Afleveringen
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Hey, what's up everyone? Welcome to another episode of The Obvious Choice podcast. Today we've got Jason from Milford, Connecticut, who's been crushing it in both the brick-and-mortar and online space for nearly two decades. He's looking to revamp his coaching mentorship program, and we dive deep into everything from launch strategies to the realities of paid advertising in today's market. What I love about this conversation is how it showcases that sometimes scaling back and getting more hands-on can be the right move, even when conventional wisdom says otherwise.
We get into the nitty-gritty of marketing funnels, event planning headaches, and why the old launch models that used to work so well might not be your best bet anymore. Let's jump in.
Pre-order my upcoming book "The Obvious Choice" here: https://amzn.to/4ghBzce
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
Host: Jonathan Goodman https://www.instagram.com/itscoachgoodman/
Every Friday, over 75,000 jacked nerds (just like you) read 5-Reps Friday, my newsletter with actionable tips on marketing, health, books, and earning more www.5repsfriday.com
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 41,000+ coaches and get your account today at www.quickcoach.fit.
Timestamps
0:00 Episode introduction
0:40 Jason introduction
1:17 Discussion of plans to revamp the mentorship program in 2025
2:58 Conversation about the scalability of the business mentorship program
3:23 Jason explains he's actually going in reverse direction, wanting more hands-on involvement
3:47 Breakdown of program components
5:34 Jason shares experience running a Northeast coaches summit
7:29 Marketing strategy discussion
11:42 Discussion of different marketing tiers (gold, silver, bronze)
14:23 Analysis of lifetime customer value in relation to advertising
16:02 Discussion of launch timing and strategies
18:25 Comparison of twice-yearly versus monthly launch models
19:30 Discussion about testing and improving marketing over time
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In this episode we dug into something I've been thinking about a lot lately - this idea that structure actually breeds freedom. For the first time ever, I actually wrote down my personal rules, things I've been working on and aspiring to. Some are habits I've already built, others I'm still working on, but having them written down has been a game-changer for reminding myself of who I want to be. We walked through rules like leaving your phone at the door (which I still struggle with sometimes), buying extra tickets to events to force yourself to be social, and never resisting a generous impulse. We got into some deep stuff about trust, honesty, and why you should never try to convince someone to trust you - that's usually a red flag.
Amber and Ren joined me, bringing their own experiences and perspectives, especially around the challenges of maintaining authenticity in business relationships. The whole conversation really centered on how these simple rules can help us be better to the people we love, because sometimes we show the least amount of love to those who matter most.
Pre-order my upcoming book "The Obvious Choice" here: https://amzn.to/4ghBzce
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
Hosts:
Jonathan Goodman https://www.instagram.com/itscoachgoodman/
Ren Jones https://www.instagram.com/fitnessjonestraining/
Amber Reynolds https://www.instagram.com/amberreynolds.me/
Every Friday, over 75,000 jacked nerds (just like you) read 5-Reps Friday, my newsletter with actionable tips on marketing, health, books, and earning more www.5repsfriday.com
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 41,000+ coaches and get your account today at www.quickcoach.fit.
Timestamps
0:00 - Introduction and discussion about rules/structure
1:19 - Discussion about phone rule and house boundaries
3:12 - Talk about work history and coaching
3:57 - Introduction to rules about people you love
4:30 - Discussion about buying extra tickets for events
14:05 - Conversation about trust and business relationships
21:19 - Rule about not lying and personal experiences
26:07 - Rule about taking responsibility
27:26 - Rules about friendship and giving compliments
33:05 - Stories about generous impulses
37:24 - Discussion about keeping special things special
44:07 - Wrap-up
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Zijn er afleveringen die ontbreken?
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Hey, welcome back everyone. Today we're diving into something that really gets to the heart of effective marketing in the fitness industry. You know, a lot of trainers get caught up in chasing social media metrics and viral content, but what I've learned over my 10+ years in this business is that success often comes from what happens beneath the surface.
I'm joined by Wallace, a trainer with 15 years of experience who's noticed something interesting - while he started targeting busy moms in their 30s, his most successful client base actually turned out to be women between 45-65, particularly empty nesters in executive and management positions.
We're going to break down how to lean into this market more effectively, and I'll share why I think focusing on life transitions - like becoming an empty nester - can be more valuable than traditional demographic targeting. We'll also talk about why having a meaningful conversation with one client like "Janet" and creating content from that could be more valuable than posting five generic pieces hoping one goes viral.
This episode is all about working smarter, not harder, and really understanding how to build genuine connections that lead to sustainable business growth. Let's dive in.
Pre-order my upcoming book "The Obvious Choice" here: https://amzn.to/4ghBzce
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
Host: Jonathan Goodman https://www.instagram.com/itscoachgoodman/
Every Friday, over 75,000 jacked nerds (just like you) read 5-Reps Friday, my newsletter with actionable tips on marketing, health, books, and earning more www.5repsfriday.com
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 41,000+ coaches and get your account today at www.quickcoach.fit.
Timestamps:
0:00 Episode Introduction
0:45 Wallace Introduction
3:50 How do you make yourself the obvious choice?
7:40 Description of a favorite client
12:55 Do you recommend I switch my avatar?
16:25 Thank you for joining me.
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Today we dove deep into a chapter from my next book (after "The Obvious Choice) - it's all about rules. I've collected about 50 rules over the years. We actually had a great discussion about the book's potential title, moving from "Too Early for Coffee" to possibly "Shut Up and Watch the Sunset," which came from this rule Calvin and I have about stopping to appreciate sunsets.
Today's main focus was on rules that start at home because your home is where you build momentum for your day and show evidence of who you want to become. We covered everything from not keeping junk food in the house (because if it's there, you'll eat it), to mowing your own lawn (sometimes it's not about time value, but about caring for your space), to greeting people at the door when they come home. These rules aren't about being perfect - I certainly don't follow them all the time - but they're reminders of the person I want to be, ways to wake up out of autopilot and become more conscious of how we live our lives.
Pre-order my upcoming book "The Obvious Choice" here: https://amzn.to/4ghBzce
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
Hosts:
Jonathan Goodman https://www.instagram.com/itscoachgoodman/
Ren Jones https://www.instagram.com/fitnessjonestraining/
Amber Reynolds https://www.instagram.com/amberreynolds.me/
Every Friday, over 75,000 jacked nerds (just like you) read 5-Reps Friday, my newsletter with actionable tips on marketing, health, books, and earning more www.5repsfriday.com
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 41,000+ coaches and get your account today at www.quickcoach.fit.
Timestamps
0:00 - Episode Introduction
1:53 - Official start of the episode
3:39 - Explanation of collecting rules over the years
5:10 - Conversation with editor about book's progress (45,000 words)
8:15 - Discussion about potential book titles ("Too Early for Coffee")
9:33 - Introduction of "Shut Up and Watch the Sunset" as potential title
14:41 - Introduction to rule categories ("Bad habits start in the home")
16:18 - First rule: No junk food in the house
21:23 - Rule about making your bed
22:24 - Rule about prepping morning coffee
22:47 - Rule about toilet flushing ("If it's yellow...")
24:12 - Rule about buying 2-ply toilet paper
24:27 - Rule about mowing your lawn
26:06 - Rule about composting
29:07 - Rule about separating fields of play
34:09 - Discussion about electronics in the bedroom
36:11 - Rule about greeting at the door
37:17 - Final rule about being present
39:51 - End of episode
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In today's episode, we're tackling a question I get all the time – how to successfully transition from in-person to online training while maintaining (or even increasing) your income. We'll dive deep into identifying your ideal clients, understanding why you're making this shift, and most importantly, how to bring your current clients along for the journey.
I'll share a concrete pathway to hitting that $12K/month mark working remotely, break down pricing strategies that work, and give you actionable steps to have those important conversations with your clients. Whether you're just starting to think about going online or you're ready to make the leap, this episode is packed with the practical advice you need to make it happen. Let's dive in!
Pre-order my upcoming book "The Obvious Choice" here: https://amzn.to/4ghBzce
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
Host: Jonathan Goodman https://www.instagram.com/itscoachgoodman/
Every Friday, over 75,000 jacked nerds (just like you) read 5-Reps Friday, my newsletter with actionable tips on marketing, health, books, and earning more www.5repsfriday.com
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 41,000+ coaches and get your account today at www.quickcoach.fit.
Timestamps
0:00 Introduction and core question
2:20 Who are you trying to engage with?
3:42 Who are your best clients?
5:25 Why do you want to get away from training in person?
7:50 How to make $12K/month working remotely?
10:00 Will your clients follow you on your journey?
11:55 What are your packages at right now?
13:20 How to approach your clients?
17:20 Take action!
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We recorded something different today. I sat down and shared a pretty personal essay I wrote about my wife's recent pregnancy - our tenth pregnancy actually, but hopefully our third child. We've had our share of losses, and this time around, Allison's been sick. But here's the thing - it got me thinking about all these choices we make, you know? Like living close to my parents instead of chasing that New York dream, or not overloading Calvin with extracurriculars like every other kid in the neighborhood.
Sometimes these decisions that look like missed opportunities are creating space for when life throws you a curveball. We got into how this connects with the themes in my upcoming book, The Obvious Choice, and had some great discussions about writing, resilience, and why keeping your cup half empty might be the smartest move you can make. Amber and Dave jumped in with their usual wit, we went off on some tangents about vegans in California doing jiu-jitsu (because why not?), and somehow wrapped it all up with a conversation about Stephen King and the power of authentic storytelling.
Pre-order my upcoming book "The Obvious Choice" here: https://amzn.to/4ghBzce
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
Hosts:
Jonathan Goodman https://www.instagram.com/itscoachgoodman/
Ren Jones https://www.instagram.com/fitnessjonestraining/
Amber Reynolds https://www.instagram.com/amberreynolds.me/
Every Friday, over 75,000 jacked nerds (just like you) read 5-Reps Friday, my newsletter with actionable tips on marketing, health, books, and earning more www.5repsfriday.com
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 41,000+ coaches and get your account today at www.quickcoach.fit.
Timestamps:
0:00 Living with a half-empty cup
15:00 Initial discussion/reaction to the essay
25:00 Discussion about writing process and sharing
35:00 Deeper discussion about life philosophy
45:00 Wrap-up discussion
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Welcome back to The Obvious Choice podcast, where today we're continuing to workshop a chapter from my next book. If you guys don't know, I actually started this podcast for an entirely selfish reason - to write better books. Everyone says you should create content for your readers and listeners, but nah, this one's for me. I'm stoked that you're along for the ride though, and I hope it's fun for you to see these books basically get built in real time.
Once The Obvious Choice comes out in January (which you can pre-order now), you'll start seeing this process unfold. Today we're diving into exploration and how to add more of it into your life. Get ready to workshop this with me, and maybe let's figure out together why doing nothing might be worse than doing something boring.
Pre-order my upcoming book "The Obvious Choice" here: https://amzn.to/4ghBzce
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
Hosts:
Jonathan Goodman https://www.instagram.com/itscoachgoodman/
Ren Jones https://www.instagram.com/fitnessjonestraining/
Amber Reynolds https://www.instagram.com/amberreynolds.me/
Every Friday, over 75,000 jacked nerds (just like you) read 5-Reps Friday, my newsletter with actionable tips on marketing, health, books, and earning more www.5repsfriday.com
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 41,000+ coaches and get your account today at www.quickcoach.fit
Timestamps
0:00 - Introduction and explanation of podcast purpose (writing books, workshopping chapters)
2:13 - Start of chapter section "Boring Not Vacant"
5:30 - Isaac's Lesson begins
11:25 - Author's personal reflection on writing and book production
14:45 - Discussion of The Good Place TV show
17:30 - Critique of business success stories and survivorship bias
21:15 - Coach-client disconnect discussion
25:40 - Story about mother-in-law's tattoo
28:15 - Personal story about Mexico and pregnancy
31:00 - Exploration and self-discovery
34:00 - Closing segment/outro with humorous "slow jam" reference
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In this episode, we discussed strategies for sustainable social media growth and business development. The conversation covers crucial topics including content recycling, community building, and the often-overlooked aspects of social media success beyond just creating content. Key insights include how to effectively reuse content, build genuine engagement through strategic partnerships, and develop business systems for scaling. The discussion also addresses common challenges like content creation burnout, hiring decisions for solo entrepreneurs, and maintaining a healthy mindset when dealing with sales and client outreach. Particularly valuable is the revelation that social media success isn't primarily about content quality, but rather about building reputation and fostering community engagement.
FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
Hosts:
@itscoachgoodman
Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.
Timestamps:
00:00 - Introduction and social media growth challenges
13:16 - Discussion on collaborations and strategic partnerships
17:02 - Business organization and hiring strategy
26:56 - Content recycling strategy and social media management
31:37 - Dealing with content perfectionism
36:36 - Discussion on video call backgrounds and professionalism
46:46 - Advice for young professionals starting their careers
50:03 - Handling DM conversations and sales mindset
56:15 - Closing remarks
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Hey everyone, today we're diving into what it really means to grow older without growing up. You know, some of my best memories come from getting completely lost - whether it's finding the world's best cup of instant coffee in Nicaragua, riding local buses in Uruguay, or navigating treacherous roads in Indonesia. But this isn't just about travel - it's about keeping that sense of wonder and exploration alive in everything we do. I'll share stories about how stepping off the beaten path, embracing uncertainty, and staying curious can make life richer, even if it means occasionally hitching a ride in the back of a sketchy produce truck with your family. Trust me, those are often the moments when you feel most alive.
FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
Hosts:
@itscoachgoodman
@fitnessjonestraining
@amberreynolds.me
Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.
Timestamps:
0:00 - Discussion about what grandparents want to be called
1:00 - Introduction to topic of growing older without growing up
2:00 - Pop culture references and jokes
4:00 - Story about best coffee in Nicaragua
7:00 - Discussion about exploration vs vacation
9:00 - Story about Band-Aids seller in Uruguay
11:00 - Discussion about fundraising and Girl Scout cookies
14:00 - Story about driving in Lombok, Indonesia
19:00 - Philosophy on getting lost and being present
21:00 - Story about Crater Lake visit
23:00 - Discussion about Mexico and travel experiences
26:00 - Story about Al Capone and French islands
30:00 - Conversation about different ways people process information
33:00 - Personal discussion about sleep and worry
36:00 - Wrap up with jokes about cultural differences in adventure
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I listened to two fascinating coaching conversations today. The first was with Daniel Corbett, who has an interesting dual role as both a minister and a fitness coach. He came seeking advice about why his in-person clients stick around longer than those he finds online. Throughout their discussion, they explored how he could authentically bridge his religious work with his fitness business, particularly through his connection to the International Churches of Christ. The conversation was really about finding that sweet spot between digital presence and real-world relationships.
Then the conversation shifted to Miles, who shared his experiences networking within the Filipino community in Toronto. He's been actively attending cultural events and making meaningful connections, including building relationships with high-achieving members of his community. Both conversations really drove home a key theme: the power of genuine, in-person relationships over purely digital connections in building a sustainable coaching business.
What's particularly interesting is how both cases show coaches finding success by engaging deeply with communities they're naturally part of - whether that's through religious affiliation or cultural heritage - rather than trying to be everything to everyone online.
Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.
FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
Hosts:
@itscoachgoodman
Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.
Timestamps
0:00 Daniel introduces himself as both a full-time minister and online personal trainer, working primarily with career-driven men 25-35. He explains his challenge: clients he meets in person tend to stay longer than those he acquires online.
1:43 Discussion about Daniel's ministry work with college students at University of Washington and Seattle Pacific University, and his approach to incorporating his religious background into his fitness business.
3:18 Jonathan discusses the importance of trust in coaching relationships, explaining it as a triangle of affinity, familiarity, and community. Daniel reveals all his long-term clients come through church connections.
6:13 Exploration of Daniel's church structure (International Churches of Christ) and its potential as a platform for business growth.
10:30 Strategic discussion about incorporating Daniel's faith background into his social media presence and bio without limiting his client base.
14:41 Jonathan suggests viewing social media as a nurturing tool rather than lead generation and proposes creating content specifically for church leaders.
19:14 Discussion about organizing minister workshops and networking events, with emphasis on letting participants share their stories rather than just presenting information.
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In this candid origin story, Jonathan reveals his journey from personal trainer to successful online entrepreneur. Growing up in a traditional professional family in Toronto, Jonathan breaks convention to build the Personal Trainer Development Center (PTDC) from scratch. He shares pivotal moments including a life-changing book gift from a client, his first affiliate sale that exceeded a day's training income, and a breakthrough $180,000 product launch that came just as he was questioning everything.
Through practical lessons on recognizing talent, choosing development over immediate gains, and the power of optimistic ignorance, he demonstrates how persistence and strategic relationship-building can transform a side project into a thriving business. A must-watch for aspiring entrepreneurs and fitness professionals looking to expand beyond traditional career paths.
Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.
FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
Host:
@itscoachgoodman
@fitnessjonestraining
@amberreynolds.me
--
Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.
Timestamps:
0:00 - Playful opening banter about Tiny Toons
0:27 - Introduction to the podcast and book announcement
0:57 - Discussion of podcast outreach and origin story motivation
3:16 - Ball hockey story and Excalibur team anecdote
4:29 - Background on growing up in Jewish Toronto community
7:26 - University years and working at campus gym
9:54 - Early personal training career and client interactions
12:09 - Lesson on false economies and development over savings
15:23 - Pivotal moment with psychiatrist client Tom giving Rich Dad Poor Dad
21:40 - Document compilation leading to first book
24:31 - Conversation with Rick about PhD vs writing a book
26:27 - Finding an editor and publishing process
28:47 - Discussion of optimistic ignorance in entrepreneurship
32:05 - Website creation and early marketing efforts
38:32 - Building relationships with other fitness professionals
41:01 - Learning internet marketing through others' products
44:02 - First significant affiliate sale moment
47:07 - The "freedom number" concept
50:34 - Building community and product development
52:58 - Launch of 1K Extra course
55:03 - New York wedding story and final launch success
59:19 - Follow-up about maintaining relationships with mentors
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In this eye-opening conversation with gym owner Joe Hsiung, we uncover a goldmine opportunity in the online fitness space that almost nobody is targeting: empty nesters. After running multiple successful gym locations, Joe was struggling with the longer sales cycles in online coaching - until we identified this perfect market hiding in plain sight.
You'll discover:
Why empty nesters make ideal online fitness clients (they have time, money, and motivation)How to build your marketing calendar around university start datesThe key difference between local gym marketing and online coachingWhy targeting "busy moms" might be hurting your businessA repeatable system for scaling your online fitness businessThis episode is a must-watch for gym owners looking to expand online or online coaches struggling to find their perfect niche. We even break down specific marketing angles and messaging strategies you can use to attract this untapped market.
Plus, we discuss creative business models, including how to partner with influencers if you prefer staying behind the scenes. Whether you're just starting your online fitness journey or looking to scale your existing business, this conversation will give you actionable insights you can implement immediately.
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Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.
--
FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
--
Host:
@itscoachgoodman
@fitnessjonestraining
@amberreynolds.me
--
Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.
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💥Pre-order your copy today of The Obvious Choice: https://www.amazon.com/Obvious-Choice-Timeless-Lessons-Success/dp/1400249139
I explore the concept of freedom through the lens of a 48-day road trip I took with Allison before we had kids, contrasting it with a friend's story of feeling trapped in his successful career. The episode weaves together themes of walking costs, perceived limitations, and the illusion of being stuck, ultimately revealing that freedom isn't about beaches or private planes – it's about having options and control over your choices.
Drawing parallels between travel with no fixed route and life with no fixed expectations, I examine how we often become prisoners of our own success, letting status, belongings, and others' perceptions dictate our paths. The message is clear: true freedom comes not from what you own or achieve, but from your ability to choose your direction, even if you decide to stay right where you are.
Timestamps:
0:00 Introduction and road trip story setup
0:37 Details of 48-day national parks adventure
1:44 Story transition to friend stuck in career
2:53 Discussion of walking costs and freedom
4:35 Freedom vs self-imposed limitations
6:14 Mentor's advice on prioritization
7:37 Analysis of anxiety and life balance
8:45 Discussion of selfishness and control
10:02 Behind-the-scenes podcast discussion
11:46 Conversation about podcast listening speeds
13:34 Discussion about religion and hope
16:47 Wrap-up and podcast recommendations
📚Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Please preorder your copy today: https://www.amazon.com/Obvious-Choice-Timeless-Lessons-Success/dp/1400249139
👉FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
HOW - Rate / review this podcast, take a screenshot, and send it to [email protected]
🎙️Host:
Instagram: @itscoachgoodman
Twitter: @itscoachgoodman
Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at: https://www.5repsfriday.com/
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at https://www.quickcoach.fit/
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Have you ever felt stuck in your coaching business or wondered if success was a fluke?
If you’ve struggled with imposter syndrome, maintaining momentum, or reigniting creativity in your work, this episode is packed with real strategies to help you move forward.
In this mega episode of The Obvious Choice Podcast, we’ve combined three insightful hot seat conversations featuring coaches who share their challenges and breakthroughs. From leveraging your local reputation for online growth to creating niche content and finding inspiration, these discussions will resonate with anyone navigating the ups and downs of coaching.
You’ll learn how to:
Use creativity to stand out in your niche.Tap into your existing network and build from what’s already working.Reframe challenges as opportunities for community connection and personal growth.Design content that resonates with your audience and attracts the right clients.If you’ve ever felt the emotional rollercoaster of coaching–and wondered how to keep going–this episode is for you.
Key Takeaways
(00:00) Introduction to Nick's Journey
(00:47) Challenges and Emotional Rollercoaster
(01:58) Recalibration and Creativity
(04:52) Targeting Specific Audiences
(06:55) Content Strategy and Networking
(16:55) Expanding Local Market Presence
(21:00) Exploring Business Potentials at the Golf Club
(22:48) Building a Local Clientele
(26:05) Community-Driven Fitness Initiatives
(30:53) Introducing Lauren: A New Coach's Journey
(33:29) Leveraging Personal Stories for Success
(34:56) Creating Effective Freebies and Challenges
--
Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.
--
FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
--
Host:
@itscoachgoodman
@fitnessjonestraining
@amberreynolds.me
--
Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.
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Are you tired of doing it all?
In part 2 of our special series on Jonathan’s minimalist approach to living, he challenges the idea that being well-rounded is the key to success. Instead, Jonathan dives into the power of finding and focusing on your “thing”--the unique strength that energizes you, even when it’s tough.
He shares why focusing on what you do best (a lesson not taught in school) can lead to a more fulfilling life, rather than trying to balance a range of skills that drain your passion.
Jonathan also talks candidly about letting go of control and how this unexpected move gave him more freedom to focus on his passion for writing and living a purposeful life.
From embracing specialized mastery, to the paradox of giving, to creating rules that reduce decision fatigue, this episode on minimalist living is a must-listen.
Tune in now to start shifting from busy to simplified and purposeful living!
Key Takeaways:
(00:00) Introduction
(00:38) The wedding anniversary trek in Albania
(06:37) Why you should find and focus on your “thing”
(17:37) Leapfrog skills for success
(24:33) The giving paradox: Give more to get more
(29:49) How choice minimalism can be life-changing
(32:02) Creating rules to reduce decision fatigue
(36:42) Episode wrap-up
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Watch or listen to episode 279 | The Truth About Having It All: https://youtu.be/uGLOH0ibGrI
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Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.
--
FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
--
Hosts:
@itscoachgoodman
@fitnessjonestraining
@amberreynolds.me
--
Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.
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Have you ever thought, “Am I the only one struggling with this?”. If you’ve questioned your ability to push through or felt the pressure to prove you’re capable, this episode will remind you that you’re not alone.
In this week’s Hot Seat episode of The Obvious Choice podcast, we dive into the emotional rollercoaster that online fitness coaches experience. From navigating moments of doubt to facing unexpected pressures, we address the unique feelings and challenges of this profession.
We’ll explore strategies for staying motivated and building resilience when time gets tough. You’ll learn how small, creative tweaks can keep you grounded, ways to handle unsupportive family members, manage anxiety even after hitting milestones, and more.
If you’ve ever wondered about the ups and downs of coaching–and how to handle them–this episode is for you.
Let’s jump right in!
Key Takeaways:
(00:00) Introduction
(00:11) Bringing back the “fun” in coaching
(04:53) How to add creativity to your content
(16:52) Managing anxiety after success
(25:36) Next-level strategies for client success testimonials
(29:28) When your family members are 100% unsupportive
(36:35) A goal isn’t just a one-stop journey
(41:30) Don’t try to convince others to believe in you
(45:21) The inner battle of high-achievers
--
Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.
--
FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
--
Host:
@itscoachgoodman
--
Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.
-
Life can feel overwhelming with endless choices we have to deal with every single day. But it doesn’t have to stay that way.
In the first installment of our special series on Jonathan’s minimalist approach to living, we dive into how minimalism isn’t just a lifestyle but a way to make better, faster decisions.
You’ll learn how minimalism helps reduce anxiety by limiting choices and the frameworks to make quicker, satisfactory decisions. Through real-life examples, Jonathan highlights how living with constraints can actually increase happiness and resilience.
Ready to make room for what truly matters?
Tune in now!
Key Takeaways:
(00:00) Introduction
(01:28) You’re not the author of your life, but the editor
(02:05) The less secure you feel, the more you pack
(05:25) Casio watch vs. Apple smartwatch
(07:01) The deeper meaning of minimalism
(09:14) Impact when you accumulate possessions
(14:58) The difference between stupidity and ignorance
(18:07) Making quick, informed decisions, like picking a bike
(23:12) How accepting “good enough” saves time
(24:17) Applying the minimalist approach to voting in a federal election
(27:35) Balancing decisiveness with reflection
(35:04) Final thoughts
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Watch or listen to episode 60 | The One About Content: https://youtu.be/Mn1QWnK3xcc
--
Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.
--
FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
--
Hosts:
@itscoachgoodman
@fitnessjonestraining
@amberreynolds.me
--
Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.
-
Are you juggling too much as a coach, handling every detail yourself because you worry clients only want you?
Minakshi, a Denver-based fitness coach for Indian immigrant women, shared the same struggles.
In our Hot Seat episode of The Obvious Choice podcast, she opens up about how hard it’s been to delegate without fear of losing client trust.
Today, you’ll learn the concept of “trust transfer”, the importance of culturally sensitive coaching, and building repeatable systems that allow consistent client management, even during busy seasons.
Tune in to discover how to scale your coaching business without sacrificing quality or burning out!
Key Takeaways:
(00:00) Introduction
(00:11) Minakshi’s struggle with letting go of control
(02:25) Culturally-aware coaching strategies
(03:48) Why trust transfer is crucial for scaling
(08:55) Importance of repeatable systems for consistency
(10:02) Playing the social media game
(16:35) Content creation tip for online coaches
--
Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.
--
FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
--
Hosts:
@itscoachgoodman
--
Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.
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Do you feel guilty about not spending enough time with your family while working on your online coaching business?
Meet Cait Caserta–a former fitness director who pivoted to online coaching, all while raising young kids.
In this episode, Cait shares her journey from fitness management to building her online fitness coaching business and how she navigated the pressure of being both an entrepreneur and a mom.
We also explore her struggle with investing in herself, the role of faith in trusting the process, and how her mindset shifted to prioritize meaningful client connections over sales.
Tune in to discover how you can balance ambition and family without sacrificing your well-being.
Key Takeaways:
(00:00) Introduction
(00:20) Cait’s career journey and how she got into online fitness coaching
(07:18) The struggle to prioritize family versus business
(10:15) Expiring vs. unexpiring moments in life
(12:04) What it’s like for Cait to run an online fitness business
(16:17) Challenges of working late and missing family time
(17:48) COVID-19 as a “pressure” for business growth
(20:07) Dealing with fears and doubts
(24:52) The connection between faith and resilience
(28:06) Cait’s revenue growth with the Online Trainer Mentorship (OTM) program
(32:40) The biggest lessons Cait learned
(38:24) Advice for those on the edge of investing in themselves
--
Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.
--
FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
--
Host:
@itscoachgoodman
Guest:
@coachcait47
--
Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.
-
Are you struggling with the tech side of your online fitness coaching business?
Online fitness trainer Ryan Cali, one of our Online Trainer Mentorship students, faces the tech woes many of us do–learning new platforms, creating streamlined client systems, and building an engaging Facebook community.
But here’s the kicker: being a successful online fitness coach isn’t about having a flawless tech setup.
Join us in this week’s Hot Seat edition of The Obvious Choice Podcast, where we break down easy steps to overcome your tech insecurities and how involving your clients in your growth process builds a stronger connection.
If you’re struggling with tech or feeling like you’re “not there” yet, this episode is for you!
Let’s dive in!
Key Takeaways:
(00:00) Introduction
(00:08) Meet Ryan Cali
(02:26) Richard Feynman’s ant story
(04:24) The “sketching” approach to business development
(05:55) Involve clients in your growth process
(07:10) Ryan’s tech savviness challenge
(08:08) Providing a great client experience
(11:55) The magnetic power of passion
--
Jon's next book, The Obvious Choice, published by HarperCollins, is now available for preorder on Amazon in Hardcover, Kindle, and Audio. Click here to preorder your copy today.
--
FREE GIFT - Get a free copy of the Wealthy Fit Pro's Guide to Getting Clients and Referrals (digital and audio. Sells for $22.99 on Amazon.)
HOW - Rate/review this podcast, take a screenshot, and send it to [email protected]
--
Hosts:
@itscoachgoodman
@fitnessjonestraining
@amberreynolds.me
--
Join 72,000+ trailblazers, leaders, and coaches who fuel up with our low-stress, high-impact 5 REPS FRIDAY newsletter at www.5repsfriday.com.
The Obvious Choice podcast is presented by QuickCoach - free, professional software for fitness and nutrition coaches that elevates the value of what you do. Join 35,000+ coaches and get your account today at www.quickcoach.fit.
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