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Evergreen funnels can drive consistent sales on autopilot, but are they really optimized for the best results? In this episode, Rachel Harrison-Sund shares how she revamped her evergreen webinar funnel, improved her email sequences, and adjusted key elements to boost conversion rates. You’ll learn how to refine your own email marketing strategy and build a funnel that keeps working for you.
🎓 Free Masterclass
Guest Resources📲 Connect with Rachel Harrison-Sund:
Instagram [📷]: @RachelHarrison-Sund YouTube [▶️]Digital Course: Low Content Profit Academy
Listen Out For✨ Want to increase conversions, optimize your email funnel, and make your evergreen webinar work smarter? Here’s what you’ll learn:
✔️ How she structured her new email sequence to guide potential buyers.
✔️ A step-by-step approach to email automation for every stage of the customer journey.
✔️ Using Kajabi for a webinar funnel—pros and cons.
✔️ What landing page conversion rates reveal about your email funnel.
✔️ How to analyze and tweak your funnel gradually to improve performance.
✔️ What negative list growth is, how to fix it, and how to maintain a healthy, engaged email list.
✔️ Why giving your email subscribers control over their preferences can improve retention.
✔️ How to determine the right timeframe before evaluating your funnel’s success.
About Rachel Harrison-SundI help people generate passive income by creating and selling "low-content" books on the Kindle Direct Publishing platform.
Rachel Harrison-Sund is an entrepreneur, publisher, and educator who helps aspiring online business owners build audiences and create passive revenue streams.
Through her self-titled YouTube channel and digital courses, Rachel has taught nearly 70,000 people across platforms.
Rachel and her work have been featured in Forbes, Money, Applied Arts, and the Advertising & Design Club of Canada.
Episode Highlights
⏱️ 6:53 – What evergreen funnels are and how they work.
⏱️ 14:04 – The key changes Rachel made to improve her email sequence.
⏱️ 16:17 – Why email segmentation and timing matter for engagement.
⏱️ 17:33 – The tool stack involved in executing this campaign
⏱️ 27:00 – How to show, not just tell, in email marketing for better conversions.
⏱️ 33:05 – Why removing unengaged subscribers can strengthen your email list.
⏱️ 37:01 – How long is too long for a sales sequence before making changes?
⏱️ 41:45 – Mastermind vs. Retreats: Which is better for building high-value email relationships?Online Email Marketing School -
We believe anyone, including you can master email copywriting and marketing and get paid to offer it as a service to local and
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Connect With Host
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
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Launching a business, course, or offer without social media might seem impossible, but today’s guest, Andria Singletary, proves otherwise. She shares how she successfully used podcasting, email marketing, and relationship-building to connect with her audience and hit her launch goals—without constantly showing up on social media.
Guest Resource;Make Social Media Optional Private Podcast - A 6-part private podcast series that will show you how to leverage email marketing, podcasting, and collaborations to increase your visibility, leads, and sales.
📲 Connect with Andre Singletary:
Instagram & Threads [🧵]: @mamaturnedmompreneur
Website: Here
Membership: Social Media Detox Club
Listen Out For;
✨ Ready to launch with confidence—without relying on social media? Here’s what you’ll take away from this episode:
✔️ The step-by-step strategy to launch successfully without social media.
✔️ How to use podcasting and email marketing to build real connections.
✔️ What to do before your launch to keep your audience engaged and excited.
✔️ Why sending more emails can actually boost conversions instead of turning people away.
✔️ How to nurture relationships so your audience refers you to others.
About Andria
Andria Singletary is a wife, mom of two, and a visibility strategist for mom business owners.
On her podcast, Marketing Without Socials for Moms, she talks about all things motherhood and building a business that is social-media optional.
Her biggest passion is helping other moms build a business that fits their current season of life because, let's be honest, life as a mom is ever-changing, and finding what aligns with you is key.
She takes pride in helping her clients succeed and grow their clientele off social media through podcasting, email marketing, and collaborations so they can spend less time on their phones and more time with their littles.
Episode Highlights;
⏱️ 6:18 – Why Andria chose email and podcasting for her launch goals.
⏱️ 11:12 – The pre-launch strategies she used for her masterclass.
⏱️ 13:55 – How she kept her audience engaged before launching.
⏱️ 16:08 – Using giveaways to increase show-up rates.
⏱️ 17:10 – How she successfully used her podcast for launching.
⏱️ 32:27 – Tracking listener conversions from podcasts to offers.
⏱️ 34:29 – Understanding the customer journey during a launch.
⏱️ 35:11 – How to get visible without relying on social media.
Online Email Marketing School -
We believe anyone, including you can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
LinkedInSupport the show
Connect With Host
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
Work With Me Instagram LinkedIn -
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In this episode, we dive into sustainable marketing strategies and how you can leverage podcasts or summits to grow your brand without constantly posting on social media. Our guest, Jenn, shares insights on choosing the right strategy for your business, optimizing email marketing, and avoiding oversharing while still providing value.
Guest Resources;
Interview Questions Generator: https://visibilityecosystem.com/questionsgenerator/📲 Connect with Jenn:
Threads [🧵]: @VisibilityEcosystem - https://www.threads.net/@visibilityecosystemCheck her Website here: https://visibilityecosystem.com/Jenn helps you land 20-30 podcast guest opportunities and provides an interview question generator to make your interviews seamless.
Episode Highlights;
⏱️ 2:00 – How to use speaking engagements and collaborations to grow your email list.
⏱️ 3:00 – Podcast vs. virtual summits: Which is better for email list building?
⏱️ 7:05 – Pre-launch essentials: What to prepare before sending your first email.
⏱️ 10:01 – How many emails is too many? Strategies to keep subscribers engaged (without unsubscribing).
⏱️ 10:51 – Running an email marketing campaign: What to include and key metrics to track.
⏱️ 18:56 – How to provide value in your emails without oversharing your intellectual property.
⏱️ 26:57 – Short vs. long launch strategies: Which works best for your business?
⏱️ 28:50 – Seasonal launches vs. evergreen launches: How to choose the right model for sustainable success.Ready to Master Email Marketing in 30 Days or Less?
Only if you want to master email copywriting and marketing in the next 30 days
Sounds impossible right? Like a scam?Something the $10000 in 10 days people tell you about but don’t add in context
Don’t worry, I won’t lie to you
You see anyone including you can master email copywriting and marketing and get paid for it
Link - https://sites.google.com/sapphirelearninghub.com/rec/homeOnline Email Marketing School -
I believe anyone, including YOU can master email copywriting and marketing and get paid to offer it as a service to local and foreign clients.
In our online school, we use the PIE framework to ensure you get practical implementation and experience. You see, confidence and skill come from doing. And in here, that’s how we roll.
LinkedIn - https://www.linkedin.com/company/sapphirelearninghub
Instagram - https://www.instagram.com/sapphirelearninghub
Store - https://sapphirelearninghub.nestuge.com/
Support the show
Connect With Host
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
Work With Me Instagram LinkedIn -
Send us a text
Welcome to email marketing experiments where we share behind the scenes of failed and successful email marketing campaigns
Simply put
What has worked and didn't work
In here, we have experts come give us all the email marketing tea you need
From list growth, launch strategies, automations, mistakes and more...
Support the show
Connect With Host
Hi, I’m Dr. Sapphire (Ayebanoa Sapphire Benwari) and I’m always excited to help you start and grow your list with my team. My goal is to help you build community, conversations, and conversions all through email marketing.
Work With Me Instagram LinkedIn
