Afleveringen
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Ever wonder what it means to be a thought leader, not just a content creator or influencer, someone recognized for deep ideas and trusted expertise?
In this episode, host Michelle B. Griffin sits down with Ashley Faus, a B2B marketer, writer, speaker, and author of the new book Human-Centered Marketing in the Age of AI, to discuss the term āthought leadershipā and what it takes to earn that title.
Ashley unveils her 4 Pillars of Thought Leadership⢠framework, a powerful model to help experts build trust, stand out, and drive business results, not fluff. From defining credibility to differentiating thought leadership from subject matter expertise or influence, Ashley makes the ambiguous clear and actionable.
In this episode, we cover:
~ Why the term āthought leaderā makes people cringe
~ The difference between subject matter experts, influencers, and thought leaders~ Where AI helps and where it hurts your thought leadership strategy
~ Tactical ways to build your presence (without posting every day)
~ Ashleyās top tip to get started: why meaningful LinkedIn comments still winWhether youāre just getting started or ready to scale your expertise into a trusted brand, this episode unpacks the difference between showing up and standing out.
Own Your LaneĀ® Recognition Roadmap
Ashleyās journey aligns with the four steps of the Own Your L.A.N.E.Ā® Framework:
⨠L: Launch Your Vision ā Follow the pull toward a deeper purpose
⨠A: Articulate Your Difference ā Define your positioning in a crowded space
⨠N: Navigate Your Brand ā Shape and share your brand online and offline
⨠E: Elevate Your Authority ā Establish trust with audiences and open new doorsš LINKS
⢠Ashleyās 4 Pillars of Thought Leadership Framework
⢠Ashley's book, Human-Centered Marketing in the Age of AI
⢠Connect with Ashley on LinkedIn: https://www.linkedin.com/in/ashleyfaus
⢠Get free personal brand resources: https://michellebgriffin.comThe Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Ever felt the pull toward a new path, a passion project, business, or message, but kept waiting for the āperfect timeā to start?
In this episode, host Michelle B. Griffin sits down with Bernie Borges, speaker, executive leadership coach, podcast host, and founder of Fulfilled@Work, who shares how he stepped into a bold new lane before he felt fully ready.
From launching a podcast while still in corporate, to building a leadership framework, to walking away from a full-time role to pursue his mission, Bernie shares the full behind-the-scenes of how he put himself out there and turned passion into purpose and visibility into authority.
In this episode, we cover:
00:00 ā Intro: The power of starting before youāre ready
03:15 ā Bernieās backstory: From VP of content to fulfillment-focused founder
07:20 ā How podcasting helped him find his true lane
10:40 ā The moment he knew it was time to pivot
14:25 ā Positioning: Carving out space in a saturated niche
19:30 ā Building brand presence through content, podcasting, and partnerships
24:10 ā The mindset shift that helped him push past fear and visibility blocks
28:45 ā Frameworks + thought leadership: why you need one
32:30 ā Elevating authority: what builds trust and recognition
37:00 ā Bernieās long game and vision ahead
42:10 ā Key takeaways for owning your lane and taking that first stepWhether you're still in a corporate role or already building your thought leadership brand, Bernieās story is a powerful reminder that clarity comes through action, and your lane is waiting.
Own Your LaneĀ® Recognition Roadmap
This episode highlights all four steps of the Own Your L.A.N.E.Ā® frameworkābecause Bernie models what it looks like to launch, articulate, navigate, and elevate over time:
⨠L: Launch Your Vision ā Follow the pull toward a deeper purpose
⨠A: Articulate Your Difference ā Define your positioning in a crowded space
⨠N: Navigate Your Brand ā Shape and share your brand online and offline
⨠E: Elevate Your Authority ā Establish trust with audiences and open new doorsš LINKS
⢠Visit Bernieās website: https://midlifefulfilled.com
⢠Connect with Bernie on LinkedIn: https://www.linkedin.com/in/bernieborges
⢠Get free personal brand resources: https://michellebgriffin.comš§ Be sure to follow the podcast and leave a review so more experts like you can Own Your LaneĀ® and build a visibility-driven brand of impact.
The Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Zijn er afleveringen die ontbreken?
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Want to build authority and get visible using video? As an expert ready to put yourself out there on YouTube, yet may feel stuck in overthinking or perfectionism, this is your step-by-step beginnerās guide.
In this week's episode, host Michelle B. Griffin is joined by Vicki OāNeill, CEO of KenKay Marketing and YouTube strategist, who shares how she went from hiding behind her momās leg as a shy child to now teaching others how to confidently grow their brand and visibility using YouTube.
In this episode, we cover:
00:00 ā Welcome + why video is your next best move
03:20 ā Vickiās story: From introvert to YouTube authority
06:45 ā The mindset shift that helped her stop hiding
08:50 ā Why YouTube is a powerful platform for experts
12:15 ā First steps: Strategy + research (without overthinking!)
15:40 ā The danger of perfectionism and how to overcome it
19:00 ā Creating a realistic content plan (and sticking with it)
22:45 ā The power of consistency and content batching
26:00 ā Tools + tech you need to get started (spoiler: itās simple)
30:00 ā Finding video topics that attract the right audience
36:10 ā Staying motivated, specific, and in your own lane
40:00 ā Key takeaways + how to connect with VickiWhether you're just getting started or looking to be more consistent, Vicki shares practical advice, personal stories, and powerful encouragement to help you own your brilliance and show up boldly on YouTube.
Own Your LaneĀ® Recognition Roadmap
Each episode of the podcast highlights one of the four steps of the Own Your L.A.N.E.Ā® Recognition Roadmap, and today we focus on Elevating Your Authority by using YouTube to be seen, known, and trusted as a leading voice in your niche.
⨠L: Launch Your Vision ā Follow the pull toward a deeper purpose
⨠A: Articulate Your Difference ā Define your positioning in a crowded space
⨠N: Navigate Your Brand ā Shape and share your brand online and offline
⨠E: Elevate Your Authority ā Establish trust with audiences and open new doorsLINNKS
⢠Connect with Vicki OāNeill on LinkedIn: https://www.linkedin.com/in/vickioneill
⢠Free personal brand resources: https://michellebgriffin.comšļøBe sure to like, subscribe, and hit the bell for weekly episodes that help you get visible, build your brand, and Own Your Lane.Ā®
The Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Now is the time to stop overthinking LinkedIn and start becoming visible and known for your expertise business as a B2B founder and expert.
Whether you're just getting started on the platform or want to become more consistent, this episode is for you. Learn how to overcome your most pressing fears about putting yourself out there on LinkedIn, the 3 tips to starting small and staying consistent, plus our best advice for differentiating your content in the age of AI.
Each episode of the Own Your LaneĀ® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.
⨠L: Launch Your Vision ā Follow the pull toward a deeper purpose
⨠A: Articulate Your Difference ā Define your positioning in a crowded space
⨠N: Navigate Your Brand ā Shape and share your brand online and offline
⨠E: Elevate Your Authority ā Establish trust with audiences and open new doors
This week, we're focusing on "A- Articulate Your Difference" with host Michelle B Griffin and expert guest, author, and UK-based LinkedIn trainer Sarah Clay who is here to tell us exactly how to get over ourselves and get out on LinkedIn, in a way that feels doable, relatable and repeatable.LINKS
Connect with Sarah Clay on LinkedIn
Sarah's Book, Employee Advocacy on LinkedIn
The Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Tired of overthinking that big idea, project or business book you want to write to amplify your authority and thought leadership?Good news: this episode will get you unstuck and on your way to writing your business book.
Each episode of the Own Your LaneĀ® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.
⨠L: Launch Your Vision ā Follow the pull toward a deeper purpose
⨠A: Articulate Your Difference ā Define your positioning in a crowded space
⨠N: Navigate Your Brand ā Shape and share your brand online and offline
⨠E: Elevate Your Authority ā Establish trust with audiences and open new doors
This week, we're focusing on "E-Elevate Your Authority" with host Michelle B Griffin and expert guest, author and executive ghostwriter Emily Crookston, PhD., who is here to tell us exactly how to get our "unwritten' works out there to build your personal brand and business.
If you're a classic overthinker, overwriter, procrastinator, or perfectionist, we'll help you get over this and write that book.
From Emily's three tips that sabotage us to her Big Ideas extractor method, she will walk us through her process and latest book, UNWRITTEN: The Thought Leader's Guide to Not Overthinking Your Business Book, plus free course, you're on your way to growing your authority as a woman in business.LINKS
Connect with Emily Crookston on LinkedIn
The Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Is becoming a speaker on your dream board? Is it Good news: it's time to STOP chasing your dreams and bet on yourself to make it happen.
Each episode of the Own Your LaneĀ® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.
⨠L: Launch Your Vision ā Follow the pull toward a deeper purpose
⨠A: Articulate Your Difference ā Define your positioning in a crowded space
⨠N: Navigate Your Brand ā Shape and share your brand online and offline
⨠E: Elevate Your Authority ā Establish trust with audiences and open new doorsThis week, we're focusing on "E-Elevate Your Authority" with host Michelle B Griffin and expert guest Lisa M Dublin, keynote speaker, certified life coach, poet and author who more than a year ago bet on her self and her speaking career.
Now, she's traveling overseas to perform on stage, inspiring audiences with her message and poetry and raising her expectations for herself.
She'll share her inspiring story and how you can bet on yourself and start sharing your message on stage.LINKS
Connect with Lisa M Dublin On LinkedInLisa M Dublin's Website
The Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Youāre brilliant at what you doāso why are others getting the recognition and opportunities you deserve? Maybe youāre even showing up, networking, and trying to build your brand, but youāre still not where you want to be.
On this week's episode, I'm excited to share the launch of my new book, Position Yourselfāthe personal branding planner and the first book in the Own Your LaneĀ® series designed to help brilliant professionals break free from obscurity and become noticed, known, and chosen for what they do best.
It's an Amazon #1 Best-Seller In Global Marketing, which means I'm beyond happy, so it lands in more hands of those ready to get out there in a bigger way.
Today's episode is the recent book launch live show, where I was interviewed on the new book:
You'll learn what the book is and isn't Who it's for, and why it's needed nowThe three bonuses that are includedEach episode of the Own Your LaneĀ® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.
L: Launch Your Vision ā Lead with clear intention and purpose
A: Assert Your Difference ā Define what uniquely sets you apart
N: Navigate Your Presence ā Shape your personal brand foundation
E: Elevate Your Authority ā Grow impact and influence with publicityAnd today's episode shares the first step you need to get out there. Let me know what you think; share a picture of you and the book for the upcoming Own Your Lane Global Wall of Readers.
LINKS
Position Yourself Planner Book
Book Launch Article
The Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Want to be seen as an authority in your field? It won't happen with a "do it all, all or nothing" beliefs and behaviors.
Yes, you read that right.
Many high-performing experts and leaders believe working harder and taking on more tasks is the key to recognition and promotion. This often leads to burnout rather than respect or advancement.
If you want to 'own the room," you must "own yourself"āfirst taking stock of what's important, setting boundaries, focusing on high-impact activities, and creating space to think and lead effectively so your best and brightest self leads the way.
Each episode of the Own Your LaneĀ® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.
L: Launch Your Vision ā Lead with clear intention and purpose
A: Assert Your Difference ā Define what uniquely sets you apart
N: Navigate Your Presence ā Shape your personal brand foundation
E: Elevate Your Authority ā Grow impact and influence with publicity
This week, we're focusing on "L- Launch Your Vision" with host Michelle B Griffin and expert guest Sharon Ehrlich, the CEO and Founder of Living While Leading, a premier executive coaching practice for deep talk, real talk chat for those who want their professional journeys to be on their terms and timelines.
Tune in for the actionable framework and practical ways to own the room and "own your lane" of fulfillment, opportunity, and influence.
LINKS
Sharon Ehrlich on LinkedIn
Sharon Ehrlich's WebsiteThe Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Want to write a book to share your business message? But think, "Nah, not me." It's too long and too complicated. Why bother?
Good news: For those who want to share their gifts, brilliance, or message, a mini book is your ticket to sharing your work in months, NOT years.
Each episode of the Own Your LaneĀ® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.
L: Launch Your Vision ā Lead with clear intention and purpose
A: Assert Your Difference ā Define what uniquely sets you apart
N: Navigate Your Presence ā Shape your personal brand foundation
E: Elevate Your Authority ā Grow impact and influence with publicity
This week, we're focusing on "E- Elevate Your Authority" with host Michelle B Griffin and expert guest HR (human resources) consultant and public speaker Gehan "G" Haridy-Ardanowski, founder of Golden Synergy Touch Consulting. Although a book was NOT on her radar, G wrote and published an Amazon #1 bestseller in just four months.
She's here to share her best-selling mini-book for those interested but unsure how to do it. As G says, "This can work even when starting smaller than you think. And it's not as dawning as it needs to be, or they think it should be."
If a business nonfiction book is on your radar, learn how she did it so you can share your wisdom with the world in months, not years.
LINKS
Connect with Gehan on LinkedIn
Gehan's Website
Gehan's BookThe Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Ready to make 2025 the year you say YES to becoming visible and building your LinkedIn presence?
Each episode of the Own Your LaneĀ® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.
L: Launch Your Vision ā Lead with clear intention and purpose
A: Assert Your Difference ā Define what uniquely sets you apart
N: Navigate Your Presence ā Shape your personal brand foundation
E: Elevate Your Authority ā Grow impact and influence with publicity
This week, we're focusing on step "E-Elevate Your Authority" with host Michelle B Griffin and expert guest Ivana Todorovic, founder of AuthoredUp, to discuss the latest strategies, data, and roadmap for positioning yourself on LinkedIn and beyond in 2025.Hereās a sneak peek at what we covered:
Whatās working now: The most effective strategies for growing your LinkedIn presence.What doesn't work anymore: Outdated tactics that no longer deliver results.Content formats gaining traction: Discover the content types currently getting the most engagement.The roadmap to personal branding: How to confidently jump-start your personal brand in the new year.Tune in for the full conversation and get actionable tips to kickstart your LinkedIn strategy for 2025.
LINKS
Own Your Lane Newsletter Article on This Interview with All the Tips Your Need to Know
Michelle B Grifin on LinkedIn
Ivana Todorovic on LinkedIn
AuthoredUp WebsiteThe Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
How do you balance posting on social media without feeling cringy and spammy?
And if you work in buttoned-up industries? Yes, it can be done! It's all about showcasing storytelling that shares a lesson, drives a point, and builds your authority.
Each episode of the Own Your LaneĀ® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.
L: Launch Your Vision ā Lead with clear intention and purpose
A: Assert Your Difference ā Define what uniquely sets you apart
N: Navigate Your Presence ā Shape your personal brand foundation
E: Elevate Your Authority ā Grow impact and influence with publicity
This week, we're detailing "N-Navigate Your Presence" with host Michelle B Griffin and expert guest Jennifer Belmont Jennings, a trust and estate attorney who has mastered the art of storytelling on LinkedIn and Instagram.
She has a gift for turning an often unrelated concept into a hilarious but essential lesson in tax and finance. Jennifer has a gift for turning an often unrelated concept into a hilarious but essential lesson in tax and finance.
She's here to share her story of putting herself out there, how to post content with the story, and her best tips to share your authority as a creator, author, and media expert source.
ABOUT JENNIFER BELMONT JENNINGS
Jennifer is an Estate Planning Attorney at MGD Law. Her practice includes estate and wealth planning for those looking to build and protect their legacies.
She has made several media appearances discussing estate planning and finances. She has been quoted in US News, Money, USA Today, ThinkAdvisor, AARPās Senior Planet, and Town & Style Magazine. Jennifer is also the co-author of Women in Law: Discovering the True Meaning of Success.
As a committed community volunteer, she serves on the Board of Directors for several local nonprofits and was named a 40 Under 40 by the St. Louis Business Journal for 2020.
LINKS
Connect with Jennifer on LinkedIn
Jennifer's Firm WebsiteThe Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Doing work that doesnāt align with your āwhyā or light can be deeply unsettling. But it DOESN'T have to be. You have the power and choice to step out of the rut and find the work that lights you up.
Each episode of the Own Your LaneĀ® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.
L: Launch Your Vision ā Lead with clear intention and purpose
A: Assert Your Difference ā Define what uniquely sets you apart
N: Navigate Your Presence ā Shape your personal brand foundation
E: Elevate Your Authority ā Grow impact and influence with publicity
This week's show covers "L-Launch Your Vision" with host Michelle B. Griffin and expert guest Lisa McGuire on personal brand reinvention.
Lisa McGuire is a speaker, personal brand strategist, award-winning business storyteller, and reinvention guide who mentors those ready to embrace their next act in life.
We'll discuss how to align your personal brand with your purpose and paycheck sharing: how
1. Reinvention doesn't mean you must burn everything down and start over again.
2. People feel the pull to reinvent themselves for many reasons. Based on what is happening worldwide, we are at an all-time high for this.
3. Reinvention is a process that requires reflection, patience, and "doing the work."
LINKS
Connect With Lisa McGuire on LinkedIn
Lisa's ReImagine the New You QuizThe Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Do you struggle with the pressure to niche down, feeling like youāre supposed to be an expert in just one area? Youāre not alone. Many high-level professionals wrestle with "expert syndrome," doubting their expertise and sticking to what feels safe.
Each episode of the Own Your LaneĀ® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.
L: Launch Your Vision ā Lead with clear intention and purpose
A: Assert Your Difference ā Define what uniquely sets you apart
N: Navigate Your Presence ā Shape your personal brand foundation
E: Elevate Your Authority ā Grow impact and influence with publicity
This week, we're detailing "A-Assert Your Difference" with host Michelle B Griffin and expert guest Humaira Akhter for a real-talk discussion where we debunk the myths that hold many of us back.
We'll share stories of leaders who grew from their focused beginnings into broad, influential figures. Weāll also address the challenges of "expert syndrome" and how you can harness your diverse skills and passions to build a unique and powerful personal brand.
Whether you're just starting or looking to expand your reach, this conversation will give you the insights and inspiration you need to claim your expertise confidently. Embrace the power of your multifaceted talents without being boxed in or held back by the cliche advice.
ABOUT MICHELLE B. GRIFFIN
Michelle is a personal branding speaker, author, and podcaster who empowers professionalsāespecially women in businessāto become visible and top of mind with personal branding to Own Your Lane⢠for next-level opportunities.
ABOUT HUMAIRA AKHTER
With over two decades of experience in corporate branding and marketing, Humaira Akhter is a seasoned Growth Strategist. From small startups to multi-million-dollar proposals, Humaira has honed her expertise in design, branding, and streamlining digital/print assets.
Humaira's Website
Connect With Humaira on LinkedInThe Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
There's no escaping this truth: People assume you're a leader when you're a strong communicator, speak well, and present well. And they're much likelier to listen to you and buy into your ideas when you're confident and compelling.
That's why honing your skills is critical to being confident on video ā whether it's a presentation on Zoom, speaking on stage, on a virtual keynote, serving on a virtual panel, or recording an educational or promotional video for your website or social media feeds.
Each episode of the Own Your LaneĀ® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.
L: Launch Your Vision ā Lead with clear intention and purpose
A: Assert Your Difference ā Define what uniquely sets you apart
N: Navigate Your Presence ā Shape your personal brand foundation
E: Elevate Your Authority ā Grow impact and influence with publicity
This week, we're focusing on "N-Navigate Your Presence" with host Michelle B Griffin and expert guest Susan Siravo, a former TV anchor, reporter, and social media strategist, who will share her best industry secrets so you can go from feeling like a "deer in the headlights" to "dazzling on screen."
As Susan says, being confident on camera is "a skill that everyone should work to develop."
Susan has a free course for us, " Don't be a Deer in the Headlights" - Learn to Dazzle on Camera Instead! (In just over an hour, link below)
š„ WATCH THE VIDEO INTERVIEW
LINKS
Connect with Susan Sivaro on LinkedIn
SusanSivaro.com
Susan's FREE Confident on Camera CourseThe Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Welcome to another episode where we spotlight female experts, founders, and entrepreneurs who are building their visibility, personal brands and thought leadership.
Today, I'm highlighting one of my clients, Tanya Windman, who shares her journey of leaving corporate to launch her new consultancy, Windy & Co.
Like Tanya, you may be interested in launching your business or pursuing your creative endeavors, but what path should you take? With so many interests, ideas, and possibilities, how do you know what lights you up, what's most needed, and how to attract clients?
Tanya faced these questions, and this episode details her journey and our work together. From our 'scientific' approach to uncovering your "golden thread" to Tanya's personal evolution framework to her brilliant "creative sandbox system," we share her story and how she attracted clients in her testing mode.Finding clarity and fulfillment is beautiful, but action is your best strategy and system. This is an empowering and actionable episode, especially for my emerging entrepreneurs.
LINKS
Tanya Windman @ WindyandCo.com
Connect with Tanya Windman On LinkedIn
Connect with Tanya Windman On InstagramThe Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Don't let being an "introvert" keep you from getting visible and marketing your business. News flash: it's a self-limiting belief that's stopping you from greater opportunities.
The good news is that many standout women experts and entrepreneurs are highly successful, and this doesn't stop them, including Brenda Meller, founder of Meller Marketing.
Join host Michelle B Griffin as Brenda shares her story of "owning her lane" and how she successfully markets and grows her LinkedIn coaching and training business as a self-described "introvert."
We'll share actionable tips for getting out there and leveraging your unique strengths to become visible while marketing yourself and your business.
LINKS
Connect With Brenda Meller on LinkedIn
Meller MarketingThe Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Is it hard to communicate what you do so the right people notice? Are you tired of missing out on opportunities and clients that you deserve?
Join host Michelle B Griffin and guest Natalie Hales, a brand strategist for financial advisors, for this deep dive on niche positioning your personal brand to stand out in a crowded field.
Learn how Natalie carved out her differentiation to be the ONLY brand strategist in her field and how you can do the same.Two brand strategists walk you through the foundational steps to being noticed, known, and remembered.
We'll chat about her story and how to:
š Narrow Lane for More Visibility
š Brand Yourself for Better Engagement
š Tell Your Stories for Optimal ConversionsThe Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Welcome to another episode where we spotlight female experts, founders, and entrepreneurs who are building their visibility, personal brands, and thought leadership.
Today, I'm highlighting one of my clients, Shari Biery, who shares her journey to uplevel herself and her business by getting more premium positioned to set herself apart in the health and wellness coaching field.
Shari was ready to bet on herself with her It's Your Turn, published in October 2024; she knew her brand and professional story needed to better align with her new role as an author and keynote speaker.
Today, we'll chat about her journey of building her business, personal brand, and thought leadership, and she'll share her invaluable tips and insights I know you'll find empowering and actionable.
LINKS
ShariBiery.com
It's Your Turn Book - publishing September 2024The Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Guesting on LinkedIn livestream shows is one of the fastest ways to skyrocket your visibility and authority on the business platform of a billion professionals.
It's an untapped publicity channel with numerous benefits and opportunities that can boost your brand and business. This week's episode will walk you through the do's and don'ts and fast-track you to landing your first guest spot.
Join host Michelle B Griffin and Gillian Whitney, 4x author, LinkedIn Live strategist, and Business Book Coach, on pitching yourself as a guest on LinkedIn Live shows.
Gillanās new book, "LinkedInĀ® Live Guest Mastery," shares her best secrets for leveraging the power of LinkedIn Live to grow your business so you can confidently make a lasting impact on your audience.
You'll learn how to:
⢠Choose the right shows to showcase your expertise
⢠Prepare for your interviews like a pro
⢠Engage with the host and audience in real-time
⢠Repurpose your appearances into valuable content
⢠Build lasting relationships with hosts and fellow guests
⢠And so much more
LINKS
Connect with Gillian Whitney on LinkedIn
Gillian's LinkedIn Live Stream Guest Mastery Book
Find LinkedIn Livestream ShowsThe Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn -
Are you considering launching a podcast to boost your visibility, brand, and thought leadership?
What high-level considerations, trends, and updates are needed before you launch?
Join host Michelle B Griffin and podcast expert Traci DeForge, founder of Produce. Your Podcast, as we discuss what's needed to launch your show and what's not in the critical age of AI and attention spans at an all-time low.
She'll share all the industry gems so you can get out there and start building your podcast soon, plus grab her newsletter for industry tips and resources.
LINKS
Connect with Traci Deforge on LinkedIn
Produce Your Podcast WebsiteThe Own Your Lane⢠Podcast
Hosted by keynote speaker, author, and LinkedInĀ® visibility expert Michelle B. Griffin, this podcast helps professionals grow their influence, visibility, and brand authority for business success.
As founder of Brand Leaders and creator of the Own Your Lane⢠Recognition Roadmap, Michelle speaks and trains experts, leaders, and organizations to stand out with thought leadershipāon LinkedIn, on stage, and in the media.
š¤ Book a chat with Michelle to discuss speaking or workshops to scale visibility, influence, and business growth. MichelleBGriffin.com/chat
WEBSITE: MichelleBGriffin.com
GET VISIBLE ON LINKEDIN: Free Audio Masterclass
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn - Laat meer zien