Afleveringen
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Overcoming Limiting Beliefs and Building a Coaching Business
Free Resource: Webinar - How to Find and Get an Audience Ready to Buy March 24th 1 pm EST
In this episode of Scaling Therapy Practice, host James Marland interviews Brenda Stewart, a licensed mental health counselor who is expanding her career into coaching and consulting. Brenda discusses the challenges she faced, including overcoming her own limiting beliefs and fears. She shares about her private practice focused on trauma and eating disorders, her journey into coaching, and her new coaching business Balanced Life Strategies. She highlights the importance of investing in coaching and having a support system, and mentions her upcoming book inspired by her blind dog's journey of overcoming challenges. The episode offers insights into balancing a therapy practice while expanding into new ventures and how to embrace a mission-driven approach.
Show Highlights
00:00 Overcoming Limiting Beliefs
00:36 Upcoming Free Learning Event
02:27 Introducing Brenda Stewart
03:10 Brenda's Therapy and Coaching Journey
06:22 Challenges and Fears in Starting a Business
17:01 The Importance of Coaching and Mentorship
22:47 Future Plans and Ideal Clients
26:03 Brenda's Upcoming Book
27:48 Where to Find Brenda Online
Resources
BLS Coaching & Consulting: You are Enough! Right now. Just as you are.Therapreneur(TM): A Therapist's Guide to 3X Your Therapy IncomeBusiness Made Simple: 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and MoreFree Resource: 15 Ways to Package Your Experience Into a Product to SellCheck out Brenda’s website here!Find Brenda’s Facebook page here!Follow Brenda’s Instagram here!See some of Brenda’s other offers here!Free Resource: Webinar - How to Find and Get an Audience Ready to Buy March 24th 1 pm EST -
🎙️ STP 107 | Learn to Love Marketing: 3 Reframes to Make Selling Feel Less Gross
In This Episode of Scaling Therapy Practice:
Do you feel like marketing your practice or online course makes you sound pushy—or worse, inauthentic?
In this heartfelt and practical solo episode, host James Marland tackles one of the biggest mindset blocks therapists and helpers face: the belief that marketing is manipulative. James shares three powerful reframes that will help you see marketing in a new light—not as pressure, but as presence. With real-life stories, metaphors (like the umbrella in a storm), and a faith-informed perspective, this episode offers a gentle but empowering path forward.
You’ll walk away with:
A new mindset around marketing as helping, not harassingPermission to share your work without changing who you areThe belief that people actually need your voice, your story, and your solutionWhether you're building a course, growing your list, or just trying to put yourself out there—this episode will help you move from hesitation to motion.
“You’re not selling. You’re showing up with something useful—when someone needs it most.”
🔑 Key Takeaways:Marketing = Service: It’s not about chasing. It’s about inviting.Marketing = Connection: You’re building relationships, not pressure tactics.Marketing = Helping: You’re not bothering people. You’re showing up with generosity and trust.🕰️ Episode Breakdown:00:00 — Intro: Why marketing feels gross to helpers
✨ Links:
01:20 — A mindset shift that changes everything
03:00 — Reframe 1: Marketing is serving, not selling
05:50 — Reframe 2: Marketing is connection, not coercion
09:40 — Reframe 3: Marketing is helping, not harassment
13:00 — The gas station story: What not to do
15:10 — Final encouragement: Keep showing up with presence
16:30 — Free Resource: Webinar - How to Find and Get an Audience Ready to BuyFree Resource: Webinar - How to Find and Get an Audience Ready to Buy
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Maximizing Conversations: Patience, Humanity, and Persistence
In this episode of 'Scaling Therapy Practice,' host James Marland discusses strategies to get more sales calls by embracing patience, being more human, and maintaining persistence. James emphasizes the importance of understanding each customer's unique journey, building human connections, and being consistently present. He shares personal stories and insights on why these traits are crucial for converting conversations into sales calls. James also promotes an upcoming free learning webinar with Joey Ragona, aimed at helping mission-driven creators find and connect with their ideal audience. Key takeaways include the importance of being patient as customers navigate their journey, the value of human connections in speeding up trust-building, and the necessity of persistence in presenting solutions when the time is right. (Note: the webpage update and new tool are still being worked on...stay tuned).
Highlights
00:00 Introduction: The Power of Patience in Sales
00:21 Upcoming Free Learning Event with Joey Ragona
02:13 Welcome to Scaling Therapy Practice
02:19 Key Strategies to Get People on Sales Calls
02:54 Be Patient: Understanding Customer Journeys
06:48 Be Human: Building Genuine Connections
11:23 Be Persistent: Consistently Offer Value
14:03 Overcoming Limiting Beliefs
19:05 Conclusion and Upcoming Resources
Studio Session Live! Event March 24th at 1 PM Eastern: How to Find and Get an Audience Ready to Buy:https://courses.coursecreationstudio.com/Dreamclient_Webinar
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In this episode of Scaling Therapy Practice, host James Marland speaks with podcast marketing expert Andrew Chapman from Marasee FM. They explore the benefits of using podcasts to promote online courses and discuss strategies for effective podcasting. Andrew shares his journey from book publishing to podcasting and offers tips on podcast formats, marketing strategies, and the advantages of creating a limited series. Additionally, there's an announcement for an upcoming webinar on leveraging AI in course creation hosted by James Marland and Jay Allison. Key takeaways include understanding the role of podcasts as a marketing tool, the importance of having a clear strategy, and practical advice for getting started in podcasting.
00:00 A Life-Changing Moment
00:33 Welcome to Scaling Therapy Practice
01:02 Upcoming Webinar Announcement
02:10 Exploring Podcasting with Andrew Chapman
04:25 Andrew Chapman's Journey
13:52 Lessons from Book Publishing to Podcasting
21:44 Understanding Your Unique Value Proposition
22:05 Exploring Podcasting Strategies and Models
22:42 Direct-to-Listener Podcasting Challenges
24:32 Interview-Based Podcasting
25:11 Scripted and On-Site Podcast Formats
25:57 Round Table Discussions
27:11 Structuring Your Podcast Show
28:44 Tips for Course Creators Starting a Podcast
35:00 Marketing and Promoting Your Podcast
35:47 Conclusion and Final Thoughts -
James Marland, a course creation coach, introduces a podcast episode focused on helping therapists scale their reach through online courses. The episode features Carla Titus, founder and CEO of Wealth and Worth Within, who shares actionable financial tips for 2025. Emphasizing the importance of regular financial check-ins and the management of business expenses, Carla provides strategies on planning and financial health for therapy practices. Additionally, there's a segment announcing an upcoming webinar by author and podcaster Jay Allison, who will discuss how to use AI to create human-centered course content.
00:00 Introduction to Scaling Therapy Practice
00:58 Financial Tips with Carla Titus
01:27 Upcoming Webinar with Jay Allison
02:47 Conversation with Carla Titus
03:05 Importance of Regular Financial Check-ins
05:05 Delegating Financial Tasks
14:10 Auditing Business Expenses
19:51 Planning for Financial Success in 2025
20:06 Setting Business Goals and Mapping Out the Future
20:28 Evaluating Insurance and Credentialing Costs
21:03 Growing Revenue and Offering New Services
21:37 Balancing Time and Financial Planning for Online Courses
25:35 Reviewing Year-End Goals and Business Performance
30:55 Getting Started with Financial Planning
34:13 Resources and Final Thoughts
Register for the AI Webinar with Jay Allyson
Register Here: https://www.coursecreationstudio.com/aiwithjayResources:
Check out Carla’s website here!Follow Carla on Facebook here!Find Carla on Instagram here!See Carla on LinkedIn here! Look at Carla’s services here! -
In this episode of Scaling Therapy Practice, host James Marland introduces Brooke Borup from MyCloneSolutions to discuss strategies for scaling a therapy practice using HighLevel CRM. Brooke shares insights on the benefits of consolidating various tools into a single platform to save time, reduce costs, and improve efficiency. They explore how HighLevel CRM's comprehensive features, such as integrated marketing, scheduling, and communication tools, can help therapists focus on their strengths while automating routine tasks. Key reasons to listen include learning about the advantages of a unified CRM system, understanding how to streamline multiple tools into one platform, and hearing practical tips from an expert in business optimization. "The more interaction you can have, the higher likelihood somebody is going to purchase from you or refer you to somebody else," Brooke highlights the importance of effective communication in scaling your practice.
Show Highlights
00:00 Introduction to Scaling Therapy Practice
00:31 Importance of CRM for Therapists
00:58 Welcome Back and Guest Introduction
01:38 Brooke Borup's Journey and MyCloneSolutions
02:37 Challenges for Business Owners
05:13 Streamlining Business Operations
06:28 Introducing Go High Level
10:14 Features and Benefits of Go High Level
13:12 Comparing Go High Level with Other Platforms
22:03 Pricing and Packages
30:47 Brooke's Services and Contact Information
33:58 Conclusion and Final Thoughts
Resources
Check out Brook’s website here!Follow her on Instagram here! Find her on LinkedIn here! -
Always Be Prepared: Financial Tips for Small Business Success with Danielle Hayden
In this episode of 'Scaling Therapy Practice,' host James Marland is joined by Danielle Hayden, CPA, and co-founder of Kickstart Accounting. They discuss the critical importance of knowing your numbers as a business owner, practical tips for tax preparation, and overlooked deductions. Marland also shares a personal lesson about the necessity of having support systems in place. Danielle emphasizes, 'The minute you accept money from a customer, you become a business.' This episode is packed with valuable insights, including how to stay ready for taxes, maximizing deductions, and the benefits of having a catch-up financial review. Listen to gain confidence and peace of mind in handling your business finances.
00:00 The Responsibility of a Business Owner
01:10 Introduction and Personal Insights
03:25 Guest Introduction: Danielle Hayden
05:01 The Importance of Knowing Your Numbers
11:38 Staying Ready for Taxes
21:36 Taking Back Your Time: Outsourcing Bookkeeping
21:53 Understanding Scalable Pricing for Bookkeeping Services
22:18 Overcoming Barriers to Getting Help in Your Business
22:34 Misconceptions and Overlooked Tax Deductions
23:10 Maximizing Business Deductions: Real-Life Examples
25:23 Business vs. Personal Expenses: Practical Tips
26:50 Travel and Business Expenses: What You Need to Know
27:50 The Importance of Separate Business and Personal Accounts
28:15 Online Education and Skill Building: Deductible Expenses
28:38 Managing Deductions and Tax Liabilities
31:21 Overlooked Tax Write-Off Categories
32:28 Home Office Deductions and Accountable Plans
35:15 Maximizing Business Deductions: A Step-by-Step Guide
36:52 Creating Healthy, Sustainable, Profitable Businesses
37:48 Kickstart Accounting Inc.: Services and Mission
38:57 Final Thoughts and Encouragement
Links and Resources
My Clone Solution: https://myclonesolution.com/Kickstart Accounting Inc: https://kickstartaccountinginc.com/ Course Creation Studio: https://www.coursecreationstudio.com/ -
How to Stay on Track in 2025
Starting something new—whether it’s a side hustle, a course, or a whole new venture—can be daunting. You’re navigating the fog of uncertainty while trying to avoid mistakes. But what if mistakes were a part of the plan? My recent conversation with Brandon White, entrepreneur, investor, and seasoned business planner, was a masterclass in turning fear into strategy and ideas into actionable steps.
Here are the key takeaways for course creators and entrepreneurs looking to scale their mission-driven work.
1. Expect Mistakes and Embrace the ProcessBrandon shared a valuable insight: expect mistakes. They’re a natural part of any journey, especially when starting something new. The key is not to avoid them but to minimize their impact and recover quickly. Mistakes often offer the most important lessons.
"The truth is most people are much closer to success than they think, but they quit too soon because they scare themselves," Brandon reminded us.
For course creators, this means letting go of perfectionism. Launch that first draft of your online course. You’ll learn, adapt, and improve along the way.
2. A Business Plan Isn’t OptionalMany of us dread the idea of writing a business plan. It feels overwhelming and unnecessary—until we realize it’s a lifeline. A good business plan clarifies your goals, identifies your audience, and ensures your efforts are sustainable.
Here’s a simplified framework Brandon recommends:
Slide 1: Elevator Pitch – What problem are you solving, and how? Keep it under 15 seconds.Slide 2: Problem – Define the pain point. Use this formula: "A person does X, their pain is, existing solutions are broken because..."Slide 3: Solution – How does your course solve this problem uniquely?Slide 4: Market – Who needs your solution? Get specific.Slide 5: Go-to-Market Strategy – How will you reach them? Social media? Partnerships? Ads?Slide 6: Traction and Milestones – What progress have you made? What’s next in the short term?Slide 7: Competition – Who else is out there, and how are you different?Slide 8: Financials – Know your numbers. This isn’t just about profits—it’s about sustainability.Slide 9: Team – Who’s involved? Who do you still need?Slide 10: Funding Needs – How much capital do you need, and when?Slide 11: Summary – A quick recap of everything.Even for an online course, this blueprint helps ensure your passion aligns with the practical steps needed to succeed.
3. Focus on Your Unique AudienceOne of the biggest mistakes is going too broad. Instead, get specific. Are you creating a course for therapists burned out from 60-hour weeks? Or for parents looking for mindful ways to manage family stress?
Brandon emphasized, "The better you define your audience, the easier it is to stand out from the competition and speak their language."
Knowing your audience deeply also makes marketing easier. You’re not just selling a course; you’re offering a tailored solution.
4. Your Financials Tell a StoryFinancial planning isn’t just numbers—it’s a story of your business’s health and potential. As Brandon said, "If you don’t know where your money is coming from, everything dies."
For course creators, this means understanding your costs (platform fees, marketing expenses) and potential income (pricing models, course tiers). Break it down into manageable chunks. How many students do you need to cover your costs and make a profit? This clarity fuels confidence.
5. Keep It Simple and IterativeA business plan shouldn’t be a massive document gathering dust on a shelf. Keep it short, actionable, and update it regularly. Think of it as a living roadmap that evolves as you do.
"It’s not about writing a perfect plan," Brandon explained. "It’s about using it to guide your actions and adjust as you learn."
Your Mission in MotionWhether you’re diversifying into online courses or starting your first side hustle, the tools Brandon shared offer clarity and courage. By embracing mistakes, crafting a business plan, and staying focused on your audience, you’re not just creating a course—you’re building a sustainable, mission-driven venture.
Now, it’s your turn. Start small, stay specific, and let your passion lead. And remember, the best way to predict your future is to create it.
LinkedIn Learning EventThe Trust Advantage: Elevate Your LinkedIn Profile for Impact: Thursday, January 23rd, 2025, 1 pm ESTThe Magnet ModelMagnetic Client Attraction: Sophie’s Revolutionary MAGNET ModelResourcesCheck out Brandon’s website here!Find Brandon’s Instagram here!See Brandon on Twitter here!Visit LinkedIn and find Bradon here! -
STP 100 | How I Learned to Embrace Mistakes and Pivot
In the 100th episode of the Scaling Therapy Practice Podcast, James Marland reflects on the journey so far, sharing both his accomplishments and mistakes. He discusses the importance of re-examining assumptions, inspired by Adam Grant's book 'Think Again', and highlights the alignment of his mission with helping therapists who are irrationally passionate about their dreams. Key takeaways include insights on the grind of podcasting, the evolution of his show's focus, and his pivot towards more authentic branding that supports therapists in making a meaningful difference. 'It's okay to admit when something isn't working, reflect, think again, pivot and grow,' says James. As he realigns his marketing to match his passion, James remains dedicated to helping therapists put their mission in motion.
Highlights00:00 Introduction to the Scaling Therapy Practice Podcast
00:26 Expanding Your Influence with Online Educational Products
01:20 Special 100th Episode: Lessons Learned and Future Directions
02:31 Reflecting on the Podcast Journey
03:54 The Evolution of the Podcast's Focus
06:39 Aligning Marketing with Passion
12:33 Future Plans and Encouragement
14:57 Conclusion and Call to Action
Your Turn
What do you think about this shift? Does this new direction resonate with you? I’d love to hear your thoughts—email me at James@coursecreationstudio.com.Join The Cohort: https://courses.coursecreationstudio.com/goodfit
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STP 99 | How to Stop Sabotaging Your Success: What Not to Do in 2025
Hi friends,
This episode gets a little personal. I’m sharing the habits I’m leaving behind in 2025 to create a more intentional, fulfilling year. These aren’t just resolutions—they’re practical shifts I’ve been working on to stop sabotaging my own success. If you’ve ever felt stuck or overwhelmed, I think you’ll find some inspiration here.
Here’s what I cover:
Why I’m replacing social media scrolling with something meaningful. (Spoiler: it’s about valuing my time and feeding my mind!)The game-changing habit of planning for success before going to bed.How focusing on progress, not deficits, has helped me overcome imposter syndrome.A bonus tip: why I’m refusing to take my days for granted and how capturing meaningful stories has made every day feel richer.As I said in the episode: “I’m not going to use social media to cure boredom.” That small change has opened the door to more productive and impactful habits—and it can for you, too.
This episode is about more than just tips; it’s about getting honest with ourselves and creating space for the life we really want. I’d love for you to listen and think about what you’ll stop doing in 2025 to make room for growth. Let’s make this year the one where we stop holding ourselves back.
Listen now and join me in putting our mission in motion for 2025.
00:00 Introduction: Making Every Day Valuable
00:39 Three Things I'm Not Doing in 2025
01:10 Avoiding Social Media to Cure Boredom
05:25 Planning for Success Before Bed
10:05 Focusing on Gains, Not Deficits
17:32 Bonus: Not Taking Days for Granted
25:52 Conclusion and Call to Action
Contact James: https://courses.coursecreationstudio.com/contact
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How to Conquer the Monster in the Closet: Mastering Your Financial Story
In this episode of the Scaling Therapy Practice Podcast, host James Marland welcomes special guest Nate Hendricks, owner of Navigator Bookkeeping. The conversation explores how Nate transitioned from teaching to starting his own bookkeeping business and eventually niching down to serve private practice owners in the mental health field. They discuss the importance of understanding and managing finances effectively to reduce stress and make informed business decisions. Nate shares practical advice on separating personal and business finances, dealing with IRS debt, and the benefits of understanding your financial story. The episode emphasizes the significance of finding your niche and how financial clarity can empower therapists and practice owners to grow and expand confidently.
Show Highlights
00:00 Introduction to Scaling Therapy Practice Podcast
00:25 Understanding Client Financial Concerns
00:51 Upcoming Online Content Cohort
01:12 Interview with Nate Hendricks
01:35 Nate's Journey from Teaching to Bookkeeping
03:17 Specializing in Private Practice
03:59 The Importance of Niching Down
04:39 Starting a Business: Challenges and Decisions
10:43 Finding Your Financial Story
14:50 Success Stories and Client Experiences
21:41 Resources and Contact Information
23:56 Conclusion and Final Thoughts
Resources and LinksCreate Your Online Course: https://courses.coursecreationstudio.com/Schedule Discovery Call - Navigator BookkeepingFacebook: https://www.facebook.com/NavigatingyourbooksLinkedin: https://www.linkedin.com/in/natehendrikse/ -
Harnessing Feng Shui for a Productive Workspace with Mark Ainley
Host James Marland welcomes Feng Shui consultant Mark Ainley, who discusses the profound impact of our physical environment on our mindset and productivity. Mark shares his journey into Feng Shui, emphasizing the importance of conscious relationship with our space. He offers practical tips for creating a more accommodating, less stressful office environment, such as decluttering and integrating personal, colorful items. Key highlights include Mark's insight into the importance of addressing minor annoyances: 'If you want to change the course of a river, you go as far upstream as you can and move one rock.' The episode also delves into the nuances of transitioning to teaching Feng Shui online and the benefits of creating interactive, immersive online learning experiences. Visit senseofspace.com for more resources.
00:00 Introduction and Opening Thoughts
00:35 Diversifying Income with Online Content
01:00 Welcome to the Show
01:13 Meet Mark Ainley: Feng Shui Expert
02:09 Mark's Journey into Feng Shui
04:10 Teaching Feng Shui: From In-Person to Online
06:35 Adapting to Online Teaching During COVID
07:54 Practical Feng Shui Tips for Your Workspace
10:01 The Importance of Environment in Productivity
12:34 Applying Feng Shui Principles
16:09 Creating a Supportive Work Environment
27:03 Mark's Resources and Offerings
35:29 Final Thoughts and Farewell
ResourcesCreate freedom and flexibility with an online course: https://www.coursecreationstudio.com/Check out Mark’s website at Sense of Space! https://www.senseofspace.com/Find Mark on Facebook here! https://www.facebook.com/ContemporaryFengShuiWithMarkAinley/Follow Mark on Instagram here! https://www.instagram.com/sense_of_space/ Sign up for Mark’s email list here! https://mailchi.mp/fd8adb3ba054/welcometosenseofspace -
In this episode of Scaling Therapy Practice, host James Marland discusses overcoming perfectionism and the comparison trap with master-certified Kaizen Muse creativity coach Nancy Norbeck. Nancy shares her journey from tech support to coaching, offering insights into why people get stuck in perfectionism and providing actionable tips to combat it. She highlights the importance of recognizing inner critics and making 'bad art' to unlock creativity. The episode provides practical advice for mission-driven leaders looking to launch impactful online courses. Key takeaways include recognizing the prevalence of perfectionism, journaling critical thoughts, and embracing imperfection to foster personal growth. "We get stuck in the perfectionism trap because it's drilled into us from the time we're kids," Nancy explains, encouraging listeners to break free from these limiting beliefs.
Show Highlights:
00:00 Understanding the Comparison Trap00:29 Diversify Your Income with Online Content00:54 Introduction to the Podcast and Guest02:22 Nancy Norbeck's Journey to Online Courses04:45 The Perfectionism Trap13:59 Tips to Overcome Perfectionism25:07 Make Bad Art: A Course to Combat Perfectionism29:42 Final Thoughts and EncouragementLearn more about Nancy, her podcast, and her courses here: https://fycuriosity.com/
To Learn More about creating your online course and the January Cohort, Visit coursecreationstudio.com
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How to Structure Online Courses That Keep Learners Engaged
Guest: Rebecca Cuevas, Author of Course Design Formula: How to Teach Anything to Anyone Online
Host: James MarlandEpisode Summary:
Key Highlights
In this episode of Scaling Therapy Practice, Rebecca Cuevas shares her expert advice on designing online courses that captivate learners and deliver transformational results. Rebecca discusses common pitfalls, offers actionable strategies, and explains why starting with a clear transformation goal is essential.00:00 Introduction to Scaling Therapy Practice
"How are people going to be different and better as a result of my course?"
06:45 Starting with Transformation in Mind09:29 Why Content Shouldn’t Dictate Structure
"Your expertise is a treasure chest of gems, but you need a crown to hold them."14:11 The Power of Role Models in Learning
"People need to see inspiring examples of others who’ve succeeded. It normalizes the process."17:34 Overcoming Resistance to Change
"Therapists have an unfair advantage—they’re trained to help people overcome resistance."21:14 Avoiding Content Overload
"Don’t serve learners a whole cow when they just want a steak dinner."23:01 Designing for Engagement
Rebecca introduces "minimum viable learning design," which simplifies course creation while ensuring effective learning.27:39 Cutting Content the Right Way
"It’s not about cutting; it’s about selecting only what leads directly to the transformation."30:29 Tools for Course Creation
Rebecca shares why she prefers Thinkific for hosting online courses: "It works like Lego pieces—you can create and reuse small elements."33:12 Final Thoughts: Done is Better Than Perfect
"There’s no such thing as perfect—and there’s no such thing as done. Just get out there and do it."Key Quotes from Rebecca Cuevas"Your course isn’t about you—it’s about the learner and their transformation.""When you focus on transformation, the structure of your course becomes clear.""If you’re thinking about watching thousands of hours of your old videos to create a course, don’t. Start fresh with a design plan."Resources MentionedBook: Course Design Formula: How to Teach Anything to Anyone OnlineRebecca’s Website: Learn and Get SmarterFree Resources & Think Tank: Available at Rebecca’s website: Learn and Get SmarterFor all the links and resources, visit the blog page here: https://courses.coursecreationstudio.com/blogMake a list of your 2024 wins and post them here: https://courses.coursecreationstudio.com/offers/igKLNcn8/checkoutDo you want to diversify your income in 2025? Visit this page to see if we are a good fit -
Systems for Scaling Your Therapy Practice
In this episode of the Scaling Therapy Practice podcast, host James Marland talks with Nicole McCants, a psychologist-turned-business coach. Nicole shares her journey from running a solo practice for 15 years to successfully scaling a group practice with 55 therapists. She introduces her five-step scaling method, which includes systemizing operations, hiring, attracting clients with digital marketing, converting clients, and retention. Nicole emphasizes the importance of investing in marketing, building trust in a team, and having a coaching or support system. She also discusses the benefits of online courses for therapists looking to reduce hours and increase income. Tune in to learn actionable tips and get inspired by Nicole's story.
00:00 Introduction to Scaling Therapy Practice
02:03 Interview with Nicole McCants
03:13 Nicole's Journey to Business Coaching
12:08 Challenges and Mistakes in Scaling
12:35 Hiring and Trusting Your Team
17:07 Digital Marketing Strategies
21:36 Mindset Shifts and Group Coaching
23:10 Nicole's Future Plans and Conclusion
Visit the blog for all the links and resources: https://courses.coursecreationstudio.com/blog
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In this episode of 'The Scaling Therapy Practice,' host James Marland interviews Julie Herres, owner of Green Oak Accounting and author of 'Profit First for Therapists.' They discuss key strategies for scaling a therapy practice, focusing on the importance of financial sustainability and the critical role of accounting support. Julie highlights that every session should add to the bottom line and emphasizes the interconnectedness of scaling through session count and clinician headcount. The episode also covers the potential pitfalls of hiring without proper financial planning, and Julie provides real-world examples, like the pros and cons of buying a practice building. Listeners gain valuable insights into managing compensation packages, avoiding expensive mistakes, and exploring new revenue streams like online courses.
Show Highlights00:00 The Financial Pitfalls of Generosity in Practice02:11 Introduction to Scaling Therapy Practices02:19 Meet Julie Herres: Expert Accountant for Therapists02:54 Defining and Approaching Scaling in Therapy Practices04:27 Maximizing Space and Resources for Growth06:30 Breaking Down the Numbers for Scaling09:44 The Role of Accountants in Scaling Your Practice13:56 Avoiding Expensive Mistakes in Practice Management18:38 Creating Effective Compensation Packages21:46 Exploring Online Courses as a Revenue Stream25:32 Julie's Resources and Contact Information26:41 Conclusion and Final ThoughtsLinks and ResourcesMore Resources from Julie and her team: https://www.greenoakaccounting.com/Are you ready to scale with a digital product? Take the quiz: https://forms.gozen.io/TMu9Szi9S4i9C7I3h2S3 Do you want to talk about scaling your practice with an online product? Contact James here: https://tidycal.com/360z043/chat-with-jamesEmail James with questions: james@coursecreationstudio.com -
Transforming Crisis Into Faith: An Inspirational Journey With Henry B. Dotson III
In this episode of 'Scaling Therapy Practice,' James is joined by Henry B. Dotson III, an inspirational speaker, author, and Christian cancer coach. Diagnosed with multiple myeloma in 2015, Henry shares his miraculous healing journey and how he has turned his battle with cancer into a mission to help others. Henry discusses the importance of faith, the power of corporate prayer, and how to transform a crisis into spiritual growth. He elaborates on how his experience led him to write his book and become a Christian cancer coach, offering a unique perspective on using one's faith during trying times. Tune in to hear Henry's powerful message of hope, resilience, and spiritual transformation.
Show Highlights
00:00 The Struggles of Therapists01:33 Introducing Henry B. Dotson III02:20 Henry's Cancer Diagnosis and Journey05:35 Faith and Healing07:58 Becoming a Christian Cancer Coach16:53 Writing the Book19:11 The Power of Prayer and Corporate Support19:48 Realizing the Broader Impact20:39 Coaching Cancer Patients and Caregivers22:52 Spiritual Perspective on Suffering31:19 The Hero's Journey in Cancer Coaching35:18 Engaging with the Community37:07 Contact and Future PlansFind Course Creation Resources and Support: https://www.coursecreationstudio.com/
Find more resources from Henry: https://ojof.life
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Unleashing Potential: From Adversity to Coaching Mastery with Debra Russell
In this inspiring episode of 'Scaling Therapy Practice,' host James Marland explores the transition from traditional therapy to innovative course creation, enhancing freedom, flexibility, and income for therapists. Special guest Debra Russell, an MBA and elite certified business coach, shares her journey from a career in theater and film production to becoming a successful business coach after a prolonged illness. Discover the transformative power of coaching, tips on selecting the right coach, the impact of mindset on productivity, and strategies to overcome imposter syndrome, burnout, and procrastination. Learn how to implement the 80/20 rule, balance personal and professional life, and maintain discipline to achieve business success. Tune in for valuable insights and practical advice to create impactful, productive courses.
00:00 Introduction: Breaking Free from Traditional Therapy
00:22 Join the Course Creator Hub
00:55 Welcome to Scaling Therapy Practice
01:11 Meet Debra Russell: From Theater to Coaching
02:19 Debra's Journey: Overcoming Adversity
04:23 Discovering Coaching and Building a Business
09:49 The Importance of Coaching and Finding the Right Fit
14:49 Delegation and Team Building for Success
16:14 Overcoming Challenges in Course Development
16:43 The Power of Public Speaking
17:34 Battling Imposter Syndrome
19:52 Managing Membership and Burnout
22:12 Launching a New Program
22:54 Mindset vs. Structure in Productivity
28:22 Summarizing Key Takeaways
31:02 Where to Find More InformationJoin the Free Creator Community: https://courses.coursecreationstudio.com/store
Turn Procrastination and Overwhelm into Productivity: https://coursecreationstudio--debrarussellcoaching.thrivecart.com/procrastination-overwhelm-productivity/ -
Empowering Therapists: Heather Fishbach's Inspiring Journey and Online Course Success
Join host James Marland on the Scaling Therapy Practice show as he interviews Heather Fishbach, a holistic health practitioner with over 40 years of experience. Heather shares her extraordinary journey from massage therapy to becoming a Doctor of Chinese Medicine and Acupuncture. In this heartfelt episode, she recounts overcoming a stroke using her holistic techniques and transitioning from in-person therapy to launching successful online courses. Learn about her Course Creator Hub, the challenges of pricing and platform selection, and how affiliate marketing and personal connections have amplified her impact. Heather's inspiring story offers valuable insights into diversifying income through online courses, balancing in-person and online work, and transforming lives through problem-solving and relationship-building.
00:00 Breaking Free from the Therapy Chair
00:40 Introducing the Course Creator Hub
01:16 Welcome to Scaling Therapy Practice
01:30 Meet Heather Fishbach
02:25 Heather's Journey in Holistic Health
07:28 A Life-Changing Stroke
12:42 Transitioning to Online Courses
16:53 Challenges in Launching Online Courses
18:13 Mastering Zoom for Business
18:46 Choosing the Right Platform
19:59 Balancing Clinic Work and Online Courses
20:27 The Importance of Long-Term Planning
22:37 Marketing Challenges and Solutions
25:27 Building Relationships and Affiliate Marketing
33:54 Future Goals and Aspirations
35:25 Where to Find More InformationLinks and Resources
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In this episode of Scaling Therapy Practice, host James Marland engages with cultural anthropologist Bob Vetter to explore innovative pathways for therapists and healers to expand their practices beyond one-on-one sessions. Bob shares his rich background in cultural anthropology, Native American spiritual practices, and curanderismo from Mesoamerica, emphasizing the integration of healing methods into course offerings.
Bob discusses his journey from educational travel to offering online courses and workshops, focusing on the concept of the 'wounded healer' and the intersection of personal crises with healing capabilities. The episode illustrates opportunities for therapists to diversify their income and better serve their communities by leveraging group dynamic healing and online platforms.
Key highlights include Bob's community-building efforts through Temascal practices and his development of an integrative course model emphasizing collaboration and philanthropy. Listeners are encouraged to embrace their unique gifts and experiences as part of their healing journey.
Show Highlights
00:00 Introduction: Breaking Free from Traditional Therapy
00:46 Join the Course Creator Hub
01:24 Meet Bob Vetter: A Journey in Cultural Anthropology
02:19 Discovering Native American Healing Practices
05:34 From Anthropology to Healing: The Transition
07:32 Curanderismo: The Heart-to-Heart Healing
10:06 Building a Healing Community
13:36 COVID-19: A Turning Point
15:16 Developing Online Healing Courses
18:32 The Concept of 'Don' and Personal Healing
20:58 Challenges and Group Healing Dynamics
28:47 Future Plans and Hybrid Course Model
29:44 Final Thoughts and Contact Information
35:52 Closing Message: Embrace Your JourneyJoin the Course Creator Hub: https://courses.coursecreationstudio.com/store
Check out Bob and his resources: www.bobvetter.com
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