Afleveringen
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Today, I'm joined by Jason Goodman, co-founder of Bathhouse.
A communal oasis, the Brooklyn-born concept combines ancient bathing rituals, elite bodywork, and modern design to help guests look, feel, and perform their best.
In this episode, we discuss reimagining the traditional bathhouse for wellness consumers.
We also cover:
Bathhouse’s genesis
Why day passes outperform memberships
Bringing experiential hospitality to sauna culture
Subscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsider
Website: https://abathhoused.com/
IG: https://www.instagram.com/bathhouse
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The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/
Chapters:
(00:00) Introduction
(01:10) Jason's Background and Bathhouse Overview
(04:35) Genesis of Bathhouse and Early Sauna Experiences
(07:15) Nightlife Experience and Business Model Development
(09:15) Evolution of Customer Expectations and Onboarding
(12:50) Education vs. Experience Philosophy
(16:25) Building Community and Social Connection
(22:55) Business Model Breakdown and Revenue Streams
(28:15) Day Pass vs. Membership Strategy
(32:45) Competition and Rising Wellness Trends
(39:00) Scaling Strategy and Future Locations
(42:55) Design Philosophy and Unique Location Identity
(45:40) Conclusion
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Today, I'm joined by Dr. Michael Doney, Executive Medical Director of Biograph.
A preventative health and diagnostics clinic, Biograph combines comprehensive testing and personalized lifestyle interventions for a complete concierge medical experience.
In this episode, we explore its approach to designing a next-gen patient journey.
We also cover:
Making data actionable
Balancing scale with clinical rigor
How Biograph differs from primary care
Subscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsider
Biograph Website: https://www.biograph.health/
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The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/
Chapters:
(00:00) Introduction
(02:00) Michael's background and transition to preventative health
(04:05) How Biograph emerged from stealth mode
(06:05) The comprehensive patient journey experience
(08:45) Turning data into actionable health outcomes
(13:05) The evidence-based approach to health span
(17:20) Why more data doesn't always mean better health
(19:40) Addressing concerns about accessibility in preventative health
(21:20) Biograph's growth roadmap and digital platforms
(23:15) Why physical locations remain essential
(26:30) The clinical rigor behind whole body MRI programs
(31:35) Supporting rather than disrupting primary care
(35:45) Conclusion
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Today, I'm joined by Jen Batchelor, co-founder and CEO of Kin Euphorics.
Kin Euphorics is redefining drinking culture with functional, nonalcoholic spirits designed to boost presence, energy, and connection — minus the hangover.
In this episode, we explore Kin's mission to create social rituals rooted in conscious connection.
We also cover:
Prioritizing loyalty over growth hacking
Pioneering psychotropic nonalcoholic drinks
Applying circadian science to product design
Subscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsider
Kin’s Website: https://kineuphorics.com/
Kin’s IG: https://www.instagram.com/kineuphorics/
Jen's IG: https://www.instagram.com/jenofkin/
Jen's Email: [email protected]
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The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/
Jen’s Email: [email protected]
Chapters:
(00:00) Introduction
(01:15) Jen's background as a third-generation distiller
(03:00) The 10-year journey building Kin before it was mainstream
(05:00) The philosophical foundation behind the brand
(08:15) Evoking strong emotional responses to Kin's message
(11:00) Translating mission into tangible products and experiences
(14:05) How use cases have evolved from alcohol replacement to daily ritual
(17:20) Building products around circadian science and daily life
(23:15) Measuring success through loyalty over growth metrics
(26:15) The importance of newness and innovation for brand engagement
(29:45) Collaborating with retailers like Sprouts for new product development
(33:05) Staying focused on customers over competition
(36:15) The 10-year vision for Kin's future
(39:20) The concept of "Kinning the world" beyond beverages
(41:00) Conclusion
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Today, I'm joined by Ross Mackay, founder and CEO of Cadence.
Cadence is a performance supplement brand creating premium hydration products for goal-oriented individuals — from elite athletes to business leaders.
In this episode, we discuss building a brand that's bigger than the product itself.
We also cover:
Shaping a lifestyle brand with strategic collabs Decision-making frameworks for high-performing teams Creating content to document the entrepreneurial journey
Subscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsider
Cadence Website: https://usecadence.com/
Cadence IG: https://www.instagram.com/usecadence/
YouTube: https://www.youtube.com/@RossMackay1
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The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/
Chapters:
(00:00) Introduction
(01:15) Ross's background and entrepreneurial journey
(03:50) The transition from Daring Foods to Cadence
(05:10) Differentiating in a crowded supplement market
(08:35) Building authentic brand content and community
(11:10) Strategic collaboration approach and tiered partnerships
(14:15) The momentum behind Cadence's rapid growth
(16:30) Decision-making frameworks for a high-performing team
(20:50) Creating lifestyle products vs just supplements
(23:50) Cadence's product system: Core, Race, and Recover
(27:25) Product roadmap and upcoming innovations
(32:35) The cultural rise of running and endurance sports
(35:15) Personal athletic goals vs. product development
(37:50) Balancing entrepreneurship with new fatherhood
(41:00) Conclusion
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Today, I'm joined by Dr. Anthony Gustin, co-founder of Lineage Provisions.
Lineage Provisions is tackling the broken food system through clean meat products that support sustainable agriculture while providing consumers nutrient-dense snacks.
In this episode, we discuss the critical connection between soil health, animal agriculture, and human well-being.
We also cover:
Building a regenerative supply chain
Solving problems rather than chasing trends
Consequences of our disconnection from nature
Subscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsider
Lineage Provisions Website: https://lineageprovisions.com/
Lineage Provisions IG: https://www.instagram.com/lineageprovisions/
Equipfoods Website: https://www.equipfoods.com/
Anthony Gustin’s Website: https://dranthonygustin.com/
The Feed Newsletter: https://dranthonygustin.com/newsletter/
The Natural State Podcast: https://dranthonygustin.com/podcasts/
Facebook: https://www.facebook.com/DrAnthonyGustin/
Instagram: https://www.instagram.com/dranthonygustin/
X: https://x.com/dranthonygustin/
YouTube: https://www.youtube.com/dranthonygustin
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The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/
Chapters:
(00:00) Introduction
(01:40) Anthony's background
(03:50) The crisis in our food system and soil health
(07:00) Creating meat products that solve real problems
(10:30) The issue with most "grass-fed" claims
(14:30) The challenges of air-drying meat with organs
(17:40) Health consumerism vs. natural human environments
(21:30) The complexity of building a regenerative supply chain
(24:20) Disconnection from nature as our fundamental problem
(28:00) The limitations of policy-driven food system change
(32:00) Education as a pillar of Lineage Provisions' mission
(35:00) Finding fulfillment in tackling hard problems
(38:00) Conclusion
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Today, I'm joined by Robert Hammond, president & CSO of Therme Group US.
After co-founding New York's High Line, Robert is now helping Therme bring thermal bathing to America through large-scale wellness destinations.
In this episode, we discuss reimagining social bathing culture across US urban centers.
We also cover:
Creating affordable wellness spaces for the masses
The social and spiritual benefits of communal bathing
Building destinations that generate tax revenue and jobs
Subscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsider
Website: https://www.thermegroup.com/therme-group-us
Therme Group IG: https://www.instagram.com/thermegroup
Robert’s IG: https://www.instagram.com/thehighlineguy/The Culture of Bathing Newsletter: https://cultureofbathing.substack.com/
The Culture of Bathing IG: https://www.instagram.com/cultureofbathing
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The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/
Chapters:
(00:00) Introduction
(01:15) Robert's background and Therme's scale
(03:00) How Therme's model differs from American wellness concepts
(05:00) The three main areas: Play, Relax, and Restore
(07:15) Creating an indoor tropical experience year-round
(08:45) Bathing as a universal cultural experience
(10:45) The social aspect as the "sticky" part of the bathing business
(12:30) Using scale to keep prices accessible
(14:15) Working with cities to develop urban locations
(16:30) Creating new downtown destinations and tax revenue
(18:30) The Peter Attia effect on wellness adoption
(21:15) How different bathing businesses serve different needs
(24:15) Making bathing inclusive and body-positive
(27:00) Marketing wellness vs. marketing fun
(29:45) The social value of bathing experiences
(31:30) The meditation-like quality of bathing
(33:30) The beginning of a bathing movement
(35:15) Democratizing wellbeing through scale
(37:00) Conclusion
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Today, I'm joined by Robby Sansom, co-founder & CEO of Force of Nature.
Setting a new standard for the industry, Force of Nature delivers pasture-raised, 100% grass-finished, nutrient-dense proteins that prioritize animal welfare and soil regeneration.
In this episode, we discuss building a radically transparent, values-driven meat company.
We also cover:
The real cost of cheaply produced food
Reshaping consumer perception and habits
Restoring ecosystems with climate-friendly farming
Subscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsider
Force of Nature Website: https://forceofnature.com/
IG: https://www.instagram.com/forceofnaturemeats/
The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/
Chapters:
(00:00) Introduction
(01:30) Force of Nature's mission
(04:00) Problems with our current food system
(06:30) Agriculture's impact on global land use
(09:00) Misaligned incentives in food production
(12:30) Creating transparency and authenticity in meat production
(16:15) How Force of Nature ensures quality and integrity
(18:45) Testing every batch for antibiotic residue
(21:15) Connecting consumers back to their food system
(24:30) Changing consumer perception about food pricing
(28:15) The commoditization of chicken and its problems
(31:45) Force of Nature's poultry program and higher standards
(35:15) The ancestral blend and incorporating organ meats
(37:30) Future roadmap
(40:00) Conclusion
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Today, I'm joined by Pete Hull, founder and CEO of Fitstop.
With 165 locations across four countries, it hosts team-based workouts combining functional strength, metabolic conditioning, and social connection.
In this episode, we discuss the brand’s approach to results-driven social fitness.
We also cover:
Fostering genuine community
Finding the right franchise partners
Adapting the Aussie-born concept to the US
Subscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsider
Website: https://fitstop.com/
FitStop IG: https://www.instagram.com/fitstopfitness/
Pete’s IG: https://www.instagram.com/peterhullThe Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/
Chapters:
(00:00) Introduction
(01:30) Fitstop background
(02:15) Social strength training
(04:00) From motocross athlete to fitness entrepreneur
(06:00) The Fitstop training methodology
(08:15) Creating genuine community in group fitness
(11:15) Making training accessible
(14:30) The social aspect of strength training
(17:45) Functional fitness for everyday life
(19:45) Expanding into the U.S. market
(22:30) Finding the right franchise partners
(24:15) Adapting the concept for the American market
(26:15) Technology and performance tracking
(28:30) Supporting members' wellbeing beyond workouts
(31:00) The Australian fitness boom
(32:30) Future roadmap
(35:00) Conclusion
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Today, I'm joined by Tom Leverton, CEO of Purpose Brands.
The product of the recent merger between Self Esteem Brands (Anytime Fitness, Bar Method, Basecamp Fitness, and more) and Orangetheory Fitness, Purpose Brands is a health and wellness supergroup serving 6M+ members.
In this episode, we discuss integrating two fitness powerhouses to create a global ecosystem.
We also cover:
• Strategies for international franchise expansion
• Using tech to enhance member experience and results
• Balancing individual brand identities while building synergiesSubscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsiderAnytime Fitness - https://www.anytimefitness.com/
Orangetheory Fitness - https://www.orangetheory.com/
Bar Method - https://barmethod.com/
Basecamp Fitness - https://www.basecampfitness.com/
Waxing the City - https://www.waxingthecity.com/
Stronger U - https://strongeru.com/-
The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/Chapters:
(00:00) Introduction
(01:45) How Purpose Brands came together
(02:45) Tom's background and interest in health & wellness
(04:45) Managing the integration of two fitness companies
(06:15) Finding synergies and testing new membership models
(08:30) White space opportunities and international expansion
(10:30) Evolving Orangetheory programming
(13:15) Expanding modalities and potential acquisitions
(14:30) Incorporating nutrition and holistic wellness services
(16:30) Technology integration and fitness wearables
(19:30) Creating a global fitness platform with purpose
(21:30) The importance of founder-led culture
(23:15) Tom's leadership approach and integration priorities
(26:30) Future initiatives and growth priorities
(28:45) Conclusion -
Today, I'm joined by Ariana Thacker, founder and CEO of MoldCo.
Born from personal experience, the company is revolutionizing treatment for mold-related illness by combining specialized testing, personalized protocols, and ongoing R&D.
In this episode, we discuss building a healthcare platform for mold toxicity.
We also cover:
• Mold exposure’s impact on 30–40M Americans
• Making the “Shoemaker Protocol” treatment more accessible
• Building a company that bridges care delivery with cutting-edge researchSubscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsider
Website: https://www.moldco.com/IG: https://www.instagram.com/themoldcompany/
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The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/
Chapters:
(00:00) Introduction
(01:40) Ariana’s journey to MoldCo
(03:20) Identifying mold exposure
(04:40) The prevalence of mold issues in homes and buildings
(06:00) Understanding mold toxicity symptoms and biomarkers
(07:40) The broken healthcare journey for mold patients
(10:20) Finding evidence-based solutions with the Shoemaker protocol
(12:40) Market size and impact
(14:40) From VC to founder
(18:20) Raising capital for an unconventional healthcare startup
(21:20) Growing mainstream awareness of environmental toxins
(23:20) Pioneering the standard of care for mold toxicity
(25:40) Using existing medications versus developing new treatments
(29:40) Expanding beyond mold
(32:00) Current operations and patient experience
(35:00) Nationwide expansion plans
(36:00) Making lab testing affordable and accessible
(37:40) Conclusion -
Today, I'm joined by Marina Pavlovic Rivas, co-founder and CEO of Eli Health.
Tracking hormones like heart rate, Eli Health enables consumers to measure real-time levels from home through its instant saliva-based test and mobile app.
In this episode, we discuss democratizing lab-grade hormone testing.We also cover:
The future of personalized health
Creating a consumer-friendly saliva testing device
Building a partner ecosystem around real-time hormone data
Subscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsider
Website: https://eli.health/
IG: https://www.instagram.com/myelihealth/
Roles: https://eli.health/pages/careers
-The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/Chapters:
(00:00) Introduction
(04:00) R&D journey
(06:00) Use cases for instant hormone testing
(08:00) Consumer education around cortisol and hormones
(10:40) Building on first principles
(13:20) Balancing wellness and clinical science
(15:40) Fueling a hormone data ecosystem
(18:20) Business model
(20:40) Future hormone markers
(24:00) Scientific challenges of working with saliva
(27:40) Funding an intensive R&D consumer product
(30:20) Building with users from day one
(33:40) The value of creating a hormone database
(36:40) Conclusion -
Today, I'm joined by Taryn Toomey, founder of The Class.
Launched over a decade ago, The Class has evolved into a cult-favorite, cathartic workout combining sound, breath, and heart-opening practices for deeper connection to self.
In this episode, we discuss how the methodology blends the physical, emotional, and spiritual.
We also cover:
• The evolution of The Class's digital platform
• Balancing spiritual integrity with business growth
• Navigating leadership transitions and returning to the founding visionSubscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsiderWebsite: https://www.theclass.com
IG: https://www.instagram.com/theclass-
The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/Chapters:
(00:00) Introduction
(01:50) Origins of The Class
(04:10) Being ahead of wellness trends
(09:10) The regulating method explained
(12:30) Making complex modalities accessible
(16:00) Digital platform development
(20:10) Brand evolution and leadership changes
(25:30) Returning to the business and new leadership
(30:40) The future of The Class
(35:00) Creating community and expanding reach
(38:30) Conclusion -
Today, I'm joined by Ben Lewis, co-founder and CEO of Little Spoon.
Packaging healthy convenience, Little Spoon is a direct-to-consumer kids nutrition company delivering fresh meals straight to parents' doors.
In this episode, we discuss reimagining baby food for the modern parent.
We also cover:
Why traditional baby food hasn't changed in 100 years
The strategic decision to remain direct-to-consumer
Committing to quality and transparency
Subscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsider
Little Spoon's Website: www.littlespoon.com
Little Spoon's IG: www.instagram.com/littlespoon-
The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/
Chapters:
(00:00) Introduction
(01:20) Little Spoon Background
(03:10) The Problem with Traditional Baby Food
(06:40) Evolution Beyond Baby Food
(10:00) Transparency and Quality Standards
(17:40) Building Brand Trust
(21:00) Differentiating Through Quality and Brand Experience
(25:30) Staying Direct-To-Consumer
(31:40) Future Roadmap
(35:00) Conclusion -
Today, I'm joined by Darren MacDonald, CEO of Tonal.
Packing a complete AI-driven home gym into one machine, Tonal is expanding access to safe resistance training — positioning strength as essential to preventative health and longevity.
In this episode, we discuss the evolution of connected fitness and strength training as medicine.
We also cover:
• Making resistance training more accessible and data-driven
• Expanding beyond direct-to-consumer channels
• Building the future of personalized fitnessSubscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsiderWebsite: https://www.tonal.com/
IG: https://www.instagram.com/tonal-
The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/Chapters:
(00:00) Introduction
(01:15) Darren’s Path to CEO
(04:20) Making Strength Training More Accessible
(09:10) Growth Strategy & Marketing
(16:15) Strength Training for Longevity
(20:25) Product Innovation & Tonal 2
(26:10) Retail & Commercial Expansion
(31:35) Future Roadmap
(36:50) Conclusion -
Today, I'm joined by Bryan Myers, president & CEO of [solidcore].
Operating across 27 states, [solidcore] delivers 50-minute reformer-based strength workouts. Adding backing from L Catterton in September, the brand is ramping up expansion.
In this episode, we discuss the company's roadmap and the evolution of boutique fitness.
We also cover:
• Targeting underserved markets
• Innovating the reformer-based workout
• Building an accessible yet challenging brandSubscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsiderWebsite: https://www.solidcore.co
IG: https://www.instagram.com/solidcore
Bryan's IG: https://www.instagram.com/bmysofly-
The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/Chapters:
(00:00) Introduction
(01:49) [solidcore] Overview & L Catterton Investment
(08:12) Expansion Strategy & Market Focus
(13:16) Core Product Evolution
(20:49) Community Building & Brand Differentiation
(26:13) Premium Boutique Fitness Industry Context
(31:35) Leadership Philosophy & Future Vision
(36:36) Conclusion -
Today, I'm joined by Chris Howell, CEO of SPX.
A global gym and wellness design firm, SPX has crafted over 100 innovative spaces across 14 countries for brands like Soho House, HUME, and Rumble Boxing.
In this episode, we discuss elevated gym design, luxury hospitality, and custom equipment manufacturing.
We also cover:
• Gym and wellness design trends
• Integrating recovery into fitness spaces
• Creating social hubs without sacrificing functionalitySubscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsiderSPX's Website: https://www.spxfit.com/
SPX's IG: https://www.instagram.com/spxgymdesign/
Chris' IG: https://www.instagram.com/chrishowell16/
Chris' LinkedIn: https://www.linkedin.com/in/chrishowell16/
-The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/Chapters:
(00:00) Introduction
(01:27) Chris' Journey to SPX
(05:39) Challenges in Gym Design
(07:24) The Nine-Step Process for Gym Design
(14:19) Trends in Fitness and Wellness Spaces
(20:08) Consultancy and Playbooks for Success
(23:02) Balancing Design and Functionality
(25:26) Common Client Misconceptions
(30:18) The Future of Wellness and Hospitality
(35:17) Conclusion -
Today, I'm joined by Marc Washington, founder & executive chairman of Supergut.
Scaling science-backed wellness support, Supergut’s shakes, bars, and supplements feature a proprietary fiber blend clinically shown to support metabolic and overall health.
In this episode, Marc shares the brand’s evolution from DTC to nationwide retail.
We also cover:
• The rise of GLP-1s
• Balancing science with accessibility
• Making functional nutrition more mainstreamSubscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsiderSupergut's Website: https://www.supergut.com/
Supergut’s IG: https://www.instagram.com/supergut-
The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/Chapters:
(00:00) Introduction
(01:50) The Supergut Journey
(07:05) Expanding Product Lines
(11:32) The Ozempic Era and GLP-1s
(20:17) Marketing Strategies and Retail Expansion
(24:37) From Scientific Roots to Consumer Trust
(31:31) Future Roadmap
(34:18) Conclusion -
Today, I'm joined by Dr. Ryan Greene, co-founder & medical director of Monarch Athletic Club.
Bridging premium fitness and expert medicine, Monarch Athletic Club offers membership-based services spanning personal training, preventative health, nutrition support, and physical therapy.
In this episode, we discuss Monarch’s model for delivering comprehensive medical wellness under one roof.
We also cover:
• Reimagining insurance incentives
• Scaling a premium wellness experience
• Making high-performance health more accessibleSubscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsiderWebsite: https://monarchclubs.com/
Monarch’s IG: https://www.instagram.com/MONARCHCLUBS
Dr. Greene’s IG: https://www.instagram.com/dr_greene_do/-
The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/Chapters:
(00:00) Introduction
(01:44) Monarch Athletic Club
(10:08) Integrating Fitness and Medicine
(17:08) Holistic Health and Longevity Management
(24:00) Monarch's Business Model
(32:26) The Future of Performance-Based Insurance
(37:14) Conclusion -
Today, I'm joined by Luke Saunders, founder and CEO of Farmer's Fridge.
Transforming on-the-go eating, Farmer’s Fridge is scaling vending machine-style fridges stocked with fresh, nutritious meals — upgrading food options in airports, schools, and beyond.
In this episode, Luke shares his decade-long journey building the company.
We also cover:
• Using data to optimize operations
• Making healthy eating more accessible
• Creating a vertically integrated food businessSubscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsiderWebsite: https://www.farmersfridge.com/
IG: https://www.instagram.com/farmersfridge/-
The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/Chapters:
(00:00) Introduction
(01:33) Origin Story of Farmer's Fridge
(02:23) The Farmer's Fridge Experience
(03:44) Challenges and Skepticism
(05:56) Logistics and Operations
(07:36) Scaling the Business
(09:48) Location Strategy and Success
(20:37) Product Development and Customer Feedback
(24:00) Funding and Growth Strategy
(28:53) Conclusion -
Today, I'm joined by Santiago Gomez, founder & CEO of Padel Haus.
After a successful career as a restaurateur, Santiago channeled his Mexican heritage to launch Padel Haus — turning his childhood love for the game into a thriving NYC membership club.
In this episode, we discuss the company’s luxury social sports experience and expansion plans.
We also cover:
• Padel’s explosive growth
• Economics of membership clubs
• The future of racket sports in the USSubscribe to the podcast → insider.fitt.co/podcast
Subscribe to our newsletter → insider.fitt.co/subscribe
Follow us on LinkedIn → linkedin.com/company/fittinsiderWebsite: https://www.padel.haus/
IG: https://www.instagram.com/padelhaus
Newsletter: https://mailchi.mp/padel/padel-haus-newsletter-form-
The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/Chapters:
(00:00) Introduction
(01:38) The Sport of Padel and Founding Padel Haus
(04:04) The Club Experience
(05:50) Business Model and Revenue Streams
(06:26) Padel vs. Pickleball
(07:45) Expansion Strategy and Market Education
(11:38) Membership Engagement and Retention
(15:36) Future Roadmap
(24:08) Conclusion - Laat meer zien
