Afleveringen

  • This week on episode 4, we talked about:

    Jake's train stationA disappointing dialog at the end of Diablo 3What’s so incredibly great about hoodiesTeddy Ruxpin, the original edtech product for kidsCuriosity Labs, a Character portfolio company building educational AI companions for kidsThe founding story of YouTube KidsGetting new product ideas from real-world customer behaviorTwo different ways to pitch the same companyShould founders follow “best practices” when pitching investors or try to stand out?Fathom’s Series AHow we found Fathom (and then decided to invest)Authenticity in salesWhy we go out of our way to pitch ourselves to foundersOur Design Sprint with FathomAlmond butter in oatmealA great book: Against the GodsAnd much more

    📩 Get an email about every episode at JakeAndJZ.com

    💸 Learn more about our seed fund at Character VC

    🥸 Find Jake on LinkedIn and X

    🤠 Find JZ on LinkedIn and X


    Chapters

    00:00 A diabolical dialog box
    03:54 The importance of throughline
    05:45 Where is Jake's sweatshirt?!
    07:39 How sweatshirts work
    09:13 Teddy Ruxpin
    11:24 Building the pitch for Curiosity Labs
    17:04 How a side project became YouTube Kids
    22:49 A better way to pitch VCs
    33:56 How Fathom got to Series A
    40:30 How VCs do outbound sales
    45:48 How authenticity shows up in products
    53:21 Good beans
    57:14 An extended self-congratulatory ad for Character and Design Sprints

  • This week on episode 3 of Jake & JZ, we talked about:

    The Seinfeld Moviefone episode (”Why don’t you just tell me what the product does?”)The Startup Wayback Machine (continued!), our technique for learning from successful companies in their early daysWebsites through the years, including Uber in 2011, iPhone in 2007, Slack in 2014–2017Solving one problem well before you try to solve a bunch of problemsA great LinkedIn post from Kushal Byatnal (founder of Character portfolio company Extend) about selling your product before you build itA fun tabletop analog game called KLASK (check out this epic game on YouTube)A great movie: The Eagle HuntressAnd much more

    📩 Get an email about every episode at JakeAndJZ.com

    💸 Learn more about our seed fund at Character VC

    🥸 Find Jake on LinkedIn and X

    🤠 Find JZ on LinkedIn and X


    Chapters

    00:00 Seinfeld and "Moviefone"
    05:13 The Wayback Machine
    09:09 Wayback: Uber
    18:01 Wayback: iPhone
    25:42 Wayback: Slack

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  • This week on Jake & JZ, we talked about:

    What Why How, our simple framework for great marketingHow successful companies apply this framework… or don’t! We compared Oura, Fathom, Playdate, Fletch, Meta Quest, and Apple Vision ProHow Nintendo redefined not just themselves, but the entire video game marketWhy founders should start with the story and differentiation, not the productThe Startup Wayback MachineA great book: Pattern Breakers by Mike Maples JrA great article: The Idea Maze is a Useless Idea by Cedric ChinTaking action to generate information

    However, we did NOT talk about the election 😉

    📩 Get an email about every episode at JakeAndJZ.com

    💸 Learn more about our seed fund at Character VC

    🥸 Find Jake on LinkedIn and X

    🤠 Find JZ on LinkedIn and X


    Chapters
    00:00 Nintendo zags when the world zigs
    04:49 Character Labs
    05:34 What-Why-How Framework
    09:18 The Importance of a Clear Story
    12:28 Examples of the 'What, Why, How' Framework in Action
    21:39 Crafting Clear and Compelling Messaging
    23:47 More What-Why-How Examples
    33:32 Apple Vision Pro vs Meta VR: Marketing
    43:47 Lessons from 'Pattern Breakers'
    50:47 Challenging the Idea Maze

  • This week on Jake & JZ, we talked about:

    Advantages of remote vs IRL work for startup teamsCharacter Labs, our sprint program for pre-seed foundersWhy some founders feel anxious when they aren’t writing codeOur first exit of a Character portfolio company (Reclaim was acquired by Dropbox)The ongoing quest for a distraction-free phone (Jake ordered the Lightphone III)The story of Nintendo on the Acquired podcastBit Timer, a nice timer for iPhoneAnd much more

    📩 Get an email about every episode at JakeAndJZ.com

    💸 Learn more about our seed fund at Character VC

    🥸 Find Jake on LinkedIn and X

    🤠 Find JZ on LinkedIn and X


    Chapters
    00:00 Jake’s Sketchy Business Expense
    06:39 Introducing This Podcast
    08:10 Character Labs
    10:24 Even More About Character Labs
    22:11 The First GPU? Maybe?
    23:17 In-Person is Special
    25:38 Geographic Memory
    36:25 Dropbox Buys Reclaim
    40:18 How We Invested In Reclaim
    42:11 That One Really Long Taylor Swift Song
    42:35 Reclaim’s Multiplayer Sprint
    43:35 Sort of a Magic Recipe
    44:06 JZ Needs a Decent Timer App
    49:46 $17 Per Week?!
    51:56 Jake Talks About Nintendo For A Long Time