Afleveringen

  • In this episode, Ramli John dives deep into the biggest onboarding mistakes teams make and shares proven strategies to optimize the process — personalization, behavior-driven emails, outreach, and identifying key upgrade moments for monetization.

    If you want to reduce churn, improve retention, and create onboarding experiences that turn users into loyal fans, this episode is for you.

    Agenda:

    What Everyone Gets Wrong About Onboarding — 00:00:27

    The Onboarding Lessons from CrossFit — 00:03:34

    Is This the Best Onboarding Technique You Haven’t Tried Yet? — 00:08:18

    What Makes Duolingo’s Onboarding So Addictive? — 00:10:39

    Why Most Onboarding Problems Are Really Messaging Issues — 00:23:01

    The Best Onboarding Emails That Actually Work — 00:33:10

    Outreach Done Right: The Art of Engaging Free Users — 00:38:05

    How Onboarding Can Be a Secret Monetization Weapon — 00:41:17

    Laid Off? Here’s the Job Advice You Need Now — 00:57:37

    The Biggest PLG Motion Mistakes Companies Keep Making — 01:02:47

    A Framework to Turn Free Users into Paying Customers — 01:08:28

    Great Marketing: Why It Should Attract AND Repel — 01:15:43

    Head of Growth Role: Should You Take It or Run? — 01:19:56

    Brainstorming That Actually Gets Results — 01:28:04

    AI Tools to Increase Your Productivity — 01:31:52

    From 9-to-5 to Solopreneur — 01:35:55

    How to Sell Thousands of Copies — 01:43:58

    Books, Newsletters, and Resources — 01:47:01

    Brought to you by:

    Zeda.io: Discovery platform to turn your VoC into product insights

    Statsig: The complete platform for Product Growth

    SectaLabs: Professional headshots from regular selfies

    Where to find Ramli:

    LinkedIn

    Twitter

    Book

    Website

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from Ben Williams, Maria Chec, and Mona Gandhi. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • Andrew Capland reveals the truth behind short tenures, the realities of building successful growth teams and the playbook for sustainable success.

    This episode covers the secrets of monetization, frameworks behind data-driven growth models, creating personalised onboarding flows that drive retention, and how to succeed as a growth leader.

    Agenda:

    Why do growth leaders have such short tenures? - 00:00:26

    What’s the real taxonomy of growth roles? - 00:07:33

    Common growth role pitfalls and how to avoid them - 00:10:45

    Imposter syndrome and how to overcome it - 00:19:35

    Why Growth is the fastest-growing function - 00:25:59

    Structuring and scaling a winning growth team - 00:32:15

    Why documenting how your growth team works can transform your outcomes - 00:38:20

    Flexibility vs. focus: The big debate in growth teams - 00:42:17

    Mastering the art of creating actionable growth models - 00:47:21

    Power and pain of pricing strategies - 00:53:54

    Turning anti-conversions into wins - 01:03:24

    The framework for optimizing growth managers performance - 01:08:49

    When growth teams outgrow themselves and merge back into core teams - 01:15:57

    Actionable tips to stand out and land interviews in growth roles - 01:26:55

    Career lessons for succeeding and staying ahead in growth roles - 01:30:53

    Watch out for these red flags that sabotage growth careers - 01:33:30

    What makes the ideal head of growth? - 01:38:37

    Proven questions to identify standout talent for growth teams - 01:45:31

    Key lessons from product failures and growth missteps - 01:47:39

    Brought to you by:

    June.so: Customer analytics for product focused teams

    Dovetail: The Fastest Way to Understand Your Customer

    Where to find Tibo:

    LinkedIn

    Newsletter

    Podcast

    YouTube

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from Ramli John, Ben Williams, and Maria Chec. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
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  • In today’s episode, Colin Lernell, Senior Product Director (Patreon, Noom, Udacity) unveils the secrets of the hidden job market for product leaders, revealing how to create a "market of one" positioning, build a reputation that opens doors, and leverage networking to land unlisted roles.

    He also shares actionable advice on optimizing LinkedIn profiles, crafting impactful outreach, and navigating the realities of pre-IPO versus Big Tech opportunities.

    Agenda:

    What People Get Wrong About Product Leadership Job Searches — 00:00:47

    How to Conduct a Reputation-Based Job Search — 00:01:25

    Misconceptions About Reputation — 00:07:41

    Balancing Content Creation with Your Job Responsibilities — 00:09:56

    The Most Effective Channel for Job Searches — 00:13:16

    Understanding Candidate-Market Fit — 00:16:51

    How to Get in Front of Top Recruiters — 00:21:40

    Optimizing Your LinkedIn Profile — 00:30:58

    The Psychology of Interviewee — 00:39:29

    Should You Accept a Downgraded Role? — 00:47:27

    The Reality of Taking Equity as a Product Leadership Candidate — 00:57:27

    The Current Interview Process for Product Leaders — 01:03:18

    Four to Five Interviews but No Offers—What’s Going Wrong? — 01:11:56

    If You’re in a Full-Time Job Search, Listen to This — 01:20:58

    Should You Write 'Laid Off' on Your Resume? — 01:23:46

    Negotiation 101 — 01:27:55

    Should You Ask for More During Negotiations? — 01:43:17

    Negotiating a $1.2 Million Offer to $1.5 Million — 01:50:58

    What’s a Reasonable Amount to Negotiate? — 01:58:29

    Why You Should Continue Job Searching Even After Accepting an Offer — 02:06:37

    Brought to you by:

    Zeda.io: Discovery platform to turn your VoC into product insights

    Statsig: The complete platform for Product Growth

    SectaLabs: Professional headshots from regular selfies

    Where to find Colin:

    LinkedIn

    Twitter

    Newsletter

    Coaching

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from Andrew Capland, Ramli John, and Ben Williams. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • In today’s episode, Melissa pulls back the curtain on what product strategy really is (and isn’t), how to scale high-performing teams without losing focus, and the biggest mistakes PMs make when balancing user needs and business goals.

    This is a masterclass for PMs at every stage who want to excel at rethinking roadmaps, avoiding execution traps, and building products that drive measurable outcomes — not just features.

    Agenda:

    Are You Stuck in the "Build Trap"? Here’s What It Means — 00:00:14

    Founder Mode: Why It’s a Double-Edged Sword — 00:07:58

    The Science Behind Crafting a Winning Strategy — 00:13:17

    Company vs. Product Strategy: What Most PMs Get Wrong — 00:21:34

    What Really Defines Product Strategy? — 00:29:34

    The 5 Layers of Strategy Every PM Must Master — 00:33:18

    Empowering Teams: The Secret to Unlocking Their Full Potential — 00:39:26

    From Tactical to Strategic: A Roadmap for Junior PMs — 00:48:11

    How to Create Game-Changing Initiative Lists as a PM — 01:02:41

    Why PMs Are Losing Their Seats at the Figma Table — 01:09:36

    Prioritization Perfected: Mastering the Cost of Delay Concept — 01:18:29

    The Untold Truths About Product Operations — 01:23:22

    Scaling Up? Beware of These Common Team Mistakes — 01:32:15

    “Product Kata”: The Iterative Framework That Drives Success — 01:35:59

    Keeping Up With the Rapid Evolution of Product Management — 01:43:41

    How to Land Your Dream PM Job: Proven Advice That Works — 01:52:23

    Behind the Curtain: A Business Breakdown You Need to Hear — 02:02:59

    Brought to you by:

    Enterpret: Transform customer feedback into product growth with custom AI

    Anvil : The fastest way to build software for automating documents

    Dovetail: The Fastest Way to Understand Your Customer

    Where to find Melissa:

    LinkedIn

    Online training & course

    Website

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from Colin Lernell, Andrew Capland, and Ramli John. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • As I’ve often said, PMs and aspiring PMs can learn a lot from the scrappy, relentless mindset of solopreneurs and indie hackers. Today’s episode is a masterclass in just that.

    In this podcast, he pulls back the curtain on rapid product validation, the perils of building on third-party platforms, leveraging AI to slash development costs, and why distribution — not just the product itself —is the ultimate key to success.

    Agenda:

    His initial journey and reflections — 00:00:41

    Story behind shipping 11 products before mega hits — 00:13:25

    Giving away 25% equity to a Twitter influencer — 00:18:58

    The “hows” and “whys” of partnerships — 00:23:02

    Getting suspended on LinkedIn — 00:28:14

    Becoming Product Hunt Maker of the Year — 00:36:32

    Going from paying $0 to paying $42K/mo for Twitter API costs — 00:45:16

    Selling TweetHunter and Taplio to Lempire for $8 million — 00:51:44

    Should you reduce prices to reduce churn? — 00:58:46

    Acquiring new projects (Feather and Revid) — 01:01:01

    Story behind getting kicked out of Beehiiv — 01:03:45

    Why and how PMs should build with AI — 01:10:33

    Building your personal brand a.k.a. distribution — 01:24:32

    Why revenue is the best idea validation — 01:26:45

    Criteria for deciding which ideas to build — 01:28:18

    What do you think about the product manager role? — 01:41:14

    Pros and cons of building in public — 01:44:37

    Managing time as a product builder — 01:48:49

    Brought to you by:

    June.so: Customer analytics for product focused teams

    Dovetail: The Fastest Way to Understand Your Customer

    SectaLabs: Professional headshots from regular selfies

    Where to find Tibo:

    Twitter

    Newsletter

    Feather

    Revid

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming with Melissa Perri, Colin Lernell, and Andrew Capland. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • In this episode, Benjamin Humphrey, CEO and founder of Dovetail, takes us inside the methods that have propelled his company to become a $970M platform, trusted by industry giants like Google, Shopify, and Notion.

    Benjamin unpacks the philosophy behind design-led growth, emphasizing the power of intuitive, user-centric products and how his team prioritizes pushing features to 100% completion.

    In today's episode, we cover:

    Why Dovetail Was Built – 00:00:10

    The Consumerization of Enterprise Software – 00:02:45

    Dovetail’s PLG Philosophy: Building for End Users – 00:05:01

    Building Teams That Own Problems – 00:14:30

    When Founders Should Hire PMs – 00:18:05

    What It Means to Be Design-Led and Product-Led – 00:21:10

    Balancing Speed and Quality in Product Development – 00:24:20

    Planning with Design Vision Workshops – 00:27:00

    Scaling Without Outbound Sales – 00:30:40

    The PLG Iceberg Explained – 00:34:05

    Driving User Activation – 00:37:50

    Turning Users Into Advocates – 00:42:15

    Pricing and Packaging as a Growth Lever – 00:46:05

    Integrating AI Thoughtfully – 00:50:30

    Common AI Feature Design Mistakes – 00:55:10

    Refining Features for Impact – 00:59:25

    Staying Ahead in the AI Space – 01:03:15

    Lessons from Features That Didn’t Work – 01:07:10

    Collaborating Between PMs and Designers – 01:12:45

    Replacing PRDs with Storytelling – 01:17:30

    Figma’s Role in Collaboration – 01:21:20

    Productivity Systems of a CEO – 01:25:15

    Using AI Tools Like ChatGPT – 01:28:40

    Lessons from the Jira Growth Team – 01:34:25

    The Future of Product Management – 01:40:10

    Advice for Aspiring Founders – 01:43:00

    Lightning Round: Favorite Tools and Lessons – 01:45:20

    Why Product Quality Always Wins – 01:47:15

    Brought to you by:

    Zeda.io: Discovery platform to turn your Voice of Customer into product insights

    Dovetail: The Fastest Way to Understand Your Customer

    SectaLabs:

    Where to find Benjamin

    LinkedIn

    Website

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming Thibault Louis-Lucas, aMelissa Perri, and Colin Lernell. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • This episode is a masterclass in modern product management—featuring cutting-edge frameworks, actionable strategies, AI integration, competitive edge tactics, and aligning product goals with overarching business objectives.

    In today's episode, we cover:

    Junior PM Roles Are Done – 00:02:17

    Why Talking to Customers Alone Isn’t Enough – 00:07:44

    Balancing Team Empowerment with Team Maturity – 00:10:26

    Do We Need a Clear Definition of the Product Trio? – 00:17:49

    What’s Wrong with the Famous Double Diamond Framework? – 00:22:18

    Fixing the Double Diamond Framework – 00:24:04

    The Triple Diamond Framework Explained – 00:27:20

    The Three Types of Product Metrics – 00:37:44

    How Do Metrics Differ From Teresa Torres’ Product Outcomes? – 00:38:13

    How Strategy Differs From a Business Model – 00:44:43

    What’s Wrong with Popular Strategy Canvases? – 00:46:57

    Why Managing Risks Is the Heart of PM – 00:53:06

    The Main Types of Risks in Product Management – 00:54:11

    Extending the Opportunity Solution Tree (OST) – 01:00:32

    How to Prioritize Ideas Effectively – 01:07:16

    Why the ICE Framework Is Practical for Prioritization – 01:10:25

    Growing 100K+ Followers on LinkedIn in 12 Months – 01:12:38

    How to Start a Post With a Great Hook – 01:14:10

    Examples of Bad Hooks and How to Upgrade Them – 01:16:45

    The Rules for Crafting a Message That Resonates – 01:19:12

    Driving Action With an Effective CTA – 01:21:38

    Checklist for Creating a Stellar LinkedIn Post – 01:23:42

    Best Systems for Growing a Newsletter – 01:27:08

    Managing Content Creation Alongside a Full-Time Job – 01:30:46

    Tips for Writing Substack Notes That Perform Well – 01:33:22

    Adjusting Copywriting for SEO Success – 01:35:18

    Top Use Cases for AI in Product Management – 01:38:07

    Should PMs Create Content? – 01:40:32

    How to Avoid Burnout as a PM – 01:42:44

    Modern PM Practices – 01:45:12

    Brought to you by:

    June.so: Customer analytics for product focused teams

    Sprig: Build products for people not data points

    Dovetail: The Fastest Way to Understand Your Customer

    Where to find Pawel:

    LinkedIn

    Newsletter

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming Benjamin Humphrey, Thibault Louis-Lucas, and Melissa Perri. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • In this episode, we dive into the foundations of social media success with Aaron Dinin, Duke University Faculty in Innovation and Entrepreneurship.

    With a PhD in English literature and a background as a tech entrepreneur, Aaron brings a unique lens to the world of social media, challenging the idea that modern content creation is a fleeting trend.

    In today's episode, we cover:

    Core Technology is Storytelling - 0:00

    Getting a Social Media Teaching Position - 1:03

    Storytelling as Kingmaker - 4:17

    Ad Break: Enterpret - 4:28

    Short Form Video Fundamentals - 11:52

    Hook, Tension & Conclusion - 13:10

    Creating Content with Tension - 14:42

    Content Templates & Structures - 16:58

    What Makes Videos Go Viral - 18:58

    The Power of Multiple Hooks - 21:05

    Traffic Leaking Strategy - 23:41

    Trend Jumping Explained - 25:16

    Why Negative News Works - 29:55

    Video Production Workflow - 41:35

    Filming in Real Time - 45:20

    Editing Process Revealed - 48:30

    Ad Break: Work OS - 53:01

    Daily Content Creation Tips - 1:12:15

    LinkedIn Video Strategy - 1:20:16

    Cracking Instagram Growth - 1:24:28

    TikTok vs Instagram Algorithm - 1:29:45

    Building Medium Following - 1:31:36

    Writing Process for Articles - 1:36:40

    Using AI for Content - 1:42:15

    Ad Break: Anvil - 1:53:25

    Being a Character Online - 1:54:32

    Character Creation Benefits - 1:59:45

    Scaling Beyond Yourself - 2:03:45

    Where to Find Aaron - 2:05:07

    Brought to you by:

    Enterpret: Transform customer feedback into product growth with custom AI

    WorkOS: Your App, Enterprise Ready

    Anvil - The fastest way to build software for automating documents

    Where to find Aaron Dinin

    LinkedIn

    Twitter

    Website

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from Pawel Huryn, Benjamin Humphrey, and Thibault Louis-Lucas. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • In this episode, Vineeth dives deep into product management principles that defy frameworks.

    With a big tech background leading product teams at Microsoft, Facebook—and now Statsig—he brings some hot takes on how to PM.

    In today's episode, we cover:

    Vineeth’s Early Days and Career Path – 00:03:20

    Navigating Product Management at Microsoft – 00:12:05

    Shifting from IC to Manager Roles – 00:18:45

    Joining Facebook and Learning Scale – 00:23:10

    Early Lessons in Product Thinking – 00:29:40

    Product Features vs. Customer Pain Points – 00:36:00

    Experimentation: Core to Product Development – 00:42:30

    Balancing User Feedback with Innovation – 00:47:55

    Frameworks: Helping or Hindering High Performers? – 00:58:10

    The Art of Experiment Reviews at StatSig – 01:03:45

    Customer-Centric Development: Going Beyond Data – 01:12:20

    From Big Tech to Startup Culture – 01:19:55

    Adapting Product Strategies to Fit Company Stages – 01:24:30

    Hiring and Mentoring Product Managers – 01:29:50

    Frameworks Are for Average Performers – 01:37:15

    Building Cross-Functional Collaboration – 01:44:00

    How AI is Transforming Product Management – 01:50:30

    Leadership Insights: Empowering High Performers – 01:55:20

    Vineeth’s Advice on Navigating PM Careers – 01:59:00

    Final Reflections on Product Innovation – 02:04:10

    Brought to you by:

    Zeda.io: Discovery platform to turn your Voice of Customer into product insights

    Sprig: Build products for people not data points

    Anvil - The fastest way to build software for automating documents

    Where to find Vineeth Madhusudanan

    LinkedIn

    Statsig

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from Aaron Dinin, Pawel Huryn, and Benjamin Humphrey. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • "If I’d had access to data-driven insights, customer activation secrets, and proven go-to-market tactics that billion-dollar companies use, I’d have scaled my company so fast..."

    Well, Christmas came early this year as Henry Schuck —generously—unpacks the exact strategies that have driven ZoomInfo’s exponential growth from a bootstrapped startup to a publicly traded powerhouse!

    Henry shares a rare look into the disciplined decisions behind ZoomInfo’s rise, the role of AI in reshaping sales intelligence, and his approach to leading a resilient, future-proof organization. This conversation is packed with tactical insights for anyone aiming to elevate their growth strategy and make a real impact.

    In today's episode, we cover:

    Founding Story: Funding with Credit Cards – 00:01:15

    Finding Product-Market Fit Through Focused Targeting – 00:09:08

    Rebranding from DiscoverOrg to ZoomInfo – 00:26:30

    Current Business Model: Products, Segments, and GTM Strategies – 00:46:59

    Developing ZoomInfo Copilot: Leveraging AI for GTM – 01:02:37

    Brought to you by:

    June.so: Customer analytics for product focused teams

    Sprig: Build products for people not data points

    OneSchema: Automate CSV imports directly in your product

    Where to find Henry

    LinkedIn

    Twitter

    Zoominfo

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from, Vineeth Madhusudanan, Aaron Dinin, and Pawel Huryn. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • Growth isn’t about relying on the same playbooks or sticking to same strategies day in and day out.

    It’s about testing, learning, and adapting — over and over again.

    In this episode, Shubham Khoker, Head of Growth at TopMate.io, dives into why continuous experimentation is the lifeblood of a thriving growth strategy.

    He sheds light on what many companies miss: growth isn’t just about scaling tactics that worked once; it’s about pivoting, iterating, and evolving with every new insight.

    In today's episode, we cover:

    Growth Sales vs. Traditional Sales – 00:07:15

    Why Vanity Metrics Don’t Equal Growth – 00:25:15

    Customer-Centric Experimentation and Insights – 00:40:30

    Cross-Functional Collaboration and Its Role in Growth – 01:25:20

    Key Takeaways on Growth Strategy – 01:42:30

    Brought to you by:

    Dovetail: The Fastest Way to Understand Your Customer

    Enterpret: Transform customer feedback into product growth with custom AI

    Sprig: Build products for people not data points

    Statsig: The complete platform for Product Growth

    Where to find Shubham

    LinkedIn

    Topmate

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from Henry Schuck, Vineeth Madhusudanan, and Aaron Dinin. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • Most growth teams move too slowly.

    In today’s episode, we find the why behind this.

    Maria Cuasay breaks down the three pillars of velocity in growth teams and shares her contrarian approach to experimentation, user research, and landing top growth roles.

    Maria has been in tech since 2012 as a venture capitalist and has product growth at places like Lyft and OpenCare. Currently, she is the Director of Product Growth at Ancestry.

    In today's episode, we cover:

    How to Move Fast | 07:34

    Growth PMs | 46:24

    Growth Product Leadership | 01:05:10

    Opportunity Solution Trees | 01:14:06

    Growth Partnerships | 01:20:18

    Referrals | 01:25:42

    Job Searching | 01:43:12

    Brought to you by:

    Attio: The next generation CRM

    Dovetail - The Fastest Way to Understand Your Customer

    Enterpret - Transform customer feedback into product growth with custom AI

    Anvil - The fastest way to build software for automating documents

    Where to find Maria:

    LinkedIn

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from Shubham Khoker, Henry Schuck, and Vineeth Madhusudanan. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • “Enterprise PM work can take 18 months. Startup PM work takes days.”

    How do you bridge this gap?

    Scott Jones has done it at HPE, Lenovo, and now as VP of Product at AI startup Realeyes.

    In this episode, he shares how he brought startup speed to Fortune 500 companies, turned an RFI into a multi-million dollar product line in 14 months, and how to navigate your career with multiple job hops.

    Scott is one of the most senior PMs in the Triangle area, and another one of my friends. He has 15 years of PM at places like HP, Lenovo, Digital Turbine, and now RealEyes. So, it goes without saying that he has a ton of lessons to share with us.

    In today's episode, we cover:

    The Computer Vision AI Space and Using AI as a VP of Product | 14:41

    Effective Ways of Product and Sales Collaboration | 54:11

    Approach Towards De-Risking Features | 57:08

    “Try-before-you-buy”: The New Way of Hiring? | 01:01:44

    Career Topics in PM: Job Search, Interviews, and Homework | 01:21:36

    Scott’s Previous Tenures and Thoughts on Job Hopping | 01:31:21

    Brought to you by:

    Zeda.io: Discovery platform to turn your Voice of Customer into product insights

    WorkOS: Your App, Enterprise Ready

    Statsig: The complete platform for Product Growth

    Where to find Scott:

    LinkedIn

    Instagram

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from Maria Cuasay, Shubham Khoker, and Henry Schuck. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • Landing a PM job in today’s market requires special techniques.

    After coaching 500+ PMs to such jobs, Shravan Tickoo opens up his book of secrets.

    In today's episode, we cover:

    Byju’s downfall | 1:59

    Job search made easy | 29:57

    How to become better critical thinkers | 01:38:53

    Thoughts on AI tools and founder mode | 02:11:32

    Meme process and his income as a creator | 02:30:08

    Brought to you by:

    June - Customer analytics for product focused teams

    Dovetail - The Fastest Way to Understand Your Customer

    Enterpret: Transform customer feedback into product growth with custom AI

    Anvil: The fastest way to build software for automating documents

    Where to find Shravan:

    LinkedIn

    Website

    YouTube

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from Scott Jones, Maria Cuasay, and Shubham Khoker. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • As a product manager you need to communicate value clearly. The value of your products and the value you bring in.

    In today's episode, we're going to cover mindset shifts, career growth and product management, and Shobhit's take on leadership and ownership in product management.

    Shobhit started his career in technology in 2002. He worked at McKinsey and spent four years as a PM at Google. Now he runs the Intentional Product Manager and has coached over 1,000 PMs.

    In this episode, we discuss:

    Angles of mastery that will help you stand out in job market | 2:17

    Mindset shifts for career success | 13:14

    Shobhit’s way of fast-tracking PMs to leadership roles | 30:01

    How to build influence across career levels | 45:23

    Thoughts on navigating failures and rebuilding trust | 52:43

    On getting a PM job, resume mistakes and certifications | 56:49

    Brought to you by:

    Enterpret: Transform customer feedback into product growth with custom AI

    Sprig: Build products for people not data points

    Attio: The next generation CRM

    Where to find Shobhit:

    LinkedIn

    Website

    YouTube

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from Thibault Louis-Lucas, Shravan Tickoo, and Scott Jones. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • As a PM, you have to be the expert in your user.

    In this episode, 20+ year PM George Harter (a 'Super IC PM') breaks down his two part strategy to knowing your users:

    Listening tour

    Surveys

    Tune in for his methodology and much more - like navigating leadership challenges to the future of AI and product management.

    In this episode, we discuss:

    How to know your user? | 08:42

    All about having conversations with users | 27:37

    Conducting User Surveys | 37:32

    Incorporating User Insights into the Core PM Responsibilities | 45:51

    The History and Future of PM | 56:49

    Brought to you by:

    Attio: The next generation CRM

    Sprig: Build products for people not data points

    Cello: Your all-in-one platform for partner & user referrals

    Where to find George

    LinkedIn

    Website

    Book

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from Maria Cuasay, Shobhit Chugh, and Shravan Tickoo. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • Every company wants growth, but not everyone knows how to make it happen.

    In today’s episode, Hila Qu breaks down the secrets of building a growth model that can optimize metrics and also unlock untapped potential.

    Hila is a growth expert who has led success at Acorns and GitLab. She’s also been an EIR at Reforge and was the First PM of Growth at Growth Hackers. She has over a decade of experience in product-led growth.

    In this episode, we discuss:

    Building Growth Models | 07:24

    Exploring the Growth Full Funnel Audit | 35:48

    Growth Tool Stacks | 57:38

    Growth PM v/s Core PM | 01:11:59

    Why are Growth Leadership tenures short? | 01:14:32

    Conducting Career Experiments | 01:20:16

    Approach to Job Search | 01:29:38

    Brought to you by:

    Zeda.io: Discovery platform to turn your Voice of Customer into product insights

    WorkOS: Your App, Enterprise Ready

    Statsig: The complete platform for Product Growth

    Where to find Hila

    LinkedIn

    Maven

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from George Harter, Maria Cuasay, and Shobhit Chugh. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • Why do some cohort-based courses succeed while others fail?

    Gagan Biyani believes the secret lies not in more capital, but in smarter, scalable models; having experienced both the sides.

    In today’s episode, we explore the future of cohort-based learning and how Maven is helping instructors succeed with less overhead."

    Gagan is the co-founder and CEO of Maven. In the past, He’s also been a co-founder at Udemy and CEO at Sprig. Today, he shares his journey across Maven and Udemy, with some valuable insights.

    In our conversation, we cover:

    Why do most online courses suck? | 13:49

    Product Management category on Maven | 18:10

    Importance of Product Managers | 22:06

    How Maven Builds Product | 30:34

    Gagan on Hiring a Growth PM at Maven | 52:23

    How Maven Grows | 55:54

    Maven vs Skool | 01:05:20

    Gagan’s exit from Udemy | 01:08:41

    Founder Mode and Being a Founder | 01:22:02

    Brought to you by:

    June: Customer analytics for product focused teams

    Cello: Your all-in-one platform for partner & user referrals

    Attio: The next generation CRM

    Statsig: The complete platform for Product Growth

    Where to find Gagan

    LinkedIn

    X / Twitter

    Website

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from Hila Qu, George Harter, and Maria Cuasay. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • Starting a company with $1,000 and turning it into a $150M+ valuation? Sounds like a fever dream.

    But that’s what Guillaume Moubeche was able to do with Lempire.

    In today’s podcast, we break down how.

    In our conversation, we cover:

    Introduction and Lempire's Growth Story | 00:00

    How Lemlist used AppSumo for initial growth and community building | 09:03

    How Guillaume's role evolved as the company grew | 14:42

    Guillaume's approach to prioritization and product development | 17:59

    Guillaume's current priorities and Lempire's strategic direction | 26:05

    Where to find Guillaume

    LinkedIn

    Medium

    Instagram

    TikTok

    YouTube

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from Diego Granados, Wes Bush, and Gagan Biyani . I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe
  • Freemium, free trial, or reverse trial?

    Are stuck on this question?

    Unfortunately, you're thinking about Product-Led Growth (PLG) wrong.

    In this episode, Wes and I tackle common PLG Myths, and explain how you can effectively implement PLG for your product.

    Wes Bush is the Founder and CEO of ProductLed. He is a Best-Selling author of Product-Led Growth: How to Build a Product That Sells Itself and is one of the most sought-after Product Experts in the world.

    In our conversation, we cover:

    What is Product-Led Growth (PLG) | 01:27

    Who is PLG For | 13:33

    How to Add a PLG Motion | 22:38

    Packaging and Pricing Models in PLG | 31:17

    Acquisition Strategies for PLG | 50:43

    Understanding Product-Led Sales | 01:04:19

    How to Optimize for Free to Paid Conversion | 01:10:19

    Organizational Structure for PLG | 01:18:21

    Expansion Strategies in PLG | 01:26:06

    Is the Hype Around PLG Dying? | 01:27:04

    Wes on His Lessons from Failure | 01:29:34

    How to Survive the Current PM Job Market | 01:33:13

    The Impact of AI on Product Management | 01:36:03

    Brought to you by:

    Attio: The next generation CRM

    OneSchema: Automate CSV imports directly in your product

    Cello: Your all-in-one platform for partner & user referrals

    Statsig: The complete platform for Product Growth

    Where to find Wes

    LinkedIn

    Website

    To advertise in the podcast, email productgrowthppp at gmail dot com.

    We have some great podcasts coming from Gagan Biyani, Hila Qu, and George Harter. I’m so excited to share them with all of you.



    Get full access to Product Growth at www.news.aakashg.com/subscribe