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  • Welcome to a new episode of Business Lunch! In today’s episode, Roland Frasier dives into the concept of turning casual conversations into lucrative business opportunities. Drawing from personal experiences and industry insights, Roland discusses how to make thoughtful connections, earn referral fees, and create value without being pushy. Whether you're a seasoned entrepreneur or just starting out, this episode is packed with advice on building a profitable network.

    Highlights:

    "There’s so much money floating around; you just have to connect the dots."

    "Don’t hold opportunities hostage—be a value enhancer."

    "You don’t need to be an extrovert, just thoughtful and curious."

    "Ask one question: ‘How’s business?’ It can lead to incredible opportunities."

    Timestamps:

    00:00 - Introduction

    01:25 - Conversations to Cash

    03:22 - Overcoming Fear of Deals

    05:00 - Why holding opportunities hostage backfires

    06:35 - The Referral Economy

    10:00 - Creating Win-Win Relationships

    14:12 - Big Referral Wins

    17:35 - Thoughtfulness Pays Off

    20:00 - Daily Questions for Success

    20:40 - Closing Remarks

    CONNECT

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 

     https://msha.ke/rolandfrasier/

    Connect with me on social:

     TikTok: / rolandfrasier

     

     Instagram: / rolandfrasier

     Facebook: / rolandfrasierpage

     LinkedIn: / rolandfrasier

    Subscribe to Roland Frasier 

     / @rolandfrasierepic

    Mentioned in this episode:

    Get Roland's Training on Acquiring Businesses!

    Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From

  • Welcome to a new episode of Business Lunch! In this episode, we dive into the historical context and evolution of Black Friday, exploring how discounting practices have changed over the years. We discuss personalized marketing strategies, the rise of flexible payment options, and emerging trends in Black Friday offers. Finally, we share actionable recommendations for businesses looking to adapt to these changes.

    Highlights:

    "Deals are a red ocean. Giving something away totally for free is a blue ocean."

    "If you discount your services, you're training people not to buy until those events."

    "Flexible payments are becoming essential as consumers are cautious with spending."

    "The personalization of marketing has reached a level where offers feel tailored to individual consumers."

    Timestamps:

    0:00 Historical Context of Black Friday

    3:14 Evolution of Black Friday

    6:52 Impact of Discounting on Business Practices

    12:31 Personalized Marketing and Flexible Payments

    18:33 Trends in Black Friday Offers

    19:58 Future Strategies for Black Friday

    32:56 Final Thoughts and Recommendations

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: 

    / rolandfrasier  

    📱 Facebook:

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  • Welcome to a new episode of Business Lunch! In this episode, hosts Roland Frasier and Ryan Deiss discuss the process of setting and achieving ambitious 3-year business goals. They explore overcoming limiting beliefs, building scalable operating systems, and practical strategies for exponential growth. This conversation includes insights into setting audacious targets and evaluating realistic paths to success.

    Highlights:

    "Three years is the sweet spot for meaningful but predictable growth."

    "Pessimists look smart, but optimists get rich."

    "Audacious goals push you beyond limiting beliefs."

    "Optionality wins wars and business."

    Timestamps:

    00:00 The Power of 3-Year Targets: Why 3 years is ideal for entrepreneurial companies.

    05:39 Challenging limiting beliefs in business growth.

    09:40 How internal barriers limit strategic thinking.

    14:48 Defining what needs to be true for success.

    20:53 Assessing existing offerings and market positioning.

    25:45 The importance of targeting your "Goldilocks" client.

    29:31 Steps to refine realistic paths to growth.

    33:45 Comparing solutions like raising capital or partnerships.

    39:06 Streamlining services for focused high-value growth.

    46:34 Lessons in thinking bigger and maintaining optionality.

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: 

    / rolandfrasier  

    📱 Facebook:

  • Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss share insights on the challenges faced during the acquisition and management of the Traffic and Conversion Summit. They discuss the importance of understanding community dynamics versus content value, the pitfalls of corporate decision-making, and how these factors contributed to the event's struggles.

    Highlights:

    "If you're going to do acquisitions, you need to be really clear on exactly what it is that you're buying."

    "The hardest thing in the world to do is to create a place, but you can lose that way faster than it takes to build."

    "You cannot let bean counters make business decisions."

     

    "The consulting firm that advised them not to buy Digital Marketer gave some of the worst advice they probably ever paid for."

    Timestamps:

    00:00 - Introduction

    01:54 - Community vs. Content

    08:18 - Pre-Pandemic Sales Struggles

    10:00 - Financial Implications of the Pandemic

    12:35 - Lessons Learned from the Deal

    15:30 - Importance of Community Involvement

    17:00 - Consequences of Poor Marketing Decisions

    20:15 - The Role of Digital Marketers

    22:40 - Strategic Partnerships and Growth Opportunities

    25:00 - Reflections on Corporate Culture

    28:15 - The Future of Events Post-Pandemic

    30:40 - Closing Thoughts on Acquisitions

    37:22 - Episode Conclusion

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: 

  • Welcome to a new episode of Business Lunch! Today, Roland Frasier and Ryan Deiss cover the story of Traffic & Conversion Summit (TNC), detailing its inception, growth, and eventual sale to Clarion Events. They share personal anecdotes from the journey, discuss strategic decisions that led to the event's success, and reveal the complexities of negotiating a sale. This episode provides a unique look at the behind-the-scenes efforts that transformed a simple event into a major business asset.

    Highlights:

    "Our goal is not going to be to make a lot of money. Our goal is going to be to have everybody leave saying, Wow, that was the best event I've ever been to."

    "It felt like it was getting big and scary. I would have these recurring nightmares of something going wrong at this event."

    "The reality is, most events suck. They're just a pitch fest."

    "We controlled the programming of the event. So who's going to be on stage, which meant we still got the benefit of the platform of the event for our other brands."

    Timestamps:

    00:00 - Elevating the Event Vision

    02:31 - Introduction to Traffic and Conversion Summit

    05:23 - Evolution and Growth of the Event

    07:52 - Increasing Production Value and Sponsorship Revenue

    11:59 - Sale of the Event to Clarion Events

    31:51 - Post-Sale Challenges and Pandemic Impact

    35:10 - Reasons for the Event's Decline

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: 

  • Welcome to a new episode of Business Lunch with your host Roland Frasier. In today’s episode, we delve into the current state of the luxury market, discussing its decline, consumer behavior changes, and implications for businesses. We examine factors like the pandemic's impact, Gen Z's preferences, and economic realities reshaping luxury consumerism. Join us as we explore what this means for the future of high-end brands and consumer experiences.

    Highlights:

    "Luxury is hurting; it's an indication of recession."

    "Brands like Louis Vuitton made the mistake that Nike made with drop culture."

    "The luxury brands are living in inflationary times of 2021-2022, not aligning with today's economic reality."

    "If you are truly luxury, you can charge luxury prices, but the market has to agree that you are luxury."

    Timestamps:

    00:00 - Introduction to Luxury Market Trends

    01:48 - Decline of Luxury and Economic Indicators

    03:09 - Gen Z's Impact on Luxury Brands 

    04:39 - Pandemic Effects on Consumer Choices 

    06:12 - The Lipstick Effect and Consumer Spending 

    08:13 - Shift in Spending to Experiences Over Goods 

    10:45 - Real World Luxury Pricing vs. Value Proposition 

    13:58 - Business Strategies for Adapting to Market Changes 

    15:17 - Consumer Behavior Lagging Behind Economic Reality 

    17:53 - The Future of Sit-Down Restaurants and Service Industry 

    21:20 - Concluding Thoughts on Luxury Market and Business Adaptation

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: 

  • Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss dive deep into the intricacies of search marketing versus paid media, exploring how marketing strategies have evolved with technological advancements. They discuss the unpredictability of Google updates, the shift towards social platforms by younger demographics, and the importance of adopting a multi-channel approach in today's digital landscape. Tune in as they share insights on the most effective channels for reaching an audience and why owned media might be more crucial than ever.

    Highlights:

    "If you’re starting from scratch with marketing, it’s not search marketing I’d double down on." 

     

    "The new model for organic reach should include connection, authenticity, and a surround sound strategy across multiple platforms."

    "People are looking for authenticity and consistency in the personalities they follow, not just content." 

    "As marketing evolves, the channels that once dominated are being overtaken by more agile, targeted, and engaging mediums." 

    Timestamps:

    00:00 - Introduction: The Current State of Search Marketing 

    02:52 - The Inefficacy of Traditional Search for Nationwide Businesses 

    05:03 - Shifting Priorities: Paid Media vs. Organic Search 

    08:24 - The Impact of AI and Generational Changes on Search Behavior 

    11:05 - The Importance of Multi-Channel Marketing Strategies 

    14:00 - Connection and Authenticity in Content Marketing 

    17:00 - Discussing Owned Media and Its Advantages Over Organic Search 

    20:21 - User Experience and the Shift Away from Traditional Search 

    23:18 - Reddit as an Emerging Search Platform 

    26:28 - The Role of Specialized Sites and Social Groups in Niche Searches 

    27:24 - Conclusion: Future Outlook on Search Marketing

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram:

  • Welcome to a new episode of Business Lunch! In this episode, we sit down with Craig Siegel, a former Wall Street professional turned motivational speaker and entrepreneur. Craig shares his transformative journey from financial trading to finding fulfillment in helping others achieve their potential through personal development and entrepreneurship. Tune in to discover how Craig's experiences and insights can inspire you to reinvent your career and align your professional life with your personal values.

    Highlights:

    "Success is more than just making money; it's about finding your purpose and sharing your unique gifts with the world."

    "I believe once you have the willingness and step into discomfort, that could be your portal to expansion."

    "If you can look up, then you can get up, even if you're in the darkest valleys."

    "Playing small is canceled. Consider what else is possible and how."

    Timestamps:

    00:51 - Introduction 

    02:06 - Craig's Transition from Wall Street to Entrepreneurship

    04:09 - The Initial Draw to Financial Trading

    05:42 - The Concept of Reinvention Based on Personal Experiences

    09:45 - Addressing Limiting Beliefs

    14:57 - Moments of Doubt and Personal Challenges

    20:00 - Surprising Personal Discoveries During Reinvention

    22:17 - Common Skepticisms and Misbeliefs

    26:56 - Upcoming Marathon and Personal Goals

    29:36 - How to Connect with Craig and Learn More About His Work

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: 

  • Welcome to a new episode of Business Lunch! In today’s episode, we dive into the latest strategic shift at Starbucks, where the company is moving away from discounts and back towards a premium coffee house model. Roland and Ryan discuss the potential challenges of this move, comparing it to similar strategies seen in companies like Domino's and Target. Can Starbucks reclaim its reputation as a high-end coffee brand, or will it fall into the same traps that have plagued many businesses trying to shift positioning?

    Highlights:

    "Starbucks went from premium to discount—can they bring back the coffee house vibe?"

    "Discounts attracted the wrong customers—Starbucks is now ready to ditch that approach."

    "The challenge is, can Starbucks be both premium and everywhere?"

    "Loyalty, not discounts—that's the new Starbucks strategy."

    Timestamps:

    00:00 - Introduction: Starbucks’ Discount Dilemma

    01:09 - Shift to Online and App Ordering: A Retailer in Disguise

    04:44 - Problem with Discounts: Attracting the Wrong Crowd

    05:50 - A Return to Premium: Starbucks’ New Strategy

    06:26 - Roland's Take: Discounts vs. Loyalty Programs

    09:23 - Can Starbucks Gain Premium Positioning Again?

    12:23 - Case Study: How Domino’s Pizza Made Its Comeback

    15:00 - The Third Place: Rebuilding the Coffee House Vibe

    16:15 - How Brands Lose Their Way: Insights for Business Owners

    21:31 - Predictions: Will Starbucks Stick to Its Plan?

    CONNECT

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

    • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: / rolandfrasier

    📸 Instagram: / rolandfrasier

    📱 Facebook: / rolandfrasierpage

    💼 LinkedIn: / rolandfrasier

    Subscribe to Roland Frasier 👉 / @rolandfrasierepic

    Mentioned in this episode:

    Get Roland's Training on Acquiring Businesses!

    Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion!

    EPIC Training

  • Welcome to a new episode of Business Lunch! In this session, hosts Roland Frasier and Ryan Deiss dive deep into the nuances of building a cohesive leadership team, the importance of clarity days, and the role of personality tests in enhancing team dynamics. They explore strategic exercises that foster better communication and trust among team members. This discussion is packed with actionable advice on handling conflict, aligning team goals, and the significance of understanding individual communication styles within a team.

    Highlights:

    "The key is just as a leadership team, you're talking about stuff."

    "If you haven't done the five dysfunctions, highly recommend it."

    "Consensus kills because it's everybody basically creating what they call artificial harmony."

    "Giving people the benefit of the doubt and you will have a happier life and better relationships."

    Timestamps:

    00:00 - Introduction to Clarity Days and Team Building

    01:26 - Roland's Hectic Schedule and the Importance of Team Facilitation

    04:16 - Insights on Personality Tests and Team Dynamics

    06:36 - The Concept of Clarity Day Explained

    10:11 - When to Initiate Leadership Exercises in a Company

    13:24 - The Importance of Asking the Right Questions to Co-founders

    17:32 - The Role of the CEO in Decision Making and Conflict Resolution

    20:04 - Building Trust and Understanding within Leadership Teams

    22:57 - The Importance of Regular Team Meetings and Personal Connections

    27:29 - The Impact of Personal Wins and Team Cohesion

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: 

  • Welcome to another episode of Business Lunch! In today’s episode, Roland and Ryan discuss the key differences between building a business for cash flow versus building it for a large exit. They dive deep into whether these two approaches are mutually exclusive, especially for bootstrapped businesses versus those with VC funding. If you’re wondering how to maximize cash flow while preparing for an exit or striking the right balance between reinvesting and taking money out of the business, this episode is packed with insights to guide your decisions.

    Highlights:

    “If you’re bootstrapped, you have a lot more flexibility than if you’re funded.”

    “A healthy business kicks out large amounts of distributable cash regularly.”

    “Cash left in a company can lead to bloat and actually slow down growth.”

    “Exits aren’t always what you anticipate—there’s a lot more to the story.”

    Timestamps:

    00:36 – Introduction 

    00:55 – Can you build a business for both cash flow and exit?

    01:57 – Insights into the path you pick when seeking VC funding

    03:45 – Bootstrapped businesses and the flexibility they offer

    09:19 – How excess cash in businesses can lead to bloat

    11:35 – Cash flow management strategies: cash flow waterfall and budgeting

    12:34 – How VC-backed businesses affect the path to an exit

    14:06 – Building reserves for refunds and emergencies in cash-flow businesses

    16:20 – Getting regular distributions VS waiting for a big exit

    18:54 – Conclusion

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: 

  • Welcome to a new episode of the Business Lunch podcast! In this episode, hosts Roland Frasier and Ryan Deiss dive deep into the complexities of hiring for executive leadership roles, particularly when you're unfamiliar with the specific function of the role. They discuss practical strategies for identifying and recruiting top talent, leveraging both traditional search firms and AI tools to define roles and refine hiring processes. Whether you're scaling up your business or just starting, this episode offers valuable insights into making strategic hires that align with your company's growth objectives.

    Highlights:

    "If you achieve any level of scale, you're going to have to hire people that are truly exceptional at those functional roles that you're not good at." 

    "The very first thing is to determine what is the actual need in the organization and then document what does the person who is going to fill the need look like." 

    "A good search firm is going to help you significantly."  

    "You need to tap an outside expert if you don't know anything about the role."

     

    Timestamps:

    00:01 - Introduction to Executive Hiring Challenges

    01:01 - Welcome and Recap of Recent Activities

    01:17 - Post-Event Fatigue and Personal Anecdotes

    02:02 - Challenges of Attending a Music Festival Post-Business Event

    03:59 - Transition from Personal Recap to Business Discussions

    05:11 - Detailed Discussion on Hiring for Unknown Roles

    08:09 - Identifying Business Needs and Role Requirements

    11:18 - The Value of Leveraging Search Firms and AI in Hiring

    15:00 - Discussing Cultural Fit and Defining the Hiring Process

    20:00 - Effective Interview Techniques and Utilizing AI for Questioning

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: 

  • Welcome to a New Episode of Business Lunch! In this episode, the hosts dive deep into what it means to live intentionally and avoid the most common regrets people face in life. From financial planning to life planning, they explore powerful questions like "What would you do if you had only 5 years left to live?" They also discuss the idea of balancing work with family, the importance of agency over your life, and how to create a legacy you can be proud of. Tune in to learn how to live with purpose and avoid looking back with regret.

    Highlights:

    "Are you living the life you want, or the one others expect?"

    "Money should serve you, not the other way around."

    "Happiness is a choice, but too many people forget that."

    "If today was your last day, how would you spend it?"

    Timestamps:

    00:00 – Introduction and reflections on intentional living.

    02:39 – Discussing the dangers of low agency and a life spent on autopilot.

    04:51 – Reflection on life planning and the importance of pursuing passions.

    09:06 – Question 1: "What would you do if you were set for life financially?"

    16:55 – Question 2: "How would you live if you had 5-10 years left?"

    24:08 – Question 3: "What would you do if you had only 24 hours left to live?"

    28:36 – Exploring financial planning vs. life planning: Living with purpose.

    31:14 – Reflecting on legacy and how to avoid common life regrets.

    34:27 – Making financial decisions with the end in mind.

    37:58 – Closing thoughts on living a balanced life and avoiding regret.

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: 

  • Welcome to a new episode of Business Lunch! Today, we dive into the intriguing dynamics between being in 'founder mode' and 'manager mode' within a business. Our hosts, Ryan Deiss and Roland Frasier, engage in a rich discussion about the challenges and strategies of balancing hands-on leadership with the necessity of delegation as companies scale. They explore insights inspired by Paul Graham's article on 'founder mode' and share real-world experiences that highlight the importance of a hybrid approach to management and leadership.

    Highlights:

    "This is not a problem to be solved, this is a tension that needs to be managed." 

    "Nobody cares as much about the company as the founder that created it." 

    "A good founder is a coach to the people they are mentoring." 

    "If you implement just one or two key insights from any of our sessions into your business, you are bound to see a return on investment much higher than what we could ever charge for admission." 

    Timestamps:

    00:00 - Introduction 

    04:26 - The scalability and the practicality of a hybrid management mode

    07:25 - Maintaining company culture and the dangers of founder dependency

    09:34 - The cyclic needs of a business from founder and manager perspectives

    12:45 - Shifting from manager to founder mode

    16:36 - Micromanagement VS empowering employees

    19:15 - The concept and application of skip-level meetings

    23:26 - When and how to conduct skip-level meetings effectively

    27:11 - Avoiding common pitfalls during skip-level meetings

    29:00 - Final thoughts

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: 

  • Welcome to a new episode of Business Lunch! In this episode, hosts Roland Frasier and Ryan Deiss dive deep into the nuances of deal-making. They dissect a real-life business deal they're considering, discussing everything from potential conflicts with partners and how to handle equity distribution to the importance of strategic alignment in business ventures. Join them as they provide valuable insights that can help any business owner or entrepreneur looking to expand through acquisitions or partnerships.

    Highlights:

    "Opportunities to grow your business come in many forms, whether through acquisition or strategic partnerships." 

    "The potential conflicts and complexities in deals are what make discussing them so beneficial."

    "Handling equity and understanding everyone's value add is crucial in any business deal."

    "Every deal has its own challenges and alignment issues, especially when multiple partners are involved."

    Timestamps:

    00:00 - Introduction

    00:58 - Setting the Stage

    04:09 - Analyzing Deal Conflicts

    08:11 - Strategic Alignments

    12:01 - Discussing Partner Contributions

    17:06 - Equity and Value Discussions

    22:30 - Practical Examples

    28:06 - Full-Time Commitment Challenges

    34:49 - Closing the Deal

    40:07 - Reflecting on the Deal's Complexity

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: 

    / rolandfrasier  

    📱 Facebook:

  • Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss dive deep into the critical role that metrics and scorecards play in managing and growing a business. They explore common pitfalls, such as tracking vanity metrics or setting unclear targets, and share insights on how to build a scorecard system that aligns with your business goals. By keeping it simple and actionable, they reveal how businesses can avoid overwhelm and achieve growth, all while holding teams accountable and driving performance. Whether you’re managing affiliates or refining sales processes, this episode offers practical, hands-on advice.

    Highlights:

    "Tracking vanity metrics is like driving with the wrong map—you’ll never reach your destination."

    "A great scorecard isn’t just about data; it’s about telling the story of your business."

    "A scorecard that’s always red is a clear signal: something needs to change."

    "Keep it simple: The fewer metrics you track, the clearer your business story becomes."

    Timestamps:

    00:00 - Tracking the right vs. wrong metrics

    01:13 - Ryan's water fast experience and its connection to reset habits

    03:48 - The impact of water fasting on health and mindset

    07:25 - The importance of downtime for leaders

    10:10 - The negative effects of tracking the wrong metrics

    13:30 - The challenges of onboarding affiliates

    19:11 - Avoiding common scorecard mistakes

    21:25 - Simplifying the scorecard-building process

    27:28 - The main purpose of scorecards 

    31:35 - Resources for building effective CEO scorecards 

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: 

  • Welcome to a new episode of Business Lunch with your host, Roland Frasier, featuring guests John and Maria Assaraf. Today, we explore the shift from knowledge-based to wisdom-based roles in the workplace, emphasizing the growing appreciation for experience in a tech-heavy environment. We'll discuss the dynamics of younger bosses leading more experienced employees and share strategies for fostering a culture of mutual learning and mentorship across generations.

    Highlights:

    "It is truly amazing what can happen when you step out of the day-to-day and spend just a little bit of time surrounded by other powerful business owners."

    "Physiologically, 60 may be the new 40, but when it comes to power in the modern workplace, 30 is the new 50."

    "We need actual wisdom around so the pendulum in some organizations is shifting back."

    "We're equals in learning, and we're equals in getting things done."

    Timestamps:

    00:00 - Introduction

    02:38 - Wisdom Work vs. Knowledge Work

    06:50 - Tech and Experience in the Workplace

    12:52 - Formalizing Mentorship Programs

    18:52 - Implementing Mentorship Programs

    25:38 - Hiring and Ageism

    31:22 - Actionable Steps for the Audience

    33:53 - Conclusion

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: 

    / rolandfrasier  

    📱 Facebook:

  • Welcome to a new episode of Business Lunch! In this episode, Roland and Ryan dive into the world of networking—something that many dread but is crucial for business success. They discuss the difference between transactional and relational networking, the importance of curiosity, and how to build genuine connections without feeling forced or awkward. You'll hear real-life examples of what works, what doesn’t, and how even self-proclaimed introverts can become great networkers by leading with curiosity and kindness.

    Highlights:

    "Good networking isn’t strategic, it’s curious."

    "The best way to approach networking is from a ‘go first’ mindset."

    "True networking is about being a good human, not about collecting business cards."

    "Networking isn’t for sale—don’t cheapen your connections by making them transactional."

    Timestamps:

    00:00 — Introduction to Networking

    02:00 — Why Most People Hate Networking

    05:10 — Transactional vs. Relational Networking

    08:20 — Curiosity Over Strategy

    10:45 — Networking for Introverts

    14:00 — Creating Opportunities for Others

    17:15 — The Power of Being Generous

    20:30 — Building a Trustworthy Network

    23:45 — Leveraging Super Connectors

    28:30 — Final Thoughts: Becoming a Great Networker

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: 

    / rolandfrasier  

    📱 Facebook:

  • Welcome to a new episode of Business Lunch with Roland Frasier! Today, we have an incredible guest—Sam Khorramian, a visionary entrepreneur and real estate mogul. Sam shares his inspiring journey from humble beginnings to building a multi-million dollar empire in the real estate industry. This episode is packed with actionable insights on scaling businesses, adopting a millionaire mindset, and leveraging massive action to achieve exponential growth. Sam also dives deep into the mindset shifts that propelled him to success, his biggest lessons in leadership, and how to approach risk and opportunity in business. Don’t miss this engaging conversation with one of the most successful entrepreneurs in the game!

    Highlights:

    "Success comes down to taking massive action, not just thinking about it."

    "You don't need to be the smartest person in the room, just the one willing to work the hardest."

    "The biggest risk in business is not taking one."

    "To scale, you must let go of control and trust the process."

    Timestamps:

    01:45 - Sam's Early Beginnings

    05:30 - Taking Massive Action: Sam’s Key to Success

    08:15 - Millionaire Mindset: How to Think Big

    12:00 - Overcoming Fear in Business

    15:45 - Scaling Your Business: Tips from Sam

    19:20 - Trust and Delegation: Growing a Team

    23:00 - The Power of Relationships in Business

    26:45 - Navigating Risk and Opportunity

    30:10 - Leadership Lessons from Sam

    34:25 - Final Thoughts and Takeaways from Sam

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok:  / rolandfrasier  

     📸  Instagram:  / rolandfrasier  

    📱 Facebook:  / rolandfrasierpage  

    💼 LinkedIn:

  • Welcome to a new episode of Business Lunch! In today’s enlightening discussion, Roland and Ryan delve into the evolving landscape of private equity, particularly highlighting the transition from financial engineering strategies to valuing effective operations within businesses. They discuss the historical context of private equity transformations, the increasing importance of capable operators in business scalability, and the practical implications for entrepreneurs looking to grow or sell their companies in this competitive environment.

    Highlights:

    "Private equity's evolving: It's less about financial maneuvers and more about real growth through effective operations." 

    "In the world of buying and selling businesses, the real stars now are the operators." 

    "If you've got a solid ops team, private equity is going to see that as a huge plus." 

    "We need to focus not just on engineering finances but on actually growing companies." 

    Timestamps: 

    00:00 - Introduction to Private Equity and Business Growth 

    02:21 - Shifts in Private Equity Focus 

    04:13 - The Role of Operators in Today's Business Environment 

    07:24 - Challenges in Finding Valuable Business Deals 

    11:46 - Validation of New Business Strategies 

    13:26 - Historical Perspective on Private Equity Strategies 

    15:34 - Ethical Considerations in Business Acquisitions 

    18:42 - Competitive Landscape in Private Equity 

    22:03 - The Need for Effective Business Operations 

    24:54 - Opportunities for Entrepreneurs in Current Market 

    28:19 - The Importance of Entrepreneurial Skills in Business 

    32:04 - Hiring Strategies for Growing Businesses 

    CONNECT 

    • Ask Roland a question HERE.

    RESOURCES:

    • 7 Steps to Scalable workbook

     • Get my book, Zero Down, FREE

    To learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/

    Connect with me on social:

    🎵 TikTok: 

    / rolandfrasier  

     📸  Instagram: