Afleveringen
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Will we be able to tell the difference between AI influencers and real people? What will it look like when they test face cream?
That's the topic of this week's bonus chat with May King Tsang and Amanda Webb
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Grok loses the internet this week for creating fake news. And a tractor company wins.
Plus, Threads just added direct messaging but it happens in a weird way.
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Zijn er afleveringen die ontbreken?
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A change to our normal schedule as both May King and Amanda are on the road. So we took the opportunity to talk about Amanda's favourite thing, something that seems complicated but is actually dead simple. UTM tracking.
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A report from Hubspot reveals the content types that deliver the best ROI for marketers.
May King and Amanda discuss the top 10.
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Instagram just launched a new sticker for stories that allows users to get notifications when you post content.
Which seems like a good idea but won't it end up annoying your audience?
Plus, the man who thinks he knows more about the song 'Blackbird' than Paul McCartney and why M&S uses Aldi wine
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An April fools joke backfired in Ireland, causing Meta to disable a brands social media accounts.
With so much weirdness in the real world and the proliferation of fake news, is April Fools still relevant.
Amanda May King and guests discuss that, Uber Lyft & Beyonce, and how more women are listening to podcasts.
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Amanda gets to nerd out about one of her favourite things UTM links as we discuss the latest update from LinkedIn ads that will make tracking success way easier.
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Learn more about your ad choices. Visit megaphone.fm/adchoices
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Learn more about your ad choices. Visit megaphone.fm/adchoices
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Can you do the TikTok accent? May King and Amanda give it a try
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May King and Amanda are joined by guest Steve Saul to talk about *that photo* of Kate Middleton, low-effort design and the impending TikTok ban.
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Instabos Adam Mosseri floated the idea of auto-archiving posts on Threads after a set amount of time.
People were not mad about the idea.
But should this be a thing? Will it be better for the world if our old social media posts disappear?
May King and Amanda discuss it
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Who won the internet this week? You may be surprised.
Who lost?
And more importantly, is there a correlation between social media engagement and link clicks?
May King and Amanda are joined by Tim and Teodora to discuss this week's hot internet marketing news.
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Google are changing the name of 'conversions' to 'key events'. But why?
And why is your site suddenly getting a lot of traffic from Poland?
Amanda and May King discuss the latest updates to Google Analytics 4
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Real life people who work for LinkedIn have shared some of the secrets behind the algorithm.
And it's good news.
We also discuss Wonka world, Channel 4 and Elon's swipe at Gmail
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May King is a FOMO creator. That means she uses social media and her wonderful interview skills to build buzz and excitement about your events, your launches, your online marketing.
It sounds like fun but there's a lot of pitfalls. Amanda talks to May King about the top 3 mistakes people make when creating FOMO.
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A glitch in Google Analytics means that users are seeing no traffic to their website before September 2023.
But there's a fix. Find out more on this week's Bonus Shot with May King and Amanda
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An Instagram glitch started notifying Instagram users that they could only add 5 hashtags to their posts this week.
Instagram claim it was a glitch but it is a sign of things to come. May King and Amanda discuss the future of tags on Instagram, there's more Taylor Swift news and how reality TV plus smoothies are winning the internet.
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LinkedIn just added a new tab to some connection menus. Amanda is annoyed... May King concurs
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Threads knows it can win if it steals *all* the best Twitter/X features, without bringing the baggage with it.
A new feature is on the way. It's official, trending topics are coming. But Instaboss Adam Mosseri says it won't grow the platform.
Also how TikTok AI is losing the internet, how an Irish courier company has build a strong community of fans, and what animal is May King? (she's not a bear)
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