Afleveringen
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Check out Oddo: https://www.odoo.com/app/ecommerce?utm_campaign=ecommerce9-thinkschool&utm_source=YouTube-description&utm_medium=influ-mkt 👉Think School’s flagship Communication course with live doubt sessions :https://thethinkschool.com/sp/communication-masterclass/👉 Who would you like to see next on The Indian Business Podcast: https://forms.gle/37daEPEy7mAzhvv29 👉Video Introduction In this episode, we sit down with Tarun Sharma, Co-Founder & CEO of PEP Brands, the company behind two of India's most recognised D2C beauty and personal care brands, mCaffeine and HYPHEN.Over a decade of building, Tarun has seen it all - the capital-efficient grind, the mistakes that cost hundreds of crores, the pressures of a hypergrowth market, and the discipline it takes to come out profitable on the other side.This is one of the most honest, detailed conversations about building a consumer brand in India that we've ever had on this podcast. Tarun has never gone this deep before, and it shows.What you'll learn in this episode:1. Why Capital Doesn't Build Great Consumer Brands and What Does2. The ₹300 crore worth of mistakes PEP Brands made so you don't have to3. How mCaffeine was built to ₹100 crore with just ₹15 crore in capital4. If Tarun had to start a brand from scratch today, what it would be and why5. How to think about brand building vs. marketing spend in BPC6. The unit economics framework every D2C founder needs to understand7. Why India's beauty and personal care market is heading toward ₹50,000 crore and which brands will win8. What Tarun looks for when building teams, culture, and the next generation of leaders at PEP BrandsWhether you're a founder, an operator, an investor, or just someone trying to understand how India's D2C economy really works, this one is for you.Know Our GuestTarun Sharma is the Co-Founder & CEO of PEP Brands, one of India's most consequential D2C founding stories.Under his leadership, PEP Brands built mCaffeine into an experiential and performance-driven personal care brand that started with India's first caffeinated skincare range and grew into one of the country's most loved D2C brands.He also co-founded HYPHEN, a science-backed, solution-oriented skincare brand addressing real skin concerns like pigmentation, acne, and barrier care, which has become one of the fastest-growing D2C skincare brands in the country.A decade into building, PEP Brands has grown over 100% year-on-year, is cash flow positive, and stands among the top D2C face care and body care companies in India.Tarun is widely regarded as one of the definitive voices on what it actually takes to build a consumer brand in India.Check out mCaffeine: https://www.mcaffeine.com Follow them on IG: https://www.instagram.com/mcaffeineofficial?igsh=czZ3b2wwbzAxc2hz Check out HYPHEN: https://letshyphen.com Follow them on IG: https://www.instagram.com/letshyphen?Follow Tarun: Instagram: https://www.instagram.com/tarunsharma88/?hl=en Chapters00:00 Intro03:04 My ₹300 Crore Mistake03:41 Biggest Misunderstanding of the Beauty & Personal Care Category15:01 How Numbers Lie About Growth and Bankrupt You26:14 The Best Method of Market Research33:41 How to Find a Gap in the Hyper-Competitive Beauty & Personal Care Market39:19 How to Validate Your Idea in Under ₹50,00044:48 The Secret to Epic Packaging49:01 The Perfect Pricing Framework58:18 Is Quick Commerce the Worst Channel?1:02:42 When to Kill Your Product1:11:00 The Hidden Trap of Repeat Rate1:13:03 Best Books & Resources for BPC1:16:10 My Honest Confession
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What if India's biggest startup opportunity isn't AI, fintech, or quick commerce, but the country's fastest-growing elderly population?While most brands are busy building products for Gen Z and Millennials, millions of senior citizens with enormous disposable income remain one of the most underserved consumer segments in India.In this episode of the Indian Business Podcast, we sit down with Adarsh, MD and Founder of Primus Senior Living, to uncover India's rapidly growing Silver Economy and why it could become one of the biggest business opportunities of the next decade.We unpack some of the biggest lessons behind building for India's senior citizens, including:• Why the Silver Economy is India's biggest untapped market• The three biggest causes of early mortality among senior citizens• Why most children unknowingly care for their parents the wrong way• Massive startup opportunities in elder care, healthcare, housing, travel, and lifestyle• How to build products that seniors actually want to buy• The science behind Blue Zones and healthy agingWhether you're an entrepreneur, founder, marketer, or simply someone who wants to understand and care for their parents better, this conversation is packed with insights that will completely change the way you think about business, aging, and the future of India.Let's get started.
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Zijn er afleveringen die ontbreken?
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What does it really take to build a brand that can compete with global giants?Most people believe it's all about having deep pockets, celebrity endorsements, or a massive marketing budget. But Utkarsh, Founder of Comet, believes the biggest advantage isn't money. It's understanding your customers better than anyone else.In this episode, we unpack some of the biggest lessons behind building a modern consumer brand, including:• Why global sneaker brands struggle to win over Indian consumers• How Comet built a premium brand from scratch• The psychology behind pricing, branding, and customer loyalty• What founders get wrong while building consumer businesses• The future of Indian brands in a global marketWe also dive into Utkarsh's journey from Bain and Hotstar to Kellogg School of Management, and why he chose to leave a successful corporate career to build Comet.Along the way, he shares practical insights on product design, storytelling, distribution, hiring, and building a brand that customers genuinely love.Whether you're an entrepreneur, marketer, founder, or simply someone interested in business and branding, this conversation is packed with actionable lessons that will change the way you think about building products, brands, and businesses.
Check out Odoo: https://www.odoo.com/r/5bM👉Think School’s flagship Communication course with live doubt sessions :https://thethinkschool.com/sp/communication-masterclass/
👉 Who would you like to see next on The Indian Business Podcast: https://forms.gle/37daEPEy7mAzhvv29Check out Comet: https://www.instagram.com/thecometuniverse/?hl=en
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Imagine two graduates getting their first job on the same day.Both are equally smart.
Both work equally hard.Both earn roughly the same salary.Fast forward 15 years.One of them becomes financially independent, builds an incredible network, and is sought after by every company in the industry.
The other is stuck, worried about layoffs, struggling to get promoted, and wondering where things went wrong.What caused this difference?
According to Ashwin DameraHarvard Business School graduate and Founder of Emeritus the answer has very little to do with your first salary and everything to do with the career decisions you make in the years that follow.In fact, Ashwin argues that your first salary can become a ₹3.6 crore trap if it pushes you to optimize for short-term income instead of long-term career capital.In this episode, we break down:
• Why so many high-performing professionals feel stuck in their 30s
• How AI is changing the rules of career growth• Why networking matters far more than most people realize
• The career mistakes that could cost you crores• How to build Career Capital, Brand Capital, and Social Capital
• A framework for building a career that compounds for decades.
Whether you're a student, a young professional, a manager, or someone worried about staying relevant in the age of AI, this conversation could completely change the way you think about work, wealth, and long-term success.Let's get started.
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Most people talk about passion.Very few people spend 30 years obsessively pursuing it.In this episode, we sit down with Vikas Khanna, Michelin-star chef, entrepreneur, author, filmmaker, and founder of Bungalow, one of New York's most sought-after Indian restaurants.From arriving in America with almost no money to building a globally celebrated restaurant, Vikas shares the story of how passion, purpose, and relentless dedication shaped his extraordinary journey.In this episode, we discuss:• How Vikas Khanna built one of New York's most talked-about restaurants• Why passion matters more than talent in the long run• The difference between serving food and creating unforgettable experiences• How rejection, setbacks, and personal struggles shaped his success• Why hospitality is one of the most underrated advantages in business• What young entrepreneurs can learn from a lifetime of pursuing excellenceIf you're a founder, creator, operator, or someone chasing an ambitious dream, this episode will change how you think about passion, perseverance, and building something that truly lasts.
Watch the full episode now!
👉Think School’s flagship Communication course with live doubt sessions :https://thethinkschool.com/sp/communication-masterclass/👉 Who would you like to see next on The Indian Business Podcast: https://forms.gle/37daEPEy7mAzhvv29
👉 Follow Vikas Khanna Insta: https://www.instagram.com/vikaskhannagroup/
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Most founders think sales is a people problem.Hire more salespeople.Generate more leads.Close more deals.But what if a 2-person team could generate more than 1000 enterprise opportunities every month using AI?In this episode, we sit down with Tanay Kothari, Co-Founder of Wispr Flow, to understand how AI is quietly rewriting the rules of enterprise sales.In this episode, you'll learn:• How WisprFlow generates 1000+ enterprise opportunities every month• Why customer discovery is becoming the most important skill in modern sales• How AI agents can identify and qualify high-intent prospects automatically• Why traditional sales teams are being replaced by AI-powered workflows• How founders can build a scalable sales engine without hiring a large team• What the future of B2B sales looks like in an AI-first world• And most importantly, how to combine AI with human judgment to close more deals than ever beforeIf you're a founder, operator, marketer, or entrepreneur, this episode will change how you think about sales, growth, and customer acquisition in the age of AI.
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Most founders think AI is just another tool you plug into your stack. But what if it is already transforming how marketing gets built, tested, and scaled at India’s biggest banks?In this episode, we sit down with Kedar Ravangave, Head of Marketing, Kotak Mahindra Bank Ltd former Amazon leader, and one of the few executives in India actively deploying AI agents at enterprise scale across: Awareness, Performance, 1-on-1 Personalised marketing interventions at scale. Today in this episode, he breaks down one of the most important shifts happening in business today:- Why automation and AI agents are NOT the same thing- How simple inputs can now turn into creatives and campaign-ready outputs in minutes- And how AI is reshaping entry-level roles, while making subject matter expertise more valuable than everIf you are a founder, marketer, operator, or executive building in the AI era, this episode will change how you design and scale.Watch the full episode now!
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Most founders believe that if you build a great product, growth will follow.But what if the real game is not growth?What if it is getting people to come back again and again?In this episode, we sit down with Nir Eyal, former professor at Stanford University, early angel investor in Canva, and a New York Times bestselling author of:• Hooked• Indistractable• Beyond BeliefHe breaks down one of the most important ideas in business:- Why 90 percent of startups fail even with great products- Why you can buy growth but you cannot buy engagement- And how the world’s biggest companies build habits using psychologyAt the center of it all is a simple idea The Hook Model:TriggerActionVariable RewardInvestmentA four-step loop that explains how products go from being used to becoming habits.From habits vs routines to belief systems that control behavior, this episode will change how you think about products, motivation, and your own life. If you are a founder, operator, or creator building for consumers, this episode will change how you design and scale
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Most people think the US dollar will rule the world forever.But what if the country that printed $3.3 trillion since 2020 and invaded Iraq while the world cheered is actually heading toward collapse?In 1976, British general Sir John Glubb published The Fate of Empires. He studied 11 empires across 3,000 years. Every single one lasted roughly 250 years.America was founded in 1776.Today, Balaji Srinivasan sits down with us to break down how and why the American empire is ending. Former CTO of Coinbase, former GP at Andreessen Horowitz, Stanford PhD, angel investor in 100+ startups, and author of The Network State. He called Bitcoin, remote work, mRNA vaccines, and the pandemic years before the mainstream caught on.In this episode, he explains how the world's most powerful economy is silently collapsing, and why the next decade belongs to countries like India, powered by technology, talent, and thorium.What you'll learn:- How the American empire peaked on September 10, 2001- Why dollar inflation is a global tax, and what Milton Friedman said about it- The petrodollar: oil-for-dollars, one of history's most profitable business models- Glubb's 250-year rule, and why 2026 fits the pattern of every empire that fell- Why Bangalore now beats San Francisco to live in- What Indians and the diaspora must do right now to ride this shiftIf you're an entrepreneur, investor, policymaker, or student, this episode will change how you see America, the dollar, and India's place in the next century.Watch the full episode now.
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Video Introduction:Everyone wants to become a content creator today, but the real question is: do creators actually earn well? Can you make ₹1 crore at 22 through content creation?In this episode, we break down the reality of the creator economy with industry professionals Viraj Sheth (Co founder & ceo) Monk Entertainment, Ayush Wadhwa (Founder, Owled Media), and Aryan Anurag (Co Founder) Binge Labs. These are leading agency founders who work closely with top creators, founders and brands, acting as a bridge between the two. They have helped scale creators, secure brand deals, and build sustainable income streams.What you will learn:Can a 22-year-old realistically earn ₹1 crore through contentIs content creation a sustainable career in 2026Passion vs strategy in content creationWhy niche creators often earn more than creators with large but generic audiencesHow brand deals work and how creators are evaluatedThe role of YouTube, Instagram, LinkedIn, and X (Twitter) in building a careerThis episode is for aspiring creators, founders building a personal brand, and businesses planning their content strategy. If you want to understand how the creator economy really works.
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Mumbai is one of the most expensive real estate markets in the world.But the real question is this. Is it actually creating wealth or trapping capital?In this episode of the Indian Business Podcast, we sit down with Vishal Bhargava, Founder of BHK Voice and one of the most credible voices in Indian real estate.Unlike brokers or builders, Vishal is not incentivised to sell anything. His insights come from data, on ground research, and sharp analysis.A year ago, when he decoded Gurgaon’s real estate market on our podcast, his predictions turned out to be incredibly accurate as the market corrected soon after.And now, he turns his attention to Mumbai.In this episode, we break down• Why Mumbai homes are so expensive• The biggest problems in Mumbai’s real estate market• Why luxury housing may be more hype than reality• A clear framework to identify the next multibagger locations• Investment opportunities from 2 crore to 10 crore plusWhether you are planning to buy your first home, upgrade your lifestyle, or simply want to understand where the market is headed, this episode will completely change how you look at Mumbai real estate.Watch till the end.
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Most people think insurance is boring.But what if this “boring” business is actually one of the biggest wealth machines in the world?In the 1970s, Warren Buffett made a decision that changed everything.Instead of investing in factories or oil companies, he invested in a struggling insurance company.That single move went on to build an empire sitting on $100+ billion in cash, powered by one simple idea, the insurance playbook.And today in India, Varun Dua, founder of Acko, is applying a similar playbook to disrupt a broken industry.In this episode, he breaks down how insurance really works, beyond policies and premiums, and reveals why it can be one of the most powerful businesses if done right.We spoke about:• How ₹1 insurance turned into a ₹800 crore business• The real math behind insurance and how companies make money• How Acko reduced costs by going direct to consumer• The role of data, underwriting, and behavioral insights in pricing riskIf you are an entrepreneur, operator, or someone who wants to understand how money really works behind the scenes, this episode will completely change how you look at insurance.
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Ansh Mehra is the Founder at the Cutting Edge Group, and has trained global enterprises in UAE & India on AI and Automations. He’s also represented India at the Global Prompt Engineering Championship 2025. Ansh is also the official instructor for OpenAI Academy as well, where he teaches the basics of Prompt Engineering in Hindi & English. He’s competed at MIT, Harvard and Microsoft Imagine Cup as a student and also judged Stanford TreeHacks.His organisation, The Cutting Edge School has trained teams for The Economic Times, The Times of India, Dubai Future Foundation, Dubai Holdings, Lenskart, Reliance Digital, HP, Intel and many other global brands. They were also awarded the Best AI Educator of the Year by Economic Times Edge as well. His cohorts have been attended by professionals across 55 countries. His online courses have students from age 8 to 89!His profiles have a following of more than 800K+ audience of AI Learners and Developers across social media. Check him out 👉 https://instagram.com/anshmehra.inAbout The Cutting Edge School:The Cutting Edge School is one of India's most trusted brands for Enterprise Trainings on AI & Automations. CES has trained teams for The Economic Times, The Times of India, Dubai Future Foundation, Dubai Holdings, Lenskart, Reliance Digital, HP, Intel and many other global brands. They were also awarded the Best AI Educator of the Year by Economic Times Edge as well.
►Think School’s flagship Communication course with live doubt sessions : https://thethinkschool.com/sp/communication-masterclass/
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►Instagram:https://www.instagram.com/thethinkschool?igsh=NWg2ZXRyZmdsM2ds&utm_source=q
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Agri land in India is one of the most misunderstood yet powerful wealth creators.In this episode, Mayank Agarwal, a land aggregator, Real estate consultant and founder of Edstate Learning, explains why land is the raw material of real estate and how the right investment can generate 5X, 10X, even 50X returns.But heres the catch...he explains, most people lose money not because of luck, but because they don’t know how to evaluate land.This conversation covers:• How to read regional plans and zoning maps• What 7/12 records and mutation entries mean• How to identify the right land without even visiting it• 3 hotspots in Maharashtra that can deliver multifold returnsIf you have ever considered investing in real estate or want to understand how the ultra-rich multiply their wealth through land, this episode will fundamentally change how you approach property investment. Watch the episode now!
►Think School’s flagship Communication course with live doubt sessions : https://thethinkschool.com/sp/communication-masterclass/
►Follow Think School Social Media: Youtube: https://www.youtube.com/@ThinkSchool
►Instagram:https://www.instagram.com/thethinkschool?igsh=NWg2ZXRyZmdsM2ds&utm_source=q
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In this episode, Ankit Agarwal, a Harvard Graduate and Co-founder of Mesa School of Business, breaks down the harsh realities of today’s job market, what actually works, what doesn’t, and why most career advice is outdated.Mesa School of Business is a truly new-age MBA school built for the realities of today’s fast-moving business world. If you want to do an MBA that actually turns you into an entrepreneur, Mesa School of Business is built exactly for that.This isn’t an MBA focused on memorising frameworks or chasing conventional placements. Mesa trains you to think like a founder. Identify real problems, validate ideas, make sharp decisions, and execute fast. The learning is hands-on, industry-led, and rooted in first-principles thinking, so students graduate not just with a degree, but with the mindset and skill set to build businesses from scratch.So if you want to become an entrepreneur apply to Mesa School of Business.In this episode, We talk about jobs vs startups, salary ceilings, skill leverage, and the real trade-offs people avoid discussing.Most importantly, Ankit shares a clear, practical playbook on how someone can realistically work towards a ₹1 Crore per year before the age of 30, without hype or false promises.If you’re in your 20s and confused about careers, this episode is for you.
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Today, we are joined by Ashwini Vaishnaw, Minister for Railways, Information & Broadcasting, and Electronics & Information Technology, Government of India.He is at the center of India’s push to build strategic technology capabilities and is leading some of the country’s most critical infrastructure and manufacturing initiatives.In this episode of the Indian Business Podcast, we discuss why the world is becoming bullish on semiconductors, how chips have turned into a geopolitical and economic necessity, and where India stands in the global semiconductor value chain.This is a must-watch conversation to understand why semiconductors have become the most critical industry for the global economy and national power.Let us know what you think of this conversation in the comments!
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Most people believe the rich don’t pay taxes. But the truth is far more interesting.In this episode, we sit down with Divakar Vijayasarathy, who is a chartered accountant with a keen interest in international taxation, history and psychology and author of Don't Just Pay Taxes, about how taxes actually work and why the wealthy legally structure their finances to reduce taxes.From famous cases like Donald Trump paying almost zero taxes to the strategies used by successful entrepreneurs, this conversation reveals the real logic behind taxation.We spoke about: • Why the wealthy structure their income differently • How governments actually encourage certain behaviors through tax policies • The frameworks entrepreneurs use to legally reduce taxes • And why understanding taxes can completely change how you build wealthIf you are an entrepreneur, professional, or someone who wants to understand how money, business, and taxes really work, this episode will completely change your perspective.Watch the episode now!
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Family businesses are the backbone of the Indian economy. Yet, most of them don’t survive beyond one or two generations.In this episode, Rajiv Talreja, founder of Quantum Leap, has spent close to 2 decades helping India's MSME owners grow beyond survival. He is engineering an ecosystem that is turning small and mid-sized businesses into sources of pride, recognition, and strength, because they’re truly the backbone of India’s economy..This conversation reveal challenges inside family-run companies from leadership struggles and succession battles to hiring professionals and building systems that allow the business to run without constant founder involvement.If you come from a family business or plan to join one, this episode will fundamentally change how you think about building and scaling it.Watch the episode now!
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Health insurance is sold as financial security. But most people discover the truth only during a claim.In this episode, Pawan Kumar Rai, Co-founder of Ditto Insurance, breaks down how medical insurance is mis-sold, what really decides claim success, and what buyers should actually focus on.This conversation goes beyond premiums and policy documents.It explains what really decides outcomes. This episode will fundamentally change how you look at health insurance.
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Video IntroductionAfter 40 years of discussions, delays, and political battles, the Dharavi Redevelopment Project in Mumbai is finally moving forward.But is this the right model for Dharavi?In this episode of Indian Business Debate, two experts go head-to-head on one of India’s most controversial urban decisions. Meet Ghulam Zia, Senior Executive Director at Knight Frank India. He believes this model is the most practical solution to a long-standing human crisis.Opposing him is Hussain Indorewala, urban planning professor and columnist. He argues that this redevelopment model could lead to serious long-term consequences for the city. One project. Two visions. You decide which model is right and which model is wrong!
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