Afleveringen
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🎯 Topics covered:
Why omnichannel still hasn’t “clicked” in MENAThe hidden friction between sales teams and digital teamsOverbuilding tech vs. fixing culture firstWhat most dashboards get wrong about performanceIs agentic commerce the real future of shopping?Why personalization still fails—and why AI might finally fix itBuilding lean, empathetic e-commerce teams that lastWhat retail media actually takes to work💡 If you're in e-commerce, retail, or digital transformation—this is a must-listen masterclass.
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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🔍 Topics include:How Emirates NBD became a pioneer in Open FinanceBuilding secure, scalable, API-first banking platformsReal-world fintech partnerships (and what went wrong)From core banking to GitHub Copilot: AI’s growing roleWhy serving SMEs is key to financial inclusion in the GCC
📡 In collaboration with @BelowTheFoldPodcast @launchfoundryai @datewithtech @emiratesnbd @dubaifintechsummit @dubaiaicampus
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
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🔗Linktree: https://buff.ly/3VF3s4Q
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Zijn er afleveringen die ontbreken?
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🎯 In Part 2, we cover:
The rise of creator-led content and employee-generated mediaWhy authenticity now outperforms polish in brand storytellingHow CTV advertising is evolving—and why big screens still matterThe untapped power of podcast advertising in the MENA regionWhy measurement and incrementality will define ROI in 2025💡 This episode is loaded with practical insights, examples, and frameworks to help you plan smarter, measure better, and build deeper brand connections in a noisy digital world.
📌 Don’t forget to catch Part 1 for the full trend breakdown.Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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📍This is Part 1 of our two-part deep dive into the trends that will redefine marketing in 2025.
🔍 In this episode:
Why media costs keep rising—and how to stay efficientThe growing power of creative as your targeting toolHow social search, AI search, and zero-click results are breaking the old SEO modelThe rise of Performance Max, Advantage+, and AI-led campaign automationWhy first-party data is more critical than everThe unshakable dominance of short-form video—and why most brands still get it wrong💡 This is your roadmap for staying relevant in a market that’s moving faster than ever.
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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🔍 Topics include:
How Pay10 became the UAE’s first live Open Finance platformWhy instant settlement can transform SME growthBuilding with three licenses: SVF, RPS, and Open BankingReal-time infrastructure vs legacy card systemsAdvice for founders navigating complex regulation📡 In collaboration with @BelowTheFoldPodcast @launchfoundryai @datewithtech @dubaifintechsummit
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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🔍 Key topics include:
What is Connected TV (CTV) and how it differs from OTTThe state of streaming in MENA: Shahid, Netflix, YouTube, Starzplay, ZEE5, TOD & moreAd-supported vs. subscription-based streaming: who's winning?How high CPMs on CTV can still deliver ROICross-platform viewership and subscription fatigueInnovations like shoppable content and smarter audience targetingWhat brands and agencies should know before entering the CTV space💡 Whether you’re in advertising, media, or tech, this episode will give you a deep look into one of the fastest-growing channels in digital marketing.
🔗 Listen now and get ahead of the curve on the future of TV in the Middle East.
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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Topics include:Why 60% of Qatar’s population lacks access to creditShareeq Neo’s instant loan platform for salary cardholdersBuilding a cross-border fintech with Sharia principlesFingular’s mission to solve financial exclusion globallyThe vision for expanding from Doha to the wider Muslim world
📡 In collaboration with @BelowTheFoldPodcast @launchfoundryai @datewithtech @dubaifintechsummit @dubaiaicampus
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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🎧 Topics include:
The DFSA’s innovation strategy inside DIFCBuilding a regulatory framework for digital assetsWhat makes Dubai’s fintech zone globally competitiveTokenization, custody, and real-world experimentationLessons in balancing risk and rapid innovation🎧 Now streaming on all major audio platforms
🔗 Listen to the full episode: https://lnkd.in/dKA2VSUd📡 In collaboration with @BelowTheFoldPodcast, @launchfoundryai, @datewithtech, @dubaifintechsummit, @dubaiaicampus
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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🎧 Topics include:
Why traditional insurers shy away from AI, blockchain & gamingHow Relm built a 10,000+ data set to underwrite “uninsurable” techThe regulatory dance: balancing speed with complianceWhat makes the UAE a proving ground for innovationWhy the future of insurance isn’t paperwork—it’s proactive enablementWatch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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Topics:
Why performance marketing is still kingHow to validate product-market fit with zero inventoryThe rise of omnichannel retail and experiential shoppingConverting browsers into buyers with 5%+ conversion ratesGetting customers from first purchase to their 10thLTV, apps, personalization—and what brands get wrong🔗 Tune in to learn how top brands across the MENA region are transforming how they market, sell, and grow.
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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🎧 Topics include:
How DHL is using AI, digital twins, and automation to move millions of parcels dailyWhy logistics is the next frontier for sustainabilityUpskilling Africa through DHL’s Ubuntu AcademyThe role of leadership in building a tech-driven, inclusive supply chainWhat it means to balance innovation with purposeIn partnership with @BelowTheFoldPodcast, @DATEwithTECH, @launchfoundryai, @DubaiAIFestival, and @DubaiAICampus
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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🔑 Key Topics:
What is Soca AI and how does it work?Why on-prem AI matters for security and performanceHow AI agents will collaborate in the near futureThe role of human creativity in an AI-driven worldDubai as a global hub for AI innovation📍 Presented by Below the Fold, in collaboration with DATE with TECH, Launch Foundry, Trescon Global, and the Dubai AI Festival.
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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🎧 Topics include:
What Vercel is doing to simplify the modern webHow AI and V0 are empowering non-developers to buildWhy developer tools are moving from code to conversationReal-world use cases (like boosting site revenue by 22%)Why customer-first design still beats shiny featuresIn collaboration with @BelowTheFoldPodcast, @DATEwithTECH, @launchfoundryai, and @DubaiAIFestival
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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🎧 Topics include:
Inside Falcon 1, 2, and 3: UAE’s open-source LLMsThe role of ethics in next-gen AI systemsWhy the Gulf is becoming a serious AI innovation hubScaling autonomous agents and robotics with on-board intelligenceThe case for keeping humans in the loop—always
In collaboration with @BelowTheFoldPodcast, @DATEwithTECH, @launchfoundryai, @DubaiAIFestival, and @DubaiAICampus
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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🎧 Topics include:
How AI is reshaping education-to-employment pipelinesThe launch of MAAN RAI and skills-based job matchingWhy youth need more than just degrees—they need directionDigital inclusion, emotional intelligence & building future-ready communities🎧 Now streaming on all major audio platforms.
🔗 Listen to the full episode: https://lnkd.in/dKA2VSUdIn collaboration with @BelowTheFoldPodcast, @DATEwithTECH, @launchfoundryai, @DubaiAIFestival, and @DubaiAICampus
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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Key Topics Covered:
How AI can democratize personalized education“Daisy”: An AI tutor designed to support—not replace—teachersUsing voice tech to reach learners without devices or literacyWhat real-world deployment looks like in underserved communitiesDesigning AI for accessibility first—not just performanceWhy building for inclusion requires cross-sector collaborationAbout the Guest
Max Dinser is the Founder and CEO of Digital Bricks, a company creating AI-powered tools to make education scalable, personalized, and human. With a background at Microsoft and a passion for accessible learning, Max is redefining how tech can serve teachers and students around the world.
In Collaboration With:
@BelowTheFoldPodcast, @DATEwithTECH, @launchfoundryai, @DubaiAIFestival, @DubaiAICampus, and Trescon
📍 Recorded at the Dubai AI Festival at DIFC Innovation Hub
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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Key Topics Covered:
How AI can help teachers do more with less—and have fun doing itThe role of prompt engineering in student learningRedefining 21st-century skills: emotional resilience, creativity, and critical thinkingWhat it takes to build a national framework for AI in educationWhy happiness—not just grades—should be the metric of successSupporting teachers through the transition to AI-powered classroomsHow student voices can guide faster, better, and more inclusive innovationAbout the Guest
Dr. Dala Kakos is a leading voice in student-first AI policy. As an expert at the Emirates Council for Digital Education (ECHD), she works with public and private sector partners to create sustainable, inclusive, and joyful education systems for the future.
Produced in collaboration with:
@BelowTheFoldPodcast, @DATEwithTECH, @launchfoundry, @DubaiAIFestival, @DubaiAICampus, and Trescon
📍 Dubai AI Festival at DIFC Innovation Hub
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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🎙️ Topics include:
How AI is reshaping global value chains for developing economiesThe role of digital trade in boosting inclusivityPolicy gaps, regulatory sandboxes, and AI educationWhy AI won’t disrupt trade alone—geopolitics will
In collaboration with Date With Tech, Launch Foundry // AI Product Studio, Trescon, and the Dubai AI Festival at DIFC Innovation Hub.
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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🎙️ Topics include:
The future of AI and robotics in clinical drug developmentWhat’s holding back AI-designed therapies from reaching patientsHow generative biology is unlocking new drug pipelinesThe real cost of delay in global healthcare innovation
In collaboration with Date With Tech, Launch Foundry // AI Product Studio, Trescon, and the Dubai AI Festival at DIFC Innovation Hub.
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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🔍 What We Cover:
Why soulful leadership is needed now more than ever in techThe link between gospel, activism, and AI product designBuilding Mollify, an inclusive AI nutrition appWhy DEI must be embedded at the core—not bolted onCreating AI copilots for underserved communitiesHow Dubai’s openness to soul-led innovation is creating global opportunityMartell’s dream: A world where AI becomes a tool for healing, not just scaling👤 About the Guest
Martell Gamble is the CEO and Co-Founder of Willbanah, a values-driven software and AI company blending technical innovation with deep social purpose. With a background in gospel music and civil rights activism, he’s on a mission to build tech that reflects who we are—and who we can become.
🤝 In Collaboration With:
Date With Tech Podcast | Launch.fndry | Trescon
📍 Recorded live at Dubai AI Festival 2025
Watch the Full Episode and Follow us on Social Media! ↓
📲 Instagram: https://www.instagram.com/belowthefoldpodcast/
🎬 YouTube: https://www.youtube.com/@BelowTheFoldPodcast
🎵 TikTok: https://www.tiktok.com/@belowthefold?lang=en
🔗Linktree: https://buff.ly/3VF3s4Q
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