Afleveringen

  • Rocket City meets Music City as we talk with Olivia Christian, Marketing Director for tvg hospitality – a hospitality group that focuses on fan and artist experiences. Olivia tells us all about tvg’s flagship and first U.S. venue, The Orion Amphitheater in Huntsville, AL, which is an 8,000 capacity greek-inspired amphitheater which opened in spring 2022. In addition to hosting many national touring shows, the venue focuses on being the “third space” for people (after home and work) with a huge focus on community and cultural events, sustainability practices, and hospitality for everyone visiting. The venue’s focus on sustainability includes zero waste to landfills, a reusable cup program (reused over 500,000 cups since opening!), and allowing water bottles with water stations throughout the venue. They also have an artist garden with fruits, vegetables, and herbs that are used as garnish for drinks and used in food as well as a special bar named “Carbon” which donates $1 from every purchase to Tennessee Riverkeeper to protect rivers by enforcing environmental laws and educating the public. We chat with Olivia about her history in live events, which includes runs at Ryman Auditorium, War Memorial Auditorium, Tennessee Performing Arts Center, and promoter National Shows 2 (NS2). Enjoy this fun, informative episode that’s sure to inspire you to follow your passion, buck venue stereotypes, and have a greater appreciation for a good marketing mix.

    Olivia Christian: LinkedIn | Email
    tvg hospitality: Facebook | Instagram | LinkedIn
    The Orion Amphitheater: Facebook | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • Fire up the barbecue and grab your 10-gallon hat because we’re headed down to Dallas for this week’s episode of Venueland! We catch up with Julian Bowman, Senior Director of Marketing for Fair Park – a massive multipurpose complex that boasts over 1000 events a year. The national historic landmark is home to Cotton Bowl Stadium, Broadway Dallas, Dos Equis Pavilion (managed by Live Nation), a children’s aquarium, botanical garden, African American Museum of Dallas, The Hall of State, and so much more. They also play host to The State Fair of Texas, the longest running fair in the country, that welcomes a whopping 2.5 million visitors across 24 days. Everything truly is bigger in Texas! Julian tells us all about the complex and the unique partnership between Fair Park First and Oak View Group which collaborate on keeping the facilities active and the park in great condition. We hear about how the various entities and businesses work together to meet challenges, such as parking and traffic, and work to help each other out to ensure the rising tide raises all ships. Julian walks us through his history in the industry, from growing up wanting to be the next Stuart Scott (BOO-YAH!) to pursuing sports, to eventually landing in venue management which found him in various opportunities across North America. He talks about his personal passion of making an impact on his community and tells us about the venue’s internship program with two majority minority high schools to introduce youth to the live events industry. Enjoy this fun, fascinating episode that will make you long for some state fair food and a visit to the Red River Rivalry.

    Julian Bowman: Instagram | LinkedIn
    Fair Park: Facebook | X/Twitter | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

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  • Grab your text book and meet us in class as we head to Pittsburgh to chat with Paige Beal, Associate Professor at Point Park University in the Rowland School of Business, who teaches in the Sports, Arts, Entertainment and Music Business (SAEM) program. In a city packed with entertainment venues like PPG Paints Arena, Acrisure Stadium, PNC Park, and Highmark Stadium as well as numerous other venues - Paige talks to us about their program and how they work with the local venues on an extensive internship and shadowing program. We talk about industry and program trends and how students were challenged and affected by the pandemic. Hear different tips for hiring new staff if you’re in the industry or pursuing jobs and networking if you’re entering the field – and how the importance of networking cannot be overstated. Paige walks us through her career and background of working in traditional and digital media, and how her experience in those fields has helped inform her teaching. She talks about how she and the staff stay on top of emerging trends and technologies - including teaching and engaging with AI so students know how to properly use it and create good prompts – and how its critical to remain curious in your career. Enjoy this interesting episode taking a look inside the classroom at the future of the live event industry, and advice on navigating changes no matter where you are in your career.

    Paige Beal: LinkedIn | Instagram | Threads | TikTok
    Point Park University: Facebook | X/Twitter | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • Carve out some ice time and triple-axel your way into this episode with Tami Allen, Senior Director of Winter Sports Events at IMG, and Event Director for Stars on Ice. Tami tells us about IMG, where she’s celebrating her 25th year, and how under the Endeavor umbrella it’s part of a massive global portfolio of businesses across the sports & entertainment ecosystem allowing for collaboration and maximizing opportunities. Stars on Ice, which she works on specifically, is the premier figure skating tour featuring the best skaters in the world. She talks about marketing shows in international markets, and the importance of leaning on local resources. We also discuss Tami’s involvement in the Event & Venue Marketing Conference, where she has been awarded the highest award for her years of work including First-Time Attendee initiatives – welcoming new conference attendees and connecting them with conference mentors. We learn about her history in the industry, from attending the University of Akron for their dance program to volunteering at celebrity golf tournaments and doing contracted events with the New York Yankees before landing at IMG. Have fun with us on this informative, playful conversation that discusses how to face social challenges, navigating your career, and fun stories between friends.

    Tami Allen: Facebook | LinkedIn
    IMG: Facebook | X/Twitter | Instagram
    Stars on Ice: Facebook | X/Twitter | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • Sit back in your seat as we queue the lights and get ready to rock with this episode’s guest – Danielle Edwards, Lighting Designer & Director for numerous tours including Greta Van Fleet, Maren Morris, Lizzo, and Kacey Musgraves. We dive into all things lighting as Danielle explains the ins and outs of what goes into designing, programming, and directing lighting for touring productions. Learn about how a typical tour day unfolds – from chalking to building rigs to making adjustments and then running the show. She tells us how she got into lighting, starting off doing stage managing and being a tech, and how those perspectives help inform her designs and allow her to understand what is possible and practical. We talk about how event lighting has changed over the years and different trends and technology that continues to evolve the industry. Danielle tells us about EVEN - Events Vocational Education Network - a non-profit she co-founded with others during the pandemic to make the industry more equitable, diverse, and inclusive. EVEN now partners with Diversify The Stage and do master classes inviting women to learn more about roles and life on the road. Whether you’re curious what goes into beautifully lighting a show, what it’s like on a tour, or want to hear what Danielle thinks is the best lit tour currently – this episode is for you. It’s full of great advice, fun perspective, and lots of information that is sure to make you better appreciate the intricacies of lighting on tours. Hit the lights and enjoy!

    Danielle Edwards: Instagram | LinkedIn

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • Things are coming up roses this episode as we head to Portland, the City of Roses, to chat with Kevin Merlet, Director of Arena Marketing at Rose Quarter – which includes Moda Center, Veterans Memorial Coliseum, and Alaska Airlines' Theater of the Clouds. We talk about the unique flexibility and setup of Alaska Airlines' Theater of the Clouds, which is a unique take on an arena curtaining system that allows them to scale and attract many artists and comedians that may otherwise go elsewhere. Kevin explains some of the many things that make Portland unique, and how the city will invest in you if you invest in them. He explains their need and benefits of being authentic and community focused and how authenticity drives and brings forward creativity. We discuss Kevin’s unique career path that led him from internships at record labels in Chicago to music licensing in Los Angeles to his current role in Portland. Hear about some of the similarities and challenges between music licensing and marketing live events. This episode is chock full of fun stories, a love of music, shop talk about partnerships and consumer strategies, and a love of “Rip City.” Keep Portland weird!

    Kevin Merlet: Instagram | LinkedIn
    Rose Quarter: Facebook | X/Twitter | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • BONUS EPISODE – We’re keeping it 💯 with this special bonus episode that marks our 1️⃣0️⃣0️⃣th overall episode of Adventures In Venueland! 😱 For this bonus, we talk with Marina Foté with the Los Angeles Memorial Coliseum – referred to as “The Greatest Stadium in the World” by the NFL - which is celebrating its centennial anniversary! Hear about their “Coliseum Forever” campaign which celebrates the venue’s past while looking ahead toward its future. Marina tells us some fun stories and interesting facts from the Coliseum’s history, as well as some incredible nuggets discovered during this anniversary campaign. We talk about unique aspects of the venue based on how it was built, how important it is to fans, and notable events it played host to over the years. In an age where many venues do not make it to their 25th birthday, the Los Angeles Memorial Coliseum has stood the test of time and continues to be an iconic venue for all types of events. 100 years for our 100th episode? That’s some centennial synergy.

    Marina Foté: Instagram | LinkedIn
    Los Angeles Memorial Coliseum: Facebook | X/Twitter | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • Head out to the Rockies to a land known for beautiful nature, iconic venues, and legendary teams, as we chat with Jennifer Persyn, Executive Director of Venue Marketing & Publicity at Kroenke Sports & Entertainment (KSE) - one of the worlds leading entertainment and management ownership groups. Jen, who oversees venue marketing and publicity for any concerts and family events at their properties, gives us an overview of KSE in Denver, which owns and manages a plethora of venues and teams including Ball Arena, Paramount Theatre, Dicks Sporting Goods Park, Denver Nuggets, Colorado Avalanche, Colorado Mammoth, Colorado Rapids, Altitude Sports & Entertainment, Altitude Authentics, and KSE Radio. Hear how her department is structured and how they balance working and covering numerous shows at various venues which are different sizes. We walk through Jen’s career path from Colorado State University to critical internships with the Colorado Eagles and Tampa Bay Lightning, to time on the ticketing side which helps inform marketing decisions she makes to this day. We also discuss the conundrum of staying in a market versus leaving to pursue new jobs and the many benefits that come from putting roots down and having established relationships with promoters and sales reps. As we head to Denver this June for EVMC 2024, enjoy this great discussion filled with good career tips and info about the city, including ‘don’t miss’ locations.

    Jennifer Persyn: Instagram | LinkedIn
    Ball Arena: Facebook | Twitter/X | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • Tune your guitar and strike your favorite rockstar pose as we travel down to the capital of the Lone Star State, Austin, to chat with Lillian Lee, VP of Digital Marketing Strategy for Fevo. Lillian gives us a rundown on Fevo, an ecommerce experiences company specializing in professional sports ticketing, and how they’re working to digitize the industry and revolutionize the checkout process online. We talk about the evolution of the event experience, and the importance of flipping strategies on their head to innovate and create new, better experiences. We also walk through her career adventure. A love for music at an early age led Lillian to study music business at NYU where she landed an internship for a club promoter in Brooklyn. This led her on a path to working at Empire Control Room & Garage where she cut her teeth on all sides of the industry and experienced the joys and challenges of hosting events for SXSW. Her next gig found her with Front Gate Tickets, a festival ticketing platform, before landing her current role with Fevo, where she handles branding, digital strategy, internal marketing, product marketing, and client marketing. Enjoy this interesting look at different sides of the live event industry, hear some great advice, and learn all about her sweet “Texas street dog,” Copper, on this fun and informative episode.

    Lillian Lee: Facebook | X/Twitter | Instagram
    Fevo: X/Twitter | Instagram | LinkedIn

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • Get up and move your feet with us as we head to Detroit Rock City to chat with the queen of the curls, Jessica Runyon, VP of Global Client Marketing with Ticketmaster. Jess takes us through her day-to-day, from working with venues, promoters, sports, and arts groups on client marketing solutions – self serve marketing products, managed services, email marketing, self-serve pixel placements, digital media, and strategies for marketing rollouts. We dig in to great tips for career development, such as being positive, showcasing your authentic and reliable self, building relationships, and tips for working with difficult people. As her mom always told her: “To have friends, one first must show themselves as friendly” and Jess does this in spades. We talk about how positive attitudes can change your life, work environment, and department, and how she has leveraged her love of people into meaningful relationships that have enhanced her career. When Jess isn’t jet setting around the globe or relaxing at home with her husband and dog, she heads back home to ‘ole Kentucky, the place where she was born and raised’ and enjoys important down time to reset and balance an often hectic industry. We all discuss the importance of EVMC, how important partners are to the conference’s success, and tips for new conference attendees wanting to get the most out of their experience. This episode is packed full of great advice, heartfelt quotes from Jess’ parents, and wonderful career tips that you’re sure to appreciate as you chart your own journey.

    Jessica Runyon: Facebook | Instagram | LinkedIn
    Ticketmaster: Facebook | Twitter/X | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • STORY EPISODE – Joyous holiday season Venuelanders! As we prepare for an exciting 2024 with some incredible guests and bonus episodes, please enjoy this special holiday treat. Here is our version of that classic, fire-side story which will hopefully warm your heart – ‘Twas the Night Before Show Day. 📖💗 We hope you’ll share this short story with coworkers and fellow live event friends, and that you have a peaceful, happy holiday season however you celebrate. See you in 2024!

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    'Twas the night before show day, throughout back of house,
    Not a crew member stirred, not even a mouse;
    Road boxes were packed into semi trucks with care,
    In hopes that by load-in they would surely be there.

    The GM was nestled all snug in their bed,
    While visions of show profits danced in their head;
    Marketing, ticketing, security and more,
    Dreamed of patrons smoothly going through doors.

    This holiday show – an iconic one of a kind,
    Combined Mariah, TSO, Rockettes, and Mannheim;
    Promoters all wanted this last-second show,
    All venues were in awe, for that you must know.

    As staff arrived and prepared for the night,
    A snafu was discovered, the details weren’t right;
    Part time support staff never got the call,
    This last-minute booking may not happen at all.

    Word went out that this show needs support,
    If no help arrives, they'll have to abort;
    As the staff hung their heads, joined the fans and cried,
    A door opened with reinforcements from far and wide.

    They exclaimed, "It’s AEG! OVG! Live Nation and Legends!
    There's Kroenke, MSG, NS2 – good heavens!
    We need all your help, give it your touch.
    Let's make this show happen, thank you so much!"

    The crew all jumped in, staffing entries and parking,
    People unloaded trucks, got chalk and began marking;
    Ticketmaster, AXS, eTix, and more,
    All teamed up to get people through the door.

    With everyone in their seats and anticipation high,
    The lights went down with not a dry eye;
    The crowd began to roar, giving everyone a hand,
    Always a favorite moment for those in Venueland.

    Mannheim Steamroller was first on this bill,
    They brought out the classics and had no chill;
    Putting their heart into every last song,
    Synthesizers, drums, and even a gong!

    Next up was the Radio City Music Hall squad,
    Performing numbers as the crowd ooo-ed and awed;
    Their eyes – how they twinkled! Their show so razzling!
    Their legs kicking sky high, the Rockettes were dazzling!

    And with a blast of pyro Trans-Siberian Orchestra took the stage,
    Guitars shedding, lasers beaming, a show for every age;
    Holiday classics with rockstar flair,
    As musicians and singers swung through the air.

    Mariah closed it out, and sang loud and true,
    That all she wanted for Christmas, was you-ooo-ooo-ooo-ooooo!
    And just as she finished her final note,
    She invited staff and crew on stage and cleared her throat.

    “Normally these companies compete for nickels and dimes,
    But today, this special night, they put it all aside.
    They understood how important this holiday show was.
    And despite who landed it, it had to happen because,

    No matter who performs, what venue, or profit split,
    Making memories for fans is the reason we do it.”
    They joined the performers, and sang through the mic,
    HAPPY HOLIDAYS TO ALL, AND TO ALL A GOOD-NIGHT!

    ––––––

    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • Fine tune that excel spreadsheet and hit the road with as we jet set with Chris Meeds, Accounting Promoter Rep for AEG Presents. Learn what his day-to-day job looks like – from seat adjustments to dressing the house to settling shows to handling trade shots and making sure the artist experience is great. Chris talks about his travel days, which can range from 175 to 250 days out of the year, and some of his favorite parts of his job is and a peek into what it’s like to work on the road for AEG. We ask Chris “what makes a good venue from the tour side?” and discuss some tips he has for venue staff on how to keep tour dates smooth and hospitable. We talk about how he fell in love with live events, growing up 15 minutes away from Red Rocks and attending a little festival named Coachella when he was 16 years old. He talks about the importance of internships and how he learned so many sides of the industry by trying different jobs and always being engaged. From a kid falling in love with shows to golf-carting Roger Daultry around at Desert Trip - we walk through Chris’ career journey and fun stories and lessons learned along the way. Enjoy this informative and fun discussion about industry jobs, tour life, and the magic of live events.

    Chris Meeds: Facebook | Instagram
    AEG Presents: Facebook | Twitter/X | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • Grab your camera and join us down on the court as we head to L.A. to catch up with Andrew D. Bernstein, Director of Photography for Crypto.com Arena, Peacock Theatre, and L.A Live, and Naismith Memorial Basketball Hall of Famer. We talk with Andy about his 45 seasons of photographing the LA Kings, big Lakers moments – from the ‘Showtime Lakers’ to the Kobe and LeBron eras, being a team photographer for 12 pro sports championships, and covering 40 NBA Finals and 38 All-Star Games as the senior NBA photographer. Hear how Andy got into photography and pursued his career and craft while heeding the advice of mentors and passing that mentorship on to the next generation of photographers. We talk about the importance of talent, drive, networking, and motivation when honing your craft and continuing to reach new career milestones, and how his own obsession with his craft led to a relationship with another obsessive competitor – the “Black Mamba” himself, Kobe Bryant. Hear about the book Andy and Kobe worked on together, “The Mamba Mentality: How I Play,” a worldwide bestseller which now serves as an important part of Kobe’s legacy, where he walked through key life moments in his own words. We also talk about Legends of Sport, a sports content platform that Andy cofounded and serves as the host of the podcast on. Legends of Sport focuses on highlighting iconic sports moments, connecting the past to the present, and shining the spotlight back on legendary players who have since retired from their sport. Enjoy this photographer’s perspective on live events and venues, and a wonderful conversation filled with career tips and fun stories.

    Andy Bernstein: Instagram | X (Twitter)
    Legends of Sport: Facebook | Instagram | X (Twitter) | YouTube
    Crypto.com Arena: Facebook | Instagram | X (Twitter)

    ––––––

    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • Slide on those cowboys boots and “get in the mood” for some Texas glam, as we spin our spurs with Hannah Baker Goodin, Director of Branding for Oak View Group's Moody Center in Austin, Texas. With a reputation of some of the best guest, artist, and tour experiences in the country, Hannah walks us through the unique structure of having a branding department and the emphasis and payoff they have seen from putting so much focus on that side. We get into the [tumble]weeds and walk through their process from when a show is booked to through the show day and how her and her team balance and prioritize events, research extensively, and put a lot of thought into creating memorable moments at each show. Learn about Moody Center’s artist experience and gifting letter, which is sent to tours to set expectations and make sure all are aware of the full rollout the venue will be offering. Learn about some of their most memorable guest experience setups – from a shipping container transformed into an album-inspired photo activation for Harry Styles's residency to a custom VW bug for people to pose with at the Jonas Brothers concert. Hannah also tells us about success they’ve had with crew gifting, and how important it is to show appreciation for them, which sometimes means more to artists than a gift. We also talk about unique artist gifts that blew artists away (like one leading to a handwritten note from The Boss) and others that fell flat but served as great learning experiences. Enjoy this fun, creativity-inspiring episode that’s packed full of great tips, career advice, and Tulsa-meets-Texas charm.

    Hannah Baker Goodin: Facebook | Instagram | LinkedIn
    Moody Center: Facebook | Twitter/X | Instagram

    ––––––

    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • BONUS EPISODE – Grab a candle, a bundle of sage, switch on that ghost light, and join us on this special, spooky adventure through a gorgeous, one-of-a-kind venue, The Louisville Palace – which in addition to its packed concert schedule, also happens to be haunted by six different ghosts. 👻 You heard that right – SIX! Our ghastly guides for this seance are Jill Zoll, Box Office Manager, and Kaitlin McCoy, Logistics Manager and self-proclaimed venue ghost expert, who walk our hosts through the various haunted happenings in this Spanish baroque theatre. Tales of paranormal a-plenty as we hear about “The Projectionist,” the “Lady in Grey,” eerie laughs of “the children,” and numerous other phantoms who have made themselves known to staff over the years. Don’t let these angsty apparitions keep you away, though! The Louisville Palace, known to be an underplay for many artists and a can’t miss venue for lots of tours, will enchant you with its beautiful architecture and ambiance, which Jill and Kaitlin tell us about. We hope you enjoy this boo-tacular bonus episode that’s sure to add some fright to your Halloween night. We have spirits, yes we do, we have spirits how about you?

    The Louisville Palace: Facebook | Twitter/X | Instagram

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    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • BONUS EPISODE (Part 3 of 3) – For our final episode of our Mental Health Series, we speak with Ari Jacobson, Clinical Director at Backline, about handling stress in the live event industry, and signs of it leading to depression in yourself or your peers. One of the most important things is to recognize and have awareness of the stress you are under – often ones not present in typical 9 to 5 jobs. It’s important to understand what your “norm” is so that you’re able to realize when you’re feeling off that norm and rhythm. Our hosts talk through some of their own recurring stressful challenges, and the group discusses the many aspects of this industry that can cause highs and lows in people’s lives. Ari offers excellent tips for balancing a stressful life, and how we should all set realistic goals. We should frame and look at failures as learning experiences and realizing you did your best but have room to grow. It’s important to carve some time out of your day for yourself, however much that can be, and relaxing with some deep breathing that can center us and give us stress relief during our hectic schedules. Managing stress inducing things like emails, or even music you listen to, on stressful days can help reduce stress. Hear about Backline’s free or discounted subscription services (like meditation, yoga, and others) and their free support groups, and how important it is to find like-minded people and friends that you can relate to, trust, and vent to when needed.

    “The time to relax is when you don’t have time for it.” – Sydney J. Harris

    Backline: Website | Facebook | Twitter/X | Instagram | LinkedIn

    Please note: The Case Management program has eligibility requirements. Click here for more information.

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    ADVENTURES IN VENUELAND

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    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • BONUS EPISODE (Part 2 of 3) – Now that we’re acquainted with Backline, for our second part of our Mental Health Series we talk about work/life balance with Hallie Lincoln, Co-founder and Director of Case Management for Backline. Hallie talks about their case management program, where they provide 1 on 1 assistance for all sides of the industry where a mental health professional will get them connected with resources or providers. They have over 600 providers (therapists and coaches) in all 50 states. We discuss common challenges that face people in live events around balancing a hectic but fun work life with a social life, family, and friends outside of work. Hallie gives us insight into some trends and challenges they see with live event professionals they support, such as an increase in burnout – and how hopes for a more balanced and supportive industry post-pandemic haven’t panned out in many ways, with more events and more pressure being packed into tours. She highlights some solutions they have found to be successful, such as creating routines and goals. Our hosts talk through some of their own challenges and ones they’ve observed with peers and Hallie gives great tips for how to approach certain situations and advocate for better balance in the workplace. Hear about the advice and many resources that Backline offers people to help tackle and improve their work/life balance, such as their new Touring Notebook.

    “Never get so busy making a living that you forget to make a life.” – Dolly Parton

    Backline: Website | Facebook | Twitter/X | Instagram | LinkedIn

    Please note: The Case Management program has eligibility requirements. Click here for more information.

    ––––––

    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • BONUS EPISODE (Part 1 of 3) – Coming off World Mental Health Day last week, we’re presenting our Mental Health Series in collaboration with Backline, a non-profit that connects music industry professionals and their families with mental health and wellness resources. For the first part of this series, we chat with Hilary Gleason, Co-founder and Executive Director for the company, who walks us through the creation of Backline and how the organization has continued to evolve and offer more resources to meet people’s needs. Hilary gives us an overview of the three pillars of their support: case management, support groups, and mental health and wellness resources. With 14,000+ resources accessed via their website, 450+ support group sessions, and 1,300+ case management submissions, Backline is offering a wide variety of support for challenges that often uniquely affect people in this industry. We chat through some general challenges they are seeing people face and also discuss how they continue to expand to reach more people in need – such as their recently announced partnership with Master Tour, the leading touring software used by bands and touring professionals. Learn how you can support Backline’s efforts in your venues or on your tours, and how easy it is to find resources for you and your coworkers.

    “Your mental health is everything — prioritize it. Make the time like your life depends on it, because it does.” – Mel Robbins

    Backline: Website | Facebook | Twitter/X | Instagram | LinkedIn

    Please note: The Case Management program has eligibility requirements. Click here for more information.

    ––––––

    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • Elevate with us as we take a trip to the Mile High City, Denver, Colorado, and chat with Brian Kitts, Chief Marketing & Business Development Officer for Red Rocks Amphitheatre and the Denver Performing Arts Complex. Learn what it’s like to have your venue on everyone else’s bucket list, and all the many unique and memorable parts of Red Rocks Amphitheatre – a national historic landmark that’s 80+ years old as a venue, 300 million years old as a location. With the Event & Venue Marketing Conference coming to Denver in June 2024, we talk about what people can expect from the city, unique locations, and the growth and changes since the last time the conference was there in 2005. Brian also walks us through his journey from attending the University of Denver (where he now teaches sports and entertainment marketing) and going to his first shows at Red Rocks to a short stint with Walt Disney Pictures and 20th Century Fox right out of grad school. Brian then returned to Denver to work for the sports teams right as Stan Kroenke purchased and forever changed sports in the city to the energetic atmosphere it is today. We also talk with him about the You Can Play Project, which he co-founded, which works to develop allies and increase acceptance and inclusion in sports. Put on that iconic U2 performance at Red Rocks in the background and listen along with us for this fun, informative episode with great tips for people entering the live event industry.

    Brian Kitts: LinkedIn | Email
    Red Rocks Amphitheatre: Facebook | Twitter/X | Instagram
    Denver Performing Arts Complex: Facebook | Instagram

    ––––––

    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.

  • Moose, beavers, bears, and stampedes – just another day in the life of this episode’s guest, Glen Mikkelsen, Manager of Entertainment at CN Centre in Prince George, BC, Canada. Join us for this fun episode where we learn all about Northern BC and the CN Centre, what makes them unique and special, and their various events – including the 2022 World Women’s Curling Championship (originally ready to start in 2020, one day after things shut down). Hear what it’s like managing the largest venue in Canada north of Edmonton, challenges they face with booking and weather, and their hospitality-forward mindset – which is not only a staple of their residents but permeates their venue experience. Beyond his love of his city and venue, Glen is passionate about professional chuckwagon racing, which celebrated its 100 year anniversary this year, and is unique to Canada. Falling in love with the sport growing up in Calgary, Glen has authored three books on the sport, including his latest, “The Rangeland Derby - 100 Years of Chuckwagon Racing at the Calgary Stampede,” which came out this spring. We also learn how he fell in love with live events, from planning gatherings for friends to volunteering at the 1988 Calgary Winter Olympics, where he worked ski jumping (when Eddie The Eagle competed) and bobsledding (when the Jamaican bobsled team made headlines). Grab your cowboy hat and a bottle of your finest maple syrup and enjoy this oh so Canadian episode with Glen, eh!

    Glen Mikkelsen: Instagram | LinkedIn
    CN Centre: Facebook | Instagram | LinkedIn

    ––––––

    ADVENTURES IN VENUELAND

    Follow on Instagram, LinkedIn, Facebook, or X/Twitter
    Learn more about Event & Venue Marketing Conference

    Meet our team:

    Paul Hooper | Co-host, Booking, Branding & Marketing
    Dave Redelberger | Co-host & Guest Research
    Megan Ebeck | Marketing, Design & Digital Advertising
    Samantha Marker | Marketing, Copywriting & Publicity
    Camille Faulkner | Audio Editing & Mixing

    Have a suggestion for a guest or bonus episode? We'd love to hear it! Send us an email.