Afleveringen
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Are you saying "yes" to every project inquiry without evaluating its true fit for your design business? In this episode, we share seven essential criteria to help you select projects that align with your goals, enhance your portfolio, and drive profitability. Learn how to make intentional, strategic decisions that save you time and energy while positioning your business for sustainable success.
From evaluating the scope of work to identifying referral opportunities, these practical guidelines will empower you to choose projects that deliver maximum results without unnecessary stress. It's time to stop settling and start selecting with confidence.
IN THIS EPISODE, YOU WILL HEAR:
(02:13) The importance of being selective to avoid burnout and analysis paralysis (02:43) Evaluating the financial impact of a project: good money vs. bad money (07:34) Assessing a project's portfolio value and ensuring photography investment (09:30) Determining the scope of work and avoiding "scrambled egg" projects (14:26) Why setting minimum design fees and project investments is essential (22:46) Evaluating a project's location and its impact on your brand (28:37) Identifying referral opportunities and leveraging high-profile clients (31:02) Deciding whether to work with previous great clients or release the restRESOURCES:
HPMKT VIP TOURWhen youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Are your fears holding you back from fully realizing your potential in your design business? In this episode, we explore how fear shows up in different aspects of your life and business and how to transform it into a driving force for success. From identifying limiting beliefs to embracing confidence, we share actionable strategies to help you move past fear and take bold steps toward achieving your goals.
Discover the tools and techniques to quiet your inner critic, embrace possibilities, and reframe fear as an opportunity for growth. This episode will empower you to rewrite the narrative in your design business and step into a future driven by faith and creativity.
IN THIS EPISODE, YOU WILL HEAR:
(01:25) Recognizing how fear impacts your mindset and results (03:14) Real-life success stories of designers overcoming fear (07:38) Breaking through plateaus to achieve growth (08:05) Pushing past your comfort zone to unlock potential (09:33) Practical ways to challenge fear and reframe your mindset (17:20) How your internal narrative feeds or fights fear (23:07) Writing down your fears to uncover hidden solutions (30:32) Feeding the positive âwolfâ within for lasting confidenceWhen youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Zijn er afleveringen die ontbreken?
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Are you ready to take your interior design business to the next level? In this episode, we explore 21 mindset hacks that will help you define success, overcome obstacles, and create a thriving design practice. These strategies are designed to inspire and empower you to achieve your highest potential, both personally and professionally.
Discover how to define your vision, master the art of connection, and embrace an abundance mentality. Each mindset shift is crafted to help you build confidence, improve productivity, and create a more fulfilling design business.
IN THIS EPISODE, YOU WILL HEAR:
(02:22) Defining your vision of success and creating a vision board (03:52) Setting ambitious goals with measurable milestones (05:16) The importance of visualization in achieving your dreams (08:38) Harnessing your superpowers and outsourcing tasks (10:05) Asking for guidance and leveraging mentors and coaches (14:26) Designing work-life harmony for a fulfilling lifestyle (17:42) Building a dream team to support your growth (21:29) Adopting an abundance mentality to fuel collaboration (26:32) Zooming out to see the big picture for creative inspiration (35:18) Staying curious and committed to lifelong learningWhen youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Do you have a word that will guide and inspire you throughout 2025? In this episode, we explore the transformative power of choosing a single word to set the tone for the year ahead. Learn how a word can help you focus your energy, clarify your goals, and create meaningful changes in both your business and personal life.
We share practical strategies for selecting your word, defining its impact, and using it as a catalyst for growth. Discover how your word can become a powerful tool for transformation and intention as you move into the new year.
IN THIS EPISODE, YOU WILL HEAR:
(02:09) The importance of choosing a word for the year (03:32) How Melissa's 2025 word, "release," is transforming her life (07:17) Why releasing creates space for new opportunities (09:10) How to identify a word that resonates with your goals (15:14) Writing down your word's impact to embody its meaning (22:12) Releasing outdated habits, tools, and relationships (31:19) Welcoming space for imagination and creativity (45:55) The value of a word-driven mindset for personal and professional growthWhen youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Are your fears holding you back from the success you desire in your design business? In this episode, we explore how fear can manifest in our professional lives and prevent us from reaching our full potential. We share practical strategies to recognize, understand, and overcome fears so that you can confidently move toward your goals.
From unpacking the root of fear to using it as fuel for growth, this episode offers tools to help you transform fear into a powerful ally in your design journey. Learn how to embrace fear, shift your mindset, and step boldly into your next level of success.
IN THIS EPISODE, YOU WILL HEAR:
(04:19) Key questions to ask when fear arises in your business (05:42) Why many designers fear success more than failure (07:54) Breaking the myth of success requiring sacrifice (09:43) The impact of relationships on your growth and mindset (14:15) Understanding fear as a false expectation appearing real (17:14) Turning fear into fuel for transformation (26:57) Embracing vulnerability as a strength in business (39:02) Cultivating a growth mindset to move past fearWhen youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Are you ready to step out of your comfort zone and elevate your design business? In this episode, we learn about ten ways to stretch yourself for greater success in your design practice. Learn how to push past perceived limits, adopt new strategies, and embrace growth that aligns with your goals and values.
From adjusting your rates to redesigning your office, each stretch is designed to help you enhance your productivity, boost your confidence, and create a more fulfilling business. Tune in to discover how to make meaningful changes that will propel your business forward.
IN THIS EPISODE, YOU WILL HEAR:
(01:53) The difference between a good stretch and being stretched too thin (05:48) Why a rate increase can transform your profitability (08:29) The power of hiring before you're ready (11:55) Setting goals that challenge and inspire you (14:50) Investing in coaching as a catalyst for growth (19:32) Refreshing your resources to keep your designs original (25:05) Exploring new markets and design events (27:57) How a process upgrade improves efficiency and client satisfaction (30:53) The benefits of waking up earlier or optimizing your routine (38:58) Redesigning your office to create an energizing workspaceWhen youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Are incompletions in your business and life quietly draining your energy and holding you back? In this episode, we dive into how unfinished tasks, unfulfilled promises, and open loops create stress, sap productivity, and sabotage your design business success.
Join us as we explore strategies to identify and tackle incompletions, from cleaning up your marketing efforts to addressing lingering projects. Learn how creating a master list, categorizing tasks, and finishing what you start can help you reclaim your energy and set the stage for a productive and profitable year.
IN THIS EPISODE, YOU WILL HEAR:
(01:54) How incompletions act as energy drainers and mental dust catchers (03:22) The hidden cost of unused trainings and apps (06:44) Why clearing debt faster helps you stay focused and stress-free (10:50) Following through on promises to clients, family, and friends (17:13) The impact of unfinished personal projects and clutter on focus (23:37) Avoiding multitasking and building a team of finishers (26:59) How to craft a master list of incompletions and achieve a sense of accomplishmentWhen youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Are you ready to experience success in your design business without sacrificing your personal life, time, or energy? In this episode, we explore how you can streamline your business operations, attract quality clients, and set boundaries that give you freedom without compromising profitability.
Discover the most common traps holding designers back, from relying solely on word-of-mouth marketing to inefficient project management. Learn how to implement smarter systems, refine your client processes, and step into a business model that supports your creativity and growth.
IN THIS EPISODE, YOU WILL HEAR:
(01:56) Why hourly rates may be limiting your business growth (03:44) How sacrificing personal time creates a hamster-wheel business (06:19) The value of attracting and working with high-quality clients (07:47) Why a 7-10 step process positions you as an expert (09:43) Improving project management and communication for client satisfaction (11:14) How marketing clarity builds confidence and attracts ideal clients (17:53) The role of systems and automation in reclaiming your timeWhen youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Whatâs stopping you from achieving everything you want in your design business? In this episode, we explore how your brainâs natural resistance to change might be holding you backâand how you can overcome it. Learn how to interrupt unproductive patterns, take decisive action, and push through challenges to create a thriving design business.
Join us as we dive into strategies for breaking free from comfort zones, building better habits, and implementing smart systems to streamline your operations, attract higher-quality clients, and deliver exceptional results.
IN THIS EPISODE, YOU WILL HEAR:
(02:15) How your brain resists change and ways to overcome it (05:47) The power of small actions to interrupt unproductive patterns (10:26) Steps to effectively hire and onboard new team members (17:08) Finding quality outsourcing providers for tasks like CAD (19:02) Leveraging local events for networking and marketing (30:47) Implementing a robust, fee-based discovery process (32:00) Why exclusivity in your calendar attracts better clientsWhen youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Are you unintentionally crossing ethical or legal boundaries in your design business? In this episode, we explore the critical differences between copyright infringement and plagiarism, and why understanding these distinctions is essential for every designer. Learn how to protect your intellectual property and avoid common pitfalls that could lead to legal troubles or ethical dilemmas.
Join us as we discuss real-life examples of plagiarism in design, from copied templates to uncredited inspirations, and strategies to maintain originality and integrity in your work.
IN THIS EPISODE, YOU WILL HEAR:
(01:44) The difference between copyright infringement and plagiarism (03:13) Common examples of copyright breaches in design (06:08) Ethical challenges with uncredited inspirations (07:47) How creativity and originality keep designers out of trouble (13:04) Discovering and defining your design hallmarks (20:25) A personal story of dealing with website plagiarism (23:33) Why paying for templates and using original designs mattersMENTIONED IN THIS EPISODE:
Fancy Girl Design Studio: fancygirldesignstudio.com
When youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Are you unintentionally holding back your design business from success? In this episode, we uncover the hidden ways designers often avoid progress without realizing it. From prioritizing the wrong tasks to avoiding in-person connections, these subtle habits can prevent growth and impact your success.
Join us as we discuss the importance of focusing on lead generation, leveraging local events, and overcoming perfectionism in portfolio presentation. Discover how small shifts in mindset and behavior can help you attract more clients, increase profitability, and create a sustainable, rewarding design business.
IN THIS EPISODE, YOU WILL HEAR:
(02:05) The hidden ways designers avoid success without realizing it (03:03) Why in-person connections outperform traditional advertising (05:29) Prioritizing lead generation over processes and systems (10:46) Overcoming perfectionism in your portfolio to showcase your work (15:31) The importance of having a phone number for client inquiries (18:13) Simplifying your service offerings for clarity (22:44) The power of being your own billboard at local events (27:40) How diverse events and networking build profitable relationshipsMENTIONED IN THIS EPISODE:
Eventbrite: eventbrite.com
When youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations, book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies. -
Are you looking to quickly boost profitability and attract more clients to your design business? In this episode, we cover ten actionable steps to drive higher profits and secure more clients without overcomplicating your strategy. These methods are designed for busy designers who want practical and effective tools to see results fast.
From pricing adjustments to optimizing your client intake process, each tip is crafted to address common pain points and help you stand out in a crowded market. Tune in to learn how you can create immediate impact and build a business that aligns with your values and goals.
IN THIS EPISODE, YOU WILL HEAR:
(03:12) Setting profitable pricing that reflects your value (08:25) Streamlining your client intake process for efficiency (13:45) Using testimonials to build social proof (17:20) Creating a signature service that differentiates your business (21:40) Leveraging client referrals for organic growth (26:15) Tracking key metrics for continuous improvement (29:30) Building strong relationships for client retention (34:50) Upselling services to maximize each projectWhen youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Have you ever wondered why some sales strategies work effortlessly while others fall flat? The answer often lies in psychology. In this episode, I share 15 additional psychological and emotional triggers that can help you sell more design services by understanding how clients think and feel. Building on the triggers from the previous episode, these strategies are designed to empower you to make genuine connections, build trust, and lead clients to say "yes" confidently.
In this episode, I discuss how to use triggers like exclusivity, belonging, and scarcity to elevate your design business. Youâll learn how to position your services as exclusive, create a sense of belonging for your clients, and apply principles of familiarity and specificity to boost credibility. These triggers will help you guide clients toward making decisions that feel authentic, beneficial, and rewarding.
IN THIS EPISODE, YOU WILL HEAR:
(06:45) How exclusivity and belonging strengthen client connections (13:56) Creating urgency and value with the desire to collect and scarcity (20:33) Aligning with client values through guilt and specificity (23:34) Building trust using familiarity and patterning (28:56) Boosting engagement with harmonization and rewards (33:20) Simplifying choices to enhance capability and reduce overwhelm (36:35) Shaping client satisfaction with contentment and perception (38:34) Driving commitment with self-liquidation strategiesMENTIONED IN THIS EPISODE:
Triggers by Joe Sugarman
Joe Polish website
The Genius Network website
When youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Does the word "sell" make you cringe? If so, you're not alone. Many designers feel uncomfortable with the idea of selling, but what if you could reframe it as inviting or educating your clients into working with you? In this episode, I break down 15 powerful psychological triggers that can help you sell more design services with ease and confidence. These triggers are all about building trust, creating involvement, and showcasing your expertise, so you can stop feeling awkward about sales and start seeing results.
In this episode, I walk you through each of these 15 triggers, explaining how to apply them to your design business. From involving clients in your process to using social proof, urgency, and storytelling, you'll learn how to tap into what makes clients say "yes" and move forward with their projects. And donât worry! Selling doesn't have to feel pushy or salesy. By applying these proven techniques, you'll be able to guide clients to the best solutions and create win-win situations.
IN THIS EPISODE, YOU WILL HEAR:
(01:14) How to reframe "selling" as inviting and educating (05:40) Getting clients invested with involvement and honesty to build trust (10:39) Why honesty and transparency build trust and lead to more sales (13:34) Using social proof and authority to position yourself as the go-to expert (15:18) Justifying client investments with logical reasons and exclusive offers (21:02) How authority positions you as the go-to expert (23:51) Instilling confidence with conviction and highlighting the uniqueness of your services (34:03) Sparking client interest with curiosity and offering hope for a positive outcome (36:15) Creating urgency and addressing fear to motivate quicker decisionsMENTIONED IN THIS EPISODE:
Triggers by Joe Sugarman
Joe Polish website
The Genius Network website
Sally Hogshead website
When youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Is perfectionism holding you back in your design business? Many designers struggle with getting things just right, but the truth is, perfectionism can lead to procrastination, missed opportunities, and increased stress. The pursuit of perfection often becomes the enemy of progress. What if you could get more done and experience more success by aiming for 70% instead of 100% or 110%?
In this episode, I introduce the 70% solution, a mindset shift that helps you let go of perfectionism and start making progress. You'll learn how to balance striving for excellence with getting things done, why perfectionism leads to mental chaos and overwhelm, and how applying the 70% rule can help you deliver exceptional work without the constant need for perfection. Plus, I share how iconic business leaders like Jeff Bezos use this strategy to make better decisions faster.
IN THIS EPISODE, YOU WILL HEAR:
(03:18) The high cost of perfectionism in your design business (08:48) The power of getting things done instead of seeking perfection (13:49) Using deadlines and the "pause clause" to manage indecisive clients (21:21) Why aiming for completion is more effective than perfection (28:25) How practice and producing more work leads to better results (30:06) The application of the 70% rule (41:03) Five key benefits of applying the 70% rule in your businessMENTIONED IN THIS EPISODE:
The Artistâs Way by Julia Cameron
The Gifts of Imperfection by Brené Brown
When youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Is your design business struggling to attract clients or losing potential leads, and you canât figure out why? It might be the small details youâve overlooked that are making a big impact. From missing contact information to no portfolio, these seemingly minor issues could be turning away ideal clients and holding back your success. The good news is, these are simple fixes that can make a world of difference.
In this episode, I uncover 10 "big little things" that are killing your design business and share actionable steps you can take to fix them. Youâll learn about everything from the importance of having your phone number and email on your website to why you need a Google listing and social media presence. Whether you're missing a portfolio or not using your face as a personal brand, each of these small tweaks can have a significant impact on your business's success. By addressing these issues, you can create a more professional online presence and make it easier for clients to find and hire you.
IN THIS EPISODE, YOU WILL HEAR:
(01:48) Missing phone number costs you clients (04:59) Location info is essential for your site and social media (06:53) Not listing an email address is a big mistake (10:50) Lacking your name or identity hurts your brand (13:52) Claiming your Google My Business listing is crucial (16:06) Social media is a valuable search engine for designers (19:28) Inactive social media and blog content damages your credibility (23:45) Using your face over a logo strengthens your brand (28:13) A missing footer on your site is a critical error (29:33) No portfolio on your website is a deal-breakerMENTIONED:
Learn more about Google My Business (GMB)
When youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Are you holding yourself back by tolerating poor performance, operational inefficiencies, or unfit clients? The reality is, what you tolerate in your life and business impacts your success and peace of mind. Tolerations not only drain your energy but also cost you in time, money, and health. If you've been putting up with less-than-ideal situations, this episode is your wake-up call to take action.
In this episode, I explore the ways tolerations are showing up in your design business and personal life. From underperforming team members to inefficient systems, I guide you in identifying the areas where you're settling for less than you deserve. Youâll learn how to create awareness around these tolerations, whether theyâre costing you time, money, or your sanity, and how to either reframe them, release them, or replace them. Itâs time to stop tolerating and start thriving.
IN THIS EPISODE, YOU WILL HEAR:
(03:10) Identifying poor performance from team members and contractors (04:57) The cost of tolerating operational inefficiencies (07:02) Why long hours and lack of work-life balance are choices (09:27) The impact of tolerating unfit clients (10:56) Are you tolerating weak marketing and inconsistent cash flow? (17:24) How tolerating poor health habits can affect your business (25:44) Why you donât have to tolerate poor performance from suppliers (40:44) Steps to release, replace, or reframe what youâre toleratingWhen youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Have you ever experienced a client misunderstanding, scope creep, or project delays that left you frustrated and underpaid? What if you had an ironclad design agreement that safeguarded your business and profits, while giving your clients clarity and confidence? Many designers are operating with incomplete contracts, and itâs costing them time, money, and peace of mind. A comprehensive design agreement can protect you from these common pitfalls and set the stage for a smooth, successful project.
In this episode, I walk you through creating the perfect design agreement, clause by clause. Youâll learn which clauses are essential for protecting your practice, your profits, and your peace of mind. Iâll explain how to include clauses that set clear expectations around project timelines, scope of work, and fees. I also share why every agreement needs an expiration date, how to avoid scope creep, and the importance of a cancellation policy. This episode is packed with insights to help you confidently manage your design projects with professionalism and ease.
IN THIS EPISODE, YOU WILL HEAR:
(02:15) How your agreement protects your profits and peace of mind (06:49) The need for an expiration date in your agreement (07:51) Avoiding âchase modeâ with follow-up and expiration clauses (08:30) Clause-by-clause breakdown of the perfect design agreement (11:17) Setting timelines and managing project delays (12:47) The importance of milestones (15:00) How to outline service fees and avoid surprises (19:58) Detailing the late payment penalties (22:31) What is procurement management (38:56) Protecting your design intellectual propertyMENTIONED:
The Right Design Agreement
When youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Are you dealing with client misunderstandings, scope creep, or unpaid work? What if a simple design agreement could protect your profits while setting clear client expectations? Many designers are working with incomplete agreements, leaving them vulnerable to disputes and unpaid fees. The right agreement can transform your business, ensuring you get paid for your time, avoid confusion, and build client trust.
In this episode, I explain why every designer needs a strong design agreement and how it can safeguard your profits, streamline communication, and prevent scope creep. I share real-world examples of how my clients have used these agreements to protect their bottom line and improve client relationships. This is Part 1 of a two-part series. In Part 2, Iâll walk you through each clause your agreement needs, highlighting which ones are essential and which are optional.
IN THIS EPISODE, YOU WILL HEAR:
(01:49) Why every designer needs a strong design agreement (04:36) Making your agreement more inviting with tools (07:05) How a flexible, customizable agreement speeds up client acceptance (09:52) Being protected is everything (13:34) Your agreement gets you paid for the work you do (16:51) Setting communication boundaries in your agreement (20:43) How your agreement preserves your peace of mind (27:06) Safeguard your practice (34:43) The importance of walking the clients through the agreement- (36:40) Make your agreement a marketing toolMENTIONED:
The Right Design Agreement
Canva
Proposify
Dubsado
When youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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Are you tired of doing unpaid work for clients? Do you create preliminary plans, gather estimates, and offer advice, all without compensation? What if you could get paid for that upfront work? Most designers donât realize they can (and should) charge for the early stages of a project. A Feasibility Package ensures youâre paid while helping clients understand their projectâs scope and costs. Imagine no longer giving away your expertise for free and instead getting paid for the valuable work you're already doing.
In this episode, I explain how you can implement a Feasibility Package in your design business to get paid for your time and expertise. I dive into the structure of the package, what it should include, and how to price it effectively. Youâll also learn how this package can help you manage client expectations, build trust, and give you an early opportunity to assess whether a client is the right fit for you.
IN THIS EPISODE, YOU WILL HEAR:
- (02:00) â What is a feasibility package and when to use it?
- (03:17) â Pricing guidelines for feasibility packages
- (04:14) â Whatâs included in the package
- (06:06) â Importance of trades days and package fees
- (08:39) â Repurposing past work for efficiency
- (10:07) â Advising clients on contingency costs
- (15:27) â How to introduce the feasibility package to clients
- (19:38) â Using the feasibility package to qualify clients
When youâre ready to step into a bigger vision in your design business and create exceptional results and celebrations book-a-call to explore how coaching can take you there faster, with a solid plan, proven process, and smart strategies.
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