Afleveringen
-
Words matter. It may not seem like a big deal, but the way you label your service can really shape how clients see its value â and, of course, what they're willing to pay for it.
This is why itâs important not to confuse "semi private training" with something that many others might refer to as "small group training."
Small group training sounds like a lesser version of large group classes. It brings to mind an image of a few people doing the same routine, which usually fits more with budget fitness options.
On the other hand, semi private training offers customized workouts that are tailored to each client's needs, giving it a more exclusive and private feel.
Thatâs why removing the âgroupâ vibe from a service allows gyms to charge a premium price. It shifts the perception from a cost-saving option to a premium product that stands out in a sea of generic fitness offerings.
This approach not only builds our gym's reputation but also significantly increases revenue by attracting clients who see the value in paying more for a customized service.
If you want to find out more about the benefits of individualized workouts, tune in for this weekâs episode. Tim and Randy are explaining how to transform your training models and adopt a more premium approach.
Letâs dive in!
Key Takeaways:
Intro (00:00)How to win an InBody 380 (01:03)Terminology impact on pricing (01:47)Customized vs. standardized workouts (04:30)Pricing differences between training types (10:47)Selling a gym with proper systems in place (15:52)Additional Resources:
- Win an InBody 380 body composition scanner
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- An app designed for semi-private training - Semi Private Pro
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
Paid-in-full gym memberships seem like an easy win. Many gym owners usually jump at the opportunity to get that quick money. And itâs understandable â it looks like a low-hanging fruit.
But this strategy can backfire because it usually attracts clients who act on impulse. So, relying on PIF is actually gambling on the chance that these clients wonât leave you for months (or years).
Sure, that immediate influx of cash feels good. But what about next month? Or the month after? You have to constantly chase the next sale and it feels like trying to fill a bucket with a hole in the bottom.
This is why Tim and Randy are recommending focusing on building monthly recurring revenue.
It offers a solid foundation and stability for your gym business, and also shows that you believe in the value your gym provides. And the people who appreciate good value are more likely to become your loyal clients, which means a more predictable cash flow.
So, would you rather get immediate cash from a bunch of new clients or have a gym full of members who have been part of your gym's family for years? Seems like a no brainer.
Want to learn more about long-term benefits of recurring revenue over the quick gains from paid-in-full sales?
Tune in for this week's episode!
Key Takeaways:
Intro (00:00)Announcement of partnership with InBody (00:51)Recurring revenue vs. paid-in-full payments (03:08)Focusing on client retention (06:58)The benefits of semi-private training (12:29)Consistency in service delivery (18:25)Success stories from coaching (19:15)Additional Resources:
- Win an InBody 380 body composition scanner!
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- An app designed for semi-private training - Semi Private Pro
- Reserve your spot for our 2-day experience in Scottsdale, AZ, May 30-31. Click to join.
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
Zijn er afleveringen die ontbreken?
-
What if I told you that your gym membership could be worth $40k a year? Youâre likely wondering what it takes to create such a plan and make it work.
Well, probably something like what Equinox is doing with their new high-end membership that costs exactly $40,000 a year. Equinoxâs holistic wellness package includes offerings like blood work, sleep coaching, and personalized health services.
Their holistic approach is setting a new standard and shows there's a huge demand for high-end programs on the market. By following their lead and adopting similar strategies, gym owners can create premium services for their own clients.
For example, gyms can use biometric data to show the full benefits of their programs - not just weight loss, but also things like heart rate and sleep quality. They can also start cooperating with medical professionals and offer services like hormone replacement therapy and blood panels.
Having in mind that more and more people, especially younger ones, donât trust traditional medicine, gyms have a great chance to fill in the gap and become more involved in their clients' overall health. We just need to think creatively about adding value and offering comprehensive health solutions to justify higher membership fees.
So, if you want to improve your gym's offerings and meet the growing demand on the market, tune in to this episode. Tim and Randy will show you how to transform your fitness business with premium programs.
Let's dive in!
Key Takeaways:
Intro (00:00)Equinox's $40,000 membership (00:54)Holistic health approach (01:57)Importance of biometric data (03:09)Potential gym partnerships (06:06)Market skepticism towards doctors (08:20)Comprehensive health programs (12:12)Integrating medical services (13:36)Premium membership strategies (17:58)Additional Resources:
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- An app designed for semi-private training - Semi Private Pro
- Reserve your spot for our 2-day experience in Scottsdale, AZ, May 30-31. Click to join.
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
In this episode, Tim and Randy are sharing the details of the upcoming Growth Summit in Chicago. It is a must-attend event for gym owners who want to build a million-dollar gym business or those who already have one but would like to take it to the next level.
If you join them, youâll learn about the Growth Summit, its history, and how it evolved from a small meeting in 2019 to a major event in the fitness industry, offering workshops, keynote speeches, and networking opportunities.
The Growth Summit is scheduled for September 5-7 at the Swissotel in Chicago. It is designed to provide gym owners with strategic, actionable insights from successful peers and industry leaders.
Those who decide to join will gain practical knowledge that can be immediately implemented in their businesses because it will cover various topics, including gym profitability, staff training, future industry trends, investment strategies, and many more.
This is truly a chance to transform your gym business because youâll learn what the best gyms in the world are doing and how to replicate their success. Register now to secure your spot at the Growth Summit Chicago and take advantage of the early bird pricing.
For additional info, lineup, keynote speakers, and more, tune in to this week's episode, as Tim and Randy explain all the event details and the benefits of attending.
Get your tickets today!
Key Takeaways:
Intro (00:00)Background of the Growth Summit (00:52)Event details: September 5-7 at the Swissotel, Chicago (03:19)Pre-conference workshop details and schedule (04:51)Speakers overview (09:09)Panel discussion with successful gym owners (23:06)Keynote speakers (29:31)Sharing successful gym strategies in small groups (34:19)Summary and registration details (36:30)Additional Resources:
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- An app designed for semi-private training - Semi Private Pro
- Reserve your spot for our 2-day experience in Scottsdale, AZ, May 30-31. Click to join.
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
Clients don't like change, even if it's for the better. Whether it's a change in gym policies, equipment, class schedules, or coaching â any adjustment can cause unrest. Even when changes bring more sessions or lower charges, someone might still quit.
Simply put, change naturally brings unrest because clients love routine just as much as you do.
So when it is time to introduce changes in your gym, make them all at once instead of doing it every couple of months. Yes, you will certainly lose some clients, but that fear is often exaggerated.
Take price increases, for example â data shows that only about 7% of clients leave, even when prices go up by 30-50%. When backed by careful data analysis, the decision to make such a change is a huge win.
But price increase is not the only change that can improve your gym business. In this week's episode, Tim and Randy discuss three small but powerful shifts that led to significant improvements in their gym's operations and finances.
Join them to learn more about these strategic adjustments and how you can implement them to boost revenue without causing client confusion and quitting.
Tune in now!
Key Takeaways:
Intro (00:00)Clients donât like changes (00:56)Membership simplification (03:44)Freezing membership options (06:04)Communicating benefits of new policies to clients (10:30)Flexible booking and cancellation policy (12:44)Perfect timing for implementing changes (16:36)Recap (19:57)Additional Resources:
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- An app designed for semi-private training - Semi Private Pro
- Reserve your spot for our 2-day experience in Scottsdale, AZ, May 30-31. Click to join.
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
Desperation is one of the worst places to make decisions from.
But that's often where gym owners find themselves when money is getting tight and theyâre struggling to make payroll or rent. In those moments, quick-fix solutions that promise big returns suddenly start looking really tempting.
For example, you might think about swapping your quality training programs for high-intensity, short-term challenges just to get some quick cash. Familiar?
However, what seems like a good idea in desperate moments, probably goes against your gymâs values or long-term vision. Plus, what about the loyal clients who joined for your original values? This kind of shift can push them away and that will definitely hurt your gymâs culture and image.
To help you avoid such risky moves, in this episode Tim and Randy are exploring sustainable ways to manage cash flow without sacrificing your gym's values. They are talking about how maintaining your beliefs and avoiding desperation can be key to long-term success.
Join them and learn why you need to stick to your guns, even when itâs tempting to take a shortcut.
Letâs dive in!
Key Takeaways:
Intro (00:00)Growth Summit Chicago (00:54)Gym owner struggles (03:23)The risks of desperation-driven decisions (06:13)Strategies for sustainable financial management (11:05)People buy what sounds like the best product (13:34)Recap (17:29)Additional Resources:
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- An app designed for semi-private training - Semi Private Pro
- Reserve your spot for our 2-day experience in Scottsdale, AZ, May 30-31. Click to join.
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
Ever found yourself frozen, waiting for the perfect moment to make a business move? Or stuck pondering over minor member complaints, only to end up putting off major beneficial changes?
Of course, you have.
But what actually matters is adapting quickly to changes, not waiting for everything to line up perfectly. After all, quick, decisive actions often lead to greater success than detailed plans that never get off the ground.
Thatâs exactly what Tim and Randy dive into in this episode as they discuss "perfection paralysis" â a common trap for many gym owners. They break down the psychology of decision-making and the high costs of indecision.
They also share how simple, daily decisions reflect our ability to tackle bigger challenges. Plus, they share tips on how to stop hesitating and how making fast decisions has driven their business growth.
Got something you've been putting off, waiting for the perfect conditions? Tune in to learn how to break free from perfectionism and why making a move â any move â is better than standing still.
Letâs dive in!
Key Takeaways:
Intro (00:00)Importance of taking imperfect action (00:35)Real-world business adaptations and outcomes (04:58)Decision-making speed as a success indicator (05:09)Detailed discussion on decision-making in business settings (09:01)Price adjustment decisions (13:57)Recap (16:27)Additional Resources:
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- Reserve your spot for our 2-day experience in Scottsdale, AZ, May 30-31. Click to join.
- An app designed for semi-private training - Semi Private Pro
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
Wouldn't it be great to have your gym business operate without your constant involvement? But somehow, you know you canât step away without everything falling apart.
Thatâs often because you're still in the self-employed phase, dreaming of truly becoming a business owner.
If you're eager to make this dream a reality and experience the joy of financial freedom â where you're not just trading time for money â then this episode is a must-listen.
Tim was once where you are now, and one of the things that helped him shift his approach to business management was the book âCashflow Quadrantâ by Robert Kiyosaki. This book literally rewired his brain, and it might just do the same for yours.
In this week's conversation with Randy, they dive into insights from 'Cashflow Quadrant,' focusing particularly on the importance of understanding the different income quadrants and how to transition from being self-employed to becoming a business owner.
They'll discuss developing effective systems and strategies for gym owners, aimed at optimizing operations and enhancing profitability. Plus, they share practical tools and strategies to help you shift from day-to-day operations to overseeing a self-managing business.
Tune in and let them show you how to scale your business and achieve true independence.
Key Takeaways:
Intro (00:00)Growth Summit Chicago (00:56)Significance of âCashflow Quadrantâ (03:36)Explanation of business quadrants (10:47)Strategies for transitioning to business owner (11:50)Benefits of systematic business operations (19:38)Recap (26:03)Additional Resources:
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- Reserve your spot for our 2-day experience in Scottsdale, AZ, May 30-31. Click to join.
- An app designed for semi-private training - Semi Private Pro
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
Do you feel like weâre bombarded by flashy gym marketing ads promising the moon but delivering only dust?
They guarantee something like a thousand leads or clients in a ridiculously short time and even promise a money-back guarantee if they fail. But, guess what: they will fail, and they definitely wonât return your money.
And this is just one example of the hundreds of insanely tempting claims we hear every day. But remember, if something sounds too good to be true, it probably is.
In this weekâs episode, Tim and Randy pull back the curtain on fitness marketing tactics that are exactly that â too good to be true. They expose the common traps that many gym owners fall into, chasing after quick fixes.
They'll share insights from their experiences, debunk outrageous claims you should never fall for, and reveal what truly works and genuinely matters in building a successful gym business.
If you join them, you'll learn about the stages of market sophistication and how understanding them can save your gym from becoming another casualty of over-hyped marketing strategies.
Ready to start building a marketing approach that truly reflects the value you offer?
Tune in for the full episode and uncover the secrets to ethical and effective fitness marketing.
Letâs dive in!
Key Takeaways:
Intro (00:00)We guarantee 1,000 leads or 1,000 clients (01:03)It's too easy to win, but it's way easier to lose (05:55)Ethical marketing (07:37)Advantages of authentic business practices (11:27)Recap (16:42)Additional Resources:
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- Reserve your spot for our 2-day experience in Scottsdale, AZ, May 30-31. Click to join.
- An app designed for semi-private training - Semi Private Pro
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
The better you are as a coach, the more likely clients are to quit. Quite a paradox, isnât it?
Many gym owners notice that clients who achieve their goals often stop coming. If you're new to this, you might be wondering what went wrong. But those of us who've been around know this is pretty common.
People usually hit the gym with specific goals in mind, not necessarily to make it a lifestyle. So, donât take it personally if they left your gym after losing 30 pounds â you could have provided the best service in the world, and they would have quit anyway.
Calm down, youâve done your job well.
But, to keep your clients coming back and to grow your gym, it's crucial to shift your focus. Start building relationships with clients who view fitness as a lifestyle, and aim for consistent, sustainable revenue.
Letâs target a steady $30k a month to start. (That's actually tougher than scaling from $30k to $50k.) Want to know how to reach that first milestone?
Tune into this weekâs episode with Tim and Randy. Theyâve got tons of great advice and will introduce you to a free resource where you can find answers to any questions you might have â their ProFit Accelerator Facebook group.
So, check out this episode, join their Facebook group, and learn how you can consistently earn $30k+ month after month.
Letâs dive in!
Key Takeaways:
Intro (00:00)The Profit Accelerator Facebook group (01:03)Everybody needs lifestyle clients (03:43)Creating sustainable businesses and recurring revenue (11:36)Recap (14:40)Additional Resources:
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- Reserve your spot for our 2-day experience in Scottsdale, AZ, May 30-31. Click to join.
- An app designed for semi-private training - Semi Private Pro
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
Every gym owner wants their clients to be loyal to the gym, not just to the coaches. Yet, it's common for clients to follow a coach when they leave.
To prevent this, gym owners should standardize a high-quality program that every coach can deliver. This way, if a coach does leave, their clients can easily switch to another trainer seamlessly.
So, are you worried about losing clients if a coach leaves? And how much freedom do your coaches have? If they're crafting their own programs within your gym, you'll definitely want to check out this episode.
This week, Tim and Randy are diving into their systematized training approach, ensuring every client enjoys the best possible workout every time, no matter who they're training with.
Their semi-private Pro system improves client satisfaction and reduces the risks of overly personal coach-client relationships. It's all about consistency and quality, protecting both your gymâs reputation and your clients' experiences.
Tune in to learn more about how to effectively manage your training programs and put these ideas into practice at your gym.
Letâs dive in!
Key Takeaways:
Intro (00:00)Importance of program ownership in gyms (00:44)Risks of personal client-coach relationships (07:00)Protecting the brand through standardized training (10:29)The need for systemic training approaches (15:09)Additional Resources:
- Reserve your spot for our 2-day experience in Scottsdale, AZ, May 30-31. Click to join.
- An app designed for semi-private training - Semi Private Pro
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
Many gym owners complain that they feel like they're throwing money into a black hole with Facebook ads without seeing any return. Have you noticed a drop in your Facebook ad performance in early 2024?
Although the situation is improving now, there was a period when leads were captured but remained unresponsive despite calls, texts, and emails â like they were not genuine, but bot-generated to boost ad stats without actual engagement.
This issue with Facebook has led Tim and Randy to address a common marketing mistake among gym owners: putting all their eggs in one basket â specifically, the Facebook basket.
So in this episode, they discuss the common pitfalls related to Facebook ads and share their 'Poles in the Water' strategy. This approach makes sure you're not just depending on one platform for all your marketing.
It's about using different marketing strategies together, which helps get your gym noticed and brings in more leads. It's like throwing out several fishing lines at once to increase your chances of catching fish.
Makes sense, right?
If you want to find out more, tune in for this weekâs episode and join our exclusive Facebook group, where we continue the discussion and share actionable tips.
Don't miss out!
Key Takeaways:
Intro (00:00)Problems with Facebook ads (00:42)Follow the money to see why ads fail (03:42)The âPoles in the Waterâ marketing strategy (07:13)Shifts in Facebook ad results from Q4 to Q1 (12:49)The effectiveness of challenges and promotional offers (24:46)Creating genuine, compelling marketing offers (27:42)Additional Resources:
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- Reserve your spot for our 2-day experience in Scottsdale, AZ, May 30-31. Click to join.
- An app designed for semi-private training - Semi Private Pro
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
âI'm making money while Iâm sitting here in the cafe, and I don't even have to be at work on Monday.â
How many professionals can say something like this? Definitely not many.
Doctors, lawyers, professors, pharmacists, dentists â these traditional professionals are highly respected. However, their careers constantly require them to trade time for money.
Thatâs something gym owners donât have to do. Of course, when you decided to become an entrepreneur and probably leave your 9 to 5, you definitely traded 40 hours and a steady paycheck for 80 hours and no stability.
But as soon as you grow your business from just working for yourself to truly owning it and start earning good money, you'll find yourself in a spot that regular jobs just can't match, no matter how much they pay.
Yes, traditional jobs might offer financial stability, but owning a gym gives you the chance to work on your business, not just in it. You can create systems that let you step back and enjoy real financial freedom. That's something traditional careers just can't offer.
This is not downplaying anyone's hard work â just pointing out the difference between owning a business and being self-employed. This shift not only changes your lifestyle but also improves your business's ability to grow.
So, if you're a gym owner caught up in the daily grind, remember that you didn't choose this path just to work endless hours. You chose it for the potential it offers â a lifestyle of freedom, choice, and significant financial rewards.
Join Tim and Randy in this weekâs episode as they discuss why owning a gym beats traditional careers, offering both freedom and financial independence.
Letâs dive in!
Key Takeaways:
Intro (00:00)Freedom in gym ownership (00:43)Understanding Cashflow Quadrant (06:52)The importance of delegation and system creation (11:48)Success stories of gym owners using effective systems (16:20)How to transition from operator to owner (23:06)Additional Resources:
- An app designed for semi-private training - Semi Private Pro
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
Many gym owners are trapped in their businesses, constantly putting out fires. Yet others seem to enjoy their freedom to the fullest as their gyms grow smoothly.
Why does this happen?
Well, their secret lies in delegating tasks and giving the team the power to make decisions. This strategy not only improves efficiency but also empowers the staff, creating a proactive and independent team culture.
To step back from day-to-day operations, gym owners need to overcome their control issues and the urge to micromanage. This means hiring competent staff and setting up systems and SOPs so that they know their business runs smoothly even in their absence.
So, the key to breaking free from mundane routines is to trust your team and invest in their development. This will allow you to focus on the things that really move your business forward, like leadership skills, strategic planning, and business growth.
Once the day-to-day operations are off your plate, your gym business will grow thanks to the hard work of a motivated team, and you can ultimately make more money while having a lot more free time.
In this episode, Tim and Randy discuss this shift from hands-on management to strategic leadership and share how to remove yourself from day-to-day operations.
So, are you ready to make this change in your gym? Join Tim and Randy in this episode and let them show you how.
Tune in now!
Key Takeaways:
Intro (00:00)Importance of delegating tasks and authority to make decisions (02:56)Common fears about quality control and spending (05:30)Leadership development (10:38)Systems and SOPs (14:42)Recap (19:07)Additional Resources:
- An app designed for semi-private training - Semi Private Pro
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
Would you buy what youâre selling if you walked into your gym?
This is something gym owners and personal trainers should consider, especially given the fitness industry's not-so-great image. And, to be honest, the bad reputation is justified because there's been years of low-quality stuff out there.
Why does this happen?
Most of the time, the problems stem from not being professional enough and lacking clear regulations. These issues get worse with varying quality of services, messy rules, and contracts that leave customers unhappy.
But hereâs a thought: what if, instead of just going along with how things have always been, gyms started aiming higher? Isn't it time our services stood out from the low quality that's been all too common and set a new, higher standard of excellence?
In this episode, Tim and Randy discuss the big issue of lacking professionalism and how it makes it tough for gyms and trainers to really shine.
By continuously learning, being clear and fair with customers, and ensuring everyone who works at the gym is on their A-game, gyms can start to turn things around.
Want to know how to make your gym stand out for all the right reasons?
Tune into this weekâs episode for some straight talk and practical tips from Tim and Randy.
Letâs dive in!
Key Takeaways:
Intro (00:00)Fitness industry's reputation problem (00:58)The negative perceptions of personal training contracts (04:23)Continuous education for trainers (06:24)The necessity of structured growth and systems (08:20)Pricing strategies (10:28)Reassessing and improving gym services and products (13:47)Creating a team culture (16:40)Recap (19:38)Additional Resources:
- Reserve your spot for our 2-day experience in Scottsdale, AZ, May 30-31. Click to join.
- An app designed for semi-private training - Semi Private Pro
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
This is the million-dollar question (literally): How does a gym reach the $1M milestone?
Tim and Randy have the answer, and they're eager to share it through a unique event designed specifically for gym owners aiming for success.
They're pulling back the curtain at an in-depth event at Legacy Personal Training in Scottsdale, AZ. Attendees will get a firsthand look at everything from daily operations to client training methods, pricing strategies, and how to run winning ad campaigns.
In just two days, attendees will dive deep into the four pillars of gym success: attraction, conversion, delivery, and ascension. In essence, this event serves as a blueprint for building a million-dollar gym, and Tim and Randy are ready to share everything.
Why?
Because they believe success shouldn't be a secret but a shared resource.
So, this event is not only a chance to learn and ask Tim and his team questions, but also a way to get a proven strategy that you can directly apply to your gym.
If you're interested in learning more about this roadmap to success, tune in to this episode and reserve your spot for the two-day experience at their million-dollar gym on May 30th and 31st.
Let's dive in!
Key Takeaways:
Intro (00:00)The Million Dollar Model Mastery event (01:36)Evergreen marketing campaigns (05:32)Sharing SOPs and operational insights (09:22)A detailed look into training sessions and client experiences (10:54)Event details (13:50)Additional Resources:
- Reserve your spot for our 2-day experience in Scottsdale, AZ, May 30-31. Click to join.
- An app designed for semi-private training - Semi Private Pro
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
Just like other entrepreneurs, gym owners often find themselves caught in a never-ending cycle of busyness, finishing each day worn out and still feeling behind on their to-do list.
If only a day had like 36 hoursâŠ
A 36-hour-day is something out of our reach, but there is a tool that could help you accomplish more in a week than you did in a month. It is called Motion, and it can help you organize your chaotic schedule and ensure you focus on what truly matters.
Youâre probably skeptical, and itâs understandable, but isnât it too tempting to ignore something that promises freedom from your overwhelming to-do list?
The tool uses AI to prioritize and schedule tasks based on deadlines, importance, and personal availability. It is like having a personal assistant who knows exactly what you need to do and when.
Motion allows you to start each day with a clear plan, knowing exactly what needs to be done, and having the peace of mind that nothing is slipping through the cracks. And the most valuable thing it can do for you - is to give you back time for yourself and your loved ones.
Curious to find out more?
Tune in for this weekâs episode as Tim and Randy talk about improving productivity and organization through the use of a new AI tool.
You definitely donât want to miss this one.
Letâs dive in!
Key Takeaways:
Intro (00:00)Discovery of Motion (01:03)How Motion works (06:15)Impact on gym owners' productivity (08:30)Real-life benefits of using Motion (13:18)Recommendation and trial offer (16:57)Additional Resources:
- An app designed for semi-private training - Semi Private Pro
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
Many gym owners believe they've hit the max on how much money they can make. It can feel like running into an invisible wall. â€
â€Whether it's $30,000, $35,000, or $70,000, moving past those numbers can sometimes feel impossible. â€â€Even when you think you're making some progress, you might find yourself sliding back down. â€â€Frustrating, right? â€
â€Many gym owners face this challenge. â€â€So, the real question is: How can we continue to grow past these barriers? â€
â€In this week's episode, Tim and Randy are unpacking several ways to break through your gym's income ceiling. â€
â€They'll talk about small changes, like tweaking how many clients each coach handles, which can increase your gym's income without additional expenses. â€â€Plus, they'll cover big moves, like updating your membership model and scheduling to ensure steady cash flow. â€
â€But there's more to it than just numbers and strategies. â€
â€The key to breaking through income ceilings is being open to change and new ideas, focusing on recurring revenue, and making the most of what you've got. â€â€It's about clever, lasting ways of doing business that ensure long-term profitability. â€
â€If you want to increase your gym's earnings using tried-and-true methods and wise risk-taking, this episode is for you. â€
â€Join Tim and Randy and let them help your gym make more money.
Key Takeaways:
Intro (00:00)Breaking revenue ceilings (01:07)Increasing client capacity per session (02:26)Expanding operational hours (04:31)Raising rates and diversifying revenue (10:25)Parallels between your gym and a restaurant (12:51)Membership model and recurring revenue (14:21)The danger of high coach compensation percentages (21:08)Creating an experience to keep gym clients long-term (22:55)Additional Resources:
- An app designed for semi-private training - Semi Private Pro
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
Have you ever wondered why the same marketing strategy succeeds in one market but fails in another? Often, it's because gyms take the easy road, neglecting the hard work of crafting a message that speaks directly to potential clients.
In this episode, Tim and Randy discuss this topic, sharing insights from their experience and a game-changing meet-up with marketing guru Todd Brown.
They describe how attending a workshop, which cost them $12,000, completely changed their approach to tailoring marketing for diverse groups. They point out the importance of creating marketing messages that resonate with the needs and interests of a specific audience.
Todd's advice was clear: never underestimate the task at hand. Gym owners need to make an effort to genuinely connect with their audience. At the end of the day, everything in business comes down to convincing someone to spend their money on your services.
Thatâs why you should take every single aspect of your gym business seriously. Every detail (from the color of your walls to the smell in your gym) has to be on point and done with intention.
Tune in to this week's episode as Tim and Randy emphasize the critical role of thoughtful, dedicated strategies in marketing and business operations.
Join them now!
Key Takeaways:
Intro (00:00)Importance of adapting marketing strategies (01:25)Learning from Todd Brown (03:58)Never underestimate the task at hand (06:44)Unique marketing messages (09:56)Going all in with your business (12:14)Every detail matters (14:43)Making intentional decisions in business operations (17:13)Recap (19:16)Additional Resources:
- An app designed for semi-private training - Semi Private Pro
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- Business Talk with Fitness Professionals Facebook group
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
-
It's tough to be just another fish in the sea. And if you're running a large group training gym, that's exactly your business's position.
Although large group sessions have their charm, they're not the golden ticket to business growth or client satisfaction they once were. These days, more and more gyms are leaving this model behind. Timâs gym did just that 14 years ago, switching to a semi-private model.
And that proved to be a true game-changer.
Semi-private training strikes the perfect balance between personal attention and group atmosphere. Each client has their own tailored workout plan, yet they're not doing it solo. Instead, they're in a small group, guided by a single coach.
Unlike large group sessions, where everyone does the same thing, semi-private training ensures that everyone's needs and progress are closely monitored and adjusted. It offers the benefits of a personal trainer with the added motivation from a group setting.
Plus, it's a win-win for gym owners: fewer clients pay more, which means better revenue without the pressure of packing the room. (Something your coaches will appreciate as well.)
Although many gym owners recognize these benefits, switching to a semi-private model is not that easy. It requires more than just tweaking your schedule or renaming your classes â it demands a strategic overhaul.
Tim and Randy have developed a strategy for a successful transition that has proven effective many times. In this episode, they dive deep into all the details of making this strategic shift â programming, scheduling, equipment layout, marketing, pricingâŠ
If you're ready to rethink your business model and consider the semi-private approach, this episode is perfect for you.
Tune in and let it be your first step toward the profits you've always dreamed about.
Key Takeaways:
Intro (00:00)
Large group vs. semi-private training (00:52)
How service names show value to customers (06:52)
âSwitch to Semi-Privateâ course (11:17)
Certification for coaches (19:14)
Large group training is a burning ship (21:13)
Additional Resources:
- Check out our Switch to Semi-Private course
- An app designed for semi-private training - Semi Private Pro
- Join the waitlist for tickets to the 2024 FitPro Growth Summit
- Business Accelerator Program winninggym.com/call
- Learn more about The Iron Circle
- Business Talk with Fitness Professionals Facebook group
- Jump on a call with Randy
---
If you haven't already, please rate and review the podcast on Apple Podcasts!
- Laat meer zien
