Afleveringen

  • Niall Mackay sits down with Marshall Katzan, a seasoned radio veteran and podcaster, to conduct an in-depth audit of Marshall's podcast, "Mr. Radio." With decades of experience in radio, film, and television since the 1970s, Marshall brings a wealth of knowledge to the conversation. However, he's seeking advice on how to improve his podcast and reach a wider audience.

    Niall provides valuable insights on various aspects of podcasting, from equipment and editing techniques to content strategy and audience engagement. He emphasizes the importance of consistency, audio quality, and creating a unique niche. The discussion covers topics such as the evolution of recording technology, the impact of AI on podcasting, and practical tips for improving podcast production and presentation.

    Key Takeaways:

    Consistency is crucial for podcast growth - aim for a regular publishing scheduleAudio quality is more important than content quality for retaining listeners Create a 30-45 second "hook" at the beginning of each episode to engage listenersFocus on a specific niche or lean into the host's personality to stand out Use analytics to understand listener behavior and improve content

    Chapters and Timestamps:
    02:00 - Evolution of recording technology
    05:03 - Podcast equipment and editing tools
    08:59 - Defining a podcast niche
    14:00 - Creating engaging podcast intros
    19:52 - Focusing on host personality
    23:47 - Consistency in podcasting
    27:00 - Audio quality tips and improvements
    31:31 - Importance of audio quality over content

    Save Frustration. And time!
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  • In this episode I interview one of the biggest names in podcasting, Jordan Harbinger!

    We delve into the art of preparing for podcast interviews.

    Jordan, whose podcast has millions of downloads, shares his journey from being a Wall Street lawyer to a renowned podcaster. He discusses the importance of extensive preparation, including reading entire books, taking notes, and adjusting interview flow in real-time.

    Jordan emphasizes a structured approach to creating engaging content and advises new podcasters to focus on the joy of podcasting rather than monetization. Additionally, they talk about the misconceptions around podcasting and the hard work required to achieve success in the field.

    The episode wraps up with Jordan sharing stories about his favorite guests and offering advice for aspiring podcasters.

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Need a stunning new logo for your brand? Or maybe a short animation?
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  • "What are the three problems that we primarily have? Discovery, interactivity and monetization. In podcasting 2.0 is we've just added some new features"

    In this episode of Smarter Podcasting, host Niall Mackay and guest Sam Sethi discuss the concept of Podcasting 2.0, focusing on three primary challenges in podcasting: discovery, interactivity, and monetization.

    Sam explains various new features introduced in Podcasting 2.0, such as the person tag, chapters, transcripts, and cross-app comments, which enhance discoverability and audience engagement.

    They also delve into the utilization of assisted intelligence (AI) for automating podcast production tasks. Additionally, Sam introduces a new application, TrueFans, which offers innovative monetization options for podcasters through micropayments.

    The podcast concludes with thoughts on the future of podcasting, including live broadcasting and integrating music into podcasts.

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
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    Need a stunning new logo for your brand? Or maybe a short animation?
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  • "It's amazing that you're taking one piece of content, spreading it across so many different ways."

    Niall Mackay provides a comprehensive audit of Troy Hipolito's podcast "The Troy Show." Niall offers invaluable insights on improving podcast quality, from artwork and SEO to audio production and content consistency.

    Troy, a LinkedIn influencer with over 27,000 followers, shares his unique approach of repurposing live streams into podcast content. The conversation delves into the intricacies of podcast production, marketing strategies, and the importance of creating value for listeners.

    Niall provides actionable advice on enhancing podcast discoverability, improving audio quality, and crafting compelling show notes and introductions.

    Key Takeaways:

    Create a boilerplate intro and outro for consistency Ensure podcast artwork is high-res and includes a clear tagline Maintain content consistency with your podcast's stated purpose Focus on your own call-to-action rather than your guest's at the end of episodesConsider post-production editing to enhance audio quality and remove distractions

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Need a stunning new logo for your brand? Or maybe a short animation?
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  • "Just be yourself because it’s only you that can do that."

    Niall Mackay conducts an in-depth audit of Linda Vo's podcast "Inspired by Success". Linda, an entrepreneur with an inspiring backstory, shares her podcasting journey and receives valuable feedback on her show's audio quality, content structure, and overall presentation.

    Niall provides actionable advice on various aspects of podcasting, from equipment choices to content delivery. He emphasizes the importance of audio quality, personal branding, and strategic call-to-actions. Linda, receptive to feedback, gains insights on niching down her content, improving audio techniques, and enhancing her YouTube presence. This episode is a goldmine for both new and experienced podcasters looking to refine their craft.

    Key Takeaways:

    Introduce yourself and your credentials at the beginning of each episode Use dynamic microphones for better audio quality, especially in non-studio environments.Make YouTube videos more dynamic by changing camera angles every 30-60 seconds Focus on one clear call-to-action that supports your business goalsBalance interview episodes with solo episodes to showcase your expertise

    Chapters and Timestamps:
    00:03:10 - Equipment and editing process
    00:06:50 - Podcast niche and unique selling point
    00:10:30 - Goals and lessons of the podcast
    00:14:00 - Podcast audit: Hook and intro feedback
    00:18:20 - Importance of self-introduction
    00:23:10 - YouTube video dynamics
    00:24:20 - Audio quality and microphone choices
    00:27:40 - Balancing guest and host content
    00:29:30 - Call-to-action strategy
    00:31:40 - Final thoughts and improvements



    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Need a stunning new logo for your brand? Or maybe a short animation?
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  • "There's no perfect portion of the podcast that you need to get clipped, try something else if it doesn't hit the right demographic."

    Niall Mackay sits down with Arielle Nissinblatt, Community Marketing Manager at Descript, to discuss the evolution of podcast editing and the growing importance of video content in podcasting. Arielle shares her journey in the podcasting industry, from starting a podcast recommendation newsletter to her current role at Descript.

    The conversation delves into the transformative impact of Descript on podcast editing, particularly its text-based audio transcription service and recent transition to video-based editing. Niall and Arielle explore the significance of creating short video clips for social media promotion and the relationship between these clips and podcast listenership. They also discuss upcoming features in Descript, including the integration with Squadcast for seamless remote recording and editing.

    Key Takeaways:

    Descript's text-based audio transcription revolutionized podcast editing The transition to video-based editing in Descript changed everything for podcasters Creating short video clips is crucial for social media promotion and brand awareness Video clips may not directly convert to podcast listeners, but they serve different marketing purposes Descript's B-roll feature adds dynamism to podcast videos effortlessly

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Need a stunning new logo for your brand? Or maybe a short animation?
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    I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

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  • "One of the most difficult things about podcasts or making podcasts for YouTube is they're generally not that dynamic."

    Niall Mackay discusses the age-old debate of podcaster versus YouTuber. As a podcast producer and coach, Niall shares his insights on the pros and cons of both mediums, drawing from his personal experience and industry knowledge.

    Niall begins by discussing the unique charm of podcasting as an audio-only medium, highlighting its ease of production and intimate connection with listeners. He then explores the visual appeal and discoverability advantages of YouTube, while also addressing the challenges each platform presents. Throughout the episode, Niall offers valuable tips for content creators looking to maximize their reach and engagement across both podcasting and YouTube.

    Key Takeaways:

    Podcasts have higher listener engagement, with 60-80% of listeners typically finishing an episodeYouTube videos have lower engagement rates, with 20-40% considered goodPodcasts are easier to produce but face challenges with discoverabilityYouTube offers better discoverability and monetization opportunitiesCreating content for both platforms can be a winning strategy

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Need a stunning new logo for your brand? Or maybe a short animation?
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  • Niall Mackay shares his top 10 tips for optimizing your editing workflow with Descript. Having built a business around the powerful software, Niall is a true Descript master.

    His advice covers everything from using AI tools like Studio Sound and filler word removal, to leveraging templates and editing video. Niall emphasizes the importance of quality audio, stating "It hurts my soul when I hear a podcast with terrible audio. Good quality audio is more important than good content."

    While praising Descript's capabilities, he also provides key limitations and best practices. "You cannot edit video the same as audio," he cautions on adjusting word gaps.

    Whether new to Descript or a seasoned vet, this presentation offers invaluable tips from an expert podcaster and editor. Don't miss Niall's wealth of knowledge!

    Drawing from his extensive experience, Niall provides valuable insights and practical advice for podcasters of all levels.

    Tip 1: Use Studio Sound with Limiter/Compressor and Adobe Enhance
    - Studio Sound can vastly improve poor quality audio with one click
    - Add a limiter and compressor first to smooth out volume spikes
    - Run audio through Adobe Enhance after Studio Sound for near-studio quality

    Tip 2: Analyze and Remove Mic Bleed
    - Descript can detect and highlight mic bleed for easier removal
    - Change track volume before cutting to avoid affecting entire track

    Tip 3: Edit Transcripts and Waveforms Together
    - Editing the transcript allows easy restructuring of content
    - But watch for transcript/audio mismatches and edit both views

    Tip 4: Use Filler Word Removal Judiciously
    - Can automatically strip filler words like "ums" and "uhs"
    - But review to avoid awkward cuts, especially with non-native speakers

    Tip 5: Shorten Word Gaps Carefully
    - Can tighten slow speech by reducing pauses
    - But don't cut too tight - 1 second max is recommended

    Tip 6: Create Templates for Intros/Outros
    - Build reusable templates to save time on repeated elements
    - Remember to save templates and set them up early

    Tip 7: Edit Video Smartly
    - Descript has powerful video editing capabilities
    - Use clapping to easily sync separate audio/video tracks
    - Mute rather than delete filler words for smoother video

    Tip 8: Leverage AI Tools
    - Explore AI-generated content like blogs, show notes, highlights
    - But review outputs as quality varies, especially for show notes

    Tip 9: Export vs Publish Strategically
    - Exporting gives more options but is slower
    - Publishing renders faster but with less functionality

    Tip 10: Consider Hiring an Editor
    - Partnering with an editor eliminates editing headaches
    - Find someone to build a relationship with for the best experience

    Whether new to

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Need a stunning new logo for your brand? Or maybe a short animation?
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    I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

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  • "As soon as you start doing something for money, whether you like it or not. It's gonna change."

    Podcasting expert and host of Smarter Podcasting Niall Mackay is interviewed by Samantha an AI Voice powered by ChatGPT.

    Niall shares his journey from being an avid podcast listener to becoming a successful podcaster himself. He candidly discusses the challenges of podcasting, strategies for attracting and retaining an audience, and the future of the industry.

    Niall's wealth of experience and practical advice make this a must-listen for aspiring and experienced podcasters alike.

    Niall delves into the transition from hobby to profession, emphasizing how money changes the dynamics of podcasting. He also explores the importance of consistency, authenticity, and community-building in establishing a dedicated following.

    Additionally, Niall shares his thoughts on the impact of video integration and offers monetization strategies for podcasters.

    Key Takeaways:
    - Appreciate the time commitment required for podcasting, and consider outsourcing tasks like editing to save time.
    - Consistency and being true to yourself are crucial for building a dedicated audience.
    - Engage with your audience where they are, and provide value beyond just promoting your episodes.
    - Sponsorships and Patreon are viable monetization strategies, but don't expect quick riches from podcasting.
    - Video integration is the future of podcasting, but audio should remain the primary focus.

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Need a stunning new logo for your brand? Or maybe a short animation?
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  • In this episode of Smarter Podcasting, host Niall Mackay talks with Erin and John, a husband-and-wife duo behind the Connect-Empower Podcast. They discuss the challenges of starting a podcast, the importance of quality equipment and editing, and the commitment required to produce a consistent show.

    Erin and John share their journey from initially thinking podcasting would be as easy as hitting record on a phone to realizing the complexities involved, such as editing, hosting, distribution, and promotion. They highlight the value of Niall's guidance in navigating the technical aspects and overcoming common pitfalls like not hitting record or talking over each other.

    Throughout the conversation, Niall emphasizes the importance of producing high-quality audio, staying consistent, and focusing on connecting with a niche audience rather than appealing to the masses. He also shares insights from his own podcasting experience, including the surprising growth of his older shows due to their evergreen content.

    Key Takeaways:

    - Podcasting requires a significant time commitment, often 8-10 hours per episode when accounting for all tasks involved.
    - Investing in quality equipment and editing skills is crucial for producing a professional-sounding show.
    - Consistency is key, even if it means releasing episodes less frequently or in seasons.
    - Focus on connecting with your target audience rather than seeking mass appeal.
    - Evergreen content can continue to attract new listeners for years after its release.

    "Imagine if every week those amount of people were in a room listening to what you have to say. They showed up because they want to hear exactly what you want to hear." - Niall Mackay

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Need a stunning new logo for your brand? Or maybe a short animation?
    Whatever you need, you can find it on Fiverr.
    I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

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  • In this episode, I take you through my personal experience of evolving from a podcasting novice in 2019 to a professional editor and producer for over 30 shows globally.

    I provide my top five tips for those interested in starting their own podcast on a budget. My recommendations include selecting basic but vital equipment, creating a workable home studio, utilizing efficient recording and editing software, seeking assistance and guidance from friends and the online podcasting community, and the importance of continuous learning and networking.

    The episode serves to demystify podcasting for newcomers and emphasizes the possibility of producing top-tier content without breaking the bank.

    00:47 Podcasting on a Budget: The Scottish Way
    02:16 Essential Equipment for Podcasting
    10:35 Setting Up Your Home Studio
    16:15 Choosing the Right Recording and Editing Software
    18:43 Leveraging Your Network for Podcasting Success
    20:52 Learning and Networking in the Podcasting Community

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Need a stunning new logo for your brand? Or maybe a short animation?
    Whatever you need, you can find it on Fiverr.
    I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

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  • Niall Mackay shares his podcast audit of Debra Chantry-Taylor's show Better Business, Better Life.

    They discuss equipment and editing processes, defining a clear niche and audience, crafting compelling introductions, improving audio quality, editing techniques, balancing video and audio elements, optimizing calls-to-action, and more.

    Niall provides constructive feedback and tangible tips to elevate Debra's podcast.

    Key Takeaways:

    Clearly explain in the introduction who you are, what the episode is about, who the guest is, and what value listeners will get. This "frames" the episode.Narrow your niche as much as possible to attract the right listeners. Consider adding relevant keywords to your title.Edit out crosstalk, filler words, background noise, and anything distracting to keep the listener focused.Decide if you are making the podcast primarily for video or audio. Don't refer to visual elements on an audio show.Have just one call-to-action at the end, focused on your own business, not promoting the guest.Change up your intro jingle, ads, etc. to keep it fresh. Don't get too repetitive.

    "The introduction is probably the most important part of your podcast because it's what you need to keep the listener listening."

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Need a stunning new logo for your brand? Or maybe a short animation?
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  • Seasoned podcaster Garry Kelly, Managing Director of GK Media, shares invaluable insights on creating a successful podcast, detailing how he built his professional studio in Galway and offering tips for new podcasters.

    Key Takeaways:
    - Start with just a good microphone - quality comes first. Acoustics matter more than equipment.
    - Editing makes a big difference in polishing episodes. Be willing to trim and refine raw recordings.
    - Add video elements to expand reach on social media. Clips on TikTok and YouTube can draw new listeners.
    - Seek to constantly improve audio, visuals, equipment. Successful creators build skills over time.
    - Focus on providing value for your audience above all else.

    "If you’ve lost interest, your audience have also lost interest."

    Entities Mentioned:
    - GK Media, Galway Races, Jerry Girls, Tommy Tiernan, Gary Talks, Zoom, Taskam, Road microphones, Sennheiser microphones, Shure microphones, Blackmagic cameras, Adobe Audition

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Need a stunning new logo for your brand? Or maybe a short animation?
    Whatever you need, you can find it on Fiverr.
    I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

    Book a call now!

  • I'm joined by a podcaster who I first met when we did a coaching call on how to use Descript. Then she heard about my podcast audits I've been doing and she was like, "yes, please give me an audit!"

    My guest today has a background in customer service, and she just wants to serve people and help people. So started a podcast with her dad, which means they actually have a good rapport together, which she says that like it's obvious, but that's not obvious that you have a good rapport with your dad and you can do a podcast, but she created a podcast with her dad called The Human Being Project and their website is The Change Evolutionist.

    My guest today is Janelle Thiessen!

    In this episode we cover;
    - branding
    - mic placement
    - how to make a killer introduction!
    - and more!!

    So listen to find out how to make your podcast the best it can be!!

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Need a stunning new logo for your brand? Or maybe a short animation?
    Whatever you need, you can find it on Fiverr.
    I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

    Book a call now!

  • I share my top 10 programs for podcasting and how much they cost.

    I discuss the importance of using these programs to create high-quality podcasts and streamline the editing process. I also highlight the benefits of using programs like Descript, Canva, ChatGPT, Adobe Enhance, Notion, Calendly, ActiveCampaign, and hiring a content writer and editor, emphasizing the value of investing in these tools to save time and improve the overall podcasting experience.

    Key Takeaways:

    Descript is a game-changer for podcast editing, allowing easy text-based editing and waveform visualization.Canva is essential for creating podcast artwork and episode graphics, even for those with no design experience.ChatGPT can be used to generate episode titles, show notes, and interview questions, saving time and improving content quality.Adobe Enhance is a powerful tool for improving audio quality, especially for poorly recorded or low-quality audio.Notion is a versatile organizational tool that helps manage podcast workflows, guest lists, and show notes.Calendly simplifies the process of scheduling podcast interviews and appointments with guests.ActiveCampaign is an email provider that helps automate email sequences and manage mailing lists for podcast promotion.Hiring a content writer and editor can save time and improve the quality of podcast blog posts and show notes.

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Need a stunning new logo for your brand? Or maybe a short animation?
    Whatever you need, you can find it on Fiverr.
    I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

    Book a call now!

  • I'm not here to tell you how to make your first million dollars. I'm not here to tell you how to get a million followers. I can help you create a podcast that is of high quality content. My expertise, is in podcast audio and podcast quality.

    In my second podcast audit I talk to Care Messer from the Birth Education Center and give some simple advice that instantly improves her audio.

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Need a stunning new logo for your brand? Or maybe a short animation?
    Whatever you need, you can find it on Fiverr.
    I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

    Book a call now!

  • The first Smarter Podcasting, Podcast Audit. My expertise, is in podcast audio and podcast quality. I'm not here to tell you how to make your first million dollars. I'm not here to tell you how to get a million followers. I can help you create a podcast that is of high quality content.

    And that is the number one rule. Podcasting and the rest comes after that.

    I'm talking to a good friend of mine, Damien Cole, the host of the XLT, the Expat Locals and Travelers podcast. He's originally from San Francisco, California. He's a writer, director, actor, comedian, and podcaster.

    Damien sent me one of his podcasts to audit, find out my feedback and how it can help you improve your podcast quality.

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Need a stunning new logo for your brand? Or maybe a short animation?
    Whatever you need, you can find it on Fiverr.
    I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

    Book a call now!

  • In this episode, I'm going to cover one of the most important questions you can find on Google. What editing software do I use to edit my podcast? And what is the difference between audacity and gavage band? And this episode, we're going to cover the pros and cons of each of those programs. And the one major difference that you need to know before you decide which program to choose.

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

    Book a call now!

  • Feeling unsure about starting or improving your solo podcast? In this episode,I share five essential strategies to help you create your solo podcast that your audience will love.

    From research and storytelling to authenticity and listener engagement, I share my expert insights on making your solo podcast a success.

    Episode Highlights:

    [00:01:00] Research and Preparation: Learn why researching your topic thoroughly is crucial, whether you're an expert or a beginner in your niche.

    [00:03:00] Using Your Voice: Discover the significance of your voice in conveying your podcast's message and engaging your audience. Niall emphasizes the importance of authenticity and vocal variety.

    [00:05:00] Crafting a Story Arc: Niall discusses the power of incorporating a story arc into your solo podcast to create anticipation, suspense, and keep listeners hooked.

    [00:07:00] Vulnerability and Authenticity: Understand the value of being genuine and sharing personal experiences to build a relatable and human connection with your listeners.

    [00:08:00] Incorporating Listener Feedback: Explore the benefits of listener engagement and feedback in building a loyal community and enhancing your podcast's content.

    [00:09:00] dditional Tips: Niall shares extra tips like introducing giveaways, encouraging audience interaction, and emphasizing a strong call to action.

    [00:10:00] Niall addresses the question of whether solo podcasts can succeed and highlights the creative control they offer.

    [00:11:00] Conclusion: Niall wraps up the episode by encouraging podcasters to focus on quality content and offers his contact information for further advice and guidance.

    Key Takeaways:
    - Thoroughly research and prepare your content to eliminate filler words and boost confidence.
    - Your voice is your podcast's most essential tool; use it authentically to engage listeners.
    - Create a compelling story arc to enhance the flow and intrigue of your solo podcast.
    -Embrace vulnerability and authenticity to foster deeper connections with your audience.
    - Incorporate listener feedback to build an engaged community around your podcast.

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
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  • Thank you to Anii Hoang from The Aspiring CMO podcast for letting me share this episode with you!

    In my journey with Seven Million Bikes Podcasts, a pivotal moment emerged when a talented marketing graduate posted on Facebook, expressing her eagerness to contribute blogs for her portfolio.

    Our initial conversation left me astounded by her vigor, expertise, and most significantly, her knowledge, particularly in domains like SEO, domain authority, and content crafting.

    As the world gradually reopened after the lockdown, a face-to-face meeting over coffee deepened her advice to focus my efforts onto a singular endeavor for bolstered domain authority and SEO impact.

    Despite this counsel, I found myself clinging to Seven Million Bikes' multi-dimensional identity, encompassing podcasts, comedy, and events.

    The alliance sparked by the aforementioned graduate not only endured but blossomed into an inspiring narrative of growth.

    Anii, the graduate, has since carved her own path of accomplishment, establishing her podcast and YouTube channel, aptly named The Aspiring CMO (Chief Marketing Officer).

    This platform serves as a repository for insights drawn from genuine experiences, narratives, and individuals within the realms of marketing and entrepreneurship. My admiration for Anii's content is palpable, culminating in a symbiotic exchange.

    She graciously invited me to her show as a guest, symbolizing the intersection of our journeys and the transformation of our individual pursuits into shared triumphs.

    Save Frustration. And time!
    Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast Guy
    Audio Episodes Edited for ONLY $27! Save $127!!

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