Afleveringen
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We sit down with Sue Richey to dive into how she built a thriving local property management brand, scaled her business through smart marketing, and expanded her reach nationally with digital education.
Learn More About Sue:
YouTube: https://www.youtube.com/@RicheyPropertyMgtWebsite: www.RicheyPM.comGetting Great Tenants CourseProperty Management Mastery CourseTime Stamps:
00:28 Sue Richey's Background and Expertise
02:54 Business Growth and Evolution
09:26 Building a Local Brand
22:04 Marketing Strategies and Future Plans[🔔 Subscribe | ⭐ Leave a Review | 📢 Share]
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📩 Michelle: [email protected]
🌐 Joanna: millennialmktr.com -
We’re talking about what it really takes to succeed — and why failure is part of the process.
Sara Blakely went from selling fax machines to building Spanx into a billion-dollar brand. Her story is a reminder that rejection and missteps are fuel, not flaws. 💥
We unpack how failing early builds resilience, why perfection is a myth, and how to keep going when the world says no. Plus, her new venture Sneaks is giving “Sneakers meets stiletto” energy 👟✨
Time Stamps:
00:45 Sara Blakely: From Humble Beginnings to Billion-Dollar Empire
01:35 The Importance of Failure in Entrepreneurship
04:41 Sara's Journey: From Disney to Spanx
06:38 The Birth of Spanx: Overcoming Rejection
08:22 Lessons from Sara's Success
17:02 The Role of Failure in Personal Growth
29:42 Innovating Beyond Spanx: New Ventures[🔔 Subscribe | ⭐ Leave a Review | 📢 Share]
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Zijn er afleveringen die ontbreken?
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We’re tackling the unspoken rules women face—straight from the storylines of Younger and Running Point on Netflix. Michelle and Joanna dive into the double standards around age, credibility, and perfectionism that hold women to impossible standards while men get more room to stumble and grow.
Time Stamps:02:06 Deep Dive into 'Younger'
04:16 Ageism in the Workplace
07:37 Exploring 'Running Point'
09:30 Women in Sports and Media
09:57 Age Bias and Internal Narratives
16:36 Double Standards and Perfectionism
22:00 Appearance and Credibility
28:46 Burden of Proof and Opportunity Trajectories
34:50 Mindset and Limiting Beliefs
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📩 Michelle: [email protected]
🌐 Joanna: millennialmktr.com -
🔥 How Reese Witherspoon went from Hollywood A-lister to powerhouse entrepreneur—rewriting the script for women in media & business.
Time Stamps:
01:10 Breaking Stereotypes and Empowering Women
03:01 The Impact of Media on Female Representation
08:32 Reese Witherspoon's Strategic Business Moves
10:40 Lessons for Digital Business Owners
20:25 The Importance of Mission-Driven Business
25:09 Thinking Big and Long-Term Strategies[🔔 Subscribe | ⭐ Leave a Review | 📢 Share]
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📩 Michelle: [email protected]
🌐 Joanna: millennialmktr.com -
We’re breaking down how Duolingo went from a language app to a social media powerhouse—all thanks to some seriously unhinged (and genius) marketing. Dig into the bold, chaotic, and wildly effective strategy that turned Duo the Owl into an internet icon. Learn about the mastermind behind it all, Zaria Parvez, and how her fearless approach skyrocketed engagement, daily active users, and revenue. From the power of creative risk-taking to why authenticity wins every time, we’re unpacking what personal brands can steal from Duolingo’s success to stand out and scale.
Time Stamps:01:34 The Death and Resurrection of Duo the Owl
03:25 The Woman Behind Duolingo's Social Media Success
04:11 The Evolution of Social Media Marketing
07:02 Zaria Parvez: A Visionary in Social Media
09:06 The Impact of Creative Marketing Strategies
12:34 Authenticity and Creativity in Personal Branding
31:12 Leveraging Social Media Platforms Effectively
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📩 Michelle: [email protected]
🌐 Joanna: millennialmktr.com -
This week on Her First, we’re pulling back the curtain on how we actually manage our time as business owners, because let’s be real—if your schedule is running you, you’re already losing. We’re breaking down our exact weekly planning process, daily workflows, and the tools that keep us sane (shoutout to Google Workspace, Motion AI, and monday.com). We’re also tackling the sneaky productivity killers—context switching, never-ending to-do lists, and not protecting your energy. Whether you’re a founder, a creator, or just trying to get your life together, this episode is packed with strategies to help you take control of your time and make your schedule work for you, not against you.
Time Stamps:01:58 Weekly Planning Process
02:50 Daily Routines and Flows
07:38 Eliminating Non-Priorities
12:01 Client Work and Brand Building
13:06 Daily Checklists and Weekend Projects
16:03 Context Switching and Deep Work
25:28 Using AI and Tools for Productivity
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📩 Michelle: [email protected]
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We’re diving into the magic of CliftonStrengths with none other than Sara Harvey—a Gallup-certified strengths coach and team trainer. We’re breaking down how this tool helps you identify your natural talents, boost productivity, and actually enjoy how you work. We even put ourselves under the microscope, sharing our own strengths profiles and how they shape our personal brands and business moves. This episode is packed with insights to help you lean into your strengths and work smarter, not harder.
In addition to being a former C-suite executive and now business owner, Sara Harvey is a Gallup Certified Strengths Coach and Team Trainer. She helps business leaders at all levels access the natural strengths within them to lead with confidence and authenticity.
www.innertelligencecoaching.com
https://www.linkedin.com/in/sara-harvey-bba8767/
https://www.instagram.com/innertelligencecoaching/
Time Stamps:01:21 Understanding CliftonStrengths
01:45 The Science Behind CliftonStrengths
03:42 Applying CliftonStrengths in Business
04:26 Personal Experiences with CliftonStrengths
06:21 Strengths in Team Dynamics
07:23 Balancing Strengths and Weaknesses
12:55 Michelle's Strengths Profile
24:48 Joanna's Strengths Profile
29:11 Balancing Strategic and Activator Strengths
29:46 Understanding the Significance Theme
30:45 Navigating Chaos with Confidence
31:32 The Importance of Clear Communication
32:24 Leveraging Strengths for Relationship Building
34:46 Exploring Command and Individualization
38:12 The Power of Strategic and Arranger Partnership
47:17 Applying Strengths to Personal Branding
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We’re talking all things Beyoncé—because who does branding better? We break down how Queen Bey went from a Houston girl with big dreams to a global icon running her own empire. We’re diving into the genius behind her brand: owning her intellectual property, navigating industry bias like a pro, and balancing mystery with authenticity to keep fans (and the internet) on their toes. Plus, we’re pulling out the best lessons entrepreneurs, creators, and business owners can steal from her playbook—because if Beyoncé can do it, so can we.
Time Stamps:01:39 Beyonce's Early Career and Rise to Fame
02:28 Creative Control and Business Ventures
02:51 The Power of Surprise: Beyonce's 2013 Album Drop
03:16 Beyonce's Dynamic Persona and Professionalism
05:10 Industry Bias and Overcoming Challenges
10:26 Ownership and Intellectual Property
20:25 Exclusivity and Scarcity in Branding
28:01 Cultural Relevance and Making Bold Statements
30:43 Content Strategy and Personal Branding
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📩 Michelle: [email protected]
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In this episode of the Her First Podcast, Joanna is joined by Sue McLoughlin, a Kajabi expert and digital nomad, to discuss the pressing issue of burnout among entrepreneurs. Sue shares her personal experiences with burnout, the importance of setting boundaries, and tailoring business strategies to one's own nature. The episode underscores the necessity of self-care, setting up sustainable business practices, and the pitfalls of trying to imitate others' success.
Sue is a Kajabi expert and strategist who’s been helping creators build and grow their online businesses since 2019. Sue’s all about making Kajabi work for you, from creating beautiful sites to simplifying your business so you can focus on what you love.
Where to Find Sue:
Free Kajabi Landing Page Templates
Free Kajabi Tutorials
Kajabi Consulting
Time Stamps:01:30 Sue's Digital Nomad Journey
02:32 Understanding Burnout
02:54 Sue's Burnout Experience
04:16 Recovering from Burnout
07:45 The Importance of Setting Boundaries
09:57 Creating a Sustainable Business
21:37 Avoiding the Trap of Digital Consumerism
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📩 Michelle: [email protected]
🌐 Joanna: millennialmktr.com -
On this episode of Her First, we’re getting into the powerhouse that is Leila Hormozi. If you don’t know her, she’s the co-founder of Acquisition.com and, alongside her husband Alex Hormozi, has built multiple businesses into absolute beasts. We’re breaking down her no-BS approach to personal branding—think trust over clout, engagement over vanity metrics, and why consistency is the real flex. Plus, we’re diving into her mindset strategies: handling criticism like a boss, embracing discomfort, and playing the long game when it comes to scaling a business. If you’re ready to level up, hit play.
Time Stamps:01:05 Laila's Business Journey
02:11 Personal Branding Insights
04:12 Lessons from Laila's Success
20:11 The Power of Consistency
34:50 Mindset Shifts for Success
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📩 Michelle: [email protected]
🌐 Joanna: millennialmktr.com -
On this week's Her First, we're talking personal branding – the real deal. We're breaking down how to actually build and grow your brand, not just exist online. Think auditing your current vibe, creating a visual identity that pops, developing a content strategy that isn't snooze-worthy, and, of course, networking like a pro. We even pulled inspo from the big leagues – Tim Ferriss, Taylor Swift, Amy Porterfield – you know, the works. We're getting into what makes content actually engaging, how to chat with your audience (and have them actually listen!), and how to use those platforms to your advantage. Oh, and don't forget to join the Her First community – we're all in this together!
Time Stamps:00:54 Recap of Part One
01:08 Action Steps for Building Your Personal Brand
02:02 Auditing Your Online Presence
04:29 Importance of Consistency Across Platforms
15:26 Developing Your Content Strategy
23:38 Networking and Collaboration
31:30 Common Mistakes in Personal Branding
39:04 Sustaining and Growing Your Brand
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📩 Michelle: [email protected]
🌐 Joanna: millennialmktr.com -
Personal branding isn’t just for influencers—it’s the key to building trust, growing an audience, and making money online. In this episode of Her First, we break down the three must-have pillars of a powerful personal brand: knowing your core values, defining what makes you unique, and getting crystal clear on your audience. We’re also calling out the biggest branding myths (spoiler: “just go viral” is trash advice) and showing you how to build a brand that actually converts. If you’re ready to stop winging it and start treating your brand like a business, this episode is your game plan - Part One with Part Two next week.
Time Stamps:02:34 The Importance of Trust in Branding
04:07 Defining Your Personal Brand
10:04 The Power of Referrals and Word of Mouth
12:12 Building a Genuine and Authentic Brand
19:39 The Role of Visuals in Personal Branding
22:34 Embracing Imperfections in Personal Branding
23:28 The Effort Behind Viral Content
24:33 Switching Focus to Written Content
25:59 The Importance of Research and Testing
28:05 Foundational Pillars of Personal Branding
29:26 Identifying Core Values and Passions
34:29 Defining Your Unique Value Proposition
39:34 Clarifying Your Target Audience
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📩 Michelle: [email protected]
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In this episode of Her First, we’re diving into the powerhouse that is Alexandria Ocasio-Cortez—aka AOC. We break down how she went from bartending to becoming one of the most influential politicians of our time, all while keeping it real. From her grassroots campaign to her bold stance on issues like the Green New Deal and rejecting corporate PAC money, AOC’s personal brand is as strong as her policies. We’re talking about the power of authenticity, storytelling, and standing firm in your values—whether you’re in politics or building your own business. Because let’s be real, there’s a lot we can learn from AOC when it comes to making an impact.
Time Stamps:01:55 AOC's Background and Rise in Politics
03:34 AOC's Political Achievements and Personal Brand
04:39 AOC's Unique Campaign Funding
08:17 AOC's Stance on Insider Trading
12:16 AOC's Independent Political Stance
14:32 Lessons for Content Creators and Business Owners
16:37 The Importance of Authenticity and Influence
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📩 Michelle: [email protected]
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In this episode of Her First Podcast, we dive into Sabrina Carpenter's incredible career and the evolution of her personal brand. From her Disney Channel beginnings to becoming a global sensation, Sabrina’s journey is full of lessons for anyone building their brand. We break down her strategies, like crafting a signature style, collaborating with top artists, and sharing just enough of her personal life to keep her audience hooked so you can learn from her stardom ways.
Time Stamps:01:13 Sabrina Carpenter's Early Career and Breakthrough
03:27 The Importance of Star Quality and Personal Branding
05:37 Sabrina Carpenter's Musical Journey and Broadway Debut
08:30 Mainstream Success and Signature Look
24:11 Collaborations and Personal Life in Music
32:26 Creating a Personal Brand and Storytelling
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We’re diving into Mel Robbins’ ‘Let Them’ Theory from her latest book and breaking down how high-achieving women can use it to tackle personal and professional challenges. We’ll chat about Mel’s inspiring journey from burnout to becoming a powerhouse motivational speaker and personal growth guru. Along the way, we’ll unpack the magic of setting boundaries, managing your mindset, and focusing your energy on what really matters. Whether you’re a female entrepreneur juggling all the things or just trying to stress less and win more, we’ve got tangible strategies to help you thrive. Plus, we’ll explore how this mindset shift can level up your personal brand and drive business success. Let’s do this!
Time Stamps:01:40 Mel Robbins' Background and Success
06:17 Understanding the Let Them Theory
09:29 Applying the Let Them Theory
25:27 Setting Boundaries and Prioritizing Energy
34:28 Navigating Personal and Professional Relationships
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We’re tackling the buzz about a possible TikTok ban in 2025 and what it means for all of us—small business owners and creators who’ve built so much on the platform. We’ll break down the national security talk behind the ban (in plain English, don’t worry) and, more importantly, chat about what you can do to stay ahead. Think email lists to own your audience, exploring other platforms, and boosting your personal brand so you’re not stuck relying on just one app. We’ve got tips to help you roll with the punches and keep your business growing no matter what. Let’s do this!
Time Stamps:00:32 The TikTok Ban: Background and Implications
03:03 Diversifying Your Social Media Presence
05:28 Building a Personal Brand Across Multiple Channels
14:28 The Importance of an Email List
16:29 Creative Strategies for Growing Your Email List
18:35 Leveraging Collaborations and Partnerships
29:59 Selling Your Own Intellectual Property
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📅 10-Day Course Creation Challenge (Joanna)
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📩 Michelle: [email protected]
🌐 Joanna: millennialmktr.com -
Welcome Alessia Lupoboni: Co-Founder Lazy Dancer Tips & Profitable Talents, Former Professional Ballet Dancer, YouTuber & Online Business Consultant
In this episode, we chat with Alessia Lupoboni, pro ballerina turned co-founder of Lazy Dancer Tips, about her journey from pirouettes to profits. Alessia opens up about losing and rediscovering her identity while transitioning from ballet to running a coaching business with her husband, Jacopo. She shares the personal struggles that inspired her thriving online ballet platform and highlights how authenticity and resilience are game-changers for business owners. Perfect for anyone navigating big transitions or craving a dose of realness in their entrepreneurial journey!
Profitable Talents Website
Alessia Facebook
Alessia Instagram
Time Stamps:01:16 Meet Alessia: From Ballerina to Business Coach
02:02 The Struggles of Transitioning Careers
04:39 The Birth of Lazy Dancer Tips
09:25 Overcoming Rejection and Building an Empire
14:25 Rediscovering Identity and Setting Boundaries
22:21 The Power of Authenticity in Business
30:46 Connecting with Your Audience
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🌐 Joanna: millennialmktr.com -
The best approach for goal-setting in 2025—without making it feel like another boring chore. We’re building on last episode’s reflections (so if you skipped it, go back and do your homework) and get real about visualizing our future selves. Crafting “I am” statements, breaking down goals into bite-sized chunks, and keeping it focused with quarterly themes. Reminders that progress isn’t a straight line—so grab your journal, pour a coffee (or tea), and join us as we map out a year of wins, growth, and maybe a little grace.
Time Stamps:00:50 The Power of Visualization
04:30 Crafting Your I Am Statements
08:37 Reflection and Inventory
09:37 Setting Tangible Goals
13:56 Creating an Action Plan
17:54 Choosing Your Yearly Theme
21:17 Quarterly Focus and Execution
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📩 Michelle: [email protected]
🌐 Joanna: millennialmktr.com -
We’re taking a look at 2024 and reflecting on all the ups, downs, and “what was that?!” moments of the year. We chat about why reflection is the key for growth. From celebrating wins to learning from challenges, we’ll help you create a timeline of milestones, dive into personal growth, and even tackle the tricky stuff—like evaluating relationships and work-life balance. This is your prep session for an epic 2025, complete with tips to celebrate your progress and get your goals ready to slay.
Time Stamps:
00:41 Reflecting on 2024: Why It's Important05:49 Creating a Timeline: Tools and Tips
09:19 Personal Milestones and Health Journey
12:54 Business Achievements and Challenges
27:23 Reflecting on Relationships and Personal Growth
29:45 Preparing for Goal Setting in the New Year
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We’re diving into Ariana Grande’s rollercoaster of a career—because let’s be real, being a child star, pop icon, and now Glinda in Wicked is no small feat. We talk about everything from her rise to fame and surviving the chaos of the music industry to handling public scrutiny and bouncing back from major challenges. Her story is basically a masterclass in resilience, reinvention, and how to keep going when life throws shade (or scandals). Oh, and of course, we’re dishing on how her journey can teach us all a thing or two about personal branding, perseverance, and staying fabulous even under pressure.
Time Stamps:01:54 Breaking into the Music Industry
02:39 The Manchester Bombing and Personal Struggles
03:35 Reinvention and Growth
04:18 Landing the Role of Glinda in Wicked
08:42 Manifestation and Hard Work
14:04 Overcoming Scandals and Setbacks
15:06 Lessons for Entrepreneurs
26:35 The Power of Personal Branding
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📩 Michelle: [email protected]
🌐 Joanna: millennialmktr.com - Laat meer zien
