After being flung into marketing and discovering product marketing along the way, I realized that a lot of people have never heard of the field or do not understand what it entails. Furthermore, along my learning journey, I read a report by PMA and discovered that there was little to no African representation!
So I decided to start a podcast called Product Marketing Starter with the aim of:
- Featuring African PMMs and increasing awareness of the role in Africa
- Demonstrating the relevance of PMM in organizations, and
- Inspiring people who want to kickstart a career in PMM