Afleveringen
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Spiideo delivered an incredible 3000 games in a single week. Itâs a bold demonstration of how AI is revolutionising sports productionâmaking it faster, more scalable, and more accessible than ever before. On this episode of StreamTime Sports, co-hosts Nick Meacham and Chris Stone dive into the growing role of AI in sports media. Theyâre joined by Patrik Olsson, CEO of Spiideo and long-time innovator in AI, who shares how their technology is enabling leagues like Lega Basket Serie A to deliver high-quality broadcasts at unprecedented scale.
Key Points:
Overcoming production challenges with AIAchieving broadcast scalability without compromising quality How AI is unlocking new opportunities for both elite and grassroots coverageThe story behind how Italyâs top basketball league was able to scale their coverage and effectively monetise their rights -
As soccer increasingly moves behind digital paywalls, a key question emerges: is the sportâs content strategy driving fans closer or pushing them away?
From the curious absence of Uefa Nations League highlights on YouTube to the rise of Amazon Primeâs one-click, low-cost PPV model, soccerâs evolving approach to accessibility is creating both opportunities and obstacles.
In this special episode of StreamTime Sports brought to you from the BlackBook Motorsport Forum, hosts Nick Meacham and Chris Stone break it down, examining the trade-offs between control and reach, and asking whether the industry is making it too hard for fans to engage.
Key Topics:
Why Uefaâs decision to gate highlights behind registration walls could be turning fans awayThe critical role of YouTube in global reach and anti-piracy effortsHow Amazon Primeâs PPV model is reshaping expectationsWhy discoverability is the key to unlocking long-term value and reducing subscriber churn -
Zijn er afleveringen die ontbreken?
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Less than a year into their partnership, DAZN is reportedly preparing to walk away from its deal with Ligue 1 in France. In this episode, StreamTime Sports co-hosts Nick Meacham and Chris Stone dive into Ligue 1âs ongoing domestic broadcast challenges and what might come next. Plus, they cover big moves across the sports media landscapeâfrom the NFLâs holiday streaming push to updates on the FIFA Club World Cup, NBCâs Peacock, and TNT Sports.
Key Points:
Why DAZN may be cutting ties with Ligue 1 after just one season
Could Ligue 1 become the first major European league to go fully direct-to-consumer?
The NFL adds a third Christmas Day gameâwhat it means for streaming and the NBA?
DAZN secures their first UK broadcast partner for the FIFA Club World Cup
Analyzing reported financial losses at NBC Peacock and TNT Sports
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NFL EVP and CMO Tim Ellis, alongside SVP of Global Brand and Consumer Marketing Marissa Solis, share how the league continues to innovate and expand its reach. From cultivating one of the most powerful brands in sport to turning football into a year-round media product, they unpack the strategies behind the NFLâs enduring success.
Joined by StreamTime Sports host Nick Meacham and co-host Chris Stone, the conversation dives into what fuels the NFLâs marketing engine and where itâs headed next.
Key Topics:
The NFLâs âsecret sauceâ: passionate fans, smart media strategy â or both?Why brand image is central to the leagueâs playbookHow the NFL became a 365-day-a-year media powerhouseThe path to replicating U.S. success on the global stage -
The Phoenix Suns became one of the first American sports franchises to launch a direct-to-consumer streaming platform while other regional sports networks collapsed under financial pressure. In this episode of StreamTime Sports, co-hosts Nick Meacham and Chris Stone explore what it takes for sports properties to go DTC. Theyâre joined by Dan Costello, Chief Revenue Officer of the Phoenix Suns, and Wim Sweldens, Co-Founder of Kiswe, to discuss how they brought this groundbreaking platform to life.
Key Topics:
The unique challenges teams face when launching a direct-to-consumer platform, compared to leagues and broadcastersWhy you're leaving money on the table if you donât offer multiple monetization optionsHow the Phoenix Suns proactively pivoted to DTC as traditional models falteredKey considerations when selecting the right technology partners -
With only months to go until the inaugural tournament, can DAZN secure enough deals to justify its 1 billion dollar investment? On this episode of StreamTime Sports, co-hosts Nick Meacham and Chris Stone discuss the implications of reports that the BBC and ITV will not bid for the upcoming FIFA Club World Cup, as well as breaking down other major stories in sports media.
Key Points
Why the BBC and ITV announced they are not bidding on the Club World CupDAZNâs path to success for its massive investmentThe post-Messi strategy for Major League SoccerAppleâs evolving approach to sports media rightsReach vs Revenue â Comparing Grand Slam Track and the Diamond Leagueâs media approach for athletics -
From Sportradar getting paid to acquire IMG Arena, to the NBA investing in Reddit co-founderâs new 'Twitch for sports' streaming platform, there have been a series of eye-catching investment plays across the sports landscape. On this episode of StreamTime Sports, co-hosts Nick Meacham and Chris Stone look to explain these big money decisions. Key Points:
What does it mean for the NBA to 'invest' in the social live-streaming platform Playback?How does FloSports' $100M investment round impact its future expansion?Why has Indian media giant Dream Sports invested in the US market via FloSports?Why is Sportradar being paid to acquire Endeavorâs IMG Arena?How will MLSâs use of agentic AI create 'bidirectional' DTC fan relationships? -
In an age where audiences are younger, more diverse, and increasingly tech-savvy, the fight for fans has never been tougher. On this episode of StreamTime Sports hear from the CMOs of three major league sports organizations discuss how they approach developing young sports fan. Also hear from media expert Tim Stott on how broadcast specialists HBS are helping deliver sports across diverse platforms to the next generation of fans.
Key Topics:
How has fandom evolved from generation to generation?What can sports marketers do to better understand younger fans?How can sports organizations stand out in a competitive media landscape?Why are content creators and influencers essential to modern fandom? -
From Super Bowls to the Olympic Games, NBC Sports has been a dominant force in live sports broadcasting. But as the sports media landscape rapidly evolves, how is the network adapting and staying ahead? In this episode of StreamTime Sports, co-host Nick Meacham sits down with Jon Miller, President of Acquisitions and Partnerships at NBC Sports, for an exclusive look at the networkâs biggest rights deals and strategic moves. With more than four decades in the game, Jon shares behind-the-scenes insight into how NBC is navigating the modern sports media landscapeâfrom legacy partnerships to digital transformation.Key Talking Points:
The return of the NBA to NBC and what it signals for the networkDeepening ties with the Olympics and whatâs next for the partnershipThe role of Peacock in NBCâs evolving live sports strategyWhy the Premier League relationship stands out from the restNBCâs push to build and own its own sports properties -
The streaming revolution promised convenience, endless choices, and premium experiences, but the reality is far more complicated. Recent challenges faced by ESPN in processing pay-per-view payments for UFCâs most recent event show that streaming still has work to do. In this episode of StreamTime Sports, co-hosts Nick Meacham and Chris Stone are joined by streaming expert Erik Ramberg, VP of Streaming at MediaKind, to unpack the challenges of sports streaming.
Key Points:
Why even top platforms like ESPN, Amazon, and Netflix have struggled with streaming live sportsHow streaming can propel sports media value and advertising opportunitiesHow to balance investment, risk, and reliability when building a streaming platformWhatâs next for sports streaming in 2025? -
With Formula 1 rumoured to be heading to Netflix and NASCAR's $7.7 billion broadcast deal, the motorsports industry looks to be making huge strides. On this episode of StreamTime Sports, co-hosts Nick Meacham and Chris Stone are joined by Cian Brittle, co-host of the Mics Out podcast and SportsPro's resident motorsports writer. The trio discusses the latest news and trends in motorsports and media.
Key Talking Points:
Why ESPN is prepared to walk away from Formula 1Will Netflix continue to change sports streaming by acquiring Formula 1?How NASCAR's new lucrative broadcast deal will impact fansCan NASCAR expand beyond the US market?How Fox Sports is elevating IndyCarCan Liberty Media do for MotoGP what it did for Formula 1? -
Leading sports leagues like MLB and the Premier League have cancelled their existing broadcast deals with traditional broadcasters and others such as the NFL are rumoured to be considering the same as streaming platforms shake up the industry. On this episode of StreamTime Sports, co-hosts Nick Meacham and Chris Stone break down this growing sports media trend and discuss who will come out on top.
Key Topics:
Why top sports leagues are severing traditional media partnershipsHow streaming platforms like Netflix, DAZN, and Amazon are reshaping the sports media landscapeWill Formula One reach its media targets on its new US broadcast dealWhy DAZN is betting big on basketballWill the Premier League launch a D2C platform?Why Sky is taking aim at Amazon over piracy -
With the Super Bowl once again showcasing the power of premium ad inventory, sports advertising is evolving rapidly. On this episode of StreamTime Sports, co-hosts Nick Meacham and Chris Stone explore how technology is reshaping monetisation strategies with industry experts Scott Young (Co-Founder, Transmit) and Jamie Dorfman (SVP Media Innovation, MediaHub). Transmitâs recent report with MAGNA as part of IPG Mediabrands provides game changing data on the significance of in-game advertising as sports transitions to more digital streaming. Read the report here.
Key Points:
- How the traditional ad model is changing in the streaming era
- Why the data says fans are more receptive to in-game advertising
- How ads can be disruptive in a beneficial way
- Why European markets need to adopt in-game advertising amidst stagnating media rights values
- How technology is enabling dynamic ad insertions for brands into the most impactful moments
Transmit is a market leading technology platform that maximises the revenue of the worldâs most valuable streamed content. Their software allows streaming platforms and broadcasters to optimise monetisation by creating new in-stream inventory, filling traditional ad breaks, and developing more effective ad-pods. You can meet them at SportsPro New York on March 20-21 or learn more at https://transmit.live/
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Super Bowl LIX broke viewership records, but was it true growth or clever distribution? StreamTime Sports co-hosts Nick Meacham and Chris Stone debate what the numbers really mean. The duo also break down the latest news including ESPN, Formula 1, Netflix, MLB, UEFA Champions League, and the NBA.
Key Talking Points:
What can we learn from Super Bowl LIXâs viewership How Disney+âs bundling of ESPN could reshape sports streaming Why Nextflix makes sense for Formula 1âs next broadcast deal Will Amazon be the new home of MLB Does UEFAâs move to Relevant Sports mean a shift towards America Can a well funded challenger league take on the NBA -
Global soccer giants Manchester United and Bayern Munich are tapping into fan passion and unlocking new revenue streams through strategic e-commerce initiatives. On this episode of StreamTime Sports hosts Nick Meacham and Chris Stone are joined by guest Tarek MĂŒller, co-founder of SCAYLE and Thomas Pyer, Director of Growth, to deep dive into the evolution of e-commerce and how large the opportunity is for sports properties.Key Talking Points
How have purchasing habits changed and why has sports been slow to adopt e-commerce?What makes sports properties uniquely positioned for e-commerce success?How can sports grow to be seen as recognised lifestyle brands?Why is e-commerce the crucial link in building a thriving DTC ecosystem?How and why should sports break from the traditional licensing model? -
As new leagues like TGL Golf, Unrivaled Basketball, and the Kings League emerge, theyâre redefining media strategies and challenging traditional broadcasting models. On StreamTime Sports, hosts Nick Meacham and Chris Stone break down the approaches these leagues are taking and debate which strategies are best positioned for long-term success. The duo also take on the challenge of crafting a media blueprint for the newly announced Major League Volleyball.
Key Points:
Is Unrivaled overly reliant on its traditional broadcast partner TNT? Will the TGL Golf structure keep fans engaged long term? Does the Kings League need to expand to mainstream TV? Is the European League of Footballâs decision to ditch their DTC platform for DAZN a risky long term move? What balance should new leagues like Major League Volleyball look to set for their media strategy to fine long term sustainability? -
Big tech and sports streaming giants continue to disrupt the sports media landscape, with Netflix, YouTube and DAZN all making moves in early 2025. In this episode of StreamTime Sports, co-hosts Nick Meacham and Chris Stone unpack the latest headlines and what they mean for the industry.
Key Topics:
A deep dive into DAZNâs financial challenges and investors Why DAZN are looking to renegotiate with Ligue 1 Did Netflixâs live sports investment pay off? How YouTubeâs new ad models are redefining sports monetisation Metaverse meets sport: The Australian Open's data driven media -
The social media platform has received a 75 day extension to continue operations and seek a resolution in the US. On this episode of StreamTime Sports, co-hosts Chris Stone and Steve McCaskill discuss TikTokâs influence on the sports industry and dive into other breaking sports media news.
Key Points:
TikTok's role in the sports media ecosystem The potential impact of losing TikTok Could other social media platforms fill the TikTok void? The clever strategy behind Bleacher Reportâs partnership with the NFL Why Optus Sport is the latest Australian platform looking to pivot Saudi Arabiaâs PIF and its next strategic move into sports through DAZN -
ESPN, Fubo, Netflix, Amazon, DAZN, and the NFL dominated the news headlines over the holiday season. In the first StreamTime Sports episode of 2025, host Chris Stone is joined by technology editor Steve McCaskill to break down all of the biggest stories of the opening weeks of 2025.
Key Talking Points:
What caused the collapse of the Venu Sports joint venture between ESPN, Fox Sports, and Warner Bros Discovery? What Fuboâs merger with Hulu means for the sports streaming disruptor moving forward? Will Netflixâs successful NFL and WWE forays mean more live sports investment? What is next for the Premier League and Amazon as their deal ends? Why has DAZN acquired Foxtel in Australia? Can TGL drive interest from its successful debut? -
Kicking off the New Year for StreamTime Sports host NickMeacham hosts a conversation on launching an OTT platform. Joined by beIN Media, Feyenoord, and Kiswe the conversation discusses how OTT is shaping the medialandscape.
Key Points:
- OTTâs evolution from novelty to necessity
- Strategic considerations for launching astreaming platform
- The transformative power of direct-to-consumermodels
- Technical challenges in launching a best inclass product
- Different approaches â Sports Property vsBroadcaster
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