Afleveringen
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What are the benefits and challenges of transitioning from a traditional insurance-based model to a self-pay or out-of-network model in physical therapy?
How do concierge physicians handle referrals and what practices are used to maintain and nurture these relationships?
In this episode of The Dave Kittle Show, Dave Kittle talks with Dr. Michael Gorman about shifting physical therapy practices from insurance-based to self-pay and out-of-network models. They discuss the importance of identifying a practice's niche, building connections with concierge physicians, and using social media platforms like Instagram and TikTok to inform potential patients. They explore the advantages of the self-pay model, including better cash flow, patient commitment, and the ability to better compensate and keep top talent. They also discuss the need for more business education in physical therapy programs and the changing dynamics of healthcare reimbursements.
You can connect with Michael Gorman at iMove PT to learn more about franchise opportunities at https://imovephysicaltherapy.com
In this episode, we cover:
[00:44] Referral Pads: To Use or Not to Use?
[01:09] Building Relationships with Concierge Physicians
[02:15] Monthly Referral Review Process
[03:03] Effective Communication and Drop-off Tips
[06:24] The Power of Social Media Videos
[13:22] The Future of Physical Therapy: Self-Pay Models
[19:51] Medicare Audits and Compliance
[25:04] The Benefits of Self-Pay from the Start
[28:38] Business Training for Physical Therapists
[32:44] Conclusion and Final Thoughts
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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How do private practices adapt to out-of-network and self-pay models?
What strategies can be employed to attract and retain patients in a self-pay physical therapy model?
This week's The Dave Kittle Show episode, Dave Kittle welcomes back Dr. Michael Gorman on another podcast episode. He is the Founder of iMove PT, a physical therapist, private practice owner, and entrepreneur. He started St Louis Physical Therapy in 2002 and grew it to 7 locations. After 15 years, Michael sold his 7 clinics to a national healthcare company. He continued treating patients in the practice for another 2 and a half years before leaving completely. Michael attempted to acquire Dean Volk’s 2 clinic location practice (Volk PT), however, the Covid pandemic destroyed that potential deal. So, instead he started the iMovePT franchise to provide patients with a one on one treatment experience.
You can connect with Michael Gorman at iMove PT to learn more about franchise opportunities at https://imovephysicaltherapy.com
In this episode, we cover:
[01:05] Guest Introduction: Michael Gorman
[01:45] Discussion on Physical Therapys Future
[03:01] Evolution of Private Practice
[04:03] Challenges with Insurances and Reimbursement
[05:37] Transition to Self-Pay Model
[09:22] Innovative Techniques and Technology
[15:36] Pricing Strategies and Tiered Pricing
[27:04] Marketing and Patient Acquisition
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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Zijn er afleveringen die ontbreken?
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What are the challenges of adopting a cash-based or out-of-network model in physical therapy practices?
How does specialized equipment like the Neufit device enhance the treatment offerings at a physical therapy clinic?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[01:10] Disappointment in the Profession
[02:36] Innovative Techniques and Devices
[05:47] Master Reset and HRV Testing
[10:05] Challenges with Insurance and Payment
[12:26] Patient Willingness to Pay Out of Pocket
[20:00] Value of Modalities and Business Insights
[29:19] Parting Shots
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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How does Jacqui's clinic manage to attract patients from all over the country and even internationally?
What led Jacqui to expand her clinic's use of the NeuFit technology from one unit to multiple units?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[00:58] Meet Jacqui: Performance Physical Therapy
[02:23] The NeuFit Method: Revolutionizing Patient Care
[06:01] Navigating Insurance and Payment Models
[09:06] Attracting Patients from All Over
[18:47] Team Dynamics and Clinic Operations
[22:39] Innovative Approaches and Future Plans
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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How can physical therapy practices effectively attract and engage younger clinicians in today's dynamic job market?
What are some successful strategies for connecting with a younger demographic of patients in the physical therapy field?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[01:27] Engaging Younger Clinicians and Patients
[02:52] Effective Recruitment Strategies
[04:21] Cold Messaging/ Prospecting Techniques
[06:46] Challenges for Young Professionals
[10:44] Google Ads vs. Direct Marketing
[16:33] Exploring Ad Campaigns
[25:01] Attracting Younger Therapists and Patients
[30:54] Parting Shots
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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How can hosting live educational events contribute to business growth in the physical therapy industry?
What are the key strategies for leveraging high pricing to improve service quality and business sustainability in healthcare services?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Jimmy McKay, Director of Communications at Mount Sinai Hospital and Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[01:04] Executing the Live Event in Ohio
[05:29] Challenges and Surprises from the Event
[09:16] Accountability and Personal Growth
[12:55] March Media Madness Challenge: Content Creation
[19:50] Human Psychology in Business and Marketing
[25:25] Overcoming Daily Struggles with Simple Steps
[29:17] Psychological Barriers to Achieving Goals
[32:03] Parental Influence and Personal Development
[37:52] Pricing Strategies in Physical Therapy
[45:38] Parting Shots
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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How does the diversity of client caseloads influence the appeal of a PT practice to potential high-quality hires?
What are the challenges of integrating new technologies into a PT practice, and how can these be effectively managed to benefit both staff and clients?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[01:08] Today's Topics Overview
[02:10] Onboarding New Therapists
[03:33] Communication Strategies with New Therapists
[05:32] Leveraging Caseload to Attract Top Clinicians
[06:59] The Appeal of Working with Different Clientele
[12:13] Hiring and Working with PTAs and OTs
[14:33] Patient Engagement and Experience
[26:15] Building a New Business Model
[30:58] Website Development and Content Strategy
[32:28] Organic Content Creation and Social Media Strategy
[34:20] Paid Ads and Marketing Strategy
[35:10] Potential Offers and Pricing Models
[37:08] Patient Engagement and Treatment Plans
[43:43] Product Development and Future Plans
[51:13] Challenges and Accountability
[57:30] Parting Shots
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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How does the psychology of a purchase impact consumer decisions in healthcare services?
What are the considerations for deciding between a lead generation model and a referral model in marketing?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Jimmy McKay, Director of Communications at Mount Sinai Hospital and Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[01:44] Challenges with Insurance and MRI Referrals
[02:00] Discussing U.S. Physical Therapy Quarterly Results
[02:09] Lead Generation and Patient Interaction
[04:25] Debate on Patient Acquisition Strategies
[15:26] Financial Insights and Business Strategies
[17:44] Future of Physical Therapy Practices
[26:09] Car Buying Experience and Lessons for Physical Therapy
[27:39] Dealing with Tire Kickers
[28:30] Handing Down Cars in the Family
[29:11] Switching from Toyota to Subaru
[30:19] Finance Department Frustrations
[30:38] The Pain of Car Shopping
[33:55] Using Social Media in Physical Therapy
[38:25] Unboxing the BlazePod
[41:24] Mr. Beast's Business Lessons
[48:58] Psychology of Purchases in Healthcare
[52:49] Parting Shots
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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How can businesses prepare clients for price increases?
What are some ways to navigate the transition from being employed to running a full-time business?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Jimmy McKay, Director of Communications at Mount Sinai Hospital and Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[01:04] Discussing New Client Paperwork and Price Adjustments
[04:36] Financial Agreements and Client Communication
[07:33] Leveraging AI for Business and Documentation
[09:45] Exploring High-End Concierge Practices
[14:42] Innovative Weight Loss and Wellness Programs
[23:43] Finding a Mentor in the Healthcare Industry
[27:35] Monetary Value in Learning Environments
[28:16] Recommended PTAs for Coaching and Mentorship
[28:54] Key Questions for New Patient Evaluations
[29:33] Discussing Surgery and Other Treatment Options
[34:12] Case Studies: Different Patient Scenarios
[36:21] The Role of a Geriatric Case Manager
[47:41] Virtual vs. In-Person Support: Pros and Cons
[50:06] Parting Shots
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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How can businesses effectively use paid advertising to expand and grow?
What are the tax benefits associated with investing in paid advertising?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[00:00] Advertising Mindsets
[01:16] Paid Advertising Strategies
[01:33] Analyzing Effective Ads
[02:20] Personal Experiences with Ads
[03:21] Reverse Engineering Ad Success
[03:49] Saving and Studying Ads
[05:10] Case Study: Plantar Fasciitis Ad
[06:36] Exploring Physical Therapy Ads
[14:16] E3 Rehab Analysis
[25:43] Prehab Guys Overview
[29:28] Understanding Different Perspectives
[29:50] ACL Club: A Unique Recovery Program
[31:43] The Value of Small Group Sessions
[33:14] Exploring Outdoor Therapy Options
[34:26] Google Ads Success Story
[35:09] The Cost of Google Ads
[36:51] Maximizing Ad Spend Efficiency
[44:13] The Importance of Lifetime Value
[49:13] Effective Testimonial Strategies
[56:54] Final Thoughts on Paid Media
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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Is there a way to incorporate a sense of vanity into physical therapy to increase willingness to pay?
How can therapists enhance the value they provide to patients, especially in private practice settings?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[01:02] Orthodontist Business Model Discussion
[03:40] Vanity in Physical Therapy
[06:02] Mobile Therapy and Business Models
[17:50] Therapist Collaboration and Networking
[21:09] Provider Networks and Insurance Challenges
[22:16] Exploring Facebook Ad Campaigns
[22:50] Discussion on Therapy Networks and Reimbursements
[31:13] The Role of Private Equity in Physical Therapy
[33:15] Venture Capital and Technology in Healthcare
[37:48] Education and Recruitment in Physical Therapy
[42:46] Parting Shots
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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How can professionals maintain composure and resilience even when facing severe challenges?
What are the benefits of systematizing decision-making in both sports and business environments?
In this episode, hosts Dave Kittle and Tony Maritato discuss the Chiefs' Super Bowl victory, highlighting the resilience demonstrated by teams like theirs. They pivot to strategies for physical therapy practices, focusing on patient engagement and effective marketing. The hosts draw parallels with Ray Dalio’s analytical decision-making and Jalen Hurts’ composed performance, advocating for a rational approach to managing therapy practices. They also discuss market differentiation, patient expectations, and the use of influencer marketing. The episode covers new product trials and strategic ways to enhance the value of physical therapy services through targeted referrals and detailed patient care plans.
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[00:32] Game Analysis and Celebrating the Eagles' Victory
[02:32] Discussion on Ray Dalio's AI Decision Making
[05:08] Applying Systematic Thinking to Physical Therapy
[07:20] Marketing Strategies and Ad Spend
[10:42] Differentiating Physical Therapy Services
[22:46] Influencer Marketing in Physical Therapy
[28:40] The Value of Treatment Selection
[28:54] Pricing Strategies and Consumer Behavior
[29:14] Incentivizing Return Visits
[32:45] Money-Back Guarantee and Accountability
[35:38] Understanding the Dream Outcome
[42:27] Marketing Strategies and Consumer Psychology
[52:28] Collaborations and Referrals in Healthcare
[57:31] Parting Shots
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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What factors influence a physician's decision to refer patients to physical therapy?
Why do patients with referrals sometimes not attend physical therapy sessions?
In this episode, host Dave Kittle and co-host Tony Maritato discuss various challenges and strategies in physical therapy practice, particularly focusing on patient engagement and compliance. They explore common reasons why patients might not follow through with physical therapy referrals.The conversation concludes with actionable tips on ensuring patient satisfaction, fostering strong patient-provider relationships, and understanding the broader implications of healthcare costs and patient behavior.
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[00:20] Casual Conversation and Fitness Routines
[00:43] Challenges of Maintaining Fitness
[02:04] Fitness Strategies and Personal Experiences
[03:26] Diving into Today's Topic
[03:47] Physicians' Perceptions of Physical Therapy
[04:32] Barriers to Physical Therapy Referrals
[08:34] Patient Perceptions and Misconceptions
[11:54] Specialization in Physical Therapy
[12:11] Time Commitment and Patient Motivation
[13:25] Creating a Personalized Treatment Plan
[18:59] Staying on Track with Physical Therapy
[20:03] The Importance of Accountability
[20:30] Building Confidence in Healthcare Providers
[22:48] Personalizing Patient Goals
[25:14] Adapting to Changes in Healthcare Costs
[27:26] The Power of Reputation in Physical Therapy
[29:10] Collaborating with Other Healthcare Providers
[31:10] Ensuring Patient Satisfaction
[35:23] Parting Shots
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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What strategies can small private practice owners use to introduce and successfully monetize product sales in their clinics?
How can clinic owners ensure their product sales strategies are effective and meet the financial goals of their practice?
In this episode, Dave Kittle and Tony Maritato chat with Joseph Lowe, the founder of Pure PT Supply, about how small private practice owners can boost their clinic's profits by selling products. They dive into strategies for selecting high-margin products, motivating clinicians to sell, and overcoming common challenges.
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[00:28] Joseph Lowe's Background and Pure PT Supply
[00:57] Product Sales Discussion
[01:36] Challenges and Strategies in Product Sales
[02:34] Joseph's Business Model and Success Stories
[04:07] Mobile vs. Brick and Mortar Sales
[13:15] Incentivizing Clinicians and Soft Selling
[19:59] Inventory Management and Profit Margins
[28:08] Jeremy Sutton's Unique Post-Op Recovery Package
[29:31] Target Audience for the Recovery Package
[31:22] Emotional Appeal and Marketing Strategies
[32:28] Promoting the Service: Channels and Tactics
[34:25] Exploring Alternative Care Options
[40:39] Leveraging DPT Students for Companion Care
[42:43] Personal Stories and Real-Life Applications
[49:31] Challenges and Considerations in Healthcare Pricing
[55:51] Parting Shots
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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What are the key components of successful online training for physical therapy?
How can physical therapists effectively monetize online content and services?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[00:55] Meet David Lauzurique: A Journey in Media and Therapy
[02:20] David’s Background and Passion for Media
[07:29] The Role of Social Media in Business Growth
[11:06] Monetizing Media and Building an Online Business
[15:49] Tips for Content Creation and Brand Collaboration
[27:09] Addressing Churn in the Business
[27:49] The Value of Remote Coaching
[28:16] Balancing In-Person and Online Physiotherapy
[29:31] Challenges and Opportunities in Online Training
[30:25] The Future of Online Physiotherapy
[33:15] Monetizing Online and In-Person Services
[39:00] Consistency and Growth in Online Presence
[40:42] Alex Hormozi thoughts on Fashion Styling Business Model
[41:26] Pricing and Value Perception
[42:22] Personal Trainer and Physical Therapy Programs
[43:58] Challenges of Remote Fitness Programs
[45:27] Virtual Communities and Online Platforms
[47:19] Weight Watchers and Online Accountability
[49:00] Compliance and Effectiveness of Virtual Programs
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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How can physical therapy practices implement and benefit from appointment setters and salespeople to handle service sales, rather than having therapists themselves manage this aspect of the business?
What are the challenges and potential solutions for small physical therapy providers in affording and integrating skilled sales professionals into their practice, especially when competing with other high-paying industries for top sales talent?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[01:56] Marketing and Messaging for Therapists
[02:19] Sales Strategies for Therapists
[03:56] Challenges in Hiring Salespeople
[05:13] Reworking Offers and Pricing
[08:52] Loss Leaders in Business
[10:50] Monetizing Physical Therapy Services
[16:33] Telehealth and Triage Opportunities
[28:10] Successful Membership Models
[29:30] Community and Continuity in Therapy
[30:11] Piggyback SEO and Health Messaging
[31:37] Health Metrics
[36:50] Objective Testing in Therapy
[40:04] Challenges in Selling Healthcare Services
[42:57] Launching a Training Center
[44:57] Clinic Culture and Patient Retention
[50:41] SEO and Marketplace Opportunities
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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How can physical therapy practices adopt concepts like NIL (Name, Image, Likeness) from college sports to enhance mobility and career opportunities for physical therapists?
What strategies can smaller physical therapy providers use to compete with larger institutions in attracting and retaining top talent without large budgets?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[00:43] Discussing NIL and College Transfer Portal
[01:20] Destination Health Concept
[02:27] Challenges in Physical Therapy Practice
[02:46] NIL's Impact on College Sports
[05:31] Transfer Portal and Its Implications
[06:28] Innovative Business Models in PT
[08:40] Attracting Talent in Small Practices
[12:08] Medicare and Reimbursement Issues
[19:38] Consumer Focused Practices
[27:37] Rising Costs and Inflation in Healthcare
[28:30] Deciphering Reimbursement and Technology Fees
[30:23] Building Business Systems and Patient Experiences
[32:46] Leveraging Social Proof and Marketing Strategies
[35:37] Destination Therapy and Intensive Boot Camps
[42:09] Overcoming Internal Barriers and Offering Self-Pay Services
[52:49] Parting shots
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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What are the key metrics necessary for managing a successful physical therapy private practice?
How can physical therapy practices implement and utilize systematic policies to address fluctuations in key performance metrics?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
[02:03] Seven Critical Metrics for PT Private Practice
[02:43] Tracking Metrics and Organizational Strategies
[03:12] Incentivizing and Culture Change
[05:15] Key Metrics for PT Practices: Leads and New Patients
[11:16] Importance of Patient Retention and Reactivation
[20:47] Revenue, Expenses, and Profitability Strategies
[25:57] Recap of Key Metrics
[26:21] Full-Time Equivalents (FTEs) and Their Impact
[28:05] Challenges and Observations in Hiring
[34:32] Handling Underperforming Metrics
[41:12] Leveraging Clarity.fm for Paid Consultations
[53:18] Parting Shots
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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What are the implications and potential of adopting a hybrid model that combines in-person and virtual physical therapy services?
What role does technology play in shaping the future of physical therapy, especially concerning remote therapeutic monitoring and virtual health?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
Analyzing Larry Benz's ArticleInsurance and Value in Physical TherapyHybrid Models in Patient CareChallenges and Opportunities in 2025The Value of Human Experience in HealthcareBarnes & Noble's ResurgenceThe Future of Physical TherapyThe Role of TelehealthGary Vaynerchuk and TikTok Live SellingThe Future of AI in Physical Therapy
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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How can clinicians make their social media content more effective in engaging their audience?
What are the key factors that contribute to the success of certain social media posts in healthcare settings?
Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.
Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.
In this episode, we cover:
The Role of Chance and PreparationAchieving a Million Views on InstagramThe Power of Relatable ContentUnpredictability of Social Media AlgorithmsLessons from Patient CareExperimenting with Video ContentFinding the Right Balance in ContentFuture Plans and StrategiesTargeting Specific Patient PopulationsInsurance and Cash Pay Programs
Do you want to pick Dave’s brain? Ask him a question about practice valuations, offers, or potential partnerships? Click this link and book a call with him on Clarity: https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-salesConnect with Dave on:
Email: [email protected]
Instagram: @davekittle
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
LinkedIn: https://www.linkedin.com/in/davekittle/
or
Call (646)-781-8884
Hosted on Acast. See acast.com/privacy for more information.
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