Afleveringen
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Be honest... when was the last time you intentionally started a conversation in your DMs?
Not replied to a comment. Not answered a question. Actually started a conversation.
Because if I'm being completely transparent, this is an area of marketing that I know I could be doing more of too.
We spend so much time talking about content strategy, posting content and growing our audience that sometimes we forget social media is supposed to be... social.
In this episode, I'm joined by business coach, marketing strategist and relationship-building expert Lauren Najar to talk about one of the most underutilised sales tools in your business: your DMs.
We unpack why so many business owners overcomplicate conversations online, how to approach people without feeling awkward or salesy, and why relationship-building should never start with a pitch.
If you've ever thought, "I know I should be doing more relationship building, but I don't know where to start," this episode will give you practical ideas you can implement straight away.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ Why building relationships in your DMs doesn't have to feel awkward or salesy
✨ How to start genuine conversations that create trust and connection
✨ Why content and conversations work better together than either one alone
✨ The role of automation, ManyChat and where human connection still matters mostSHOW RESOURCES 👇
CONNECT with Lauren on INSTAGRAM - https://www.instagram.com/laurennajar
CONNECT with Lauren on LINKEDIN - https://www.linkedin.com/in/lauren-najar/
VISIT Lauren's WEBSITE - https://laurennajar.com
DOWNLOAD Lauren's 30 day sales challenge - https://laurennajar.myflodesk.com/nt0xmk710e
LISTEN to Lauren's Podcast "Business Over Cocktails"
JOIN Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
GET your hands on the FREE AUDIO GUIDE - https://sales.contentqueenmariah.com/content-guide
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy — chat next week 💕
ABOUT THE GUEST 👇
Lauren Najar is a marketing and business strategist who helps service-based entrepreneurs stand out online, generate consistent leads, and convert through relationship-driven strategy and simple systems.
She's known for her direct, no-fluff approach and for creating elevated spaces through coaching, consulting and curated events, where women build real momentum through connection and collaboration.
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When you think about marketing your business, do you immediately think about social media?
Because here's the thing: organic marketing is so much bigger than Instagram posts and TikTok videos.
In this episode, I’m giving you a behind-the-scenes look at one of the workshops I recently ran around Australia, where I unpack the first pillar of a marketing plan: organic marketing.
We dive into all the different ways you can market your business without spending money on ads, from social media and email marketing to Google reviews, networking, speaking gigs, podcasting, SEO and more.
The goal? To help you stop feeling overwhelmed by all the options and instead choose one organic marketing channel to intentionally focus on for the next three months.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ Why organic marketing is more than just social media
✨ How to choose the right marketing channel for your strengths and business goals
✨ The simple three-month marketing experiment that can create real momentum
✨ Why consistency and simplicity will always beat an overly complicated strategySHOW RESOURCES 👇
JOIN Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
GET your hands on the FREE AUDIO GUIDE - https://sales.contentqueenmariah.com/content-guide
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy — chat next week 💕
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Zijn er afleveringen die ontbreken?
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Are you creating content that people watch… or content that actually gets people to buy?
Because there’s a big difference.
In this episode, I’m joined by Sol Hyde, who left the corporate world, picked up his phone, started creating content, and built an online business from scratch in just 18 months. Since then, he’s helped over 100 coaches, consultants and agencies grow and scale their businesses using organic content, trust-based marketing and community.
We unpack why followers don’t automatically equal sales, the biggest mistake people make when trying to “convert” their audience, and why storytelling might be the thing that turns your content from “getting views” to actually creating clients.
We also go into confidence, conviction, hand raisers (you’ll understand soon 😂), and why giving away your best stuff for free might actually make you more money.
If you’ve ever thought “I’m posting content but it’s not actually leading to sales”… this one’s for you.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ Why followers don’t equal sales (and what actually matters instead)
✨ How to create content that builds trust and converts
✨ Why storytelling creates stronger content than just giving information
✨ The simple shifts that get people from watching your content to working with youSHOW RESOURCES 👇
CONNECT with Sol on INSTAGRAM - https://www.instagram.com/sol.hyde/
CONNECT with Sol on LINKEDIN - https://www.linkedin.com/in/sol-hyde/
WATCH Sol on YOUTUBE - https://www.youtube.com/channel/UCUX5rPbWRPsZo5M1RA_q_Lw/about
JOIN Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
GET your hands on the FREE AUDIO GUIDE - https://sales.contentqueenmariah.com/content-guide
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy — chat next week 💕
ABOUT THE GUEST 👇
I'm Sol! I started out in corporate but felt unfulfilled, so I built my own online business from scratch. Since then, I've helped over 100 coaches, consultants, and agencies grow and scale their service-based businesses, so they can work when they want, with who they want, and build something that actually fits their life.
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Question... are you creating content because it actually aligns with your business goals… or because someone on the internet told you that you should?
Because if I had a dollar for every time a client came back from a coffee catch-up saying, “Someone told me I should start a podcast” or “TikTok is where I should be”… I probably wouldn’t need another retainer. 😂
In this episode, I’m unpacking why trusting your business and understanding your audience matters more than following random advice online.
Because yes, experts can guide you and support you, but at the end of the day, you know your business better than anyone else.
Marketing isn’t about being everywhere. It’s about knowing why you’re showing up there in the first place.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah 💫
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ Why trusting yourself matters more than following random marketing advice
✨ The difference between being a content creator and a business owner
✨ Why posting on social media doesn’t automatically equal business growth
✨ How a content strategy gives you clarity, confidence and direction
SHOW RESOURCES 👇
JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
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The age old question... should you actually be running Meta ads in your business? And if you are… how do you know if they’re actually working?
In this episode, I’m joined by ad strategist Neil Shoney to unpack what business owners really need to know about Facebook and Instagram ads... without the fluff, overwhelm, or “just boost a post” energy.
Neil shares how Facebook ads quite literally saved his first business, why most people are testing ads completely wrong, and the biggest misconception business owners have when they say “ads don’t work.”
We also dive into the relationship between organic content and paid ads, what’s actually converting right now, and why the problem often isn’t your ads… it’s what happens after people click.
If Meta ads have ever felt confusing, expensive, or like something “other businesses” do… this episode will help you see them in a completely different way.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @neilshoneymac.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ The relationship between organic content and paid ads (and why they work better together)✨ The biggest mistakes people make when running ads
✨ What’s actually working in ads right now, from testimonials to high-converting VSL funnels
✨ The framework Neil has used on thousands of business owners to run Meta ads
SHOW RESOURCES 👇
Follow Neil on Instagram: https://www.instagram.com/neilshoneymac/
JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
ABOUT THE GUEST
Neil Shoney is an ads strategist and go-to expert for coaches, consultants, and service providers who want a simple, proven, scalable Facebook Ads system that brings in premium clients consistently.
With 13+ years of running ads and over 3,000 coaches, consultants, and service providers helped, Neil is known for turning complicated advertising into clear, repeatable frameworks that work across every niche of online coaching - because unlike almost everywhere else you turn, Neil does not believe in a one-size-fits-all approach.
After managing high-spend campaigns in the UK and US, Neil shifted into coaching full-time and created a library of 36 proprietary frameworks - including his proprietary “2-5-5 Method” - that helps coaches install a functioning, profitable ads system in days, not months, that they can turn on/off like a tap - whenever they want new leads. His clients span over 62 niches, with 21 of those niches hitting 6-figure months (including fitness coaches, business coaches, fiction writing coaches, and even online dog trainers) through ads.
Neil’s specialty is helping coaches escape manual lead-gen, build warm audiences on demand, and use ads as the engine of their entire business - even if they’ve failed with ads multiple times before. His data-driven simplicity and focus on predictable acquisition has earned him a reputation as one of the most trusted ads mentors in the coaching space.
Based in Windermere, Florida with his wife Adriana, son Luca and cat Isla, Neil blends high-level ads strategy with real-world business building - helping everyday coaches leverage advertising to grow faster, earn more, and build the life they actually want around the people they want.
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So… we know AI is here. We know we should be using it.
But are you starting to feel like everything online is sounding the same?
In this episode, I’m not giving you another “how to use AI” tutorial… I’m flipping the lens.
Because the real question isn’t how do we use AI more?
It’s how do we stay human while using it?If you’ve been feeling disconnected from your content, over-relying on AI, or just unsure where you fit in all of this… this episode will bring you back to what actually matters.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah 💫
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ It isn't about overusing AI, it is about staying connected in the process
✨ The 3 ways to humanise your content in a world full of automation
✨ Why your stories, experiences and perspective are your biggest advantageSHOW RESOURCES 👇
WANT tailored support, answers and feedback? Join my AMA WhatsApp Group - $30 for 14 business days - https://sales.contentqueenmariah.com/checkout-whatsapp
JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
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Do you actually have the foundations in place to sustain your business… or are you just building as you go?
Because here’s the thing — a lot of business owners wear many hats… but skip the pieces that actually make a business work long-term.
In this episode, I’m joined by Wendy Pitts Reeves, therapist turned entrepreneur with 25+ years of experience, to break down the 7 pillars every business owner needs to build a business they love… and that loves them back.
We’re talking purpose beyond your service, getting clear on who you actually want to work with, why your pricing might be holding you back, and the real reason your marketing isn’t landing.
If you feel like you’re working hard in your business but something feels off… this episode will help you spot exactly where the gaps are.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨The 7 core pillars every business needs to be sustainable and profitable
✨ Why your purpose as a business owner is different to what you actually do
✨ How unclear messaging and audience confusion impacts your marketing
✨ Why pricing and money mindset are the biggest blockers for most business owners
✨ The real reason your marketing isn’t working (and how to fix it)
✨ Why systems and processes are key to building a business that doesn’t burn you out
✨ How your mindset and perspective shape every result in your businessSHOW RESOURCES 👇
Follow Wendy on Facebook: https://www.facebook.com/IdealPracticePodcast
Or on LinkedIn: https://www.linkedin.com/in/wendypittsreeves/
Find Wendy's Podcast: https://www.wendypittsreeves.com/podcast
Take her "Pillars Audit": https://www.wendypittsreeves.com/360
JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
ABOUT THE GUEST
A therapist-turned-entrepreneur, Wendy is redefining what private practice can look like for healers who want more ease, more income, and way more impact, without selling out or burning out. With 25+ years of clinical and business experience - and an intuitive knack for naming what's really getting in your way she helps smart, soulful healers create practices that are as profitable as they are purposeful.
She's the founder of C2C Consulting and host of the Ideal PracticeTM podcast, where she brings honest conversations, sharp strategy, and a whole lot of heart to every episode. She's known for making the hard stuff feel doable-and even fun.
Her real secret? Wendy knows that what holds most of us back isn't what we do - it's how we think. It's the
mindset traps and secret fears that keep brilliant therapists playing small. She's here to help you shift all
of that.
From building a thriving group practice to working in public service to launching solo ventures that actually pay the bills, Wendy's been there-and she brings it all to the table for practice owners who don't just want to hustle...
They want to rise.
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So… do you actually question your AI? Or are you just copying, pasting, and hoping for the best?
Because I saw something unfold last year that made me go… yikes.
A business owner posted bold, opinionated content calling people out... and when they got called out in the comments? Their automation replied with “check your DMs.”
Not ideal… especially when you’re dealing with sensitive, high-stakes conversations.
In this episode, I’m unpacking where AI can go very wrong in your marketing... from over-relying on automations in moments that require human connection, to trusting AI-generated content without actually questioning it.
Because AI is powerful… but it’s not the strategy. And it’s definitely not the voice of your business.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ Why blindly trusting AI can damage your credibility (and your business)
✨ The problem with using automation in moments that require real human connection
✨ Why AI is only as good as the input and the feedback you give it
✨ How to use AI like a team member... not a shortcut
SHOW RESOURCES 👇
WANT tailored support, answers and feedback? Join my AMA WhatsApp Group - $30 for 14 business days - https://sales.contentqueenmariah.com/checkout-whatsapp
JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
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Do you ever feel like you know what to do with your marketing… but you’re just not doing it? Same.
This episode, I’ve got Sam Sundius on the Content Queen Podcast to unpack what’s actually going on… and spoiler alert, it’s not your strategy.
We’re talking about the unconscious mind, nervous system, and why hitting “post” can feel like actual danger (even though it’s just… Instagram).
If you’ve ever frozen on camera, avoided showing up, or overthought your content to the point of doing nothing… this one will hit.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @art.of.undiscipline.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ Why your unconscious mind might be blocking your marketing (even when you know what to do)
✨ Why showing up online can feel unsafe, and how that impacts your content
✨ The difference between pushing through fear vs. creating safety in your body
✨ How curiosity (not pressure) helps you move through resistance and take action
SHOW RESOURCES 👇
CHECK out Sam’s website - www.artofundiscipline.com
FOLLOW Sam on Instagram - https://www.instagram.com/art.of.undiscipline/
JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
ABOUT THE GUEST
Sam Sundius is a visual artist and creativity doula. In their coaching practice, Art of Undiscipline, Sam collaborates with neurodivergent artists and freelancers to build radically sustainable and impactful creative practices. Sam lives in NYC and teaches Food & Art at NYU.
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It’s easy to think that if you just post more or run ads, your business will grow… but real marketing doesn’t work like that.
The magic is in the foundations - understanding your audience, creating content that connects, and building trust over time.
Organic marketing is where that relationship is built. Paid marketing simply expands it.
So if things aren’t working yet, it’s not about doing more… it’s about going deeper.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ How organic marketing builds trust
✨ Why without organic marketing paid marketing is useless
✨ How to build an organic and paid marketing plan
✨ What to do if your marketing isn't working
SHOW RESOURCES 👇
WANT tailored support, answers and feedback? Join my AMA WhatsApp Group - $30 for 14 business days - https://sales.contentqueenmariah.com/checkout-whatsapp
JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
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“How do I know if it’s my marketing… or me?”
Something I see ALL the time as a content marketer and business owner.
We’re so quick to jump to:“I need a better strategy”“I need to post more”“I need to fix my marketing”
But what if… it’s not that?
What if the real shift comes from recalibrating you first?
In this episode, I’m joined by the amazing Lucy Shrimpton to dive into what it actually means to recalibrate yourself so your marketing can truly land.
We talk about the difference between chasing strategies vs checking in with your energy, your belief, and how you’re showing up in your business.
So if you’ve ever felt like you’re doing “all the right things” but something still feels off… this episode is your sign to pause, reflect, and realign.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @iamlucyshrimpton.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ Why it’s not always a strategy problem (and what’s really going on)
✨ The importance of recalibrating yourself before your marketing
✨ How your energy and belief directly impact your results
✨ Why building a business without clarity can lead to burnout or misalignmentSHOW RESOURCES 👇
CHECK out Lucy's website: https://www.lucyshrimpton.com/home
FOLLOW Lucy on Instagram: https://www.instagram.com/iamlucyshrimpton
JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
ABOUT THE GUEST 👇
Introducing inspirational thought leader, positive psychology coach and sleep expert, Lucy Shrimpton who has helped thousands of people to regain their nights and optimize their days! Lucy is passionate about helping people to live in a state of peak well-being so that they experience increased happiness, vibrance and personal power.As founder of The Sleep Nanny® franchise, Lucy has more than a decade of experience troubleshooting sleep challenges as an author, speaker, trainer and mentor. She combines insights from positive psychology, sleep science and stress management to help entrepreneurs and parents to up-level their performance, productivity and success.
Lucy founded the well-being and empowerment brand, Born To Be Brilliant®, to bring brilliant minds together and empower people with the knowledge, tools and accountability to unblock and unlock the brilliance they were born with, or, as Lucy calls it, their inner diamond!
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Ask someone close to you "what do I do, tell me in a sentence or two"?
Can they?
If not, maybe it is because you don't spend enough time repeating and explaining what it is you do.
I will never forget a mentor said to me "you have to love what you do because you will be talking about it over and over and over again".
Yep - except I find most of us still only scratch the surface and then wonder why people don't know what you do, offer or sell.
This episode I am explaining why you need to repeat and repurpose and HOW to do exactly that.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ The 3 reasons why you should repeat yourself
✨ How to build trust
✨ How to repurpose ideas not just words
✨ How to repeat yourself and not get bored
SHOW RESOURCES 👇
WANT tailored support, answers and feedback? Join my AMA WhatsApp Group - $30 for 14 business days -https://sales.contentqueenmariah.com/checkout-whatsapp
JOIN us in Content Bootcamp (build your content strategy) -https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US -www.contentqueenmariah.com
Connect with us on INSTAGRAM -https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me@contentqueenmariah!
Other than that, enjoy - chat next week 💕
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“How do I get seen in an online space that is crowded”?
One of the main questions I get as a content marketer and social media manager.
How about we take a second to think outside the box and confirm how we might position ourselves over just being visible online.
I have an amazing guest on this episode to take us through the difference between simply being visible online and intentionally positioning yourself as an authority.
So if you’ve ever wondered how to stand out in a noisy online world, this conversation will challenge you to think beyond just showing up…and start positioning yourself where it truly matters.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @christellebiiga.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ Why visibility alone isn’t enough and what to do instead
✨ How to be selective about where you show up
✨ Why strategy should guide your exposure
✨ Why a clear message and call-to-action matter
SHOW RESOURCES 👇
GET the Podcast Guesting Playbook FREE with the code AUTHORITY: https://link.fastpaydirect.com/payment-link/69543eb4d545d8794a935ce0
CHECK out Christelle’s website: https://exposuremaven.com
FOLLOW Christelle on Instagram: https://www.instagram.com/christellebiiga/
JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
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Do you say this to yourself a lot?
Social media doesn't work...
Content marketing doesn't work...
But then you will jump on a trend hoping it will work?
You aren't alone. We all have done it.
The missing link to anything you do in your marketing is ONE key thing - and I am going to chat to you about it!
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ Why content marketing doesn't work
✨ How to be more proactive over reactive
✨ The one thing your business is missing to help make this "work"
SHOW RESOURCES 👇
WANT tailored support, answers and feedback? Join my AMA WhatsApp Group - $30 for 14 business days -https://sales.contentqueenmariah.com/checkout-whatsapp
JOIN us in Content Bootcamp (build your content strategy) -https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US -www.contentqueenmariah.com
Connect with us on INSTAGRAM -https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me@contentqueenmariah!
Other than that, enjoy - chat next week 💕
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What if the real reason you’re not showing up online isn’t strategy… but fear of judgment?
In this episode, I’m joined by mindset coach and business strategist Ivana Ivanek to unpack the real reason so many brilliant, mission-driven women hold back from visibility.
We talk about the fear of societal rejection, outgrowing old circles, and why you’re overthinking your third-grade cousin’s opinion instead of focusing on the people who actually need your work.
If you’ve ever felt cringe hitting “post,” worried about who’s watching your stories, or watered yourself down online… this conversation will shift something in you.
This is about personal branding, yes.But more than that? It’s about identity, courage, and stepping into the leader your business needs you to be.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @ivanaivanek_.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ Why fear of judgment is really what’s stopping you from showing up
✨ How to stop creating content for your friends and start speaking to your ideal client
✨ Why confidence isn’t required to get visible (and what actually is)
✨ How to build visibility as a skill - not a personality trait
✨ The mindset shift that helps you outgrow old opinions and step into leadership
SHOW RESOURCES 👇
CHECK out Ivana’s website - https://ivanaivanek.com/
FOLLOW Ivana on Instagram - https://www.instagram.com/ivanaivanek_
DOWNLOAD the brand story framework - https://mailchi.mp/f157da71d7b0/brandstory
WANT tailored support, answers and feedback? Join my AMA WhatsApp Group - $30 for 14 business days - https://sales.contentqueenmariah.com/checkout-whatsapp
JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
ABOUT THE GUEST
Ivana Ivanek is a keynote speaker, mindset coach, business strategist, and host of the Online Business By Design Podcast helping service providers build an online business that makes money and impact. After more than a decade of observing and connecting with people, she discovered a powerful truth: Fear of societal rejection and judgement is the hidden reason most people hold back from chasing their dreams. Coming from a background where entrepreneurship wasn’t an option, and hitting rock bottom after failing a business in her early 20s, Ivana is on a mission to teach people how to stop playing small with their potential and build impactful businesses and personal brands.
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If you’ve been looking at content and thinking the posts that perform best are the dramatic ones… the big emotions, the big reveals, the viral moments - this episode is going to give you a fresh perspective.
Because yes, 'dramatic' content can spike engagement.
But engagement alone doesn’t build a business.In this episode, I’m breaking down why you shouldn’t rely on dramatic content all the time when you’re marketing your business - and what actually creates trust, alignment and long-term results instead.
This isn’t about stopping vulnerability.
It’s about understanding how content marketing actually works.If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ The difference between engagement and trust
✨ Why viral moments don’t automatically equal sales
✨ The role of “quiet” content in building authority
✨ How to balance emotion, strategy and sustainability in your marketingSHOW RESOURCES 👇
WANT tailored support, answers and feedback? Join my AMA WhatsApp Group - $30 for 14 business days -
https://sales.contentqueenmariah.com/checkout-whatsappJOIN us in Content Bootcamp (build your content strategy) -
https://www.contentqueenmariah.com/content-marketing-bootcampFind out more about how to WORK WITH US -
www.contentqueenmariah.comConnect with us on INSTAGRAM -
https://www.instagram.com/contentqueenmariahIf you like this episode, don't forget to share it to your Instagram stories and tag me
@contentqueenmariah!Other than that, enjoy - chat next week 💕
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I have a theory…
It doesn’t matter HOW consistent you are at marketing your business UNLESS you believe in the message you are delivering.
So I called in an expert to confirm this theory - Amy Schadt. She shares her Radical Embodiment Method, which is here to help you embody what you say so no matter how consistent you are - people will resonate with your message.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah and @amy_schadt.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ The Radical Embodiment Method
✨ How to embody more confidence
✨ Mindset shifts that go beyond how to be consistent
SHOW RESOURCES 👇
Check out Amy’s website - https://radicalembodimentmethod.com/ or https://amyschadt.com/
Follow Amy on Facebook - https://www.facebook.com/amy.schadt.5
Follow Amy on Instagram https://www.instagram.com/amy_schadt/
JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
ABOUT THE GUEST
Amy Schadt is the creator of the Radical Embodiment Method and a Certified Women’s Empowerment Coach and Speaker who helps women reconnect to their bodies, break free from limiting stories, and reclaim confidence, clarity, and personal power.
With over 20 years as a professional dancer, choreographer, and educator, Amy understands the deep connection between embodiment, self-expression, and self-trust. In 2011, after the sudden loss of her fiancé, her life changed completely. That experience became the catalyst for a profound personal and professional reinvention.
Amy returned to school, earned her Bachelor of Arts, became a certified coach, and built a body-centered coaching practice that blends movement, mindset, and emotional awareness. Today, she guides women through powerful identity shifts—helping them move from self-doubt and over-giving into grounded confidence and embodied leadership. Amy is known for her bold, compassionate approach and her ability to help women turn life’s challenges into clarity, purpose, and forward momentum.
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If you’ve ever felt like your content is missing something (that it’s not landing, not connecting) chances are, you’re not telling stories in a way that truly reflects who you are.
That’s where brand archetypes come in. In this episode I am going to break down what the archetypes are and how knowing these can transform the way you market yourself online.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ The 12 brand archetypes and how to find out yours
✨ How to create content knowing your brand archetype
✨ 3 powerful examples to help you implement brand archetypes into stories
SHOW RESOURCES 👇
TAKE the brand archetypes quiz - https://brandpersonalityquiz.com/
WANT tailored support, answers and feedback? Join my AMA WhatsApp Group - $30 for 14 business days - https://sales.contentqueenmariah.com/checkout-whatsapp
JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
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I get it… the fonts, colours and logos of your brand are fun.
No one wants to sit down and write the long-term plans either, that can be scary.
But without the CORE brand foundations, it is HARD to market your business well - trust me it is rough.
So if you are a business owner wanting to create impact sustainably and get actual results from your marketing, it all starts with the basics. Brand foundations.
Mitch (Head of Visuals) and I sat down to talk about some recent branding projects we have worked on and how these insights can help any small business owner shine in a competitive market
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah.
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ What are branding foundations
✨ Why fonts, colours and logos are the LAST thing you think about
✨ How to be unique online
SHOW RESOURCES 👇
READ the branding foundations blog - https://www.contentqueenmariah.com/blog/the-basics-for-branding-in-your-small-business
TAKE the brand archetypes quiz - https://brandpersonalityquiz.com/
WANT tailored support, answers and feedback? Join my AMA WhatsApp Group - $30 for 14 business days - https://sales.contentqueenmariah.com/checkout-whatsapp
JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
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Do I need social media to have a successful business?
That is a question I am sure you ask yourself every time you have to sit down and post to socials.
While yes, social media can play a huge role in marketing your small business, I am here to tell you - you have options.
In this episode of The Content Queen Podcast I am giving you 3 things you can do instead of relying just on socials.
If you LOVED this episode, make sure you share this on your Instagram stories and tag us @contentqueenmariah
LEARN THE DETAILS OF A CONTENT STRATEGY WITH MY FREE AUDIO GUIDE
KEY EPISODE TAKEAWAYS 👇
✨ The 3 things you can do if social media feels off for you
✨ How to market your business with confidence without relying solely on social media
✨ Why social media isn’t for everyone (and what to do instead)
SHOW RESOURCES 👇
WANT more confirmation on why you don’t need to be on social media ALL the time to see “success”, hear Tara’s story - https://www.contentqueenmariah.com/podcast/160
NEED help with your marketing but don’t know where to start? Feeling stuck? Join my 14 WhatsApp Group - it is the best place to start - https://sales.contentqueenmariah.com/checkout-whatsapp
JOIN us in Content Bootcamp (build your content strategy) - https://www.contentqueenmariah.com/content-marketing-bootcamp
Find out more about how to WORK WITH US - www.contentqueenmariah.com
Connect with us on INSTAGRAM - https://www.instagram.com/contentqueenmariah
If you like this episode, don't forget to share it to your Instagram stories and tag me @contentqueenmariah!
Other than that, enjoy - chat next week 💕
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