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  • Worried your podcast idea is too niche, or that maybe your ideal audience doesn’t really listen to podcasts? Those might just be the signs you need to take the leap.

    In this episode, I’m joined by fellow podcast host Laura Brazan who launched a show in a niche that doesn’t typically listen to podcasts — and crushed it.

    Breaking into the Top 100 across the US, UK, and Australia, Laura shares how she turned a personal need into a movement while tackling every tech challenge along the way.

    If you’ve ever doubted your ability to start a podcast from scratch but believe you have a message worth building a movement around, hit play and let’s dive in.

    0:04 - Can Your Podcast Thrive in an Unlikely Niche?

    6:35 - How to Break into the Top 100 (Even Without a Big Audience)

    8:35 - How to Turn Your Podcast into a Community (Even if You’re Not Selling Anything)

    13:20 - Why the Tech Side of Podcasting is Easier Than You Think

    16:25 - The One Thing Keeping You From Getting Bigger Results with Your Podcast


    Episode Links:

    Check out Laura’s Podcast: Grandparents Raising Grandchildren



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

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    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • Your podcast description isn’t just a box to check — it’s the moment that makes or breaks whether someone scrolls past or hits play.

    In this episode, I’m taking you behind the scenes of a real client audit to show you why her podcast description was causing listeners to overlook her show, the exact tweaks we made to fix it, and how to put listener psychology to work to create a description that grabs attention, communicates your show’s value, and gets your show found in search results.

    Ready to get more listeners tuning into your show over the competition? Hit play and let’s dive in.

    0:05 - Why Most Podcast Descriptions Don’t Work (and How to Fix Yours)

    1:03 - What’s Really Stopping Listeners from Hitting Play on Your Show

    6:18 - What Bestselling Books Can Teach You About Your Podcast

    12:56 - How We Turned a Bland Podcast Description Into a Bingeworthy Hook

    18:34 - How to Tell if Your Podcast Description Is Doing Its Job


    Episode Links:

    BONUS: PodLaunch® Before/After Show Descriptions with Examples


    Other Episodes You’ll Enjoy:

    3 Ways to Hook Your Listener Before They Ever Hit PlayHow to Stop Losing Listeners to Your Competition



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

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    Connect with Court: Instagram | Linked In | PodLaunch HQ


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  • If you’ve been obsessing over your podcast download numbers (or lack thereof?) this episode is for you. I’m back with Tom Rossi, co-founder of Buzzsprout, and we’re diving deep into how we should really be measuring podcast success. Spoiler: it’s not just about downloads.

    Tom shares why the industry’s hyper-focus on numbers can steal the joy of podcasting and the mental shift that will completely change how you measure your podcast’s success. He also drops some key stats (ever wonder how many downloads it *actually* takes to be in the top 10% of podcasts?) and reveals the one key question to ask yourself to see the true impact your podcast is making, no matter how many downloads you’re currently getting.

    If you’ve ever felt like quitting because your numbers aren’t where you want them to be, hit play and let’s dive in.

    0:48 - Why Video Isn’t the Lead Actor in Podcasting

    1:36 - Why Downloads Don't Tell the Whole Story

    3:31 - The Most Powerful Way to Stay Motivated in Podcasting

    6:25 - The Real Stats Behind Today's Top-Performing Podcasts

    10:13 - The One Question to Ask Before You Quit Podcasting


    Episode Links:

    Buzzsprout.com/statsNew to podcasting? As a bonus for our listeners, you can get a $20 Buzzsprout credit when you sign up through this link, thanks to Tom and the team over at Buzzsprout.



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

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    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • With all the buzz around video podcasting, is audio being left behind? In this episode, I sit down with Tom Rossi, co-founder of Buzzsprout, who pulls back the curtain on why audio-only podcasting still has unique strengths that video can’t match. From deeper listener connections to just saying no to the high pressure of video production, Tom shares why focusing on what works best for *you* is ultimately your smartest move.

    So if you’ve been wondering whether you're missing out by not going all-in on video or if you want to keep podcasting without adding more to your plate, this episode is for you. Hit play and let's dive in.

    0:02 – Why Video Could Be a Threat to Podcasting

    4:28– How to Decide if Adding Video Fits Your Podcasting Goals

    7:16 – What Audio Podcasts Have that Video Can't Compete With

    10:00 – How to Leverage Video Without Losing Focus on Your Audio Podcast

    13:28 – When Audio-Only Might Be the Smarter Choice for Your Podcast


    Episode Links:

    New to podcasting? As a bonus for our listeners, get a $20 Buzzsprout credit when you sign up through this link, thanks to Tom and the team over at Buzzsprout.



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

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    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • Thinking about adding YouTube to your podcasting strategy? Hold up — before you dive in, let’s make sure you’re doing it right so you don’t waste your time.

    In this episode, I’m back with YouTube strategist Erika Vieira to unpack why simply uploading your podcast videos won’t cut it, how to grab your audience’s attention from the start, and what kind of podcast content YouTube viewers *actually* want to see. If you’re tired of minimal engagement or ready to get serious about video and turn YouTube into a growth tool for your podcast, hit play and let's dive in.

    0:02 – The Biggest Mistake Podcasters Make with YouTube

    1:33 – Why Your Backlog of Podcast Videos Might Not Be as Useful as You Think

    6:46 – Should You Upload Your Podcast Videos or Create Original YouTube Content?

    11:07 – The Key Differences Between Podcast and YouTube Content

    15:37 – How YouTube Insights Can Elevate Your Podcast Strategy


    Episode Links:

    Erika’s Masterclass: Zero to InfluenceCheck out Erika’s Podcast: The YouTube Power Hour PodcastConnect with Erika: Website | Instagram


    Other Episodes You’ll Enjoy:

    The Pros and Cons of Using YouTube for Your PodcastCan You Have a Successful Podcast Without Video?



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

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    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • Ever wonder if YouTube could be the missing piece to getting your podcast in front of more people? With its massive user base and undeniable searchability, it sounds tempting — but is it really worth the extra effort?

    In this episode, I’m joined by Erika Vieira, who’s coached thousands of business owners and podcasters to build profitable YouTube channels. Together, we dig into the upsides of this search engine powerhouse (hello, 2.9 billion users) and the downsides that come with it, because spoiler: it’s not as simple as connecting your RSS feed or uploading the lightly edited video from your latest interview and hoping for the best.

    If you’re ready to find out whether YouTube is worth the effort for your podcast, hit play and let’s dive in.

    0:02 - Why YouTube Has Gained Increasing Popularity for Podcasters

    1:28 - How YouTube Can Increase Discoverability for Your Podcast

    4:52 - The Challenges of Transitioning From Audio to Video

    8:19 - The Downsides of Video Podcasting No One Talks About

    12:14 - The Single Most Important Factor You Need to See Results From YouTube


    Episode Links:

    Erika’s Masterclass: Zero to InfluenceCheck out Erika’s Podcast: The YouTube Power Hour PodcastConnect with Erika: Website | Instagram


    Other Episodes You’ll Enjoy:

    Can You Have a Successful Podcast Without Video?The Right and Wrong Way to Start YouTube for Your Podcast



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

    Join me for our next Live Podcasting Workshop

    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • Is releasing one episode a week enough for your podcast? Should you be doing more? Or what if once-weekly episodes feel like A LOT to keep up with? In this episode, we’re diving into the nitty-gritty of finding a release cadence that fits your goals and keeps your listeners coming back.

    Whether you’re wondering if you should release episodes more frequently or you’re struggling to meet the once-a-week mark, I’m breaking down whether cranking out more episodes really leads to more listeners, the minimum number of episodes you should always aim for, and how to build a schedule that aligns with your bandwidth.

    So if you're ready to build a release schedule that fits your goals and keeps listeners coming back, hit play and let’s dive in.

    0:03 - How Often Should You Be Releasing Podcast Episodes?

    1:41 - The Truth About Consistency and Real Listener Growth

    11:34 - 5 Questions to Build a Release Schedule that Works for You (and Your Listeners)

    15:08 - Do More Episodes Equal More Downloads?

    17:23 - How to Tailor Your Schedule to Fit Your Podcast Goals and Unique Bandwidth


    Other Episodes You’ll Enjoy:

    3 Types of Podcasting Advice You Can Totally Ignore



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

    Join me for our next Live Podcasting Workshop

    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • Ever had a podcast guest that seemed incredible on paper but turned out to be a total mismatch on air? In this episode, I asked my OBM and Guest Concierge, Tayler Neeley, to take you behind the scenes and share our exact system for choosing guests who don’t just fill a slot but actually elevate your podcast’s credibility.

    Plus, we’ll show you a foolproof way to turn down pitches kindly and professionally (without ghosting anyone) so you can protect your listeners’ time and build trust with every episode.

    So if you're ready to learn how to curate guests who will strengthen your show’s authority and keep your listeners coming back for more, hit play and let’s dive in.

    0:02 – Why a Perfect Pitch Doesn’t Always Mean a Perfect Guest

    1:39 – Our Top Mistakes (and What We Fixed) in Guest Vetting

    3:51 – The Exact Criteria We Use to Choose Standout Guests

    11:37 – Handling the "Thanks, But No Thanks" Pitch Replies

    14:49 – Deciding When Not to Air a Guest Episode


    Episode Links:

    Steal Our Guest Vetting Criteria ChecklistHow to Decline Guest Pitches That Aren't a FitHow to Decline Airing a Guest Episode


    Other Episodes You’ll Enjoy:

    Why Guesting on Podcasts Won’t Grow Your Show (Unless You Do This)Exactly What to Say to Get Your Podcast Guests to Share Their Episode



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

    Join me for our next Live Podcasting Workshop

    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • Ever had a guest on your podcast with a big audience, and you’re stoked for them to share the episode to help grow your show — only for them to do NOTHING once it airs?! (Hint: it’s not because they’re lazy or forgetful.) In this episode, podcast guesting expert Kelly Mosser explains the surprising reason most podcast guests don’t share their episode, and what’s REALLY going through their mind before, during, and after the interview (and why this matters more than you think).

    We’re sharing four strategies you can use right away to make your podcast guests feel comfortable and confident on air, and what to say BEFORE you hit record so that they give you their best content. Plus, we’ll talk about how to stop your guest from rambling (without making it awkward), and what you can do after the interview to make sure they’re hyped to promote the episode — even if it airs weeks later.

    So if you want to build stronger relationships with your podcast guests and turn them into advocates for your show, this one’s for you. Hit play and let’s dive in.

    1:21 - What’s REALLY Going Through Your Guest’s Mind Before the Interview

    4:53 - The Top Reason Your Podcast Guests Aren't Sharing Their Episode

    10:57 - The Most Effective Way to Prep Your Podcast Guests Before Their Interview

    12:41 - What to Say BEFORE You Hit Record So That Your Guest Gives You Their Best Content

    17:44 - Do This to Keep Your Guests From Rambling (and Keep the Conversation Flowing)


    Episode Links:

    Free Masterclass: The Profitable Podcast TourCheck out Kelly’s Podcast: Aligned SuccessConnect with Kelly: Website | Instagram | LinkedIn


    Other Episodes You’ll Enjoy:

    Why Guesting on Podcasts Won’t Grow Your Show (Unless You Do This)



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

    Join me for our next Live Podcasting Workshop

    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • You’ve probably heard that podcast guesting is a great way to grow your audience — until you try it and end up with the same size audience you had before (and zero ROI to show for it). You’re not the only one. That’s why I invited Hell Yes Media founder and podcast guesting expert Kelly Mosser to break down why your guest appearances aren’t converting into the followers or clients you were counting on — and how to fix it.

    In this episode, we’re diving into why most guest interviews won’t actually yield an ROI (especially on the big shows), the biggest mistakes people make when using podcast guesting to grow and get seen, and the magic formula for framing your CTAs so every appearance you do actually translates into audience growth.

    So if you're ready to stop wasting time being interviewed on podcasts that don’t convert and start turning every guest spot into more listeners and leads for your business, hit play and let's dive in.

    0:02 - Why Podcast Guesting Isn’t Growing Your Audience

    1:45 - The Mistake That’s Costing You Leads Before the Interview Even Starts

    6:15 - How to Nail Your Message So Your Guest Appearances Actually Convert

    13:13 - Why Your Call to Action Isn’t Working (And How to Fix It)

    17:05 - Why a Podcast Tour Delivers Better Results than Ongoing Guesting


    Episode Links:

    The Profitable Podcast TourCheck out Kelly’s Podcast: Aligned SuccessConnect with Kelly: Website | Instagram | LinkedIn


    Other Episodes You’ll Enjoy:

    The Real Reason Most Guests Don’t Share Their Episode (and How to Fix It)



    → This episode was recorded on the Deity VO-7U



    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

    Join me for our next Live Podcasting Workshop

    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • Thinking about launching a podcast or struggling to grow the one you’ve got? You’re going to LOVE listening in on this conversation with fellow podcast host Flora McCormick. We’re unpacking how her transition away from social media marketing to a strategically-positioned podcast helped her launch a show that’s currently growing five times faster than the average podcast — and attracts new clients to her business every month from around the world.

    Whether you're new to podcasting or an established business owner who wants to drive business growth through your podcast, you’ll walk away with insights on how to measure your show's success, see where you stack up against the competition, and position yourself as the go-to expert in an increasingly crowded podcast landscape. So if you're ready to connect with more clients and make a bigger impact with your podcast, hit play and let's dive in.

    0:02 - How Flora’s Show Hit the Top 20 In Its Category

    1:22 - Why Your Podcast Listeners Are More Likely to Become Clients

    4:15 - How to Expand Your Audience Beyond Word-of-Mouth Referrals

    6:21 - The Simple Strategy to 5X Your Podcast Growth

    10:00 - How a Repeatable System Makes Podcasting Sustainable


    Episode Links:

    Check out Flora McCormick’s podcast: Sustainable Parenting


    Other Episodes You'll Enjoy:

    5 Ways to Get Your Podcast on the Top Charts



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

    Join me for our next Live Podcasting Workshop

    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • Unfortunately, there’s a lot of terrible advice floating around about how to start and grow a podcast. Some of it’s outdated, and some of it was never even true to begin with. Yet, it keeps getting repeated like gospel, leading too many hosts down the wrong path — and causing many of them to quit by episode six.

    In this episode, we’re calling out three common pieces of podcasting advice that aren’t actually helping you. From the myth that consistency alone will grow your show to why great content isn’t enough anymore, we’ll unpack what you really need to know to launch and grow a top podcast that turns listeners into clients.

    So if you’ve been following all the “rules” but still aren’t seeing the growth you hoped for, it’s time to switch up your strategy. Want to know what really works to create a show that attracts and converts new listeners every day? Hit play and let's dive in.

    1:09 - Why Consistency Alone Won’t Grow Your Podcast

    4:38 - Is Your Podcast Blending In? Here’s How to Tell

    9:49 - How Consistency Shapes Listener Habits

    12:33 - Why Great Content Isn’t Enough

    18:12 - What Really Drives Your Podcast’s Revenue


    Other Episodes You’ll Enjoy:

    Why Your Podcast Isn’t Getting Found (And How to Fix It)



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

    Join me for our next Live Podcasting Workshop

    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • Podcast ads can be powerful for growing your show, but success isn't just about picking any ad strategy and throwing money at it. You need to be intentional: understand the different podcast ad types, know how to target the right audience, track your results, and refine your approach based on what’s working.

    In this episode, I’m back with Mike Wiston from MowPod to dive into the tactical side of using paid ads to grow your podcast. Mike breaks down the different types of podcast ads and explains why not all ads are created equal when it comes to listener growth, to help you decide which ads are right for your show.

    So if you want to make your podcast ads count and learn which ad strategies can help you reach more listeners, hit play and let’s dive in.

    0:01 - Why Podcast Ads Are Not One Size Fits All

    4:10 - Podcast Ad Fatigue and What It Means for Your Strategy

    7:10 - Choosing the Right Ad Targeting to Reach More Listeners

    11:15 - How to Track Retention and Tell If Your Ads Are Working

    15:45 - Why Your Ads Aren’t Converting and How to Fix It


    Episode Links:

    Want to save on your next MowPod ad campaign? Use our discount link


    Other Episodes You’ll Enjoy:

    The Biggest Mistakes Podcasters Make with Paid Ads



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

    Join me for our next Live Podcasting Workshop

    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • Wondering if paid ads are the right move to grow your podcast, or if they’re a waste of your time and money? In this episode, I'm joined by Mike Wiston, co-founder of MowPod, to dive deep into the right (and wrong) ways to use paid ads to grow your show.

    We tackle why jumping into paid ads too soon can lead to wasted dollars and disappointing results, and how building a solid organic growth engine is the key to making your ad dollars count. Mike also shares insights on understanding your metrics, avoiding costly mistakes, and creating a listener-centric community that drives genuine engagement.

    So if you’re wondering when it’s the right time to invest in ads or how to turn paid traffic into a loyal podcast audience, hit play and let's dive in.

    0:26 - Why Running Podcast Ads Too Soon Is a Waste of Money

    2:05 - Know These Metrics Before You Spend on Podcast Ads

    4:54 - How to Tell When Your Show is Ready for Paid Growth

    8:34 - Why a Listener-Centric Show Equals a Higher Podcast Ad ROI

    10:42 - The Ethics of Running Ads for Your Podcast


    Episode Links:

    Want to save on your next MowPod ad campaign? Use our discount link


    Other Episodes You’ll Enjoy:

    How to Know Which Paid Ad Strategies are Right For Your Show



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

    Join me for our next Live Podcasting Workshop

    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • Should you script your podcast episodes, or is it better to outline? It’s a valid question, and the answer ultimately depends on what’s more important to you: converting your listeners to leads and clients, or simply sounding polished and professional.

    In this episode, we’re diving into the pros and cons of scripting vs. outlining so you can decide which approach is better — not just for you, but for your listeners. We’ll also look at why building real influence as a podcast host has less to do with your script or outline, and everything to do with how you deliver it.

    So if you want to create deeper connections that lead to raving fans who can't help but share your episodes, hit play and let’s dive in.

    0:03 - Scripting vs. Outlining — Which is Better?

    4:15 - Why Building Influence Is Not What You Say But How You Say It

    10:30 - Why Engagement Alone Won’t Drive Sales

    12:44 - The Secret to Staying Motivated as a Podcast Host

    17:37 - How to Structure Episodes That Reflect Your Real Personality

    Other Episodes You’ll Enjoy:

    Steal My High-Converting Episode FrameworkBTS: Peek Inside My Latest Voice Coaching Session

    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

    Join me for our next Live Podcasting Workshop

    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • Ever notice how some podcasts make you drop everything to hit play while you scroll right past others without giving them a second thought? In this episode, I’m diving into the psychology behind why this happens — and why bingeworthy episode titles are the crucial trigger to getting new listeners to actually press play on your podcast.

    Listen now to learn what makes an episode title impossible to ignore, why using AI for your titles is doing more harm than good, and how to craft episode titles that get the click. Because here’s the thing: no matter how great your content is, if your titles aren’t convincing people that your show is worth their time, they’re never going to hit play.

    So if you're ready to break out of less-than-1000-downloads-per-episode jail and start getting the plays, audience growth, and traction your podcast deserves, hit play and let’s dive in.

    0:34 - Why Some Episode Titles Get Ignored

    4:55 - Common Episode Title Mistakes You Might Be Making

    6:03 - Why Using AI to Write Your Podcast Titles Could Be Costing You Listeners

    12:36 - The 5 Content Gatekeepers™ That Determine If Listeners Hit Play (or Not)

    15:51 - How to Make Your Episode Titles Hyper-Relevant and Get the Click

    18:15 - Do’s and Don’ts for Crafting Bingeworthy Episode Titles


    Episode Links:

    Grab Your Bingeworthy Episode Title Cheat Sheet


    Other Episodes You’ll Enjoy:

    3 Ways to Hook Your Listener Before They Ever Hit Play



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

    Join me for our next Live Podcasting Workshop

    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • AI can be a game-changer for scaling your podcast, but it’s only going to work if you take the time to dial in your core message and train the AI to reflect your voice.

    In this episode, AI expert Michael Katz returns to show you how to train AI to reflect your voice — not churn out the same generic content everyone else is creating. You’ll learn how to use podcasting AI to streamline your content creation without losing the unique tone and personality that makes your show stand out. So if you’re ready to harness AI to save time, reach more people, and keep your voice front and center, hit play and let’s dive in.

    0:02 - How to Stop AI from Making You Sound Generic

    1:56 - What Does Quality Really Mean in AI?

    4:18 - Your Voice: The Catalyst for Meaningful Impact

    7:10 - How to Train Your AI to Sound Like You

    9:31 - Practical Tips for Keeping Your Voice *Your Voice* While Using AI


    Episode Links:

    Connect with Michael KatzCheck out Flowsend.ai (use code 'COURTNEY20' to get 20% off a monthly or annual plan)



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

    Join me for our next Live Podcasting Workshop

    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • Think AI is making your podcast sound smarter? Think again. In this episode, Michael Katz joins us in the studio — a former AI skeptic turned founder of a different kind of AI company — to talk about why leaning too hard on AI could be doing more harm than good for your brand.

    We’re unpacking the common mistakes podcasters make when they let AI take over their content, the ethical concerns of sounding like everyone else, and what it really takes to use AI without losing your unique voice.

    So if you’re someone who wants to use AI to save time, but you also don’t want to run the risk of devaluing your brand with generic AI outputs, this episode is for you. Hit play and let’s dive in.

    0:03 - Is Podcasting AI Helping or Hurting Your Show?

    1:34 - The Biggest Mistake Podcasters Make with AI

    5:00 - Spotting AI-Generated Content (It’s Easier Than You Think)

    8:50 - How AI Could Be Quietly Damaging Your Credibility (and How to Avoid It)

    14:14 - Using Podcasting AI Without Losing Your Authentic Voice


    Episode Links

    Sign up for a free trial at Flowsend.ai (or use code 'COURTNEY20' to get 20% off a monthly or annual plan)Connect with Michael Katz



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

    Join me for our next Live Podcasting Workshop

    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • Wondering how to make a bold comeback after hitting pause on your podcast? In this episode, we're breaking down what to do when there's been a shift in your podcast — like a business pivot, a change in audience, change in topic, change in leadership of the show (i.e., you lost a co-host), or if you simply had to pause your show for whatever reason and you want to bring it back, but you aren't sure the best way to do it.

    Should you start fresh with a new podcast? Should you keep the old feed and just rebrand it? And most importantly, how do you win back your audience? In this episode, I’m answering all these questions and more. So if you’re ready to relaunch with purpose, reconnect with your audience, and regain the momentum you’ve lost, hit play and let's dive in.

    0:02 - Hit Pause On Your Podcast? Here’s How to Come Back Strong

    2:45 - Is It Better to Keep Your Current Feed or Start a Brand New Show?

    8:48 - How to Relaunch and Win Back Your Audience

    10:53 - When a New Podcast Feed Actually Makes Sense

    18:59 - How to Relaunch a Dormant Podcast the Right Way


    Other Episodes You’ll Enjoy:

    4 Signs It's Time to Rebrand Your Podcast



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

    Join me for our next Live Podcasting Workshop

    Connect with Court: Instagram | Linked In | PodLaunch HQ


  • We're diving into a rather taboo topic in the podcasting world: taking a break from your podcast. *Gasp!* Yup, we're going there. I’m showing you how to take a real break without losing your listeners and without anyone ever realizing you’re on hiatus (or sipping a marg on a sunny beach somewhere — who said anyone has to know?).

    Whether you need a 90-day breather or a longer pause, I’ll break down the steps to stay top-of-mind with your audience while you take the time you need, without risking breaking listener trust or having to batch months of content in advance.

    So if you’re wondering what to do when you need to step away from the mic but don’t want to lose the traction you’ve already worked so hard to build, hit play and let's dive in.

    0:17 - How to Hit Pause Without Anyone Noticing
    1:23 - Why Batching Isn’t Always the Answer
    9:02 - How to Keep Your Audience Engaged Without Creating More
    16:24 - How to Take a Longer Break Without Losing Listeners
    18:50 - Is a Seasonal Format Right for Your Podcast?
    17:01 - Think Netflix, But for Podcasting


    Other Episodes You’ll Enjoy:

    How to Make a Bold Comeback After Pausing Your Podcast



    → This episode was recorded on the Deity VO-7U

    Have a question about launching or growing a podcast you want me to answer on air? Shoot me a text!

    Liked this episode? Share it! and tag me @thecourtneyelmer

    Love this show? Say thanks by writing a review

    Ready for a top podcast that converts listeners to clients? Book a strategy call

    Join me for our next Live Podcasting Workshop

    Connect with Court: Instagram | Linked In | PodLaunch HQ