Afleveringen
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This isnât a clinical episode, itâs a human one.
Kenneth Hines, known online as Professor Hines, is a celebrity photographer with a global portfolio. Despite depending on his eyes to make a living, he quietly lived with deteriorating vision, avoiding the eye doctor for over a decade. It wasnât cost. It wasnât access. It was something deeper.
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Some patients walk out feeling wowed. Others walk away â and never come back. Whatâs the difference? Itâs not your prices. Itâs not your credentials and the experience.
In this eye-opening episode of Power Hour, Eugene Shatsman sits down with Shareef Mahdavi â industry consultant, speaker, and author of Beyond Bedside Manner â to expose one of the most overlooked (yet most profitable) parts of practice growth: the patient experience.
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Zijn er afleveringen die ontbreken?
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Optometry is facing some of its biggest challenges yet â from Medicare reimbursement cuts to scope expansion battles and new legislative threats that could redefine the profession. If you think these issues wonât impact your practice, think again.
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Forget routine exams â eye careâs future just walked off the showroom floor at Vision Expo East 2025, and we've got your VIP ticket right here. Host Eugene Shatsman caught up with top executives from CareCredit, ZEISS, Silhouette Optical, and RevitalVision to uncover the innovations that had the industry buzzing. Whether itâs turning patient conversations into profitable treatments, groundbreaking lens technology, eco-conscious eyewear, or brain-training breakthroughs, this is your chance to tap into what's next â before your competitors do.
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Most practices stop at routine eye exams â but what if your practice could unlock new (cash-pay) revenue streams and provide high-value specialty care without feeling like youâre selling to patients?
Dr. Jordan Dau started Dau Family Eyecare from scratch, transforming it into a technology-driven, specialty-focused practice that sees 100-150 patients per week and is expanding to a second location. In this episode, recorded live from Vision Expo East in Orlando, Dr. Dau shares how he structures patient interactions to seamlessly integrate specialty services â so they feel like the next natural step, not a sales pitch.
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Building a thriving optometry practice isnât about luck â Itâs about strategy, efficiency, and data-driven decisions. Dr. David Cockrell has spent over 40 years refining the formula for success, turning his practice into a 12,000 sq. ft. powerhouse where five doctors each see 40 patients a day, without sacrificing quality of care.
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Innovation isnât just reshaping techâitâs transforming eye care, and your practice can be at the forefront. Ruth Yomtoubian, innovation leader at VSP, joins Eugene Shatsman to discuss the cutting-edge trends shaping eye careâs future. Fresh from CES, the worldâs largest tech showâshe reveals how AI, data, and multi-sensory tech are redefining healthcare and why optometrists need to take notice.
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How will the economy shape your practice in the next five years? In this live-recorded episode of Power Hour, host Eugene Shatsman and industry expert Dr. Jason Lake break down the economic trends and cost management strategies that will define the future of optometry. Recorded after attending a series of impactful industry lectures on economic forecasts, tariffs, and inflation, this episode brings you real-time insights tailored for optometry professionals.
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Optometry is evolving, and the data is clear - 2025 is the year to take action.
In this weekâs Power Hour, Eugene Shatsman hosts Ashley Mills, CEO of The Vision Council, and Alysse Henkel, VP of Research & Insights, to uncover two game-changing topics: the revamped Vision Expo East 2025 and exclusive, hot-off-the-press industry data.
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Industry leader Jamie Rosin scaled his practice to over 50 locations and grew revenue by millions. Want to learn the exact strategies he used? Keep reading.
This episode is all about driving exponential growth in optometry practices - not through guesswork or big leaps, but through small, impactful changes in critical areas. Together, host Eugene Shatsman and Jamie reveal the strategies, metrics, and behaviors that transform a $1M practice into $1.65M while minimizing costs and maximizing profitability.
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Optometry has transformed significantly over the last 13 years, but are you adapting quickly enough? In the first episode of Season 13 of Power Hour, host Eugene Shatsman sits down with the showâs original host, Dr. Gary Gerber, to reflect on the past, unpack lessons learned, and craft a plan for 2025.
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Are you leaving revenue on the table?
In this weekâs Power Hour, Dr. Chris Wolfe reveals how rethinking your metrics can transform your practice. This isnât just about working harder - itâs about uncovering the hidden potential in your patient care and business strategy. Dr. Wolfe explains how to use key metrics like revenue per OD hour, patient lifetime value, and prevalence data to uncover hidden growth opportunities in your practice.
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What if the key to growing your practice was reimagining your entire approach to business? In this episode of Power Hour, host Eugene Shatsman welcomes Ross Bernstein, a renowned business strategist and keynote speaker who has worked with Fortune 500 companies and top organizations worldwide. Drawing from over 25 years of experience and lessons learned from interviewing thousands of top athletes and business leaders, Ross delivers practical, actionable strategies to help you rethink how you approach practice growth.
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Are you ready to rethink how your practice generates revenue per patient? Most strategies focus on optical sales, capture rates, or multiple pair promotions - but what if thereâs a completely different way to approach it? Dr. Todd Cohan shares his exact formula for transforming comprehensive exams into significant additional revenue through his unique strategy.
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Have you ever wondered if dropping a vision plan could actually help your practice grow? Itâs a tough decision, but one that could reshape your patient relationships and increase your practiceâs revenue. In this weekâs Power Hour episode, Eugene Shatsman speaks with Steve Alexander, a consultant with over 20 years of experience in eye care, to tackle the question so many optometrists wrestle with.
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AI is everywhere you turn these days, but letâs face it - talking about it and actually putting it to work are two very different things. Weâre past the stage of âshould I be thinking about AI?â and firmly in the âwhat can I realistically do with AI right now?â zone. The truth is, if youâre not figuring this out, you risk falling behind.
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Are technology purchases in your practice delivering the value they promised, or are they just âwhite boxes in the closetâ? In our latest episode of Power Hour, Eugene Shatsman talks with David Keith, a 25-year industry veteran and technology consultant, who breaks down the common pitfalls and winning strategies for making technology work for you.
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