Afleveringen
-
Your tactical guide to dominate LinkedIn with scalable content strategies, B2B social selling, and exponential audience growth with Pierre Herubel (125K+ on LinkedIn).
-
Brought to you by:
Attio: The next generation CRM
Vanta: Automate compliance, manage risk, and prove trust
-
We're covering:
Preview – 00:00:00Why
Infographics Are the Main Content Format – 00:02:09
Key Elements of a B2B Content Strategy – 00:03:12
Content Strategy vs. Product Strategy – 00:07:21
The Best Format for a Content Strategy – 00:09:05
Data Points for Evaluating a Content Strategy – 00:12:55
Following a Specific Funnel? – 00:17:25
How the Whole Content Ecosystem Works – 00:20:44
Commoditized vs. Proprietary Offers – 00:24:18
Creating a Strong Offer for a SaaS Product – 00:28:06
Building the Right Team to Execute a Content Strategy – 00:34:51
How Content Amplifies Founder-Led Sales – 00:39:00
Common Mistakes Companies Make with Outreach Messages – 00:43:20
Types of LinkedIn Posts That Perform Well – 00:46:59
Using AI to Create Content – 00:50:08
Creating a 99-Page Carousel in 20 Minutes – 00:54:56
Using Canva to Design Great Graphics – 00:59:27
What Goes in an Infographic vs. Hook vs. Main Post – 01:03:15
How to Create a Compelling Hook – 01:06:22
How to Effectively Finish Your Post – 01:09:57
How SaaS Businesses Can Use Lead Magnets – 01:14:29
Repurposing vs. Reposting Content – 01:18:04
The Role of Consistency on LinkedIn – 01:20:17
How He Went from Zero to 130K Followers – 01:22:35
How to Write Authority Content – 01:28:02
Writing Hooks for Infographics – 01:29:56
Revenue Drivers and Breakdown – 01:32:56
Managing Time as a Creator – 01:38:58
Why He Lives in Bangkok – 01:40:06
Key Learnings from His Successful Course Launch – 01:41:05
Favorite Places to Hire Talent – 01:44:56
Favorite Book Recommendations – 01:47:20
Psychological Biases You Need to Know – 01:48:44Top LinkedIn Creators to Follow – 01:54:35
-
Where to find Pierre:
LinkedIn
Free Course
Website
Newsletter
YouTube
-
Email [email protected] to discuss advertising or guest opportunities.
-
We have some great podcasts coming from Dr. Nancy Li (Fmr Director of PM; Founder, PM Accelerator), Marily Nika (AI PM at Google, Former Meta), and Poorvi Shrivastav (Fmr Senior Director of PM at Meta, Salesforce).
I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
So far on the Product Growth Podcast, you’ve heard from founders, big tech PMs, and unicorn product minds on what it takes to build a great product.
Today, we’re bringing you a fresh perspective — from an operator who’s deep in the trenches, building products for multiple companies and startups as a Fractional CTO.
But that’s not all; he’s also a founder, offering us the unique opportunity to hear different perspectives from the same person.
What makes this episode even more exciting?
He’s been honing his craft for 15 years, working across industries, collaborating with diverse teams, and doing it all at the same time.
We're covering:
Preview – 00:00:00
How Much Time Should a CTO Spend on Product? – 00:01:10
Profile of a Good Early-Stage Startup PM – 00:03:08
Compensation of an Early-Stage Startup PM – 00:10:00
Best Way to Hire Early-Stage PMs – 00:15:30
Challenges with the "Trial-Based Work" Approach – 00:18:38
Stanford Study: "10% of Engineers Are Ghost Engineers" – 00:22:43
Rule of Thumb Behind Product Hires – 00:25:07
Who Should PMs Report to in Startups? – 00:28:55
Mental Model for Scaling the Product Team – 00:34:44
Mistakes Early-Stage PMs Make – 00:37:46
Minimum Viable Process for Developing Features – 00:41:40
Believing in a "Cutting Down Scope" Philosophy – 00:46:18
Why You Should Launch Early – 00:49:24
Honest Opinions on Scrum – 01:00:11
Managing in a Global Workforce – 01:07:35
Hidden Incentives for Big Companies – 01:15:32
Aakash’s Experience Before and After COVID – 01:17:15
Are AI Tools Worth the Hype? – 01:19:53
How Should PMs Use AI Tools? – 01:26:31
What’s Going on in Sergio’s Professional Life – 01:36:12
How He Manages Time to Do It All – 01:42:01
Brought to you by:
Vanta: Automate compliance, manage risk, and prove trust
Attio: The next generation CRM
Where to find Sergio:
LinkedIn
Twitter
Startup
Newsletter
Website
Email [email protected] to discuss advertising or guest opportunities.
We have some great podcasts coming from Pierre Herubel ( B2B Content Expert, 122K+ on LinkedIn), Mario Gabriele (Founder, The Generalist; Former VC), and Marily Nika (AI PM at Google, Former Meta).
I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
Zijn er afleveringen die ontbreken?
-
She gets laid off from Discord, then goes viral & becoming the most followed PM across platforms.
Not just that, she uses the moment to pivot her career, build a thriving personal brand, and winning big as a full-time content creator.
Today, we’re diving deep into her journey of going viral, breaking into product management, experience as a PM at Meta, TikTok, Discord, content creation, and more.
We're covering:
Guest's Introduction – 00:00:01
Filming the Layoff Video – 00:01:32
Her Views on Mass Layoffs in 2023 – 00:07:45
Inside Look at the Discord PM Team – 00:11:00
Product Culture at Discord – 00:15:36
The Approval Process at Discord – 00:19:54
Explaining TikTok Culture – 00:22:23
TikTok Algorithm – 00:29:48
The Start of Her Content Creation Journey – 00:32:40
How Big Social Companies Fueled Her Content Creation – 00:36:36
Becoming the Most Followed PM – 00:41:45
Her Role at Facebook – 00:44:51
The Culture at Meta – 00:48:25
What Makes a Good Product Culture? – 00:50:39
Breaking Into the PM Industry Without a Title – 00:55:36
How She Secured a Role at TikTok – 01:00:01
Her Must-Read Book List – 01:07:53
How She Landed a Role at Discord – 01:10:53
Advice for Laid-Off PMs – 01:16:03
Breaking the Internet with "30 by 30" – 01:17:28
The Production Process Behind "30 by 30" – 01:20:50
Pulling Off Big Brand Collaborations – 01:24:26
Her Process for Managing Collaborations – 01:29:33
How She Is Missing Out on More Potential and Money – 01:34:25
What’s Next for Chloe – 01:41:38
Brought to you by:
Explo: Embed customer-facing analytics in your product
Attio: The next generation CRM
Vanta: Automate compliance, manage risk, and prove trust
Where to find Chloe:
Youtube
Instagram
TikTok
Threads
LinkedIn
Twitter
Email [email protected] to discuss advertising or guest opportunities.
We have some great podcasts coming from: Adam Robinson (CEO @ Retention.com & RB2B), Sergio Pereira (Fractional CTO and CPO), and Pierre Herubel ( B2B Content Expert, 122K+ on LinkedIn).
I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
1M+ TikTok Followers. Given a TED Talk. Thought leader in AR/VR and spatial computing.
In today's episode, we've got Bilawal Sidhu who went from Deloitte consultant to Senior Google PM.
Not just that, he managed to get 3 promotions in 5 years.
Without any doubt, he has bunch of insights to share on transitioning into the PM industry, thriving as a PM in big tech, and shaping the future of innovation.
That’s exactly what we’re covering today:
Introduction to the Guest - 00:00:01
Is Spatial Computing Just Hype? - 00:01:57
How Generative AI is Helping AR/VR Progress - 00:04:22
Why Vision Pro Was a Flop - 00:10:18
Why Meta's Quest Outsold Vision Pro - 00:13:15
Why He is Still Bullish on Google - 00:17:23
How He Landed a Role at Google (After Transitioning from Deloitte) - 00:28:01
Product Management Trends in 2008 - 00:36:19
The Less Glamorous Side of Being a PM at Google - 00:39:00
Working Experience in Google Cloud vs. Google Maps - 00:43:38
Decision-Making Processes of Google Maps Teams - 00:51:44
How He Got 3 Promotions in 5 Years - 00:59:26
Two Lessons from the Promotion Story - 01:05:25
Building an Innovation-Centric Mindset as a PM - 01:18:38
AI Tools and Their Use Cases for PMs - 01:23:17
Managing Time at Google - 01:28:02
The Future of PM Roles - 01:35:23
Step-by-Step Guide on Transfers and Transitions - 01:45:16
Why He's Blown Away by Procedural 3D Modeling - 01:54:40
What's Happening in the NERFs Space? - 02:01:01
Leaving Google and Becoming a Creator - 02:07:41
His Focus as a Content Creator - 02:18:30
Income Streams Breakdown - 02:28:24
2024 Review: Creator Life vs. Google Year 5 - 02:31:54
Brought to you by:
Attio: The next generation CRM
WorkOS: Your App, Enterprise Ready
Vanta: Automate compliance, manage risk, and prove trust
Where to find Bilawal:
LinkedIn
Twitter
Website
TED show
Newsletter
YouTube
Email [email protected] to discuss advertising or guest opportunities.
We have some great podcasts coming from: Chloe Shih (Most Followed PM creator on Instagram + YouTube), Sergio Pereira (Fractional CTO and CPO), and Adam Robinson. (CEO @ Retention.com & RB2B).
I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
Swiggy started with just 30,000 daily orders.
Today, it’s a household name handling millions orders per day.
Moreover, it recently completed an IPO as well.
So, how did it scale so fast in such a competitive market?
In this episode, Anuj Rathi takes us behind the scenes to explore Swiggy’s journey.
In today's episode, we cover:
Exponential Growth Story of Swiggy – 00:03:42
Product Features Driving Growth – 00:10:25
Advice for PMs to Evolve in Their Role – 00:22:10
Going Beyond Product – 00:25:25
Development in Leadership Roles – 00:29:44
Mastering Product Discovery and Execution – 00:32:53
Tackling Challenges in PM Roles – 00:36:36
Prioritization Framework in Action – 00:41:05
Role of Collaboration – 00:48:46
Balancing Internal and External Focus – 00:51:11
Transitioning from PM to Leadership – 00:54:19
Short Tenure in Executive Roles – 01:00:09
AI for Product Managers and Leaders – 01:01:52
The Future of Product Management Roles – 01:04:15
Adopting a Cross-Functional Mindset – 01:07:52
Job Search Strategies for Executive Roles – 01:13:14
Inbound for Product Leaders – 01:18:47
Brought to you by:
Explo: Customer-Facing analytics in your product
Attio: The next generation CRM
Vanta: Automate compliance, manage risk, and prove trust
Where to find Anuj:
LinkedIn
Twitter
Company
Email [email protected] to discuss advertising or guest opportunities.
We have some great podcasts coming from: Bilawal Sidhu, Chloe Shih, and Sergio Pereira. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
I have another in-person episode from my India tour!
This is with prolific podcaster Aishwarya Ashok, who had me on her show about a year ago.
In our chat from my awesome Airbnb in the heart of 100 ft road - the center of tech in India - we cover:
Why Zoho Chooses to Stay Private - 00:02:17
The Untold Origin Story of Zoho - 00:06:52
How Zoho Carved Its Unique Market Position - 00:09:23
The Secret Sauce Behind Zoho's Growth - 00:11:06
Inside Zoho: Understanding Its Scale and Size - 00:15:29
From Marketing to Management: The Transition Path - 00:18:39
Why Showing Up Drives Career Success - 00:26:57
Proven Strategies for Landing PM Interviews - 00:28:42
Mastering Self-Reflection to Thrive as a PM - 00:32:14
Leveraging No-Code Tools to Build Referral Systems - 00:35:02
Picking the Right Starting Point with Popular Tools - 00:40:13
Common Pitfalls in PM Interviews - 00:41:53
The Art of Structuring Perfect PM Interview Answers - 00:46:18
The AI Revolution: What It Means for the Future of Product Management - 00:48:59
Brought to you by:
Attio: The next generation CRM
WorkOS: Your App, Enterprise Ready
Explo: Customer-Facing analytics in your product
Where to find Aishwariya:
LinkedIn
Website
Newsletter
Email [email protected] to discuss advertising or guest opportunities.
We have some great podcasts coming from: Anuj Rathi, Bilawal Sidhu, and Chloe Shih. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
In this episode, Gautham Krishnan shares his playbook for mastering product strategy, apply second-order thinking to uncover hidden opportunities, and leverage pre-mortems to minimize risk.
If you’re looking to sharpen your "product sense" to accelerate your career growth and build strategic products, this episode is for you.
In today's episode, we cover:
"You're Never Late to the Party with a Strong Product Strategy" — 00:11:12
How BluSmart Is Beating Uber in India — 00:15:54
Assessing If Your Product Strategy Is Good Enough — 00:34:04
How to Gain Deep Insights Into Your Users — 00:40:41
The Biggest Mistakes People Make During Pre-Mortems — 00:45:28
Product Strategy: Startups vs. Larger Companies — 00:49:53
Marty Cagan’s Take on Crafting Product Strategy — 00:52:33
The Most Important Lesson From 16 Years of Aakash’s Experience — 00:56:20
The Most Critical Trait Gautham Looks for When Hiring PMs — 01:03:10
Favorite Questions to Assess Customer Obsession in PMs — 01:08:19
How Gautham Landed His Executive Director Role — 01:10:14
Increasing Your Surface Area of Luck — 01:11:35
Gautham’s Best Advice for Aspiring PMs — 01:12:36
How PMs Should Leverage AI to Stay Ahead — 01:14:22
Brought to you by:
Explo: Customer-Facing analytics in your product
Attio: The next generation CRM
Enterpret: Transform customer feedback into product growth with custom AI
Where to find Maria:
LinkedIn
Twitter
Website
Email [email protected] to discuss advertising or guest opportunities.
We have some great podcasts coming from: Aishwarya Ashok, Anuj Rathi, and Bilawal Sidhu. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
In this episode, Mona shares her journey as the first female engineer of Airbnb’s growth team to tackling the challenges of localization and scaling performance marketing.
If you’re looking to crack into PM, build scalable growth systems, or learn how Airbnb achieved global success, this episode is packed with lessons you can’t miss.
In today's episode, we cover:
Why and How Brian Chesky Redefined the PM Role – 00:03:03
Airbnb’s Approach After Ditching Traditional Product Management – 00:09:23
Key Considerations for Driving User Adoption – 00:13:10
The Early Wins of Airbnb’s Acquisition Team a Decade Ago – 00:23:28
Airbnb’s Biggest PR Nightmare and How They Handled It – 00:28:42
Building a Culture of Quick Experimentation – 00:39:42
The Secrets Behind Airbnb’s Localization Success – 00:53:41
From Engineering to Product Management: Lessons Learned – 01:04:10
The Journey from Software Engineer to Product Manager – 01:11:00
Brought to you by:
Attio: The next generation CRM
Explo: Customer-facing analytics in your product
Where to find Maria:
LinkedIn
Twitter
Website
Email [email protected] to discuss advertising or guest opportunities.
We have some great podcasts coming from: Gautham Krishnan, Aishwarya Ashok, and Adam Robinson. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
In today’s episode, Maria Chec unpacks the identity crisis Agile faces in 2024, why roles like Scrum Masters and Agile Coaches are under fire, and how teams can move beyond rigid frameworks to drive real collaboration and value.
This is a must-listen for PMs who want to master evolving Agile practices, tailor frameworks like SAFe to their needs, and unlock tools like Kanban and user story mapping to streamline workflows and foster high-performing teams.
In today's episode, we cover:
Why Agile Thrives in Europe More Than the U.S. — 00:00:27
Agile’s Role in Digital Transformation Companies — 00:07:00
Rewriting the Playbook for Transformation — 00:09:38
The Blurred Lines Between Product Operations and Producers — 00:20:56
Why PMs Are Pushing Back Against Agile Roles — 00:23:47
The Future of Product Teams: Agile, Evolved — 00:32:55
Agile Compensation: What’s the Value? — 00:40:20
The Rise and Fall of the Agile Brand — 00:47:43
The Shift to PMs and Engineering Leaders — 00:50:52
SAFe: Friend or Foe? — 1:02:20
User Story Mapping: The Unsung Hero of Collaboration — 1:07:05
Agile vs. Scrum: What’s the Difference? — 1:12:33
The Key Ingredients of Scrum — 1:20:26
Sprint Planning in a Meeting-Averse World — 1:26:22
Principles Over Processes: Agile’s Next Step — 1:32:01
Kanban: The Flexible Framework You’re Overlooking — 1:35:30
Brought to you by:
Zeda.io: Discovery platform to turn your VoC into product insights
WorkOS: Your App, Enterprise Ready
Dovetail: The Fastest Way to Understand Your Customer
Where to find Maria:
LinkedIn
YouTube
Newsletter
Podcast
To advertise in the podcast, email productgrowthppp at gmail dot com.
We have some great podcasts coming from Mona Gandhi, Gautham Krishnan, and Aishwarya Ashok. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
In this episode, Ben breaks down why simplifying products unlocks growth, how Product-Led Growth (PLG) principles are transforming B2B, how to align growth models and product state frameworks, prioritize actions that drive activation, and improve user retention.
This episode will transform how you think about product growth, engagement, and retention.
In today's episode, we cover:
Why most B2B products are over-engineered — 00:00:21
“Every company will need to become product-led eventually” — 00:09:19
What companies shouldn’t pursue PLG — 00:17:58
Why zero-commission sales are perfect for PLG — 00:23:16
Product-Led Sales 101 — 00:25:46
Improving pricing and packaging — 00:28:52
How to build effective growth models — 00:34:35
Balancing collaboration between teams — 00:47:39
What engagement states really are — 00:52:16
Why you shouldn’t focus directly on retention — 01:01:27
How Snyk brought in a million developers per month — 01:10:03
Explaining the “Feel > See > Hear” model — 01:16:03
Landing a role at a $7 billion company — 01:24:06
“The best time to search for a job is when you already have one” — 01:32:06
Who Ben is listening to these days — 01:46:42
Brought to you by:
Enterpret: Transform customer feedback into product growth with custom AI
WorkOS: Your App, Enterprise Ready
Dovetail: The Fastest Way to Understand Your Customer
Where to find Ben:
LinkedIn
Newsletter
Website
To advertise in the podcast, email productgrowthppp at gmail dot com.
We have some great podcasts coming from Maria Chec, Mona Gandhi, and Gautham Krishnan. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
In this episode, Ramli John dives deep into the biggest onboarding mistakes teams make and shares proven strategies to optimize the process — personalization, behavior-driven emails, outreach, and identifying key upgrade moments for monetization.
If you want to reduce churn, improve retention, and create onboarding experiences that turn users into loyal fans, this episode is for you.
Agenda:
What Everyone Gets Wrong About Onboarding — 00:00:27
The Onboarding Lessons from CrossFit — 00:03:34
Is This the Best Onboarding Technique You Haven’t Tried Yet? — 00:08:18
What Makes Duolingo’s Onboarding So Addictive? — 00:10:39
Why Most Onboarding Problems Are Really Messaging Issues — 00:23:01
The Best Onboarding Emails That Actually Work — 00:33:10
Outreach Done Right: The Art of Engaging Free Users — 00:38:05
How Onboarding Can Be a Secret Monetization Weapon — 00:41:17
Laid Off? Here’s the Job Advice You Need Now — 00:57:37
The Biggest PLG Motion Mistakes Companies Keep Making — 01:02:47
A Framework to Turn Free Users into Paying Customers — 01:08:28
Great Marketing: Why It Should Attract AND Repel — 01:15:43
Head of Growth Role: Should You Take It or Run? — 01:19:56
Brainstorming That Actually Gets Results — 01:28:04
AI Tools to Increase Your Productivity — 01:31:52
From 9-to-5 to Solopreneur — 01:35:55
How to Sell Thousands of Copies — 01:43:58
Books, Newsletters, and Resources — 01:47:01
Brought to you by:
Zeda.io: Discovery platform to turn your VoC into product insights
Statsig: The complete platform for Product Growth
SectaLabs: Professional headshots from regular selfies
Where to find Ramli:
LinkedIn
Twitter
Book
Website
To advertise in the podcast, email productgrowthppp at gmail dot com.
We have some great podcasts coming from Ben Williams, Maria Chec, and Mona Gandhi. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
Andrew Capland reveals the truth behind short tenures, the realities of building successful growth teams and the playbook for sustainable success.
This episode covers the secrets of monetization, frameworks behind data-driven growth models, creating personalised onboarding flows that drive retention, and how to succeed as a growth leader.
Agenda:
Why do growth leaders have such short tenures? - 00:00:26
What’s the real taxonomy of growth roles? - 00:07:33
Common growth role pitfalls and how to avoid them - 00:10:45
Imposter syndrome and how to overcome it - 00:19:35
Why Growth is the fastest-growing function - 00:25:59
Structuring and scaling a winning growth team - 00:32:15
Why documenting how your growth team works can transform your outcomes - 00:38:20
Flexibility vs. focus: The big debate in growth teams - 00:42:17
Mastering the art of creating actionable growth models - 00:47:21
Power and pain of pricing strategies - 00:53:54
Turning anti-conversions into wins - 01:03:24
The framework for optimizing growth managers performance - 01:08:49
When growth teams outgrow themselves and merge back into core teams - 01:15:57
Actionable tips to stand out and land interviews in growth roles - 01:26:55
Career lessons for succeeding and staying ahead in growth roles - 01:30:53
Watch out for these red flags that sabotage growth careers - 01:33:30
What makes the ideal head of growth? - 01:38:37
Proven questions to identify standout talent for growth teams - 01:45:31
Key lessons from product failures and growth missteps - 01:47:39
Brought to you by:
June.so: Customer analytics for product focused teams
Dovetail: The Fastest Way to Understand Your Customer
Where to find Tibo:
LinkedIn
Newsletter
Podcast
YouTube
To advertise in the podcast, email productgrowthppp at gmail dot com.
We have some great podcasts coming from Ramli John, Ben Williams, and Maria Chec. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
In today’s episode, Colin Lernell, Senior Product Director (Patreon, Noom, Udacity) unveils the secrets of the hidden job market for product leaders, revealing how to create a "market of one" positioning, build a reputation that opens doors, and leverage networking to land unlisted roles.
He also shares actionable advice on optimizing LinkedIn profiles, crafting impactful outreach, and navigating the realities of pre-IPO versus Big Tech opportunities.
Agenda:
What People Get Wrong About Product Leadership Job Searches — 00:00:47
How to Conduct a Reputation-Based Job Search — 00:01:25
Misconceptions About Reputation — 00:07:41
Balancing Content Creation with Your Job Responsibilities — 00:09:56
The Most Effective Channel for Job Searches — 00:13:16
Understanding Candidate-Market Fit — 00:16:51
How to Get in Front of Top Recruiters — 00:21:40
Optimizing Your LinkedIn Profile — 00:30:58
The Psychology of Interviewee — 00:39:29
Should You Accept a Downgraded Role? — 00:47:27
The Reality of Taking Equity as a Product Leadership Candidate — 00:57:27
The Current Interview Process for Product Leaders — 01:03:18
Four to Five Interviews but No Offers—What’s Going Wrong? — 01:11:56
If You’re in a Full-Time Job Search, Listen to This — 01:20:58
Should You Write 'Laid Off' on Your Resume? — 01:23:46
Negotiation 101 — 01:27:55
Should You Ask for More During Negotiations? — 01:43:17
Negotiating a $1.2 Million Offer to $1.5 Million — 01:50:58
What’s a Reasonable Amount to Negotiate? — 01:58:29
Why You Should Continue Job Searching Even After Accepting an Offer — 02:06:37
Brought to you by:
Zeda.io: Discovery platform to turn your VoC into product insights
Statsig: The complete platform for Product Growth
SectaLabs: Professional headshots from regular selfies
Where to find Colin:
LinkedIn
Twitter
Newsletter
Coaching
To advertise in the podcast, email productgrowthppp at gmail dot com.
We have some great podcasts coming from Andrew Capland, Ramli John, and Ben Williams. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
In today’s episode, Melissa pulls back the curtain on what product strategy really is (and isn’t), how to scale high-performing teams without losing focus, and the biggest mistakes PMs make when balancing user needs and business goals.
This is a masterclass for PMs at every stage who want to excel at rethinking roadmaps, avoiding execution traps, and building products that drive measurable outcomes — not just features.
Agenda:
Are You Stuck in the "Build Trap"? Here’s What It Means — 00:00:14
Founder Mode: Why It’s a Double-Edged Sword — 00:07:58
The Science Behind Crafting a Winning Strategy — 00:13:17
Company vs. Product Strategy: What Most PMs Get Wrong — 00:21:34
What Really Defines Product Strategy? — 00:29:34
The 5 Layers of Strategy Every PM Must Master — 00:33:18
Empowering Teams: The Secret to Unlocking Their Full Potential — 00:39:26
From Tactical to Strategic: A Roadmap for Junior PMs — 00:48:11
How to Create Game-Changing Initiative Lists as a PM — 01:02:41
Why PMs Are Losing Their Seats at the Figma Table — 01:09:36
Prioritization Perfected: Mastering the Cost of Delay Concept — 01:18:29
The Untold Truths About Product Operations — 01:23:22
Scaling Up? Beware of These Common Team Mistakes — 01:32:15
“Product Kata”: The Iterative Framework That Drives Success — 01:35:59
Keeping Up With the Rapid Evolution of Product Management — 01:43:41
How to Land Your Dream PM Job: Proven Advice That Works — 01:52:23
Behind the Curtain: A Business Breakdown You Need to Hear — 02:02:59
Brought to you by:
Enterpret: Transform customer feedback into product growth with custom AI
Anvil : The fastest way to build software for automating documents
Dovetail: The Fastest Way to Understand Your Customer
Where to find Melissa:
LinkedIn
Online training & course
Website
To advertise in the podcast, email productgrowthppp at gmail dot com.
We have some great podcasts coming from Colin Lernell, Andrew Capland, and Ramli John. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
As I’ve often said, PMs and aspiring PMs can learn a lot from the scrappy, relentless mindset of solopreneurs and indie hackers. Today’s episode is a masterclass in just that.
In this podcast, he pulls back the curtain on rapid product validation, the perils of building on third-party platforms, leveraging AI to slash development costs, and why distribution — not just the product itself —is the ultimate key to success.
Agenda:
His initial journey and reflections — 00:00:41
Story behind shipping 11 products before mega hits — 00:13:25
Giving away 25% equity to a Twitter influencer — 00:18:58
The “hows” and “whys” of partnerships — 00:23:02
Getting suspended on LinkedIn — 00:28:14
Becoming Product Hunt Maker of the Year — 00:36:32
Going from paying $0 to paying $42K/mo for Twitter API costs — 00:45:16
Selling TweetHunter and Taplio to Lempire for $8 million — 00:51:44
Should you reduce prices to reduce churn? — 00:58:46
Acquiring new projects (Feather and Revid) — 01:01:01
Story behind getting kicked out of Beehiiv — 01:03:45
Why and how PMs should build with AI — 01:10:33
Building your personal brand a.k.a. distribution — 01:24:32
Why revenue is the best idea validation — 01:26:45
Criteria for deciding which ideas to build — 01:28:18
What do you think about the product manager role? — 01:41:14
Pros and cons of building in public — 01:44:37
Managing time as a product builder — 01:48:49
Brought to you by:
June.so: Customer analytics for product focused teams
Dovetail: The Fastest Way to Understand Your Customer
SectaLabs: Professional headshots from regular selfies
Where to find Tibo:
Twitter
Newsletter
Feather
Revid
To advertise in the podcast, email productgrowthppp at gmail dot com.
We have some great podcasts coming with Melissa Perri, Colin Lernell, and Andrew Capland. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
In this episode, Benjamin Humphrey, CEO and founder of Dovetail, takes us inside the methods that have propelled his company to become a $970M platform, trusted by industry giants like Google, Shopify, and Notion.
Benjamin unpacks the philosophy behind design-led growth, emphasizing the power of intuitive, user-centric products and how his team prioritizes pushing features to 100% completion.
In today's episode, we cover:
Why Dovetail Was Built – 00:00:10
The Consumerization of Enterprise Software – 00:02:45
Dovetail’s PLG Philosophy: Building for End Users – 00:05:01
Building Teams That Own Problems – 00:14:30
When Founders Should Hire PMs – 00:18:05
What It Means to Be Design-Led and Product-Led – 00:21:10
Balancing Speed and Quality in Product Development – 00:24:20
Planning with Design Vision Workshops – 00:27:00
Scaling Without Outbound Sales – 00:30:40
The PLG Iceberg Explained – 00:34:05
Driving User Activation – 00:37:50
Turning Users Into Advocates – 00:42:15
Pricing and Packaging as a Growth Lever – 00:46:05
Integrating AI Thoughtfully – 00:50:30
Common AI Feature Design Mistakes – 00:55:10
Refining Features for Impact – 00:59:25
Staying Ahead in the AI Space – 01:03:15
Lessons from Features That Didn’t Work – 01:07:10
Collaborating Between PMs and Designers – 01:12:45
Replacing PRDs with Storytelling – 01:17:30
Figma’s Role in Collaboration – 01:21:20
Productivity Systems of a CEO – 01:25:15
Using AI Tools Like ChatGPT – 01:28:40
Lessons from the Jira Growth Team – 01:34:25
The Future of Product Management – 01:40:10
Advice for Aspiring Founders – 01:43:00
Lightning Round: Favorite Tools and Lessons – 01:45:20
Why Product Quality Always Wins – 01:47:15
Brought to you by:
Zeda.io: Discovery platform to turn your Voice of Customer into product insights
Dovetail: The Fastest Way to Understand Your Customer
SectaLabs:
Where to find Benjamin
LinkedIn
Website
To advertise in the podcast, email productgrowthppp at gmail dot com.
We have some great podcasts coming Thibault Louis-Lucas, aMelissa Perri, and Colin Lernell. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
This episode is a masterclass in modern product management—featuring cutting-edge frameworks, actionable strategies, AI integration, competitive edge tactics, and aligning product goals with overarching business objectives.
In today's episode, we cover:
Junior PM Roles Are Done – 00:02:17
Why Talking to Customers Alone Isn’t Enough – 00:07:44
Balancing Team Empowerment with Team Maturity – 00:10:26
Do We Need a Clear Definition of the Product Trio? – 00:17:49
What’s Wrong with the Famous Double Diamond Framework? – 00:22:18
Fixing the Double Diamond Framework – 00:24:04
The Triple Diamond Framework Explained – 00:27:20
The Three Types of Product Metrics – 00:37:44
How Do Metrics Differ From Teresa Torres’ Product Outcomes? – 00:38:13
How Strategy Differs From a Business Model – 00:44:43
What’s Wrong with Popular Strategy Canvases? – 00:46:57
Why Managing Risks Is the Heart of PM – 00:53:06
The Main Types of Risks in Product Management – 00:54:11
Extending the Opportunity Solution Tree (OST) – 01:00:32
How to Prioritize Ideas Effectively – 01:07:16
Why the ICE Framework Is Practical for Prioritization – 01:10:25
Growing 100K+ Followers on LinkedIn in 12 Months – 01:12:38
How to Start a Post With a Great Hook – 01:14:10
Examples of Bad Hooks and How to Upgrade Them – 01:16:45
The Rules for Crafting a Message That Resonates – 01:19:12
Driving Action With an Effective CTA – 01:21:38
Checklist for Creating a Stellar LinkedIn Post – 01:23:42
Best Systems for Growing a Newsletter – 01:27:08
Managing Content Creation Alongside a Full-Time Job – 01:30:46
Tips for Writing Substack Notes That Perform Well – 01:33:22
Adjusting Copywriting for SEO Success – 01:35:18
Top Use Cases for AI in Product Management – 01:38:07
Should PMs Create Content? – 01:40:32
How to Avoid Burnout as a PM – 01:42:44
Modern PM Practices – 01:45:12
Brought to you by:
June.so: Customer analytics for product focused teams
Sprig: Build products for people not data points
Dovetail: The Fastest Way to Understand Your Customer
Where to find Pawel:
LinkedIn
Newsletter
To advertise in the podcast, email productgrowthppp at gmail dot com.
We have some great podcasts coming Benjamin Humphrey, Thibault Louis-Lucas, and Melissa Perri. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
In this episode, we dive into the foundations of social media success with Aaron Dinin, Duke University Faculty in Innovation and Entrepreneurship.
With a PhD in English literature and a background as a tech entrepreneur, Aaron brings a unique lens to the world of social media, challenging the idea that modern content creation is a fleeting trend.
In today's episode, we cover:
Core Technology is Storytelling - 0:00
Getting a Social Media Teaching Position - 1:03
Storytelling as Kingmaker - 4:17
Ad Break: Enterpret - 4:28
Short Form Video Fundamentals - 11:52
Hook, Tension & Conclusion - 13:10
Creating Content with Tension - 14:42
Content Templates & Structures - 16:58
What Makes Videos Go Viral - 18:58
The Power of Multiple Hooks - 21:05
Traffic Leaking Strategy - 23:41
Trend Jumping Explained - 25:16
Why Negative News Works - 29:55
Video Production Workflow - 41:35
Filming in Real Time - 45:20
Editing Process Revealed - 48:30
Ad Break: Work OS - 53:01
Daily Content Creation Tips - 1:12:15
LinkedIn Video Strategy - 1:20:16
Cracking Instagram Growth - 1:24:28
TikTok vs Instagram Algorithm - 1:29:45
Building Medium Following - 1:31:36
Writing Process for Articles - 1:36:40
Using AI for Content - 1:42:15
Ad Break: Anvil - 1:53:25
Being a Character Online - 1:54:32
Character Creation Benefits - 1:59:45
Scaling Beyond Yourself - 2:03:45
Where to Find Aaron - 2:05:07
Brought to you by:
Enterpret: Transform customer feedback into product growth with custom AI
WorkOS: Your App, Enterprise Ready
Anvil - The fastest way to build software for automating documents
Where to find Aaron Dinin
LinkedIn
Twitter
Website
To advertise in the podcast, email productgrowthppp at gmail dot com.
We have some great podcasts coming from Pawel Huryn, Benjamin Humphrey, and Thibault Louis-Lucas. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
In this episode, Vineeth dives deep into product management principles that defy frameworks.
With a big tech background leading product teams at Microsoft, Facebook—and now Statsig—he brings some hot takes on how to PM.
In today's episode, we cover:
Vineeth’s Early Days and Career Path – 00:03:20
Navigating Product Management at Microsoft – 00:12:05
Shifting from IC to Manager Roles – 00:18:45
Joining Facebook and Learning Scale – 00:23:10
Early Lessons in Product Thinking – 00:29:40
Product Features vs. Customer Pain Points – 00:36:00
Experimentation: Core to Product Development – 00:42:30
Balancing User Feedback with Innovation – 00:47:55
Frameworks: Helping or Hindering High Performers? – 00:58:10
The Art of Experiment Reviews at StatSig – 01:03:45
Customer-Centric Development: Going Beyond Data – 01:12:20
From Big Tech to Startup Culture – 01:19:55
Adapting Product Strategies to Fit Company Stages – 01:24:30
Hiring and Mentoring Product Managers – 01:29:50
Frameworks Are for Average Performers – 01:37:15
Building Cross-Functional Collaboration – 01:44:00
How AI is Transforming Product Management – 01:50:30
Leadership Insights: Empowering High Performers – 01:55:20
Vineeth’s Advice on Navigating PM Careers – 01:59:00
Final Reflections on Product Innovation – 02:04:10
Brought to you by:
Zeda.io: Discovery platform to turn your Voice of Customer into product insights
Sprig: Build products for people not data points
Anvil - The fastest way to build software for automating documents
Where to find Vineeth Madhusudanan
LinkedIn
Statsig
To advertise in the podcast, email productgrowthppp at gmail dot com.
We have some great podcasts coming from Aaron Dinin, Pawel Huryn, and Benjamin Humphrey. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe -
"If I’d had access to data-driven insights, customer activation secrets, and proven go-to-market tactics that billion-dollar companies use, I’d have scaled my company so fast..."
Well, Christmas came early this year as Henry Schuck —generously—unpacks the exact strategies that have driven ZoomInfo’s exponential growth from a bootstrapped startup to a publicly traded powerhouse!
Henry shares a rare look into the disciplined decisions behind ZoomInfo’s rise, the role of AI in reshaping sales intelligence, and his approach to leading a resilient, future-proof organization. This conversation is packed with tactical insights for anyone aiming to elevate their growth strategy and make a real impact.
In today's episode, we cover:
Founding Story: Funding with Credit Cards – 00:01:15
Finding Product-Market Fit Through Focused Targeting – 00:09:08
Rebranding from DiscoverOrg to ZoomInfo – 00:26:30
Current Business Model: Products, Segments, and GTM Strategies – 00:46:59
Developing ZoomInfo Copilot: Leveraging AI for GTM – 01:02:37
Brought to you by:
June.so: Customer analytics for product focused teams
Sprig: Build products for people not data points
OneSchema: Automate CSV imports directly in your product
Where to find Henry
LinkedIn
Twitter
Zoominfo
To advertise in the podcast, email productgrowthppp at gmail dot com.
We have some great podcasts coming from, Vineeth Madhusudanan, Aaron Dinin, and Pawel Huryn. I’m so excited to share them with all of you.
Get full access to Product Growth at www.news.aakashg.com/subscribe - Laat meer zien
