Afleveringen
-
It's been a rough PR month for Meta, with two of the most-discussed cultural artefacts of the year both directly concerning their two biggest products. Duncan Greive is joined by Anna Rawhiti-Connell to discuss Careless People, the explosive memoir by New Zealand diplomat Sarah Wynn-Williams about her time at Facebook; and Adolescence, the extraordinary Netflix series about a murder which occurs after radicalisation and bullying on Instagram.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Glen Kyne joins Duncan Greive on the Fold to discuss a torrid few weeks in media ownership, with billionaire Jim Grenon's attempt to install a new board at NZME and revelations that both parts of Stuff are potentially in play. Kyne and Greive discuss both of Grenon's letters, both the business analysis and the vision for news, while also looking at what Stuff could do if it was part of Trade Me's empire.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Zijn er afleveringen die ontbreken?
-
Love Song is a piece of research that Live Nation has been running for six years. It targets Gen Z and its relationship with music and culture, and – they don’t just do it for fun – about how brands can fit into all that. Duncan Greive is joined by his colleagues Gabi Lardies and Lyric Waiwiri-Smith to talk about that research, using it as a jumping off point to have a wider conversation about generations. Together they talk about the truths, the myths, the tensions and the weirdness of all this endless generational discourse.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Kevin Chesters has 30 years of experience leading strategy on both agency and client sides, serving as CSO at W+K London, Dentsu, and Ogilvy, as well as Head of Strategy at BT, the UK’s equivalent of Spark.
He joins Duncan Greive on The Fold as part of The Spinoff’s 2025 partnership with the Comms Council. The pair cover off Chesters' career, what drew him to advertising, dig into the challenge of creativity after the death of the monoculture, and, inevitably, about what AI will do to creativity.
Get your tickets now to hear Kevin at AXIS Speaks on Thursday 27 March.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
The second Trump administration has blown apart a multi-decade long rules based order for trade. The White House has put the whole world on notice that it will use tariffs against any perceived slight against its companies. What does that mean for our media reforms? How are we hamstrung by our trade agreements? Do we even have sovereignty on the internet? Duncan Greive is joined by trade specialist Charles Finny and Brainbox's tech regulation expert Tom Barraclough to dive deep into the theoretical and the practical of media regulation in the new era.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Glen Kyne joins Duncan Greive for an emergency episode of The Fold after an NZX announcement this afternoon revealed that new NZME shareholder James Grenon is seeking to clear the board and install a new set of directors, himself included. He owns 10% of its shares, and claims the backing of 37% more – putting him very close to a majority for the motion. There's a lot we don't know, and a lot of water to flow under the bridge – but Grenon's media history is very much preoccupied with particular culture war issues. Any attempt to introduce that approach to NZME would be a media event unlike any New Zealand has seen before.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
In the third of a three part series analysing the results of the Big Three media companies (or those that release their results, anyway), Glen Kyne joins Duncan Greive to look into an impressive result for Sky. After weeks of bad headlines driven by a failing satellite and seemingly stalled negotiations with NZ Rugby, news it had won back the rights to home cricket internationals was welcome. Kyne and Greive dig deep into the results and report on background conversations with NZ Rugby and Sky to suggest that DAZN's presence in the negotiation is likely not nearly so worrying as it looks.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
In the second of a three part series analysing the results of the Big Three media companies (or those that release their results, anyway), Glen Kyne joins Duncan Greive to look into the results for TVNZ. The state broadcaster has many huge advantages, but remains hamstrung by the lack of audience revenue – newish CEO Jodi O'Donnell is very keen to change that. The loss of cricket was a bitter blow, but after a brutal year, these results contain a lot to be proud of for O'Donnell.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
In the first of a three part series analysing the results of the Big Three media companies (or those that release their results, anyway), Glen Kyne joins Duncan Greive to dig into NZME's 2024 results and some quietly impactful future plans. These include a potential sale of One Roof, shedding writers to launch a new TV-like news "channel" and a mysterious new owner who just bought almost a tenth of the business's shares.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Duncan Greive is joined by two of New Zealand's most successful Substackers in Bernard Hickey (The Kākā) and Lucy Blakiston (Shit You Should Care About) on stage in Wellington as part of the Fringe Festival. They explore the origin stories of their brands, while delving deep into their relationship with institutional media and the different incentives of a paying audience versus advertising.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Tim Burrowes is the author of a book and a Substack called Unmade, which are truly essential guides to media in Australia – and a useful way of understanding the similarities and differences which define our two closely linked markets. He joins Duncan Greive ahead of Unmade's first Auckland live event to talk about a torrid decade in Australian media, the forces which are driving that and whether there are reasons to be optimistic amid the carnage.
A reminder: The Fold is live in Wellington this week! Get your tickets here.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Duncan Greive goes solo to break down a discussion document with profound implications for local media. He explains why he thinks this is the best and most coherent policy outline we've seen in a decade, what's in it, what the challenges are and how it would impact local media if it went through.
A reminder: The Fold is live in Wellington next week! Get your tickets here.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Recorded on the sandy shores of the mighty North, guest hosts Liam Ratana and Lyric Waiwiri-Smith (along with regular producer Te Aihe Butler) take over The Fold for a behind-the-scenes look at how the media covers Waitangi. After three days of politician stand ups, haukāinga-led forum panels and more story leads than we had time to cover, what stood out? What did we learn? And how can The Spinoff get a golf cart for Waitangi 2026?
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Toby Manhire joins Duncan Greive on The Fold to discuss a minor diplomatic incident involving Texas senator Ted Cruz, and what it says about the chaotic information space we now operate in. They also discuss former Spinoff writer Madeleine Holden's new Substack, which launched with a tirade for the ages about a recent Apple ad; Sky TV's satellite woes and an Auckland Council campaign which could very easily have been something else.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
Glen Kyne returns to The Fold to discuss the first big media news story of the year – NZME's decision to trade some senior text journalists for a sharp increase in video production. Next we discuss the shocking impact of Chinese-AI lab DeepSeek's world-beating LLM performance on a shoestring budget, Acast's big Between Two Beers podcast pickup and finally how a big success for TVNZ reveals a deeper challenge of video in a digital context.
The Fold Live
For the first time ever we are putting on a live version of The Fold on 20th February at the Hannah Playhouse in Wellington. Join host Duncan Greive, Bernard Hickey (journalist and host of podcast When the Facts Change) and Lucy Blakiston (CEO and cofounder of Gen Z media company Shit You Should Care About) for a lighthearted chat about media, culture and the creator economy. This show is part of the NZ Fringe Festival, you can get your tickets now at thespinoff.co.nz/events
Learn more about your ad choices. Visit megaphone.fm/adchoices -
The Spinoff’s resident social media philosopher queen, Anna Rawhiti-Connell, joins Duncan Greive to recap an epochal month in the geopolitics of social media. They talk about Meta’s hard pivot into the MAGA worldview, and what that might mean for audiences and advertisers. Then, examine the fraught status of TikTok in the US, and think about how it might play out. Finally they look at Shayne “Media Insider” Currie’s 25 predictions for 2025, and make their own predictions based on his predictions. All that, plus very quick hits on Luke Combs and SailGP.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
The Fold is taking a break over summer. We’ll be back soon with new episodes but, until then, here’s one of our favourites from 2024:
In an effort to get out of his doom spiral, Duncan Greive takes a tour across the Tasman to see how our close neighbours are dealing with a similar set of challenges. From a social media ban, to local content quotas, to news bargaining, to an activist competition authority, Australia is a global leader, while New Zealand is nowhere to be found.
In the first of two episodes focused on Australia, former Newshub boss Hal Crawford joins Duncan to discuss a raft of legislation aimed at big tech, which has either been proposed or passed – sometimes with bipartisan support.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
The Fold is taking a break over summer. We’ll be back soon with new episodes but, until then, here’s one of our favourites from 2024:
Glenn McDonald spent more than a decade with a very mysterious and specific job title: data alchemist at Spotify. It's possible – even likely – that no one on Earth knows as much about music streaming. He is in New Zealand for the Going Global music industry conference, and joins Duncan Greive on The Fold to talk about how Spotify does and doesn't work for artists, why Spotify doesn't stretch your listening habits, and what he really thinks about its big move into podcasting and audiobooks.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
The Fold is taking a break over summer. We’ll be back soon with new episodes but, until then, here’s one of our favourites from 2024:
The 2024 edition of NZ on Air's Where are the Audiences is a bombshell – largely because so little has changed. The past decade has been characterised by a sharp and consistent rise in UGC, social and SVOD platforms, while local media has slid precipitously. This year that slide has arrested – and in some cases reversed.
Duncan Greive is joined by The Spinoff's Ātea editor Liam Rātana, dissecting the findings as they take turns drafting their five favourite data points from WATA 2024.
Learn more about your ad choices. Visit megaphone.fm/adchoices -
The Fold is taking a break over summer. We’ll be back soon with new episodes but, until then, here’s one of our favourites from 2024:
Friday July 4 marked the end of Newshub, an organisation that has been around for 35 years, and has a strong case as the most original and idiosyncratic newsroom this country has ever known. Sam Hayes and Mike McRoberts have more than 40 years’ combined experience at Three, and join Duncan Greive on The Fold to look back across the history of 3 News, and assess its singular culture and some crucial moments along the path to this sad goodbye.
Learn more about your ad choices. Visit megaphone.fm/adchoices - Laat meer zien
