Afleveringen
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How to form relationships with other hosts (and leverage them for new opportunities)How to gain momentum and attract niche audiences with laser-focused contentHow to stay organized, systematize the recording process, and publish new episodes fast
Tired of pouring your heart and soul into a podcast that doesn't seem to gain traction?
Having a quirky host and interesting conversations are great starting points. But there's more to the recipe for long-term success.
In this interview, Alex Sanfilippo, founder of PodMatch, shares the keys to starting and growing a successful podcast. You'll understand...Attract more listeners and podcast smarter, not harder, with these top tips for efficiency and success.
Check out Alex's tools for podcasters here: https://podpros.com/winChapters:
0:00 - Intro
4:30 - Networking In Podcasting
7:36 - Why Podcast?
10:25 - Importance Of Organization
12:45 - Who Are Business Podcasts For?
16:54 - The Importance Of Commitment
22:05 - Is Your Podcast Growing?
23:27 - Setting (And Keeping) Commitments
31:04 - The Podcasting Industry
35:03 - The Future Of Podcasting
38:45 - Taking The Digital Landscape
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What agile marketing is and why it’s right for your businessWhat agile marketing systems look like in practice (and why they’re so useful)Why agile marketers are more prepared for future success than marketers using other methods
Struggling to keep up with the fast-changing marketing landscape?
Agile marketing creates space for the flexibility you need to adapt and thrive in competitive industries.
Join Andrew Burrows as he shares insights on the future of marketing and the benefits of agile approaches. After this podcast episode, you'll understand:Listen now to discover how agile marketing increases flexibility, speed, and effectiveness to get you better marketing results.
Connect with Andrew Burrows on LinkedIn today: https://www.linkedin.com/in/andrewjburrows/
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Writing not resonating with your audience?
Discover incredible tips for copy that sells and start connecting with customers on a deeper level.In this podcast episode, gain invaluable insight from conversion expert Talia Wolf about how to use emotions in your marketing copy effectively. You'll learn:
How to identify audience pain points and use them to create language for copy that really convertsHow to use emotion to sell to your audience (without being manipulative or sounding like a door-to-door salesman)Strategies for testing which copy connects with your audience the bestEmotional copy helps you form deep, memorable connections that engage with readers on a personal level. Understanding your audience's needs and emotions is key to writing copy that converts.
Chapters:
0:00 - Intro
6:30 - The Value Of Testing
10:00 - The Relationship Between Emotion & Data
13:21 - Avoiding Deception In Copy
15:40 - How To Create A Call To Action
21:15 - How To Leverage Relationships Through Copy (For More Conversions)
25:00 - Connecting With Analytical Minds Through Emotion
27:50 - The Future Of Emotional Copywriting
31:20 - How To Optimize Copy
39:15 - The Writing & Conversion Process
51:55 - Final Thoughts
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How to pitch yourself effectively and get more appearances on other podcastsHow to determine which guests will help you grow your own show the mostHow to use your podcast to build business relationships that attract new opportunities
You’re putting out great content week after week, so why has your podcast stopped growing?
It’s because producing quality content is only part of the recipe for success.
The biggest podcasters know that how you promote your show is just as important as what’s in each episode.
Transform your podcast game and learn a proven formula for success in this interview with Adrian Moreno. You’ll understand…Discover the missing ingredient to success in today’s episode and maximize your podcast growth with the complete recipe for success.
Join Adrian's mailing list here: http://www.thepowerpitch.co/guide
Chapters:
0:00 - Intro
14:20 - Who Should Be Podcasting?
19:38 - How Do You Choose A Podcast To Target?
26:10 - What Do You Get From Podcasts?
35:30 - How To Pitch Podcasts & Shows
38:00 - Tips For Getting On Other Podcasts
45:40 - Final Thoughts
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How frameworks help businesses provide a consistent experience to every customerHow to use systems to reduce time spent finding, hiring, and training new employeesHow systematizing business processes lets you scale fast (without overwhelming your team)
Ever feel like you’re working too hard and wasting time completing the same tasks over and over?
Systematizing your business processes is one of the quickest ways to make life easier (and business better).
Learn how to build systems and frameworks that work for you by saving time, energy, and effort in this interview with Pete Mohr. You’ll understand:A successful business operates like a well-oiled machine, and reliable systems are the gears that keep things moving smoothly.
In this episode, discover the keys to creating systems that help you grow faster, grind less, and make more money.
Learn more about taking your business to the next level with Pete here:
https://mybusinessreport.com/assessment
Chapters:
0:00 - Intro
7:30 - Frameworks
12:40 - “The 5 P’s To Freedom”
19:05 - Importance Of The Process
22:37 - Loom As A Systems Tool
26:54 - Importance Of People
30:42 - Can Systems Change People?
33:25 - Can Systems Increase Motivation?
37:35 - Can Systems Make You More Money?
41:20 - Final Thoughts
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How you can use AI chat software to quickly create rich, engaging content from scratch to generate more leads onlineHow to work with AI to improve and optimize your existing marketing contentTips for generating effective code, copy, and imagery with AI software (that you can actually publish)
The marketing landscape is changing as easy-to-use AI tools like ChatGPT come into play.
Creating a single piece of great content once took hours, but now takes just minutes.
It has lots of marketers wondering: Are these tools going to replace us? What’s going to happen to our industry?
But AI isn’t a threat to the marketing industry. It’s a massive advantage.
Learn how AI software lets you do more while getting better results for clients in this interview with David Forman. You’ll discover…Companies that embrace AI today prepare themselves for success tomorrow.
Learn how to integrate the power of new AI programs into your current workflow and see a difference in your results right away.
Learn more about what David and his team are doing at ClarityCreative here
Chapters:
0:00 - Intro
4:34 - What Is Chat GPT?
9:10 - AI & Marketing
17:20 - Ethics Of AI Marketing
24:35 - Tips For Using AI
30:08 - Improving Content With AI
33:55 - Future Of AI Tools
37:15 - Does Google Have AI?
42:10 - Final Thoughts
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How to use feedback from customers to shape your marketing messagesHow to capitalize on creative opportunities that get more people to recognize your brandHow to choose the creative message that best fits your business approach
To be remembered, your message needs to connect with your audience — and stick out from the crowd.
But how can you stay creative AND stand out when so many other companies are marketing using the exact same tactics you are?
Learn how to identify creative messaging opportunities and use them to enhance your marketing for more sales in this interview with Jake Rosenberg of Krete.
You’ll understand…When your message connects with people on an emotional level, they’re more likely to remember you, meaning they're more likely to purchase.
Find out how you can use creativity in your marketing to make lasting impressions and get more sales in this podcast episode.
Learn more about Jake's company, Krete, here.
Chapters:
0:00 - Intro
4:25 - How To Appeal With Creative Messaging
11:20 - Choosing A Message
20:17 - The Price Of Hiring Talent
23:55 - Using Video To Tell A Story
26:22 - Using SMS For Creative Marketing
36:50 - Final Thoughts
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Full episode here: https://bit.ly/3XHtjsK
Which data points to collect and how to use them to adapt to changes in your industryHow to use information to make decisions that improve internal efficiencyHow to use data to track improvement in different areas over time
If you’re making choices without hard facts to back them up, you’re not seeing the whole picture.
That’s why every successful company makes data-driven decisions to improve performance.
Learn how collecting the right data helps boosts efficiency and maximize value for clients in this interview with Anthony Coppedge. You’ll understand…Smart business owners know there’s always room for improvement.
Discover how collecting data can help your company maximize internal efficiency and results in this week’s podcast episode.
Connect with Anthony Coppedge on LinkedIn here.
Chapters:
0:00 - Intro
11:22 - The Value Of Good Data
13:30 - An Example
20:27 - Two Reasons People Want Your Product
22:50 - Using Data To Adapt To Change
30:20 - How To Implement
35:05 - How To Track Improvement
38:25 - The Importance Of Gathering Internal Feedback
40:30 - The Changing Landscape Of Data Usage
50:55 - Final Thoughts
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You know your offer is packed with value. But how can you leverage that value to win over new customers?
Different incentives you can use to instantly boost the value of your offerHow to leverage incentives to get more positive reviews on social mediaHow to choose specific incentives based on industry and audience
It's simple. You need to give customers incentives to buy your product that they can't refuse.
Learn to choose and use incentives that attract new customers and get you sales in this week's podcast with Marco Torres. You'll discover:When customers decide to purchase, value is the name of the game. Here's how to boost value and make more money using clever incentives.
Full post here: https://bit.ly/3D7PNLi
Check out Marco's podcast here: https://marketingboost.com/podcast
Chapters:
0:00 - Intro
6:25 - What Is Incentive-Based Marketing?
19:07 - Choosing An Incentive For Your Business
25:10 - Incentivizing Through Social Media
36:30 - Final Thoughts
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The biggest mistake most business owners make when trying to attract a followingHow to be memorable to people who find your business for the first timeHow to create unforgettable interactions that get you more leads
The average person sees hundreds of videos on their social media feed every day.
If you can't catch their attention in 3 seconds or less, they've probably already scrolled to the next post.
Discover the keys to creating video content that stands out with Josh Ramsey and Kevin Palmieri in today's podcast episode.
You'll learn:
In business, attention is just as valuable as money. More attention brings more leads, which brings more business.
Join Next Level University here: https://www.nextleveluniverse.com/
Chapters:
0:00 - Intro
6:05 - Messaging & Cash Flow
11:15 - Most People's Biggest Mistake
13:36 - Growth Strategies
16:50 - Quantifying Growth
20:20 - How To Connect W/ People
24:39 - Future Of Marketing
26:58 - How To Be Memorable
28:00 - Leveraging The Process
30:20 - Why Use Video?
32:28 - Staying Authentic
35:49 - How To Scale
39:30 - Final Thoughts
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You set your prices based on what you think is fair. But do they really reflect all of the experience you bring to the table?
Why many entrepreneurs don’t realize they should be setting higher pricesHow to identify your business strengths (and leverage them for more money)Where to find bigger clients (and how to actually connect with them)
Most business owners offer much more value than they realize, while charging less money than they should.
Join Josh Ramsey and Ann Carden in this podcast episode to learn how to use your existing skills and strengths to charge higher prices and attract bigger clients.
You’ll discover:This week, learn to set objective prices that earn the money you really deserve.
Full Post Here: https://bit.ly/3INJtfI
Get Ann Carden's book here:
https://www.amazon.com/EXPERT-YOU-Lucrative-Impactful-Consulting-ebook/dp/B0836DSMLL
Chapters:
0:39 - Intro
3:30 - The Revenue Model
4:27 - Pricing Structure
7:05 - Identifying Your Potential For Success
8:55 - The Importance of The Audience
10:53 - Assessing Your Market Value
17:52 - Transforming Your Business
24:00 - Payment Systems
27:27 - Being Resilient
35:37 - Setting Prices
39:27 - Does Value Have A Ceiling?
42:34 - Leveraging LinkedIn
55:13 - Final Thoughts
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Nobody likes paying a bunch for traffic if it doesn’t lead to sales.
The importance of starting with a great sales team when you have a low marketing budgetHow to encourage competition AND cooperation between sales reps (so your team gets even better with time)How you and your sales team can leverage your offer as a sales-boosting tool
It’s great that your website gets clicks, but not if those clicks don’t provide a high ROI.
What you need is to close more deals.
Join Josh Ramsey and Jack Christensen in this podcast episode and discover how to set your sales team up for success.
You’ll learn:This week, learn the techniques you need to get more sales without increasing your ad budget.
Intro - 0:00 - 6:073 Key Factors To Success - 6:07-6:49What’s Your Biggest Client Magnet? - 6:50 - 9:19Approaching Sales - 9:20 - 12:54Importance Of The Offer - 12:55 - 15:40Organizing Your Sales Team - 15:41 - 21:05Encouraging Competition And Cooperation - 21:06 - 22:16Lead Generation - 22:17 - 24:06Preferred CRMs - 22:41 - 24:06Final Thoughts - 24:07 - 27:21
Full episode here: https://bit.ly/3iurksE
Chapters:
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You can’t grow your business if people don’t know who you are. Using social media the right way boosts your credibility, increases exposure, and creates confidence in your business.
How often you should post so that you aren’t annoying (and losing) followersHow to choose which content to post, so that you make the best first impressions and a positive social impactHow to reward engagement and stay top-of-mind with followers (even the most casual ones)
But how can you grow your following on YouTube and LinkedIn if you’re showing up late to the game?
Join Josh Ramsey and Brenden Kumarasamy, founder of MasterTalk, to learn how to turn your LinkedIn profile or YouTube channel into a lead-generating machine.
In this episode of the podcast you’ll discover:This week, learn how to post on LinkedIn and YouTube like a pro to increase your credibility, and get more leads.
Watch the full episode here: https://bit.ly/3VoH0uG
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Isn’t it frustrating when you know you have a great idea, but no matter how hard you try to share it, nobody will hear you out? And in the business world, when people don't listen, they don't buy.
How to use story in public speaking to create a real emotional connection so prospects trust you instantly and buy morePersuasive strategies you can use to attract support from others (without coming off like a used car salesman) A 3-part formula to reliably hook your listeners in 5 minutes or less (and keep them listening until you're finished)
It doesn’t mean your idea needs to change, but it does mean the conversation needs to be approached from a different angle.
Learn how to capture your listener’s attention and create a positive impression they’ll never forget with Josh Ramsey and Dr. Danny Brassell. In this in-depth conversation they discuss how to use written and spoken story to captivate the mind.
Here’s what you’ll learn in this episode:In this week’s episode, learn to use story in a way that makes people listen and take action so you get better marketing results.
Watch The Full Episode Here: https://bit.ly/3v7tJw2
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Is your e-commerce product not selling as much as it should? You know it will help people, but they’re just not buying. That feeling gets old fast.
How to take an investigative approach to marketing that helps you figure out what works and what doesn’t (so you can be confident you’re doing what works) How to separate the roles of marketing and sales so that team members can get better results (better results = more sales, more customers helped, and more smiles on your face)How to use every aspect of your offer to stand out and increase conversions (people need what you sell — every “conversion” is a life you helped change for the better)
Find out what’s happening and how you can fix it in today’s expert interview with Kurian Tharakan, a Shopify marketing specialist.
Here’s what you’ll learn in this episode:-Discover Shopify-focused e-commerce tips that help you attract more leads and sales. Imagine waking up every morning and seeing $$$ Shopify account.
View the full episode here: https://bit.ly/3FJ1Lvf
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Every great company should be able to point to its own work as an example of excellence.
In this episode, Alexander Toth and Josh Ramsey continue their discussion about the factors that shape the culture at ClearBrand. You’ll discover:
The rest of ClearBrand’s core valuesThe research that shapes and informs our perspectiveHow ClearBrand defines, tracks, and measures results for clientsTeams who want the best results have to be willing to compete with their past work if they want to raise the bar of excellence every time they complete a project. Company values are a useful tool for tracking continuous improvement and progress toward your goals.
Learn how ClearBrand uses them to create an environment that enables our team to help our clients succeed in this podcast episode.
Watch the full episode here: https://bit.ly/3HvBxit
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If you want to attract great talent, you have to establish excellent company culture.
In this episode, Alexander Toth and Josh Ramsey discuss research on company culture, how we created ClearBrand's, and why it’s important to be deliberate when crafting a mission statement and values. You’ll learn about:
What companies gain by curating their values over timeHow clear company values can help leaders make or break hiring decisionsClearBrand's Core Values and why they were chosenWhen employees quit, they aren’t giving up on the job. What’s really happening is that they’re firing their bosses.
Learn what goes into creating an environment that employees are excited to be a part of in this week’s podcast.
View the full post here: https://bit.ly/3iIJ43e
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Big, strong, successful companies all have one thing in common: a capable leader.
The cost of entry to get started in the entrepreneurial spaceWhy it’s ok to alter and redefine your company’s missionHow to set clear goals and decide where your company should focus its efforts
But what are the qualities that makes a leader great?
Do you have to “crack the whip” to get results from your team, or are there better paths to success?
Being a leader and an entrepreneur requires walking a fine line between opposing forces.
This week, Alexander Toth reveals some of the keys to running any company effectively. You’ll learn about:Do you think you have what it takes to become a great leader? Find out in the latest episode of our podcast.
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Inbound sales is a fantastic way to get more revenue. But you need a good sales process to close deals!
Increasing revenue doesn't end with your marketing, it ends with your sales team. In this podcast, Alexander and Josh discuss the pros and cons of inbound sales. And how to do it well.
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If you're only focusing on how you market your products and services, you're ignoring the most important question: why are you marketing them in the first place?
Join Alexander Toth as he walks you through the three phases you need to implement to develop a clear brand strategy that engages leads and drives conversions in any industry. You’ll understand:
Why your company should never stop building memories, increasing availability, and maximizing reach The truth about how frequently people see ads before they make a purchaseHow to ask the right questions and optimize your long-term strategyThe most impactful marketing campaigns are those that build momentum over time. Learn how memory, availability, and reach can help you build momentum in this podcast episode.
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