need industry expertise and leadership authority to land board positions and add strategic value.
✅ Building visibility and credibility, through content like podcasts and articles, positions executives as leaders in their field.
Episode SummaryIn this episode, Martin Rowinski, CEO of Boardsi, shares his journey of resilience in both his personal life and as a lifetime entrepreneur. From the tragic loss of his stepson to the launch of Boardsi, Martin's story illustrates the importance of perseverance and finding strength through adversity. He highlights how these challenges shape not just personal growth but also business success.
Martin also discusses the founding of Boardsi, a corporate matchmaker that connects companies with experienced executives for advisory and board positions. With a deep understanding of how businesses operate, Martin’s approach focuses on placing the right strategic thinkers in the right roles. He shares insights on how executives can build credibility through thought leadership, education, and industry expertise, which are critical in securing board roles. The episode concludes with Martin offering advice on how aspiring board members can stand out and leverage Boardsi's services to connect with companies seeking experienced leadership.
Notable Questions We AskedQ: How did personal tragedy shape your entrepreneurial journey?
A: Personal tragedy made me realize the importance of resilience. It taught me to focus on positivity, faith, and moving forward despite adversity, both personally and professionally.
Q: What inspired you to start Boardsi?
A: After years of consulting, I realized how difficult it was to find board positions. I wanted to create a platform that connects executives with companies needing strategic board members, filling that gap.
Q: What qualifications do companies look for in board members?
A: Companies seek executives with industry experience and leadership authority. Having successfully navigated key challenges, like taking a company public, makes a candidate highly desirable.
Q: How can executives build authority in their industry?
A: Executives can build authority by sharing their expertise through podcasts, articles, books, and public speaking. Thought leadership boosts credibility and helps them stand out as leaders in their field.
Q: How can someone become a board member through Boardsi?
A: Executives can join Boardsi’s platform, which connects them with companies looking for board members. We help prepare candidates by offering courses and visibility opportunities, increasing their chances of landing board positions.
Chapters00:00 Intro
00:24 Company Stats
00:54 The Journey of Resilience
01:22 Personal Tragedy and Overcoming Adversity
03:52 Founding Boardsi
05:06 Building Advisory Boards
05:49 How to Become a Board Member
08:08 Connect with Boardsi
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Company StatsFounded: 2016Total Assets Invested: $15 millionEmployees: 10+
Episode Highlights✅ Building generational wealth requires long-term strategies, not short-term gains.
✅ Diversifying your portfolio with real estate, gold, stocks, and alternative investments strengthens financial security.
✅ Tokenized real estate offers an affordable entry point for early investors, with lower risks and fractional ownership benefits.
Episode SummaryIn this episode, Dr. Axel Meierhoefer, founder of Ideal Wealth Grower, shares insights on creating passive income and building generational wealth through residential real estate investing. Axel emphasizes the importance of long-term financial strategies, starting early, and leveraging tokenized real estate as a stepping stone for beginner investors. He also discusses diversification, recommending a mix of residential real estate, precious metals, and stocks to build a resilient portfolio.
Axel’s journey began from the realization that to ensure financial independence, he needed investments that could generate income even without continuous work. He discovered that many successful individuals, including Arnold Schwarzenegger, invested heavily in real estate. Axel shares practical advice on how anyone can start their real estate journey with fractional ownership and how even early failures, like managing a property from 6,000 miles away, can offer valuable lessons in long-term wealth building.
Notable Questions We AskedQ: How can someone start building generational wealth?
A: Building generational wealth takes time, patience, and long-term investments. It's not about quick wins, but developing strategies that last 50 to 100 years or more.
Q: What is tokenized real estate, and how does it help new investors?
A: Tokenized real estate allows investors to buy shares in a property, starting as low as $50. It’s an affordable way to enter the real estate market and diversify portfolios.
Q: Why do you recommend residential real estate as a core investment?
A: Residential real estate offers steady returns, tax benefits, and the government incentivizes individuals to invest in housing, which provides long-term financial stability.
Q: How should someone diversify their investment portfolio?
A: Diversification is key to reducing risk. Axel suggests 65% in real estate, 10% each in stocks, gold or silver, and cash, with 5% in alternative assets like crypto or whiskey.
Q: Can you share a lesson learned from a real estate failure?
A: Axel learned the hard way managing a property 6,000 miles away, showing that proper planning, education, and hiring experts are crucial to successful real estate investments.
Chapters00:00 Intro
00:19 Company Stats
01:36 Diversifying Investments
05:38 Starting Your Real Estate Journey
06:18 Tokenized Real Estate Explained
09:54 Lessons from a Real Estate Failure
14:54 Connect With Ideal Wealth Grower
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Company StatsFounded: 1987Clients Served: 20,000+Employees: 16+
Episode Highlights✅ Franchising offers a structured roadmap that helps reduce the risks of starting a business from scratch.
✅ Successful franchisees challenge franchisors with new ideas while staying aligned with the franchise's core operations.
✅ Multi-unit ownership can be essential for maximizing revenue in a franchise model.
Episode SummaryIn this episode, Jaina Bailey, CEO of FranNet, delves into the value of franchising and how it has provided thousands of aspiring entrepreneurs with a structured path to success. Unlike starting a business from scratch, franchising offers a proven business model, which Jaina emphasizes as one of its most attractive features for new entrepreneurs. She shares how FranNet carefully curates a selection of 250 franchises, ensuring clients find options suited to their budget, skillset, and business goals.
Jaina also explores the characteristics that set successful franchisees apart. Those who thrive in franchising are proactive, growth-focused, and engaged in daily operations. For those looking to achieve significant revenue, Jaina suggests that owning multiple franchise units is often necessary. The episode concludes with Jaina sharing her personal journey from the banking sector to the world of franchising, where she now leads one of the industry's most respected consulting firms.
Notable Questions We AskedQ: Why should someone buy a franchise instead of starting a business from scratch?
A: Buying a franchise provides a proven business model with a roadmap for success, minimizing the risks and uncertainties of starting a business on your own.
Q: What traits are common among the most successful franchisees?
A: Successful franchisees are self-motivated, proactive, and engaged in the daily operations of their business. They also balance adhering to the franchise model with challenging the franchisor for innovation.
Q: What role does multi-unit ownership play in a franchisee’s financial success?
A: Multi-unit ownership can significantly increase revenue potential, especially in franchises where a single unit might not meet the franchisee’s financial goals.
Q: How does FranNet help individuals find the right franchise?
A: FranNet matches aspiring franchisees with brands that align with their budget, skills, and business goals, providing personalized advice and detailed franchise information.
Q: How did you transition from banking to the franchise industry?
A: After two decades in banking, I transitioned into consulting, where I managed regional franchises, leading to my current role at FranNet, where I have been for 18 years.
Chapters00:00 Intro
00:23 Company Stats
00:53 Types of Franchises and Services
02:33 Benefits of Buying a Franchise
03:41 Financial Considerations and Earnings
04:48 Transitioning to Franchising
07:03 Success Tips for Franchisees
08:10 Connect with FranNet
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Company StatsCapital Raised: $12.3 MillionEmployees: 100+Founded: December 2012
Episode Highlights✅ Kathryn emphasizes that building a positive, transparent company culture is key to long-term success and employee retention.
✅ Iteration is now part of the DNA at Work Truck Solutions, driving constant innovation and improvement within the company.
✅ The commercial vehicle ecosystem, from upfitters to dealerships, requires specialized understanding to serve its unique customer needs.
Episode SummaryIn this episode, Kathryn Schifferle, founder of Work Truck Solutions, shares her insights on building a successful business in the commercial vehicle space. Since its launch in 2012, the company has raised $12.3 million and grown to nearly 100 employees. Kathryn discusses the importance of cultivating a positive company culture, something she has emphasized throughout her career as a serial entrepreneur. She highlights the need for transparency, collaboration, and the ability to iterate and learn from mistakes as core values that have helped Work Truck Solutions thrive.
Kathryn also dives into the nuances of serving the commercial vehicle ecosystem, where customer needs differ from typical consumer markets. From upfitters to dealerships, the company focuses on providing tailored solutions that meet the specific requirements of commercial buyers, ensuring businesses can find the vehicles that best fit their operational needs.
Notable Questions We AskedQ: How much capital did Work Truck Solutions raise?
A: We’ve raised a total of about $12.3 million through multiple rounds, including seed, Series A, and Series B funding.
Q: How did you approach building company culture at Work Truck Solutions?
A: I focused on transparency, collaboration, and creating a flat environment where good ideas can come from anywhere. I wanted a place where people enjoy coming to work.
Q: Why did you choose to innovate in the commercial vehicle space?
A: After leaving the cable television industry, I found the people in the commercial vehicle space were hardworking and genuine. It made me passionate about solving the problems in this industry.
Q: How does iteration play a role in your company’s growth?
A: Iteration is now part of our DNA. Every two weeks, we start a new sprint to innovate and improve. It’s a culture of learning and adapting that has been critical to our success.
Q: Who is the right client for Work Truck Solutions?
A: We serve the entire commercial vehicle ecosystem, from the end consumer (contractors and businesses) to dealerships, upfitters, and OEMs. We help streamline the process for anyone involved in commercial vehicle sales and purchasing.
Chapters00:00 Intro
00:17 Company Stats
00:55 Building Company Culture
03:06 Challenges and Iterations
07:30 Tools and Technology
09:54 Target Audience and Clients
12:14 Connect with Work Truck Solutions
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Company StatsAnnual Revenue: Over $35 million and growing through acquisitions and optimization.Employees: Approximately 215 across six to seven global offices.Founded: MSH was founded in early 2011.
Episode Highlights✅ Streamlining the hiring process is critical to attracting top talent and creating a great candidate experience.
✅ Company culture reflects the character and actions of its founder and leadership, impacting long-term success.
✅ Building technology helps scale impact and make processes like hiring more predictable and structured.
Episode SummaryIn this episode, Oz Rashid, founder of MSH and Aeon, shares insights on building successful companies in the talent and technology spaces. MSH, a global technology and talent solutions provider, has grown to generate over $35 million annually with 215 employees across multiple global offices. Oz highlights the importance of refining hiring processes to attract top talent, focusing on streamlining, creating a positive candidate experience, and defining clear success metrics.
He also dives into the critical role of company culture, which he believes is a direct reflection of the leadership’s actions. Creating a transparent, value-driven culture is key to ensuring long-term success and effective team integration, especially during periods of growth and acquisitions. Oz discusses how his company is leveraging technology through Aeon to further scale impact, making hiring more efficient and predictable with AI-driven tools.
Notable Questions We AskedQ: How much revenue is MSH generating annually?
A: We’re generating north of $35 million annually, with aggressive growth goals through acquisition and optimization.
Q: What are some key hiring practices that MSH uses to get top talent?
A: We streamline the process, ensure we define success early on, and create an excellent candidate experience to attract and retain top talent.
Q: How important is company culture in your organization?
A: Culture is critical. It reflects the leadership’s actions, both quietly and loudly, and we celebrate cultural leaders as much as we do results in our organization.
Q: What inspired you to build technology for hiring through Aeon?
A: We realized that scaling impact in hiring requires technology, so we built software to make hiring more structured, predictable, and efficient for businesses.
Q: What was a key moment of growth or adversity for MSH?
A: In 2013, we faced significant adversity that was disruptive and risky. Surviving that challenge showed our strength and set the stage for future growth and success.
Chapters00:00 Intro
00:28 Company Stats
01:05 Hiring Practices and Best Practices
03:35 Acquisition Strategies and Cultural Fit
04:27 Building Company Culture
06:02 Technology and Innovation
09:40 Connect with MSH
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