Modern business culture is geared towards the immediate over everything else. But the companies and leaders who win do things differently.
Good revenue is a framework for efficient, sustainable, and profitable revenue growth. It prioritizes revenue that benefits organizations in both the short & long term over bad revenue deals, which have long term and/or hidden costs. That’s why good revenue requires a different top-line strategy, goals, and KPIs.
Host Neeta Bidwai discusses topics relating to the power of pricing & packaging, how to build strong go-to-market teams, and why good revenue business models win.
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