Afleveringen
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In this episode, we had the honor of podcasting LIVE at Sub Summit 2024 in Dallas, TX. Yes, that means we had actual people in the audience while we chatted. SO fun! We decided to take a different approach with our topic, focusing on when things go wrong! As entrepreneurs, we must be resourceful, figure it out and have Plan B, C, and D ready to roll.
Year Cheer - a busy mom's secret weapon for creating holiday magicYear Cheer on IGSubscription Box BasicsSubscription Box Basics on IGSub Summit
Listen in as our friend (and Subscription Box Bootcamp graduate) Katie Richardson from Year Cheer, tells her stories of bouncing back from the inevitable issues we face as subscription box entrepreneurs...things like product delays, product mistakes and packaging errors. Laugh with us and share our misery, but also learn how to right the ship!Support the Show.
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While we are OOO at Sub Summit, you can enjoy the re-airing of this popular episode and take advantage of the free custom printed box offer! While you are listening, we're probably hanging out at the BoxUp booth, checking out their new custom packing tape (launching soon!)
Use code SBB12 for 12 free custom printed boxes (just pay shipping) at https://go.boxup.com/julieballBoxUp on IG: https://www.instagram.com/iboxup/BoxUp on FB: https://www.facebook.com/boxup.printing/Support the Show.
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Zijn er afleveringen die ontbreken?
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In this episode of Subscription Box Basics, host Julie Ball is joined by Jessica Principe, founder of All Girl Shave Club and the new owner of A Year of Boxes. They discuss the tremendous benefits of being listed on third-party review sites like A Year of Boxes, including increased visibility, SEO advantages, and access to a new audience. Jess shares her journey in the subscription box industry, the importance of having accountability partners, and tips for leveraging features in gift guides to boost sales. The episode also highlights the upcoming Subscription Box Awards and offers listeners a chance to get a free directory listing on A Year of Boxes.
00:00 Introduction
00:55 Jessica's Journey in the Subscription Box Industry
02:31 The Importance of Having a Box Bestie
06:22 What is 'A Year of Boxes'?
08:36 Benefits of Being Listed on Third-Party Review Sites
19:16 How to Get Involved with 'A Year of Boxes'
24:27 Conclusion and Final Thoughts
A Year of BoxesClaim your free listingSelena Soo's free publicity calendar
Resources mentioned:Support the Show.
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In this episode of Subscription Box Basics, Julie Ball discusses the essential elements that your subscription box website needs to convert visitors into customers. She emphasizes the importance of having a professional website and covers five key components: offering an incentive, clear call-to-action, professional photos, social proof, and ways to collect email addresses. Julie also suggests using accountability partners to get feedback on your website and offers resources for further learning. Tune in to ensure your website is optimized for maximum sales conversion.
Support the Show.
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While many look forward to the fun adventures of summertime, it can present challenges for entrepreneurs. On this solo episode, Renae shares some of her own summer strategies as a busy mom of two and business owner.
Have your own work life balance strategies? Share them on Instagram and tag us @subscriptionboxbasics.Support the Show.
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Have you heard of mushroom coffee? Julie recently tested the new (to her) Ryze mushroom coffee subscription and shares her experience with Renae on this podcast episode. We LOVE trying subscriptions to experience the good, the bad and ugly...so we can all learn from other brands!
For those more interested in Ryze mushroom coffee, its loaded with adaptogenic mushrooms, delivering calmer energy, sharper focus, and immune support for a balanced body and clear mind. All with less than half the caffeine of normal coffee.
Get 10% off your first Ryze order
(affiliate link)Support the Show.
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Here's a long overdue update on what's new in both the personal and business life of Julie & Renae, two years after selling Sparkle Hustle Grow.
Get custom boxes at BoxUp - Use this link and code SBB12 at checkout for 12 free custom boxesJoin the BoxUp affiliate programSubscription Box Bootcamp self-study program (price cut!)Subscription Box Bootcamp workbookKathleen Kobel's Influence and Earn course (referral link for her amazing Amazon influencer course)
Resources mentioned:Support the Show.
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A subscription for protein oatmeal that you drink...soft of. In today's episode, Julie & Renae chat about a new (to us) subscription called Oats Overnight. Think oatmeal is boring? Think again! OO has created a large raving fanbase, all interested in eating oatmeal. We can all take notes from this brand on how to create an experience with a product replenishment subscription.
Oats Overnight (referral link) - https://oatsovernight.com/r/VJG33NY
Julie's favorites - Green apple cinnamon, Mocha dream and Boston cream.
Subscription box pricing guideSupport the Show.
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Julie sits down with Sub Summit co-founder Paul Chambers for a candid conversation about what to expect at this year's event. From the CUBE Awards to his most anticipated speakers and more, this laid-back chat between two friends is a great way to learn more about the event and hear about how you might be able to go for free. Julie tells her story of how she cold-called the guys at Sub Summit (as a newbie back in 2017) and now has been on stage 7 times! Enjoy this fun, laid-back episode.
https://subsummit.comSupport the Show.
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Join me on a stroll down memory lane with the remarkable Antoinette Abrahamson, the entrepreneurial spirit behind The Ring Boxes and The Belly Bundle. Antoinette's passion for celebrations sparked the inception of her companies, offering brides-to-be and expectant mothers beautifully curated, cost-effective gifts.
https://www.klaviyo.com/https://www.gorgias.com/ https://www.theringboxes.com/https://www.thebellybundle.com/https://www.instagram.com/antoinette_abrahamsen
Our candid conversation takes us back to our early days, the trials of product sourcing, and the sheer delight of seeing our labors of love come to fruition. Listen in to her juicy story on a vendor gone bad and learn from her mistakes. As two entrepreneurs woven together by mutual support and growth, you'll love this conversation!
RESOURCES MENTIONEDSupport the Show.
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Thinking of adding a subscription service to your existing business? We've got what you need! Learn the 5Ps of successful integration in our new podcast episode. You'll LOVE hearing how recurring revenue can change the trajectory of your business and how automatic shipments can be a HUGE win for your customers!
Subscription Box pricing guide Oats Overnight (referral link) Get $10 at Stickermule (new customers only, referral link)Support the Show.
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Can you believe it's Q2 already? How about a little spring cleaning for your subscription box business? This episode is your guide to decluttering not just your physical space—be it a home office or a warehouse—but also your inventory and digital presence. You'll ditch the clutter, feel rejuvenated and ready to get back in the game.
Support the Show.
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Prepare to have your mind blown, as e-commerce whiz Josh Coffy from E-commerce Alley joins us to reveal the secrets behind his clients' staggering $70 million sales figures, all thanks to Facebook ads and email marketing.
https://www.alleypodcast.comJosh's free group: https://www.facebook.com/groups/ecommercealleyClick for the Advantage Plus shopping campaign tutorial
If you're a subscription box entrepreneur looking to sharpen your ad strategy, this episode is your golden ticket. We're not just discussing the ins and outs of Facebook ads; we're diving into the compelling world of customer acquisition, strategic ad placements, and the nuances that turn good campaigns into great ones - like why that candid iPhone photo might just be your ad's best friend.
Josh brings his years of expertise to the table, offering up a mix of foundational strategies (step-by-step) and advanced tactics that cater to the unique challenges of subscription box businesses, including understanding the pivotal role of lifetime customer value.
Links:Support the Show.
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In this episode, Renae & Julie unpack the customer expeerience in our latest chit-chat, where we rave about the magic of subscription boxes like Universal Yums. You'll hear us gush over the immersive experiences Universal Yums create, not just through the savory bites but also through the cultural nuggets hidden within—think trivia, book suggestions, and the stories behind each snack. We're opening up about how these little boxes of joy connect us to far-off places, stirring up memories of almost-visits to Paris and ancestral ties to countries like Poland and Ukraine.
Now, let's switch gears and talk savings and exclusive perks—but not the boring kind. We dissect the clever lure of Cinemark Movie Club's membership benefits and how accumulating credits can feel like finding hidden treasure. We'll also give you the scoop on the ingenious marketing strategies that companies like Cinemark employ, such as a savings calculator that makes potential benefits feel tailor-made for you. So, tune in, get inspired to level up your own customer experience!
https://www.universalyums.com
https://www.cinemark.com/movieclubSupport the Show.
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Are shipping costs plundering your subscription box profits? Anchors aweigh, my friends, because we have charted a course to treasure! Today's episode is like finding a secret map to shipping efficiency. We're talking about PirateShip.com, a resource that's going to help you trim those sails on expenses and navigate the choppy waters of logistics. Get ready to hoist the Jolly Roger and let's set sail on the subscription box shipping adventure you never knew you needed! Too much pirate talk? 🤣 We couldn't help ourselves!
Pirateship.comAmazon storefront for thermal printers
Resources mentioned:Support the Show.
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Unlock the secret to irresistible subscription box offers as we welcome back Liam Brennan, co-founder of BusterBox. If you've ever been puzzled about why some subscription boxes seem to magnetize sign-ups while yours may fall flat, this episode is for you! Discover how to craft offers that convert. 📦
Liam is opening his Subscription Box Experts Academy on March 12th, 2024. This is the perfect next step if you are looking for more advanced training & its a great complimentary course to Subscription Box Bootcamp.
✅ Liam's Subscription Box Experts: https://subscriptionbox.krtra.com/t/aWq6N25t4ha4
If you use our link, we'll send you the Subscription Box Bootcamp workbook for free to make sure you have your foundations covered. ($199 value) It's over 250 full-color pages filled with training, templates and inspiration for your sub box journey!Support the Show.
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Ever dreamt of launching your own subscription box business but found your wallet less than cooperative? Fear not, as Julie Ball spills the beans on 10 ways to fund your subscription box business. Ready to get a little scrappy to chase those dreams? Let's go!
Sell stuff on FB marketplaceSell clothes on Poshmark or a local consignment storeSell books at a local used book storeSign up for the Amazon Influencer program. My friend Kathleen has an amazing course to get you started! And here's my Amazon storefront.Offer Virtual Assistance (VA)Sell servicesCredit Card - Here's a referral link to my favorite (with cash-back rewards!)Pre-sell your boxShop around Cut back
I see you checking out the list below...don't stop there! Listen to the whole episode for tips and stories to encourage you!Support the Show.
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In this episode, you'll get all the details about Sub Summit 2024, the largest conference dedicated to subscription and membership businesses. Julie gets the scoop from Sub Summit Director of Marketing, Jennifer Cline. Hope to see you there!
- When: June 17 - 19, 2024
- Where: Dallas, TX
- Pitch Competition $10k prize package, Applications close March 5, 2024
- Cube Awards nominations close March 26, 2024
Links mentioned:
- SubSummit.com
- SubSummit.com/pitch
- SubSummit.com/cube-awards
- SubSummit.com/hosted-merchant-meetings-program
- SubSummit.com/venue (discounted room block)Support the Show.
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Renae is rolling solo today with a focus on social media. While this episode is geared towards the newbies, it's loaded with great reminders for even seasoned sub box entrepreneurs! Grab a pen and paper for your notes and let's get crackin' on optimizing your subscription box's social media strategy!
Support the Show.
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Meet Allison and Cat, the dynamic duo from the Ultimate Product Party, the GO-TO EVENT for product based businesses ready to sell, scale, and level up. The event is May 7-9, 2024 in southern California.
Through the buzz and energy of in-person connections, they invite you on the path to business growth and visibility, all set against the picturesque backdrop of Rancho Las Lomas in Orange County.
They spill the tea on what to expect at this year's event - speakers, foundational workshops, networking & relationship-building. Learn about the the brand new "London Creates Things" UPP scholarship opportunity and how to get involved.
We particularly love how Allison & Cat share behind-the-scenes of what it's like to put on a successful event like this!
Get the details at https://ultimateproductparty.com and save $25 with code UPPJULIE.
Apply for the scholarship here.Support the Show.
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