Afleveringen
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Early Google and Facebook ads felt like a cheat code. Then the advantage disappeared.
AI chat platforms are introducing ads now, and this might be another early window. The real challenge is timing.
Today I’ll show you how to get that timing right and avoid the common traps I’ve seen across hundreds of SaaS companies.
Links from the Pod
Watch this video on YouTube
Subscribe to the Rob Walling YouTube Channel
MicroConf Europe September 21-23, 2026 in Reykjavik, Iceland
SaaS Institute
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Zijn er afleveringen die ontbreken?
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I surveyed 200+ founders making $1K-$100K+/month to find out how successful founders came up with their SaaS idea.
In this video I break down the 8 proven methods they used—with real examples from dozens of founders.
Spoiler: 72% found their idea through their work. Your next SaaS might be hiding in plain sight.
Links from the Pod
Watch this video on YouTube
Subscribe to the MicroConf YouTube Channel
Free 9-5 Audit (find your SaaS idea at your day job)
75+ Marketplace opportunities
Get early access to my upcoming book
SaaS Launchpad
Huge thanks to all of the folks who filled out the survey!
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SaaS is an incredible business model, with recurring revenue, high margins, and big exits. But there’s a dark side most founders don’t see until it’s too late.
In this ep, I break down the uncomfortable truths every founder should know before they dive in.
Links in the Pod:
Watch this video on YouTube
Subscribe to the MicroConf YouTube Channel
MicroConf Europe September 21-23 · Reykjavik, Iceland
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Rob Walling shares how he's seeing AI affect the SaaS landscape, explains why he doesn’t believe AI will ever kill SaaS, and outlines where the biggest opportunities are for ambitious bootstrapped founders today.
Links from the Pod
Watch this video on YouTube
MicroConf Mastermind Matching
Subscribe to the Rob Walling YouTube Channel
MicroConf Connect
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Is learning to code still worth it in 2026?
Rob Walling breaks down what’s actually happening in the industry, why coding is still one of the highest-leverage skills you can learn, and how he’d approach learning to code if he were starting from scratch today.
Links from the Pod
MicroConf Mastermind Matching
MicroConf Mastermind Guide
Watch this video on YouTube
Subscribe to the Rob Walling YouTube Channel
SaaS Launchpad and “The DNA of a Great SaaS Idea”
Frontend Mentor
Boot.dev
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In this video, Rob Walling breaks down 6 real reasons your MVP flopped from solving the wrong problem to over-promising what your product can’t yet deliver, and shows you exactly how to fix each one.
Links from the Pod
MicroConf US - Portland - Use Promocode ROB50 for $50 off
Watch this video on YouTube
Subscribe to the Rob Walling YouTube channel
SaaS Launchpad and “The DNA of a Great SaaS Idea”
The Mom Test
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Rob Walling shares the Certainty vs. Uncertainty Framework, the system he’s used to build six companies and invest in over 250 startups to help you stop mistaking “busy” for “effective,” and focus on what truly drives progress.
Links from the Pod
MicroConf Europe Tickets are on Sale - Reykjavik, Iceland - Sept 21-23rd, 2026
Watch this video on YouTube
Subscribe to the Rob Walling YouTube Channel
Episode 720 | How to Prioritize Your Focus (In Both Your Startup and Personal Life)
The SaaS Playbook
Buy Back Your Time
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Rob Walling breaks down the five phases of Product-Market Fit, showing how founders can identify where they are on the spectrum and what specific actions will move them forward.
Most founders think product-market fit is a switch that suddenly flips on, but it’s not!
Links from the Pod
TinySeed Application are open until 2/17/26
TinySeed Applications Live Q&A- February 11th, 10AM EST
Watch this video on YouTube
Subscribe to the MicroConf YouTube Channel
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Every founder is asking the same question: “Am I falling behind on AI?”
In this video, Rob Walling breaks down the five ways startups are using AI and which ones actually work. He covers everything from using AI as your core product to leveraging it for growth and operations, including real-world examples from SaaS founders.
Can’t find a developer, and now you’re frustrated with the hiring process?
G2i gives you access to over 8,000 pre-vetted engineers - no AI-generated resumes, just real, experienced candidates ready to join your team.
Start your 7-day free trial at https://g2i.co/microconf and mention MicroConf for $1500 off your first invoice!
Links in the pod:
Watch this video on YouTube
Subscribe to the Rob Walling YouTube Channel
Get Your Tickets for MicroConf Europe 2026
Get Your Tickets for MicroConf US 2026
Use promo code ‘ROB50’ to get $50 off your ticket.
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Hiring your first developer or engineer is a huge milestone and it’s easy to make costly mistakes.
In this video, Rob Walling shares the seven most common pitfalls founders face when hiring a developer for the first time, plus expert tips to help you build your startup team with confidence.
Can’t find a developer, and now you’re frustrated with the hiring process?
G2i gives you access to over 8,000 pre-vetted engineers - no AI-generated resumes, just real, experienced candidates ready to join your team.
Start your 7-day free trial at https://g2i.co/microconf and mention MicroConf for $1500 off your first invoice!
Links in the Pod:
Watch this video on YouTube
Subscribe to the Rob Walling YouTube Channel
MicroConf Masterminds
MicroConf Connect
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In this episode, Rob Walling shares why building alone is dangerous, what your real options are, and exactly how to surround yourself with other founders who can help you navigate the chaos without losing your mind.
Links from the Pod
Watch this video on YouTube
Subscribe to the MicroConf YouTube Channel
MicroConf’s Mastermind Matching Program
Get your free copy of the MicroConf Masterminds Guide
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Rob Walling chats with Harris Kenny, founder of OutboundSync, about how he took a low-code MVP and, with seed funding from TinySeed, scaled it into a SaaS business generating over $500K in annual recurring revenue — all in just one year.
Links in the episode:
Watch this video on YouTube
Subscribe to the MicroConf YouTube Channel
OutboundSync
TinySeed Accelerator Program
Bonus Coaching Call
TinySeed Tales Season 5
Startups for the Rest of Us Podcast
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Unlock the most effective homepage positioning framework used by top-performing SaaS founders. In this video, Anthony Pierri of Fletch PPM breaks down how to craft a homepage that instantly communicates what your product does, who it’s for, and why it matters, boosting clarity, conversions, and customer trust.
Perfect for founders and marketers looking to level up their SaaS website strategy.
Links from the Pod
Watch this video on YouTube
Subscribe to the MicroConf YouTube Channel
Get your ticket to MicroConf US 2026 | Portland, OR | April 12-14, 2026
MicroConf Events
Fletch PPM
Follow Anthony on Linkedin
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After 20 years building and exiting SaaS companies, Rob Walling looks back and pinpoints the 5 choices that made all the difference, from launching his first product to bootstrapping and exiting apps for life-changing money.
Links from the Pod
Watch this video on YouTube
Subscribe to the MicroConf YouTube Channel
Join MicroConf Connect
Startups for the Rest of Us Podcast
Rob's 10 Best Entrepreneurial Decisions (Full List Here)
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Rob Walling shares 6 founder regrets that didn’t just cost him money, they nearly derailed his business. From invisible mindset traps to avoidable missteps in hiring and decision-making, each one reveals something most founders don’t realize until it’s too late.
Links from the Pod
MicroConf Remote
MicroConf Events
Watch this video on YouTube
Subscribe to the MicroConf YouTube Channel
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In this episode, Rob Walling breaks down data-backed strategies to improve your trial funnel and explains why most SaaS founders should rethink freemium vs. free trial. Backed by insights from the nearly 700+ startups who participated in the State of Independent SaaS Report and 200+ of his own investments.
Links from the Pod
MicroConf US Tickets are on Sale
2024 State of Independent SaaS Report
MicroConf Connect
Watch this video on YouTube
Subscribe to the MicroConf YouTube Channel
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Plateaus are the death of SaaS; unless you know how to spot and beat them.
In this talk from MicroConf New Orleans in 2025, Rob Walling shares real data from 192 startups and reveals how to break through the 7 SaaS growth plateaus- including leaky funnels, high churn, lack of leads, and losing product-market fit.
Links from the Pod
MicroConf US 2026 Tickets are on sale!
MicroConf Remote Tickets are on Sale | November 5, 2025
Watch this video on YouTube
Subscribe to the MicroConf YouTube Channel
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In this episode, Rob reveals why selling to consumers (rather than businesses) is so freaking hard. He shares the only B2C SaaS strategy he would ever bet on, after starting 6 companies, investing in 224 SaaS startups, and writing 5 books on building life-changing businesses.
Links from the Pod
Watch this video on YouTube
Subscribe to the MicroConf YouTube Channel
MicroConf Mastermind Applications are Open
MicroConf Connect
Castos
Startups For the Rest of Us Podcast
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Rob read the comments. Every last one of them. 225+ and some were wild. He’s here to break it down, clear the air, and set the story straight.
Watch the video that caused all this https://www.youtube.com/watch?v=1rXXRdB3TJI&t=2s
Links from the Pod
MicroConf Masterminds
Watch this video on YouTube
Subscribe to the MicroConf YouTube Channel
TinySeed Portfolio
Rob's Books
Startups For the Rest of Us Podcast
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