Founders On Content is a podcast about one of the few remaining unfair advantages in B2B: a founder with a clear point of view. In an era where AI has commoditized content creation, the companies that stand out are those led by authentic voices and compelling narratives. Hosted by Nathan Roy, each episode uncovers how founders transform their insights into content that builds trust, defines categories, and drives meaningful business results.
Nathan Roy is the founder of Three Magnets, where he helps B2B tech companies build founder-led content engines that drive authority, trust, and pipeline.