Afleveringen
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In this episode, Iām interviewing Amy Bartko, founder of Chatterbox PR and Marketing, and it was FIRE! She shares her expertise on PR and how to take your personal brand to the next level.
She emphasizes the importance of community and building relationships in the world of PR. ( can you see how it all comes back to the community ?) Amy Is walking you through step by step how to pitch yourself for the media and actually GET YOUR EMAIL OPENED!
What you can expect at every step of this episode:
00:00 Introduction and Background
05:32 The Importance of Community
07:26 The Shift in the World of PR
14:50 Preparing for PR
17:30 When to Pursue PR
19:22 PR on a Budget
25:12 Building Relationships with Journalists
32:14 Crafting the Perfect Pitch
34:28 Subject Lines and Follow-Up
37:59 Online Places for Pitching
41:38 Pitch Template and Tracker
43:08 Cracking the Media Code
About the Amy Bartko:
Amy Bartko is a distinguished PR professional, juvenile brand expert, founder of Chatterbox, best-selling author, and a sought-after speaker. With over 25 years of strategic communications experience, she has become a global authority in building and promoting brands for families, from pregnancy through childhood. Amy's profound understanding of how to engage busy parents within this unique niche has set her apart in the industry. Under her leadership, Chatterbox has flourished, strategically supporting both online and brick-and-mortar brands ranging from startups to global names. The agency excels in comprehensive brand development and digital strategy, alongside targeted product placement, influencer and celebrity marketing, traditional media, and consumer events. Amy's innovative approach has consistently positioned Chatterbox clients in the spotlight, with features in prestigious outlets such as Forbes, Today.com, the Today Show, the New York Times, Good Morning America, Time Magazine, the Wall Street Journal, and more. Before founding Chatterbox, Amy honed her skills in the baby and kids industry, working with small to mid-sized companies to craft impactful communication strategies. Her expertise not only in PR but also as a best-selling author and speaker underscores her unparalleled ability to connect with audiences and drive meaningful brand growth.
Connect with Amy:
Email: [email protected]
Instagram: https://www.instagram.com/chatterboxprandmarketing/
Facebook: https://www.facebook.com/profile.php?id=61553209820839
Linkedin: https://www.linkedin.com/in/amybartko/
Website: https://chatterboxbrands.com/
I'm launching a digital academy called Crack the Media Code From Pitch to Placement
https://chatterbox.mykajabi.com/friends - pitch template and pitch trackerReady to build a personal brand you are proud of:
Ready to build an AUTHENTIC PERSONAL BRAND but not sure where to start ?
Download our Authenticity Self Discovery Checklist:
https://atigrinspun.com/free-resources/
Not sure if you are set up for success?
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/
Inquire/ enroll on the Be You Brand Academy https://www.atigrinspun.com/beyoubrand
( Got questions, send me a DM on instagram!)
I answer to my DM's personally !
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso... -
In this episode, Ati.G.Branding discusses the importance of living out your brand and bringing your message to the world. She emphasizes that your brand is the mark you leave in the world and that it's important to remember your why and the collective change we want to create in the world behind the why in your your business.
Ati shares strategies for connecting to your brand message and how to LIVE IT OUT.
the episode highlights the significance of aligning your actions with your brand and leaving a lasting impact.
00:00 Introduction and Importance of Living Out Your Brand
01:54 The Role of Brand Strategy and Implementation
04:15 Helping Women Show Up Authentically
07:19 Discovering Your Brand Essence
14:17 Dressing for Success and Creating a Brand Image
23:16 Leaving a Lasting Impact with Your Brand
Ready to build a personal brand you are proud of:
Ready to build an AUTHENTIC PERSONAL BRAND but not sure where to start ?
Download our Authenticity Self Discovery Checklist:
https://atigrinspun.com/free-resources/
Not sure if you are set up for success?
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/
Inquire/ enroll on the Be You Brand Academy https://www.atigrinspun.com/beyoubrand
( Got questions, send me a DM on instagram!)
I answer to my DM's personally !
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...
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Zijn er afleveringen die ontbreken?
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Welcome to the new episode of the Be You Brand Podcast! Todayās episode, Kirsten Zeigler joins me for an insightful discussion about hiring, managing employees and growing business. Kirsten shares her wonderful journey in transitioning from solopreneurship to building a team. You'll hear practical advice on the importance of creating employee handbooks and SOPs, tips for hiring the right candidates, offering competitive benefits, and much more.
Tune in and take your business to the next level!
About the Guest:
Kirsten Zeigler is an HR expert and consultant with over a decade of experience across a variety of industries. Sheās founder and principal at KDZ HR Consulting. Her expertise lies in the creation of inclusive cultures, protection of businesses, enhancing employee engagement, and establishing standards through comprehensive compliance programs. By offering expert HR support through energy, empathy & ethics, she enables business owners to concentrate on the growth and development of their company, empowering them to build their businesses with confidence!
Connect with Kirsten:
Email: [email protected]
Social Media Handles: @kdz_hrconsulting
Linkedin: https://www.linkedin.com/in/kirsten-zeigler-humanresources/
Website: https://www.kdzhrconsulting.com/
Ready to build a personal brand you are proud of:
Ready to build an AUTHENTIC PERSONAL BRAND but not sure where to start ?
Download our Authenticity Self Discovery Checklist:
https://atigrinspun.com/free-resources/
Not sure if you are set up for success?
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/
Inquire/ enroll on the Be You Brand Academy https://www.atigrinspun.com/beyoubrand
( Got questions send me a DM on instagram!)
I answer to my dmās personally !
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...
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In this episode, Iām discussing the importance of authenticity in personal branding and the dangers of perfectionism. Why you need to be true to yourself and not be afraid to express opinions and unique perspectives. I will break down the concept of authenticity and Iām giving you practical tips for finding the balance between authenticity and striving for excellence.
We dove deep into:
00:00 Introduction: Authenticity versus Perfectionism
02:55 Defining Authenticity and the Dangers of Perfectionism
07:21 The Importance of Self-Discovery in Building an Authentic Personal Brand
31:44 Striking the Balance: Authenticity and High Standards
35:54 Conclusion: Bringing Your True Self into Your Personal Brand
This episode is full of gems and I cannot wait to hear your main takeaways.
Ready to build a personal brand you are proud of:
Ready to build an AUTHENTIC PERSONAL BRAND but not sure where to start ?
Download our Authenticity Self Discovery Checklist:
https://atigrinspun.com/free-resources/
Not sure if you are set up for success?
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/
Inquire/ enroll on the Be you Brand academy https://www.atigrinspun.com/beyoubrand
( Got questions send me a DM on instagram!)
I answer to my dmās personally !
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...
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In todayās episode of the Be You Brand Podcast, join me and Angelle Ferrer in a discussion on career advancement, personal branding and leveraging digital tools to enhance your professional journey. Angelle shares her insight on the importance of positioning oneself effectively in the competitive job market through skills like LinkedIn optimization and networking. She touches on the evolution of the job search landscape, especially with the advent of modern technologies such as applicant tracking systems.
Thereās so much nugget you can get from this episode so, tune in!
About the Guest:
Angelle Ferrerās is a career coach and marketing strategist. Her mission is to educate professionals on the career Marketing Mindset, to market themselves as a product in competitive job markets.
She helps career changers discover transferable skills, strengthen their value proposition, and create a plan, which is the foundation where everything else is builtā their resume, personal brand, LinkedIn optimization, networking strategy, and interview preparation.
She helps professionals increase visibility to compete for the jobs they want.
Connect with Angelle:
Email: [email protected]
LinkedIn: https://www.linkedin.com/company/af-career-marketing-strategies/
Instagram: https://www.instagram.com/angelle_ferrer?igsh=MXZsOGw3a2djbnNraw==
Website: www.afcareermarketing.com
Ready to build a personal brand you are proud of:
Join us April 22-26 for our signature Training, The ULTIMATE PERSONAL BRANDING BOOTCAMP
Use code BOOTCAMP to get special pricing of $33
(otherwise $111 and $333 after we finish the live training)
Save your spot here https://atigrinspun.com/brandingbootcamp
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Inquire about the Be You Brand Academy https://atigrinspun.com/contact/
Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/pers
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I see these mistakes on clients and people I consult with all the time and I see so many people in my audience making them.
These mistakes are so easy to avoid and the only reason you are making them is because nobody pointed them out to youā¦till now ... .hello itās me Ati lol!
These 5 mistakes are killing your personal brand and reputation and your bottom line!
Ready to build a personal brand you are proud of:
Join us April 22-26 for our signature Training, The ULTIMATE PERSONAL BRANDING BOOTCAMP
Use code BOOTCAMP to get special pricing $33
( otherwise $111 and $333 after we finish the live training)
Save your spot here https://atigrinspun.com/brandingbootcamp
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Inquire about the Be you Brand academy https://atigrinspun.com/contact/
Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/pers
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In this episode I am interviewing one of my favorite people on the planet!
Gabby Borrero is an amazing connector, host of the next generation network and one of the most giving people you will ever meet. She is an avid networker and we dove so deep on why building true relationships will skyrocket your business.
Listen to this weeks episode because the nuggets on how to find your tribe , your people and the best business connections are unreal!
Key takeaways:
01:17 Helping women to find their purpose and their people
02:55 Deciding against a conventional career path
04:00 Recognizing your true calling ā community and strategy
06:15 The significance of supporting your partner in pursuing their passion
09:47 Networking experiences in different states
18:11 Virtual networking and in-person events how to
21:35 How finding the right community can help you time and money
24:03 Self-Awareness and Understanding your āValueā
26:49 Community over Collaboration
30:59 Networking and personal branding for women in business
About the Guest:
Gabriella Borrero is the owner of No Plan B Consulting and founder of The Next Generation Network. Gabby is a business strategist, business connector, and believes that no female entrepreneur should be left behind in their entrepreneurial journey. She teaches entrepreneurs how to build the foundation of their business and network. She offers biweekly virtual networking as well as in-person events along the East Coast to connect, educate, and empower female entrepreneurs of all ages and backgrounds.
Connect with Gabriella:
Email: [email protected]
Instagram: https://www.instagram.com/noplanbconsulting/
Facebook: https://www.facebook.com/noplanbconsulting
Linkedin: https://www.linkedin.com/in/gabriellaborrero/
Ready to build a personal brand you are proud of:
Join us April 22-26 for our signature Training, The ULTIMATE PERSONAL BRANDING BOOTCAMP
https://atigrinspun.com/brandingbootcamp
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Inquire about the Be you Brand academy https://atigrinspun.com/contact/
Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/pers
Join us April 22-26 for our signature Training, The ULTIMATE PERSONAL BRANDING BOOTCAMP
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In this episode, I am going deep into the importance of speaking directly to your ideal client and differentiating yourself from others in your industry. Why and how to make your ideal client problem aware and show them how you can solve their specific problem.
I actually āauditā and account ( Which I donāt disclose ) and thought it was so important to have this things talked about
I shared What you need to be sharing so people are reaching out to work with you and why it works.
Enjoy!
Key highlights to explore:
00:00 Introduction and Recap of Previous Episodes
02:14 Speaking Directly to Your Ideal Client
06:31 Differentiating Yourself in Your Industry
12:15 Creating Content that Solves Specific Problems
13:52 Embracing Your Unique Opinions and Perspectives
18:51 Giving Your Process a Name
20:10 Promoting the Personal Branding Bootcamp
22:10 Conclusion and Call to Action
Join us April 22-26 for our signature Training, The ULTIMATE PERSONAL BRANDING BOOTCAMP
I will show you:
The success phases of building your PROFITABLE brand
The art of Attracting Your Dream Clients.
Messaging and Positioning so when your client finds you, the immediately want to buy from you..
The Content strategy I used to create multiple 6 figures and grow.
Register : https://atigrinspun.com/brandingbootcamp/
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Inquire about the Be you Brand academy https://atigrinspun.com/contact/
I have one 1:1 spot opening 4/15 to work with me https://atigrinspun.com/contact/
Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...
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In this new episode of the Be You Brand Podcast, Lydia Bagarozza & Bridget Sicsko join me to discuss the strategic importance of public relations (PR) and media exposure for personal brands and businesses aiming to expand their reach beyond social media and personal networking.
We touch on the necessity of understanding one's unique value proposition and effectively communicating it to align with media interests and audience needs. We delve into the value of authentic and personalized pitching, leveraging existing content, the long-term benefits of PR for brand credibility and growth, and the importance of choosing the right media outlets for genuine engagement.
Through a strategic, patient approach to PR, businesses can enhance their market position, reach new audiences, and solidify their brand's presence in a competitive landscape.
Key points to discover in this episode:
00:00 Leveraging media exposure for business growth
02:31 Positioning personal brands for media and clients
04:32 The use of PR for Personal Brands, Entrepreneurs and Sustainable Growth
08:01 āāPodcasting as a long-term marketing strategy
11:48 The potential of Micro-podcast for long-term success
13:05 The business perception gap between Social Media and the Reality
15:48 Time is a valuable resource to invest in business
18:40 The importance of education on pitching to the media
22:26 The effectiveness of paid press vs. organic press for coaches and entrepreneurs
26:02 PR best practices and authenticity in media pitches
31:26 Building a personal brand and media presence
35:34 Conclusion
About the Guests:
Visibility on Purpose is a PR and Media Company founded in 2022 by Publicist, Lydia Bagarozza and former Publisher, Bridget Aileen Sicsko. Their programs help authors, product-based companies and online business owners be known for the cool things theyāre doing through teaching them how to secure TV interviews, podcast appearances and press features. Their students have been featured on media giants like Time Magazine, Yahoo, Fortune, mindbodygreen, Bustle, SheFinds, AskMen, Medium, and top podcasts. Individually, Lydia is responsible for over 4K pieces of press and is well known for her career supporting world-renowned musicians and lifestyle brands. Beyond her role as a former publisher, Bridget, is a speaker and has spoken nationally (& internationally) to over 3K people. She speaks on topics ranging from sales and visibility to human optimization, the yogic philosophy and the athlete mentality. Together, Lydia and Bridget are on a mission to revolutionize access to the media industry by elevating boutique brands and founders.
Connect with Lydia & Bridget:
Email: [email protected]
Instagram: www.instagram.com/visibilityonpurpose
Facebook: https://www.facebook.com/groups/toptiermedia
Linkedin: https://www.linkedin.com/company/visibility-on-purpose/
Website: https://www.visibilityonpurpose.com/
Take the Media Personality Quiz by clicking the link below: https://www.visibilityonpurpose.com/media-personality-quiz
Join us April 22-26 for our signature Training, The ULTIMATE PERSONAL BRANDING BOOTCAMP
I will show you:
The success phases of building your PROFITABLE brand
The art of Attracting Your Dream Clients.
Messaging and Positioning so when your client finds you, the immediately want to buy from you..
The Content strategy I used to create multiple 6 figures and grow.
Register : https://atigrinspun.com/brandingbootcamp/
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Inquire about the Be you Brand academy https://atigrinspun.com/contact/
Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...
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In this episode, Ati. discusses the importance of having a personal brand strategy and the steps needed to build that strategy.
Building authority and trust are key components of a strong personal brand and she went on to explain how to build that expert status. What you need to know and have in place after you have your first pieces of your personal brand strategy in place , in order to Create content ( on and offline) that solves problems and resonates with your target audience
She talked about the two types of content your strategy should include and why documenting your brand strategy is essential for future growth.
Here is what you can expect to take away from this episode:
01:21 Why Personal Brand Strategy
04:04 How to Building Authority and Trust to demand higher prices and attract more clients
05:49 What you absolutely need to know about your ideal client./dream client or target audience to succeed.
09:09 Creating Content that Solves Problems
14:57 Content Creation and Platform Selection
22:18 Why and how articulate the problem you solve and why this is crucial.
25:25 The Process of Creating Content
29:14 Documenting Your Brand Strategy for Future Growth
30:31 Recap and invitation to her upcoming training in April
Join our Signature training : THE ULTIMATE PERSONAL PERSONAL BRANDING BOOTCAMP April 22-26 and learn everything you need to know to build a profitable and strong brand that changes the world.
REgister : https://atigrinspun.com/brandingbootcamp/
Not sure where you are at with your brand? Run your diagnosis >Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Inquire about the Be you Brand academy https://atigrinspun.com/contact/
Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...
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In this new episode of the Be You Brand Podcast, Ati invited Amanda Benson,a Business, AI+You Expert, she was also a speaker at our Be you Brand live event, to share her expertise in helping women and business owners to leverage it in their business to grow their brand and really add that extra stream of income saving a bunch of time.
They discuss the power of personal branding, leveraging AI technology for business growth, the importance of authenticity in branding, and fostering genuine connections and community.
They also touch on the importance of staying true to one's uniqueness, the value of networking and community-building, and the strategic use of AI and software to enhance personal branding and business efficiency.
Overall, the conversation aims to empower entrepreneurs with knowledge and tools to leverage AI and digital marketing for business growth while emphasizing the importance of authenticity and personal engagement in the digital space.
Highlights to explore in this episode:
00:00 Introduction and Background
01:46 Building a Real Community of Women with the same Mind
04:17 Importance of AI in Personal Branding
05:04 Amanda's Journey and Experience with AI
7:00 The Importance of Understanding How to Build and Manage Brands
10:25 Aligning Personal Branding with Core Values
12:18 Long-term Vision and Staying True to Your Personal Brand Values
14:17 Sustainability Social Media Girl in Stockholm
15:57 Finding Passion and Pursuing it
16:43 Creating an Agency that Merged Businesses in Sweden and in USA
21:17 Scaling a Business, Personal Branding and AI Integration
27:58 Using AI Tools for Business Growth and Brand Building
31:33 AI Use in Marketing and Personal Branding
35:45 Utilizing AI to Streamline Business Task
40:57 Creating Safe Space for Women Entrepreneurs
43:43 The Importance of Community and Breaking Down Complex Concepts into Simple Steps.
45:03 Conclusion
About Amanda Benson:
Amanda Benson is a Business, AI+You Expert. She has over 15 years of experience in online business and marketing and is the founder and CEO of the agency Whatās New Media. Sheās also the creator of the 'Making Magic' Podcast and AI+You program, helping female professionals leverage systems, software, and life hacks so that they can save time, make money & become their best self.
Connect with Amanda:
Email: [email protected]
Facebook/Instagram: @whatsnewamanda
Linkedin: ambenson
Website: whatsnewschool.mykajabi.com
Making Magic AI+You Membership ($111/mo) and/or the AI Co-Creator Course ($1,997)
Join us April 22-26 for our signature Training, The ULTIMATE PERSONAL BRANDING BOOTCAMP
I will show you:
The success phases of building your PROFITABLE brand
The art of Attracting Your Dream Clients.
Messaging and Positioning so when your client finds you, the immediately want to buy from you..
The Content strategy I used to create multiple 6 figures and grow.
Register : https://atigrinspun.com/brandingbootcamp/
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Inquire about the Be you Brand academy https://atigrinspun.com/contact/
Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...
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In this episode, Ati introduces the series on building a profitable personal brand. She emphasizes the importance of personal brand strategy and the need to go beyond just building a personal brand on social media.
Ati explains the three phases of building a personal brand: that most women miss and leads to confusion and lack of sales.
She dives into the self-discovery phase and the importance of understanding your why and core values.
Ati discusses becoming an authority in your niche and why you need to believe in wherever you are and Introduces the SIMMA framework for personal branding.
She provides examples of successful personal brands and highlights the importance of connecting with your audience through core values.
In this episode youāll hear
The steps and framework me and my clients use to build profitable personal brands that leave a mark in the world, not just posting for posting.
Why Building a profitable personal brand requires a strategic approach beyond just social media presence?
Why are most women confused on what to say and post on social media?
What is the crucial step to have people fall in love with your brand? That most women and skipping.
The framework we have seen work over and over and over with our clients and myself.
Key takeaways from this episode
Understanding one's unique strengths, weaknesses, core values, and personal brand story is essential
Develop a personal brand strategy that aligns with one's values and passions.
Understanding ideal clients, goals, and tailoring strategies accordingly is essential.
Framework for Personal Branding (SEMA)
Email marketing is a crucial tool for personal branding, especially considering recent platform outages.
Key highlights to explore:
00:00 Introduction
00:05 Understanding Who You Are
01:34 Starting a Personal Brand Strategy
04:12 The Importance Personal Brand Strategy
09:41 Understanding the āWhyā Behind a Business
11:28 Finding Your Purpose and Your Passion
13:13 Discovering Yourself in Personal Branding
15:24 Understanding Oneās Core Value
17:54 The use of SEMA Framework
23:57 Building a Personal Brand and Becoming an Authority in a Niche
28:01 Identifying and Serving the Ideal Client
30:07 The Value in Email Marketing
33:51 Conclusion
Ready to build a personal brand you are proud of:
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Free workshop alert:
Email marketing 101: March 20th 10 am pst
Join us for our Multi Day ULTIMATE PERSONAL BRANDING BOOTCAMP April 22-27
$17
Register https://atigrinspun.com/live-bootcamp/
Inquire about the Be you Brand academy https://atigrinspun.com/contact/
Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/persoā¦
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In this episode, Ati interviews Tara Wagner, a business coach with a powerful personal story.
Tara shares her journey from a rough start to becoming a successful business owner.
Her story of struggle with drugs , leaping into personal development and running businesses for 15+ years is truly inspiring and with so many take aways for anyone in business at any level.
They discuss the importance of separating personal worth from business success, the challenges and opportunities of starting a small business, and the power of identity work.
Tara emphasizes the need to identify underlying needs and meet them in order to create a fulfilling and successful business.
Overall,expect this conversations to inspire you and show you different ways you can overcome adversity
Currently Tara Wagner helps entrepreneurs build full time income working part time and shares her journey from burnout and rock bottom to personal and inner growth, shifting identity, passion and purpose, and finding liberation and gratitude.
Highlights of this Episode:
00:00 Introduction and Background
01:07 Tara's Work as a Business Coach
03:15 The Importance of Separating Personal Worth from Business Success
04:30 The Alignment of Values Between Ati and Tara
05:10 The Importance of Having a Heart for Business
08:24 Defining a Small Business
10:41 The Challenges and Opportunities of Starting a Small Business
12:16 Tara's Rough Start and Transformation
21:18 The Igniter for Change
23:29 The Importance of Identity Work
25:27 The Power of Saying No More
27:57 The Transformation of Self
30:58 Identifying Needs and Meeting Them
33:28 Getting into Personal Development and Inner Work
34:25 Burnout and Rock Bottom
39:22 Personal and Inner Growth
47:33 Shifting Identity
51:25 Passion and Purpose
53:57 Liberation and Gratitude
54:48 Finding Tara Wagner
About Tara Wagner:
Tara Wagner uses her 20+ years experience as an entrepreneur to help other small biz owners overcome burnout and create part-time schedules with full-time profits. And not with some new marketing strategy, but with a new approach to how you operate.
Connect with Tara
Website: https://xotara.us
Access Taraās How to upgrade your business so it doesnt burn you our FREE TRAINING https://xotara.us/training
Find Tara also on YouTube : youtube.com/tarawagner
Ready to build a personal brand you are proud of:
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Get started on you inner work journey : Purchase 300k blueprint 90 minute Masterclass
https://atigbranding.thrivecart.com/300k-blueprint/
Enroll in Highest self Highest income ( Started 2-26-24 but you can still enroll) https://atigbranding.thrivecart.com/highest-self-highest-income/
Inquire about the Be you Brand academy https://atigrinspun.com/contact/
Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...
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In this podcast episode, Iām digging deep and discussing the importance of both content creation and visibility for businesses and personal branding.
Both are vital to a successful brand; they are functionally useless without each other.
Increasing visibility can draw potential clients or followers, but weak content will ultimately lose those same individuals.
Ati stresses the importance of networking, maintaining an engaged following, and creating quality content which includes education, conviction, and inspiration.
Tune in to today's episode to learn the 3 strategies Ati teaches her clients to get visibility, her 90 day sprint strategy and to learn the cycle of content that brings it all together.
00:00 Introduction and Importance of Content vs Visibility
00:45 Understanding the Concept of Personal Branding
01:50 The Difference Between Content and Visibility
02:04 The Role of Content in Your Brand
02:52 The Importance of Visibility in Your Brand
03:34 The Challenges of Being Omnipresent on Social Media
04:12 The Concept of Visibility Beyond Social Media
04:34 Understanding Your Audience and Ideal Client
05:52 The Misconception of Making Money on Instagram
06:04 The Importance of Email Lists and Networking
07:32 The Concept of Relationship Marketing
08:52 Leveraging Borrowed Audiences for Visibility
12:32 Understanding the Difference Between Followers and Audience
17:30 The Cycle of Content and Visibility
20:00 Conclusion and Final Thoughts
Ready to build a personal brand you are proud of:
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Currently running this program and you can still join us
Get started on you inner work journey : Purchase 300k blueprint 90 minute Masterclass
https://atigbranding.thrivecart.com/300k-blueprint/
Enroll in Highest self Highest income ( Starts 2-26-24) https://atigbranding.thrivecart.com/highest-self-highest-income/
Inquire about the Be you Brand academy https://atigrinspun.com/contact/
Buy tickets for BE YOU BRAND LIVE https://atigrinspun.com/beyoubrandlive/
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...
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Hey Be You Branders!
In this episode, Hazel Brown joins me to talk about the power of collaboration and networking for your personal and professional growth. Hazel and I both discover the value of working together and leveraging social media to connect with like-minded individuals.
We delve into the importance of creating spaces for women to discuss deep issues, share their experiences, and support each other's growth and the need for self-comparison and self-worth to be based on personal progress rather than societal standards or the achievements of others. Moreover, this episode promotes the idea that true success encompasses both professional achievements and personal satisfaction, highlighting the role of community, self-care, and authentic branding in this journey.
Listen to explore:
Entrepreneurship, networking, and collaboration
Women's empowerment and creating safe spaces for deep conversations
How Self-care can improve productivity
The importance of having emotional intelligence
Key highlights of the episode:
00:00 Introduction
00:57 Womenās Empowerment Conference
01:23 What starts the āRedefining the Future Youā business?
05:26 The Importance of Collaboration and Connection
07:16 The Power of Social Media for Networking
07:56 The Fear of Women to Collaborate
10:30 The Value of Self-worth and Self-comparison
13:10 Using Otherās Success as an Inspiration
14:40 Creating Spaces for Women
15:28 Providing Platform for Higher-Achievers
17:27 Figuring How to Build Wealth
18:43 Prioritizing Self-Care
23:07 Emotional Intelligence, Reframing Negative thoughts
25:07 Putting Your Energy on What Really Matters
27:42 The Value of Self-authenticity
28:52 Conclusion and Closing
About the Guest:
A Purpose-Driven Healthcare Leader who uses her human resources & hiring manager experience to serve as a Career Alignment Coach to passionate, result-oriented professionals. In 2003, I began my journey in healthcare- first working as a home health aide, later as an ultrasound tech, then deciding bedside was NOT for me! After 7 years, I made the switch, I started working in healthcare administration support roles and quickly started looking at what roles paid the MOST money. After much research, I thought Iād found the perfect career for me, an Anesthesiologist Assistant. What?! I could help put people to sleep and make six figures, OH MY! I completed my pre-requisites and then decided to have baby number two during the time it would take for the next program to begin! Boy, was God looking down laughing at me! I ended up pregnant with twins, yes TWINS! However, it was that experience, being vulnerable and sick that led me to pursue a double masterās degree in Healthcare Administration and Public Health. From my personal healthcare experience, I quickly realized there were gaps in the healthcare system. In simple terms, it was missing the CARE in healthCARE! On a quest to make an impact, I took on roles in HR, Healthcare Operations, Healthcare Management, Patient Experience Management and now Healthcare IT supporting hospital systems throughout the US. I remain in the healthcare setting because I still have a lot of work to do in order to bring the CARE back to healthCARE. With our premium quality services, you not only get a healthcare professional who has the inside scoop; but you get a leader who is passionate about making a difference in your life and the lives of others! I am here to help you navigate your career alignment journey as an Expert Resume Writer and Career Coach. We help our clients reclaim power over their careers and pivot with purpose- on their own terms (so they can love life inside and outside the office). & of course, provide service excellence!
Find Hazel here:
Email: [email protected]
Podcast: @itsthehumanexperience
Social Media Handles:@workplacetherapy
@redefiningthefutureyou
Elevate Your Journey: Transform with Confidence & Community by following this link:
https://redefiningthefutureyou.com/workplacetherapy/
Get started on you inner work journey : Purchase 300k blueprint Masterclass
https://atigbranding.thrivecart.com/300k-blueprint/
Enroll in Highest self Highest income ( Starts 2-26-24) https://atigbranding.thrivecart.com/highest-self-highest-income/
Listen to highest self hypnosis meditation for free HERE
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...
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Hey Be you Branders!
In today's episode Ati talks about the idea of attracting clients and breaking income ceilings through internal work, aiming to shift one's identity and reprogram the subconscious.
By reflecting on her own business growth experiences and the challenges she faced, she shares how the 'inner work' principle paved the way for her business's success.
She covers three significant themes, shifting one's identity, subconscious reprogramming and elevating frequency and maintains that they help align with the desired business goals.
Ati also provides details on an upcoming program - Highest Self, Highest Income, where these topics would be explored in depth to help business owners overcome their limitations and meet their income targets.
00:00 Introduction and Welcome
00:13 The Importance of Inner Work in Business
00:30 The Struggles of Business Growth
01:31 The Journey to Business Stability
02:24 The Impact of Energy in Business
03:06 Common Business Challenges
07:32 The Power of Shifting Your Identity
13:39 The Role of Subconscious Reprogramming
17:35 Elevating Your Frequency for Success
23:29 The Power of Manifestation in Business
29:42 Conclusion and Final Thoughts
Get started on you inner work journey : Purchase 300k blueprint Masterclass
https://atigbranding.thrivecart.com/300k-blueprint/
Enroll in Highest self Highest income ( Starts 2-26-24) HERE
Listen to highest self hypnosis meditation for free HERE
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Connect with me:
Instagram: / ati.g.branding
Website: https://atigrinspun.com/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/perso...
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Hey Be you branders!
In this episode, Iām interviewing Jen Vasquez about the main trends in marketing for 2024 .
Jen is known as the pinterest queen and teaches female service providers to use Pinterest and marketing workflows to make marketing easier .
Today she gives us how to make best use of short form videos making it EASY and effective.
We also explored the value of Pinterest for marketing and the idea behind the Creative Marketing Summit she is hosting for the second year in february and why you should attend!
( Iām a speakerā¦so you should attend ! LOL)
Listen to discover:
Best marketing trends going into 2024.
How to make your short form videos highly engaging and effective.
How to improve searchability and reach on various platforms.
What to do to drive significant traffic to your website and more!
Find your most interested moments
Time stamps:
00:00 Introduction and Excitement
05:29 Main Trends in Marketing for 2024
07:59 The Power of Short Form Videos
09:01 The Importance of Text Over Videos
09:16 Using Keywords in Video Text
10:48 The Benefits of Saving and Liking Your Own Reels
11:13 Utilizing B-Roll in Short Form Videos
12:49 The Power of Pinterest for Marketing
13:31 Pinterest as a Business-to-Business and Business-to-Consumer Platform
15:38 The Importance of Pinterest for Repurposing Content
16:52 Using Core Values in Marketing
17:43 The Idea Behind the Creative Marketing Summit
19:37 The Purpose and Format of the Creative Marketing Summit
21:53 The Importance of Marketing for Business Success
23:11 The Value of the Creative Marketing Summit for Business Growth
26:42 The Transformational Insights and Strategies at the Creative Marketing Summit
27:40 Where to Find Jen Vasquez and the Creative Marketing Summit
28:45 Closing Remarks and Invitation to Take Action
Register for Creative marketing summit for free https://creativemarketingsummit.com/24616805850491?am_id=andrea708
Find Jen on:
ig: @jenvazquezmedia
Website: http://https//jenvazquezcoach.com
Register for the Creative Marketing summit
Follow Creative marketing summit on IG: https://www.instagram.com/creativemarketingsummit/
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Connect with me:
Website: https://atigrinspun.com/
Instagram: https://www.instagram.com/ati.g.branding/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link
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Hi Be You Branders! In this episode Ati is breaking down the difference between mindset work and inner work and why doing just mindset work is keeping you stuck in building a successful business.
She shares her personal story of going through a year of darkness and the importance of doing identity work. Ati.G.Branding explains the three layers of change - conscious, subconscious, and somatic - and how they affect our perception and actions. She emphasizes the importance of frequency and the point of attraction in achieving success. Ati.G.Branding also provides insights into practicing being your highest self and announces the 300K Blueprint Masterclass.
Takeaways:
Mindset work alone is not enough for success in business; inner work is essential.
External events are filtered through our identity, memories, decisions, and beliefs.
The three layers of change - conscious, subconscious, and somatic - play a role in our perception and actions.
Frequency and point of attraction are key in achieving desired income outcomes.
Practicing being your highest self and doing inner work can lead to greater success and fulfillment in business.
Listen and explore more:
00:00 Introduction and Personal Story
00:26 Difference Between Mindset Work and Inner Work
03:05 The Year of Darkness
04:46 Transition to Online Business and Identity Work
06:23 The Answer is Inside You
08:22 Filtering External Events Through Identity
09:17 How Others Perceive You Based on Your Identity
11:39 The Three Layers of Change
12:31 Filtering Events Through Memories, Decisions, and Beliefs
12:42 The Three Layers of Change: Conscious, Subconscious, and Somatic
14:38 The Frequency of Emotions
15:46 The Importance of Frequency and Point of Attraction
16:21 Where Are You Coming From in Your Business Activities?
17:16 The Three Layers of Change: Conscious, Subconscious, and Somatic
18:35 Identifying Feelings and Emotions Around Your Business
20:34 The Difference in Results Based on Identity and Frequency
22:16 Building a Business from a Place of Trust
23:05 Practices for Inner Work
23:59 Becoming Your Highest Self
27:05 Practicing Being Your Highest Self
Get started on you inner work journey : Purchase 300k blueprint Masterclass HERE
Enroll in Highest self Highest income ( Starts 2-26-24) HERE
Listen to highest self hypnosis meditation for free HERE
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Connect with me:
Website: https://atigrinspun.com/
Instagram: https://www.instagram.com/ati.g.branding/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link
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Hello Be You Branders! In this weekās episode, Rebecca Cafiero joins me to talk about her entrepreneurial journey, her transition from being journalist to corporate sales.
She delves into the transformative lessons she learned from loss due to the 2008 recession. She will inspire a lot of you as she shares how she rises up from the loss and becomes successful as an entrepreneur.
She also shares an action formula that involves clarity, creating a path, finding shortcuts, and getting into action. They stress the importance of not just thinking about tasks but taking tangible steps to overcome challenges and achieve goals. The conversation also touches on the significance of relationship building, networking, and following up with authenticity and value. The concept of the "profit method" is introduced, focusing on pitching, relationship building, offering valuable services, follow-up, and creating impact to drive business success.
This episode emphasizes the need for authenticity, genuine connection, and a focus on impact to build a thriving business.
āThere's a million good ideas, good ideas don't sell. In fact, it's all about execution. And again, if you're not excited, if you don't bring energy and electricity to the execution, it's not going to work.ā- Rebecca Cafiero
Highlights from this episode:
Personality traits, particularly the Enneagram Type Seven.
Lessons from loss and the importance of taking experience and knowledge forward.
The creation of the Pitch Club, a business that helps entrepreneurs with PR and visibility strategies.
The importance of enjoying what you do in entrepreneurship.
Rebeccaās approach to planning, emphasizing the need to overcome overwhelm. This involves getting clarity through activities like brain dumps, organizing tasks, and setting manageable steps toward goals.
The importance of creating space and momentum as a key factor in overcoming overwhelm.
Pitch, Relationship Building, Offer, Follow Up, Impact (PROFIT) Method
Impact Formula (Information, Inspiration, Implementation)
About the Guest:
Rebecca Cafiero is an intl. Forbes business and PR strategist, TEDx Speaker and top ranked podcast host, 2x bestselling author and mother of two. As the Founder + CEO of the Pitch Club, a 7 Figure for women, by women company, she has worked with hundreds of female entrepreneurs growing + scaling small businesses and teams to increase their credibility, visibility and profitability in business. Prior to becoming an entrepreneur, she spent 13 years in Corporate America leading sales and marketing teams. She is a frequent speaker on online business strategy, creating credibility + visibility, productivity and personal optimization. As a sought after media source, Rebeccaās tips have been featured in NBC News, ABC News, BIZ TV and publications including Forbes, Readerās Digest, Women's Health, US News and World Report and more.
Connect with Rebecca Cafiero:
Website: www.rebeccacafiero.com
Email: [email protected]
Social Media Handles: @rebeccacafiero
Want to know exactly what is your next step to make money with your personal brand and where you are at?
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Connect with me:
Website: https://atigrinspun.com/
Instagram: https://www.instagram.com/ati.g.branding/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link
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In this episode, I will be showing you the difference between mindset work and inner work, and how I was able to have successful launches and reach $300K in revenue last year, without adding any strategies, just making these changes and I have seen this over and over work with clients.
Key Takeaways:
Stepping into the identity of the highest self is crucial for success in business.
Ati's specific method for inner work that can provide tangible tools for personal growth.
Taking immediate action in business is essential for manifesting desired outcomes.
Being the highest self daily and aligning thoughts, feelings, and actions can lead to positive results.
Understanding the science behind inner work can help in creating lasting change.
Inner work can lead to miracles and unexpected opportunities.
Inner work can help overcome uneasiness and thrive in business.
Register for the 300K Blueprint Masterclass
https://atigbranding.thrivecart.com/300k-blueprint/https://atigbranding.thrivecart.com/300k-blueprint/
Want to know exactly what is your next step to make money with your personal brand and where you are at?
Take the profitable personal brand quiz
https://atigrinspun.com/quiz/
Connect with me:
Website: https://atigrinspun.com/
Instagram: https://www.instagram.com/ati.g.branding/
Personal branding strategies for female entrepreneurs FB community: https://www.facebook.com/groups/personalbrandingforwomenpreneurs/?ref=share_group_link
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