Afleveringen
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Join hosts Danielle Gallant and Guy Hanson as they dive deep into email compliance and deliverability with Mickey Chandler, founder of Whizardries. In this eye-opening episode, they explore why compliance should be the bedrock (not the ceiling) of email marketing, unpack the complex landscape of US privacy laws, and discuss the future of email regulations.
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Zijn er afleveringen die ontbreken?
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In this episode of Email After Hours, hosts Guy Hanson and Danielle Gallant are joined by Philip Storey, founder of Enchant, a leading email marketing agency in the UK.
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Email After Hours is BACK for our third year in a row for more high-energy marketing musings! In this episode, Guy Hanson and Danielle Gallant are joined by Alison Gootee, Compliance and Deliverability Enablement Principal at Braze. Together, they dive into the importance of subscriber consent, the value of email preference centers, and strategies for creating email campaigns that actually resonate with audiences.
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In today’s lightning-fast email marketing world, basic A/B testing just doesn’t cut it anymore.
That’s where Kath Pay comes in. With over two decades of experience in testing, deliverability, and campaign optimization, Kath has one mission: to help marketers ditch the guesswork and embrace testing strategies that actually move the needle. -
Like it or not, AI is here to stay—and it’s only by knowing the risks, benefits, and ethical implications of using AI that email marketers can stay ahead of the curve.
That’s why we’re spending 30 minutes discussing all things AI and email, including topics like streamlining campaign generation, deep fakes, AI and this year’s election, and how AI impacts email security. - Laat meer zien