Afleveringen

  • Hey Prescribing Success listeners, today’s episode is a fun one—and honestly, one of my favorites. I’m sharing some unexpected but powerful business insights that came from a conversation with my 9-year-old daughter, Lily. Yep, you read that right! After watching her light up over a new tumbling class, I couldn’t stop thinking about how her experience connects perfectly to how we should be running our businesses. So, I turned it into this episode for you.


    Topics Covered:

    Why innovation and variety keep your audience engaged (and why doing the same thing over and over can backfire)How fast wins build trust, excitement, and long-term loyalty from your clientsThe power of creating an experience, not just delivering a serviceReal-life examples—from pedicures to flower deliveries—that show how small touches make a big impactA quick reflection: Is your business keeping people excited, challenged, and rewarded?

    If not, don’t worry—you’re not broken, but it might be time to shake things up.


    Next week, I’ll dive into how to keep your clients coming back for more, so stay tuned!


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com

    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


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    Hosted on Acast. See acast.com/privacy for more information.

  • Hey friends! We’re back with another episode in our mini-series on The Power of Automation in Online Business—and today, we’re diving into a game-changer: automating deadlines and checkouts. This is the behind-the-scenes magic that helps boost conversions, reduce manual work, and make your online sales process seamless. If you’re running an online business and not automating these, you’re leaving money on the table!


    Topics Covered:

    Using Deadline Funnels to create urgency and boost conversions with personalized expiring offers.Automating cart open & close access so only paying students get in (and no latecomers sneak through!).Recovering lost sales with abandoned cart emails (because life happens, and people need reminders!).Leveraging Zapier & other automation tools to streamline course enrollments and community access.The importance of keeping a personal touch—automation is great, but human connection still matters!

    If you’ve been looking for ways to make selling easier and more effective, this one’s for you!

    Tune in and let’s get your checkout process working for you—on autopilot. 🚀


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


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    Hosted on Acast. See acast.com/privacy for more information.

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  • Welcome back, Prescribing Success friends! In today’s episode, we're diving into the world of webinar automation—because let's be real, manually handling registrations, confirmations, and Q&As can get overwhelming fast. If you’re running webinars or live Q&As in your business, these automation strategies will help you streamline the process, increase attendance, and save your sanity. Let’s break it down!


    Topics Covered:

    How to automatically add registrants to Zoom and trigger email sequences effortlessly.Why multiple reminders (email + text) are key to getting people to actually show up.How automation can handle FAQs while still keeping that personal touch.Why text reminders are a game-changer in today’s digital age.The sweet spot between efficiency and engagement for maximum conversions.

    If you’ve been wanting to simplify your webinar process without losing connection with your audience, this episode is packed with tips you can start using right away.


    Tune in now! 🎧

    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • Hey friends! Can you believe we’ve hit episode 50? Today, we’re diving deep into one of the most powerful automation tools for your business: email sequences and reminders. If you missed episode 49, go check it out—we covered the seven must-have automations for your business. Now, we’re zooming in on email marketing and how you can use it to engage, nurture, and convert your audience with less manual work.


    Topics Covered:

    The three essential email sequences you needHow to build anticipation and position your course in your pre-launch emailsThe best objection-handling and social proof emails to send during your live launchWhy nurturing non-buyers after launch is just as important as welcoming new studentsThe power of email segmentation and how to tweak your messaging based on engagement

    Pro tip: If you’re not automating your email sequences yet, start one step at a time—don’t overwhelm yourself! And stay tuned for next week’s episode, where we’ll talk about automating webinars for an even smoother launch process.


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • Hey friends! This week on Prescribing Success, we’re diving into a game-changing topic: automation in your business. If you’re feeling overwhelmed with all the moving parts of running an online business, automating key systems can free up your time and create a smoother, more profitable operation. In this episode, I’m breaking down seven key areas you should automate to make your business work for you—not the other way around!


    Topics Covered:

    How to set up an automated system to attract leads and build relationships through email sequences.The importance of sales funnels, order bumps, upsells, and even a thank-you video to boost engagement.Automate course access, welcome emails, and progress tracking to keep students engaged.Using chatbots, help centers, and automation tools to streamline customer service.Track your business performance with automated reports, surveys, and key metrics.Save time with scheduling tools, AI-assisted content, and repurposing strategies.Use platforms like Monday.com or Asana to keep tasks organized and automate workflows.

    This is just the beginning of our Power of Automation series! Stay tuned for deep dives into each topic in the coming weeks.


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • Hey friends! In this episode, we’re diving into a hot topic: pricing your online course. This is something I get asked about all the time, so I’m breaking it down into three key tips to help you confidently set the right price. Whether you're just starting out or tweaking your pricing strategy, these insights will help you balance market expectations, costs, and the true value of your expertise.


    Topics Covered:

    Research competitors, identify your unique value proposition (UVP), and consider your audience’s spending power.Price your course based on development costs, your expertise, and a solid profit margin. (You’re running a business, not a hobby!)Use A/B testing, payment plans, and bonuses instead of discounts to find the sweet spot that works best.Think launch bonuses, pay-in-full perks, and limited-time offers to encourage early enrollments.Ask students about the perceived value of your course and adjust accordingly for future launches.

    Pricing is a balancing act, but with the right approach, you can confidently charge what your course is worth while attracting the right students.


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • Hey Prescribing Success family! In this episode, we're diving into the sometimes overwhelming world of online course platforms. If you've ever had a late-night epiphany about launching a course but got stuck on where to host it—this one's for you! I’m breaking down different platform types, what to look for, and how to find the best fit for your needs. 

    Spoiler: There’s no perfect platform, but there’s definitely a right one for you!


    Topics Covered:

    The “One-Size-Fits-All” Approach – Platforms like Kajabi, Teachable, and Thinkific that handle everything from hosting to payments.The DIY Custom Approach – WordPress + LearnDash for full creative control (but a steep learning curve!).Community-Based Platforms – Options like Facebook Groups to foster engagement.Budget-Friendly Choices – Platforms like Udemy that offer visibility but take a big cut of your revenue.Tech-Free Solutions – All-in-one platforms that keep things simple so you can focus on teaching.

    The key takeaway? Find a platform that fits your style, budget, and tech skills—test things out, and don’t be afraid to pivot if needed!


    Happy course creating!


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • Hey friends! In this episode, I’m breaking down the real costs of launching an online business—from the bare minimum to a more full-scale investment. Whether you’re bootstrapping or ready to go all in, I’ll walk you through what you need to budget for and where to focus your spending for the best ROI. Let’s dive in!


    Topics Covered:

    Business Formation: LLC setup, legal fees, and what to expect.Website & Software Costs: DIY vs. professional setup, hosting, and platforms like Kajabi.Marketing & Branding: Logos, ads, and hiring support.Equipment & Tools: Essential tech like laptops, mics, and lighting.When (and how much) to invest in virtual assistants and support staff.

    Don’t forget to grab my free guide on launching an online business using the link below!


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • In this episode of Prescribing Success, I’m sharing my experience from a powerful two-day in-person mastermind and why I believe masterminding is a game-changer for business owners. If you’ve ever felt isolated in your entrepreneurial journey, this is your sign to find your people! Masterminds aren’t just about networking—they’re about clarity, collaboration, and real growth.


    Topics Covered:

    Why masterminds are more than just networking – the power of collective wisdom and shared experienceHow surrounding yourself with like-minded entrepreneurs pushes you forwardGetting outside perspectives to break through business roadblocksKey factors like shared values, diverse perspectives, and commitment to growthWhy investing in these spaces leads to massive transformation

    If you’re looking to accelerate your business and surround yourself with people who “get it,” this episode is for you!


    Listen now and start finding your mastermind tribe!


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • In this episode of the Prescribing Success Podcast, Hallie is going to dive into one of her favorite topics: email marketing. Whether you’re a seasoned business owner or just starting your online journey, email marketing is an essential tool for success. This episode will share actionable tips to help you build and maximize an email marketing strategy that works.


    Topics Covered:

    Discover how email provides a direct, reliable line to your audience compared to social media algorithms.Learn about crafting compelling subject lines, segmenting your audience, creating engaging content, and ensuring mobile optimization.Explore the importance of testing strategies, leveraging automation, and ensuring compliance with privacy regulations.Understand how to use analytics to refine your campaigns and increase engagement.See why moving your audience from social media to your email list is critical for long-term success.

    Hallie emphasizes that email marketing isn’t just an add-on—it’s the foundation for maintaining meaningful connections with your audience and driving real results.

    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • Welcome back to the Prescribing Success podcast! Today we are going to dive into the essentials of creating a strong online brand. Whether you're an entrepreneur, freelancer, or business owner, building a standout digital presence is crucial for long-term success. I’ll share practical tips and strategies to help you define, develop, and grow your brand in a competitive space.


    Topics Covered:

    Discover how to identify your unique value proposition and establish a consistent brand voice that sets you apart from competitors.Learn why researching, segmenting, and actively listening to your audience are key to creating impactful content and products.Tips for developing a balanced content strategy with engaging visuals, educational posts, and entertaining material.Simple strategies to improve your search engine visibility and help your audience find you online.How to choose the right platforms, build a consistent presence, and foster authentic engagement and strategies

     

    With actionable advice and real-world examples, this episode will empower you to build a brand that resonates with your audience, drives engagement, and stands out in the digital landscape.


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • Hey Prescribing Success family! In this episode, we dive into the pros and cons of two popular online course launch models: Evergreen and Live Launch. Whether you're just starting out or considering a shift in strategy, I’ll break down the key differences to help you choose the best approach for your business goals.


    Topics Covered:

    What is an Evergreen launch? Courses are always open for enrollment, offering flexibility for students and steady revenue.What is a live launch? Courses are open for a limited time, often with live webinars or events.How to choose the right model for youWhy not both? Hallie shares her own success with this hybrid approach, growing her business from live launches to multiple revenue streams.

    There’s no one-size-fits-all approach! Whether you go Evergreen, Live Launch, or a hybrid model, align your strategy with your audience, resources, and goals. Both paths can lead to a thriving, profitable online course.


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • Hey there! If you’ve been dreaming of creating an online course but feel overwhelmed about where to start, I’ve got your back. In this episode, I’m breaking it all down into simple steps that will get you from idea to launch without the stress. You can do this, and I’m here to guide you every step of the way. Let’s make it happen!


    Topics Covered:

    How to turn your idea into a course: Find your niche, research your audience, and identify market gaps to stand out. Creating engaging course content: Plan and outline your course for logical flow and maximum impact.Prepping for launch: Develop a strong marketing strategy, including email campaigns and social media promotion.Pro tips for course delivery: Choose the right platform (e.g., Kajabi, Teachable) and ensure high-quality video and audio.Post-launch strategies: Collect reviews, refine your course, and explore opportunities to expand your offerings

    Join Hallie’s free 5-day Biz Plan on a Napkin challenge (Jan 6–10, 2025) to fast-track your online business success: bizplanonanapkin.com


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • In this episode of the Prescribing Success Podcast, Hallie Bulkin continues her conversation on how to set up your business for success in the first quarter of 2025. After covering goal-setting, marketing, and financial planning in the last episode, this time Hallie dives into the essentials of team and resource planning, customer experience, and the importance of flexibility in business.


    Topics Covered:

    Assess your team’s capacity and skills to ensure you're aligned with your business needs. It’s important to know when to hire and when to keep a lean, efficient team.Invest in your team's growth by providing necessary training and keeping skills updated, ensuring they’re ready for new challenges.Prioritize excellent customer service, listen to feedback, and consider implementing loyalty programs to retain your customers.Stay updated on market trends, be ready to pivot when necessary, and embrace change to keep your business growing.Combine a well-crafted plan with consistency, customer focus, and adaptability to make 2025 your best year yet.

    Tune in to learn how small, smart shifts can lead to big results in the coming year! 

    Happy New Year!


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • In this episode, we're diving into the essentials of planning for 2025 with a focus on setting yourself up for success in the first quarter. If you're looking to reduce overwhelm and start the year with a clear, actionable plan, this episode is for you. We'll cover goal setting, crafting a detailed marketing plan, and financial planning—things you can tackle now to see real growth in your business.


    Topics Covered:

    How to set clear, actionable goals using the SMART framework to ensure your goals are specific, measurable, achievable, relevant, and time-bound.Creating a detailed marketing plan that includes understanding your ideal target audience, setting up a content calendar, and considering paid advertising, SEO, and email marketing.Financial planning tips like setting cash flow projections, budgeting, and consulting with a CPA to stay on top of your business’s financial health.The importance of breaking down big goals into smaller, manageable tasks to avoid overwhelm and make real progress throughout the year.How email marketing can be a game-changer for your business, especially in nurturing and converting leads into sales.

    Tune in for actionable tips to kick off your 2025 planning and ensure you’re on the right path to business growth!


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • Hey Prescribing Success family! In this episode, we dive into the power of reflection—why it matters, how to incorporate it into your routine, and how it can transform your online business. With the year coming to a close, it's the perfect time to pause, reflect, and start 2025 with intention. Join me as I share actionable tips for using reflection to boost your growth and success.


    Topics Covered:

    Reflect on past performance to spot successful strategies or recurring challenges. Use this information to guide future decisions and improve your business.Mistakes are inevitable—what matters is how you learn from them. Reflecting on errors helps you avoid repeating them and improves decision-making.Don’t wait for big milestones—acknowledge every success, big or small. Celebrating achievements boosts motivation and builds momentum for future growth.Reflection helps you set goals that are not only challenging but also attainable, increasing your chances of success.Whether daily, weekly, or annually, find a reflection routine that works for you. Regular check-ins help you track progress and adjust as needed.

    If you’re ready to reflect, reset, and make 2025 your most successful year yet, tune in to today’s episode!


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • In today’s episode, we dive into the realities of hustle culture in the online business world. While the term "hustle" is often associated with success, I’m here to challenge that idea and encourage a more sustainable approach to business and life. Let's discuss how to create a balanced, fulfilling career without burning out or sacrificing your well-being.


    Topics Covered:

    Constantly grinding leads to exhaustion, poor mental health, and neglecting relationships. Learn how creating clear work and personal life boundaries can help you avoid burnout and maintain focus on what truly matters to you.Rest isn't a luxury—it’s a necessity. Prioritizing downtime improves productivity and overall well-being, making you more effective in the long run.Avoid overloading yourself with too many tasks. Instead, focus on what's most important and delegate or eliminate what’s less urgent.Building a business that supports your goals—including your health and relationships—is the key to long-term happiness and success.

    Tune in and find out how you can create a more peaceful, productive life without burning the candle at both ends!


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • In this episode, Hallie dives deep into how money, often seen as a source of stress or power, can actually be a powerful tool to help you achieve your goals. She shares a fresh perspective on how money can empower you to grow, create, and give back in meaningful ways. Get ready to shift your mindset and use money as the tool it’s meant to be!


    Topics Covered:

    Shift your mindset to view money as a means to build your dreams, not as an end in itself.Invest in yourself through education, experiences, and personal development to elevate your skills and mindset.Set clear financial goals and prioritize them to create a stable foundation for your future.Overcome the fear of managing money by learning budgeting, saving, and investing—it's a skill that gets easier with practice.

    Tune in and start viewing money as the versatile tool that it is, helping you create the life you envision while making a difference in the world!


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • In this episode of the Prescribing Success Podcast, Hallie dives into the concept of failing forward—embracing failure as a powerful stepping stone rather than a roadblock. Drawing from personal experiences and timeless business lessons, she discusses how failures are opportunities to innovate, learn, and grow. If you’ve ever felt discouraged by setbacks, this episode will help you shift your mindset and see failure as a necessary part of your entrepreneurial journey.


    Topics Covered:

    Every entrepreneur faces failure; it’s how you handle it that matters. Embrace failure as a lesson, not a dead end.Failures expose areas for improvement, whether it’s product development, marketing, or operations. Use these insights to strengthen your business.When conventional strategies don’t work, failure encourages you to think creatively and try new approaches.Failure builds resilience and adaptability, essential traits for navigating the fast-paced, ever-changing business landscape.Encourage your team to view failure as a growth opportunity. Open communication and continuous improvement are key to learning from setbacks.

    Hallie also recommends Failing Forward by John C. Maxwell for further insights on how failure can be leveraged for success. Tune in for more valuable tips on how to thrive through challenges in your business!


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.

  • Welcome back Prescribing Success family! In today’s episode, we dive into the exciting and crucial topic of hiring your first virtual assistant (VA) to help scale your online business. If you’re dreaming of building a six-figure business, a VA can be a game-changer in boosting your productivity and freeing up your time for the bigger tasks that truly need your expertise. I’m sharing three essential tips to help you make this strategic hire and set up a solid foundation for growth!


    Topics Covered:

    Be clear about the tasks you need help with and the specific deliverables you expect from your VA. Utilize tools like Monday.com, Asana, Slack, or Trello to keep your team connected, track tasks, and ensure smooth collaboration—no matter where your team members are located.As your VA takes on tasks, have them document processes for future reference. This creates a smooth onboarding process for new team members and ensures consistency in your operations.Treat your VA as a partner. Foster open communication, encourage feedback, and nurture their growth.

    By following these tips, you’ll set yourself up for a thriving business that runs efficiently and scales effectively. Let’s make your six-figure business dream a reality, one VA at a time!


    Want to learn more? Visit https://www.onlinemedicalentrepreneur.com


    Thanks for listening!

     

    If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to subscribe, rate, and review the podcast and tell me your key takeaways!


    Connect with Hallie:

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    Hosted on Acast. See acast.com/privacy for more information.