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Afleveringen
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WHY My British Identity Is Changing… Explore the shifting dynamics of British identity and nationality in this insightful video. Join Danny and Katie Caiger from Haus of Words as they delve into the cultural differences, traditional customs, and values that shape the British and German heritage. Gain a deeper understanding of national identity, intercultural communication, and the diverse perspectives that contribute to a dynamic global society. Whether you're curious about what makes someone British or simply interested in heritage appreciation, this video offers a unique blend of heritage insights and identity exploration. Broaden your horizons and embrace the rich tapestry of British culture with this thought-provoking discussion.
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Do you find Marmite offensive, or are you quite keen? Well, in any case: If you’d like to make an impact with your content, you should definitely tune in!
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Zijn er afleveringen die ontbreken?
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Join us, Katie and Danny Caiger from Haus Of Words in this new episode, “Don’t Try Too Hard! But Do This Instead 🤟🏼”. Filmed in a picturesque location, we dive into the importance of authenticity in content creation and LinkedIn company pages. We’ll give you the unscripted, far more authentic storytelling hacks and insights for Business Growth. They work for us, our clients, and they WILL work for you.
What we'll cover with you:
• Authenticity in content creation
• The value of LinkedIn company pages in 2024
• The impact of humour in professional settings
• Personal anecdotes and casual chats
• Insights on the Lingo Tribe community
BABBLE ON is your podcast on business growth, entrepreneurship, cultural nuances, the world of languages, and everything linguists, business owners and husband-and-wife-duo Katie and Danny Caiger feel like ranting about this week. ;) -
May has pretty much been a write-off for the translation world. We're rounding up the month, reflecting on accolades and exciting new things on the horizon, and share with you our thoughts fresh from the road!
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We’re talking about how to build a thriving community and share with you our latest discoveries. How can you be of value? How can you stick in people’s heads? How can you write content that stands out from the rest? Danny talks about his faux-pas with Germans and Mexicans, and how to use cultural misunderstandings to create a smile on people’s faces. We chat about ‘Unfollows’, observational humour and radically being yourself.
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Welcome back to another episode of the *Babble On* podcast! In today’s episode, Katie and Daniel Caiger delve into the art of crafting an unforgettable 'About Me' section for LinkedIn.
Discover how to make your profile stand out by weaving personal stories and unique experiences into your bio. Learn why listing just professional achievements isn't enough in this competitive market.
✨ **Episode Highlights:**
- **Storytelling Power:** Transform your 'About Me' with personal anecdotes.
- **Authentic Engagement:** Build genuine connections through authenticity.
- **Professional Networking:** Enhance your online presence with a memorable profile.
Don’t just blend in—stand out! Subscribe to our podcast for more tips on personal branding and professional networking. Need a hand crafting your 'About Me'? Check out our consulting services designed to help you capture your essence and engage your audience effectively.
#PersonalBranding #ProfessionalNetworking #LinkedInTips -
In this episode of the *Babble On* podcast, Katie and Daniel Caiger share insights fresh from the surf in Devon, where they discuss the art of playing the long game on LinkedIn. They break down how to harness "aggressive patience," navigate the lulls, and build a meaningful presence by engaging genuinely with your audience. Learn why consistent strategy and authenticity beat "post-and-pray" tactics any day.
**Your Key Takeaways:**
- **Target Clarity:** Define and refine your dream client.
- **Solution-Oriented Strategy:** Adapt your offerings to solve their problems.
- **Own Your Story:** Lean into your brand voice and live it!
Tune in to hear why businesses shouldn’t rely on ChatGPT alone, and how firing your marketing team might just be the biggest blunder a company can make. Join the conversation, and get a sneak peek at the next episode on mastering the "About Me" text for LinkedIn.
#BrandVoice #ContentStrategy #LinkedInMarketing -
Should you specialise or embrace a generalist path? This episode is teeming with anecdotes, strategic advice, and practical tips navigating the ever-evolving translation industry. Join us for the newest episode of Babble On by Haus of Words as our co-founders, Katie and Daniel Caiger, dive into a vital discussion for translators in 2024 and beyond.
In This Episode:
- Generalist vs. Specialist: Discover why a generalist approach may lead to more opportunities than sticking to a niche in today’s market.
- Volume and Relationships: Learn the significance of building a substantial volume of projects and forming strong partnerships with agencies for a successful career.
- Adaptability in Action: Hear how adapting skills were crucial during the pandemic when diverse communication needs surged, showcasing the importance of versatility.
Some Takeaways:
- Broaden Your Horizons: Embrace the flexibility of a generalist stance to manage a wide array of translation projects efficiently.
- Showcase Your Skills: Demonstrate your diverse capabilities to attract and maintain relationships with top translation agencies.
- Navigate Market Shifts: Stay adaptable to the dynamic demands of the translation field to remain competitive and secure a prosperous career. We’ll talk about the HOW. -
You might be wondering, what on earth is localisation, right? Well, let’s break it down for you in simple terms. Localisation is about ensuring your message resonates with your target audience culturally. It's like tailoring your content to fit like a glove in the cultural fabric of the people you're trying to reach. Can ChatGPT 4.0 localise content for me in 2024? We’ll answer this great question for you in this episode!
- What’s localisation and how will it help my business?
- Can AI like ChatGPT 4.0 localise content for me in 2024?
- What if I don’t localise my website or texts?
Imagine this - you've got a fantastic product or service and are all set to launch it in a new market. But hold your horses! Before you hit that 'launch' button, consider this: what works brilliantly in one place might fall flat in another if you don't think about cultural nuances. Localisation is the key to unlocking the hearts and minds of your potential customers in different regions. It's about speaking their language, not just in words, but in understanding their values, traditions, and way of life.
Some may argue that with technological advancements, machines will soon be able to handle localisation effortlessly. AI is making strides, but let's not get ahead of ourselves. Machines may be able to translate words, but can they capture the essence of a culture? Can they infuse your content with the soul of a community? That's where the human touch comes in. Involving people deeply rooted in your target culture ensures your message hits the mark and creates a genuine connection. But see for yourself!
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[00:03:26]: Starting Lingo Tribe
[00:05:21]: Just do it: The MVP
[00:07:33]: Localisation Importance
[00:08:22]: Explanation of Localisation
[00:11:38]: Cultural Localisation Example: What Denzel says.
[00:15:06]: Future of Machine Localisation
[00:17:37]: Local Accents: What you need to know!
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- How using plain language in communication creates a strong emotional bond between products or services and customers
- Why plain language makes you happy! 😊
- Complex jargon and technical features: Where companies get it wrong!
In this episode, Katie and Danny chat about the importance of using plain language in communication, particularly in the context of marketing and customer engagement. The linguists talk about the need to prioritise emotional connection over excessive detail, highlighting the impact of clear, straightforward communication on understanding and happiness within organizations. They discuss the value of distilling complex ideas into simple words to create a stronger bond with the audience and advocate for using plain language to foster inclusivity and community building.
Furthermore, Katie and Danny stress the significance of leading with values and accommodating diverse perspectives to enhance communication effectiveness. They share examples of companies successfully using plain language to create meaningful connections with their audiences and express the belief that using simple words to convey complex ideas demonstrates true expertise. The conversation ends with an invitation for audience engagement and feedback, underscoring the importance of community interaction in driving meaningful conversations. -
In today's episode, Katie and Danny discuss the increasing trend of translation jobs related to whistleblowing in Germany, prompting a reflection on the implications and consequences of such practices. The conversation delves into the potential impact on workplace dynamics and the perception of a surveillance-like environment within companies. There is a contrast drawn between the approach to handling issues in German companies, where whistleblowing seems prevalent, and the more informal and less punitive attitude observed in UK businesses.
Furthermore, they express concerns about the effectiveness of whistleblowing systems, questioning the true extent of anonymity and protection for whistleblowers. The episode highlights skepticism regarding the promise of no reprisals and the potential repercussions faced by those who come forward with information. -
Find out more about our exciting new course for linguists, Lingo Tribe on lingotribe.org!
We're on a mission to provide accessible marketing training for linguists worldwide, aiming to empower them to create a strong online presence and establish meaningful connections with their audience!
Also, we talk favourite accents… ;) Because you asked! -
- Business owners and married? How our marriage has impacted the way we do business!
- Our values, our vision: Where we're headed and what we'd recommend to young couples
Description
In this episode, Katie and Daniel Caiger discuss the success of their podcast and the impact their marriage has had on their business endeavours. They reflect on the importance of maintaining a balance between work and personal life, fostering rituals to cherish moments outside of work, and building a foundation of trust and support in their partnership. The couple emphasises the significance of actively listening to each other, avoiding pitfalls of resentment, and navigating challenges as a team with empathy and understanding.
Moreover, they touch on the concept of sharing responsibilities, respecting each other's needs, and celebrating individual and joint successes. They highlight the value of mutual growth, continuous communication, and the unspoken rule of offering support when one partner is having a challenging day. Through their collaborative approach and equal footing in both personal and professional aspects of their lives, Katie and Danny showcase a strong partnership built on respect, trust, and a shared vision for success. -
We crack open the concept of “Holschuld” – a uniquely German approach to information responsibility, and contrast it with the British flair for proactive sharing, exploring how these distinct attitudes shape conversations and connections in both lands. Discover how international companies navigate the choppy waters of global communication, emphasising the pivotal role of bilingual professionals in bridging the cultural divide.
Our lively discussion not only highlights the importance of cultural awareness in fostering effective communication but also serves as a call to action for individuals and organisations to adapt and thrive in a multicultural world. Whether you’re a Brit puzzled by German directness, a German bemused by British pleasantries, or simply a global citizen fascinated by the dance of cultures, this episode offers valuable insights into making every interaction count.
Stay tuned for practical tips, relatable stories, and our commitment to continue exploring the rich tapestry of cultural differences in future episodes. “Cultural Crossroads: Unraveling Brit-German Mysteries” is your go-to resource for mastering the art of cross-cultural communication, promoting understanding, collaboration, and respect in an increasingly interconnected world. Listen in on Spotify, Apple Podcasts and YouTube for a deep dive into the dynamics that define and distinguish our global village. -
Dive into the core of personal branding with a conversation that's as pleasant as a cup of tea on a wet day. Join the dynamic duo Katie + Danny Caiger as they reveal the secret sauce of self-marketing through narrative, demonstrating that you don't have to sell your soul to sell yourself. Discover why knowing your own narrative is the first step towards drawing others in closer, and how a touch of comedy can elevate a pitch from forgettable to legendary.
This episode is more than just giggles and stories; it's a lesson in incorporating authenticity and relatability into your narrative, ensuring you're heard above the cacophony of social media. Learn why tossing a single shoe into the game might be your most daring move yet, and how to be authentic in a world obsessed with likes and shares. Whether you want to impress a recruiter or fascinate an audience, we have you covered.
So, if you're ready for a voyage through the art of storytelling as your ultimate branding weapon, filled with chuckles, gaffes, and life lessons, tune in. We're going over how to create a personal brand that's both compelling and authentic, without using AI or cookie-cutter templates. Because, in the end, it's more than just being seen; it's also about being remembered for the right reasons.
Any questions, comments, ideas for our next episodes?
We‘re all ears!
>> Get your 1:1 training and CV rewrite with Danny.
>> Get your brand story out there with Katie.
Contact us via email or LinkedIn for more info.
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Hit the subscribe button to never miss an episode! 🛎️
Contact us on [email protected] and visit our
Website on www.hausofwords.com/en
Book Katie as a speaker: www.andreakummer.com
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Dive headfirst into the riotous world where vulnerability meets stiff-upper-lip and German precision clashes with British wit! 🇬🇧💔🇩🇪 In this no-holds-barred BABBLE ON episode, we peel back the layers of storytelling and business, exploring the tightrope walk between authenticity and cultural faux pas. Ever wondered why Brits spill their guts at the drop of a hat, while Germans guard personal tales like the crown jewels? Or why admitting you’ve bungled up is akin to committing social hara-kiri in some corporate cultures?
Buckle up as we navigate through the murky waters of vulnerability, authenticity, and the universal fear of getting it all wrong. Expect belly laughs, cringe-worthy anecdotes of linguistic landmines, and perhaps, a newfound appreciation for the power of owning your blunders and blips.
From tales of professional faux pas to the hilarious hazards of pronouncing German words as a Brit (and vice versa), we’re uncovering the golden nuggets of connection and camaraderie buried beneath cultural differences and professional facades.
Don’t miss this blend of depth, humor, and the occasional awkward silence that makes for the perfect recipe for growth, connection, and a jolly good time. Subscribe and hit the bell for your front-row ticket to the show! -
Hey, welcome to BABBLE ON! 🎉
I’m Katie! As a Storytelling Consultant and Localisation Expert, I’m shaping and nurturing personal brands and unearthing great stories that deserve a platform. I’m translating confusing & complex into utterly relatable. I work with SME & hidden champions from Business Intelligence, Engineering, and Life Sciences. If you have a different area of expertise, and we both think we‘re a great fit, we can happily tell your stories, too.
Hi, I’m Danny! A stickler for detail and process, I’ve been translating and localising from German to English for the Top 5 insurers and banks in Germany, as well as for technical and complex businesses, the public sector and tourism. My aim? To get your message across, and to increase your international appeal. As an expert on German and British culture, I regularly train Executives and SMEs on how to operate in, and work with, the other nation. -
The episode captures a conversation between Danny and Katie Caiger reflecting on their entrepreneurial journey and the importance of relationships in navigating both success and challenges. They discuss the significance of authenticity in building connections, particularly through platforms like LinkedIn, and emphasise the value of overdelivering on promises to clients. The speakers also highlight the need for consistency and genuine engagement in content creation to resonate with audiences and foster meaningful relationships in business.
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Danny and Katie explore the importance of the right money mindset. They dig deep and uncover their personal stories and pivotal drivers around money, and what has helped them to become the business people they are today.
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Warum scheitern so viele Marken auf internationalen Märkten?
Entdecke in unserer neuesten Podcastfolge, wie die Kunst der Lokalisierung den Unterschied macht!
Hier sprechen wir darüber, warum es so wichtig ist, Texte von Muttersprachlern lokalisieren zu lassen. Glaubst du, dass automatische Übersetzungen wie auf LinkedIn ausreichen? Denk nochmal nach ;) Wir decken auf, warum kulturelle Feinheiten und Marktbedürfnisse weit über eine simple Übersetzung mit KI und Co. hinausgehen.
Lokalisierung ist nicht nur die bloße Übersetzung von A nach B – es ist eine Kunstform des Storytellings, die deine Botschaft perfekt auf den Zielmarkt abstimmt. Wir zeigen dir, wie entscheidend das für die Reputation und den Erfolg einer Marke ist. Hör dir an, wie Katie in der Luftfahrtindustrie durch kreative Lokalisierungstechniken das deutsche Publikum für sich gewinnen konnten.
Wir sprechen auch darüber, wie Lokalisierung über Sprache hinausgeht und kulturelle Nuancen einbezieht. In einer Welt voller Wettbewerb ist es unerlässlich, sich mit sorgfältiger Lokalisierung abzuheben. Entdecke, warum Lokalisierung der Schlüssel zum langfristigen Erfolg deiner Marke sein kann und wie sie dich deinen Zielen näherbringt.
Bist du bereit, deinen Horizont zu erweitern und zu lernen, wie du deine Marke auf der globalen Bühne zum Strahlen bringst? Dann hör unbedingt rein und abonniere diesen Podcast, um keine Folge mehr zu verpassen! - Laat meer zien
