Afleveringen
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In this AI marketing podcast episode, Dan Sanchez and his brother, Travis Sanchez, break down the latest in AI marketing trends. They discuss the controversy around ChatGPT-4.5—whether it's a real upgrade or just hype—along with tips on how to personalize your ChatGPT experience for a more interactive and useful assistant. They also dive into deep research with AI, how marketers can leverage AI-driven insights for audience research, and even explore the emerging role of AI in job descriptions. Plus, don’t miss their take on the most impressive AI-generated ad they’ve seen yet!
My Favorite AI Tools ChatGPT - https://openai.com/ High Level Marketing Platform - https://danchez.com/highlevel AI Podcasting Tools - https://danchez.com/podtoolsResources Mentioned Viral AI Video: https://x.com/PJaccetturo/status/1896983633921294773 Michael Stelzner & Social Media Examiner’s AI Business Society - https://www.socialmediaexaminer.com/ai/ Danchez’s Deep Research Toolkit - https://danchez.com/deep Grok AI by X (formerly Twitter) - https://grok.com David Goggins Motivation (Reference) - https://davidgoggins.com/Timestamps (00:01) - Intro: Separating AI hype from reality (00:15) - ChatGPT 4.5: Is it a major upgrade or overhyped? (01:39) - Personalizing ChatGPT for a better AI assistant (05:47) - AI personalities: Creating an assistant that matches your workflow (12:20) - ChatGPT’s Pro model: Is it worth the cost? (22:41) - The future of AI-generated applications and tools (27:56) - Deep research: AI-powered audience and competitor insights (35:08) - How many marketing jobs now require AI skills? (44:56) - AI-generated commercials: The future of ad creation? -
In this AI marketing podcast episode, Dan Sanchez shares his journey from marketing automation to AI-driven marketing. He discusses his early experiences at Sweet Fish Media, Element 451, and Social Media Examiner, and how he recognized AI as the future of marketing. Dan breaks down his 30-30-30 framework for mastering a subject, reveals his automated podcast production workflow, and explains his AI-assisted book-writing process. If you're a marketer looking to streamline workflows and harness AI for growth, this episode is packed with actionable insights.
My Favorite AI Tools:
ChatGPT - https://openai.com/ High Level Marketing Platform - https://danchez.com/highlevel AI Podcasting Tools - https://danchez.com/podtoolsResources Mentioned:
Social Media Examiner - https://www.socialmediaexaminer.com/ Sweet Fish Media - https://sweetfishmedia.com/ Element 451 - https://element451.com/ N8N (Automation Tool) - https://n8n.io/ Suno AI (Music AI Tool) - https://suno.ai/ Zencastr - https://zencastr.com/ Marketing Experiments (Flint McGlaughlin) - https://marketingexperiments.com/ Keap (Infusionsoft) - https://keap.com/Timestamps:
[00:00] - Intro: Dan Sanchez's background and marketing journey [02:00] - The "Ultimate Marketer" moment at Infusionsoft [05:30] - Podcasting, social media, and the Sweet Fish Media era [10:00] - The pivot to AI: Why Dan bet big on AI marketing [17:00] - The 30-30-30 framework: How to become an expert fast [24:00] - AI-powered podcast automation: The workflow breakdown [33:00] - Co-writing a book with AI: Process and best practices [41:00] - The five types of AI marketing and their impact [45:00] - The future of AI marketing: Trends and opportunities -
Zijn er afleveringen die ontbreken?
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In this AI marketing podcast episode, Dan Sanchez and Travis break down a massive week of AI news, including the launch of ChatGPT 4.5, Claude 3.7, and Grok 3. They explore how ChatGPT 4.5 smooths out the rough edges of its predecessor, making content generation even more powerful for marketers. They also discuss the strategic battle between AI models and why OpenAI rushed to release 4.5 early to undercut Claude 3.7’s momentum.
The conversation dives into the importance of deep research for marketers, with Dan sharing a viral prompt that helps uncover the most frequently asked audience questions across forums and social media. They also discuss Amazon’s AI push with Claude integration, the growing concerns around AI privacy, and the rapid acceleration of AI development. If you’re a marketer looking to stay ahead of the game, this episode is packed with insights you won’t want to miss.
My Favorite AI Tools: ChatGPT - https://openai.com/ High Level Marketing Platform - https://danchez.com/highlevel AI Podcasting Tools - https://danchez.com/podtoolsResources Mentioned: Dan's viral LinkedIn post: https://www.linkedin.com/posts/digitalmarketingdan_danchez-activity-7300918456713969664-CuJM?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAJq6gwB_q7tbdFevQk2MATQbXLntrfkInA AI Riding a bike: https://www.youtube.com/watch?v=uEv4ZfOwCPA AI Business Society Community - https://danchez.com/societyTimestamps: 00:01 - Introduction and why this week’s AI news is huge 00:37 - ChatGPT 4.5 release: What’s new and why it’s a game-changer 03:28 - Why OpenAI called it 4.5 instead of 5.0 08:07 - The unexpected release of Claude 3.7 and OpenAI’s strategic counter-move 10:57 - Grok 3’s moment of fame and how it compares to ChatGPT 13:25 - Deep research in ChatGPT: Dan’s viral prompt for audience insights 19:32 - The case for upgrading to ChatGPT Pro for deep research 22:05 - Amazon’s AI expansion and Jeff Bezos’ full-time return 26:32 - Poll results: Are companies providing AI training? 32:23 - Why marketers need to double down on custom GPTs 40:43 - The acceleration of AI development: What’s next? -
In this AI marketing podcast episode, Dan Sanchez shares the results of a bold AI SEO experiment he conducted over the past year. After investing $500 in an AI-powered blogging tool, Dan set up multiple websites to test if fully automated AI content could drive traffic and revenue. The results? A mix of surprising insights, major pitfalls, and hard-earned lessons. Tune in as Dan breaks down what worked, what failed, and how AI should really be used for content creation in today’s SEO landscape.
Best AI Tools ChatGPT - https://openai.com/ High Level Marketing Platform - https://danchez.com/highlevel AI Podcasting Tools - https://danchez.com/podtoolsResources Mentioned AppSumo - https://appsumo.com/ WP Autoblog (AI SEO Tool) - https://wpautoblog.com/ WPX Hosting - https://wpx.net/Timestamps 00:00 – The $500 AI SEO Experiment Begins 00:10 – The AI Tool: WP Autoblog & Setup Process 03:45 – The Content Strategy: Automated Mass Blogging 07:15 – The Problems with AI-Generated Content 10:30 – The Surprising SEO Outcome (It Worked… Kind of?) 13:50 – Why AI Content Didn’t Drive Real Traffic 16:10 – The Fatal Flaws of Fully Automated SEO 19:30 – What Actually Works? How to Use AI for Content the Right Way 22:00 – The Future of AI in SEO & Generative Engine Optimization (GEO) -
In this AI marketing podcast episode, Dan Sanchez and Travis Sanchez break down the biggest AI news of the week, including the launch of Grok 3, Microsoft’s supercomputer chips, and OpenAI’s roadmap for GPT-4.5 and GPT-5. They discuss how Grok 3 is competing with the best AI models, why Microsoft’s chip development matters for AI progress, and how OpenAI’s deep research tools are reshaping marketing strategies. Dan also shares a game-changing approach for using AI deep research to create high-impact lead magnets. If you’re a marketer looking to stay ahead of the AI curve, this episode is packed with insights you won’t want to miss.
My Favorite AI Tools ChatGPT - https://openai.com/ High Level Marketing Platform - https://danchez.com/highlevel AI Podcasting Tools - https://danchez.com/podtoolsResources Mentioned Grok 3 AI Model - https://grok.com/ OpenAI’s GPT-4.5 & GPT-5 Roadmap - https://x.com/sama/status/1889755723078443244 Perplexity AI - https://www.perplexity.ai/ Rand Fishkin’s Post on GEO - https://www.linkedin.com/posts/randfishkin_we-know-people-are-using-ai-tools-we-know-activity-7292630703035273216-jhy2/?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAJq6gwB_q7tbdFevQk2MATQbXLntrfkInA Social Media Marketing World 2025 - https://www.socialmediaexaminer.com/smmworld/Timestamps (00:36) – The AI race: How Grok 3 is making waves in the AI space (04:34) – Grok 3 vs. ChatGPT: Which AI model is winning? (08:25) – OpenAI’s GPT-4.5 update and what it means for marketers (14:42) – Google’s AI ecosystem: Is it catching up to OpenAI? (20:55) – Deep research in AI: The game-changing tool marketers should be using (24:59) – How to use AI deep research to create high-performing lead magnets (33:13) – Why AI adoption is still in its early stages (40:17) – The rise of GMO (Generative Machine Optimization) and why it matters (45:35) – Final thoughts: What marketers should be focusing on right now -
AI agents are generating a lot of buzz right now, but how close are we to fully autonomous AI? In this episode of The AI-Driven Marketer, host Dan Sanchez (Dances) cuts through the hype to break down the five stages of AI agents and what marketers need to do to stay ahead. From simple automation to full AI autonomy, Dan lays out a roadmap for how AI will evolve in the coming years and how marketers can start preparing now. Whether you're just getting started with AI automation or you're ready to build intelligent workflows, this episode is packed with actionable insights to future-proof your marketing strategy.
Resources Mentioned:
AI Fundamentals Course: https://danchez.com/courses/ai-fundamentals/ N8N (AI Automation Platform): https://n8n.io/Timestamps:
00:00 - Introduction: The AI Agent Hype
02:00 - What Is an AI Agent? Defining the Term
04:30 - The Five Levels of AI (From Chatbots to Full Autonomy)
07:45 - Where Are We Now? AI's Progress in 2024
10:15 - The 5 Stages of AI Agents
12:00 - Stage 1: Automation with AI (Simple AI-Powered Workflows)
14:45 - Stage 2: Intelligent Automation (AI Begins to Think for You)
17:30 - Stage 3: AI-Assisted Automation (AI Helps Build Campaigns)
20:15 - Stage 4: AI-Led Automation (AI Makes Key Decisions)
23:00 - Stage 5: Fully Autonomous AI Agents (The Future of AI in Marketing)
26:45 - Predictions: How Fast Will AI Agents Advance?
29:30 - Practical Steps to Prepare for AI Agents Today
32:00 - Why Most Marketers Are Still Behind (And How to Get Ahead)
34:45 - Closing Thoughts: The AI Learning Curve and Next Steps
Key Takeaways:
AI agents are not fully autonomous yet, but they are rapidly evolving. Most "AI agents" today are actually just automated workflows with AI enhancements. The transition from AI-assisted automation to AI-led automation will be a game-changer for marketers. Marketers should start experimenting with AI-powered automation tools now to stay competitive. Full AI autonomy is likely less than two years away—prepare by learning automation now.Subscribe & Review:If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your feedback helps us bring more AI-driven marketing insights to you!
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In this AI marketing podcast episode, Dan Sanchez dives into the intriguing concept of Moravec's Paradox, examining why AI can excel in complex tasks like advanced math yet fumble over simple tasks such as counting survey responses. He unpacks the paradox, revealing how marketers can navigate and leverage these peculiar strengths and weaknesses of AI. By understanding where AI struggles and succeeds, Dan provides insights on building systems that maximize AI's potential while mitigating its shortcomings. Tune in for strategic advice on staying ahead in the ever-evolving AI landscape and discover how to use Moravec's Paradox to your advantage as a savvy AI-driven marketer.
Resources Mentioned: https://www.socialmediaexaminer.com/smmworld
Social Media Marketing World:Timestamps:
00:00 AI's Uneven Skill Gaps
05:48 Leveraging AI's Strengths and Limitations
07:15 AI: Focus on Core Improvements
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Are you a beginner, intermediate, or pro when it comes to AI marketing? In this episode, Dan Sanchez explores the five types of AI marketing and introduces a brand-new quiz to help you assess your skill set. Whether you’re an optimist who believes AI will create more jobs or a pessimist who fears AI will replace them, one thing is clear: mastering AI in marketing is no longer optional. Dan shares his journey of learning AI, the framework he developed to map out AI marketing applications, and why understanding where you stand is crucial for your growth.
Resources Mentioned:
Take the quiz here: https://danchez.com/quiz 5 Types of AI Marketing Episode: https://danchez.com/5-types-of-ai-marketing-which-are-you-using/Timestamps:
00:00 - Where do you stand in AI marketing?
02:00 - Why AI marketing skills are crucial for the future
04:30 - Dan’s journey in mastering AI 06:45 - The challenge of assessing AI skills
08:20 - The five types of AI marketing explained
14:10 - How the AI Marketing Skill Scorecard works
18:00 - Where marketers fall short in AI adoption
20:45 - Take the AI Marketing Quiz now!
22:00 - Connect with Dan on LinkedIn
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Most people don’t realize that ChatGPT can be customized in multiple ways to dramatically improve results. In this episode of The AI-Driven Marketer, Dan Sanchez walks through the four levels of personalization for ChatGPT and shares his approach to customizing AI for maximum efficiency. If you’ve ever wrestled with ChatGPT, Gemini, or Claude—going back and forth to get the right response—this episode will show you how to eliminate that friction. Learn how to leverage custom instructions, memory, projects, and custom GPTs to get ChatGPT working smarter for you.
🔹 The Four Levels of ChatGPT Personalization:
1️⃣ Base Model – The default AI personality and training.
2️⃣ Account Level – Custom instructions and memory settings.
3️⃣ Project Level – Using projects and custom GPTs for different areas of work.
4️⃣ Prompt Level – Optimizing individual interactions with AI.Dan also shares a game-changing one-prompt hack to improve ChatGPT’s memory and efficiency, along with practical strategies for identifying repetitive tasks and automating them within ChatGPT.
Resources & Links:
AI Business Society – Social Media Examiner: https://www.socialmediaexaminer.com/aisociety/ Full Tutorial on CustomGPTs: https://danchez.com/advanced-guide-to-building-customgpts-for-chatgpt/ The One-Prompt Hack to 10X ChatGPT Outputs: https://danchez.com/one-prompt-to-10x-your-future-chatgpt-outputs/Timestamps:
00:00 - Intro: How ChatGPT Customization Can 10X Your Results 00:15 - Welcome to The AI-Driven Marketer 00:31 - The Struggle of Wrestling with AI Models 01:14 - Why Personalizing ChatGPT is Critical 02:51 - The Four Levels of ChatGPT Personalization 03:12 - Level 1: Base Model - Understanding Pre-Trained AI Behavior 03:52 - Level 2: Account Level - Custom Instructions & Memory 06:09 - Setting Up Custom Instructions for Better AI Responses 08:24 - Optimizing ChatGPT’s Memory for Personal & Business Use 11:37 - Level 3: Project Level - Using Custom GPTs & Projects 12:32 - Managing Multiple Clients & Workflows with ChatGPT 14:09 - Brand Bots: Creating AI Assistants for Clients & Projects 15:20 - Layered Instructions: Making AI More Context-Aware 16:12 - Level 4: Prompt Level - Fine-Tuning AI Output 16:31 - The One-Prompt Hack for Better ChatGPT Personalization 17:41 - Identifying Repetitive AI Interactions & Automating Them 18:32 - Closing Thoughts & How to Get More from This Series📩 Subscribe to the newsletter at aidrivenmarketer.com
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In this AI marketing podcast, Dan Sanchez and Travis Sanchez dive into the latest developments in AI, unpacking OpenAI's new tool "Operator" and its potential impact on marketing. They explore both the excitement and the limitations of having AI control a browser for tasks like buying airline tickets and managing CRM processes. The discussion also covers the notable launch of OpenAI's GPT-3 Mini and its implications for marketing automation, as well as the broader adoption curve of AI technologies among marketers. Tune in to hear their insights on navigating these rapid changes, the critical role of delegation skills in leveraging AI, and how marketers can lead the charge in integrating these new tools effectively into their organizations. Listen to this episode if you want to stay ahead of the curve and harness AI to its fullest potential in your marketing strategies.
Timestamps:
00:00 OpenAI Previews Browser Automation Tool
03:42 API Limitations in Marketing Automation
08:42 Director Role Complexity Increases
12:28 "Future Skills: Delegation and Understanding"
14:33 Innovation Adoption Insight
18:47 Second-Mover Advantage in Innovation
19:50 Shaping the Future with Early Adoption
24:31 Tech Resistance Across Generations
28:25 AI Troubleshooting: Future Tech Support
32:06 Marketing: Pioneering Organizational Change
34:46 Adapting to Automation in Leadership
36:19 Top AI Marketing Conference
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In this AI marketing podcast, Dan Sanchez dives into the fascinating process of cowriting a book with AI, sharing his journey of crafting a comprehensive book on the 5 types of AI marketing. Dan addresses the challenges and skepticism surrounding AI-authored content and details his method for combining his own insights with AI-generated text to create a book that is both informative and compelling. He illuminates the tools he’s using, such as ChatGPT and Google Notebook LM, and emphasizes the importance of feeding AI with quality raw material and iterative collaboration. Listen to this episode if you're curious about how AI can enhance your writing projects and provide innovative assistance in content creation.
Resources Mentioned:
AI Business Society by Social Media Examiner: https://www.socialmediaexaminer.com/aisociety/ Google Notebook LM: https://notebooklm.google.com LinkedIn: https://www.linkedin.com/in/digitalmarketingdanTimestamps:
00:00 AI-book collaborations; quality concerns persist.
06:24 Organized research supports arguments and enhances understanding.
08:27 Defining AI marketing's five types aids understanding.
10:57 Collaborated with AI to organize book chapters.
15:58 ChatGPT asks detailed questions for compelling storytelling.
19:43 AI enhances book writing as a collaborative tool.
22:22 Publishing book on Amazon and podcast, free access.
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In this AI marketing podcast episode, Dan Sanchez shares an enlightening interview with Brooks Lockett, diving deep into the transformative impact of AI on marketing strategies and practices. The conversation uncovers insights into Dan's role at Social Media Examiner, the significant potential of AI in content creation, and the evolving landscape of AI adoption among marketers. They also discuss practical use cases, holistic frameworks for AI marketing, and the immense leverage AI can provide in enhancing both speed and quality of work. Tune in to gain a fresh perspective on harnessing AI to revolutionize your marketing efforts.
Resources:
AI Copywriting Pro Newsletter: https://brookslockett.substack.com/Timestamps:
00:00 AI still early; wide adoption expected soon.
04:26 I adopted ChatGPT Plus earlier than peers.
08:05 Video enhances and clarifies teaching complex concepts.
11:37 Teaching content helps you master the topic.
15:58 AI elevates marketing automation with personalization.
20:24 Funnels unify marketing strategies for holistic success.
21:04 Creating frameworks for AI marketing strategy development.
25:37 AI: Faster, better, smarter innovations unlock possibilities.
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In this AI Marketing Podcast episode, Dan Sanchez and Travis Sanchez reunite to kick off the new year with bold predictions for AI in marketing. They revisit Dan’s 2023 predictions, examining wins, misses, and surprising trends. Together, they share insights on hyper-personalized marketing, AI agents, and the adoption curve of AI among marketers. Plus, Travis offers a unique perspective on the gap between AI's capabilities and user readiness. This engaging discussion is a must-listen for marketers navigating the rapid evolution of AI tools and techniques. Get ready to rethink how you approach your marketing strategy in 2025 and beyond!
Resources Mentioned Take Dan’s free AI marketing course at aidrivenmarketer.com/course. Connect with Dan on LinkedIn at linkedin.com/in/digitalmarketingdan.Episode Timestamps: 00:01:30 – Welcome Back to the Bot Bro Series: Turning AI hype into help. 00:35:86 – Recap: 65 episodes, 25,000 downloads, and a new year of AI marketing. 01:20:93 – Revisiting 2023 Predictions: Big bets, AI company failures, and missed automation case studies. 03:42:67 – Integration Wins: HubSpot and big tech stepping up their AI game. 05:16:68 – Generational AI Gaps: Who’s fooled by AI-generated content? 07:06:32 – Surprise Advances: AI music and video tools changing creative processes. 08:12:49 – 2025 Predictions Begin: From hyper-personalized marketing to AI agents. 10:58:64 – Real-World Applications: Using AI for customized learning journeys. 15:33:12 – Intelligent Automation vs. AI Agents: Where the lines blur. 19:41:95 – Video Editing with AI: Why we’re not at Grade A yet—but it’s coming. 22:41:63 – ChatGPT-5 Speculation: The anticipated breakthrough in AI reasoning. 23:44:73 – Poll Results: How often marketers use AI and what holds some back. 26:14:45 – Exploring the Anti-AI Sentiment: Why some resist the shift. 27:48:80 – Viral Prompt Breakdown: The best question to ask ChatGPT for insights.
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In this AI marketing podcast episode, Dan Sanchez discusses with cohost Travis Sanchez the transformative potential of attaching files like text documents and Excel sheets to projects, likening it to customizing GPTs for specific tasks. They delve into ChatGPT's expansion into document management, Google's recent Gemini update with new photo manipulation functions, and the fast-paced advancements making real-time art direction and voice/visual edits a reality. From managing projects and campaigns to speculating on upcoming AI releases, this episode sheds light on practical applications and the future landscape of AI in marketing. Tune in to explore how these innovations can enhance your marketing strategies and operations.
Timestamps:
03:34 Fine-tune models for customized developer solutions.
09:34 Gaining value by temporarily using unique services.
11:40 Custom GPT automates podcast transcript to blog post.
15:28 Project involves using Chat GPT while shopping.
19:24 Summarizing conversations for efficient project management.
21:13 Exploring project management and communication efficiencies.
24:25 Designers worry: advanced AI can replace them.
29:01 Vet sources, verify, Gemini developments, Google's ecosystem.
31:35 Founder returns to focus on AI initiative.
35:30 Sam Altman: Chatbots to AGI is a process.
38:35 Predictive conversations steer companies, could be awesome.
42:16 Real learning happens through practical experience.
45:28 WGU partners with Google, HubSpot for certifications.
47:46 Prefer ChatGPT; Claude clunky, reasoning weaker.
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In this milestone episode of AI-Driven Marketer, Dan Sanchez reflects on a year of hosting the podcast and reaching 1,000 subscribers. Dan shares his journey of discovering the potential of AI in marketing, the challenges of finding a niche, and his unique "30-30-30 Plan" for mastering a new topic. He also discusses his recent pivot to joining Social Media Examiner as a Senior AI Marketing Strategist, what this means for the future of the podcast, and the exciting developments in store for 2025.
Mentioned Resources:
AI Explored Podcast Episode with Danchez: https://www.youtube.com/watch?v=luyVQyj6ohMEpisode Timestamps:
00:00 - 02:00: Welcome and celebrating 1 year of the podcast. 02:01 - 06:00: Reflections on the growth of AI-Driven Marketer and finding a niche. 06:01 - 14:30: Introduction to the 30-30-30 Plan and how it helps marketers establish expertise. 14:31 - 20:00: Why video podcasting is the most effective content channel. 20:01 - 28:00: Learning in the light: The benefits of public transparency in expertise-building. 28:01 - 35:30: Dan’s transition to Social Media Examiner and his new role. 35:31 - 42:00: Future plans for the AI-Driven Marketer and what’s next in 2025. -
In this ai marketing podcast, Dan Sanchez teams up with cohost Travis Sanchez to dive into the current opportunities for marketers to leverage AI, comparing it to the formative days of social media. They discuss the novelty of AI as a low-hanging fruit for marketers, share creative content ideas like humorous or emotional music videos, and highlight the importance of early adoption. The episode also touches on the delicate balance between generalists and specialists in the age of AI, and previews exciting advancements in AI tools from OpenAI. Listen to this engaging episode to understand the evolving landscape of AI in marketing and get inspired with innovative strategies for your brand.
Timestamps:
03:48 Occasionally use AI for various casual inquiries.
08:37 Developing strategic marketing insights with monthly subscription.
10:03 Staged for buzz, costly to release professionally.
12:57 Improved integration between models and canvas access.
17:46 Inspired by Enneagram songs' emotional impact.
19:18 Create music easily; tools enable limitless creativity.
24:42 Execution trumps knowledge; AI empowers generalists.
27:50 Unclear AI skills poll on LinkedIn perceptions.
30:07 Cool creations result from independent experimentation, not courses.
32:10 Uncertain growth, AI music creativity highlighted.
37:00 Create songs with animals; explore humorous angles.
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In this AI marketing podcast episode, Dan Sanchez shares how he used AI to create a full music album as an experiment in creativity and marketing potential. He delves into the step-by-step process, from generating lyrics with AI to producing music using tools like Suno and Runway ML. This hands-on case study serves as a blueprint for how marketers can incorporate AI-generated music into their strategies, from jingles to engaging social media content. Whether you’re a creative marketer or just curious about AI’s possibilities, this episode will inspire you to think differently about AI in marketing.
Resources mentioned:
Psalter Album on YouTube: https://www.youtube.com/watch?v=1gP5j_BYNUk&list=PLN0y_b-bqn-io3rlQJjZ_NtIh-xrlsERZ AI Music Tool: https://suno.com AI Video Tool: https://runwayml.com/ Newsletter: https://aidrivenmarketer.com/Episode Timestamps
• 00:00 - 03:10: Introduction – Hitting buyer emotions and the power of AI in creativity.
• 03:11 - 09:45: Case Study Overview – Creating the Psalter Workout Music album.
• 09:46 - 15:30: The AI Process – Tools like Suno and Runway ML in action.
• 15:31 - 20:15: Overcoming Challenges – Tips for generating quality AI music and refining prompts.
• 20:16 - 24:00: Designing Album Art – From medieval inspiration to AI animations.
• 24:01 - 29:20: Publishing and Presentation – Making the album accessible and visually appealing.
• 29:21 - 33:55: Marketing Applications – AI-generated music as a marketing tool.
• 33:56 - 37:42: Future Potential – How marketers can lead with AI creativity.
• 37:43 - 39:00: Conclusion – Key takeaways and a call to action for marketers.
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In this AI marketing podcast episode, Dan Sanchez and Travis Sanchez delve into the early stages and future potential of AI agents, debating the current limitations and speculative advancements in AI-driven content creation. They unpack real-world applications of AI in business, explore how AI-generated music and creative personalities could revolutionize marketing strategies, and share pivotal moments that sparked their deep dive into AI. From discussing the latest in workplace AI tools to reflecting on AI's potential to outpace social media, this episode provides insightful commentary for marketers eager to harness AI's transformative power. Listen to this episode if you want to stay ahead in the evolving AI landscape.
Subscribe to the AI-Driven Marketer Newsletter at https://aidrivenmarketer.com/
Resources Mentioned:
Viral Rap Tweet: https://x.com/kyleshannon/status/1859462298944819576?ref_src=twsrc%5Etfw%7Ctwcamp%5Etweetembed%7Ctwterm%5E1859462298944819576%7Ctwgr%5Eb9d51b41820d4a49adb9e71a6e7be2770af2d3bf%7Ctwcon%5Es1_&ref_url=https%3A%2F%2Fwww.notion.so%2Fdanchez%2FAlex-Hormozi-Quote-143c946be26d80c08887ca422b4ec201%3Fpvs%3D3Timestamps:
00:00 Helping marketers navigate AI: agents, ads, music.
03:26 AI's novelty boosts marketing reach and headlines.
07:20 "Agents are intelligent automation, not independent."
12:41 Create AI character Glitch for fun brand engagement.
15:31 Training limits delay ChatGPT 5 release speculation.
18:36 Few companies use social media effectively.
21:52 CEO-driven marketing decisions often waste money.
23:34 Businesses adopting AI, but practical impact unproven.
27:07 AI will impact life significantly, unlike social media.
32:07 Comparing writing tools: GPT versus Claude reactions.
34:04 AI music: fun, catchy, improved marketing potential.
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In this AI marketing podcast episode, Dan Sanchez explores how AI is reshaping the world of search engine optimization (SEO). With a focus on actionable strategies, Dan breaks down three game-changing approaches for marketers: AI planning, AI content, and AI priming. Learn how to use AI tools to outline content, experiment with AI-generated articles, and position your brand to rank in emerging AI search engines. Plus, hear real-world examples of how Dan’s methods have driven traffic and insights into the future of search. Whether you're a seasoned SEO expert or just starting out, this episode will help you future-proof your SEO strategy.
Timestamps:
00:00 – 03:33: Introduction to the evolving SEO landscape. 03:34 – 07:42: Key insights from Rand Fishkin’s cross-platform search data. 07:43 – 12:10: Dan’s personal journey into SEO success and lessons learned. 12:11 – 18:46: AI Planning: Using AI to strategize and outline high-ranking content. 18:47 – 25:18: AI Content: Experimenting with automated content creation tools. 25:19 – 31:36: AI Priming: Preparing for AI-dominated search engines with “The 3 Rs” (Roundups, Reviews, Rankings). 31:37 – 33:53: Practical steps to leverage AI for SEO success. 33:54 – End: Outro and final thoughts on the future of SEO. -
In this episode of The AI Driven Marketer, host Dan Sanchez dives into the transformative power of AI for marketing teams. He presents a plan to amplify a small team’s productivity and impact, covering the essential steps to align team members, build effective workflows, and leverage AI for faster, better, and smarter results. Whether your team is all-in on AI or still skeptical, this episode offers practical insights on creating an AI-driven culture to drive performance and innovation. Join Dan as he walks through a structured approach to make your team feel like a powerhouse of productivity.
Get the AI CoachCustomGPT:
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Key Timestamps:
00:00 - Introduction: Why AI is the key to transforming a small team into a powerhouse. 00:20 - Episode Overview: The goal of AI for teams and a promise to share a strategy to scale productivity. 01:06 - Challenges Facing Teams: Recognizing varying team attitudes toward AI and the need for alignment. 02:44 - Step 1: Casting a Vision: How to communicate AI’s benefits and address team members’ fears. 03:51 - Step 2: Documenting Processes: The importance of listing daily, weekly, and project-based responsibilities to optimize with AI. 05:37 - Step 3: Improving Tasks with AI: Dan introduces a framework to make tasks faster, better, and smarter. 07:11 - Introducing the AI Coach Tool: How the custom GPT AI Coach can assist teams in adopting AI across their roles. 09:32 - Access the AI Coach: Information on accessing the AI Coach for hands-on guidance with tasks. - Laat meer zien
