Afleveringen
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If you struggle with standing out in a saturated market, this episode is for you! Our curated sponsor HiFloat chose Noeli of So Pretty Balloons to come on the show and talk about how she’s found a way to stand out in the crowded and very talented Miami market.
Before we get into those specifics, we’ll hear how she followed signals for what direction to take in her business. I find it so admirable how she’s let her business be fluid around her different seasons of life!
Then, hear how distorted flowers were the first element that drew attention to her work (despite her avoidance of learning the technique initially). Now, she’s known for the delicate and elegant embellishments that make So Pretty Balloons, and we’ll hear what those key elements are.
In the UGlu Hotline, hear how one listener earns business by interacting with other local businesses on social media.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated Month by: HiFloat
@soprettyballoons
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Stay Booked
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
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In another curated episode by HiFloat, we have another returning guest - Elisabeth of Pop of Color Balloon Design. Her and I are kindred spirits in the way that we want to build our businesses around our lives (and not the other way around). So in this episode, we’re chatting about putting limits on our businesses as well as the advantages and disadvantages that come along with.
We talk about how we keep our businesses lean… including overhead expenses, vehicles and hiring help; and the freedom available to us because of those choices. We also discuss the viability of ever selling our businesses, the FOMO that creeps in and the recurring comparison trap that we’re all always struggling with.
Another similarity we found is that if we ever find ourselves angry about a piece of decor we have to set up… it simply means we didn’t charge enough! This conversation was such a good reminder and refresher for me to stay the course, and I hope it’ll inspire you just as much!
And in the UGlu Hotline, hear about how one listener hides her binder clips and clamps.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated Month by: HiFloat
popofcoloraz.com | @popofcoloraz
Ep. 123 - Double-stuffing, revisited | Elizabeth of Pop of Color
Strike Squad
Lagenda Electric Balloon Inflator
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Stay Booked
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
Glow Retreat Waitlist
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50 Ideas for Email Marketing | Join the Bright Balloon email list
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@thebrightballoon
The Bright Balloon on YouTube
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Zijn er afleveringen die ontbreken?
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In another curated episode by HiFloat, we’re reconnecting with Jam of Garden Place Balloons to hear how he’s pivoted away from the huge, luxurious installs and into deliveries… which have become the bread and butter of his business!
He’s still got local balloon friends who have been and continue to be a major support for him when the big jobs do come up, but we’ll hear more about this intentional adjustment he’s made based on the latest demand, as well as the mindset shift he needed to go along with.
Jam was kind enough to share specifics about what’s working and what’s not working with his new strategy - including actual product offerings, e-commerce effectiveness, pickups vs. deliveries, boundaries and what the new strategy has meant for his lifestyle.
Then of course we hear how the HiFloat products are essential to his business, too. I picked up quite a few little nuggets that I’m planning to integrate into my business after chatting with Jam and I hope you enjoy this conversation as much as I did!
In the UGlu Hotline, hear about how one listener makes water weights.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated Month by: HiFloat
@gardenplaceballoons
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Stay Booked
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
Glow Retreat Waitlist
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50 Ideas for Email Marketing | Join the Bright Balloon email list
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@thebrightballoon
The Bright Balloon on YouTube
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In our first curated episode by HiFloat, we get to hear from the COO himself, Phillip… who is also a chemist! He shares with us some tips and tricks about using HiFloat and HiShine which I definitely didn’t know before having this conversation.
Learn how humidity, proper inflation size, transport bags and even 60/40 valves impact HiFloat performance. And for HiShine, Phillip has two big tips for using it properly, plus offers considerations for when to use the trigger sprayer versus the aerosol version. I also asked him to talk about the products’ safety for us when we use it.
Before we get into all of that, though, we’ll learn more about the HiFloat story, which is really neat, as well as some of the changes that have occurred in their 40-year history… including formula changes, the addition of HiShine and external impacts like the pandemic, manufacturer bankruptcy, helium pricing and Party City closing its doors.
It was a fascinating and fun conversation and I look forward to more guests hand-selected by HiFloat!
In the UGlu Hotline, hear a tip for protecting any marquees you might be renting.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated Month by: HiFloat
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Stay Booked
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
Glow Retreat Waitlist
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50 Ideas for Email Marketing | Join the Bright Balloon email list
Freeform Freedom | More courses
@thebrightballoon
The Bright Balloon on YouTube
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I LOVED this interview with returning guest Courtney! We’re talking about pricing transparency and all of the objections and fears that might come with. But that’s not all… we’re also talking about website design, customer behavior and more. It was such a good interview with a bunch of nuggets like:
Ways to pre-qualify your leads Why brand shoots matter If e-commerce really works for our industry Planning for a website build How many pages you really need How FAQ sections helpThe conversation boosted my confidence in some of the ways I operate and I hope it does for you, too!
Then in the UGlu Hotline, listen for a tip about utilizing the Profit First method.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Other episodes with Courtney
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Courtney Lynette Creative Co
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
Glow Retreat Waitlist
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50 Ideas for Email Marketing | Join the Bright Balloon email list
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@thebrightballoon
The Bright Balloon on YouTube
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In another curated episode by Kalisan, I’m reconnecting with Darren of SoCal Balloons and (among lots of other things) learned about a very cool arrangement he’s involved in with some local schools to go in and teach balloon twisting to the kids!
Darren twisted his first balloon dog when he was four. You’ll hear how he started his business with his sister, branched off on his own, added decor into the mix and now runs his business while also working another position and being a dad.
Of course we also talk about his drive-through videos that have been popular on social media, and we have a fun little tangent about how the idea could be replicated with decor businesses. I ask him the same question that I asked Mauricio in the last episode, too, about how decorators could start to experiment with twisting and he offers some helpful resources.
Then we hear more about the program in the schools, including who got him into it, how much refinement it needed before approval and what exactly the program includes. If you’re in his area - know that they’re looking for more twisters!
Then in the UGlu Hotline, you’re going to hear a tip about participating in parades.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated Month by: Kalisan https://www.kalisan.com.tr/
socalballoonco.com | @socal.balloons
Twist & Talk with Darren from SoCal Balloons
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Courtney Lynette Creative Co
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
Glow Retreat Waitlist
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50 Ideas for Email Marketing | Join the Bright Balloon email list
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@thebrightballoon
The Bright Balloon on YouTube
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Mauricio knows our industry from multiple angles, so I was really happy when Kalisan chose him as one of the guests in their curated month. In this episode, he shares with us where he found help in growing his business, how he made his pivots and more.
We’ll hear about his rapid growth as a twister, which included doing some jobs for celebrities in Miami. He also shares a fun story about how balloons can soften up almost anyone… and then a sad story that became part of the reason he expanded into decor.
After a big life change and receiving some coaching and mentoring, Mauricio hit the ground running when fully incorporating decor. So much so that he’s become a “sub-distributor”, which we’ll hear all about.
Then I ask him for some advice on how decorators might dip their toes into twisting and he shares some practical tips for doing just that. This was such a fun interview with a bunch of good little tips!
Over in the UGlu Hotline, we got a tip for water weight replacements!
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated Month by: Kalisan
@todaysballoons | @balloons2gofw
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Courtney Lynette Creative Co
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
Glow Retreat Waitlist
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50 Ideas for Email Marketing | Join the Bright Balloon email list
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@thebrightballoon
The Bright Balloon on YouTube
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In another curated episode by Kalisan, we get to meet Katy of Bloom Inflatables. She takes us through some of the things that previously led her to burnout and what she’s doing now to stay ahead of it.
But before we get into all of that, you’ll hear how an impulse purchase of a bounce house quickly turned into strategy and profitability for her company. She also walks us through the transition away from that bounce house and into balloon decor, partially in thanks to the Kalisan balloons she was introduced to.
Then when we move on to chat about the main topic, you’ll hear us discuss things like:
Setting boundaries for ourselves during different seasons of life Understanding social media influence versus local brand awareness Giving your business a reset How a business can be built entirely on grab and go options with the right processes Factors that we weigh before saying yes to a jobI found a lot of experiences in common with Katy and I’m betting you likely will, too.
In the UGlu Hotline, hear a tip about a trusted Amazon balloon vendor.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated Month by: Kalisan https://www.kalisan.com.tr/
@bloominflatables
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Courtney Lynette Creative Co
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
Glow Retreat Waitlist
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50 Ideas for Email Marketing | Join the Bright Balloon email list
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@thebrightballoon
The Bright Balloon on YouTube
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Kicking off this curated month by Kalisan is an interview with Kirstin of Create and Cherish Events / Kalisan! I met Kirstin quite a while ago at a Big Balloon Build, so it was so nice to have this opportunity to reconnect with her and hear about how she’s still running her own decor business while supporting the folks at Kalisan as well.
We’ll hear how her business scaled and dialed back, as well as how she grew into her role at Kalisan. I asked about her thought process as she considered what the new role would mean for her decorating business, too, and she shared how Kalisan was always supportive of her keeping her own business while working with them.
Then we dig into why artists should consider Kalisan. Multiple times in the interview, Kirstin mentions her favorite thing about their balloons, but we’ll also hear more of her thoughts on the different sizes, their shipping practices and colors / prints.
Then in the UGlu Hotline, we’ll hear a tip for getting foils to stick to one another.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated Month by: Kalisan
@createandcherishevents
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Courtney Lynette Creative Co
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
REGISTRATION OPENS TODAY! Glow Retreat
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@thebrightballoon
The Bright Balloon on YouTube
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In this final curated episode by Bri of Elevated Impressions / BWise Consulting, I’m so honored to host her as she announces the launch of her new small business product! I know I’ll be using it for my business and I hope you’ll consider doing the same.
We get straight to it and hear about why she’s developed her new product, plus more about her background that has been ingrained within it. It’s centered around very tough situations, so as hard as it is to talk about, I’m so happy that she’s making something like this available to us.
You’re going to hear how she’s thought of everything, too. If you’ve discovered some gaps within your business along the way, she’s got more resources readily available and in the works for you. Congrats to Bri, and what a great month it’s been with her and her guests!
In the UGlu Hotline, hear how one listener uses rubber bands to save time.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated Month by: @elevatedimpressionsma
smallbusinesslegacy.com
@bwise_consulting
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Courtney Lynette Creative Co
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
Glow Retreat
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50 Ideas for Email Marketing | Join the Bright Balloon email list
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@thebrightballoon
The Bright Balloon on YouTube
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In this curated episode by Bri of Elevated Impressions / BWise Consulting, she is answering tons of questions that listeners wrote in with! We’re talking about mistakes, retail, growth, organization and a whole lot more! We end with some rapid-fire questions and rapid-fire answers. Here are some of the highlights:
What she’d do differently Pricing transparency & calculations Inventory management Handling the business, instructing & her home life The best investment she’s made in the business How to get large jobs Where she’s teaching nextAnd in the UGlu Hotline, we’ve got a tip for balloon stuffing!
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated Month by: @elevatedimpressionsma
smallbusinesslegacy.com
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Courtney Lynette Creative Co
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
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@thebrightballoon
The Bright Balloon on YouTube
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In another curated episode by Bri of Elevated Impressions / Be Wise Consulting, we are talking about teamwork and friendship! Let’s face it, sometimes we can get lonely, frustrated and feel isolated in this industry, so these two guests came on to share how they’ve created a support system in one another and how their different personalities prove that opposites really do attract.
We’ll hear where they met and how their friendship developed, then Bri shares how Jenny was the first person she went to for advice when she got her initial opportunity to teach. We chat about teaching a lot, in fact, and how well they teach together despite their strong relationships with different manufacturers.
Then, before we hear about the list of events these brilliant women are teaching at, Bri, Jenny and I also talk about what types of jobs need extra support from your balloon friends and what those dynamics should and should not include.
Lastly, don’t miss the hint they drop at the end about a very special project that they’re working on together to benefit our industry!
Then in the UGlu Hotline, hear a nice tip for removing UGlu dashes from your backdrops.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated Month by: @elevatedimpressionsma | smallbusinesslegacy.com
Other episodes with Bri
Other episodes with Jenny
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Courtney Lynette Creative Co
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
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50 Ideas for Email Marketing | Join the Bright Balloon email list
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@thebrightballoon
The Bright Balloon on YouTube
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In this first curated episode by Bri of Elevated Impressions / Be Wise Consulting, we hear from her and her friend Jamie about creating mutually beneficial relationships with other vendors in the event industry. It’s an episode full of tips like:
How to initiate a connection What kind of traits stand out to event planners Industry research & immersing yourself in your community Requesting tours of local venues Getting other vendors to sell your services Preferred vendor lists & which ones you actually want to be onThere is SO much to digest from this conversation and I know there’s something for you to take away from it no matter where you are in your business or what kind of region you live in. You’ll hear Bri and Jamie each give their perspectives on what they would look for in each other’s roles, their preferred payment processes and a couple of clear action items you can implement right away.
And in the UGlu Hotline, hear about another very cool way to be involved in your community!
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated Month by: @elevatedimpressionsma
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Courtney Lynette Creative Co
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
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50 Ideas for Email Marketing | Join the Bright Balloon email list
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@thebrightballoon
The Bright Balloon on YouTube
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I love any time a manufacturer comes on the show to share some insight into what they have planned to help our industry! This episode was recorded live at Fulcrum 2025, and we hear about the new products, new people and new things happening with Anagram!
My ears definitely perked up when they mentioned the number of new foil designs and new formats they have coming for us this year… but we’ll also get to hear more about their launch into latex. Learn about what “better together” means for them; how many latex colors are on the way; how they perform with helium, Hi-Float and Hi-Shine; and the size range.
Then we wrap up by talking about the kinds of opportunities balloon decorators have with the closing of Party City.
Anagram is investing in everything from innovation, to engineering, to industry education and their confidence in their quality is well deserved.
And in the UGlu Hotline, hear a tip for getting yourself some video content for social media.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Anagram
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Courtney Lynette Creative Co
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
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50 Ideas for Email Marketing | Join the Bright Balloon email list
Freeform Freedom | More courses
@thebrightballoon
The Bright Balloon on YouTube
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I knew nothing about business credit before this interview, so if you’re in the same boat - listen in on how you can essentially grow your business using other people’s money! Sheila and I also talk about retail, multiple locations, growth, advertising classic decor and so much more.
I’ve met Sheila at Balloon Boss Summit but haven’t been able to attend any of her sessions so I was thrilled to finally have her on the podcast. Hear about how she was inspired to start her business, how quickly it expanded and some of the things that she and The Balloon Squad are exploring now after so much growth.
Then she practically knocks my socks off when she shares how her balloon subscription program works!
We wrap up by talking about the business credit and you’ll hear why she considers it “good debt”, the cute story that introduced her to the idea, how utilizing business credit is a part of her everyday life and what it’s allowed her to introduce at her Columbia, SC, headquarters… The Business Bestie Retreat!
And in the UGlu Hotline, hear a tip for building community over competition.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
theballoonsquad.com | businesssuccesssquad.com | Business Success Squad Community
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Courtney Lynette Creative Co
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
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50 Ideas for Email Marketing | Join the Bright Balloon email list
Freeform Freedom | More courses
@thebrightballoon
The Bright Balloon on YouTube
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If you’ve ever wanted to hire a freelance balloon artist, or be hired as a freelance balloon artist, this episode is for you! I get all the details about how Jules travels and country and helps other balloon businesses while managing her own balloon business, too.
We cover everything you need to know about this new perspective of balloon decorating, including details about the kinds of tasks she’s helped with, accommodations, travel, food and how to actually get known as a freelancer.
It was so fun to hear about yet another way to make balloons (and your balloon business) work for you and your life!
Then in the UGlu Hotline, hear a tip for having your QR code readily available.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
@partyperksstl
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
Courtney Lynette Creative Co
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
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50 Ideas for Email Marketing | Join the Bright Balloon email list
Freeform Freedom | More courses
@thebrightballoon
The Bright Balloon on YouTube
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When I reflect on all the exciting things happening with the podcast, not only am I incredibly grateful, but it’s also really fun to look back at how it all started. So in this episode, I’m re-listening to my first handful of episodes and asking myself, “Do they still hold up?!” I thought before listening that I had a pretty good idea of what I said in these early episodes, but I actually kind of surprised myself sometimes!
Listen in as I share the details on what has stood the test of time… and what I have a new way of thinking about. Here’s a preview:
Stood the test of time:
3 important things for your Instagram Email signature Directing people to a contact form on your website Getting a Google Business Profile Instagram caption ideas & social media schedulers Automation ideas & endorsement for 17hats CRM Profit First cash flow systemI have a new way of thinking about:
Some of the resources I created and mentioned in the early episodes Business email accounts Importance of styled shoots Watermarking photosI also share my episode plan for the year, in case you’re curious!
And in the UGlu Hotline, hear a tip for transporting framework in a personal vehicle.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Other sponsors & resources:
Havin' A Party Wholesale (save 5% with code BRIGHT)
Courtney Lynette Creative Co
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
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50 Ideas for Email Marketing | Join the Bright Balloon email list
Freeform Freedom | More courses
@thebrightballoon
The Bright Balloon on YouTube
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In our final curated interview from TUFTEX, I made a new friend in Angharad (AKA Annie) of Angharad’s Party Art in the UK. I loved hearing about the similarities and differences we experience across the world!
She tells us how when she started her business, she faced a very familiar issue that we do in the states - childcare. She continues to adapt her business based on her family needs today, too, and I really appreciated her openness on this topic.
After that, we hear about her unique style, plus new types of events and trends she’s seeing… and what’s coming back into style! Then of course we chat about her time at the TUFTEX Experience in 2024, and how she’ll be a part of it again this year.
What a fun conversation this was, and I’m so happy to have made a new friend.
Then in the UGlu Hotline, hear a tip for marketing while participating in a parade.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated Month by: TUFTEX | TUFTEX Experience Tickets
Angharad’s Party Art
Other sponsors & resources:
Havin' A Party Wholesale (save 5% with code BRIGHT)
Balloon Suite
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
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50 Ideas for Email Marketing | Join the Bright Balloon email list
Freeform Freedom | More courses
@thebrightballoon
The Bright Balloon on YouTube
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In another episode curated by TUFTEX, I’m chatting with Dolly & Eddie of Delloons again! Since our last conversation with them, they’ve had another baby and moved into a boutique retail space… so needless to say, there’s a lot to catch up on and I appreciated their honesty and openness. And don’t miss a bit of behind the scenes info from them about the TUFTEX Experience!
We talk about why they decided to move into the boutique, how it happened so quickly and what financial impacts they considered in the process. I always have a ton of questions about retail, so I also ask about taking payments, walk-in traffic and what exactly they plan to sell there. They gave us the scoop on those things, but also insurance, utilities and profit margins.
Then we dive into what it’s like to be a part of the TUFTEX Color Crew, and hear more about how they’ll be involved in the TUFTEX Experience this year. It was another fun conversation with these two!
And in the UGlu Hotline, hear a really cool resource for getting started with implementing Profit First methods.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated Month by: TUFTEX | TUFTEX Experience Tickets
@delloons
Other sponsors & resources:
Havin' A Party Wholesale (save 5% with code BRIGHT)
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2025 Bright Balloon Business Planner
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In another episode curated by TUFTEX, I’m chatting with Tiffany of Confetti Castle about the thrill and challenges of being tasked with large installations for large events. We talk about getting the jobs, staffing them, troubleshooting, logistics and more. She also tells us about how she’s planning the decor for the TUFTEX Experience and how YOU can be a part of it!
More key points of our conversation included building relationships, building your mindset so that you don’t get overwhelmed by big jobs and what kinds of actual items can be sold to make up a $10,000 job, for example.
Speaking of pricing, I also ask Tiffany about her proposal process. Hear how she takes the offensive in terms of decor choices, plus some great tips for managing logistics and properly staffing events when there are multiple going on at the same time.
We closed up the conversation by talking about the TUFTEX Experience, and I got even more excited to go than I already was! Hear what kinds of very cool things happen there, her hint at this year’s theme, which instructors she can’t wait to hear from and her biggest tips for maximizing your experience!
Then in the UGlu Hotline, hear about a way to decrease the risk of damage to your marquees.
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated Month by: TUFTEX | TUFTEX Experience Tickets
Related episode: 267. Starting a mastermind
theconfetticastle.com | @confetticastle
Other sponsors & resources:
Havin' A Party Wholesale (save 5% with code BRIGHT)
Balloon Suite
2025 Bright Balloon Business Planner
UGlu by Pro Tapes (save 5% at Havin’ A Party with code BRIGHT)
Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514
Balloon Boss Mastermind & Summit
- - - -
Get bonus episodes
50 Ideas for Email Marketing | Join the Bright Balloon email list
Freeform Freedom | More courses
@thebrightballoon
The Bright Balloon on YouTube
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