Afleveringen
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Major League Baseball’s CMO and the President of the Harlem Globetrotters join Leaders Content Director David Cushnan in New York on the fringes of 4se, SBJ’s sport-meets-entertainment conference.
MLB’s Uzma Rawn Dowler explains how the league’s MLB Life platform is at the heart of its growing activity on fashion, music, gaming, arts and entertainment, and how she’s managing her role as the league’s CMO and SVP, Global Partnerships.
Harlem Globetrotters President Keith Dawkins shares how he’s trying to turn the storied organisation, which celebrates its 100th anniversary next year, from a touring show into a ‘beloved global entertainment brand’.
And Daniel Yaw-Miller, who writes about and observes everything going on at the intersection of sport, culture and fashion, reviews what he heard at 4se, including detail of the NFL’s fashion strategy and the growing influence of the league’s Fashion Editor Kyle Smith.
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World Snooker Tour CEO Simon Brownell reflects on crowning a Chinese champion, alongside Leaders' Editorial Director James Emmett and Content Director David Cushnan.
In a wide-ranging conversation just after WST's debrief of this year's tournament, Brownell discusses the plan to maximise Zhao Xintong's success at the Crucible, in China and beyond; Sheffield's future as host of the World Championships; the sport's Olympic hopes and global ambitions; and how to engage a new generation of fans.
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Zijn er afleveringen die ontbreken?
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Exploring the influence Donald Trump will exert on the 2026 Fifa men's World Cup and LA 2028 Olympics, with sports communications strategist John Zerafa.
John joins Leaders' Editorial Director James Emmett and Content Director David Cushnan for a tour of global geopolitics, starting at the White House where Trump this week hosted Fifa President Gianni Infantino. They discuss the implications of Trump's Presidency and policies on the upcoming Club World Cup, from visas to tariffs to how to handle those Oval Office encounters.
They also consider what might be in Kirsty Coventry's in-tray as she takes over the IOC Presidency, how the competition to host the 2036 summer Games is shaping up, where Saudi's sports strategy stands, China's first world snooker champion and Lego F1 cars.
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Following Wrexham AFC's latest promotion at the weekend, CEO Michael Williamson joins Leaders Editorial Director James Emmett and Content Director David Cushnan.
He lifts the lid on a memorable day - and night - at the Racecourse Ground, as Wrexham secured its third successive promotion, as well as early planning for life in the second-tier Championship next season.
Williamson also discusses the redevelopment of the Racecourse Ground, rising expectations, English football's new independent regulator and, a year into his CEO role, how he came to work for owners Ryan Reynolds and Rob McElhenney.
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LA Clippers President of Business Operations Gillian Zucker joins James Emmett and David Cushnan on the Leaders Sport Business Podcast this week.
After guiding James around the Clippers' staggering new $2 billion arena, Zucker sat down to chat through the process of pioneering new tech in sports venues: the facial technology that drives new, smoother fan experiences, the halo board that delivers unprecedented AV impact inside the bowl, as well as the many challenges that come with attempting to build the best. -
Snap reflections on our Leaders Meet: Innovation event this week in London, with Craig Hepburn, Art Basel's Chief Digital Officer, and former Virgin Atlantic, McLaren and Chelsea FC Chief Marketing Officer, Claire Cronin.
Leaders Editorial Director James Emmett and Content Director David Cushnan are on location at 180 Studios on The Strand to reflect on two days spent with C-suite leaders from across sport, discussing the biggest global trends - artificial intelligence, the global economy and climate change - with the help of outside of sport perspectives, from the worlds of music, retail, media and technology.
They're joined by a couple of experts fresh off the stage - Craig Hepburn assesses how the sports industry is tackling artificial intelligence, while Claire Cronin offers her reflections on the two days and her conversation with Waitrose Executive Director, James Bailey.
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Lancashire County Cricket CEO Daniel Gidney takes us inside the Hundred auction, as Leaders’ Editorial Director James Emmett and Content Director David Cushnan reflect on the beginning of a new era for English cricket.
Gidney has been instrumental in the sale of a 70% stake in the Manchester Originals, part of the England & Wales Cricket Board’s process to sell shares in The Hundred franchises.
He explains what it was like to be in the thick of February’s auction action; the preparatory work that went into establishing a relationship with new partner RPSG Group, owner of the IPL’s Lucknow Giants long before that; the impact on his own role as CEO; how the club intends to use the injection of funds - and what happens now, as The Hundred enters its next phase of development.
And there's a preview of this week's Leaders Meet: Innovation event, in central London - on Tuesday 8th and Wednesday 9th April. https://leadersinsport.com/sport-business/leaders-events/leaders-meet-innovation/
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Philippe Moggio, Kathy Carter and Mark Bullingham are on the show this week, as Leaders duo James Emmett and David Cushnan reflect on a week of soccer activity on and off the pitch in LA last month.
CONCACAF General Secretary Philippe Moggio, former LA28 CEO and Soccer United Marketing President Kathy Carter, and FA CEO Mark Bullingham joined James for a series of conversations in the corridors at the inaugural Business of Soccer event in LA a few days ago.
The event - put on by Leaders and SBJ in collaboration with CONCACAF and Major League Soccer - brought together all the major powerbrokers in North American soccer ahead of a pivotal 15 months as the continent prepares to host the biggest ever Fifa World Cup.
On the agenda: capitalizing on the momentum the tournament will bring; building women's soccer into a commercial behemoth; oversaturation in the market; and an MLS calendar switch that could prove transformative.
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India's ambitions to stage the Olympic Games and become a sport-forward nation dominated conversation at last week's RCB Innovation Lab Indian Sports Summit, and Leaders' Content Director David Cushnan is joined by Portas Consulting's Nic Coward to reflect on a fantastic few days in Bangalore.
They consider how India's plan to host the Games in 2036 are progressing, the ways in which the plan is galvanising national and state governments, corporate brands and influential and wealthy figures across the country, and how Thursday's election of Kirsty Coventry as the next IOC President might alter the bidding landscape.
There's also a review of who said what on-stage at Bangalore's Padukone-Dravid Centre for Sports Excellence, including Virat Kohli's rare sit-down interview; husband and wife duo Vita and Jalaj Dani, who are transforming table tennis in India; Fifa's SVP, Director of Commercial Partnerships; and SURJ's new Chief Commercialization Officer, Chloe Targett-Adams.
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With horse racing's annual Cheltenham Festival playing out in the background, Jockey Club Partnerships Director Carey Weeks takes Leaders Editorial Director James Emmett on a tour of the Orchard, the racecourse's buzzing sponsor village.
The episode features on-the-ground conversations with sponsorship leaders from the likes of Brooklands Watch Company and Debenhams.
Later on, we hear from Leaders Managing Director Laura McQueen as she helps to launch the new 'Be the lead' initiative at an International Women's Day event in the plush surrounds of the Mandarin Oriental Hotel in Hyde Park.
Liesel Jolly, women's football lead for Visa, also joins the show to talk about sustainable investment into women's sport, and to shed some light on some new thinking behind women's football as a sponsorship proposition.
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With the new MLS season underway, Radhika Duggal joins Leaders’ Editorial Director James Emmett and Content Director David Cushnan to discuss the marketing activity at the centre of the league’s 30th anniversary.
She explains how the season-launch Game On campaign came to life, why a Super Bowl advert was just one of many touchpoints for it and why players - as creators, brands and influencers in their own right - are increasingly at the heart of how MLS markets itself.
Duggal also reflects on her first 10 months in the role. The former Pfizer, JPMorgan and Super executive shares her first impressions of the sports industry and considers what the CMO role looks like in sport versus the worlds of financial services and fintech.
To subscribe to Worth Knowing, the weekly sports industry newsletter from Leaders, visit: leadersinsport.com/newsletters
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Behind the scenes at F1's partner day, Leaders’ Editorial Director James Emmett and Content Director David Cushnan speak to senior brand executives from some of the sport's key sponsors.
You'll hear from Moët Hennessy's Sport Partnership Director, Vincent Borjun-Privé, on why experiences are at the heart of LVMH's new relationship with F1; Thomas Mulders, Global Sponsorships Manager at Heineken, on ten seasons of F1 partnership; Globant's Global Sports Partnerships Head, Nicolas Rey Petit and Global SVP, Valeria Abadi on why the fastest growing IT company in the world has become an F1 partner; Amazon Web Services' (AWS) Head of Motorsport Partnerships, Mike Aghataher, on how its partnerships with F1 and Ferrari work in lockstep; and Lenovo's Global Sponsorship Director, Lara Rodini, on why the brand chose F1 to sit alongside its Fifa World Cup partnership.
There’s also reflections on the highly-produced F175 show at the O2 Arena and why it’s unlikely to be a one-off, plus an analysis of F1's commercial health going into the 2025 season.
To subscribe to Worth Knowing, the weekly sports industry newsletter from Leaders, visit: leadersinsport.com/newsletters
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F1’s Chief Commercial Officer Emily Prazer and Director of Commercial Partnerships Jonny Haworth sit down with Leaders’ Editorial Director James Emmett and Content Director David Cushnan, during F1’s hectic launch week in London.
In a wide-ranging conversation on the commercial health and outlook for F1, they discuss the sport’s enviable global partner roster - including major new brands like LVMH, American Express, Santander and Kit Kat and, as well as new licensing partners like Lego.
Prazer breaks down her dual role as CCO and President of the Las Vegas Grand Prix, and explains how LVGP and F1’s teams are in the process of being integrated. They also discuss creativity in partner relationships and activations, their fresh focus on experiential and their desire to work with partners to expand F1’s footprint off track.
The conversation was recorded at F1’s partner day, at London’s Ham Yard Hotel on Monday 17th February.
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Sports media and marketing expert David Stubley, author of ‘Gamechangers and Rainmakers: How Sport Became Big Business’, joins Leaders Editorial Director James Emmett and Content Director David Cushnan, to discuss what there is to learn from the sports industry brands that no longer exist.
It’s a whistle-stop tour through decades of sports industry history, including the American Football League and its eventual merger with the NFL; Billie Jean King’s breakaway Virginia Slims Tour; Kerry Packer’s World Series Cricket; British Sky Broadcasting’s role in the launch of the Premier League; the rise and fall of Horst Dassler’s ISL; and the dotcom bubble burst that did for OnDigital, Quokka and Sportal.
There’s also time to reflect on a busy sports industry week: the Super Bowl in review; Uefa’s decision to go exclusive with Relevent and end a decades-long relationship with TEAM; and rumblings of new global basketball leagues.
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Leaders' Editorial Director James Emmett and Content Director David Cushnan share what’s worth knowing in the global sports industry this week.
They’re joined by Steve Gera, President and COO of Grand Slam Track, the new athletics series fronted by Olympic legend Michael Johnson. Gera shines a light on this week’s US media rights announcements for the first season, starting in April, and the calendar of Slams, beginning in Kingston, Jamaica and then moving to Miami, Philadelphia and Los Angeles.
He also discusses the challenges of building a start-up property, the dangers of going too big too soon, Grand Slam Track’s position as a disrupter in global athletics and why and how he’s targeting the youngest fanbase in sport.
Elsewhere, where the best Super Bowl parties in New Orleans this weekend might be and the remarkable early results of the auctions to decide the new investors in English cricket, as the sales process for the Hundred concludes.
To subscribe to Worth Knowing, the weekly sports industry newsletter from Leaders, visit: leadersinsport.com/newsletters.
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Leaders' Editorial Director James Emmett and Content Director David Cushnan share what’s worth knowing in the global sports industry this week.
They’re joined by Juan Delgado, CEO of Footballco, the 350-person digital media company that owns and operates online brands such as GOAL, Mundial and Kooora. He explains how audiences consuming football content are growing and morphing into fully-fledged communities, the monetisation models underpinning that growth and the football content trends and markets he’s keeping tabs on.
Elsewhere there’s time to reflect on the era of real estate-focused sports team owners and Fanatics’ plan to open its first global flagship collectibles and merchandise store, on London’s Regent Street.
To subscribe to Worth Knowing, the weekly sports industry newsletter from Leaders, visit: leadersinsport.com/newsletters
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Leaders' Editorial Director James Emmett and Content Director David Cushnan share what’s worth knowing in the global sports industry this week.
They’re joined by Rachel Knight, Co-Managing Director of Women’s Sports Group. She details the ins and outs of the media rights process WSG ran for the Women’s Super League, which resulted in October’s landmark deal which will see the BBC and Sky Sports paying a reported £65 million for the next five seasons of live coverage.
She reflects on the marketplace dynamics that impacted the lengthy negotiations, the clips carve-out for teams and players, what she would have done differently and the challenge of comparison, with the men’s game and the NWSL, as the deals were being stitched together.
There’s also time to chat about Sixth Street’s new women’s football multi-club ownership group; Juventus tapping into The King’s League; and FC Barcelona breaking the 20 million subscriber mark on YouTube.
To subscribe to Worth Knowing, the weekly sports industry newsletter from Leaders, visit: leadersinsport.com/newsletters
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Leaders' Editorial Director James Emmett and Content Director David Cushnan share what’s worth knowing in the global sports industry this week.
In the mix: The Australian Open’s Nintendo Wii tie-up and a new breed of alt-casts to complement - and in some cases circumvent - traditional broadcast rights arrangements; the debut of 3x3 women’s basketball league Unrivaled later this week, which is taking place, like the new TGL golf series, in a brand new broadcast-first venue; the launch of Kroenke Signature Properties, to sell sponsorships across all his sports properties including the LA Rams and Arsenal; and more evidence of London’s status as an events capital, as MLB releases economic impact details of last summer’s International Series at London Stadium.
To subscribe to Worth Knowing, the weekly sports industry newsletter from Leaders, visit: leadersinsport.com/newsletters
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Leaders' Editorial Director James Emmett and Content Director David Cushnan strap in for 2025, exploring what’s worth knowing in the global sports industry this week.
They’re joined by Ed Warner, Chair of UK Athletics between 2007 and 2017 and current Chair of GB Wheelchair Rugby and the 2026 World Team Table Tennis Championships, to discuss who’ll be the next President of the International Olympic Committee and the routes to victory for the seven candidates in the race. Warner sets up the background to March’s election, as outlined in his Sport Inc. newsletter.
There’s also time to discuss a proposal to turn Test cricket into a two-tier system; the dynamics of European basketball as IMG renews with the Euroleague; and whether China might be refocusing on football.
To subscribe to Worth Knowing, the weekly sports industry newsletter from Leaders, visit: leadersinsport.com/newsletters
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Leaders' Editorial Director James Emmett and Content Director David Cushnan are in reflective mood, as they review the stories of the sports industry year - as clicked on by you, the sports industry, in our weekly Worth Knowing newsletter.
They recall Netflix’s big commitment to sport (and entertainment); organisational chop and change at Manchester United; a stream of investment chatter; the proposed merger between the ATP and WTA tour; LVMH’s takeover of the Paris Olympics; George Pyne’s investment case for women’s sport; the rise of the Chief of Staff; the Saudi money steering the big decisions; campaigns that struck a nerve; rebrands that struck a chord; why you should fire your CMO; what makes a good CEO, and a whole lot more.
To subscribe to Worth Knowing, visit: leadersinsport.com/newsletters
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