Afleveringen
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đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to "Beauty and the Biz," where weâll discuss Reza Najafian's journey from Iran to Oregon. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of "Your Aesthetic Practice â What Your Patients Are Saying." Furthermore, Iâm also a consultant to plastic surgeons, helping them get more patients and more profits.
Presenting todayâs episode titled, âJourney From Iran to Oregon â with Reza Najafian, MD (Ep. 283).âSo, have you ever wondered what it takes to leave everything behind and pursue a dream halfway around the world?
Specifically, in the latest episode of "Beauty and the Biz" I interviewed Dr. Reza Najafian. Indeed, he's a plastic and reconstructive surgeon based in Eugene, Oregon.
There, he shared his courageous story of moving from Iran to the U.S., overcoming challenges, and building a private practice from the ground up. Today, his practice offers both cosmetic and reconstructive services.
Importantly, Dr. Najafianâs story is about more than just his unique journey. Indeed, itâs also about the importance of strategically shifting from academia to private practice. Together, we covered topics such as:
First, the power of building a loyal patient base through excellent patient care. Next, challenges of balancing a 60% cosmetic and 40% reconstructive patient mix. Finally, the importance of learning from those who already have the success you desire.Certainly, this is packed with inspiration and practical tips!
Practice Growth Resources: Convert Consults with The Converting Academy Retain Patients with KiSS Loyalty Club Cosmetic Practice Vault Library Schedule a Comp Consultation with Me!Enjoy!
Catherine Maley, MBA
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Visit Dr. Najafian's websiteCatherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#drrezanajafian #rezanajafianmd #eugeneoregonplasticsurgeon
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đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to "Beauty and the Biz," where weâll discuss being 6 months in private practice. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of "Your Aesthetic Practice â What Your Patients Are Saying." Furthermore, Iâm also a consultant to plastic surgeons, helping them get more patients and more profits.
Presenting todayâs episode titled, â6 Months in Private Practice â with Collier Pace, MD, FACS.âObviously, developing a strong referral network not only provides a dependable source of patient referrals. Furthermore, it creates goodwill and professional camaraderie. Consequently, that makes growing a new practice much faster, easier, and more sustainable.
Today, our special guest is Dr. Collier Pace. To be sure, he's a plastic and reconstructive surgeon who started his career in a big multi-surgeon practice in Virginia several years ago. Later, he relocated to North Carolina to work in a hospital setting. Just six months ago, he opened his own solo practice.
Moreover, we talked about how important it has been for him to develop relationships with other service providers, colleagues, patients, and staff in his new community. This networking has allowed him to enjoy rapid growth for his solo practice.
Additionally, Dr. Pace quickly learned that setting up and running the business side of his practice took a whole different skill set. This includes hiring and managing staff and balancing financial growth with overhead. Therefore, we discussed those challenges and how he has maneuvered through them.
Ultimately, his practical business, people, and patient-focused approach make this a must-listen episode!
Practice Growth Resources: Convert Consults with The Converting Academy Retain Patients with KiSS Loyalty Club Cosmetic Practice Vault Library Schedule a Comp Consultation with Me!Enjoy!
Catherine Maley, MBA
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Visit Dr. Pace's websiteCatherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#greensboroncplasticsurgeon #collierpacemd #drcollierpace
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Zijn er afleveringen die ontbreken?
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đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to "Beauty and the Biz," where weâll discuss how to differentiate with awake surgery. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of "Your Aesthetic Practice â What Your Patients Are Saying." Furthermore, Iâm also a consultant to plastic surgeons, helping them get more patients and more profits.
Presenting todayâs episode titled, âDifferentiate with Awake Surgery â with Joubin Gabbay, MD.âObviously, when you practice in an uber competitive area, differentiating yourself from the other competitors is not only challenging but a must to capture your fair share of cosmetic patients.
Specifically, in this weekâs Beauty and the Biz podcast episode, Dr. Joubin Gabbay, a Beverly Hills plastic surgeon, reveals how offering awake surgical procedures. Furthermore, this has helped him stand out in one of the most competitive markets in the world.
Additionally, Dr. Gabbay shares his experiences with awake surgery, discussing how it not only gives patients more options but also builds trust and confidence in his expertise. Moreover, he dives into his innovative patient attraction strategies that consistently bring new patients through the door.
In summary, youâll learn:
Firstly, how awake surgery appeals to patients seeking a less invasive option. Secondly, the patient experience during awake proceduresâand how Dr. Gabbay ensures their comfort. Thirdly, his top strategies for attracting new patients in a crowded market.In short, listen and get a behind-the-scenes look at the innovations that make Dr. Gabbayâs practice so unique.
Practice Growth Resources: Convert Consults with The Converting Academy Retain Patients with KiSS Loyalty Club Cosmetic Practice Vault Library Schedule a Comp Consultation with Me!Enjoy!
Catherine Maley, MBA
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Visit Dr. Gabbay's websiteCatherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#joubingabbaymd #drjoubingabbay #beverlyhillsplasticsurgeon
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đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to "Beauty and the Biz," where weâll discuss how happy staff equal happy patients. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of "Your Aesthetic Practice â What Your Patients Are Saying." Furthermore, Iâm also a consultant to plastic surgeons, helping them get more patients and more profits.
Presenting todayâs episode titled, âHappy Staff, Happy Patients â with Adam J. Rubinstein, MD, FACS.âObviously, it takes the right team, thoughtful management, and a clear process to run a successful cosmetic practice you enjoy.
Moreover, the key is hiring and managing staff effectively. Furthermore, you need both. Consequently, when done right, you have happy staff who take great care of your patients, which makes everyone happy. ;-)
Specifically, my latest "Beauty and the Biz" Podcast guest was Dr. Adam Rubinstein, a board-certified plastic surgeon in private practice in Miami, FL, for the past 21 years. Importantly, Dr. Rubinstein discussed how having the right team, including full-time surgical staff, a dedicated PA, and an esthetician, allows his practice to run multiple revenue streams simultaneously. Similarly, by delegating non-surgical treatments to his staff, he ensures his surgical schedule remains optimized without sacrificing patient care.
For example, hereâs a tip about managing staff from Dr. Rubinstein:
âWhen you have a problem employee, address it fast. Otherwise, it spreads like a cancer, affecting the whole team's moraleâand that hurts patient care.â
Likewise, he emphasized the importance of creating a positive work environment and provided tips on flexibility, retention, and delegation.
Visit Dr. Rubinstein's website Practice Growth Resources: Convert Consults with The Converting Academy Retain Patients with KiSS Loyalty Club Cosmetic Practice Vault Library Schedule a Comp Consultation with Me!Enjoy!
Catherine Maley, MBA
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#adamrubinsteinmd #dradamrubinstein #miamiplasticsurgeon
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đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to "Beauty and the Biz," where weâll discuss how Erez Dayan, MD, went from a rented office to 7K sq. ft. facility. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of "Your Aesthetic Practice â What Your Patients Are Saying." Furthermore, Iâm also a consultant to plastic surgeons, helping them get more patients and more profits.
Presenting todayâs episode titled, âRented Office to 7K Sq. Ft. Facility â with Erez Dayan, MD.âIndeed, running a successful cosmetic practice requires more than just surgical skills. Moreover, itâs about building a sustainable business. Specifically, in the latest episode of "Beauty and The Biz," I interviewed Dr. Erez Dayan, a board-certified plastic surgeon, to uncover how he built a thriving cosmetic surgery practice from the ground up in Reno, Nevada, in a very short time.
To be sure, Dr. Dayan, a Harvard-trained surgeon, shared the behind-the-scenes business strategies that helped him transition from reconstructive to cosmetic surgery and grow his practice from a small, rented office into a 7k sq. ft. surgical facility.
In summary, hereâs what youâll discover:
Firstly, how Dr. Dayan strategically expanded his practice while maintaining cash flow. Secondly, his approach to staff management that fosters loyalty and long-term growth. Moreover, the importance of adding diversified services like wellness and hormone therapy to meet patient demand. Finally, how maintaining mental resilience and work-life balance is key to long-term success Visit Dr. Dayan's website Practice Growth Resources: Convert Consults with The Converting Academy Retain Patients with KiSS Loyalty Club Cosmetic Practice Vault Library Schedule a Comp Consultation with Me!Enjoy!
Catherine Maley, MBA
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#avanceplasticsurgery #renocosmeticsurgeon #renoplasticsurgery #erezdayanmd #drerezdayan
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đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to "Beauty and the Biz," where weâll discuss how Avron Lipschitz, MD, came to America from South Africa. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of "Your Aesthetic Practice â What Your Patients Are Saying." Furthermore, Iâm also a consultant to plastic surgeons, helping them get more patients and more profits.
Presenting todayâs episode titled, âSouth Africa to America â with Avron H. Lipschitz, MD.âObviously, where thereâs a will, thereâs a way. To be sure, the âwill is a personâs inner drive to achieve a goal, while the âwayâ is the path to get there. Indeed, it encourages self-reliance and resourcefulness, as well as the power of determination and perseverance to reach your goals.
This weekâs "Beauty and the Biz" guest is Avron Lipschitz, MD, a board-certified plastic surgeon with an inspiring success story.
To begin with, Dr. Lipschitz always had a strong desire to live in America. Consequently, after graduating from medical school at the University of Cape Town, he secured a plastic surgery research fellowship in Dallas, Texas. This opportunity, in turn, led to further training at Johns Hopkins Hospital in Boston and, subsequently, additional specialized training in New York.
Years later, Dr. Lipschitz took the significant step of purchasing and building his own 7,000-square-foot facility, which includes an in-house surgical center, aftercare facility, and med spa in Stuart, Florida, with a satellite location in West Palm Beach, Florida.
During our conversation, we discussed several key topics, including:
First and foremost, his biggest challengeâmanaging staff and cash flowâwhile ensuring exceptional patient care. Additionally, how he learned the business and marketing side of plastic surgery, which has helped him stay both up-to-date and competitive. Finally, the growing popularity of deep-plane facelifts and many other related trends. Visit Dr. Lipschitz's website Practice Growth Resources: Convert Consults with The Converting Academy Retain Patients with KiSS Loyalty Club Cosmetic Practice Vault Library Schedule a Comp Consultation with Me!Enjoy!
Catherine Maley, MBA
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#avronlipschitzmd #dravronlipschitz #athenaplasticsurgery
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đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to "Beauty and the Biz," where weâll discuss finding a space to operate. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of "Your Aesthetic Practice â What Your Patients Are Saying." Furthermore, Iâm also a consultant to plastic surgeons, helping them get more patients and more profits.
Presenting todayâs episode titled, âFinding Space to Operate â with Adam Schaffner, MD, FACS.âObviously, plastic surgeons oftentimes scramble to find a place to operate.
Furthermore, hospital schedules are filled with higher-priority cases, leaving cosmetic surgeons competing for operating room time at other hospitals or outpatient surgery centers.
As a result, their staff can spend countless hours searching for reliable and available surgery facilities, adding unnecessary stress and delays. Additionally, surgeons are then forced to work in unfamiliar settings with operating room staff they donât know, and valuable time is lost commuting between locations.
On top of that, now the patient is inconvenienced because they have to adapt to the practiceâs logistical limitations rather than have a smooth, patient-focused experience. Certainly, this disruption can affect the surgeonâs reputation and reviews and create a strained patient-surgeon relationship.
Specifically, this weekâs "Beauty and the Biz" podcast guest solved this problem for many surgeons in the upper east side of NYC.
Dr. Adam Schafner is a board certified facial and plastic surgeon and founder of The Plastic Surgery Institute in NYC. To be sure, he's built a state-of-the-art surgical facility that operates on a rental model for 15+ independent surgeons to use.
Notably, he enjoys high demand for his center because he focuses on high standards of patient care, employee well-being, and operational efficiency.
In short: Very interestingâŚ.
Visit Dr. Schaffner's websiteEnjoy!
Catherine Maley, MBA
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#adamschaffnermd #dradamschaffner #surgicalrentalspace
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đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to âBeauty and the Biz,â where weâll discuss how to create the ultimate facial surgery practice. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of âYour Aesthetic Practice â What Your Patients Are Saying.â Furthermore, Iâm also a consultant to plastic surgeons, helping them get more patients and more profits.
Presenting todayâs episode titled, âThe Ultimate Facial Surgery Practice â with Janice Pastorek, BSN, RN.âTo be sure, some of the longest-lasting relationships Iâve seen in this industry are between the surgeon and nurse who share the same values and vision. Obviously, in this scenario, they bring their different skill sets together to create something fantastic.
Notably, Janice Pastorek, RN, and her renowned husband and facial plastic surgeon Dr. Norman Pastorek are a great example of that relationship.
Specifically, they built a successful practice in Manhattan on Park Avenue in New York City. Furthermore, their practice is not only focused on facial plastic surgery, but also on good skincare and a holistic approach to wellness. Additionally, they focus on diet and lifestyle rather than just procedures.
Previously, Janice started out as a hospital nurse, where she met Dr. Pastorek, who not only repaired her deviated septum but also brought her on board to build out his own in-house surgical suite. Astoundingly, they have been in practice together ever since â 43 years ago.
Dr. Pastorek recently semi-retired, but Janice is still going strong and providing non-surgical facial rejuvenation, along with anti-aging modalities, to a high-end clientele.
In short, this is her journey.
Visit Dr. Pastorek's websiteEnjoy!
Catherine Maley, MBA
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#janicepastorek #normanpastorekmd #drnormanpastorek #nycwellness #nychomeopathy
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đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to "Beauty and the Biz" where weâll answer the question of 'why do so many partnerships fail?' Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of âYour Aesthetic Practice â What your patients are saying.â Furthermore, Iâm also a consultant to plastic surgeons, to get them more patients and more profits.
Presenting todayâs episode titled, â90 Percent Referral Practice â with Michael R. Schwartz, MD.âTo be sure, This is the holy grail that all surgeons should aspire to. Furthermore, when your new patient leads come from your patients referring their friends and family, you no longer have to count on massive ad budgets for leads. In short, you win!
Specifically, this "Beauty and the Biz" podcast is an interview I did with Dr. Michael Schwartz. To be sure, he's a highly accomplished board-certified plastic surgeon based in Westlake Village, CA, serving the Los Angeles area for over 26 years.
Additionally, Dr. Schwartz has built a thriving practice that includes an on-site, state-of-the-art operating facility, a luxurious in-house aftercare suite, a non-surgical center called The Spa, and a dedicated team of 26 team members.
To summarize, during our conversation, Dr. Schwartz shared his journey:
Firstly, from employee to partner in another practice (which didn't end well), Secondly, to launching his own successful solo practice, and Thirdly, growing his own practice by adding an associate of his own.Moreover, he also revealed some of his best-kept secrets:
Firstly, how 90% of his business comes from word-of-mouth referrals, Secondly, his approach to encouraging patients to approve their before-and-after photos, Thirdly, and strategies for keeping his team focused on delivering an exceptional patient experience.Obviously, you wonât want to miss these insider tips from a surgeon whoâs mastered the art of building a trusted, patient-centered practice.
Visit Dr. Schwartz's websiteEnjoy!
Catherine Maley, MBA
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#drmichaelschwartz #michaelschwartzmd #plasticsurgerybusiness #plasticsurgerybusinesscoach
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đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to "Beauty and the Biz" where weâll answer the question of 'why do so many partnerships fail?' Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of âYour Aesthetic Practice â What your patients are saying.â Furthermore, Iâm also a consultant to plastic surgeons, to get them more patients and more profits.
Presenting todayâs episode titled, âWhy do so Many Partnerships Fail? â with Steve Look, CEO.â -
đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to Beauty and the Biz where weâll talk about the fastest path to more patients & profits. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of âYour Aesthetic Practice â What your patients are saying.â Iâm also a consultant to plastic surgeons, to get them more patients and more profits.
Presenting todayâs episode titled, âFastest Path to More Patients & Profits â with Catherine Maley, MBA.âObviously, your lowest hanging fruit will always be those who know, like, and trust you already. Additionally, those who USED to know, like, and trust youâand now theyâre gone because you have been ignoring them, so your competitors nabbed them. Furthermore, those who have friends who could also know, like, and trust you.
The point is, your patient word-of-mouth referrals are everything in our industry. I don't know why practices don't focus more on that and only focus on PPC ads or directories and other expensive advertising. This is because your patients will bring you all the business you need if you set it up like that. Hereâs what I learned.
Whenever I'm consulting with a practice, I ask them to pull a report called Revenues by Referral Source. Typically, this is what happens: The majority of your referrals for your surgeries are coming from word of mouth, friends and family, patient referrals, staff referrals, physician referrals, and existing patients.
By the way, if that is not the case for you, just know you are working twice as hard when you have that âone and doneâ mentality.So, I like to focus on word-of-mouth referrals because itâs faster, cheaper, and more effective than other types of marketing.
Let's keep in mind how powerful and profitable a good cosmetic patient can be for you now and in the future. We cosmetic patients have endless needs. For example,
âWrinklesâ is the absolute number one keyword in our industry. Nobody wants them, and weâll pay a lot to get rid of themâand thatâs just the beginning. Thereâs also sagging face and neck, blotchy skin, crepe skin, crooked nose, tired-looking eyes, chin fat, big ears, thin lips, small breasts, unwanted fat pockets, and it goes on and on for decades since the aging process is relentless.
Because a cosmetic patient who cares about their appearance today will care about it tomorrow and next year, as well as when social trends kick in, such as when they are getting married or suddenly single.
Moreover, have you noticed your patients starting so much younger nowadays?Iâm sure social media has a lot to do with that. However, whatever the reason, these patients end up having multiple cosmetic procedures throughout their lifetime.
So, knowing this, do you want a patient one time or for a lifetime? Obviously, for a lifetime. The most successful practices focus on this, so they have a steady stream of patients who come back again and again and bring their friends with them. This is because they have changed their focus from âone and doneâ to âpatients for lifeâ who return and refer.
The shortest distance between you and new patients is from your patient talking to her girlfriend, mom, sister, aunt, neighbor, gym buddy, or yoga friend about YOU. That person trusts that other person, so now they trust you. That transfer of credibility is golden. The referred patient is less price-sensitive, more open to your recommendations, and more likely to convert in less time.
However, it doesnât just happen, or it doesn't happen as often as you want it to because patients are not thinking about how to help you grow your practice.They are thinking about their own lives, kids, jobs, and other things. Even though they would be more than happy to refer you, itâs not top of mind, so you canât take it for granted they will, and you can't assume anything. Therefore, here are some ideas to make word-of-mouth referrals happen more often.
You want to use clever ways to remind your patients you would love to get to know their family and friends.
Start with internal marketing by having your staff wear eye-catching lapel pins or T-shirts that say, âWe Love Referrals.â
Additionally, use other signage around the office that says something like, âThe greatest compliment you can give us is to refer us to your family and friends.âFor instance, I was in Maine, and they had that quote splashed across the wall behind the reception desk so you couldnât miss it. It was huge, artistic, tasteful, and a really good idea.
You could also do a simple âBuddy Botoxâ sign that says, âGot wrinkles, got a friend? Bring a friend to your next Botox appointment, and you both get an instant $50 gift card toward your treatment.â
Another easy one is when you're answering the phone, always ask how the caller heard about you because that is very good intel to know what prompted them to pick up the phone and call.
You should also ask on the patient intake form because youâre trying to figure out which of your marketing efforts is working so you can double down on them.
And then, hereâs the secretâthank them!For example, if they say, âOh, my hairstylist,â and you hear that the hairstylist referred them two times, go meet the hairstylist because he or she is a big fan.
You should make that a bigger alliance than it is now because right now itâs just an anecdotal, âOh, my hairstylist mentioned you.â In my book, I'm telling you, there was a hairstylist in San Francisco who was referring to one cosmetic dermatologist and a facial plastic surgeon. We were all in a very small areaâjust two blocks away. This guy was worth 250 referrals a year because he was also being well taken care of by the doctors. But that's a killer referral sourceâwow. Can he come here?
So, go get your hair done. When you do, you have to thank them.What we say is when on the phone or in their patient intake form, when they say, âHow did you hear about us?â and they say, âOh, Sue Smith,â then you just next to it say, âMay we thank her?â or âMay we thank them?â And they say, âYes.â Sometimes itâs privacy-related stuff.
So, if they say, âYes, you may thank them,â please do so. Just send a nice note card.
You could handwrite it or have some of it preprinted, but definitely sign itâhandwritten signature. Another doctor, Dr. Pontel, does send this letter and hand-signs it. Itâs a nice touch.
If another doctor refers them here, Dr. Pontel does send this letter and hand-signs it.
But we donât send a form letter to patients who refer other patients. Instead, we send a thank you note cardâlike this one. Itâs beautiful.
Inside, it just says, âHello Sue, thank you so much for referring Sarah to us. We appreciate your trust and support. Weâll take great care of her and hope youâre well.â Then you just sign it or decide what you want to say.
Usually, the receptionist handwrites all this stuff, and then the doctor adds his fancy signature. This goes a long way because nobody does this anymore.
I call these âshow and tellâ cards. Give your patients their photosâhand them their photos.
Their before-and-after photos. Again, you give them a thank you note card.Usually, I just go with flowersâtulips, roses, and things like that.
And I just hand them their card with the photos in it. They donât have to use it; they could throw it away, but they wonât.
We women cannot keep a secret. We will show it to at least three people because now weâre holding it. And it says again something like, âThank you for your trust.â
Itâs a great idea. I donât know why people donât do this everywhere. Everything Iâve ever done, I love to show my sister.Hereâs the text with correct spelling, punctuation, and formatting according to US AP style, with added transition words for flow:
It's the first one. Then my girlfriends. Then, myâI show everybody everything, but I'm pretty transparent. However, if you showed, if you gave me the photos, I'd show everybody. But here's the nuance.
Thank you for your trust. Here's the doctor's signature; however, you have to include the doctor's name, address, phone, website, and then, P.S., the greatest compliment you can give us is to refer us to your family or friends. Consequently, when they open the card, the patient will say, "Oh, my God, who was your doctor?" And, oh, he's right here.
If you were really good, you'd put a QR code on there. Thus, the friend can simply scan the QR code with their phone. Now, the doctor's information is on their phone.Okay. So, that's that. I love that.
You could also consider a referral display. The issue with this is, as I saw at your office, you keep it nice and clean there. Consequently, this could start to look a little junky when you put things on the checkout counter. So, it's just a thought. However, we used to literally place it at the checkout counter because, when we have our wallet open, that's when we look over and take some cards and put them in our wallet. That was the thought process.
You can use it or not use it, but it used to work very well. Alternatively, if you don't want to clutter your counter, you could have cute little cards and simply hand them a card with their receipt for the day.
You know, just hand it to them. Yes.Okay. Another previous idea involves branded items like gum or pens. I like the pens. Moreover, whoever books a surgery gets a pen. Sign your receipt, and you can hold on to that pen. Don't worry about it; you can keep it. That's a great idea.
Make sure your website is on there because you can't fit much, but at least, if you can get your website on thereâlike Puntel and Wayne Facial Plastic Surgery dot com or whatever. Anyway, you need a URL on there. I really like to have your name and your website on there if at all possible. Now, what do you think? Is there a way around this? I love to do a referral program; it's never a bad thing. I think it always works from what I've seen. But what's a way around the prohibition on buying referrals? We couldn't say, "You refer somebody, and you get a $100 gift card," or "You get a gift," or similar. Itâs a legal issue that Bonnie, who is Docâs wife and a lawyer, explained.
Well, it's called fee-splitting, and that's why we're doing this. We're trying to get around it while keeping this legal and keeping you all out of trouble.What I do know, because I've been doing this forever, is that I call the medical boards. Hereâs what happens: If you put things in writing, like, "I will give you money if you refer a friend," you're asking for trouble. Guess what happens? The competition gets a hold of that. And then, they send you to the medical board. But you guys seem to play nicely in that area. In other places, like Vegas or Miami, they are cutthroat. Theyâll just tear you down if they can.
So, we try to do things not in writing. With the board, it was a tip-for-tap situation: If you do this, I will do this. That's what gets you in trouble.
Yes, it's like someone having a surgical procedure is the one.
So, here's another thought. Remember we had the goody bag gifts with surgery? Yes, with surgery.Well, we could also do something like a goody bag or a "buddy beauty basket." Both talk about buddy beauty baskets, right? And in that basket is "buddy Botox." So, we need to include two little gift cards: one for you and one for the friend taking care of you.
Yes, okay, so thatâs that.
Then, there are referral perks, and I like these a lot, such as a two-for-one. Hey, Dr. Wayne, do you do any peels? No? You would want to.Okay, it's just a thought because I like peelsâthey're quick and clinical. You get a nice shaping result from it, and it's a way for them to meet you. But I wouldn't do this unless you're trying to transition them from a peel to Botox to a facelift or rhinoplasty. You know, it's kind of a jump. So, it all starts somewhere.
Just keep this in your back pocket in case you ever get an aesthetician in there. You know, this will be a good one for them to get people through there.
Okay, you could also do a refer-a-friend monthly promotion. While you canât give money, you could always offer a product if you have any.
Alright, then you could also use a quick gift, especially as the holidays approach. Iâve used this many times with my own. For example, my sister loves Botox but won't pay for it because she's so cheap. Therefore, I give it to her as a gift. I think many people are like that. For instance, it's Christmas time, and people might be busy wondering, "What am I going to give my friends or family?" If they're generous, they might give a gift of beauty, such as a gift certificate.
Thereâs also the option to have a friendly staff referral contest.You could simply have these little cards made up, and, given that you have a very small staff, Marie, you could probably win this. You would just pass out as many cards as you can. Then, whoever gets the most referrals receives a really good grand prize, which could be a shopping spree, a flat-screen monitor, a computer, or something similar. It's a thought.
Okay, yes. Hereâs what I would suggest doing.
When it's a slow month, like usually Septemberâwhen kids are going back to schoolâI would say, âOkay, team, we're focusing on referrals this month.â Thatâs when you would pull out these slides and think of what things can we do this month to focus. You know, how they always have themes for retailâit doesnât matter.
Anyway, that's an idea. You could also have a staff special event where family and friends are invited.However, you have a small staff, so you'd need to get as many people as your neighbors, gym buddies, and everyone.
Yeah. It brings us to our next topic. Once you're done with this, you want to run something by me. So, all right. Family and friendsâhereâs how you play this game. That night, they either sign up or have things done for a special fee. However, only because theyâre going to approve their before-and-after photos, theyâre going to give you a good review, and theyâre going to give you a referral. So itâs definitely a win-win. If we do this party, this is what we would like from you in return. You could also hire staff with a following, such as those with a blog, a huge Instagram following, or their own clients.
Letâs see. Weâll say that when weâre ready for another staff member, they have to be an advertiser for us. Iâll tell you, there are some people who donât have an Instagram followingâthey must be rich, right?
No, theyâre strategic.They live off rhinoplasty and need that rhinoplasty influencer to get a nose job and tell her 200,000 followers. So, they take that pretty seriously. Thatâs a little strong, but any local influencerâanybody. And thatâs why we bond a lot. Weâre trying to figure out, are these staff or even patients connected to the community? Can we make something of that?
You could also have a patient appreciation event where youâre just saying thanks a lot.However, I would also have little props for Instagram. For example, I would have them take little photos, but donât do mustaches because you want them to show their faces. I like the frame idea better. So, just make it a really fun party, but you have to bring friends.
Okay. And then thereâs thisâthis is a little advanced, but it has worked beautifully, especially in an area like yours. Itâs a patient advisory board. So, when Dr. Wayne is a little early to do this, hereâs the concept: You have an advisory board. You handpick 10 womenâwomen who have spent a lot of money in your practice, who are committed or connected to the community, who absolutely love you. These women would love to sing your praises but donât know what to do.
So, hereâs what we do: We invite 10 to be your advisory board.Letâs say five to ten. You have a gorgeous dinner for them at a very nice restaurant in a quiet back room. Then, the doctor says, âYouâre my new advisory board. I would like us to meet once or twice a year. I want to hear from you. Itâs all about how you can do me a favor. Give me your feedback. What do you want? What donât you want? What else can we do to help you and your friends look good and feel great?â Serve a little wine at this event so everyone relaxes, and then let the women brainstorm. Women will flow like crazy when given food and wine and are relaxed.
They might say, âActually, my sister is a publisher. I bet I could get an article for you.â Or they might say, âOh, well, if you need that, I have a friend in the TV world. Or I can get you in front of my womenâs club.â You just donât know whatâs going to come up. So, that is a thought.
Okay, do you like that idea? Awesome. Itâs advanced and more strategic, but itâs aspirational. Right? Women love to help, especially when a doctor asks us for our opinion. We love to help. We have opinions, you know. We love to help you.
Alright, referrals from external word-of-mouth strategies.This is where we need to network. Dr. Wayne, youâve been hitting that hard, so thatâs fantastic. What youâre doing is exactly how you do itâyou feed on the streets.
However, you could also have a brainstorming session with all of you. Who are your friends and family? Where do you go for servicesâhair salons, health clubs, retail shops, media outlets, momâs groups, Chamber of Commerce, hobby groups? Do you know thereâs a hobby for everything? There are groups for things like scrapbooking that used to be popular. There are groups for everything. Youâre pondering. Whatâs that? Youâre pondering.
Oh, really? Thatâs fun. Okay.
Fundraising organizations, cosmetic dentists, gyms, womenâs centers, pain centersâjust brainstorm.I love brainstorming. If you could all get together and really think in your day-to-day operationsâwhere do you go? Where do you eat? Who does your nails? Who does your hair? Who does your massage? Just think about that.
Then, how could you work with them? As we said last time, you could literally just give them pens to hand out or give them some tchotchkes and have them pass them out. But theyâre going to be asking themselves, âHey, whatâs in it for me?â Just know that whenever youâre asking somebody for a favor, we all think, âWhat do I get out of this?â I see what you get out of it, but what do I get out of it? Always answer that question.
Here are a couple of thoughts: You could provide them with food, have a network lunch for the neighbors. Remember you were going to have those people overâthe husband and wife who own that spaâand you were going to have them over. Did you do that? Did Doc go there? Oh, they were there.
Okay. So the next idea would be to invite them to your place and have some snacks and a meet-and-greet kind of thing.Or, I have done thisâthough itâs not my top priority. A lot of you arenât in a big strip mall, but a small one. Do you have alliances nearby that you would want to know their clients? Sure. I did this once in a medical building, where there were a whole suite of medical offices, and we had a lunch. We probably had about a hundred staff show up. The issue was that it was too much of a free lunch. Thatâs all it wasâjust a free lunch. But I gave everyone a goody bag with all of our materials in it.
It was really strategic, but I think we only got a couple of feeders out of itâjust a couple. I think the staff themselves wanted to come back and get something done, but they were supposed to tell their clients or patients about it. Itâs expensive. Itâs not expensiveâitâs a hassle because you have to have people in your place, like having company over during lunchtime. Itâs not the easiest thing, but it could work very, very well.
You might get one or two good alliances out of it, and thatâs good enough.Then, you always want to have networking cards. What I do is, you know how youâll have a business card? I like to have all your services listed on the card. If youâre networking, I like to include, â$100 towards your first visit hereâ or â10% off.â I donât like to say that upfrontâkeep that one up. I really like this. I am asked for my own business cards, but Iâm going to ask if I can have something like this for my own business cards because I go out with the girls a lot or am out and about, you know. Iâll get talking to anyone and hand them out. Like the girls and I can go out after work and justâyeah, I like this.
I like to put the services on the back of the card so everyone is clear about what you offer. A lot of consumers donât know what a facial plastic surgeon is, so I would be really specific. I also like to have some kind of âGet to Know Usâ gift card, such as a $75 gift card to get to know us. Okay, I should have this myself. Iâm constantly asked by consumers, âWhoâs the best? Who should I go to? What do you think?â
Itâs such a conversation we all have nowadays. Weâre always looking, so itâs just an easier conversation in todayâs world.I would have business cards to make that conversation go somewhere. If they like you and are willing to, like that hairstylist, we put up a pop-up banner with the two doctors on it. He kept it right at his hair station. We were like, âThis is amazing.â So, if you can get one of those, take advantage of it.
Oh, yeah. Yeah. You could also, when they say, "What's in it for me?" and I used to do this a lot in San Francisco, we would buy their gift cards for facials, like pre-facelift facials. And they love that because they were like, "Oh, this is fantastic! You buy my gift cards. The new woman comes in for her skincare, and now the surgeon does his facelift, and she keeps their skin prepped and in good shape afterward."
This only works if you do not offer skincare services because you can't keep them.Okay. Then, you can have a cross-promotional event. Those are like weddings. Like, oh my God, I would do a cosmetic dentist, a plastic surgeon, a Pilates person, and a health club. We had four service providers and a huge, high-end health club. You get a million people there, but it was a lot of work. So, I'm just saying, start with the easy stuff first, get some traction, and see what you like before moving on to the bigger stuff because it's a lot.
Something simple, if they would just do a cross-promotional email, I like to do these a lot more because we would put together an email that was for both. For example, this one was for European skincare, and then together, they gave you these results. We would just send an email to both patient lists. That way, we get somebody else's email list, and they get on our list too. That's a good idea. That is a fabulous idea. We're asking the rep, "Yeah."
I like other emails. I like to ask the reps to go steal them from other places. Because now it's a win-win, since you're sending it to your list, they're sending it to their list, and it's a top one with a salon, like a major salon. Yes, do it with those dermatologists. Yeah.
And the dermatologists, they must have the longest email lists.True. Whoâs that? The dermatologists that Dr. Pantella and I visited.
Oh, for sure. For sure. And if theyâso all you have to do is, we have to give up our email list too, though.
No, you're not giving it up. You're just sending an email to your list, and they're sending it to their list. You're sending the same email, but you keep your emails. You just send them to your own list, but you're both in the email. And then whoever comes through the door and lets them, but their name and email, thatâs how to get it. But no, I would like to get another email list so we can email our stuff.
Well, sure. But at the moment, this is the easiest way to work with somebody else without saying, "By the way, I'm going to need your patient list." They're not going to give it to you, you know. Yeah. Inside the box.
Well, when I used to do events, I would go to a really high-end retail shop, and Iâm so surprised. I would show them the doctor's book. I would show them before-and-after photos and photos of his office. Iâd say, "This is Dr. Smith, and hereâs my idea because I'm his marketing director. Iâd like to do an event here with you. This is what we'll do: I'll do all the work. We'll pay for it. We'll pay for the wine and food. All I need from you is your patient list so I can invite them."
Then, we'll have your list and our list.So, that night, you'll have a sale. You'll have 20% off anything in the shop. And then, the doctor gives a presentation. I would hand out complimentary consultation cards. Yeah. You know, for the doctor. So, it was a win-win for everybody. And they used to give me their list because they were like, "Sure, we donât email them. You might as well."
That was then, but in todayâs world, most people are like, âYou know, hoarding their list.â So, you say, âNo problem. Iâll go ahead and design the email, but then Iâd like you to send it to your list and send it to my list.â
Okay. Okay. All right.
So, thatâs the whole point: we have to nurture alliances. Itâs a win-win.And then the last thing is, if there's any community involvement, if you happen to love things in the community, if there's a fundraiserâI used to go to all the fundraisers around here and all the salons and the medspas. It was really good networking, but you have to like to do that. You know, my evenings were spent working a lot about them. Yeah.
Yeah. And that is that. So, what do you think? Awesome. Awesome.
I got a couple of great ideas. And then next week, when Dr. Pontel's here, we want to talk to you aboutâwe already told you about the Botox special we're doing. So, weâre trying to get that out to as many people as possible in different ways: email and text.
And then, we want to talk to you about an event.Once we put our brainstorm with our ideas, once we collaborate and figure out what weâre going to do, weâll run it by you and see if you want to add anything, take anything away, or give us any different ideas that could get us the result weâre looking for. That would be awesome.
Katherine, can I run by you a real quick kind of basic question? So, the old therapy rep came to do some old therapy training for me. She was like, âYou know, it would be really great. We should do an old therapy event.â And even if we get 10 people here, and half of them book, thatâll be like a very productive afternoon or morning or whatever.
Then, Marie was like, âWell, yeah, and we can maybe get an injectable rep to come too, and then people can see different things.â And she was like, âNo, I really, really want it to be like an old therapy-only thing.â Yeah.
Whatâs your opinion of having an event with multiple different reps or just focusing on one type of thing?Real quick. And then I was like, âWell, what about this idea? What if we spent a day and said, like, breakfast time, you know, not like 8 to 9 oâclock, but 8 to 10 oâclock? Weâll have one person come, and then at lunchtime, somebody else can bring lunch. Like, 8 to 10, all therapy; 10 injectables from Allergan; and then a 5 oâclock evening, like another rep. Like, have it all be on one day.â
Mm-hmm. Okay. Iâll just get.
I'll just tell you from my shared experience.
People are not hanging around all day waiting to go to your office.It's very difficult to get butts in seats. Mm-hmm. You have to bribe the heck out of them to show up. You will, and the other rep does not want anyone else there.
She wants to talk aboutârightâsheâs out for herself. Absolutely. Yeah. Oh yeah. We need to focus on our therapy, but she will pay for that. So, what we used to do here, I used to organize these huge eventsâhundreds of people at hotels. It was ridiculous. But that was when this was all new and fun. However, I always did it from, letâs say, 4 to 7 p.m.
So, you could come after work. But then, that means you have to have heavier hors d'oeuvres because everyone's hungry.
Thus, we were bribing them with hors d'oeuvres, wine, and raffles on the hour.Additionally, I had a doorman who was like, âNobody gets in without knowing their name, email, and cell phone.â For me, this was a sales event, and we had a program. We would say for three hours only: This is our normal price; this is our tonight-only price; and this is what you save.
Consequently, I had people and the staff would be wearing special hats. They used iPads back thenâwhat were they? I guess they did use iPadsâbut we were booking, getting credit cards, and paying for the services that night.
We would bring in a hundred grand because it was a big deal, but they had VIP parking and it was way overboard.
I will tell you, like anything else, 80% of those people were there for the food.The remaining 20% were actually there for a good deal. But we got to keep them for the rest of the year. You know what the doctor would say? This is how a surgeon thinks. You guys are so funny. Heâd say, âYeah, but now we like, we just sold everything and now no one was supposed to do.â
I said, âWhat do you mean? You just soldââ He said, âWell, we already got the money. Now what are we going to do for the rest of the year?â I said, âYouâre going to take care of them for the rest of the year.â But he said, âWell, how else are we going to size it?â
Youâre going to fulfill what we said. Youâre going to develop a relationship and youâre going to get their friends to come in. And I thought, âHoly cow, youâre not happy with your hundred grand? Are you kidding me?â Yeah.
So, again, I wouldnât start with an event because salespeople will bombard you with that.You will get distracted by it, and Iâm not sure itâs the best use of your time when youâre trying to grow this, you know. Unless you can somehow dovetail off with someone elseâs event. For example, if some vendor said, âYou know what, I want to have an event and thereâs a cosmetic dentist or cosmetic person willing to do it,â and heâs willing to do it with you, then the two of you show up.
But youâre not inventing; youâre not doing anything. Youâre just showing up with your doctor, and maybe you have a booth or youâor Katherine, when you talk about itâbut donât do all the work. Itâs a lot of work. Itâs a lot of work. Yeah. Youâre just going to start there. Yeah.
Iâm glad we got your opinion because I was like, âItâs saying no, no event. Maybe wait.â Maybe wait until after the new year, after where Dr. Wayneâs established like a pipeline, and have it when nothing else is going on. I did one once, and it was the presidential debate night.
Are you kidding me? Like, how would I have known that? Yeah. So, you have to really plan. My best nights were always Thursday nights because women loved a party on a Thursday night. The theme was always âGirlsâ Night Out.â We had the husbands with the kids come on over. Letâs have some wine and shop.
All the vendors were there. It was an all-out thing, but it took that together, you know? Yeah. Okay.What are your thoughts about those wedding expos and stuff? What are your thoughts about them?
Not good. Not good. Not good. Unless you have nothing else to do. Itâs too far away. Itâs not a, âHereâs a bride; she needs this; and here I am.â Itâs not direct. Theyâre all over the place. Theyâre looking at everything. Itâs so overwhelming.
I have never known one to be worth the time and the money you put into it. Itâs just too far apart from it. Itâs too much distraction. I needâthey need to be focused on you, you know, and what you offer. I think itâs very helpful for you to know what things we shouldnât waste our time on.
Yeah. So, you donât think an event then?
No, not right now.
There are so many other things you could be doingâso many easier things you could be doing, you know?Yeah.
Rosemont, just do a solid email, you know, like a good, solid email with that Botox thing. They should be designing that, you know? Yeah, they are. They are. They are. Theyâre planning it this week.
Lasted today or tomorrow. Yeah. Do that kind of stuff. Thatâs a no-brainer. Youâre not involved. You just handle the phone calls. Itâs easier.
All right. I got to fly. Weâre good. All right. Have a great night. Okay. If you go with thatâyeah. If you go tomorrow, have fun.
Have fun. Right. I probably wonât, but if I do, Iâm going to have to get some Instagram pictures because it looks like I have no life.
All I do is, you know, I only work. But I need some new photos, so I might go because we have these beautiful redwood trees here that are like 200 years old or something. I mean, seriously, I need to see my own place now.
But you guys have a great, great Labor Day weekend. Thank you for your input. Thank you. Bye.
Enjoy!
Catherine Maley, MBA
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Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends2023 #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#moresurgicalpatients #howtogetpatients #fastpathtopatients #patientleads
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đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to "Beauty and the Biz" where weâll talk about Brandyn Dunn, MD's 'Aloha' vibe practice. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of âYour Aesthetic Practice â What your patients are saying.â Furthermore, Iâm also a consultant to plastic surgeons, to get them more patients and more profits.
Presenting todayâs episode titled, âAloha Vibe Practice â with Brandyn Dunn, MD.âSpecifically, my latest "Beauty and the Biz" Podcast special guest was Dr. Brandyn Dunn. Indeed, he's a facial plastic and reconstructive surgeon. Additionally, he's been in private practice in Newport beach, for the past two years.
Interestingly, Dr. Dunn was born in Southern CA and raised in Hawaii. Furthermore, he brought his 'Aloha vibe' to his new solo practice. Currently, he's building it through relationships, and in similar fashion, through a lot of educational content on his Instagram channel.
In summary, discover how a new surgeon enters and competes. Specifically, in an uber competitive marketplace. Additionally, learn about the pearls heâs gained so far.
To illustrate a point, I also asked him, 'Where do you go on vacation when you've already lived in Hawaii?â ;-)
Visit Dr. Dunn's websiteEnjoy!
Catherine Maley, MBA
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends2023 #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#brandyndunnmd #drbrandyndunn
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đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to "Beauty and the Biz" where weâll talk about the pros and cons of being a hospital employee. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of âYour Aesthetic Practice â What your patients are saying.â Iâm also a consultant to plastic surgeons, to get them more patients and more profits.
Presenting todayâs episode titled, âPros and Cons of Hospital Employee â with Diana M. Flis, MD.âUsually, on the "Beauty and the Biz" Podcast, we talk about the journey from transitioning from academia to private practice.
To be sure, these surgeons want the autonomy and freedom to practice with their vision and personal philosophies. Moreover, they're free from the layers of bureaucracy that make up large hospital systems.
Furthermore, they want to make decisions without the constraints of hospital policies so they can create a practice culture and patient experience that reflects their own values and tastes.
However, some surgeons see the advantage that come with the structure and support of a large hospital environmentâŚ.
Specifically, my latest guest was Dr. Diana Flis. Indeed, she's a board-certified plastic and reconstructive surgeon employed at the Henry Ford Medical Center in Jackson, Michigan, for the past 6 years.
Chiefly, we talked about how she went from training in Michigan to doing a 6-month fellowship under Dr. Ben Talei, a well-known facial plastic surgeon in Beverly Hills, CA. Thereafter, she went back to Michigan to practice for a large healthcare provider in the Southwest Detroit region. Additionally, Dr. Flis discusses the pros and cons of that choice.
In summary, Dr. Flis laid out several advantages of working for a big operation, as well as the drawbacks.
Visit Dr. Flis' websiteEnjoy!
Catherine Maley, MBA
P.S. You may be feeling the Summer Slump, especially if you are in a competitive area, so my Free Summer Slump Guide will help. If you havenât already, grab your copy today!
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends2023 #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#dianaflismd #drdianaflis #bentaleimd #drbentalei #jacksonmiplasticsurgeon
-
đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to Beauty and the Biz where weâll talk about how George Sanders, MD, has had the same staff for 38 years. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of âYour Aesthetic Practice â What your patients are saying.â Iâm also a consultant to plastic surgeons, to get them more patients and more profits.
Presenting todayâs episode titled, âSame Staff for 38 Years â with George Sanders, MD.âHave you struggled with staff retention and motivation? If so, youâre not alone.
Obvously, staffing has become one of the biggest challenges for a solo practice and thatâs for all kinds of reasons, but it doesnât have to be.
Discover HOW to keep a cohesive, dedicated team for multiple years and even decades and how to create a positive and empowering work environment staff love.
Specifically, this latest episode of the "Beauty and the Biz" podcast, is an interview with George Sanders, MD. Amazingly, he's a Board Certified Plastic Surgeon practicing in southern CA for the past 39 years.
Notably, we dive into his extraordinary success story of how he not only built a thriving practice, but also managed to retain his staff for an astonishing 13 to 38 years!
Chiefly, hereâs what we talked about:
Firstly, the secrets behind his unique approach that keeps his team engaged, inspired, and committed for decades. Secondly, the key strategies he employs to create a positive and empowering work environment, fostering a sense of belonging and purpose among his staff. Thirdly, his proven methods for building a strong, unified team that delivers exceptional patient care. Visit Dr. Sanders' websiteEnjoy!
Catherine Maley, MBA
P.S. You may be feeling the Summer Slump, especially if you are in a competitive area, so my Free Summer Slump Guide will help. If you havenât already, grab your copy today!
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends2023 #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#plasticsurgeonlongtermstaff #georgesandersmd #drgeorgesanders
-
đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to Beauty and the Biz where weâll talk about marketing mistakes to avoid. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of âYour Aesthetic Practice â What your patients are saying.â Iâm also a consultant to plastic surgeons, to get them more patients and more profits.
Presenting todayâs episode titled, âMarketing Mistakes to Avoid â with Catherine Maley, MBA.âIs your practice struggling to attract new patients despite your best efforts? If so, you might be making some common marketing mistakes that are costing you patients and profits.
To be sure, this should help...
Specifically, I recently gave a talk at the 2024 Summer Meeting for The California Society of Facial Plastic Surgery and Rhinoplasty Specialists at the Hyatt Regency Newport Beach. Additionally, itâs a gorgeous property and I encourage you to visit.
In summary, my talk was entitled, âMarketing Mistakes to Avoidâ where I lay out 5 of the most common mistakes made when marketing your practice and how to avoid them.
Obviously, marking has gotten too expensive, technical and complicated to be guessing. Furthermore, youâll lose too much time, money, effort and results say these strategies will help.
Enjoy!
Catherine Maley, MBA
P.S. You may be feeling the Summer Slump, especially if you are in a competitive area, so my Free Summer Slump Guide will help. If you havenât already, grab your copy today!
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends2023 #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#marketingpitfalls #marketingmistakes #avoidmarketingmistakes #avoidmarketingpitfalls
-
đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to Beauty and the Biz where weâll talk about how Jose Barrera, MD, went from being an Air Force Master Surgeon, to going into private practice. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of âYour Aesthetic Practice â What your patients are saying.â Iâm also a consultant to plastic surgeons, to get them more patients and more profits.
Presenting todayâs episode titled, âAir Force to Private Practice â with Jose E. Barrera, MD.âObviously, transitioning from a military surgeon in the U.S. Air Force to private practice involves a major shift in responsibilities, environment, and mindset.
Without a doubt, in the military, you enjoy a structured setting, lots of resources, and a clear chain of command with support systems.
Conversely, in private practice, you are suddenly challenged with running a business, attracting patients and managing staff.
Specifically, this weekâs "Beauty and the Biz" podcast special guest is Dr. jose Barrera. To be sure, he's facial plastic and reconstructive surgeon in private practice in San Antonio, TX.
Chiefly, we talked about his journey from a decorated military surgeon with 30 years of service in the United States Air Force to moving to the private sector. Notably, he's now in private practice managing 5 separate profit centers.
However, thatâs a major shift that included many highs and lows. Additionally, there was a mistake that cost him $275K at a time when he didnât have it. Thankfully, he did figure it out. Good for him.
Visit Dr. Barrera's websiteEnjoy!
Catherine Maley, MBA
P.S. You may be feeling the Summer Slump, especially if you are in a competitive area, so my Free Summer Slump Guide will help. If you havenât already, grab your copy today!
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends2023 #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#mastercosmeticsurgeon #josebarreramd #drjosebarrera #airforcecosmeticsurgeon #militarycosmeticsurgeon
-
đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to Beauty and the Biz where weâll talk about if a satellite office is worth it. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of âYour Aesthetic Practice â What your patients are saying.â Iâm also a consultant to plastic surgeons, to get them more patients and more profits.
Presenting todayâs episode titled, âIs Satellite Office Worth it? â with Sarah Saxon, MD.âObviously, opening a satellite office 60 minutes to several hours away from your primary practice sounds thrilling, doesn't it?
To be sure, you picture this new endeavor full of opportunities. Furthermore, this satellite office will be the surgical feeder that changes everything.
Additionally, you imagine a steady stream of surgical patients willing to travel to your primary office for their procedures. In short, your surgical schedule is now full and you are booked out and happy.
However, does it really play out this way? MaybeâŚ
Specifically, this week on Beauty and the Biz Podcast, I interview Dr. Sarah Saxon, an up-and-coming facial plastic surgeon with private practices in Austin and Dallas, TX. To be sure, she offers both surgical and non-surgical procedures.
Chifly, Dr. Saxon shares her journey, from working at a Dallas hospital to building her reputation in facial feminization.
Notably, while her referring network in Dallas significantly boosted demand for her specialized facial procedures, challenges like a non-compete clause prompted her to expand strategically to new areas while maintaining her existing practice.
In summary, we discussed the pros and cons of managing two practices three hours apart. Surpisingly, Dr. Saxon's team travels to Dallas once a month, enjoying the change of pace and breaking up the routine of daily practice.
However, she cautions about the potential demand, the fees you can charge, and the distractions, management difficulties, financial considerations, and labor costs involved.
Visit Dr. Saxon's websiteEnjoy!
Catherine Maley, MBA
P.S. You may be feeling the Summer Slump, especially if you are in a competitive area, so my Free Summer Slump Guide will help. If you havenât already, grab your copy today!
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends2023 #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#addinganothercosmeticpractice #sarahsaxonmd #drsarahsaxon
-
đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to Beauty and the Biz where weâll talk about how live surgery can = 100k views. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of âYour Aesthetic Practice â What your patients are saying.â Iâm also a consultant to plastic surgeons, to get them more patients and more profits.
Presenting todayâs episode titled, âLive Surgery = 100K Views â with Scott Boden, MD.âObviously, there are so many different marketing channels you could use to attract new cosmetic patients but it can be mind boggling.
Furthermore, you only have so much time, money and mental capacity to keep up.
So, what do you do to keep a steady stream of patients coming to you?
Specifically, this Beauty and the Biz Podcast episode was an interview with Dr. Scott Boden who is a full-time hair transplant surgeon in private practice in Hartford CT. Notably, he's performed more than 5K hair transplant surgeries to date.
Additionally, we talked about his journey to private practice, how he has been living off of word-of-mouth referrals vs. expensive google ads, and his growing demographic of transgender patients to broaden his audience.
Moreover, Dr. Boden doesnât do much social media; however, he did get 100,000 views when he posted a live surgery (think quality vs. quantity).
To be sure, Dr. Boden is drinking his own Kool-Aid. Another key point is that he's also been a patient and the best advertisement and walking/talking testimonial for his prospective patients who can see what a natural result looks like.
Visit Dr. Boden's websiteEnjoy!
Catherine Maley, MBA
P.S. You may be feeling the Summer Slump, especially if you are in a competitive area, so my Free Summer Slump Guide will help. If you havenât already, grab your copy today!
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends2023 #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#livesurgerybenefits #livesurgerysocialviews #scottbodenmd #drscottboden
-
đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to Beauty and the Biz where weâll talk about Boris Ackerman, MD having 30 competitors, 30 years ago to now having 300. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of âYour Aesthetic Practice â What your patients are saying.â Iâm also a consultant to plastic surgeons, to get them more patients and more profits.
Presenting todayâs episode titled, â30 to 300 Competitors â with Boris M. Ackerman, MD.âObviously, the popularity for cosmetic surgery continues to grow with no end in sight and thatâs good news for plastic surgeons.
Because of that demand, it allows surgeons to make a very nice living compared to other medical specialties and that leads to higher status, respect and recognition which is good for the ego ;-)
However, on the other hand, this high demand comes with intense competition among plastic surgeons, high costs of running and marketing a cosmetic practice, high expectations of cosmetic patients and legal risks if theyâre not happy.
Specifically, this weekâs Beauty and the Biz Podcast is an interview I did with Dr. Boris Ackerman â a board-certified plastic surgeon in private practice in Newport Beach, CA for more than 30 years.
By the way, when he arrived in Newport Beach 30 years ago, there were only 30 competitors and that has grown to 300 since then!
Specifically, we talked about:
Firstly, choosing a practice location for family and lifestyle reasons Secondly, how to compete when you are in an uber competitive area Thirdly, financial and regulatory challenges of maintaining an in-office surgical suite Fourthly, his shift to focus on facial rejuvenation surgery and more⌠Visit Dr. Ackerman's websiteEnjoy!
Catherine Maley, MBA
P.S. You may be feeling the Summer Slump, especially if you are in a competitive area, so my Free Summer Slump Guide will help. If you havenât already, grab your copy today!
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends2023 #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#cosmeticpracticecompetitors #borisackermanmd #drborisackerman
-
đ Schedule your free 30-min strategy call with Catherine
âď¸ Restart your practice in 7 days
âŹď¸âŹď¸âŹď¸
Hello, and welcome to Beauty and the Biz where weâll explore hiring, training and paying a great coordinator. Additionally, weâll discuss the general business and marketing side of plastic surgery.
As always, Iâm your host, Catherine Maley, author of âYour Aesthetic Practice â What your patients are saying.â Iâm also a consultant to plastic surgeons, to get them more patients and more profits.
Presenting todayâs episode titled, âHiring, Training and Paying a Great Coordinator â with Catherine Maley, MBA.âObviously, a great patient coordinator is an indispensable asset to your practice. Furthermore, the right one enhances the patient experience, increases conversion rates, optimizes the surgeonâs time, drives practice growth, and builds long-term patient relationships.
Additionally, in this highly competitive field of plastic surgery, the difference between a thriving practice and one that struggles, often comes down to the effectiveness of the patient coordinator and their skill in representing you as the best choice, because they can significantly influence a patientâs decision to move forward with surgery.
In short, itâs vital you invest in hiring, training, and adequately compensating a patient coordinator so they keep your surgical schedule filled.
Also, if you need help training and managing your coordinator to take it to the next level, letâs talk. To be sure, I have been training coordinators for decades and will turn your coordinator into a revenue-producing rock star using my proprietary Converting Academy.
Indeed, your coordinator will receive the strategies, scripts, structures, and tools to convert consultations confidently. Furthermore, they also are held accountable for their results and actions and they get 1-on-1 coaching with me personally to ensure they represent your practice with excellence.
The details are at: www.convertingacademy.com
Enjoy!
Catherine Maley, MBA
âŹď¸ FREE BOOK:
đ Get my 5-Star Rated Book, "Your Aesthetic Practice â What Your Patients Are Saying," FREE! Just pay S/H
â STAY UPDATED:
đ Catherine's Website
đ Catherine's Blog
đ¤ "Beauty and the Biz" Podcast
đş "Beauty and the Biz" Videocast
đ "Beauty and the Biz" on Apple Podcastsđ¤ LET'S CONNECT:
âĄď¸ Instagram
âĄď¸ Facebook
âĄď¸ Twitter
âĄď¸ LinkedInP.S. If you need help differentiating yourself, schedule a complimentary 30-minute strategy call with me.
Review Beauty and the Biz on Apple Podcasts and get my 5-star rated book. FREE!
Catherine Maley, MBA:
Everybody thatâs going to wrap it up for us today on Beauty and the Biz.
If you have any questions or feedback for me, you can go ahead and leave them at my website at www.CatherineMaley.com, or you can certainly DM me on Instagram @CatherineMaleyMBA.
If youâve enjoyed this episode on Beauty and the Biz, please head over to Apple Podcasts and give me a review and subscribe to Beauty and the Biz so, you donât miss any episodes. And of course, please share this with your staff and colleagues.
And we will talk to you again soon. Take care.
"The fastest way to success is to model other successful surgeons who have what you want, but you can only see their results, not the path they took to get there.
So, you continue to jump from one thing to another, hoping to find something that will work for you too, but it rarely does. So, try this shortcut instead. Itâs guaranteed to move you forward. I compiled my intellectual property to grow cosmetic revenues, everything Iâve gleaned over the years into one playbook of the most successful practices and what they do to win.
Go to www.CosmeticPracticeVault.com and letâs grow your cosmetic revenue."
#cosmeticsurgeonpodcast #plasticsurgeonpodcast #aestheticpracticemarketing #cosmeticpracticestafftraining #cosmeticsurgeonbusinesscoaching #plasticsurgeonbusinesscoaching #strategiesforsurgeons #morepatientsmoreprofits #aestheticsurgeonbusinesscoaching #medspabusinesscoaching #medspamarketinghelp #cosmeticsurgeonmarketinghelp #howtogetmorepatients #plasticsurgeonmarketinghelp #aestheticpracticemarketinghelp #beautyandthebiz #podcastforplasticsurgeons #podcastforcosmeticsurgeons #plasticsurgeonideas #plasticsurgeonagency #plasticsurgeonconsultant #plasticsurgeonstrategies #plasticsurgeonservices #plasticsurgeontrends2023 #plasticsurgerymarketing #marketingplasticsurgeons #marketingplasticsurgery #cosmeticsurgeondigitalmarketing #cosmeticsurgeonmarketing #howtopromotecosmeticsurgery #socialmediamarketingforplasticsurgeons #socialmediamarketingforcosmeticsurgeons #plasticsurgeonsocialmediaideas #howtofindcosmeticpatients #howtofindcosmeticpatients #howtoattractcosmeticpatients #howtoconvertcosmeticpatients #howtoretaincosmeticpatients #cosmeticpatientadvertisingideas #cosmeticpatientstrategies #cosmeticpatientconsultant #cosmeticpatientservices #cosmeticsurgeonads #digitalmarketingforplasticsurgeons #consultanttoplasticsurgeons #consultanttocosmeticsurgeons #seoforplasticsurgeonsusingai #onlinereputationmanagementforplasticsurgeons #leadgenerationforplasticsurgeons #cosmeticpatientreferralmarketing #brandingforplasticsurgeons
#cosmeticpatientconversiontraining #patientcoordinatortraining #theconvertingacademy
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