Afleveringen
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It’s the day before your episode goes live—and you still have to outline it, record it, edit it, and get it all done before 6:00 am tomorrow morning when your listeners will be looking for it. You tell yourself you work better under pressure, but this pace is unsustainable. It drains your energy, kills your creativity, and honestly? It makes you hate your podcast.
In this episode, I’m answering a listener’s question about finding time to prep your episodes—and exposing what’s really behind the last-minute race to hit publish. You’ll get the exact system I use to stay a month ahead on content, so you can plan without pressure, record without rushing, and stop duct-taping episodes together at midnight the night before they air.
So if you’re *over* staying up late and showing up tired in the name of staying consistent, hit play and let’s dive in.
1:12 – Why “Finding Time to Record” Keeps You Editing at Midnight and Praying the Wi-Fi Holds
3:18 – What Your Listeners Can Hear When You Show Up With Last-Minute Energy
5:05 – How I Stay a Month Ahead on Content and Still Follow Inspiration When it Hits
7:30 – Why Letting Guests Control Your Calendar Sabotages Your Authority
9:48 – The System That Turns Shower Thoughts Into Fully Formed Episodes
Other Episodes You’ll Love:
Steal This Episode Planning Framework to Cut Your Prep Time in Half8 Ways to Fill a Content Gap Without Sounding Unprepared→ This episode was recorded on the Deity VO-7U
Support the show
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Love this show? Say thanks by leaving a positive review.
Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
You’ve probably Googled it. You’ve definitely heard five different answers from five different podcast “experts.” But how long should your episodes be? That depends entirely on your listener—and in this episode, I’m showing you how to figure out your perfect episode length using real data from your show.
You’ll learn the two metrics that matter most (and exactly where to find them), how to run a simple 10-episode audit to calculate your ideal episode length, and why nailing this is the fastest way to increase listener retention—and conversions.
Because every time a listener drops off before your CTA, you’re losing the chance to grow your audience (and your income)—so if you want to fix it, hit play and let’s dive in.1:05 – Why Copying Other Shows (Even Unintentionally) Lowers Listener Retention
2:58 – How to Stop the Silent Listener Drop-Off That’s Killing Your Conversions
8:16 – Run This 2-Metric Audit to Calculate Your Perfect Episode Length
14:20 – Where to Place Your CTA So More Listeners Actually Hear It
17:36 – Why Higher Listener Retention Drives More Plays (and Conversions)Other Episodes You’ll Enjoy:
How Do You Make Listeners Stay Longer? (and Why It Matters)
→ This episode was recorded on the Deity VO-7USupport the show
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Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
Zijn er afleveringen die ontbreken?
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Most podcasters want more revenue from their podcast—but few have a plan for getting there.
In this episode, Danielle Hayden (reformed corporate CFO and founder of Kickstart Accounting) is back to break down the numbers side of podcast growth. If you’ve ever wondered how to track conversions from your podcast, how to budget for your show, or how to confidently decide where to invest, this episode gives you the strategy most podcasters struggle to figure out alone.
So if you’re ready to learn how high-earning podcasters think about spending—and how to run your podcast like a business even when it’s not making money yet—hit play and let’s dive in.
1:05 – Why Knowing Your Profit Margin Matters More Than Podcast ROI
3:26 – The Marketing Budget Benchmarks Most Podcasters Don’t Know About
5:51 – What to Track (and How) to Measure Real ROI From Your Show
10:14 – How to Build a Spending Plan That Supports Your Podcast Growth
14:00 – Where to Invest First to Get the Biggest Return From Your Podcast
Episode Links:
Grab Danielle’s free budgeting templateCheck out Danielle’s podcast: Business By the BooksRead my go-to book on buying back your time: Buy Back Your Time by Dan MartellOther Episodes You’ll Enjoy:
This One Belief Is Costing You Podcast Revenue→ This episode was recorded on the Deity VO-7U
Support the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
Your podcast isn’t making money yet, so you think twice before investing in it. But without investing in the help you need to grow your show, it keeps struggling to bring in revenue. Ready to break out of the cycle?
Meet Danielle Hayden—reformed corporate CFO, founder of Kickstart Accounting and host of Business by the Books. She joins me to break down why most podcasters never reach profitability, what your podcast spending habits reveal about you, and what needs to change if you want your podcast to drive actual revenue, not just downloads. Because publishing consistent content is one thing—building a podcast that pays you back is another.
So if you're done publishing episodes for free and you think it’d be really great to finally get paid for doing work you love, hit play and let's dive in.
1:05 – Why Most Podcasters Hesitate to Invest in Their Shows—and Stay Unprofitable Because of It
2:27 – How Ego, Fear, and Old Money Stories Shape Your Podcast Decisions
7:56 – How High-Earning Podcasters Decide Where to Spend First
10:18 – Why ROI Isn’t the Only Way Your Podcast Pays You Back
11:49 – How to Run Your Podcast Like a Business When It’s Not Making Money Yet
Episode Links:
Check out Danielle Hayden’s podcast: Business By the BooksConnect with Danielle: KickstartAccountingInc.comMy go-to book on buying back your time: Buy Back Your Time by Dan MartellOther Episodes You’ll Enjoy:
The Spending Strategy Behind Podcasts That Make Money→ This episode was recorded on the Deity VO-7U
Support the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
Most podcasters think the problem is low downloads. But do you know what actually causes low downloads? When people can’t tell—within seconds—why your show is for them.
Fellow podcaster Desiree Petrich shares the messy, emotional (and ultimately empowering) process of rebranding her show—from trying to be everything for everyone to creating a bingeworthy podcast that speaks directly to first-time managers. You’ll hear what happened when she finally narrowed her focus, brought more of her real voice to the mic, and stopped being afraid to ask for help.
What you’re about to hear isn’t a story about overnight success. It’s about choosing to keep podcasting when you love it too much to quit. So if you want to create a podcast you’re proud of—and one your listeners can’t wait to learn from—hit play and let’s dive in.
1:04 – The Moment Desiree Realized Her Podcast Wasn’t Helping Her Business (or Her Audience)
8:38 – How Rebranding Gave Her Permission to Finally Say What She Meant
11:15 – The Naming Strategy That Helped Her Stand Out in a Saturated Category
16:13 – What Listener Feedback Sounds Like When Your Message Finally Hits
20:14 – The Gut-Check Question to Ask Yourself at the End of Every Episode—and Why It Changes Everything
Episode Links:
Check out Desiree Petrich’s Podcast: You’re The Boss. Now What?Other Episodes You’ll Love:
How to Make Your Podcast Worth Every Second You Spend on ItQ + A | Can’t Break 200 Downloads? Let’s Fix That→ This episode was recorded on the Deity VO-7U
Support the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
You’re second-guessing your content. Overthinking your numbers. Wondering if podcasting is even worth it. And it’s not because you’re doing it wrong—it’s because you’re doing it alone.
In this episode, I’m joined by longtime podcaster and founder of the New England Podcasters Group, Andy Lyons, to expose the hidden costs of podcasting in isolation—and why plugging into a room of serious podcasters could be the thing that finally gets your show the numbers it deserves.
So if you’ve been white-knuckling your way through this podcasting thing, hoping that if you just stay consistent it’ll all click soon, this episode will show you why that hasn’t worked—and what to do instead. Hit play and let's dive in.Episode Links:
Check out Ande Lyon’s podcast: Don’t Be Caged By Your AgeOther Episodes You’ll Enjoy:
The One Thing Podcasters Should Track Instead of DownloadsStarting a Podcast That Builds Your Business (and Your Self Belief)→ This episode was recorded on the Deity VO-7U
Support the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
If you’re still airing interviews you wouldn’t listen to yourself—just because you feel obligated toward your guests—you’re not building trust with your listeners. You’re breaking it. And once your audience feels like their time isn’t valued? They won’t complain. They’ll just stop listening.
If you want a podcast that builds authority and drives loyalty, you need to lead interviews that earn attention. In this episode, you’ll learn how to ask questions your guest hasn’t answered a dozen times, pull out insights your audience can *actually* use, and create one-of-a-kind conversations that make your show worth returning to, following, and sharing.
So if you’re done settling for polite interviews that don’t convert (and ready to lead ones that earn trust and ultimately grow your show) hit play and let’s dive in.
📘 My Go-To Books on Leading Better Interviews:
Talk to Me by Dean NelsonStop Asking Questions by Andrew WarnerWant to save time on your podcast production workflows? Reach out to Joe Casabona and mention you heard about him here!Other Episodes You’ll Enjoy:
The 3 Biggest Reasons Your Listeners Tune Out During Your Guest EpisodesSteal This Episode Planning Framework to Cut Your Prep Time in Half→ This episode was recorded on the Deity VO-7U
Support the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
If your guest could’ve given the same answers on five other podcasts, you didn’t lead the interview—you hosted a rerun. And when every guest episode sounds the same? Listeners don’t blame the guest. They stop trusting you.
In this episode, you’ll learn the three host mistakes that quietly erode your authority, why “just letting the convo flow” leads to copy-paste content your audience has already heard, and how to stay in control of the conversation without sounding stiff or losing rapport.
Because great interviews don’t just happen, and they’re what separates podcasts that get skipped from the ones that get shared. So if you want to lead interviews that hook your listeners and keep them coming back (without sounding scripted or stiff), hit play and let’s dive in.
Talk to Me by Dean NelsonStop Asking Questions by Andrew Warner
📘My Go-To Books on Leading Better Interviews:
Other Episodes You’ll Enjoy:🎙 How to Lead Guest Interviews That Make Listeners Want to Binge Your Show🎙Exactly What to Say to Get Your Podcast Guests to Share Their Episode→ This episode was recorded on the Deity VO-7U
Support the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
Most podcasters know they need a website. But the wrong kind of site can bury your show in search and cost you the listeners, leads, and visibility you're working so hard to earn.
In this episode, I’m breaking down everything you need to know about podcasting websites—from what to include (and what to avoid), to where it should live, to the one mistake that could be sending all your search traffic (and Google authority) to someone else’s site instead of yours.
So if you’ve ever Googled “Does my podcast need its own website?” or “Should I buy a domain for my podcast?”—and you’re podcasting to grow your brand and want your show to get found online—hit play and let’s dive in.
0:07 – Do You Really Need a Website for Podcasting?
2:15 – Can You Use the Free Website From Your Podcast Host?
3:50 – What’s the Best Way to Set Up a Website for Podcasting?
5:43 – Do You Need a Domain Name for Your Podcast?
8:12 – What Should You Include on Your Podcast Website?
12:45 – Should Your Podcast Live on a Separate Site or Your Main Brand Site?
14:08 – When Third-Party Podcasting Sites Like PodPage Make Sense (and When to Avoid Them)
Episode Links:
See our podcast blog in action: PodLaunchHQ.comIf you meet the criteria I shared in the episode for using PodPage, click here to choose a plan (and tell Brandon and Dave that Courtney @ PodLaunch sent you!)Other Episodes You’ll Enjoy:
4 Podcast Growth Strategies You Haven’t Tried Yet (But Should)
→ This episode was recorded on the Deity VO-7USupport the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
Krissy Bold launched a parenting podcast with a confusing name, hour-long episodes no one finished, and a message no one was clicking on.
Then she made a few key changes and hit #3 in Parenting—outranking Big Bird, Blippi, and Frozen in under a week—and she’s been ranking on the top podcasting charts ever since.
What changed?
In this episode, we’re unpacking the key differences between a podcast people scroll past and one they binge, share, and rave about. Even better? You'll learn how to apply this to *your* show so you can stop refreshing your stats like it’s going to change something and start building a podcast listeners want to support and shout from the rooftops.
So if you’ve been wondering what your podcast is missing, this episode has your answer. Hit play and let’s dive in.
0:07 – What to Look for When Your Podcast Isn’t Working (and You’re Doing Everything Right)
4:52 – Why Listeners Aren’t Finishing Your Episodes (Even If the Content Is Good)
6:40 – The Messaging Fix That Finally Got Krissy’s Audience to Lean In
10:28 – The Relaunch Plan That Took Her to the Top Parenting Charts
19:30 – Why Most Podcasters Overlook the Easiest Way to Reach Their Audience
Episode Links:
Check out Krissy Bold Bold’s Podcast: Mom’s Guide to Finding HerselfLearn More from Krissy: MomIdentityProject.comOther Episodes You’ll Enjoy:
How to Make Your Podcast the One Listeners Can’t Ignore
→ This episode was recorded on the Deity VO-7USupport the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
Still waiting to feel “ready” before you start pitching the guests or sponsors you really want?
In this episode, HuffPost contributor and media expert Alice Draper is back to show you the exact process she uses to turn rejection into a measurable growth strategy for your podcast. You’ll learn how to build your “rejection muscle,” set rejection goals that lead to more yeses, and use data from ignored or declined pitches to refine your messaging and land bigger and better opportunities.
So if you’ve been overthinking your pitch or convincing yourself you need a bigger audience before you can pitch bigger guests or sponsors—and you’re ready to be the kind of host people say yes to without hesitation—hit play and let’s dive in.
1:08 – The Surprising Growth That Can Happen When You Treat Rejection as a Strategy, Not a Setback
6:24 – How to Use Pitch Rejections to Improve Your Messaging
9:17 – A Simple Way to Make Your Pitches More Specific (and Stand Out)
12:24 – What it Really Means When No One Replies to Your Pitch (and How to Handle It)
14:15 – If Pitching Feels Intimidating Right Now, Here’s How to Take the Pressure Off
Episode Links:
Steal Alice’s pitch templates—the same ones that have helped her clients land interviews on 500+ top shows like WorkLife with Adam Grant.Check Out Alice Draper’s Podcast: My Rejection StoryLearn More from Alice: hustlingwriters.comOther Episodes You’ll Enjoy:
The Real Reason You’re Still Sitting on That Guest or Sponsor Pitch→ This episode was recorded on the Deity VO-7U
Support the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
You know that pitch you *almost* sent? Or that big guest or sponsor you’re telling yourself you’ll reach out to “once you’re ready”? That idea you keep researching but haven’t acted on yet? This episode is about that moment—when you're stuck between wanting more for your podcast and actually going after it.
HuffPost contributor and media expert Alice Draper has helped clients land guest spots on 500+ podcasts, including WorkLife with Adam Grant and UnF*ck Your Brain. She joins me to unpack the psychology behind rejection, why your brain sees “no” as a survival threat, and how this fear keeps you from the visibility, credibility, and growth you deserve.
So if you’re tired of watching other people land the guests, sponsors, and traction you want—and you're ready to start pitching bigger names and getting your show into the rooms it deserves to be in (even if it scares you a little)—hit play and let’s dive in.
1:36 – The Real Fear Behind “My Show Isn’t Big Enough Yet”
6:15 – How Visibility Triggers Imposter Syndrome (and What to Do About It)
9:09 – “They’ll Probably Say No Anyway”—And Other Lies We Tell Ourselves
15:46 – Why You Don’t Need More Downloads to Pitch Big Guests or Sponsors
17:58 – The One Thing You’re Not Doing That Could Actually Grow Your Show
Episode Links:
Steal Alice’s pitch templates—the same ones that have helped her clients land interviews on 500+ top shows like WorkLife with Adam Grant.Check Out Alice Draper’s Podcast: My Rejection StoryLearn More from Alice: hustlingwriters.comOther Episodes You’ll Enjoy:
How to Train for Rejection and Use It to Grow Your Podcast Faster→ This episode was recorded on the Deity VO-7U
Support the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
You’ve heard “niche down” is the key to podcast growth. But what if your niche is actually too narrow to scale? In this live coaching session, I walk Dennis through why his podcast wasn’t attracting the audience he really wanted—and the simple repositioning moves we made to fix it.
We're breaking down how his show's branding was confusing listeners instead of converting them, and how these core podcast content gatekeepers will either earn the click or cost you the download. So if you’re tired of seeing single-digit downloads on episodes you spent hours producing (or you’ve been publishing weekly but your numbers haven’t budged in months) this episode will show you exactly what to change. Hit play and let’s dive in.
Want my expert eyes (and ears) on your show? Apply for on-air coaching here (spots are limited).
0:04 – When “Niche Down” Backfires and Stops Your Podcast From Growing
1:12 – What You Think Your Podcast Is About vs. What Listeners Actually See
3:18 – Why Your Podcast Name Might Be Turning the Right Listeners Away
5:26 – Why Listeners Aren’t Clicking (Even If You Know Your Content Is Valuable)
9:03 – The Fix: How to Reposition Without Losing the Heart of Your Message
Support the show
Liked this episode? Share it with a fellow podcaster!
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Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
You’ve got the mic. You’ve got the mission. So why isn’t anyone listening?
That’s the question Dennis—high school athletics coach turned podcaster—was asking when he came to me for help. He knew who he wanted to serve, but a few months in, he was still struggling to get people to notice his show.
In this first-ever Fix My Pod on-air coaching session, we’re breaking down the gap between knowing your audience and actually getting them to click play—because nothing kills momentum faster than showing up every week and still getting ignored.
So if you’ve launched (or you’re about to) and want to get more of the right listeners hitting play on the episodes you’re working hard to create, hit play and let’s dive in.
Want my expert eyes (and ears) on your show? Apply for on-air coaching here (spots are limited).
0:05 – Why Your Podcast Isn’t Getting Clicked (Even If Your Content Is Great)
2:15 – Why Your Podcast Might Be Clear to You, but Confusing to Listeners
6:40 – How to Find Your Angle in a Crowded Podcast Niche
10:28 – How People Actually Decide If Your Podcast Is Worth Their Time
14:08 – 5 Things That Make or Break Your Podcast’s First Impression
14:46 – What Your Cover Art, Title, and Description Are Actually Saying to Your Listeners→
This episode was recorded on the Deity VO-7USupport the show
Liked this episode? Share it with a fellow podcaster!
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Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
You’ve been told video podcasting the only way to grow your show—but the ones shouting the loudest about it? They’re the ones profiting from your overwhelm.
In this episode, Buzzsprout’s Head of Marketing Alban Brooke is back to expose what no one is talking about: the hidden costs, the inflated promises, and the hard data that shows how video might actually be hurting your show more than helping it. He also shares what *really* happened behind the scenes when Buzzsprout went all-in on video—and the exact moment he realized they got it wrong.
So if you’ve been wondering why podcasting feels harder than it should (and you're ready to build a podcast you won’t secretly resent) hit play and let’s dive in.
2:01 - The Real Video Podcasting Backstory (and Who’s Profiting From It)
4:34 - Why 84% of the Top 50 Podcasts Don’t Upload Video to Spotify
6:43 - The Silent Burnout Epidemic Among Podcasters Trying to “Do It All”
8:17 - The Video Wake-Up Call Buzzsprout Didn’t See Coming
10:23 - The Emotional Toll of Trying to Podcast Like a YouTuber
15:07 - The Real Question Every Podcaster Should Ask Before Adding Video
Get a $20 Buzzsprout credit when you sign up through this link—courtesy of Alban and the Buzzsprout team.
Episode Links:
Podcast Growth Myths Debunked by Buzzsprout’s Head of MarketingWhy Audio-Only Podcasting Still Dominates
Other Episodes You’ll Enjoy:
→ This episode was recorded on the Deity VO-7USupport the show
Liked this episode? Share it with a fellow podcaster!
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Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
You could record another episode. You could double down on promotion. You could even guest on a hundred other podcasts. But if your show isn’t built to attract the right listeners? None of it will work.
In this episode, Alban Brooke, Head of Marketing at Buzzsprout, rips apart the most common (and costly) podcast growth myths—like why simply “putting out great content” isn’t enough and why most marketing tactics are a waste of time.
So if you’re ready to quit the endless cycle of more content, more promotion, more whatever—and finally get your podcast in front of the right listeners, hit play and let's dive in.
0:45 - Why ‘More Listeners = More Growth’ Is a Lie
3:15 - Why Some Podcasts Explode Overnight (and Yours Hasn’t Yet)
8:45 - The Podcast Marketing Advice That’s Wasting Your Time
14:30 - What Actually Makes Listeners Binge Your Podcast
21:10 - The Difference Between Podcasters Who Grow vs. Those Who Plateau
Get a $20 Buzzsprout credit when you sign up through this link—courtesy of Alban and the Buzzsprout team.
Episode Links:
The One Thing Podcasters Should Track Instead of DownloadsThe Dark Side of Video Podcasting (And Why Many Podcasters Regret It)
Other Episodes You’ll Love:
→ This episode was recorded on the Deity VO-7USupport the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
Spending hours on your podcast but still waiting for it to pay off? PodLaunch® graduate Jen Edmonds was too—booking guests last minute, scrambling to release episodes, and promoting nonstop with nothing to show for it.
The fix? A streamlined podcast strategy that turned her show into an audience growth engine.
In this episode, we’re breaking down the exact shifts Jen made, what happens when you treat your podcast like an asset instead of an afterthought, and the podcast systems you need to actually drive results. So if you're tired of your podcast feeling like a full-time job with no paycheck, hit play and let's dive in.
0:02 – Why Podcasting Feels Like a Full-Time Job With No Payoff
1:35 – The Hidden Time Suck That’s Slowing Your Podcast Down
7:45 – The Shift That Turns Your Podcast Into a True Business Asset
11:50 – The Real Cost of Running Your Podcast Without a Strategy
15:31 – The Truth Behind Predictable Podcast Growth
Check out Jen Edmond’s podcast: Your Journey to Fertility
Episode Links:
Creating a Podcast That Attracts New Clients Every Month
Other Episodes You’ll Enjoy:→ This episode was recorded on the Deity VO-7U
Support the show
Liked this episode? Share it with a fellow podcaster!
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©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
If you’ve been told that sharing your podcast on social media will grow your audience—spoiler alert—it won’t. And if you’ve been stuck at the same download count despite posting, guesting, and promoting your show, this episode will show you why.
We’re busting the biggest misconceptions about podcast growth, including why consistency alone won’t build your audience (and what will), why guesting on bigger podcasts doesn’t guarantee more listeners, and the one thing you must have in place before any marketing strategy will actually work.
So if you’re tired of posting, promoting, and hoping for the best (and you're ready to see a real ROI from your podcast), hit play and let's dive in.
0:02 - Why Posting on Social Media Won’t Grow Your Podcast (And What to Do Instead)
1:42 - Why Guesting on Big Podcasts Won’t Magically Bring You Listeners
4:25 - The Real Reason Your Podcast Isn’t Growing (That Has Nothing to Do With Promotion)
7:16 - The 3 Podcast Growth Triggers That Actually Bring in New Listeners
12:28 - How to Get Your Podcast Discovered Without Spending Extra Time or Money
Why ‘If You Build It, They Will Come’ Isn’t Working for Your PodcastThe Exact SEO Keywords You Need to Get Your Podcast FoundHow to Hit the Top 5 in Apple and Spotify Search ResultsThe Down and Dirty Truth About Episode Length
Other Episodes You'll Enjoy:
→ This episode was recorded on the Deity VO-7USupport the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
If you don’t have a guest release form in place, this episode is your wake-up call. If you do have one, are you sure it actually protects you?
Podcasting attorney Gordon Firemark is back to break down why every podcaster (yes, even small shows) needs a rock-solid guest release before hitting record.
He shares exactly what it should include, when your guests should sign it, and the real-life story of a podcaster who skipped this step—and got sued for it. So if you want peace of mind knowing your podcast is legally protected, hit play and let’s dive in.
0:23 - Why Even Small Shows Need a Guest Release Form
3:00 - How Skipping This Step Opens You Up to a Lawsuit
5:28 - What to Include in Your Guest Release for Full Protection
6:34 - The Must-Have AI Clause That Protects Both You and Your Guest
9:13 - The Easiest Way to Get Guests to Sign (with Zero Pushback)
Check Out Gordon Firemark’s Podcast: Legit Podcast ProGordon’s Book: The Podcast, Blog & New Media Producer's Legal Survival Guide Free Lawyer-drafted Podcast Guest Release Agreement Additional Lawyer-drafted Legal Templates & Forms Easy Legal For Podcasters DIY Legal Training
Episode Links:
The Legal Blind Spots That Could Shut Down Your Podcast
Other Episodes You’ll Enjoy:
→ This episode was recorded on the Deity VO-7USupport the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. -
You put in the work. You craft your episodes. You build your brand. But what if someone swoops in and steals it—your content, your show name, even your audience—because you didn’t have the right legal protections in place?
That’s exactly what we’re tackling today with podcast and entertainment lawyer Gordon Firemark. From copyrights and trademarks to AI-generated content and guest releases, we’re breaking down the most overlooked legal protections every podcaster needs to have in place before it’s too late.
Even if you’re just getting started or think your audience is too small for this to matter, waiting until it’s a problem is a mistake you don’t want to make. Hit play and let’s dive in.
0:02 - 5 Ways to Protect Your Podcast Before It’s Too Late
1:56 - Copyright 101: Are Your Episodes Actually Protected?
5:21 - Trademarks: Why Your Show Name Isn’t Automatically Safe
9:34 - Music & Fair Use: The Legal Minefield Most Podcasters Ignore
15:36 - AI, Voice Cloning & The Legal Loopholes You Need to Know
Check Out Gordon Firemark’s Podcast: Legit Podcast ProGordon’s Book: The Podcast, Blog & New Media Producer's Legal Survival Guide Free Lawyer-drafted Podcast Guest Release Agreement Additional Lawyer-drafted Legal Templates & Forms Easy Legal For Podcasters DIY Legal Training
Episode Links:
What to Include in Your Guest Release Form for Total Protection
Other Episodes You’ll Enjoy:
→ This episode was recorded on the Deity VO-7USupport the show
Liked this episode? Share it with a fellow podcaster!
Love this show? Say thanks by leaving a positive review.
Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025
Schedule a 1:1 Podcasting Audit with Courtney.Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business.
Connect with Courtney: Linked In | Instagram | PodLaunch HQ
©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved. - Laat meer zien
