Afleveringen
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Welcome to a new episode of Business Lunch with Roland Frasier and Ryan Deiss! In today's episode, we dive deep into the critical challenges of lead conversion, exploring how businesses can shorten sales cycles and improve conversion rates. Roland and Ryan share their latest insights and strategies, focusing on the power of pillar content and effective follow-up techniques. They discuss real-world data and experiences, revealing what works and what doesn't in today's competitive market. Whether you're in B2B or B2C, selling products or services.
Highlights:
"The faster we followed up, the less it made a difference; it’s the quality of engagement that counts."
"Differentiation is key – without a compelling offer, you're just another option on a crowded shelf."
"What is the one piece of content that you wish everyone would see before making a decision? That’s your pillar content."
"We found that the ungated content on YouTube drove more qualified leads than traditional methods."
Timestamps:
00:00 - The Challenge of Differentiation
01:13 - Welcome and Introductions
04:45 - Achieving Top 200 Podcast Status
05:50 - Slow Growth and Sales Data Insights
10:00 - Consumer Skepticism and Marketing Claims
17:28 - Testing Speed to Lead and Volume
20:00 - Importance of Pillar Content
28:27 - Step-by-Step Implementation
34:32 - Optimizing Lead Follow-Up
39:57 - Final Thoughts and Call to Action
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok:
/ rolandfrasier
📸 Instagram:
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Welcome to a new episode of Business Lunch with hosts Roland Frasier and Ryan Deiss. In this episode, we discuss the importance of shifting from a victim mentality to taking active control of one’s life and reflect on powerful commencement speeches by Nora Ephron, Kurt Vonnegut, and Steve Jobs, extracting timeless wisdom applicable to today’s socio-political climate.
Highlights:
"You are the person that needs to make the change in your life. It's how we deal with the things that happen to us that empower us."
"Remembering that you're going to die is the best way I know to avoid the trap of thinking that you have something to lose."
"Our whole world right now feels very punishment-based, not ameliorative like how do we make it better."
Timestamps
00:00 - Introduction
00:42 - It’s graduation season.
01:21 - The value of commencement speeches
02:06 - Reflection on powerful commencement speeches.
02:45 - Nora Ephron's speech at Wellesley College.
04:30 - The core plot of every great story.
04:51 - Kurt Vonnegut on living without vindictiveness.
05:48 - Maturity and letting go of the need to settle scores.
07:32 - The importance of grace and support over punishment.
09:02 - Steve Jobs' speech.
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable Workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok:
/ rolandfrasier
📸 Instagram:
/ rolandfrasier
📱 Facebook:
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Zijn er afleveringen die ontbreken?
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Welcome to a new episode of Business Lunch. In today’s episode, we dive into the unorthodox management styles of tech titans like Jeff Bezos and Elon Musk. From vacation policies that gauge scalability to the famous two-pizza rule, uncover how these leaders shape their companies in ways that defy the norm.
Highlights:
"It’s about breaking that habit of just wanting to stay in that cycle of work because it’s also good to separate yourself from it."
"If you’ve got 100 people and you’ve got ten 10-person teams, I like that because then the teams can be competitive and be held accountable to each other."
"Leadership is ultimately about saying 'This is the hill we’re going to take; you need to march in that direction.'"
Timestamps:
00:00 - Introduction to Management Styles
00:45 - Start of the Episode
02:12 - The 30-Day Vacation Metric
04:20 - Unorthodox Management Philosophies
05:38 - The Two-Pizza Rule
06:01 - Team Performance
07:15 - Hierarchical Team Management
08:50 - Comparing Management Styles
10:00 - The Role of Middle Management
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok:
/ rolandfrasier
📸 Instagram:
/ rolandfrasier
📱 Facebook:
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Welcome to a new episode of Business Lunch! Today, we dive into a topic that's critical for every business owner and entrepreneur: accounting and finance. We'll explore how to make financial data work for you, ensuring it provides the insights needed to make informed decisions. Join us as we discuss practical tips, personal stories, and strategies to bridge the gap between raw financial data and actionable business insights.
Highlights:
"As an entrepreneur, it's crucial to ensure your financial data is not just reported but truly understood and actionable."
"The difference between helpful and unhelpful financial data can make or break your decision-making process."
"Entrepreneurs must demand financial reports that reflect realistic projections, not just worst-case scenarios."
"If your financial reports are depressing, it's time to change the narrative and include projections for success."
Timestamps
00:00 - The importance of understanding financial data.
01:03 - Challenges and misconceptions about accounting.
04:14 - The impact of daily financial reports
06:38 - Entrepreneurial optimism and conservative financial reporting.
09:27 - Balancing realistic financial reporting with positive entrepreneurial outlook.
13:37 - The importance of getting accurate financial data
16:13 - The necessity of purging unhelpful data and reports regularly.
18:31 - Transitioning from cash-based accounting to accrual-based accounting
24:54 - Dealing with financial reporting changes and the impact on perceived profitability.
31:45 - Strategies to structure financial reporting that empowers business growth.
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok:
/ rolandfrasier
📸 Instagram:
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Welcome to a new episode of Business Lunch! In this episode, Ryan Deiss walks us through the ins and outs of managing business finances. He explains the potential pitfalls of keeping more than a month's worth of operating expenses in the account. He explains how that can lead to complacency and unnecessary spending. He also explains how business can cover unexpected events and tricky payroll situations, like those pesky months with three payroll cycles or prepaying for holidays. We go beyond the glamor of being an entrepreneur to the real details behind the scenes.
Highlights:
"We're very big on lifestyle and freedom and all those kinds of things. But it's also important to acknowledge that it's not a perfect situation very often."
"There are times when things are absolutely amazing. And there's times when things could frankly be a hell of a lot better. And I think that's called life. I think that's called entrepreneurship"
"If we're buying a business, I hate the agreement part. I love negotiation and strategy. But when it comes to reading a 75-page document, I just absolutely can't stand it."
Timestamps:
00:00 - Operating Account Insight
01:15 - Personal Calendar Reflection
02:15 - Acknowledging Imperfections
03:15 - Loving Strategy but Hating Legal Work
06:52 - The Reality of Entrepreneurship
07:39 - Cyclicality in Business
08:54 - Handling Excess Profit
10:20 - Minimum Operating Reserve
10:37 - Importance of Operational Cash
10:44 - Prepaying Payroll Challenges
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier
https://msha.ke/rolandfrasier/
Connect with me on social:
TikTok: / rolandfrasier
Instagram: / rolandfrasier
Facebook: / rolandfrasierpage
LinkedIn: / rolandfrasier
Subscribe to Roland Frasier
/ @rolandfrasierepic
Mentioned in this episode:
Get Roland's Training on Acquiring Businesses!
Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion!
EPIC Training
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Welcome to a new episode of Business Lunch. Today, we discuss practical strategies to navigate economic slowdowns, particularly during summer. They share insights on creative marketing, leveraging internal resources, and maximizing downtime. Whether you're experiencing a seasonal dip or a broader economic challenge, this episode is packed with actionable advice to keep your business thriving.
Highlights:
"The quickest way to drown out negativity is with an abundance of positivity."
"The Lord puts you into these situations knowing you can handle them. It's a test."
"Hard makes you resilient. Soft and easy doesn't make you resilient."
Timestamps:
00:00 - Introduction
02:30 - Current Economic Trends
05:00 - Seasonal Slowdowns
10:00 - Strategies to Combat Slowdowns
15:00 - Leveraging Internal Resources
20:00 - Creative Marketing Ideas
25:00 - The Importance of Not Panicking
30:00 - Enhancing Offers and Bundles
35:00 - Acquisition Opportunities
40:00 - Long-Term Planning and Testing
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok:
/ rolandfrasier
📸 Instagram:
/ rolandfrasier
📱 Facebook:
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Welcome to a new episode of Business Lunch, Ryan Deiss and I dive deep into the concept of work-life balance. Is it a myth, a circle, or a harmonious blend of both? Get ready for a candid discussion filled with insights, personal anecdotes, and practical advice on how to achieve harmony in both work and life. Whether you're an entrepreneur, a business owner, or anyone striving for a better balance, this episode is packed with valuable takeaways to inspire you.
Highlights:
"There's plenty of work that I don't necessarily enjoy in the moment. But I'm glad that I did it when it's done. It's like exercise."
"If you can get your work life to where you enjoy half of it, that's amazing. Very few people ever achieve that."
"We're always living, I think, in extremes. I'm at my best when I'm working really, really, really hard, and then I'm in extreme rest and play mode."
Timestamps:
00:00 - The Exercise of Work
00:50 - Welcome and Introduction
01:15 - Jeff Bezos' Take on Work-Life Balance
01:41 - Impact of Work on Home Life
03:08 - Immersing in Work and Play
04:21 - Work-Life Harmony
05:35 - Defining Happiness in Work and Life
06:03 - Parenting Analogies and Work
07:14 - The Spectrum of Enjoyment in Work
09:23 - Blessed Work: Enjoying Your Job
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier
https://msha.ke/rolandfrasier/
Connect with me on social:
TikTok: / rolandfrasier
Instagram: / rolandfrasier
Facebook: / rolandfrasierpage
LinkedIn: / rolandfrasier
Subscribe to Roland Frasier / @rolandfrasierepic
Mentioned in this episode:
Get Roland's Training on Acquiring Businesses!
Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion!
EPIC Training
-
Join Ryan Deiss and I in this enlightening episode of Business Lunch, where they delve into the often-overlooked yet crucial topic of accounting and finance. We discuss how entrepreneurial optimism can clash with the harsh realities of financial reporting. Learn how to navigate these challenges and foster a productive relationship with your CFO to ensure your company's financial health.
Highlights:
"You've got to be incredibly optimistic to be an entrepreneur. It's about walking very thin ropes without a net."
"If it's only doom and gloom, it’s incredibly depressing and inaccurate. We need a balance between optimism and realistic financial reporting."
"Support the team you've got to get the results you need, or you need a different team."
Timestamps:
00:00 - Entrepreneurial Optimism vs. Financial Realism
01:05 - Introducing the Topic
02:37 - Impact of Changing Accounting Methods
03:17 - The Problem with Depressing Financial Reports
05:00 - Changing the Financial Reporting Process
05:12 - Importance of Accurate Financial Reporting
09:38 - Avoiding Obstacles, a Common Entrepreneurial Pitfall
10:00 - Support Your Team, or Change It
10:29 - Frustrations with Unimplemented Solutions
11:15 - The Role of Leadership in Financial Health
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok: / rolandfrasier
📸 Instagram: / rolandfrasier
📱 Facebook: / rolandfrasierpage
💼 LinkedIn: / rolandfrasier
Subscribe to Roland Frasier 👉
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Welcome to a new episode of Business Lunch, Ryan Deiss and I dissect the recent hype surrounding two new AI-powered gadgets - the Humane AI pen and the Rabbit. Both products promised to revolutionize our lives with features like real-time feedback and enhanced productivity. However, reviews have been scathing, exposing the devices as clunky, unhelpful, and ultimately a letdown. We delve into the challenges of launching new hardware products in a crowded market and explore the dangers of overpromising and failing to deliver, highlighting how a great marketing campaign can backfire if the product itself isn't exceptional.
Highlights:
"The people are not stupid long term, we're all a little stupid short term from time to time."
"It's a game of replacement, not enhancement."
"The better you are at marketing, the better your product better be.”
Timestamps:
00:54 - Introduction
02:36 - Memorial Day
05:26 - AI Devices and Hype
07:17 - The Future of AI Gadgets
12:24 - Apple Vision Goggles
14:21 - Lessons Learned
16:30 - Nobody Wants More Stuff
17:32 - Rabbit Using Chat GPT
23:10 - Marketing Lessons (and Mistakes)
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok: / rolandfrasier
📸 Instagram: / rolandfrasier
📱 Facebook: / rolandfrasierpage
💼 LinkedIn: / rolandfrasier
Subscribe to Roland Frasier 👉 / @rolandfrasierepic
Mentioned in this episode:
Get Roland's Training on Acquiring Businesses!
Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion!
EPIC Training
-
Welcome to a new episode of Business Launch! Ryan Deiss and I explore the critical importance of personal branding. We share our experiences with launching Scalable. We discussed how the lack of a personal brand initially hindered our success and how consumers connect more with real people than faceless companies. Through engaging stories and practical tips, we explain how building a strong personal brand can enhance trust, foster loyalty, and drive business growth.
Highlights:
"You've got to have a personal brand associated with any product or service that you're launching."
"The exact same message and the exact same offer dramatically outperformed once we added a personal touch."
"Your personal brand is your ambassador to the world, telling your story and connecting with your audience."
Timestamps:
03:15 - Launching Scalable Without a Personal Brand
06:45 - Why Personal Branding is Essential
09:30 - Lessons Learned from Scalable's Journey
12:00 - Building Trust and Connection
14:15 - Strategies for Creating a Personal Brand
16:30 - Overcoming Resistance to Personal Branding
18:45 - Real People vs. Faceless Brands
21:00 - Personal Branding Beyond Business Owners
23:30 - Final Thoughts and Resources
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok:
/ rolandfrasier
📸 Instagram:
/ rolandfrasier
📱 Facebook:
-
Welcome to a new episode of Business Lunch! Today, I’m joined by Ryan Deiss, Matt Gray, and Ryan Frasier to dive into the latest breakthroughs in AI technology. This episode dives into the world of Artificial Intelligence (AI) and its potential to revolutionize music creation. We explore how AI can generate entire songs based on simple prompts, pushing the boundaries of artistic expression.
Highlights:
"I think humans will always pay to watch other humans do human work; we'll always find that more interesting and valuable."
"The ability to give it a URL and it spits out a bunch of ads, even if they're not great, means our team isn’t starting with a blank page."
"If you bring amazing ideas, you're no longer restricted by mechanical movement or in-depth technical knowledge; you just need to be able to bring the ideas."
Timestamps:
00:00 - Introduction to AI in Music
02:14 - Professional Voice Cloning with 11 Labs
04:08 - AI-Generated Music Examples
07:23 - Implications for Creators
09:33 - AI as a Co-Creator
10:40 - Future of AI Assistants
12:12 - Innovations with HeyGen
14:09 - Consolidation of AI Tools
15:00 - Introducing the Roland Brain
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok: / rolandfrasier
📸 Instagram: / rolandfrasier
📱 Facebook: / rolandfrasierpage
💼 LinkedIn: / rolandfrasier
Subscribe to Roland Frasier 👉 / @rolandfrasierepic
Mentioned in this episode:
Get Roland's Training on Acquiring Businesses!
Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion!
EPIC Training
-
Welcome to a new episode of Business Lunch. In this episode, Ryan Deiss and I dive deep into the art of creating effective offers and adapting sales strategies for different business models. From navigating the challenges happening because of rising ad costs to understanding the nuances of sales motions, we share valuable insights and practical tips. Whether you're selling high-ticket items or aiming to optimize online conversions, this episode is packed with advice to help you convert successfully .
Highlights:
"Sales motion impacts offer structure."
"You’ve got to say at what point in this process do we get agreement on the problem? Because there’s got to be problem agreement before anything else."
"If you can understand levels of awareness, you understand probably 80% of what you need to know to be really good at sales and marketing."
Timestamps:
00:00 - Problem Agreement
04:05 - Shifting Sales Strategies
05:07 - Sales Motion and Offer Structure
07:30 - Ad Cost Challenges
10:00 - Sales Assist and Sales Function
11:45 - Levels of Awareness
13:20 - Problem Awareness to Solution Awareness
14:40 - Crafting Effective Lead Magnets
15:50 - Adapting to Market Changes
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok: / rolandfrasier
📸 Instagram: / rolandfrasier
📱 Facebook: / rolandfrasierpage
💼 LinkedIn: / rolandfrasier
Subscribe to Roland Frasier 👉
-
Welcome to a new episode of Business Lunch. In this episode, Ryan Deiss and I discuss the current challenges and opportunities in real estate and the contrasting landscape of business investments. Tune in to gain a deeper understanding of how market conditions are influencing investment decisions in real estate and business, and what strategies might be most effective in today's economic landscape.
Highlights:
"It's like illegal waterboarding to get approved for a loan for real estate these days."
"You're competing against a retail buyer... They just need a roof over their head."
"I am having a hard time finding real estate that makes sense to do. And I'm not having any problem at all finding business deals to do."
Timestamps:
00:00 - T Real Estate Debt and Tax Benefits
04:01 - Increased Interest Rates in Real Estate
05:02 - The New Normal in Market Pricing
06:08 - Where to Invest Today
06:58 - The Process of Securing Loans
09:23 - Business Deals in a Tight Real Estate Market
10:00 - The Long-term Viability of Real Estate Investments
12:04 - Real Estate and Beyond
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok: / rolandfrasier
📸 Instagram: / rolandfrasier
📱 Facebook: / rolandfrasierpage
💼 LinkedIn: / rolandfrasier
Subscribe to Roland Frasier 👉 / @rolandfrasierepic
Mentioned in this episode:
Get Roland's Training on Acquiring Businesses!
Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion!
EPIC Training
-
Welcome to a new episode of Business Lunch. In today’s episode, Ryan Deiss and I dive deep into some more nuances of content creation in today's digital age. We’ll talk about finding the balance between maintaining audience engagement and avoiding content fatigue. Join us for a fresh perspectives on managing your content strategy effectively without overwhelming your audience or yourself.
Highlights:
"If you're chasing everybody then you know, you're going to maybe even turn off your core audience"
"If you produce great content, then your audience will tell other people about it, and people will find you."
"The whole way that you're missed is you're there, you leave, and then you come back again at some point."
Timestamps:
00:00 - Content Creation Challenges
01:09 - The Downside of Overproduction in Content
04:26 - Discussing Creator Burnout and Audience Fatigue
07:53 - Practicality of Content Quantity vs. Quality
09:18 - Lessons from Influencers on Audience Retention
11:28 - Evaluating Target Audiences and Content Relevance
16:22 - Strategy Shifts in Content Production
20:31 - Creating Impactful Content Without the Grind
26:26 - Benefits of Intermittent Content Release
31:01 - Paid Promotion and Consistency in Content
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok: / rolandfrasier
📸 Instagram: / rolandfrasier
📱 Facebook: / rolandfrasierpage
💼 LinkedIn: / rolandfrasier
Subscribe to Roland Frasier 👉 / @rolandfrasierepic
Mentioned in this episode:
Get Roland's Training on Acquiring Businesses!
Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion!
EPIC Training
-
Welcome to a new episode of Business Lunch. Is your social media strategy stuck on repeat? Let’s talk about why your social media strategy needs a makeover. Join Ryan Deiss and me as we dissect the latest social media trends. Forget the follower frenzy - we're going to discuss why engagement might not be the golden ticket anymore. Discover how savvy businesses are shifting gears, focusing on private interactions, and thriving in the new social media era. Learn how to adapt your strategy for success, because in this episode, we're serving up actionable tips to help you navigate the ever-changing social media world.
Highlights:
"It's fascinating, isn't it? The idea is not to try to do it yourself. Your idea is not to do it by yourself."
"So what we're seeing is that social media I think people are starting to realize that if I post and I'm a nobody nobody's gonna see it. So what's the point?"
"You ain't that good. So you're probably not going to win organically especially in a post follower world when this whole game is no longer about build followers."
Timestamps:
00:00 - The Shift in Social Media
00:47 - Welcome and Introduction
01:46 - Engagement vs. Readership
03:30 - The Misconception of Engagement
05:15 - Social Media for Web Traffic
07:28 - The Challenge of Content Creation
09:05 - Evolution of Social Platforms
10:00 - The Middle Influencer Dilemma
18:33 - The Dual Role of Social Media
26:49 - Future of Social Media Platforms
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok:
/ rolandfrasier
📸 Instagram:
-
Welcome to a new episode of Business Lunch! In this episode, Ryan Deiss shares his experiences and lessons from transitioning his company to remote work. Discover the strategies that helped me and him optimize team performance in a remote setting and the critical decisions that shaped their work culture. This episode is a must-listen for anyone navigating the complexities of remote work or considering such a transition.
Highlights:
"Optimize for the team, not the individual. That's what a company has to do."
"We had to tell everybody you're no longer allowed to come back into the office unless you're coming in here for a team meeting planning purpose."
"We need to get back under the same roof occasionally because when we do, we get more work done in a couple of days than we would in a month just by being in the same room."
Timestamps:
00:00 - Remote Work Challenges
03:40 - Discussing Dell's New Work Policy
06:08 - The Efficiency of Remote Work vs. In-Person
09:09 - Digital Marketer's Shift to Remote Work
10:25 - Defining Company Policy on Remote Work
13:27 - The Transition from Hybrid to Fully Remote
15:52 - The Importance of Leadership Proximity
17:48 - Maintaining Culture in a Remote Setting
18:09 - Key Takeaways from Moving to Remote Work
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok:
/ rolandfrasier
📸 Instagram:
/ rolandfrasier
📱 Facebook:
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Welcome to a new episode of Business Lunch! In this episode, Ryan Deiss and I dive into the drama behind Birkin bags and the exploration of the lawsuit against Hermès. This episode isn't just about luxury handbags; it's about the fascinating intersection of marketing, exclusivity, and antitrust issues. This discussion will quench your thirst for knowledge about the Birkin drama. You'll learn the strategies that make brands desirable and the challenges that arise from exclusivity in today's competitive market. Don't miss this episode that unpacks a high-profile lawsuit and dissects the secrets of luxury brand success!
Highlights:
"It's not about having the bag; it's about being worthy of the bag."
"Luxury is not a product; it's a pathway."
"Exclusivity doesn't just add value; it defines it."
Timestamps:
00:00 - Introduction: The Hermès Lawsuit Overview
00:58 - Birkin Bags: Luxury or Antitrust Issue?
02:27 - Legal Insights on the Birkin Lawsuit
04:03 - Is Hermès' Strategy Anti-Competitive?
05:00 - Discussing Tying Arrangements in Luxury Sales
06:47 - Lawsuit Details: Birkin Buying Criteria
09:09 - Personal Anecdotes: Buying Birkin in Store
13:09 - The 'Birkinification' of Business Models
16:55 - Hermès' Recycled Leather Initiative in Paris
19:20 - Broader Implications for Business and Marketing
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok:
/ rolandfrasier
📸 Instagram:
/ rolandfrasier
📱 Facebook:
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Ditch the cubicle, fire up your hustle! This episode of Business Lunch serves up a sizzling recipe for entrepreneurial success. Forget dry talks about perseverance – we're diving deep into the secret sauce of passion! Join us as we unlock the power of combining your burning desire with unwavering grit. Whether you're new to the business world or a pro looking to reignite the spark, this episode is here to help you overcome hurdles, turn your passion into profit, and stay fired up even when the going gets tough. Get ready for actionable advice, inspiring stories, and a healthy dose of "you-got-this" motivation!
Highlights:
"Success is not just about what you accomplish in your life, it's about what you inspire others to do."
"Facing challenges is inevitable, but giving up is optional. It's your choice to rise and push forward."
"Passion fuels perseverance, and together they can overcome the highest of hurdles."
Timestamps:
00:05 - Introduction to Passion and Perseverance
02:15 - The Genesis of a Business Idea
04:20 - First Challenges and Overcoming Them
07:35 - The Role of Passion in Sustaining Momentum
10:50 - Strategies for Staying Motivated
13:45 - Learning from Failures
17:30 - Building a Supportive Network
22:10 - Key Milestones in Business Growth
25:40 - Advice for Young Entrepreneurs
29:55 - Looking Forward: Future Goals and Aspirations
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok:
/ rolandfrasier
📸 Instagram:
/ rolandfrasier
📱 Facebook:
-
Welcome to a new epiosde of Business Lunch. In this episode, we dive deep into the entrepreneurial journey of Robin Alex, co-founder of High Level, an AI-powered all-in-one CRM platform. Discover how a childhood business enthusiast evolved into a software innovator, reshaping digital marketing for businesses. Robin shares his unique story from selling game servers to developing a platform that simplifies and enhances the way businesses interact with their customers. Tune in for inspiration, insights, and invaluable advice for both aspiring and seasoned entrepreneurs!
Highlights:
“We've taken all the different software applications that most businesses need and use, and combined them into one place to make it super easy to use."
"I always have something on the side, and I’m still going to try pursuing both. That's honestly what I did from that point on."
"If you can really help a business grow, they want you to stick around forever."
Timestamps:
00:00 - The importance of choice in career paths.
02:30 - Beginnings of Entrepreneurships
03:49 - Family and Entrepreneurship
06:23 - Work-Life Balance
07:40 - Shifting Expectations
08:05 - Crisis and Opportunity
09:58 - Transition to Corporate
12:40 - IT Consulting and Digital Marketing
15:20 - Longevity in Business Relationships
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok:
/ rolandfrasier
📸 Instagram:
/ rolandfrasier
📱 Facebook:
-
Welcome to a new episode of Business Lunch. In this episode, we’ll step into the fast-paced world of business acquisitions. Learn how to strategically identify and acquire companies that will supercharge your market share, multiply your product lines, and significantly enhance your customer value. Ready to take your business to the next level? Check out these proven acquisition strategies!
Highlights:
"You'll never run out of potential acquisition targets with the right strategy. It's an evergreen process that keeps on giving!"
"Adding new products and services is one of the simplest ways to boost your lifetime customer value."
"The classic McDonald's upsell, 'Would you like fries with that?', shows the power of smart, simple marketing strategies in action."
Timestamps:
00:00 - Conquer New Markets
00:40 - Acquire Your Way to Dominance
01:10 - Supercharge Audience
01:50 - Build A-Team
02:30 - Maximize Customer Potential
03:10 - Market Intel (Amazon & Google Secrets)
04:50 - Elevate Enhance What You Sell
06:15 - Tech-Fueled Growth
07:30 - Expand Beyond Your Core
08:55 - Upselling Edge
CONNECT
• Ask Roland a question HERE.
RESOURCES:
• 7 Steps to Scalable workbook
• Get my book, Zero Down, FREE
To learn more about Roland Frasier 👉 https://msha.ke/rolandfrasier/
Connect with me on social:
🎵 TikTok:
/ rolandfrasier
📸 Instagram:
/ rolandfrasier
📱 Facebook:
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